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Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
JANUARY 2018 ISSUE 83

        www.hope-mag.com   TELLING RWANDA’S STORY                MAGAZINE

AFRICA TECH SUMMIT - KIGALI
calls for Undisruptive Digital
Transformation across continent
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Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
HOPE MAGAZINE
    In this Issue                                                                                                                                 January 2018 Issue 83

                                                                   CONTRIBUTORS
     HOPE TEAM                  Iradukunda Anime        Rumanzi Abraham                 PUBLISHED BY                        COPYRIGHT 2013
     Allan Migadde              Keith Ntagozera         Shema Ignace                    HOPE HOLDINGS LTD                   Reserved by Hope Magazine, a monthly
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     Ben Gasore                 Kobusingye Bonitah      Sindayirwanya Isabelle
                                                                                        P.O. Box 6176 Kigali-Rwanda         All rights reserved.
     Erwin Winkler              Manzi Joseph            Rebero Daniel
                                                                                        +250 788 524189 / +250 788 404138   The opinions expressed in the magazine
     Himbana Alexandre          Mbanda Claude           DESIGN & LAYOUT                 info@hope-mag.com                   are not necessarily those of the editors and
     Ishimwe Yvonne             Mucyo Rodrigue          Dani K.                         www.hope-mag.com                    publishers of Hope Magazine.

      ADVERTISERS
    MTN Rwanda

    BPR ATlas Mara Group

    Bourbon Coffee
                                       1

                                       2

                                       3
                                                                     CONTENTS
    Safintra Limited                   4

    Akagera Business Group             5

    Mobisol Limited                    8

    Business Partners Limited          9

    Kigali Serena Hotel               18

                                           14
    Lake Kivu Serena Hotel            19

    Airtel Rwanda                     21

    UAP Group Rwanda                  22

    UAP Group Rwanda                  23

    Marriott Kigali                   27

    Galaxy Hotel                      31        PRESIDENTIAL MONTH
    KCB Bank Rwanda                   32

    KCB Bank Rwanda                   33
                                               7 EDITORIAL Technology should respond to a need
    Davis and Shirtliff               36
                                               10 AFRICA TECH SUMMIT calls for Digital Transformation
    Riders Lounge                     37
                                               12 BRD AND I&M receive EIB credit lines for private sector
    Engen Rwanda Limited              38
                                               16 YEGOMOTO launches Tap & Pay on taxi-motos

                                                                                                                                                          34
    The Court Boutique Hotel          39       20 AIRTEL Bomba Packs upgraded to offer unlimited data
    WAKA Fitness Group                49       24 BRALIRWA CREATE empowers farmers to earn more
    The Arts & Gimco Real Estate      50       26 ACCESS Bank in breast cancer awareness campaign
    Sinotruk Rwanda Limited           51       28 UTEXRWA to grow textile industry local and export markets
    BK Techouse                       52
                                                                                                                                          MARRIOTT KIGALI
                                               30 MTN Rwanda launches Birangize na MoMo Campaign

6
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
VISIT HOPE WEBSITE
www.hope-mag.com                                                                                                                                           Editorial

                                                                                For people to
                                                                           Embrace tech, it should
     COVER
   Africa Tech Summit -Kigali
   calls for Undisruptive

                                                                             respond to a need
   Digital Transformation
   across continent

                                                                       T
    HIGHLIGHTS
                                                                               he Africa Tech Summit Kigali, a 2-day                  manage bank accounts, and are working
  The Heineken Africa Foundation (HAF), the philanthropic                      event which took place in Rwanda’s                     hand in hand with the telecoms to ensure
  section of the Heineken Group.., has partnered with the                      c a p i t a l m i d - F e b r u a r y, b r o u g h t   smooth transfers between mobile wallets
  Ministry of Health to realise the hospital’s ambitions of                    together leaders from the African                      and bank accounts.
  improving services to mothers and new-borns... Under                         tech industry, international players
  the partnership, HAF through BRALIRWA is offering                    and investors who want to drive growth in                      There are so many other areas where
                                                                       Africa.                                                        some smart thinkers could, and have,
  EUR300,000 which will be largely for constructing the new
                                                                                                                                      come up with solutions which people will
  facility (Kacyiru Hospital) while the Government of Rwanda           The summit explored the latest trends                          jump on. A good example is the delivery
  will invest in the neonatal-maternal health facility with modern     with expert speakers from across the                           of blood to hospitals by drones, which is

                                                   44
  equipment to ensure quality service delivery.                        continent delivering keynotes, panels                          being pioneered in Rwanda.
                                                                       and breakout sessions. One of the main
                                                                       conclusions to come out of the summit is                       It is no secret that across the continent,
  BRALIRWA                                                             that the continent still has some way to go                    the road network is nvot only still
                                                                       in terms of mindset towards technology,                        underdeveloped, but in some countries
                                                                       both on the part of governments and of the                     even the existing roads are in a sorry
                                                                       population. However, it seems that both can                    state. While that may not be the case in
                                                                       be addressed when the tech developers –                        Rwanda, our winding roads make speedy
                                                                       the private sector – come up with inventive                    delivery near impossible, and there are of
                                                                       tools and applications that actually respond                   course still parts of the country that are
                                                                       to the needs of Africans. And those solutions                  difficult to reach. That is why Zipline’s
                                                                       aren’t another fitness app or silly game with                  solution to use drones to deliver blood
                                                                       which you can kill some time.                                  to upcountry hospitals is of such genius
                                                                                                                                      simplicity.
                                                                       A good example is the use of mobile phones
                                                                       to make money transfers, which is something                    Of course, as with the drones, the
                                                                       that was pioneered on the continent and                        willingness of the government to

                                                   46
                                                                       where it more widespread than in other                         embrace this technology was vital, and
                                                                       parts of the world. The reason is exactly                      there are still quite a few countries on
                                                                       that it responded to a huge need, as financial                 the continent that could borrow a leaf
  VISION FUND                                                          inclusion is still rather limited and banking                  from Rwanda, where the leadership is
                                                                       procedures can be cumbersome. In came                          pushing technology by offering all its
                                                                       some genius techies at telecommunication                       services online (sometimes exclusively)
 34 KIGALI MARRIOT Wine-tasting evening, a wide selection of wines     companies, and the mobile money wallets                        and actively encouraging tech companies
                                                                       were born.                                                     to come and develop their innovations
 40 KATE SPADE Luxury Handbags changing Masoro’s community                                                                            here.
                                                                       It was such a success that the banks,
 42 BPR Unveils new Digital Banking Solutions to its customers                                                                        Yet in the end, if the tech companies
                                                                       realizing that they were being outpaced,
                                                                       brought all hands on deck to come up with a                    have nothing better than a fitness app or
 43 AIRTEL RWANDA New MD to run the combined entity in Rwanda
                                                                       reply. Today, the majority of the banks on the                 a silly game, they will run out of breath
 46 VISIONFUND launches childcare centre                               continent offer multiple ways to electronically                very quickly.

