Book double the success! - 21 to 23 January, 2020 Messe Luzern
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21 to 23
January, 2020
Messe Luzern
Book double
the success!
The digital way to new customers
who work with plastics
What kind of
marketing works?
optimization,
kno w the buzzwo rds : con tent marketing, video, search engine
You dingly
ma rketing is growin g mo re digital, more versatile and correspon
storytelling. B2B
a project without
re sop his ticated. But one thin g stays the same: you can’t start
mo
potential
at should be done? How will you find
personal customer contact. So wh
future?
customers for your company in the
We make it easy for you tomers.
m sup plie r and pro ces sor, you face growing demands from cus
As an upstrea
comprehensive
her tha n ind ivid ual pro duc ts and services, you must now pitch
Rat
ent: what we
come full circle with this developm
solutions to them. We have also
7 has meanwhile
nch ed as a new tra de fair con cept at the Swiss Plastics Expo 201
lau bination
pre hen siv e ma rke ting sol utio n. We now have the perfect com
become a com
que and holistic
ana log ue and dig ital . We hav e successfully implemented this uni
of
delighted to
o and AM Expo trade fairs. We are
concept at the Swiss Medtech Exp
d-and-tested
ani ze the Sw iss Pla stic s Exp o 2020 in accordance with this trie
org
n just a trade fair appearance.
concept and to offer you more tha
wanted
Your success stories are
ives you can
find out about the marketing object
Over the next few pages, you will
the center are
t and what it looks like in detail. At
achieve with our innovative concep
t as a leading
cessfully position you on the marke
your success stories that will suc rketing!
r field of expertise. Sta y inn ova tive – also when it comes to ma
provider in you
Patrons
Strategic Partners
Organizer
Matthias Baldinger
René Ziswiler
Founder, Industry+
Head of Industrial Trade Fairs
us
matthias.baldinger@industry.pl
rene.ziswiler@messeluzern.ch
Your comprehensive marketing solution
for acquiring new customers
solution
Analog Optimally matched Digital
IHRECOMPANY
YOUR F IRM A
I H R ECOMPANY
YOUR FIRMA
ersonal interaction Online interaction
with customers with customers
meeting place
Trade fair
Digital
Showcases (real
application examples)
For your marketing goals
goals
I want to present our company to the plastics community as a high-performance,
innovative enterprise through a compelling display on 365 days of the year.
I want to exploit our customer potential efficiently and generate qualitatively
valuable leads through participating in events and trade fairs.
I want our success stories, videos and competencies to be
easily findable on Google.
I want to integrate our sales team seamlessly in the plastics community
and boost our presence in social media with little effort.
offers
Join us on the road to successful marketing.
All you need to know Find out how you can gain
about the Swiss new customers online
Plastics Expo is also with the Swiss Plastics
available online at Platform online at
swissplastics-expo.ch swissplastics.com
280 4500
exhibitors visitors from
the industry
at the Swiss Plastics Expo
The Swiss Plastics Expo
success story continues
with a new digital concept.
12 72
focus expert
topics speeches
This is how it works:
1.
You describe what visitors can
expect to see and experience
at your trade fair booth
in advance of the trade fair:
innovations, application exam-
ples (showcases), exhibits, etc.
= your content.
2.
Visitors discover your content
and plan their trip to the
trade fair using a wide
variety of tools.
3. Showcase
Interested visitors come
to your booth to experience
your content live. Your competencies
in the spotlight
4. Present your proven solutions in the form of showcases at the
You can display the same 6th Swiss Plastics Expo. These are real examples of applications
content on the Swiss Plastics that demonstrate how you have successfully resolved challenges
Platform to be visible on in different subject areas. They make your competence visible.
365 days of the year. You will also present your showcases at the Innovation Symposium
and in advance on the website.
Your+ Showcases attract more of the right kind of visitor
to your booth.
Digital Your showcases, competences and exhibits will remain
on 365 visible online after the trade fair thanks to the Swiss
days Plastics Platform.
