AIA Leadership Institute 2018 - Sponsorship Prospectus
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AIA Leadership Institute 2018 Sponsorship Prospectus Contact Questions? Don’t see an option that works for you? Contact us so that we can work together to develop a mutually rewarding venture. Kimberly Yoho, CAE Director, Practice & Professional Resources kyoho@aia.org Sarah Wahlgren Co-Chair, Leadership Institute 2018 smwahlgren@gmail. com Korey White, AIA Co-Chair, Leadership Institute 2018 kdwhite2@gmail.com Judson A. Kline, FAIA Chair, Center for Civic Leadership judkline@aol.com
AIA Leadership Institute 2018 Friday, November 9 About Since 2015, the Leadership Institute has served the architecture industry as a one-day, multi-location educational conference designed to connect many diverse leaders and emerging professionals seeking to advance their leadership potential in a national discussion. Through the Leadership Institute, new and veteran leaders together examine what leadership means, identify strengths and values, enhance their skills and explore how the profession can better engage and support the next generation of leaders. SINCE 2015 • 15+ locations • 1000+ attendees • 35+ speakers PROGRAM GOALS • Produce a leadership development culture • Prepare veteran and next generation leaders • Promote leadership in community engagement • Proliferate equity, diversity and inclusion through leadership AUDIENCE Leadership training inspires individuals to progressively advance into more complex leadership roles within firms and communities. Whatever type of leader you are or seek to become—be it firm leader, business leader, design leader, community leader, or citizen architect—we want to help you reach your goals! • AIA members and member groups • Emerging professionals • Project architects • Firm leaders • Chapter leaders • Architecture students • New graduates • Citizen architects • International architects Between the national plenary session in Washington, D.C. and each of the regional locations, the attendance is anticipated to fall between 200-300 people. Leadership Institute 2018 Sponsorship Prospectus 2
TECHNOLOGY We believe leadership education should be accessible for all AIA members, therefore this multi-venue conference model is aimed at leveraging technology to produce engaging mix of presentations and discussions. Using live stream and an integrated audience engagement platform, we connect four different cities and a virtual audience for the National Plenary Broadcast. Spanning all four time zones, the program features both local speakers and national keynotes. PAST SPEAKERS AND THEMES Bringing together visionary speakers on leadership, both inside and outside the profession, Leadership Institute has included: • Sally Blount, Dean, Kellogg School of Management • Steven Lewis, FAIA, NOMAC, LEED AP, 2016 winner of the AIA Whitney M. Young Jr. Award • Vaki Mawema, Senior Associate and Studio Director, Gensler in Washington, DC • Roselinde Torres Senior Partner and Managing Director of the Boston Consulting Group Why sponsor? Events like the Leadership Institute provide a platform to both teach and learn from others’ experiences which become invaluable in strengthening leaders at all levels. As an emerging professional, I got involved with the Leadership Institute to help continue to develop programming which provides tools to not only help lead from the top but empowers future leaders to challenge and advocate in their current positions. —Marisa Nemcik, 2018 AIA LI Committee Member The Leadership Institute is a movement. The programming and speakers every year have you leaving invigorated and brainstorming of where you can push your career next. The Leadership Institute is important to me because it equips professionals to build the profession they envision. —James Yankopoulos, Past attendee and 2018 Committee Member Being involved with the Leadership Institute has helped me learn how to become a stronger leader and how to get involved at a local, state and national level. After attending the 2016 Leadership Institute in Indianapolis, I was able to help put my newly refined skills to use to serve as a regional associate at the national level. The Leadership Institute gives emerging professionals the tools and resources to help them become advocates within the profession and to their community. —Ashley Thornberry, Past attendee and 2018 Committee Member The Leadership Institute has been an opportunity for me to do just that. It has made me a better leader by collaborating with all types of leaders; from west coast to east coast and from various career levels and various backgrounds. It is not just about seeing how others lead, it’s about taking those tangible lessons and applying them to our own leadership styles. —Korey White, 2018 AIA LI Co-Chair Leadership Institute 2018 Sponsorship Prospectus 3
Sponsorship opportunities
BRONZE SILVER GOLD PLATINUM
SPONSORSHIP OPPORTUNITY
$1,200 $2,300 $5,000 $7,500
WEB PRESENCE
Website acknowledgement X X X X
Sponsor banner ad X X X
Contact
Hyperlink to sponsor website X X
Questions? Don’t see
Additional information, sponsored content,
an option that works X
sponsor-driven, lives on website
for you? Contact us
so that we can work PRINT PRESENCE
together to develop
a mutually rewarding Printed program acknowledgement X X X X
venture. Par of Save-the-Date promo X X X
Kimberly Yoho, CAE Architects Magazine full page one issue* X X
Director, Practice
& Professional Architects Magazine full page two issues* X
Resources
MARKETING & COMMUNICATION
kyoho@aia.org
Direct email advertising - tied to registration X X X X
Sarah Wahlgren
Co-Chair, Leadership Regional emails—branded by Li X X X X
Institute 2018
Post-event attendee follow-up X X X
smwahlgren@gmail.
