VIRGINIA STATEUNIVERSITY - THE LONG-RANGE PLAN FOR VIRGINIA STATE UNIVERSITY VISION PLAN
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V I R G I N I A S TAT E U N I V E R S I T Y
VISION PLAN
THE LONG-RANGE PL AN FOR VIRGINIA STATE UNIVERSIT Y
VISION PLANVISION PLAN
TABLE OF CONTENTS
Overview of the Plan ............................................................................................................1
A Word on Process ...............................................................................................................1
Overall Long-Range Planning Goals ....................................................................................2
Our Core Values ...................................................................................................................2
University Mission Statement ...............................................................................................3
Endorsements .......................................................................................................................3
The Plan:
Academic Excellence Committee ..................................................................................4
Superb Co-Curricular Activities Committee .................................................................7
Research Agenda for the 21st Century Committee .....................................................10
New Millennium Technology Committee ...................................................................11
Progressive Financial Management Committee ...........................................................16
Outstanding Facilities Committee ...............................................................................18
Premier Development Committee ..............................................................................20
President’s Office and Advancing the Athletics Cause Committee ..............................23
Working for the Community We Serve Committee ....................................................24
Conclusion .........................................................................................................................26
Appendix A: Composition of University Planning Council .................................................27
Appendix B: Participants in Community Outreach Forum .................................................28
Composition of Committees ...............................................................................................2920/20 Vision Plan
OVERVIEW OF THE PLAN
The 20/20 Vision Plan is the long-range plan for Virginia State University, intended to guide the course
of the University for approximately the next 16 years -- through the year 2020. This plan contains nine
different sections corresponding to the following areas: Academics, Student Affairs, Research,
Technology, Financial Affairs, Facilities, Development, President’s Office and Athletics and Community
Outreach. These nine areas represent either significant components of the University or entities with
campus-wide impact. They were identified with the thinking that collectively they represent all of the
areas critical to the future of the Institution.
Each section of the plan is composed of a listing of Action Items. Therefore, the bulk of the plan is
contained in these Action Items. While this may make for somewhat tedious reading, it is a direct
reflection of a strong underlying rationale relative to the plan. This rationale is that we wanted to be
able to measure accomplishment of the plan. The plan is something we will perform and we wanted to
be able to hold ourselves accountable by regularly measuring progress. By casting the plan as a collection
of discrete Action Items, one can determine when each is completed and track what percentage of the
overall plan has been accomplished.
Finally, while the plan is divided into different sections, each with it respective list of Action Items, there
is relatedness between the different sections and even between individual Action Items. Therefore, the
plan must be viewed as a whole and evaluating one part of it without the context of all the other parts
should be avoided.
A WORD ON PROCESS
Under the direction of the Board of Visitors and the President, the University Planning Council (UPC)
developed the 20/20 Vision Plan. This Council is a 20-plus, member group containing key administra-
tors (all the Vice Presidents and Deans) and the leadership of each campus constituent group (Faculty
Senate, Staff Senate and Student Government Association). See listing of Council composition at the
end of this document.
In developing the plan, eight different committees were formed which had the same uniform member-
ship – 2 members of the UPC serving as co-chairs, 2 faculty representatives, 2 staff representatives and
a student representative. Thus, all three constituent groups were involved in each committee. Each one
of these committees developed one of the lists of Action Items corresponding to a section of the plan.
Each of the first eight sections bears the title of its authoring committee. The ninth section, dealing with
community outreach, was the product of a forum held on campus with community leaders. It was
deemed that members of the community could relate better how the University could serve them than
members of the University and they did at this forum.
While eight different committees and a community forum worked to develop the plan, they were uni-
fied in their efforts through overall goals defined for the University by the UPC. Thus, the charge given
to each committee by the UPC was to develop Action Items for their respective areas that were necessary
to achieve the overall goals. These goals are expressed below.
1 VISION PLAN20/20 Vision Plan
OVERALL LONG RANGE PLANNING GOALS
The University Planning Council established three overall goals for Virginia State University.
These guided the rest of the planning process. These goals are as follows:
I. To become a SACS Level 6 institution
II. To become a Carnegie Doctoral/Research Intensive University
III. To move to the upper echelon of Tier 2 in the U.S. News & World Report rankings
OUR CORE VALUES
With the growth and evolution involved in this plan for the future of Virginia State University,
the UPC also recognized that certain elements – highly valued and integral to the identity of the
University – must be protected and retained. These were designed as our “Core Values.” Our Core
Values are the following:
I. Our heritage as an HBCU with a land-grant mission
II. The personalized attention we give to students in the delivery of instruction
III. A holistic approach to student development
IV. Providing a nurturing environment that supports the needs of students
V. The constant pursuit of educational excellence
2MISSION STATEMENT The current University Mission Statement is as follows:
Virginia State University, America’s first fully state supported four-year institution of higher learning for
Blacks, is a comprehensive university and one of two land-grant institutions in the Commonwealth of Virginia.
Its mission is to promote and sustain academic programs that integrate instruction, research, and extension/
public service in a design most responsive to the needs and endeavors of individuals and groups within its
scope of influence. Ultimately, the University is dedicated to the promotion of knowledgeable, perceptive, and
humane citizens – secure in their self-awareness, equipped for personal fulfillment, sensitive to the needs and
aspirations of others, and committed to assuming productive roles in a challenging and ever-changing
global society.
After the establishment of the overall goals and development of the 20/20 Vision Plan, the UPC
re-examined the University Mission Statement to determine its appropriateness relative to the new plan.
It was concluded that the Mission Statement was consistent with the plan.
ENDORSEMENTS
Both the Institutional goals and drafts of the 20/20 Vision Plan have been shared widely with all
campus constituents – faculty, staff and students. Input from all groups resulted in changes and
revisions to the plan. There now appears to be a good consensus of support for both.