Do you also have solutions
in these areas?
Additive manufacturing for
components and mold making
Multicomponent technology
New material and surface
characteristics
Metal substitution and
hybrid technology
Focus topics Intelligent manufacturing
of complex components
Your inspiration Lightweight construction using
for new projects fiber composite technology
Lean operation and automation
The Swiss Plastics Expo addresses the twelve most important
for Industry 4.0
topics in the field of plastics and plastic engineering.
These focus points provide orientation and show an anticipated Bioplastics
4,500 visitors how they can develop innovative solutions.
Clean room manufacturing
Your+ You pick up on a focus topic to reach out to visitors
you do not yet know. Circular economy, recycling
Detailed information about focus topics is available at: Big Data and machine
swissplastics-expo.ch learning in Industry 4.0
Virtual development
and simulation
Out-of-the-box topics
Visitors to the Swiss Plastics Platform follow the topics they are interested in.
You can therefore reach out to new customers specifically on the basis of their interests.
Exhibitors
The right
setting for
your success
Leading service providers from along the
Industry visitors
entire length of the value chain are repre-
sented at the Swiss Plastics Expo. Of these,
42% are from abroad. They present
Your future
products and solutions from various areas,
including:
customers
+ Contract manufacturing At the Swiss Plastics Expo, you will meet an
+ Training and education audience of professionals from these
+ Services application areas:
+ Mold design and construction + Automotive industry
+ Research and development + Construction
+ Plastics engineering + Electronics
+ Machines + Equipment engineering
+ Peripheral equipment + Consumer goods
+ Raw materials/auxiliary materials + Plastics engineering
+ Tools – Accessories – Mechanics + Mechanical engineering
+ Recycling + Medicine
+ Watchmaking industry
+ Packaging
The Swiss Plastics Platform carries your trade fair appearance You can reach out to every trade fair
into the digital world. Your online appearance will take the form visitor 365 days a year on the Swiss
365
of an attractive provider profile instead of a trade fair booth. Plastics Platform.
Our offer for you
Book both
and benefit!
IHRE F IRM A
IHRE FIRMA
Successful marketing
Order our comprehensive online marketing offer and
benefit from additional services valued at CHF 900.
Book your appearance using the enclosed
registration form or at:
swissplastics-expo.ch
Innovation Symposium
The platform
for your pitch
The Innovation Symposium held on two Swiss Plastics Expo and Swiss Plastics Platform –
stages at the trade fair is structured in your double plus for the plastics industry
accordance with the twelve focus to-
pics and consists of 72 talks by experts.
Here, exhibitors present their most Always here for you
exciting and interesting showcases
during brief presentations and experts
provide first-hand information from
Any questions?
the fields of science, technology and
Don't hesitate to call us.
production.
Tel. +41 41 318 37 00
Ihr+ Every lecture block will open
Elmar Büttner
with a keynote speech to
Sales Manager
mobilize numerous visitors.
elmar.buettner@messeluzern.ch
Debora Fries
Trade Fair Coordinator
debora.fries@messeluzern.ch
Innovation Symposium speeches will be published on the
platform in video format. You reach out to more potential
customers as a result – even after the trade fair.
ST.GALLEN
BASEL
ZÜRICH
BERN
CHUR
LUZERN LUGANO
GENF
Messe Luzern
In the heart of
Trade fairs
Switzerland
The tourist town on Lake Lucerne is an
meeting points
enchanting place for visitors. The Expo
Digital
site is within walking distance of the
center or is easily reached by S-Bahn
(Metro) in two minutes.
Comprehensively networked –
analog and digital
Messe Luzern is a successful organizer
of industrial trade fairs and can rely on
an extensive network and good industry
knowledge of plastics, medtech and 3D
printing.
Messe Luzern AG
Horwerstrasse 87
6005 Luzern
+41 41 318 37 00
www.messeluzern.ch
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