 48 CIMERWA unveils New Brand, to reach full capacity mid-2019                                                         Erwin Winkler

   Hope Magazine assume no liability for error or omissions in this
   publication. All Advertisements are taken in good faith, opinions
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                                                                                                                                                                                   7
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
Calls for Undisruptive Digital Transformation across continent - AFRICA TECH SUMMIT - KIGALI
Innovation

       The audience at a panel discussion at the Africa Tech summit

                         Africa Tech Summit -Kigali
                        calls for Undisruptive Digital
                      Transformation across continent
      The Africa Tech Summit Kigali that opened on Wednesday has called for the acceleration of undisruptive
           digital transformation and the move from cash to digital payments across the Africa continent.

     T
             he two-day summit is a platform to explore the latest
             trends in digital technology with the participation of some
             250 key African and international tech leaders. During
             the summit, technology firms including Yegomoto, BK
             Techouse showcased their latest innovations through tech
     solutions in agriculture, transport, communications and banking,
     among other sectors.

     According to Edward George, head of research at pan-African
     bank Ecobank, people are often stuck in their ways – whether
     a market vendor or a top executive – and the challenge is to
     change the mindset and open them up to the opportunities of
     digital solutions. “As a bank, we are helping individuals and
     businesses to meet the challenges with latest banking and tech
     innovations, including using mobile and customer data to create
     individualized credit scores, unlocking the potential for mobile
                                                                              Edward George              Karanvir Singh CEO of Yegomoto
     lending and micro-insurance,” George said.
                                                                              head of research Ecobank   explains the company's tech innovation

10
                                                                           HOPE JANUARY ISSUE 83
AFRICA TECH SUMMIT
                                                                                                           SPECIAL FEATURE

                                                                                                     BK Techouse CEO
                                                                                                     Regis Rugemanshuro
                                                                                                     speaking at the summit

Yegomoto CEO Karanvir Singh during a panel discussion

During the summit, Karanvir Singh, CEO of            Lucy Mbabazi, vice-President for Push
Yegomoto, said that through the company’s            Payments at Ecobank, said that Africa
intelligent connected fare meters for                needs to incentivize a mindset change to
motorcycle taxis which were launched in              make people change from cash to digital
Rwanda less than six months ago, safe                payments, and give companies tax breaks
and reliable service delivery is ensured.            if they digitalize their business.

“In the beginning, drivers were hesitant             “The more you are aware of digital,
but now they benefit from free helmets,              the more you want to use it,” she said.         The expo hall of the Africa Tech Summit
meters, knowledge of new technology                  “Banking is not a privilege, it’s a right; we
and the bigger picture of effective easy             need to use all the digital tools available
working,” he said.                                   to remove the pain point for customers to
                                                     make a payment.”
While over 80% of Africans have mobile
phones, only around a quarter (28%) of               However, there are many barriers to wider
them has a bank account. But mobile                  use of new technology where change
banking and e-wallets are helping to fill the        is needed in attitudes and approaches
gap, offering a range of alternative payment         towards innovation. Therefore,
methods as well as lending and savings               participants and key speakers called upon
services. This has boosted the overall               governments to embrace technology which
financial inclusion rate to 34%, and it is           will overcome these barriers and stimulate
growing each day.                                    wider usage.

                                                                                                     The hostess at YegoMoto stand
                                                                                                     gives explanations to a visitor

Lucy Mbabazi vice-President for Push Payments                                                        The stand of BK Techouse featured robots
at Ecobank, speaks during a panel discussion on fintech                                              made during the recent Robotics Camp Rwanda

                                                                                www.hope-mag.com                                                   11
DEVELOPMENT BANK OF RWANDA
     Investment                                                                                                                     SPECIAL FEATURE

                              BRD and I&M receive
                       EIB    credit       lines
                      for private sector investment

     Eric Rutabana BRD CEO, Maria Shaw-Barragan EIB Director and Robin Bairstow I&M Bank Managing Director sign the agreements

                 f
                fTHE RWANDA DEVELOPMENT BANK (BRD) AND I&M BANK RWANDA HAVE
                  RECEIVED CREDIT LINES FROM THE EUROPEAN INVESTMENT BANK TO
                 PROMOTE JOB CREATION BY FINANCING PRIVATE SECTOR PROJECTS.

12
                                                                         HOPE JANUARY ISSUE 83
DEVELOPMENT BANK OF RWANDA
 SPECIAL FEATURE

      “This agreement
      shows commitment
      by EIB to assist us in
      SME financing, and it
      will help us extend our
      reach across country,
      because SMEs are
      everywhere and are
      vital for the economy
      and job creation,”
      Rutabana remarked.
      “The sectors that
      will benefit from this
      credit line include
      manufacturing,
      agribusiness, energy
      and exports.”
                                                          BRD CEO Rutabana the agreement will help the bank extend its reach across country

