BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO

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BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
Bringing IT and OT
together with the
Internet of Things?
Martin Dube
Managing Director IoT Solutions Sales APJ-C
27th May 2016

© 2015 Cisco and/or its affiliates. All rights reserved.   1
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
40%                          Are you a Disruptor?
       of the top incumbents in the
      industries will be displaced in
                  5 years                                  Or are you being Disrupted?

© 2015 Cisco and/or its affiliates. All rights reserved.
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
Point-of-Sale                                              Taxi         Hotel

             Bookstore
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                                                           Print Advertising          Car      Music
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
And some more: Digital Technologies and Business
 Models Are Disrupting and Redefining Industries

© 2015 Cisco and/or its affiliates. All rights reserved.
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
© 2015 Cisco and/or its affiliates. All rights reserved.
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
© 2015 Cisco and/or its affiliates. All rights reserved.
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
Cisco’s IoT Journey

                                                       Where Did We Start?
 • Offers: Products to customer centric use cases

 • People profile: IT sales to LOB solution sales

 • Systems: BU centric to solution centric ie Cloud, SW, IOT
© 2015 Cisco and/or its affiliates. All rights reserved.
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
The New Industrial Revolution

                                                                                      Technology            Smart
                                                                                       Progress            Devices

  18th Century                                                20th Century    70’s                 Today
         Steam                                             Mass Production   Robots           Digitization

© 2015 Cisco and/or its affiliates. All rights reserved.
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
© 2015 Cisco and/or its affiliates. All rights reserved.
BRINGING IT AND OT TOGETHER WITH THE INTERNET OF THINGS? - MARTIN DUBE MANAGING DIRECTOR IOT SOLUTIONS SALES APJ-C - CISCO
It’s a New Way of Thinking about Manufacturing
                                                           IDC FutureScape: Worldwide Manufacturing Predictions:

                                                           “Our next phase of investment in the factory of the future includes a
                                                           more transparent manufacturing model. … not only to advance our cost
                                                           competitiveness, but to drive a different conversation with our
                                                           customers and suppliers.”
                                                            - Rob Goldiez, Scott Fetzer, a Berkshire Hathaway company

                                                           "If you went to bed last night as an industrial company, you're going to
                                                           wake up today as a software and analytics company.”
                                                           - Jeff Immelt, CEO, GE

                                                           “…the lines between hardware, software, and services are blurred or
                                                           are disappearing”
                                                           - Tim Cook, CEO, Apple

© 2015 Cisco and/or its affiliates. All rights reserved.
11

© 2015 Cisco and/or its affiliates. All rights reserved.        Cisco Confidential
Changing Trends Are Driving Changing Priorities

                                                             I need                                               How can I
                                                           to achieve                How do I
                                                                                       improve                     reduce
                                                           real-time                  workforce                  downtime?
                                                           visibility                productivity?                             How can
                                                                                                                                I better
                                                                          How can                    I need to                manage my
           How can I                                                    innovation                    improve
                                                                                                                              global
             introduce                                                     drive                     product                  supply
           new products                                                                              quality
               faster?                                                    profits?                                            chain?

© 2015 Cisco and/or its affiliates. All rights reserved.
Imagine the Possibilities…

                                                           Connected

                                                           Secure

                                                           Flexible

                                                           Efficient

© 2015 Cisco and/or its affiliates. All rights reserved.
Immense Business Benefits Expected

             Reduced                                       Reduction in          New Product                  OEE                    Improved              Reduction in
             Downtime                                        Defects             Introduction             Improvement                Inventory             Energy Use

          48%                                              49%                    23%                     16%                      35%                      18%
     Unplanned                                              Defect rate             New product                                      Inventory             Annual energy
                                                                                                           Average OEE
 downtime down from                                         down from            introduction cycle                               turns increased          cost down from
                                                                                                             improved
    11% to 5.8%                                            4.9% to 2.5%         time reduced from                                  from 14 to 19           $8.4M to $6.9M
                                                                                                         from 74% to 86%
                                                                                  15 to 11 months

                  What business benefits do you expect to derive from Digital Manufacturing?