Approved by the Board of Visitors .....August 13, 2004
Approved by Faculty Senate .....August 27, 2004
Approved by Staff Senate September 7, 2004
Approved by Student Government Association September 6, 2004
Approved by University Council September 3, 2004
3 VISION PLANAcademic Excellence Committee
A cademics must form the
cornerstone of any long-range
plan for the University. Such is the
Action Items Short Mid Long
Range Range Range
GRADUATE PROGRAMS
case here, as this Committee devel-
oped Action items relative to degree • Develop and implement the following new doctoral and
professional programs: X
programs (undergraduate and
graduate), review and reform of the o A doctoral program in Biology/Life Sciences jointly
between the Biology Department and
General Education program, increas-
Agricultural Research X
ing scholarships and expanding the
o A doctoral program in Curriculum and Instruction
Honors Program, and enrollment
(Special Education Administration, Educational Finance,
management. The overall objectives Higher Education Administration X
are to increase the degree inventory
o A doctoral program in Counselor Education X
to yield measured, planned growth,
o Doctor of Business Administration (DBA) X
as well as to increase the academic
stature and reputation of the o A Law degree (J.D.)/Law School X
Institution at the same time. These • Continue to cultivate the undergraduate and Master’s
objectives are the ones most directly programs in Psychology to provide a basis to develop a
doctoral program X
related to the stated overall goals
and, thus, form the central theme • Continue to cultivate the undergraduate and Master’s
programs in History to provide more of a basis to consider
of the long-range plan. The other developing a doctoral program X
sections represent things needed
• Develop and implement new Master’s degree programs
to support and enhance this in the following areas:
central theme.
o Criminal Justice X
o Mass Communications X
o Physical Education X
o Master of Arts in Teaching (MAT) X
o Masters of Business Administration (MBA) X
o Mechanical Engineering X
o Electrical Engineering X
o Computer Science X
o Theater/Performing Arts (MFA) X
• Consider changing teacher education to a five-year
program (utilizing the MAT degree) X
• Obtain CACREP accreditation for the Counselor
Education program X
4Action Items Short Mid Long
Range Range Range
UNDERGRADUATE PROGRAMS
• Obtain AACSB accreditation for the School of Business X
Develop and implement the following undergraduate programs:
o An AS degree in Nursing (which will eventually evolve
to a BSN program) X
o Manufacturing Process Engineering (Study the feasibility of an
interdisciplinary bachelor’s degree program among computer
science, computer engineering, manufacturing engineering
and information systems and decision sciences.) X
o A BA degree in Music X
• Reactivate the undergraduate Social Work major X
• Re-open the Center for Young Children in fall 2007 as a preferred
child care provider X
• Obtain accreditation for the Sport Management program by NASSM X
• Obtain accreditation for the Mass Communication program
by ACEJMC X
• Promote and expand the Institute for the Study of Race Relations.
Together with the graduate program in History and the Oral History
Project, work toward developing a Center of Excellence in Black
History and Culture. X X X
GENERAL EDUCATION
• Assess the general education (GE) program using a nationally
standardized instrument. (Include as many of the SCHEV
competencies as possible.) X
• Reform and update GE based on assessment findings. X
• Require minimum proficiency levels for student performance in
English composition, mathematics, and technology and provide
academic support services. X X
• Require specific GE science courses for certain majors X
All business majors should take Physics as the GE science. X
All Psychology majors should take Chemistry ad the GE science. X
• Use the reform and enhancement of GE as the basis for the Quality
Enhancement Plan in preparation for the next reaffirmation of
accreditation by the Southern Association of Colleges and Schools. X
• Develop and implement a freshman seminar course that
includes critical thinking and oral communication. X
• Review the GE programs at other institutions X
• Review the curricula of all majors to identify redundant courses
for removal X
• Establish a Center for International Education to oversee
Study Abroad and other programs X
Continued on the next page
5 VISION PLANAcademic Excellence Committee
Action Items Short Mid Long
Range Range Range
HONORS AND SCHOLARSHIPS
Increase the number of provost and presidential
scholarships to 200 per year X
Review the dollar amount regularly to ensure that it is
competitive with other institutions X
Review and assess community college scholarship
programs for effectiveness X
Increase funding for scholarships through the Development
Office (also grant writing) X
Increase the size of the Honors Program consistent with
the number of scholarships X
Increase the number of honors courses offered X
Expand honors related activities X
Coordinate all honors activities campus-wide through
the Honors Program X
Move the Honors Program toward becoming an
Honors College X
ENROLLMENT PLANNING
• Achieve immediately a class of 1,000 entering freshmen
and 500 transfer students (primarily community college
graduates with associate degrees) X
• Increase recruitment efforts over the next several years
(e.g. 3-5) but maintain targets for freshman and transfer
students. Target increased SAT scores for entering freshmen X
• Increase the pass rates in Mathematics and English courses
to increase the number of seats for entering freshmen X
• Mount a serious recruitment effort for graduate students
during the immediate three to five year period of holding
freshman and transfer enrollment stable (double the number
of graduate students from approximately 1000 to 2000). X
• Invest additional resources in graduate education
(i.e. faculty release time, GTAs, graduate assistantships)
to accommodate increased enrollment X
• After achieving the desired goals for entering freshmen
(SAT scores, 3-5 years), increase overall enrollment at the
University by 20 percent per year over the next five years
through a combination of freshmen, transfers and
graduate students). X
• Provide the infrastructure to support increased enrollment
(especially faculty and facilities) X
Create "One-Stop Service Center" for student services,
including Admissions, Registrar, and Financial Aid. X
6Superb Co-Curricular Activities Committee
Action Items Short Mid Long
Range Range Range
W hile academics are at the center
of the long-range plan, we also
want to provide the best possible
CAREER PLANNING & PLACEMENT co-curricular and student activities.