U
          nder the EIB’s Private Enterprise        of previous investments which created at least           Robin Bairstow, the I&M Bank Managing
          Finance Facility, BRD received a €15     3,000 jobs in different sectors,” she remarked.          Director, also lauded the EIB’s continued
          million credit line while I&M Bank       “We target SMEs as they create jobs, and thus            support.
          benefits from a $10 million lending      promote financial inclusion.”
          programme, both accompanied by                                                                    “Thanks to the EIB, we have built a strong
          technical assistance.                    BRD CEO Rutabana remarked that the                       SME portfolio over the years and many of the
                                                   new agreement is highly important for the                businesses have since grown significantly,”
The agreements were signed in Kigali on Monday     development bank, as two years ago it embarked           he said. “This new line will make it possible
by on the one hand, Maria Shaw-Barragan, EIB       on a new strategy to develop SMEs in the country.        to explore new sectors such as tourism and
Director responsible for lending operations                                                                 agribusiness while continuing to have a
outside Europe, and on the other hand BRD          “This agreement shows commitment by EIB to               considerable influence on existing businesses
CEO Eric Rutabana and I&M Bank Managing            assist us in SME financing, and it will help us          mainly in the trade sector.”
Director Robin Bairstow.                           extend our reach across country, because SMEs
                                                   are everywhere and are vital for the economy             “This new initiative by the European
Barragan observed that for both BRD and I&M        and job creation,” Rutabana remarked. “The               Investment Bank builds on a proven track
Bank it is the second time the EIB extends a       sectors that will benefit from this credit line          record of helping companies across East
credit line as the first ones were successfully    include manufacturing, agribusiness, energy              Africa to expand, including here in Rwanda,”
completed – which is why the new credit lines      and exports.”                                            said Ambassador Nicola Bellomo, Head of
are 50% bigger than the previous ones.                                                                      the European Union Delegation to Rwanda.
                                                   “This is not the first time that the EIB finances        “Technical assistance provided alongside the
“The EIB has already given loans worth €87mn for   BRD, and we hope it isn’t the last as we still           new private sector lending will both strengthen
private sector development in Rwanda over the      have many projects. We thank EIB very much,”             financial services in Rwanda and financial
last six years, so we’re building on the success   he added.                                                skills within Rwandan businesses.”

                                                                   www.hope-mag.com                                                                           13
EVENTS PICTORIAL

              PRESIDENTIAL MONTH

          1   President Kagame attended the Africa        Market on the sidelines of the African
              Business and Investment Forum in            Union Summit 30th AU Summit in
              Addis Ababa, on 30 January 2018             Addis Ababa, on 29 January 2018
          2   President Kagame met with              5    President Kagame attended the World
              members of the Chief Executives             Economic Forum from 23 – 25 January
              Organisation on 20 January 2018             2018
          3   President Kagame hosted envoys         6    President Kagame chaired the 30th
              accredited to Rwanda to a Diplomats’        African Union Summit in Addis Ababa,
              Luncheon on 16 January 2018                 on 29 January 2018
          4   President Kagame, Chairperson          7   President Kagame and AUC
              of the African Union Commission             Chairperson held consultative meeting
              Moussa Faki Mahamat and President           on AU Institutional Reform with former
              Faure Gnassingbé of Togo launched           Heads of State and Government, in
              the Single African Air Transport            Addis Ababa, on 30 January 2018

14
PRESIDENTIAL MONTH

          ffHighlights on some of the monthly activities the
          President has undertaken in and outside the country

8    President Kagame met with H.E. Horst Köhler,                January 2018
     former German President and Personal Envoy of the
     UNSG for Western Sahara and H.E. Moussa Faki           13   President Kagame met with Co-Chair of Africa
     Mahamat, AU Chairperson on 13 January 2018                  Wildlife Foundation Board Benjamin Mkapa
                                                                 and President of Africa Wildlife Foundation
9    President Kagame led the nation in the                      Kaddu Sebunya. on 10 January 2018
     commemoration of National Heroes Day on 1st
     February 2018                                          14   President Kagame made a working visit to
                                                                 Tanzania, Dar es Salaam, on 14 January 2018
10   President Kagame met with Hon. Wang Yi, Minister
     of Foreign Affairs of the People’s Republic of China   15   President Kagame received new envoys
     on 13 January 2017                                          who presented their letters of credence on 16
                                                                 January 2018
11   President Kagame received former President of
     France Nicolas Sarkozy on 15 January 2018              16   President Kagame met with US President
                                                                 Donald Trump on the sidelines of the World
12   President Kagame addressed the AU Peace and                 Economic Forum in Davos, on 26 January
     Security Council (PSC) in Addis Ababa, on 27                2018

                                                                                                                 15
YEGOMOTO
       Business                                                                                                                                      SPECIAL FEATURE

                                     YEGOMOTO launches
                                    TAP & PAY on taxi-motos
             ff Yego Innovision has launched a system that will enable passengers on its motorcycles to pay for the ride
           using the MTN Tap and Pay system. Users of Yegomoto were already able to pay with MTN Mobile Money, but this
            required lengthy process using USSD; the introduction of Tap & Pay will make that process quicker and easier.

     T
              he company also launched its own
              Yegomoto Ride-Tap-Pay system. “We
              are delighted to partner with MTN to
              bring this innovative payment option
              to passengers of taxi-motos,” said
     Karanvir Singh, the CEO and Managing
     Director of Yego Innovison. “From today,
     passengers will be able to pay with their
     MTN mobile wallets using MTN’s Tap &
     Pay or Yegomoto’s Ride-Tap-Pay tags. The
     Yegomoto Ride-Tap-Pay will soon be able
     to support payments from mobile operators
     as well as debit cards from banks. This will
     give a tremendous boost to Rwanda’s effort
     to go cashless.”

                                                         Karanvir Singh Yegomoto CEO and
                                                         Patrick Nyirishema RURA DG, test the Tap & Go system

                                                       MTN’s Chief Business Officer Norman Munyampundu               President’s vision of increasing the use of technology,
                                                       for his part said that the telecom has been very              this initiative will boost Rwanda’s economy and make
                                                       interested in Yegomoto’s business. “When MTN                  things easier for both the drivers and the passengers,”
                                                       Rwanda learned of what Yegomoto was initiating,               he said.
                                                       and we gladly joined hands as this service is meant
                                                       to ease the way people pay for their transport on             To use the MTN Mobile Money or Yegomoto Ride-
                                                       motorcycles,” he said.                                        Tap-Pay system, passengers have to register, which
                                                                                                                     takes more or less 30 seconds. Using either of the
                                                       Yegomoto uses meters connected to the internet                systems comes at no extra charge.
                                                       and to GPS which
      Yegomoto CEO Karanvir Singh                      automatically calculate
      speaks about Rwanda’s effort to go cashless
                                                       the fee for the ride.
                                                       The tariff per kilometer
                                                       is set by the Rwanda
                                                       Utilities Regulatory
                                                       Authority (RURA), and its
                                                       director general, Patrick
                                                       Nyirishema welcomed
                                                       the joint initiative.