                                                 Source: SCM World/Cisco “Smart Manufacturing and the Internet of Things” survey of 418 Manufacturing Business Line
                                                 Executives and Plant Managers across 17 vertical industries.

© 2015 Cisco and/or its affiliates. All rights reserved.
Unleashing Digital Manufacturing Outcomes

        Lower                                                Reduce             Faster          Maximize              Lower            Reduce              Reduce
       Downtime                                              Defects             NPI             OEE                Inventory          Energy               Risk
                                                                                                                                                          Stay out of
                                                                     Make Money                                                Save Money
                                                                                                                                                           Trouble

        “$40 million                                         “Reduced           “Shaved        “Increased OEE         “Reduced       “Achieving 20%       “Significantly
         downtime                                             labeling         10-20% off      mid 70s to high         breaker       energy reduction   reduced factory
       reduction for                                         error rate         NPI cycle            80s”          component tire     with real time    vulnerabilities.”
         customer”                                            by 16%”             time”                             loss by 20%.”       visibility.”
                                                                                               Multi-National
                                                                                                 Brewery
                                                                                                                                     • Connected
    • Factory                                              • Factory         • Factory         • Factory          • Factory            Machine          • Factory
      Network                                                Wireless with     Wireless          Network            Wireless                              Security
                                                             LBS                                                                     • Factory
    • Analytics and                                                          • Factory         • Plant Floor                           Network
      Big Data                                                                 Collaboration     Virtualization
                                                                                                                                     • Energywise

© 2015 Cisco and/or its affiliates. All rights reserved.
Where Are You Today? Where in 2020?
                                           50%

                                           45%

                                           40%

                                           35%

                                           30%

                                           25%

                                           20%

                                           15%

                                           10%

                                            5%

                                            0%
                                                                                                    Factory                           Enterprise      Supply Chain
                                                                  Off-line                         Connected                          Connected       Orchestration
                                                           Source: SCM World/Cisco “Smart Manufacturing and the Internet of Things ” survey of 418
                                                           Manufacturing Business Line Executives and Plant Managers across 17 vertical industries.            Today   2020

© 2015 Cisco and/or its affiliates. All rights reserved.
- 49%
                                                                                                                           Defects

Digital Manufacturing Journey
                                                                                                         + 16%                              + 23%
                                                                                                          OEE                                 NPI

                                                                                                            - 48%                      - 35%
                                                                                                            Downtime                   Inventory

                                                                                                                    Supply Chain
                                                                                                                    Orchestration
                                                                                 Connected
                                                                                 Enterprise
                                                           Connected            Analytics & Big Data             Supply Chain Collaboration
                                                                                                                          (SXP)
                                                            Factory           Virtualization & Compute
                                                           Factory Network     Connected Machines                   Design Collaboration
                                 Off-Line                  Factory Security    Factory Collaboration
                                                                                 Location Services
                                                           Factory Wireless

© 2015 Cisco and/or its affiliates. All rights reserved.
Digital Manufacturing Solutions
                    Digital Manufacturing Solutions
                                                                                                       Supply Chain       Factory
                          Apps

                                                           Analytics & Big Data                        Collaboration      Collaboration

                                                           Factory Virtualization                        Data Center and Cloud
                          Compute

                                                                        Connected Machines & Edge Compute

                                                                                    Factory Wireless
                      Connected Factory
                        Infrastructure

                                                                                    Factory Security

                                                                                    Factory Network

© 2015 Cisco and/or its affiliates. All rights reserved.
IoT-Readiness in Today’s Typical Factory

                  Connected Factory                             Connected Factory                Connected Factory
                      Network                                       Wireless                         Security

    5. SDN for Plug & Play Factory                         5.       Hyper Location         5.    Industrial Protocol DPI

    4.             Management in OT Tools                  4.      LBS-Ready WiFi          4.    Secure Remote Access

    3.            Connected IT/OT Network                  3.   Wi-Fi Management Tools     3.   Central Identity and Policy

    2.                      Managed Switches               2. Unified Factory-Wide Wi-Fi   2.    Network Access Control

    1.                                    Ethernet         1.    Factory Wi-Fi (ad Hoc)    1.        Industrial DMZ

                                                                Where are You?
© 2015 Cisco and/or its affiliates. All rights reserved.
Converged Network Design (CPwE)
                                                                                                     Internet