• Establish and maintain programs and services that assist Therefore, Action Items were devel-
students in obtaining satisfying career placement opportunities oped for each area within Student
upon graduation
Affairs: Career Planning and
o Develop 101 Level Career Development Exploration class for Placement, Residence Life, Student
all schools X
Activities, Student Health Services,
o Develop on-line counseling sessions for students X Students with Disabilities Program,
o Develop a virtual interviewing center X University Counseling Services and
o Develop a comprehensive counseling center X Academic Support Services. These are
o Develop a job counseling and search center for business in highlighted by plans for a Wellness
the Tri-Cities X Center, a Women’s Institute and to
o Study the transference of Career Planning & Placement from expand Counseling Services to a full
the VP for Academics & Student Affairs to the VP comprehensive counseling center.
for Development X Also, Action Items under Residence
Life reflect efforts to accommodate
RESIDENCE LIFE the planned enrollment growth.
• Increase student participation in University-sponsored activities
o Coordinate a meaningful collaborative relationship with
Academic Advising X
o Establish an Academic Advising Office in each residence hall X
o Provide pre-housing for high academic achievers first during
housing registration X
o Develop a more professional image for the department X
o Institute a non-tradition residence hall
(older & graduate students) X
o Increase staff participation in professional organizations
to include roles of leadership X
o Implement Phase I renovation of residence halls X
o Expand co-curricular education in the residence halls X
o Provide cable TV in all residence halls X
o Implement a Wellness Center X
o Develop and implement a Women’s Institute X
Recruit additional graduate assistants X
Establish paperless communications X
Develop staff with specific expertise X
o Incorporate a book in Freshmen Orientation to encourage
critical thinking and further bridge Student and Academic Affairs X
• Provide on-campus housing for undergraduate/graduate
married students
o Break ground on a 60-room luxury suites residence hall X
o Implement two-tier model of Residence Life and Housing X
Continued on the next page
7 VISION PLANSuperb Co-Curricular Activities Committee continued
Action Items Short Mid Long
Range Range Range
o Establish free room and board scholarship for 4.0 students X
o Continue residence hall renovation by starting Phase II X
o Implement Phase III & IV of residence hall renovations X
o Build 504-bed apartment-style privatized residence hall X
o Initiate themes associated with various residence halls X
STUDENT ACTIVITIES
• Include students in University-wide decision making
o Provide opportunities for student leadership and peer
mediation training X
o Reassess existing student leadership activities X
o Increase the number of student organizations participating in
the student leadership retreat X
• Increase student participation in University-sponsored activities
o Expand opportunities for the development of student
leadership skills in academic units X
o Empower student leaders and campus organizations
participating in the student leadership retreat X
• Develop student competence and leadership skills required to
solve personal and interpersonal problems
o Provide opportunities for students to interact in mentoring,
individual or small group sessions to discuss their personal
problems or concerns X
o Develop a program to re-educate disciplined students toward
more appropriate behaviors X
• Integrate the multi-cultural, social education and physical
development of students
o Develop a service learning program for students X
o Provide forums/workshops that will increase the student’s
ability to adjust in an academic environment X
o Offer a wider variety of cultural and social awareness events
and programs to students and the University community X
o Establish an internal grant program for student organizations
or student academic clubs X
• Provide food service facilities within the Student Union Building
for traditional and non-traditional students
o Develop an attractive, appealing ambience for dining for
graduate students, faculty, staff, and University guests and
visitors in Foster Hall X
8Action Items Short Mid Long
Range Range Range
STUDENT HEALTH SERVICES
• Provide services that are conducive to students, faculty, and staff
o Implement a computerized medical records system X
o Revamp current immunization program to ensure compliance
with Virginia’s immunization laws X
o Achieve accreditation through the Accreditation Association
for Ambulatory Health Care (AAAHC) X
STUDENTS WITH DISABILITIES PROGRAM
• Improve the quality of service for students with disabilities
o Provide computer labs with adaptive equipment and assistive
technology at various university sites X
o Develop and implement a Students with Disabilities Summer
Transition Program X
o Establish credentials as a post secondary Student with
Disabilities Program Model X
o Include provisions for students with disabilities in the
wellness center X
o Establish a sign language course X
UNIVERSITY COUNSELING SERVICES
• Develop a comprehensive counseling center
o Develop a counseling program to enhance the personal,
emotional, and social development of students X
o Provide counseling on substance abuse and sexual
assault prevention
ACADEMIC SUPPORT SERVICES
• Enhance the Academic Support Center
o Move reporting line of TRIO Programs from Student Affairs
to Academic Support Center
• Promote and enhance the TRIO Programs (Student Support
Services, Talent Search, Upward Bound)
o Support the retention of first generation/low income/disabled
students through continuation of college survival skills workshop X
o Expand the roles of the TRIO Programs on campus and in
the community X
o Continue re-application for grant funding each four-year cycle
for each program X
o Request funding for the Ronald McNair Post-Baccalaureate
Program X
o Obtain funding for Achievement Program, Upward Bound
Math-Science, and Educational Opportunity Centers (EOC) X
9 VISION PLANResearch Agenda for the 21st Century Committee
Action Items Short Mid Long
C onsistent with the
Commonwealth’s goal of
promoting research, Virginia State
• Clearly define the role of the Office of Research and Sponsored
Range Range Range
Programs (ORSP) X
wants to enhance and maximize • Expand the function and responsibility of ORSP X
research activities campus wide. The
• Add the following positions to the ORSP X X X
Action Items here reflect the necessary
steps to achieve this and provide o Grants development officer
target levels of activity that can be o Grant writer
used as benchmarks to assess o Pre-award specialist
Institutional accomplishment. o Post-award specialist
• Restructure the grant processing system (change the form used
and move the function from Administration and Finance to ORSP X
• Post-award accounting should be done by A&F and ORSP as a
shared function X
• All proposals should go through ORSP X
• Establish an indirect cost recovery system where a percentage of
the indirect costs from a grant go back to the originating school
and department X
• Create faculty incentives for research (salary supplements) X
• Provide a release time mechanism for new and junior faculty X
• Provide support for graduate assistants X
• Move from 298th in the national ranking for total research dollars
generated (in 2001) to 250th or higher (the 298th ranking=$5.066M
and 250th=$9.347M. Thus, we would need an increase in total
research dollars of $4.281M.This corresponds to an 84.5% increase.) X
• Increase total research funding by 10% per year over at least the
next 10 years. X X
• Obtain more research funding from the following federal agencies:
Department of Commerce, Department of Defense, Department of
Education, Department of Energy, Environmental Protection
Agency, Department of Health and Human Services, Department
of the Interior, NASA and the National Science Foundation (At
present, 96% of all federal research dollars coming to VSU in
science and engineering come from USDA, with 4% coming from
DoD; 0% comes from all other federal agencies.) X
• Move from 24th to the top 15 (15th or higher) in the ranking of
research funding on science and engineering to HBCU’s (This
would require increasing research dollars from the present level
of $4.938M to at least $8.593M.) X
• Increase opportunities for student involvement in research,
both for undergraduate and graduate students X
• Obtain a MARC and an MBRS grant (These are major student
training grants in the sciences.) X
• Review how institutional research data is reported X
• Establish a constant mechanism to provide matching funds when
required on a grant proposal X
• Provide a constant mechanism for faculty and staff development
in grantsmanship X
• Establish an Academy for African American Research in Virginia X
10New Millennium Technology Committee
Action Items Short Mid Long
Range Range Range
A dvances in technology have
had a rapid, significant and
widespread impact on the University.