                                                       “We are very proud of
                                                       Yegomoto’s cashless
                                                       payment system because
                                                       it will emphasize the
                                                       dignity and discipline
      Norman Munyumpundu MTN's Chief Business          of the motor riders. And
      Officer speaks at the launch of the new system   in accordance with the          Some of the guests of the launch

16
                                                                              HOPE JANUARY ISSUE 83
YEGOMOTO
  SPECIAL FEATURE

                YEGOMOTO gets licence to install
               connected fare meters on taxi-motos
               ff Yegomoto has received a license from the Rwanda Utilities Regulatory Agency to
                  install intelligent connected fare meters on all the motorcycles in the country.

  Karanvir Singh Yegomoto CEO addressing
  Journalists at the announcement of the license

  Karanvir Singh Yegomoto CEO and Aaron Ndagijimana
  the Deputy Head of Transport at RURA,                                        Yegomoto’s CEO Singh explains the connected meter system

R
        wanda becomes the first country in the              Since the process started 18 months ago with           Aaron Ndagijimana, Deputy Head of Transport at
        world to have the metered motorcycle taxi           market research, Yegomoto has installed 680            RURA said Yegomoto comes to solve challenges
        services with cashless payments. According          meters on the motorcycles in Kigali, and Singh         for both the motorcyclists and the passengers.
        to Yegomoto’s CEO, Karanvir Singh, the              pledged to complete the task in the capital in         “Negotiations between motorcyclists and passengers
        transport company is proud to be a pioneer          the next six months and across the country in          were amongst the problems as it was time consuming,
in partnership with RURA, the police and other              nine months.                                           but with the meter both parties are going to be happy.
stakeholders in creating the world class project.                                                                  So it is a win-win situation,” he said.
                                                             “It has been a long journey, we have worked
“We are delighted to announce that we have received
                                                            with all the stakeholders since 2016 to find out       Yegomoto has recently introduced payments through
the license from the regulator to install the intelligent
                                                            what were the real challenges to taxi motorcycle       MTN’s Mobile Money Tap & Go method, and has
connected fare meters all taxi-motos in the country.
                                                            industry in the country. We conducted a detailed       announced this will soon be extended to both TIGO
The regulator has asked us to complete the process
                                                            field survey for over one year and half that gave us   and Airtel. The company also plans to integrate with
within nine months and we expect to meet the
                                                            deep insight into to industry. We studied how taxi-    banks to provide seamless payment from their wallets
deadline,” he said.
                                                            motos operate, and their challenges,” Singh said.      and bank accounts.

                                                                            www.hope-mag.com                                                                                17
Business
     Health
                                                                                                                               AIRTEL RWANDA
                                                                                                                                       ORIGIN
                                                                                                                              SPECIAL FEATURE

                      Airtel Bomba Packs
          upgraded to offer unlimited
            data and call options
      � Kigali, Rwanda. January 2018. Airtel Rwanda has today
      enhanced its Bomba Packs, introducing “Bomba No Limit”
      packs to the Bomba packs family. “Bomba No limit” frees
      Airtel Internet subscribers to enjoy unlimited data and make
      calls without time restrictions. The introduction of these                                            About Bharti Airtel                       
      volume-based packs comes to compliment the time-based
      bundles that were introduced by Airtel in November 2017.                                            Bharti Airtel Limited is a leading global
                                                                                                          telecommunications company with
                                                                                                          operations in 16 countries across Asia

     A
                                                                                                          and Africa.
             irtel Data customers now have the         Speaking about the development at Airtel           Headquartered in New Delhi, India, the
             option to choose between loading          headquarters, acting Managing Director at          company ranks amongst the top 3 mobile
             a daily, weekly or monthly pack and       Airtel Rwanda Raoul Bedi, said, “The upgrade       service providers globally in terms of
             consuming it up to to 1 GB of per day,    of Bomba packs comes as a response to              subscribers.
             7GB of data per week or 30 GB of data     customers need for flexible internet packs that
     per month.                                        can be used without restrictions.                  In India, the company’s product offerings
                                                                                                          include 2G, 3G and 4G wireless services,
     Alternatively, customers can load “Bomba No                                                          mobile commerce, fixed line services, high
                                                       These packs provide the agility needed by          speed home broadband, DTH, enterprise
     Limit Bundles” and utilize as much data as they   customers who use our Internet for work
     wish without restriction.                                                                            services including national & international
                                                       assignments that may sometimes require more        long distance services to carriers.
                                                                         than 1 GB of data per day.”
     “Bomba No Limit Bundles” offer                                                                       In the rest of the geographies, it offers
     1GB daily for 500 RWF,                                                                               2G, 3G, 4G wireless services and mobile
     7GB weekly for 3000                                                                                  commerce. Bharti Airtel had over 394
     RWF and 30 GB                                                                                        million customers across its operations
     of data monthly
     alongside
                                   “Bomba No Limit                                                        at the end of December 2017.

     other voice             Bundles” offer 1GB daily for 500                                             To know more please visit,
                                                                                                          www.airtel.com
     and SMS
     benefits.               RWF, 7GB weekly for 3000 RWF
                               and 30 GB of data monthly
                               alongside other voice and                                                 Bomba packs provide a range of choices
                                     SMS benefits.                                                       to Airtel customers to enjoy daily, weekly
                                                                                                         and monthly streaming using Airtel
                                                                                                         Internet as well as making calls to all
                                                                                                         networks at an affordable rate.

20
                                                                  HOPE JANUARY ISSUE 83
BRALIRWA SPECIAL FEATURE

          Agri-Business ...

