Boots Charity of the Year - fundraising guide - www.cancer.ie
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Charity of the Year 2012/13 Boots Charity of the Year FundraisingGuide Fundraising Pack www.cancer.ie www.irishcancer.ie Boots Charity of the Year Fundraising Guide
We are Ireland’s national cancer charity. We listen,
we support, we provide care, we create awareness,
we provide information, we fund research and we
influence decisions about cancer. We are with you
on every step of your cancer journey.
The Boots Charity of the Year is providing vital funding for our Nursing Services
Where do the Boots Charity of the Year funds go?
Nursing Services
Night Nursing information to patients, carers, the general
The Irish Cancer Society provides a free public as well as healthcare professionals. In
nationwide Night Nursing service for patients 2011, CIS responded to 21,500 enquiries.
and families in their own home. The Night
Nurse provides end of life care offering advice, To give you an idea of some our important
reassurance and friendship to those they care services, in 2011, our cancer specialist nurses on
for. The work of the Night Nurse has a profound the Helpline (Freefone 1800 200 700) responded
effect on patients. They come to them at a very to 22,120 enquiries, an increase of over 900
sad and painful time in their lives and support enquiries from 2010. Our Night Nurses provided
them by providing the highest level of nursing over 8,000 nights of care to 2,014 patients in their
care. own home across Ireland in 2011. This was an
increase of nearly 13% since 2010.
The Night Nursing service is an invaluable
service to patients in the community and is The Irish Cancer Society
entirely funded by voluntary donations. The The Irish Cancer Society, is the national charity
availability of the service ensures that patients dedicated to preventing cancer, saving lives
can remain at home for the last days of their from cancer and improving the quality of life of
lives surrounded by their families and loved those living with cancer through patient care,
ones. research and education.
The Society, was founded in 1963, is financed
We know that the majority of deaths will take entirely by voluntary contributions from the
place in hospitals (48%) however, there is still public and receives no government funding.
about 25% of deaths taking place at home, in the This allows the Society to pursue new and
community. We would like to see more people innovative services for patients with cancer
having the choice to be at home in the last days outside of government policy.
of their lives. Being able to assure that we have
nurses and funding to help provide continuity of Cancer in Ireland
care to patients at home is vital. Ireland’s cancer rate is one of the highest in
the world. One in three of us will be diagnosed
Cancer Information Service (CIS) with cancer during our life time and it is
This service has been set up to provide the most estimated that by 2020, 40,000 new cases will
up-to-date information on cancer including be diagnosed. These stark figures mean that
cancer types, tests, screening and treating there is an ever increasing demand for the
cancer. The National Cancer Helpline, which direct patient care services provided by the Irish
is staffed by specialist cancer nurses, provides Cancer Society.
comprehensive cancer support, advice and
Boots Charity of the Year Fundraising Guide
Boots Night Walk for Night Nurses
August 2013
When?: Friday morning Daddy passed away, we were so
Wednesday 29th August 2012 at 8pm glad she could point us in the right direction.”
What? How?
An all-Boots store 10km Night Walk in your local area Set up a committee to organise the event. Give
that takes place at the same time as the Irish Cancer each person a responsibility and have weekly
Society Night Nurses work with cancer patients. meetings to catch up. Think about joining up with
some of the other Boots stores in your area to get
Who? involved in one big Night Walk!
Get your colleagues, friends, family and customers
involved in this event by putting up posters in your Put up posters and balloons in your store to
store and in your local community. highlight the event and get people registered!
Why? Liaise with the Local Authority, Gardai, Fire
To help more families, like the Cullen family below, Brigade etc. of your intention to stage the event.
to receive our free Night Nursing service:
Charge each participant €10 to take part in the
‘Thank you doesn’t seem enough for everything Night Walk and give them an Irish Cancer Society
that the Night Nurse did for my father and for sponsorship card to fill in prior to the event.
everything she did for my family. We were blessed
when she first walked through our door. It was Store managers should complete their Boots Night
comforting to know that she was coming at night Walk risk assessment (To follow from Stephen
time to watch over Daddy and I know that Daddy Looney, Head Office).
was more at ease when he knew she were there.
I am also so thankful that she was there on the HAVE FUN!!!
Boots Charity of the Year Fundraising Guide
Boots Calendar of Events 2012
June—DECEMBER 2012
June & July: will be pink product promotions for the month. In
addition, you can organise a variety of fun Pink
Run4Life events in store during the month including Pink
Why not give yourself the ultimate challenge and
Tea parties, special pink promotions, wear pink
get a group of your colleagues together to take
days and much more!
part in a Mini Marathon, triathlon or marathon for
the Irish Cancer Society!
November:
August: Movember
Boots Night Walk for Night Nurses Calling all male Boots employees! Grow a MO
This Boots COTY event is a Night Walk in your to raise funds and awareness for prostate cancer
local area to show your support for the work of in the month of November! Fill a sponsorship card
our Night Nurses. The walks will take place at the and at the end of the month organise a shave-off!
same time as our Night Nurses commence their
work with cancer patients each evening.
