BRC RAMS : April 2019 - March 2020 - Primedia Broadcasting
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BRC RAMS : April 2019 – March 2020
They’re full of laughs, loud and impossible not to love. In fact, you’re probably obsessed with them already. Every morning Anele, Frankie, Thembekile, Alex and Cindy give Joburg a wakeup call and a massive dose of madness and fun that helps make sure you have one insane start to the day. They’re the 947 Breakfast Club, and you’re more than welcome to join the club every Monday to Friday from 06:00 to 09:00. Follow @947BClub.
06h10 Ask the Club Have you ever wanted to ask the 947 Breakfast Club something? It could be anything. Are you sure you want to know the answer? Ask the Club on the 947 Breakfast Club from Monday - Friday at 06:10. Send your question to our WhatsApp line 084 00 00 947. 06h40 Dischem R10000 Pop Quiz. So, you're a pop culture genius and keen to win some cash? Every day, The 947 Breakfast Club will put someone in the hot seat to play the Pop Quiz live on the show – if you want that person to be you, you need to prove yourself by playing the game online first! Once you've aced the Pop Quiz online game below, make sure you enter your details in the online form when prompted and submit your entry. Your quiz score will be saved with your entry, so if you want to improve your chance of being picked to play on-air, keep on playing until you're acing it every time! 07h40 What's your Status Every morning the 947 Breakfast Club ask their listeners to send through their latest social media status through to their WhatsApp line. The team will then try to get the gender, age and occupation of one of the entries based on the Status. The entrant is then called, and the team will tally up how many guesses they got correct. 08h15 Classic or Not Back in the day when you were jamming to your favourite songs, you didn't know that today, they would be called the classics... or not. The 947 Breakfast Club has been enjoying bringing you your favourite classics… even though some might think otherwise - but imagine, literally going back in time? Is it a classic or not? Listen to the 947 Breakfast Club's selection of songs every weekday at 08:15 and vote on whether it's a Classic Or Not.
Bold, cheeky, side-splittingly funny and always raring to go – Anele Mdoda needs little introduction. Together with her hand-picked Breakfast Club crew, she’s Joburg’s wake-up call, infusing weekday mornings with her non-stop energy and razor-sharp wit. When she’s not in front of the mic, Anele is most likely trying out a fab new recipe in the kitchen, immersed in a book or on a plane heading somewhere exotic. Hang out with Anele on the 947 Breakfast Club every Monday to Friday, 06:00 to 09:00, and follow @Anele on Twitter and @Zintathu on Instagram.
What do I love? : I love children, fun, social media, Beyoncé, television, Oprah, ribs, spicy rice, steak and books. What kind of ‘Joburger’ am I? : I’m involved, inquisitive, explorative, hoppy and active.
Age LSM
30% 140 35% 700
120 30% 600
Listener % of LSM
25%
100 25% 500
Listener % Age
20%
80 20% 400
Index
15%
Index
60 15% 300
10%
40 10% 200
5% 20 5% 100
0% 0 0% 0
15-24 25-34 35-44 45-54 55-64 65+ LSM 1 LSM 2 LSM 3 LSM 4 LSM 5 LSM 6 LSM 7 LSM 8 LSM 9 LSM 10
Age % Index Ave. Age 38 LSM % Index
Ethnicity Gender SEM
9% 60% 600
Listener % of SEM
50% 500
10% 30%
40% 400
Index
African
30% 300
White
20% 200
Indian/Asian
10% 100
Coloured
0% 0
SEM Cluster 1 SEM Cluster 2 SEM Cluster 3 SEM Cluster 4 SEM Cluster 5
49% 46% 54% SEM % Index
51% ACI (Black)
BRC RAMS : April 2019 – March 2020A Andy Nights with 947 Date
Essentials 947 947 Bfast Club Ayanda MVP Fresh on 947
C Maqondwana Zweli Night
M-Thu
200
Bloc Party
947 Bloc Party
180 Fri Uninterrupted
W Chrizz Beatz Music
160 Audience
1/4 Time
Band in 000's
140
Audiences in ‘000
0600-0615 128
120 0615-0630 134
0630-0645 137
100 0645-0700 141
0700-0715 175
80 0715-0730 171
0730-0745 157
60
0745-0800 150
40 0800-0815 139
0815-0830 135
20 0830-0845 130
0845-0900 127
0
Listeners: 614 000 Monday to Friday Cume (06h00-09h00)
947 Breakfast Club reaches 175 000 listeners on average at its peak.
BRC RAMS : April 2019 – March 2020www.primediabroadcasting.co.za
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