                    CREATE empowers farmers
                    to earn more from agriculture,
                        transform their villages

                                                                                                                              For the 73 farmers
                                                                                                                              in Jyambere
        � From tilling small fragmented farms and cultivating them with                                                       Muhinzi, their maize
        a wide array of crops, 73 farmers working together in Jyambere
        Muhinzi Cooperative in Gishari Sector of Rwamagana district in                                                        harvests have
        Rwanda’s Eastern Province now have more than 100ha of land                                                            been progressively
        under maize farming and productivity has been increasing                                                              increasing. From
        significantly since 2016.                                                                                             73.4tons of maize
                                                                                                                              in 2016/17 the

     J
           yambere Muhinzi which in Kinyarwanda
           loosely translates into “farmer development,”
                                                           CREATE is a Heineken Group funded project
                                                           t h r o u g h i t s l o c a l s u b s i d i a r y B R A L I R WA
                                                                                                                              cooperative is looking
           engages in modern farming and is a role model
           on good farming practices for many farming
                                                           implemented by the European Cooperative for
                                                           Rural Development (EUCORD). The project
                                                                                                                              at 150tons of this
           cooperatives in the district. To its members,
     notwithstanding their hard work, success gained so
                                                           seeks to empower farmers to earn more from                         2017/18 implying over
                                                           their agricultural activities and in so doing foster
     far has been possible thanks to the technical and     community wide economic transformations.                           104% increase in a
     equipment received from the Community Revenue
     Enhancement through Agricultural Technology           In large parts of the Eastern Province including
                                                                                                                              year.
     Extension (CREATE) Project.                           Kayonza and Rwamagana districts, the one-crop

24
                                                                             HOPE JANUARY ISSUE 83
BRALIRWA SPECIAL FEATURE

for the farmers as identified through scientific
assessments of the land qualities conducted
by the Ministry of Agriculture in its land
consolidation and land use policy is maize.
Given that it coincides with a crucial raw-
material in BRALIRWA’s brewing activities
–maize grits –it is understandable why maize
and these particular districts given Heineken
Group’s sustainability target of increasing
local sourcing of raw materials to at least
60% by year 2020.

Under CREATE, the focus has been
to sensitise farmers on good farming
practices such as use of quality agricultural
inputs like fertilisers and timely planting,
business management skills which help
transform agriculture from subsistence to
market oriented farming, and kick starting
agricultural mechanization through irrigation
among other initiatives. And this wide array
of approaches has born results particularly
increased productivity, breaking the poverty
yoke and changing the face of entire villages
thanks to income earned from maize farming.
                                                                                                                       produce other crops in the harshest of time,”
For the 73 farmers in Jyambere Muhinzi,                                                                                Nshirigihunga Lambert the President of
their maize harvests have been                                                                                         Jyambere Muhinzi Cooperative notes.
progressively increasing. From 73.4tons
of maize in 2016/17 the cooperative is                                                                                 Armed with irrigation equipment and
looking at 150tons of this 2017/18 implying                                                                            techniques, these farmers are now
over 104% increase in a year. According to                                                                             cultivating cabbages as a new crop all
farmers like Christine Mukakabano, maize                                                                               year to take advantage of a read market
has been a success and instrumental in                                                                                 of the vegetable in the neighbouring
changing their lives around.                                                                                           Rwanda National Police Training College
                                                                                                                       in Gishari. Besides access to irrigation
“I cannot think of farming without the maize                                                                           equipment and empowerment to make
crop. It is only after I started cultivating maize                                                                     use of available Government of Rwanda
that I was able to earn a significant amount at                                                                        facilities to incentivize use of irrigation in
the same time from my farming. Originally, I                                                                           farming, farmers have also been trained
used to do a lot of mixed cropping and could                                                                           on installation, operation, maintenance and
only earn a few thousand francs from selling                                                                           minimal reparation skills for their irrigation
my harvests. In the previous farming season,          farming that will eventually bring more cash                     units.
I brought in slightly over 1.3tons of maize to the    in the hands of farmers in addition to making
cooperative from which I earned about Frw300,000      communities and the country food secure.                   According to EUROCORD’s irrigation specialist
that I used to make improvements in my family’s                                                                  Maurice Binyebebe, farmers are given irrigation
life including buying two goats.”                     Cost effective irrigation solutions                        support for a year including on installation,
                                                      make all year farming possible                             operation, maintenance and minimal repairs.
For other farmers like Hakizimana Innocent                                                                       Alongside these services, skills on these areas
who was able to harvest 3tons from his farming        A crucial element in modernized market driven              are imparted so that cooperative members are able
in farming season A of 2016/17, returns from          farming has the ability to be productive throughout        to continue on their own after the year. “Currently,
maize have made his village better. “We have          the year. For farmers both cultivating lowlands and        farmers we have been working with since early
managed to rehabilitate our houses, our children      hillside fields under the CREATE project, irrigation       2017 to install and operate irrigation solutions
are going to school and we are meeting our basic      has opened up new farming seasons they never               are able to manage them on their own thanks
needs.” Having access to a ready market for           had and are producing crops they never thought             to various trainings received.”To further make
maize produce has been the major factor for the       possible.                                                  irrigation solutions affordable, the project has
game changer that maize has been. Many of the                                                                    introduced solar powered irrigation units that will
farmer cooperatives supported by CREATE are           Farmers who previously were only able to utilise           further improve usability and ensure that farming
now fully registered, have managed to buy more        farming seasons A and B and just waited around             continues to bring more financial liberation to rural
land and are well advanced at being able to use       without serious work during the season C which             communities.
available local financing opportunities to sustain    is largely in the dry spells of Rwanda’s farming
their activities.                                     calendar are now able to farm throughout the year          Thanks to smallholder farmers like those
                                                      and as they testify, this is increasing their ability to   supported by CREATE, the establishment of an
According to Fabien Ngoga who coordinates             make extra cash from what they their agriculture           irrigated maize farm by BRALIRWA in partnership
the project for EUROCORD, the combination of          profession. “Had it not been for irrigation, the           with MINIMEX in the Ndego Sector of Kayonza
farming techniques, agricultural mechanization,       harsh dry season we experienced in 2016/17                 district and the extended impacts of these two
access to agricultural inputs and now                 season would have left us without even food                initiatives, local maize harvests account for about
strengthening farmer access to financial facilities   for our families but thanks to irrigation solutions,       40% of Rwanda’s leading beverage manufacturer’s
is a success in building sustainable modernized       we were able to have a good harvest and even               maize grits consumption.

                                                                       www.hope-mag.com                                                                                  25
ACCESS BANK SPECIAL FEATURE

            Health ...