NETWORK INFRASTRUCTURE
• Design, build, and maintain a University-wide physical data
The Action Items for this area are
communications network that provides expanded capacity, is intended to keep the University
consistent in design, evenly deployed, highly reliable, and current and at the forefront of tech-
supportive of information technology goals. X X X nological advances for the next decade
• Conduct a thorough assessment of the network infrastructure to and a half. They include upgrading
determine where we are lacking in resources and to allow for and replacing both hardware and
better planning and budgeting. X software, providing technical support
• Develop and implement University-wide data networking policies and training faculty and staff. Also,
and software standards that eliminate congestion, improve robust there is an embedded initiative to
connectivity, and ensure interoperability and mobility, while
addressing schools and University needs. X move the Institution into distance
education.
• Develop policies and implement a comprehensive network
security plan that protects the security of VSU’s information
technology resources and institutional data as well as safeguard
personal privacy. X
• Adopt an upgrade design to guide investments in networking
hardware, management tools, power connection, and new
construction of data systems. X
• Perform a comprehensive inventory review and update all
documentation of current conduit capacity, cable plant, and
infrastructure equipment at the data center, building and floor
level across the University. X
• Seek innovative opportunities to create an integrated
telecommunications infrastructure to provide new services, expand
existing services, control overall bandwidth costs and adapt to
changes in voice, data and video technologies at an institutional level. X
HARDWARE/SOFTWARE UPDATE
• Systematically update all computer hardware and software over an
established refresh cycle that approximates the useful life of the
technology. X X X
• Initiate a study of the most advantageous and cost effective way
to systematically update computer hardware and software in a
manner that will meet the needs of the University community as a
whole. This study will include but not be limited to:
Review opportunities for site licenses. X
• Conduct a thorough inventory of non-classroom workspaces:
(faculty offices, lounges, libraries) to develop a resource plan. X X X
• Conduct a user needs assessment to determine what sort of
hardware/software they need. X
• Establish a set of standard refresh cycles appropriate to the needs
of end users. X X X
• Develop standards that will be reviewed semi-annually and updated
as needed for new and existing hardware and software. X
• Develop interfaces and a common information delivery environment
to facilitate the integration and use of data through an enterprise
resources planning application X
Continued on the next page 11 VISION PLANNew Millennium Technology Committee continued
Action Items Short Mid Long
Range Range Range
HARDWARE/SOFTWARE SUPPORT
• Enhance and maintain information technology support at the
University and/or school/division level for all users of standard
hardware/software. X X X
• Expand development and training opportunities for faculty, staff,
and students. X
• Provide appropriate and sufficient resource persons through
Academic Technology or OIT and/or locally in each school/division
who can respond to requests for service and maintaining local LANs. X
• Provide appropriate and sufficient resource persons through ITS
for ITS for individual and group instruction and assistance on the
use of information technology for academic and administrative
applications X
• Provide appropriate and sufficient resources, opportunities and
assistance for faculty, staff and students to establish and maintain
web sites for administrative or academic applications X
• Establish a University-wide help desk (24/7) with around the
clock availability. X
ADMINISTRATIVE INFORMATION SYSTEMS
• Enhance and deploy administrative information systems (Finance,
Human Resources, Alumni Relations/Development and Student
Services) to improve services through greater information sharing
and redesigned workflow processes. X
• Implement user-friendly web-based applications to expand and
enhance access to information through online policies and
procedures; forms and management information reports. X
• Implement user-friendly web-based applications for: student
access (e.g., demographic and financial aid information, online
admission and registration, student records and requests);
faculty access (e.g., demographic information, student records
for advising, grading, class lists, and schedules); employee
access (e.g., demographic information, deductions, employee
records); alumni access (e.g., demographic information, gift
history, on-line giving.) X
• Implement a document imaging system and re-engineer
institutional processes for the efficient maintenance, storage and
retrieval of University documents and records. X
• Develop and implement an online system for gathering and
analyzing data required for outcomes assessment
(e.g., student outcomes, research productivity). X
• Provide ongoing training for users of administrative information
systems. X
12Action Items Short Mid Long
Range Range Range
ACADEMIC SUPPORT
Investigate options for instructional delivery that will enhance
student learning through the use of information technology. X X X
• Evaluate concepts of the mobile university, network computers,
and other possible strategies for making computer hardware and
software readily accessible to students. X
• Increase the number of sites and data outlets where laptop users
may access local and Internet resources. X
• Establish a Faculty oversight committee to ensure that initiatives
are centered on learner outcomes rather than technology outcomes. X
RESEARCH AND SCHOLARLY ACTIVITIES
• Provide adequate resources to facilitate research and scholarly
activities. X X X
• Ensure that internal processes comply with federal mandates for
the electronic transmission of grants and contracts. X
• Design an infrastructure that supports those requiring advanced
technology. X
• Ensure that internal infrastructure provides for future options such
as Internet 2. X
FACULTY DEVELOPMENT
• Support faculty development to incorporate appropriate