October: December:
Breast Cancer Awareness Month Season of Goodwill
In October, every Boots store will turn PINK in Why not ask your customers for a donation for the
aid of Action Breast Cancer. Each store will receive Irish Cancer Society for the weeks leading up to
pink merchandise to sell, breast cancer Christmas? They can pop any loose change into
information and have one Cancer Information the Irish Cancer Society collection units at the till
Advisor trained by the Irish Cancer Society. There and raise funds for our free cancer services.
Boots Charity of the Year Fundraising Guide
Boots Calendar of Events 2012
JANUARY—MAY 2013
January:
Lung Cancer Awareness
Boots and the Irish Cancer Society will join
forces to focus on the risks of smoking and being
aware of the signs & symptoms of lung cancer.
For the month of January, give your customers
our information booklets in-store and encourage
smokers to quit using our Helpline 1800 200 700.
Each store will have a Cancer Information Advisor
on hand to help!
February:
Shave or Dye
Encourage your colleagues and customers to show May:
their support to the Irish Cancer Society by being
brave enough to Shave or Dye their hair. Get Sunsmart Campaign
sponsored to Shave or Dye your hair and hold Your store will provide customers with information
an event to mark the occasion. on early detection and awareness of skin cancer
and promoting the Sunsmart Code.
March:
Daffodil Day
Daffodil Day is Ireland’s leading charity flag day.
Show that Boots cares by turning your store yellow
and organising a fun event such as a cyclathon, a
raffle or book sale. The spirit of the day is to have
fun, strengthen team moral and show your
customers that you care! There will be product
promotions around Daffodil Day that will also raise
funds for the Irish Cancer Society.
Boots Charity of the Year Fundraising Guide
Store Goal Master Worksheet KEEP TRACK OF YOUR FUNDRAISING THROUGHOUT THE YEAR Store Location: Your Year-End Goal: Fill in the worksheet at the end of each month to track how far you need to go to reach your year-end goal. June Goal: Monthly total: July Goal: Monthly total: August Goal: Monthly total: September Goal: Monthly total: October Goal: Monthly total: November Goal: Monthly total: December Goal: Monthly total: January Goal: Monthly total: February: Goal: Monthly total: March Goal: Monthly total: April Goal: Monthly total: May: Goal: Monthly total: June Goal: Monthly total: How does it add up??? Year-end Total: Boots Charity of the Year Fundraising Guide
General Information
How do I bank funds raised for the Irish Cancer Society?
By now you will have received your Boots Charity of the Year welcome pack. This should include:
Fundraising Guide: • Irish Cancer Society leaflets to put in your store
• Information on the Irish Cancer Society • Bank giros
• How to get your Night Walk started
• Boots Calendar of Events To follow:
• Fundraising Tracker • Collection units for your counters
• Sponsorship cards • T-shirts
• Balloons & posters
Banking Instructions:
Every time you raise funds for Boots Charity of the Year please use the bank giros provided as they have
your store’s individual reference number. If you do not have these, please bank the funds to our account:
AIB Bank, 9 Terenure Road East, Rathgar, Dublin 6
Account: 32560095
Sort Code: 93 10 98
Reference: 94317(store name)
Contact Details:
Please contact the Corporate Partnerships team or Stephen Looney in Boots if you need any other
information. Details are below
Email: corporate@irishcancer.ie
Stephen Looney Emma Barrett
Boots Corporate Responsibility & Engagement Manager Corporate Partnerships Manager
P: 0871342026 E: stephen.x.looney@boots.co.uk P: 01 2316621
Cliodhna O’Riordan Address:
Corporate Partnerships Officer 43/45 Northumberland Rd, Dublin 4
P: 01 2316628 P: 01 231 0500
Night Nursing Testimonial
“Cathy, our night nurse arrived into our lives lived, peacefully and gently, at 6.40 am on Friday 24
on Wednesday 22 October 2008. After very brief October. Cathy was wonderful, she stayed with us as
introductions she became so much a part of our family. dad breathed his last beautiful breath, it was so sad.
We did not know her and she did not know us, but we She made phone calls for us before she went home
all had one thing in common. That was to help our and it was sad to see her go, as she had shared a most
dad’s death be as pain free and gentle as possible. vulnerable and tragic moment with us. She was now
We entrusted her with our most precious thing, our one of us, as far as we were concerned. But her job
dad’s life. She spoke to dad as if she always knew him; was done in our home. Some other family needed her
she gently held his hand and mopped his brow. Her valuable help and her kindness and, like dad, we had
soothing voice calmed our emotions and we knew by to let her go. But we will never forget her. We will never
her confident actions that she was totally in control forget her kindness and gentleness, she was so caring
at all times. She was such a comfort to us. She sat up and yet truly professional. We are so grateful to her for
all night at dad’s bedside, holding his hand when being there for dad and for us. She is a very special
we couldn’t, monitoring his breathing quietly, like a person who does a very difficult job with love, trust
mother watching her child. She sat beside us and and kindness.”
answered our questions (I’m sure I must have driven
her mad with all mine). Dad passed away as he had — The Leavey Family Rathcoole, Co. Dublin
Boots Charity of the Year Fundraising GuideBoots deliver exceptional customer and patient care, which is the central focus of the Irish Cancer Society’s work. Together, we can reach into every community in Ireland and make a vital difference to cancer in Ireland.
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