                    Access Bank in breast
                 cancer awareness campaign
                                                                                                                         While figures indicate that about 300 women die
                                                                                                                         from breast cancer every year, the Director of
                                                                                                                         the Cancer Unit in RBC, Dr Francois Uwikindi,
                                                                                                                         conceded that the number is probably much
                                                                                                                         higher.

                                                                                                                         “We think there are many others who are suffering
                                                                                                                         from breast cancer and eventually die because
                                                                                                                         they never go for early screening thinking they
                                                                                                                         are suffering from a different disease,” he said.

                                                                                                                          Nadine Rutabayiro
                                                                                                                         Access Bank Team Leader explains
     Access Bank clients at the breast cancer screening                                                                  the breast cancer campaign

     ff Access Bank in collaboration                               Access Bank Rwanda has a product called
     with the Rwanda Biomedical                                    maternal health support scheme where it provides
     Centre (RBC) last month kicked                                loans at low interest rates (15%) to enable clients
                                                                   diagnosed with such chronic diseases to access
     off its annual initiative of raising                          medical treatment and pay back later.
     awareness on breast cancer for
     women by carrying out a free                                  “The treatment is accessible for both in Rwanda
     screening for its clients and staff.                          and abroad,” Rutabayiro explained. The free
                                                                   screening targeted over 80,000 women, at a

     T
                                                                   time when breast cancer is becoming increasingly
             he one-week campaign was held ahead                   prevalent.
             of the international day for fighting
             breast cancer held on 4th February
                                                                                                                            Dr Francois Uwinkindi
             under the theme “I Can, We Can.”
                                                                                                                            Director of the Cancer
                                                                                                                            Unit at RBC
              Speaking to journalists during the
     free screening event at the bank’s head
     offices at Union Trade Centre in Kigali City,                                                                         He lauded Access Bank’s initiative, saying
     Nadine Rutabayiro, the Access Bank Team                                                                               it complements the government’s efforts in
     Leader for Women Banking noted that;                                                                                  raising awareness on prevention and early
     “as we help women to access finance for                                                                               detection of cancer for easy treatment.“People
     their economic empowerment, we strongly                                                                               often seek medical support when they are
     believe that they should also be healthy to                                                                           already at an incurable stage because they
     be able to benefit from financial stability.                                                                          delayed screening. It is better that a woman is
                                                                                                                           examined every month,” Uwikindi remarked.
     She added that; “We cannot talk about
     financial development without better                                                                                  The campaign also included explanation of
     health. That is why we are screening them                                                                             measures to prevent breast cancer and on
     for breast cancer in conjunction with RBC.”           Access Bank employee being taken                                how women can do a monthly self-examination
                                                          through the self-examination procedure                           of their breasts.

26
                                                                                    HOPE JANUARY ISSUE 83
Utexrwa,      Quick
                               the largest tex-     delivery,
                     tile and garment factory       reliability, flexible
             in Rwanda, is today positioned         customization ,and
     to take maximum benefit of the growing         adoptability are quali-ties that
     market emerging from the stability in and      define Utexrwa today.
     fast development of the country.
     Founded in 1984, and currently among
     the largest textile companies in the region,
                                                     Quick delivery,
     Utexrwa plays a pivotal role in job creation
     and the development of the textile and
                                                     reliability, flexible
     garment sector. The company’s operations        customization,
     also contribute to import substitution and      and adoptability
     thus to improving the trade balance.            are qualities that
                                                     define Utexrwa
     In addition, Rwanda’s strong bilateral          today”
     ties with West African countries such as
     Congo Brazzaville, Cameroon and Gabon,          Ritesh Patel,
     present a golden opportunity to Utexrwa         Managing
     to gear up for the export markets and thus      Director -
     become a strong foreign exchange earner.        UTEXIRWA

28
Stretched on nine acres of land with
built-up construction of over 25,000
square meters, the garment maker’s
facilities are composed of a vertically
integrated textile mill that includes
spinning, weaving, processing (dyeing
and printing), and in-house garment
division.
Largely specializing in the production of
uniforms, Utexrwa focuses on Rwanda’s
budding education and security
sectors. With Rwanda’s peacekeeping
forces operating in several countries
around the globe, there is great growth
potential in that market. Utexrwa also
firmly believes that the partnership
between the textile sector and the                                                                             Some of the finished fabric that are often
                                                                                                               exported to regional markets such as Congo
government in the production and
supply of uniforms for public schools is
a credible vehicle for the transformation           Its uniforms are customized with client-
of the sector.                                      specific design, size and colour. The
                                                    product range so far includes uniforms
                                                    for the army and police, fire fighters,
                                                    medics, schools, commercial, home
                                                    and industrial workforce as well as
                                                    eco-friendly home furnishings. The
                                                    company also supplies finished cotton
                                                    and blended fabrics in rolls.

Utexrwa sources most of its raw materials such as
cotton from Rwanda and other EAC countries.

                                                    Tailors at Utexrwa sewing police uniforms

Processed cotton

The company also supplies finished cotton and
blended fabrics in rolls.                           The company also produces uniforms for commercial purposes, such as taxi-moto jackets.
                                                                                                                                                            29
Innovation ...                                                                                                                            MTN RWANDA
         Business                                                                                                                           SPECIAL FEATURE

                                                   MTN Rwanda launches
                                    Birangize na
                                   MoMo Campaign
                 ffMTN RWANDA today launched its latest multi-channel Mobile Money campaign
                 titled “Birangize na MoMo”, which emphasises the mobile operator’s bold views on
                     aligning itself with the Rwandan government’s drive to digitise the economy.