information technology into instructional methods. X X X
• Continue to publicize and to expand the developmental
opportunities now offered by the Academy for Faculty
Development, library, Human Resources Office, and Office of
Information Technology. X
• Promote the Center for Teaching Excellence as a resource for
discovering and learning useful and usable methodologies to
enhance the use of technology in teaching. X
• Prepare Graduate Teaching Assistants and graduate students to
work in a learning environment that uses the resources of
information technology. X
• Provide faculty development programs for adjunct faculty to learn
the use of new technology and to share in its development. X
• Establish faculty incentives and reward structures, including
development grants, load reductions and promotion and tenure
recognition, to encourage use of technology in the learning
environment, including distance learning. X
• Establish a Faculty oversight committee to ensure that initiatives
are centered on learner outcomes rather than technology
outcomes (as referenced in Goal 6, Objective 3) X
Continued on the next page
13 VISION PLANNew Millennium Technology Committee continued
Action Items Short Mid Long
Range Range Range
TEACHING FACILITIES
• Maintain all teaching facilities and their associated support
technologies at levels that are comparable to other educational
institutions X X X
• Promptly assess and propose updates for general-purpose
classrooms in order that all classrooms change to Multimedia
Classrooms. X
• Support, maintain, and inventory the technology in all classrooms
as well as in teaching laboratories X
• Develop and coordinate an ongoing plan for the upgrading and
renovation of teaching facilities. X
DISTANCE LEARNING
• Develop Distance Learning as a means of fostering new markets,
enhancing traditional place-based learning and to expand
collaboration opportunities with other institutions. X X X
• Refine current needs assessments and continually monitor the
desires of the schools and programs to use distance learning in
the curriculum. X
• Develop a three-year University plan for expansion of distance
learning resources based on projected needs of the schools. X
• Provide faculty with the necessary staff, training, production
resources and incentives to develop and implement distance
earning curriculum/programs. X
• Provide support for administrative applications of distance
learning technology as a means of reducing travel, saving time,
and improving collaboration and communication. X
LIBRARY INFORMATION RESOURCES
• Systematically update, evaluate and develop the Johnston
Memorial Library Virtual System and other electronic/media
resources in the University. X
• Develop digital library capacity to complement teaching,
research, and learning. X
• Enhance data mining and retrieval ability of the library to access
digital information X
• Provide real-time, web based, self-service access to academic
information, resources and services X
• Provide convenient, reliable and secure access to information
resources from both on and off-campus X
• Enhance electronic collections to meet program and user needs X
• Enhance information literacy program to teach all aspects of
information use, focusing on effective research skills, and to
prepare students to apply research skills in diverse contexts and
professional careers X
14Action Items Short Mid Long
Range Range Range
GOVERNANCE, FUNDING AND EVALUATION
Maintain the University Technology Coordinating Committee,
Academic Technology Committee, and Faculty Senate Technology
Workgroup and coordinate with the Distance Learning Task Force
to monitor implementation of and update the Five year Technology
Plan. Each of these bodies should have a diverse makeup drawn
from the entire user community to ensure broad based
representation. X X X
o To ensure that appropriate goals are being pursued, develop
and conduct a broad based user needs assessment in each
of these areas: X
o Faculty development X
o Technology/Curriculum integration X
o Student users X
o Administrative users X
o Research needs X
o Establish an ongoing planning and evaluation process for the
use of information technology X
o Examine how technology affects the health and well being of
information technology users, and lessen any undesirable
effects. All future planning should stress learning outcomes
rather than technical outcomes. X
FINANCIAL RESOURCES
Provide sufficient financial and human resources to implement
all aspects of the ongoing technology plan. X X X
• Develop benchmarks for funding technology at comparable
education institutions. X
• Review all internal and external funding sources and identify
resources to implement technology plan X
15 VISION PLANProgressive Financial Management Committee
F inances are clearly essential to
many of the other elements
contained in this plan. The collection
Action Items Short Mid Long
Range Range Range
INCREASE REVENUES THROUGH
of Action Items in this section is INCREASING ENROLLMENT
designed to improve even further • Achieve immediately 500 transfer students, primarily
the current financial management Community College graduates X
practices of the University, and • Achieve an overall enrollment increase of 20% per year over a
particularly to generate the needed five-year period (estimated between 2009 and 2014), resulting
resources to support the remainder in approximately 10,000 students with the following breakdown:
of the plan. Both are integral to plan 2/3 instate students
1/3 out of state students X
accomplishment.
o Impact for every additional 100 in-state full-time
undergraduate students:
Tuition ($2,150 per year, per student)
Comp Fee ($2,262 per year, per student) X X X
o Impact for every additional 100 out-of-state full-time
undergraduate students:
Tuition ($9,010 per year, per student)
Comp Fee ($2,262 per year, per student) X X X
• Double graduate student enrollment (from 1000 to 2000) X
o Impact for every additional 100 in-state full-time graduate
students:
Tuition ($3,172 per year, per student)
Comp Fee ($2,262 per year, per student) X X X
o Impact for every additional 100 out-of-state full-time
graduate student:
Tuition ($9,918 per year, per student)
Comp Fee ($2,262 per year, per student) X X X
INCREMENTAL OPERATING COSTS NEEDED DUE TO
INCREASED ENROLLMENT
• Seek increases in state financial aid for undergraduate students.
