2021 texture guide - Kenra Professional

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2021 texture guide - Kenra Professional
2021
 texture
guide
2021 texture guide - Kenra Professional
texture guide
                                                                                                              SILK PRESS
                    Our Texture Guide is designed to provide the basics on waves,
                                                                                                              A Silk Press is a modern-day update on the former press
                   curls, and coils. All recommendations are based on average hair                            and curl. This process begins with shampoo/condition and
                        condition, but can be refined to cater to specific needs.                             is usually followed by applying a layering product prior to
                                                                                                              high heat flat iron application by sections; roots to ends.
                                                                                                              It provides natural hair the appearance of being relaxed
                                                                                                              without using harsh chemicals.

                        HAIR TEXTURE                                        HAIR TYPE                         How-to
                                                                                                              Step 1. Prep hair by using a deep-cleansing shampoo
         Fine               Medium     Coarse             Straight       Wavy           Curly       Coily     and conditioner of your choice based on desired need and
                                                                                                              benefit to remove product buildup.
                                                                                                              Step 2. Layer in leave-in conditioner of choice and detangle
                                                                                                              beginning at the ends and working up to the scalp. Also,
                                                                                                              layer in smoothing styling products of choice based on
                                                                                                              desired need and benefit.
                                                                                                              Step 3. Section hair into four quadrants and blow-dry
                                                                                                              section by section in small subsections using medium to
                                                                                                              high tension at the scalp with a brush of choice, depending
                                                                                                              on hair type, length, and texture less product is more, so     BEFORE
                                                                                                              use sparingly and comb through so that the hair is lightly
         Product                          Fine   Medium         Coarse          Wavy        Curly     Coily
                                                                                                              and evenly saturated.

         Moisturizing Shampoo              •       •                 •           •              •       •     Step 4. Layer in a thermal protectant onto dry hair starting
                                                                                                              at the nape. Take ¼” subsections and flat iron (up to 400ºF
         Moisturizing Conditioner          •       •                 •           •              •       •
Prep                                                                                                          depending on hair health and texture) to ensure maximum
         Daily Provision                   •       •                             •              •             smoothness and shine.

         Nourishing Masque                 •       •                 •           •              •       •     Step 5. Finish the look with a finishing product that allows
                                                                                                              movement in the hair and provides low to medium hold and
         Curl Defining Crème 5             •       •                             •              •       •
                                                                                                              high shine.
         Curl Glaze Mousse 13                      •                 •           •              •       •     Tools
Style
         Smoothing Blowout Lotion 14               •                 •           •              •       •     Flat Iron (450ºF)                                                   Styled by:
         Styling Gel 17                    •       •                 •           •              •       •
                                                                                                              Blow Dryer (1900 Watts) & Concentrator                              Karina Hotchkiss     AFTER
                                                                                                              Brushes: Paddle Brush, Denman Brush                                 IG: @krina_creates
         Nitro Memory Crème 18                     •                 •           •              •       •     Combs
                                                                                                              Sectioning Clips
         Dry Oil Conditioning Mist         •       •                 •           •              •       •
Finish
         Moisturizing Oil                  •       •                 •           •              •       •

                                                                                                              FOR THE LOOK FEATURED
                                                                                                              Prep
                                                                                                              Kenra Platinum Signature Style Prime Shampoo
         Product                          Fine   Medium         Coarse      Wavy            Curly     Coily   Kenra Platinum Signature Style Prime Conditioner

         Luxe Shine Shampoo                •       •                 •           •              •       •     Layer
Prep                                                                                                          Kenra Platinum Luxe One Leave-In
         Luxe Shine Conditioner            •       •                 •           •              •       •     Kenra Smoothing Blowout Lotion 14
         Luxe One Leave-in                         •                 •           •              •       •     Kenra Platinum Silkening Heat Crème

         Silkening Mist                    •       •                 •           •              •       •     Finish
Style                                                                                                         Kenra Platinum Glass Spray 6
         Air Dry Crème 6                   •       •                 •           •              •       •
                                                                                                              Kenra Platinum Outshine Oil
         Formation Mousse 14               •       •                 •           •              •
         Outshine Oil                      •       •                             •              •       •
Finish
         Silkening Gloss                           •                 •           •              •       •
2021 texture guide - Kenra Professional
texture guide
TEXTURED HAIR BLOWOUT
A Textured Hair Blowout is when you take natural textured hair                                           PROTECTIVE STYLES
from wavy/curly to a straight/smooth. This process uses only
                                                                                                         Protective Styles are hairstyles that prevent the ends of your hair
a blow-dryer to smooth the cuticle for shiny, straight result.
                                                                                                         from being exposed to sun, thermal, and mechanical damage. The
Additional heat tools can be used to add bend, loose waves or
                                                                                                         purpose of protective hairstyles is to promote healthier hair growth
curls to the hair after straightening.
                                                                                                         and reduce split ends and damage. Protective styles include wigs,
How-to                                                                                                   buns, twists, knots, braids etc.
Step 1. Prep hair by using a deep-cleansing shampoo and
                                                                                                         How to
conditioner of your choice based on desired need and benefit
                                                                                                         1. Shampoo/Condition
to remove product buildup.
                                                                                                         2. Section hair & thoroughly apply product section by section
Step 2. Layer in leave-in conditioner of choice and detangle                                             3. Create desired style
beginning at the ends and working up to the scalp. Also,
                                                                                                         Tools
layer in styling products of choice based on desired need and
                                                                                                         Hooded Dryer
benefit. Depending on hair type, length, and texture, less
                                                                                                         Brushes: Paddle Brush, Denman Brush
product is more, so use sparingly and comb through so that
                                                                                                         Combs
the hair is lightly and evenly saturated.
                                                                                                         Sectioning Clips
Step 3. ection hair into four quadrants and blow-dry section
by section in small subsections using high tension to stretch
                                                                   BEFORE                                Setting Clips

out the curl pattern, while slowly working down that hair shaft.
Step 4. Layer in a thermal protectant onto dry hair starting at
the nape. To create bodified barrel curls, take 1/2” subsections
and begin curling on temperature of choice (up to 400ºF
dependent on hair health and texture) to ensure maximum
smoothness, shine and body.
Step 5. Finish the look with a finishing product that resists
humidity, allows movement in the hair, and provides low to
medium hold and high shine.
Tools
Flat Iron (450ºF)
Blow Dryer (1900 Watts) & Concentrator
1 ½- 2-inch Curling Iron (430ºF)                                       Styled by:                AFTER
Paddle Brush                                                           Frances Canola
                                                                       IG: @frances_hairartist
Round Brush
Combs
Sectioning Clips

FOR THE LOOK FEATURED
Prep
Kenra Platinum Signature Style Prime Shampoo
Kenra Platinum Signature Style Prime Conditioner

Layer
Kenra Platinum Luxe One Leave-In
Kenra Perfect Blowout 5
Kenra Platinum Heat Block Spray 22

Finish
Kenra Platinum Silkening Gloss
Kenra Platinum Volumnious Touch Memory Spray 12
2021 texture guide - Kenra Professional 2021 texture guide - Kenra Professional 2021 texture guide - Kenra Professional 2021 texture guide - Kenra Professional 2021 texture guide - Kenra Professional 2021 texture guide - Kenra Professional 2021 texture guide - Kenra Professional
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