     T
               he campaign articulates                                                     The vibrant and catchy audio
               MTN’s commitment to                                                         track that kicks off this campaign
               contributing tothe nation-                                                  is done by local up-and-coming           ABOUT MTN Rwanda
               al economic strategy on                                                     artists namely Ntwali Benjamin
               enhancing cashless trans-                                                   and Banamwana Paulin who are
     actions that offers convenience and                                                   students, and Sano Shengero             MTN Rwanda is the market leader
     security to all Rwandans. Speaking                                                    Aline who is actively pursuing a        in the mobile telecommunications
     at the launch, MTN Ag. CMO, Rich-                                                     music career.                           industry in Rwanda.
     ard Acheampong, said, “MTN has
     developed and deployed numerous                                                                                               Since 1998, MTN Rwanda
                                                                                            “Our brand has evolved with            has continuously invested in
     innovative financial products aimed                                                    Rwandan musicians such as Tom
     at convenience and safety while sup-                                                                                          expanding and modernizing
                                                                                            Close, Jay Polly, Mani Martin,
     porting the drive towards a cashless                                                                                          its network and is now proudly
                                                                                            Riderman, Charly & Nina, many of
     economy.                                                                                                                      Rwanda’s No 1 Network.
                                                                                            who were still fresh in the industry
                                                                                            but have risen to become some          MTN Rwanda offers superior
     We are communicating how, through                                                      of the biggest names in Rwandan
     the evolution of MTN Mobile Money,                                                                                            services to its subscriber base,
                                                                                            music today. We are taking our
     peoples’ lives have become simpler                                                                                            including innovative propositions
                                                                                            partnerships a notch higher by
     and more convenient. Today, the sim                                                                                           such as personalized voice and
                                                                                            working with young talented
     card gives you more than just voice                                                                                           data offers with MTN Irekure.
                                                                                            upcoming musicians to driving
     and data; you can perform your financial transactions               a campaign that is transformational both for our
     anywhere and at any time, from your mobile phone.”                                                                            The company is also the front
                                                                         subscribers and also for these young upcoming
                                                                                                                                   runner in Mobile Financial
                                                                         musicians. The models featured in all our brand
                                                                                                                                   Services in Rwanda with Mobile
     A key criterion of the campaign is that it showcases and            campaigns are also proudly Rwandan. We continue
     celebrates what customers can do because of the role                                                                          Money, Tap&Pay and MoKash,
                                                                         to support and promote the development of such            Loans and Savings.
     Mobile Money plays in their lives, such as paying water             artists by giving them platforms to showcase their
     bills, buying airtime, paying for electricity, paying for parking   talents. Birangize na MoMo!” concluded Mr.
     tickets, paying taxes and so much more, all in the most             Acheampong.
     unexpected places. Most of these services are actually
     paid at no extra cost to the MoMo subscriber.

     “We know the enormous potential MTN Mobile Money has
     to transform our lives. As more services are deployed on
     the Mobile Money platform, it is important for us to continue
                                                                              FOR MORE
     to drive financial inclusion in a manner that the average               information,
     subscriber can identify with and finds valuable,” he added.             PLEASE CONTACT:
     This campaign is MTN’s most ambitious yet. It comprises
                                                                             MTN PR Desk
     a number of television executions and a combination of                  TETA MPYISI
     market-specific print, online, outdoor and mobile creative              PR2.RW@MTN.COM
     executions.

30
                                                                            HOPE JANUARY ISSUE 83
MARRIOTT KIGALI SPECIAL FEATURE

     Hospitality ...

                                                                                           Simon Hodson Director of Food and Beverages at Kigali Marriott (left)
                                                                                               and the hotel’s General Manager Rex Nijhof (right), with a guest

                       At wine-tasting evening,
                    KIGALI MARRIOTT shows its
                    wide selection of FINE WINES
       ff IF YOU LOOK UP ONLINE REVIEWS FOR CUCINA, THE ITALIAN RESTAURANT AT KIGALI MARRIOTT HOTEL, YOU
       WILL FIND A LOT OF PRAISE FOR THE SERVICE AND THE MOUTHWATERING FOOD – FROM PIZZAS TO RISOTTOS
           AND PASTAS. WHAT IS LESS OFTEN MENTIONED IS ITS WIDE INTERNATIONAL SELECTION OF FINE WINES.

       S
                o to make its patrons more familiar   sample a dozen or so wines from all around       “This is an intimate event to enjoy good wines,
                with its wine menu, Kigali Marriott   the world, while two French experts, Gil         and also an opportunity to present ABG, which
                invited a select group to a wine-     Cheviron and Stéphane Roi, were on hand          is one of our main suppliers,” explained Simon
                tasting evening at Cucina. At the     to help them choose and give explanations.       Hodson, Director of Food and Beverages at
                event, organized together with        There were also various amuse-bouches            Kigali Marriott. “We also hope to start a trend
        Akagera Business Group (ABG) which is         including cheeses, ham and different types       and have regular wine evenings, so that people
        Marriott’s partner for wines, guest could     of bread.                                        can come and enjoy this at the Marriott.”

34
                                                                  HOPE JANUARY ISSUE 83
MARRIOTT KIGALI SPECIAL FEATURE

The event was reserved for select guests

Some of the wines served during the evening                          Stéphane Roi says the wine business in Africa is growing

                                                                         He indicated that all the wines            which ones they like best,” he said.
                                                                       served at the event, which included
                                                                       champagne and presecco, are on               And for Roi, it was also an excellent
                                                                       the menu or will be soon.                    opportunity to get to know the
                                                                                                                    Rwandan market better.
                                                                       “While most of our wines are French,
                                                                       we have others from every wine               “The wine business in Africa is
                                                                       region in the world – Italy, Argentina,      growing, but for us Rwanda is new
                                                                       Chile, South Africa, …” Hodson said.         so together with ABG we are now
                                                                       “And they all go very well with the          exploring the market,” he said.
                                                                       food served at Cucina.”
                                                                                                                    “So far we see mainly a demand for
                                                                       Stéphane Roi, who is Central Africa          French and Italian wines, but the
                                                                       Manager for winehouse ‘Les Grands            reaction to those from Chile has also
                                                                       Chais de France,’ applauded the              been very good. Of course, Marriott is
                                                                       initiative. “It’s an occasion for people     a high-end place, so they require some
                                                                       to taste different wines and discover        more sophisticated wines.”
Wine expert Gil Cheviron serves a glass of wine

                                                              www.hope-mag.com                                                                               35
KATE SPADE NEW YORK
        Business                                                                                                                           SPECIAL FEATURE

     Sold
     Worldwide ...