(On average 43 out of 100 students receive these funds.) X X X
• Increase scholarship availability per 100 Students from the present
average of 9 to 25. The average scholarship per student receiving
a scholarship is $2,972; this means an increase in scholarship
funding per 1000 students from $267,480 to $743,000 per year.
(This needs to be projected over four years.) X X X
• Add 1.25 additional faculty for every additional 25 FTE students.
(Average faculty salary and fringe cost is $64,408.) X X X
• Increase tuition gradually for in-state students to reach a total
increase of 50% over the current level X X
• Increase academic department administrative/clerical support
as enrollment increases. X X X
• Increase OIT (Office of Information Technology) technical support
as enrollment increases. X X X
• Increase faculty and academic staff required to support new
doctoral, masters, and baccalaureate programs. X X X
16Action Items Short Mid Long
Range Range Range
IMPROVE MANAGEMENT ACCOUNTABILITY
• Bring Financial and Management Accountability Reporting to
level of National Best Practices X X X
• Upgrade Administrative Systems
• Complete implementation of the Banner System X X X
• Purchase and install comprehensive University-wide space
management information system X
17 VISION PLANOutstanding Facilities Committee
A ction Items in this section pro-
vide a schedule for construction
of new buildings, renovation of
Action Items Short Mid Long
Range Range Range
existing facilities, and campus DEVELOP AND REGULARLY UPDATE A FACILITIES
enhancements, along with other MASTER PLAN FOR ALL OF CAMPUS X
items. These are correlated with the
planned expansion and growth. CONSTRUCT NEW BUILDINGS AND FACILITIES TO
While there is an existing Facilities SERVE UNIVERSITY NEEDS
Master Plan for campus, it needs Engineering and Technology Building X
significant updating. This provides Facility for Law School X
the opportunity to align the Master Multi-purpose mid-rise academic building for graduate and
Plan with this long-range plan. undergraduate faculty offices and large multi-media lecture halls
o space for adjunct faculty development
o to accommodate increase in transfer students
o to accommodate increase in graduate students X
Co-generation heating, cooling, and power generating plant X
Enclosure for south patio of Foster Hall X
Addition to Foster Hall X
Additional greenhouse on campus X
VSU-Regional Convocation Center X
Graduate studies addition to Owens Hall X
Law and graduate studies addition to Johnston Memorial Library X
A 240 bed, suite-style, Residence Hall X
Soccer field, behind Foster Hall X
Acquire additional land for student recreational and
intramural activities X
Parking lots north of Boisseau and west of Daniel Gymnasium X
Additional parking lot at Student Village X
Long-term parking lot north of River Road X
Second dining facility for enrollment growth and back-up X
Construct addition to the bookstore X
Construct parking garage off University Dr. near Heating Plant X
RENOVATE BUILDINGS FOR NEW FUNCTIONS AND
UPGRADE BUILDING SYSTEM
Consider conversion of Fauntleroy hall to surplus property
storage, and student painting and sculpture lab after completion
of new engineering building X
Renovate Agriculture Engineering Building for academic
classroom and laboratory space X
Convert Central Storage to Police and Safety X
Convert Lockett Hall into Center for Funded Research/Nursing X
Convert Simms Hall into an arts, conference, and cultural center X
Convert Lindsay Montague to Historical Collections Museum X
18Action Items Short Mid Long
Range Range Range
Contract replacement playground for Center for Young Children X
Renovate Post Office X
o install elevator to 2nd floor of Post Office for Institute for
Study of Race Relations and make entire building
ADA compliant X
Complete renovation of Gandy Hall X
Renovate Daniels Gymnasium, add wellness center complex/facility X
Renovate Harris Hall X
Renovate Hunter McDaniel X
Renovate Singleton Hall X
Renovate Memorial Hall X
Renovate Jessie Bolling Building X
Renovate 3 Jackson Place Buildings X
Renovate 4 Fourth Avenue Buildings X
Renovate UTS Support Services Building X
Complete air conditioning projects in all buildings,
including residence halls X X X
Continue residence hall renovation projects X X X
ADDRESS DEFERRED MAINTENANCE ISSUES
Reduce FCI (Facilities Condition Index) to under 5% and
place all building systems on preventive maintenance X X X
CAMPUS ENHANCEMENTS
Develop a campus plan for tree maintenance X X X
Construct VSU-Appomattox Historic Trail from Simms Hall
to Randolph Farm X X X
Construct VSU-Appomattox River Park to east of Simms Hall X
Construct central pedestrian walkways, additional sidewalks,
and do additional campus landscaping X
Make central portion of campus pedestrian only
REPLACE CLASSROOM FURNISHINGS
Replace furniture in 4 classrooms each year against a total
of 60 classrooms X X X
Update specialized instructional equipment, other than
personal computers
Update 1 academic department’s laboratory classroom
instructional equipment per year X X X
UPDATE PERSONAL COMPUTERS
• Update 1/5th of all faculty, staff, and student computer
laboratory pc’s each year X X X
19 VISION PLANPremier Development Committee
T o provide support for the rest
of the plan and consistent with
the future direction of the University,
Action Items Short Mid Long
Range Range Range
Action Items here center on the DEVELOPMENT OFFICE OPERATIONS AND PROJECTS
objectives of expanding the University • Expand the capability of the University Development Office
Development Office and maximizing by adding the following staff X
fund raising opportunities. Of partic- o One grant writer X
ular note is the connection between
o One researcher X
fund raising for student scholarships
o Development Coordinator in each school (seven) X
and expansion of the Honors
Program. o Planned Giving Officer X
o Major Gift Officer X
o Administrative Staff X
o Database Manager X
o PR Marketing Officer X
• Initiate a major gifts campaign X
Procure a more sophisticated gifts/development
information system
Establish a giving society that recognizes major givers X
Emphasize naming opportunities (e.g., the Earl Graves School
of Business) X
Establish solicitation level definition and assignments X
Volunteer core of solicitors X
Establish or contract Constituent Call Center X
• Develop a planned giving program X
o Increase University endowment by approximately 100% X
o Increase VSU Foundation endowment by approximately 100% X
• Establish stronger collaboration with Alumni Association X
Develop alumni services (lower-rate on-line community, lifetime
e-mail, group travel, discount professional services, group
insurances, student loan consolidation, mortgage insurance
opportunities) and financial services X
Utilize celebrated alumni (visiting conductors, Billy Taylor, etc.)