com handout distributed with regist. materials X X
Korey White, AIA Dedicated facebook and Twitter post X
Co-Chair, Leadership
Institute 2018
Table top display and sponsor signage X
kdwhite2@gmail.com LIVE EVENT
Judson A. Kline, Loop slideshow recognition X X X X
FAIA
Chair, Center for Civic Mention during live event X X X
Leadership Remarks during national plenary X X
judkline@aol.com
Banner displayed throughout broadcast X
REGISTRATION
Digital access pass registrations 2 1 2 3
Hub venue registrations 1 1
Want to mix and match your benefits? Contact Kimberly Yoho for a quote on a custom
selection of benefits kyoho@aia.org.
Leadership Institute 2018 Sponsorship Prospectus 4
Benefits Glossary
Website Acknowledgement Acknowledgement of sponsorship level with company
logo on the AIA Leadership Institute website and the AIA Center for Civic Leadership
website.
Sponsor Banner Ad Sponsorship level also displayed as sliding banner ad on
websites.
Hyperlink to sponsor website Company logo also functions as a hyperlink to
company website.
Contact Sponsored Content Information about your company and written content by your
company lives on the AIA Leadership Institute website and the AIA Center for Civic
Questions? Don’t see Leadership website.
an option that works
for you? Contact us Printed Program acknowledgement Acknowledgement of sponsorship level with
so that we can work company logo in printed program.
together to develop
a mutually rewarding Architect Magazine ad Company acknowledged as event sponsoring Architects
venture. Magazine full page Li18 ad distributed nationwide members and AIA Chapter partners.
Kimberly Yoho, CAE
Direct email advertising Acknowledgement of sponsorship level with company logo
Director, Practice
in email communications to all attendees.
& Professional
Resources
Regional email advertising Acknowledgement of sponsorship level with company
kyoho@aia.org
logo in email communications to regional participants.
Sarah Wahlgren
Co-Chair, Leadership
Post-event attendee follow up Acknowledgement of sponsorship level with company
Institute 2018 logo in post-event attendee follow-up.
smwahlgren@gmail.
com
Handout with registration materials Sponsor designed and printed handout to be
distributed to attendees with onsite registration materials; electronic (PDF) handout
Korey White, AIA distributed in advance to virtual-event participants.
Co-Chair, Leadership
Institute 2018 Dedicated social media posts Recognition on Li18 social media, including dedicated
kdwhite2@gmail.com facebook and twitter post thanking individual sponsors.
Judson A. Kline, Table top display and sponsor signage One table top display and sponsor signage at
FAIA National Hub venue.
Chair, Center for Civic
Leadership Loop slideshow recognition Sponsor acknowledgement with company logo in in loop
judkline@aol.com slideshow during morning welcome reception and afternoon breaks.
Mention during live event Verbal acknowledgement as a Leadership Institute
Platinum Sponsor in the live event broadcast to the national audience.
Remarks during National Plenary 5 minutes remarks during national plenary
broadcast by a speaker of sponsor’s selection and coordination.
Banner displayed throughout broadcast Sponsor banner displayed on screen
throughout Leadership Institute live web broadcast.
Digital Access pass registrations Dedicated number of free online access
registrations by sponsorship level.
Hub venue registrations Dedicated number of free hub venue registrations by
sponsorship level.
Leadership Institute 2018 Sponsorship Prospectus 5
Previous events
Contact
Questions? Don’t see
an option that works
for you? Contact us
so that we can work
together to develop
a mutually rewarding
venture.
Kimberly Yoho, CAE
Director, Practice
& Professional
Resources
kyoho@aia.org
Sarah Wahlgren
Co-Chair, Leadership
Institute 2018
smwahlgren@gmail.
com
Korey White, AIA
Co-Chair, Leadership
Institute 2018
kdwhite2@gmail.com
Judson A. Kline,
FAIA
Chair, Center for Civic
Leadership
judkline@aol.com
Leadership Institute 2018 Sponsorship Prospectus 6
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