                                                                                                                                                                                                               Enterprise Network
                                                                                                                                                                                                               Levels 4–5

                                                                                              Web   Apps   DNS   FTP

                                                                   Patch Management
                                                                    Terminal Services
                                                                    Application Mirror
                                                                       AV Server                                       Gbps Link for Failover
                                                                                                                            Detection                                                                          Demilitarized Zone
                                                                                                                                                          Firewall        Cisco                                (DMZ) Firewalls
                                                                                                                                                         (Standby)       ASA 5500

                                                                                                                       Firewall
                                                                                                                       (Active)

                                                                                                                         Cisco Catalyst
                                                                                                                           6500/4500
                                                                                                                                                                           Cisco                               Manufacturing Zone
                                                            FactoryTalk Application                                                                                       Catalyst                             Level 3
                                                                   Servers                                                                                                Switch
                                                                                                                                                                                                               Distribution and Core
                                                                                                                                          Cisco Cat. 3750                 Network Services
                                                                                                                                           Switch Stack

                                                                                                                                                   HMI                                            Controller
                                                                                                                                                                                                                 Cell/Area Zone
                                                                                                                  Layer 2 Access Switch
                                                                                                                                                                                                                 Levels 0–2
                                                           Drive                                                                                                      HMI                                        Layer 2 Access
                                                              Controller
                                                                                                                                                 Drive                                                Drive
                                                                            HMI Distributed I/O
                                                                                                                                                                     Distributed I/O
                                                                                                                  Controller
                                                                     Cell/Area #1                                         Cell/Area #2                                           Cell/Area #3
                                                               (Redundant Star Topology)                                (Ring Topology)                                       (Linear Topology)

© 2015 Cisco and/or its affiliates. All rights reserved.
Manufacturing

       Harley Davidson
     Revolutionizing
           its
     Manufacturing
       Approach
   Challenge
   • Respond to economic downturn by
       reducing costs and increasing
       operational efficiencies

   Results

   Manufacturing
   Solution                   agility
   •supports         ongoing
       Traffic flow and  dwell time
       analytics to identify valued
    expansion          of product
       locations, underperforming   stores
    •lines    and
       Historical    continued
                  location-based
       analytics to improve effectiveness
     market       success
       of marketing  events

   Contributed to overall
   worker productivity
   increases—2.4% per
   year

© 2015 Cisco and/or its affiliates. All rights reserved.
Factory Wireless at Continental Tire
Challenge
           Long Tire Assembly Search Times by
    Operators Increased Cycle Times, Decreased
    Labor Optimization, and Noncompliance with
    Production Schedules. High Scrap Rate
    Associated with Lost Carriers.

Solution
    Implement LBS Solution to Track All Carriers in
    Real-time Using T2 Tags and Cisco Unified Wi-Fi
    network

    Allow Material Handlers/Truckers and Managers
    to Search for Component by ID, Tread Number,
    Material Code (FIFO))
Business Outcomes
            Continuous Real-time Visibility Across Entire
    Plant
           20% Reduction of Breaker Component
    Tire Loss
           Increase in tire machine utilization
    ensuring increased production and overall
    equipment efficiency (OEE)
Watch Video
© 2015 Cisco and/or its affiliates. All rights reserved.
Is Your IoT Strategy Ready to enable Digital capabilities for
your customers?

                                                  Connectivity            Security           Fog Computing           Data Analytics         Management &              Application
                                                                                                                                             Automation               Enablement

                                               Can you design        Can you provide the      Can you efficiently    Can you provide         Can you enable          Can you assist in
                                                architectures to     services and secure       operate, analyze      the infrastructure    convergence of OT           the creation of
                                                  support the        connectivity for IT &     and manage data      and tools necessary     and IT networks to      highly sophisticated
                                              growing number of        OT convergence        from the edge to the     to combine IoT      create and implement      applications needs
                                              devices in different        and support               cloud?             analytics with     a consistent policy for   of your customers?
                                                environments?         standard protocols                            business analytics?      your customers?
                                                                      for interoperability
                                                                          and scale?

© 2015 Cisco and/or its affiliates. All rights reserved.
Thank you.
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