to procure major funding for music-related activities. X
• Transition the Development Office from E&G funding and
have Development budget come from VSU Foundation via
endowment taxing X
• Develop programmatic thrusts, particularly major gifts X X X
o Pre-College Liberal Arts Academy (reading, writing,
mathematics, science) X
o GED Preparation Program X
o Three-year fast-track bachelors program X
o Campus-wide Student support entity X
o Nursing Program X
20Action Items Short Mid Long
Range Range Range
Homeland Security (MSC) X X X
Vocational School and other Articulation Agreements X X
Technological Research (Bioinformatics)
Federal Appropriations (FIPSE, TEA 21, Historic HBCU
Buildings, Technology)
MAJOR FUNDRAISING
• Increase the endowment fund to $15 million in 5 years X
• Increase the endowment to $50 million in 10 years X
• Increase the endowment to $100 million in 15 years X
• Initiate a capital campaign of at least $25 million
(over five years) with requisite campaign feasibility study X
• Increase alumni giving rate to 20% from current 8% level X
COMMUNICATIONS AND MARKETING
• Complete a comprehensive Marketing Research plan X
• Complete an annually reviewed advertising campaign X
• Complete a Global Communications plan X
• Complete an annually reviewed Public Relations campaign X
• Complete an annually reviewed Internal Communications plan X
ENTREPRENEURSHIP
• Establish VA State Student Industries X
Staffed by students and some community persons with
professional and faculty supervision to create the following: X
o Unrestricted revenue
o Student earning for tuition and fees
o Learning centers—particularly for the School of Business
o Holistic education—i.e., teamwork, citizenship,
time management, personal fiscal management,
economic maturity, and personal responsibility
o Engendering student ownership/school pride
o Increased retention and graduation rates via financial
assistance system
Products and Services – bearing a unique VASTATE brand name X
o Artistic products
o Extension Program: agriculture, aquaculture, etc.
o Community Music School
o Constituent Call Center
o Child care
o Copying and graphics
o Convenience Store
Continued on the next page 21 VISION PLANPremier Development Committee continued
Action Items Short Mid Long
Range Range Range
• Undertake real estate development through collaboration
with the VSU Foundation X
Emphasis on properties adjacent to campus in the village of
Ettrick and Matoaca X
• Implement a Comprehensive Community Economic Development
Program in collaboration with the VSU Department of Economics X
Promote and become actively involved in the tourism industry. X
Provide viable services to residents and students. X
Secure historic designation for campus buildings on both the
Virginia and National Registries (as applicable). X
Establish a small business development center. X
Establish a career services development entity X
RESEARCH AND COLLABORATION
• Secure a well-known art collection emphasizing historical nature
of the Petersburg locale; this can be a touring collection and
tourism attraction X
• Develop an archeological collaboration (e.g., Civil War and
Colonial Period; industrial revolution inventions at VSU) X
• Establish one or more major corporate alliances based upon
research, provision of services, or other common interests
(e.g, Columbia HCA, Wal Mart, Kroger) X
CAPITAL IMPROVEMENTS/FACILITIES
• Complete a Convocation/Conference Center as a revenue
generator staffed via Student Industries X
• Expand the Student Union to a goods and services pavilion X
• Complete the Law School Building X
• Complete an Art Museum (via renovation or new construction) X
• Provide additional student housing X
22President’s Office and Advancing the Athletics Cause Committee
Action Items
T
Short Mid Long hese Action Items relate
Range Range Range
to enhancing those areas
ATHLETICS
that report to the President,
Achieve national recognition in Division II in all participating sports X along with a definite objec-
Get freshman to sophomore persistence rate for student athletes to 75% X tive of taking Athletics to the
Get student athlete graduation rate up to 75% X next level. Once again,
Obtain world-class athletic facilities, inclusive of athletic residence halls X together, they are consistent
with the rest of the plan.
Increase athletic offerings, add soccer and swimming X
Move from NCAA Division II to Division I-AA X
Become competitive in Division I-AA X
Expand scholarship base up to NCAA guidelines X
Produce more world-class athletes with a target of two per five
years to play professional sports X X X
Host regional, national, and world-class sporting events (e.g,Pre-Olympics events) X
Get greater media exposure for VSU Athletics X
Recruit more international student athletes, at least two per year X
Improve marketing and community relations X
Foster a supportive environment for student athletes X X X
Increase athletics alumni giving to athletic programs (by 20% to 50%) X
Expand Athletics recruiting base and budget X
Improve gender equity and work toward full Title IX compliance X
Increase staff/faculty support of athletic events X
HUMAN RESOURCES
Enhance technology of current HR system and other components
to provide more accurate and timely service and data X
Increase staff proficiency in technology X
Further diversify the University workforce X
POLICE DEPARTMENT
• Reduce the crime rate on campus by 50% X
• Reduce the loss of University property from theft by 80%
(with an ultimate target of 100%) X
• Incorporate the use of technology and surveillance equipment,
as appropriate, into overall crime reduction strategy X
• Enhance community linkage with neighboring county and city
law enforcement agencies X
PRESIDENT’S OFFICE
Produce a new marketing video tape each year that promotes the
University as a whole X
Establish a sense of community among all campus and community constituents X
Establish Virginia State University as the “University of Southside Virginia” X
Develop and foster a more international focus for the University X
TITLE III
• Ensure that Title III funds are utilized in a well-organized and coordinated
fashion to best serve the overall needs of the institution. X
23 VISION PLANWorking for the Community We Serve Committee
W hile there were several campus
people who worked on this
section, these Action Items were not
Action Items Short Mid Long
Range Range Range
EDUCATION
really developed by a committee. • Prepare more teachers for the local school districts, especially
They are the result of extensive in the areas of math and science X X X
conversations with community leaders • Establish a higher standard for teacher education graduates X
at a Community Forum held on
• Continue and expand the Praxis Preparation program X
campus (the participants are listed at
the end of this document). Thus, the • Work more closely with the local school districts X
Action Items are a direct reflection • Have the Educational Leadership faculty interact more with
of what our community wants. They the schools X
address educational needs, general • Have functions on campus for teachers and school personnel X
community issues and community • Become an Algebra Project site X
development.
COMMUNITY NEEDS
Help with the analysis of community issues X X X
Develop a service for the assessment of community needs
Provide organizational training and assistance X X X
Provide management training and assistance X X X
Assist community groups and others with grant writing, especially
the evaluation component X X X
Do research on community issues X X X
Organize a system for community access to university information
and resources X X X
Actively assist with the revitalization/advancement of communities
in crisis X X X
COMMUNITY DEVELOPMENT
Convene various agencies (local, state and federal) and
community groups for the dissemination of information and
coordination of activities X X X
Implement some coursework or an academic program in
community development X
Re-start the degree program in Social Work X
Provide assistance to various groups in identifying
corporate support X X X
Promote service learning and active citizenship among students X X X
Help address the issue of housing availability for teachers and
young professionals X
Function as an axis/network for local development of
community projects X X X
2425 VISION PLAN
20/20 Vision Plan
CONCLUSION
The Action Items in the nine sections of this plan are designed to achieve the three overall long-range
planning goals given at the start. While the goals are ambitious and will require a concerted effort by
all parts of the University, they are achievable and can be accomplished. Their accomplishment will
significantly advance Virginia State University, both through increases in size and quality.
The overall goals represent where we want to go, and the 20/20 Vision Plan is our roadmap of how to
get there. Now, to begin our trip, we must start implementing the Action Items contained here. This
implementation will commence with the fall semester of 2004.
As stated previously, the 20/20 Vision Plan is deliberately cast as a listing of Action Items so that it can
be determined when each is achieved and overall progress on the plan can be monitored. There will be
regular, periodic reports of progress on the plan as Virginia State University moves toward its
future destiny.
26APPENDIX A
2003-2004 University Planning Council
Abraham, Arthur ...................................Chair, Faculty Senate
Adkins-Easley, Mona ..............................Assistant to the President for Human Resources
Allen, William C. ...................................Associate Professor, Languages and Literature
Baker, Wardell G. ...................................Associate Vice President for Student Affairs
Bejou, David ..........................................Acting Dean, School of Business
Bey, Leon W. .........................................Dean, School of Liberal Arts and Education
Burke, Gary C. ......................................Director, Budget Office
Burns, Crystal ........................................President, SGA
Cone, Clementine ..................................Executive Assistant to the President
Dussere, David P. ...................................Vice Chair, Faculty Senate
Garner, Sandra G. ..................................Chair, Staff Senate
Harrison, Denise S. ................................Administrative Assistant to the Provost
Jeter, Tracey ............................................Special Assistant to the President
Lyons, Lorenza W. .................................Dean, School of Agriculture
Mazur, Edward J. ...................................Vice President for Administrative and Finance
Moadab, M. Hadi ..................................Dean, School of Engineering, Science, & Technology
Reed, Thomas ........................................Director, University Relations
Ridley, Emmett L. ..................................Director, Institutional Planning and Assessment
Thomas, Freddy L. ................................Director, SACS Quality Enhancement Plan (QEP)
Thomas, W. Eric, Chair ........................Provost/Vice President for Academic & Student Affairs
Turner, Robert L. ...................................Vice President for Development
Virag, Wayne F. ......................................Dean, School of Graduate Studies, Research
and Outreach
Weatherington, Elsie S. ..........................Dean, University Library
27 VISION PLANAPPENDIX B
ATTENDEES
VSU’S Outreach and Community Service Partnership Round Table Discussion
April 2, 2004
Dr. Winston O. Odom Mr. Charles E. Turner Dr. Eric Thomas
Superintendent Superintendent Provost & VP
Hopewell Public Schools Southampton Schools Academic & Student Affairs
Dr. Jerome Goodwin
Dr. Terrance A. Allen Sandra Evans Registrar
Prevention Specialist Adult Education Specialist University Council
District 19 Outreach Committee Chairs
Kenneth Middleton Wayne Watkins
Office of Community Development Prison Fellowship Penny Johnson
Redemption Ministries Wachovia Bank
Crystal Burns
Florence L. Rhue President Dayton Burt
Director Student Government Association Outreach Coordinator
Petersburg Dept. of Social Services Redemptiion Ministries
Michelle D. Jones
Leroy Brown Program Manager James Middleton
Acting Director HUD Off. Community Southside Community
HUD Community Planning Capacity Building Development Corporation
and Development Division
Wallicia Gaines Pastor Joseph Green
Ann Davis Dept. of Housing & Emmanuel Worship Center
HUD Community Planning Community Development Petersburg Community Dev.
and Development Division
Jane Brown Dr. James Hunter
Sandra Garner Virginia Dept. of Social Services Vice Provost
VSU Staff Senate Academic Affairs
Bishop Douglas Wilson
Jerryl Bennett New Life Worship Center Dr. Alice F. Joyner
West Point Society Petersburg Community Dev. Corp Director
& Minority MBA’s VSU Office of Outreach
..........
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