        Some of the products
        made by Abahizi for Kate Spade New York

     Luxury Handbags are
     changing Masoro’s community
     ff WHEN ASKED TO EXPLAIN WHAT                                                                             “Kate Spade New York brought global expertise and
     EXACTLY THE RWANDA DEVELOPMENT                                                                            combined it with trained Rwandan women artisans
                                                                                                               to make globally competitive products,” Akamanzi
     BOARD (RDB) IS DOING, THE                                                                                 said. “The impact of Kate Spade New York’s
     ORGANISATION’S CEO, CLARE                                                                                 collaboration with Abahizi Rwanda on livelihoods
     AKAMANZI, SAYS THAT INSTEAD OF                                                                            is also significant.”
     RESPONDING WITH DRY ECONOMIC
                                                                                                               It is no coincidence that Akamanzi mentioned the
     STATISTICS RELATING TO TRADE                                                                              impact on livelihoods, as the relationship between
     BALANCE AND EMPLOYMENT, SHE                                                                               Kate Spade New York and Abahizi Rwanda goes
     PREFERS TO GIVE EXAMPLES.                                                                                 much farther than that between a fashion brand
                                                                                                               and a supplier. Indeed, the on purpose line focuses

     A
                                                              Clare Akamanzi introduces the debate             on social entrepreneurship, and this doesn’t only
            nd one of her favourite examples is that                                                           mean that a lot of attention is given to the working
            of the collaboration between Kate Spade                                                            conditions of the women, but also to their extra-
            New York and Abahizi Rwanda. It is indeed                                                          professional development and the community in
            a remarkable story of an unlikely alliance.     Akamanzi gave the example of the amazing
                                                                                                               which they live.
     Kate Spade New York is a global high-end fashion       collaboration while introducing a recent panel
     brand with stores not just in the USA but in many      between various stakeholders in the project. The
                                                                                                               To start, while all Abahizi Rwanda’s women were
     of the world’s biggest cities, including in Asia.      speakers were Taryn Bird, senior manager at Kate
                                                                                                               experienced artisans, it was with the support of Kate
     Then there is Abahizi Rwanda, a social enterprise      Spade New York on purpose; Darius Habemenshi,
                                                                                                               Spade New York that they founded Abahizi Rwanda
     based in Masoro, in Rulindo district of the Northern   the general manager for production at Abahizi
                                                                                                               in 2014 and became the owners of their company.
     Province, who run a relatively small factory. Yet      Rwanda; Ayla Schlosser, CEO and co-founder
                                                                                                               The fashion house also provided advanced sewing
     they are the first (and so far the only) providers     of Resonate consultancy; Sean Gilley, managing
                                                                                                               training to ensure its standards are met, and hired
     of Kate Spade New York’s ‘on purpose’ line             director of Karisimbi Business Partners; and
                                                                                                               Karisimbi Business Partners, a business consultancy
     of products, for which they supply high-quality        Mike O’Doherty, country director for Laterite
                                                                                                               based in Kigali, to ensure proper management of
     handbags, thanks to RDB’s facilitation.                consultancy.
                                                                                                               the factory and business aspects.

40
                                                                            HOPE JANUARY ISSUE 83
MASORO COMMUNITY
  SPECIAL FEATURE                                                                                                                    Abahizi Rwanda

                                                                                                                         “In the beginning, when an artisan would for
                                                                                                                         example break a needle, they would just sit there
                                                                                                                         and remain silent. When it happens today, they
                                                                                                                         take action. They also don’t hesitate to share their
                                                                                                                         ideas” she said.

                                                                                                                         It also helps that Abahizi Rwanda doesn’t have
                                                                                                                         a vertical, hierarchical organisational structure.
                                                                                                                         While there may be a management team, they
                                                                                                                         are considered as equals, not superiors, to the
                                                                                                                         artisans and other workers. That management
                                                                                                                         team also includes a Life Skills Empowerment
                                                                                                                         Manager and a Health Adviser and Counsellor.

                                                                                                                         All this should not obscure the fact that at the core,
  L-R
                                                                                                                         the relationship between Kate Spade New York and
  Taryn Bird Senior Manager Kate Spade Darius Habemenshi Production Manager Abahizi Rwanda Ayla Schlosser CEO            Abahizi Rwanda is one of business, not charity.
  Resonate consultancy Sean Gilley MD Karisimbi Business Partners Mike O’Doherty Country Director Laterite consultancy

  A student from Akilah Institute asks a question

                                                                                                                         American Ambassador Erica J. Barks-Ruggles
                                                                                                                         with some of Abahizi's employees
                                                                                                                         and other stakeholders

                                                                                                                         And in this respect, too, the project has been a
                                                                                                                         major success, as in its three years of operations,
                                                                                                                         the Masoro cooperative has nearly tripled the value
                                                                                                                         of the handbags and accessories exported to New
                                                                                                                         York, to almost $1.5 million. And the quality of
                                                                                                                         the products is so satisfactory that starting next
                                                                                                                         year, Abahizi Rwanda will also work with Coach,
                                                                                                                         a sister-company of Kate Spade New York.

                                                                                                                         And what do the customers say?
                                                                                                                         “The reactions are very positive,” said Kate Spade
                                                                                                                         New York’s Executive Vice President and Chief
  Employees of Abahizi are presented to the audience                                                                     Marketing Officer, Mary Beech, who had come over
                                                                                                                         all the way from New York for the occasion. “Since
                                                                                                                         the on purpose line is merchandised together
And in line with the vision of on purpose, it also              From other partners, Abahizi Rwanda’s employees          with our other products, initially the customers
employed Resonate, a consultancy specialised                    also receive training in life skills like counselling,   weren’t aware that there was something special
in the training and education of women and                      health, finance and English. Through this                about their handbag. But as each of the bags
girls, specifically to provide leadership training              approach, the factory enables women to act as            has a hangtag with the name of the artisan and
focused on self-confidence, communication skills,               catalysts for change in themselves, their families,      some explanations, they noticed and we got many
goal-setting, self-advocacy, and other critical                 and their community. That is visible often in small      questions. So the reactions are very positive, and
interpersonal and leadership skills.                            things, as Resonate CEO Schlosser observed.              the customers love the bags.”

                                                                                    www.hope-mag.com                                                                              41
BPR - ATLAS MARA SPECIAL FEATURE
       Finance & Banking ...

                                  BPR in new drive for a
                                Cashless Rwanda
            unveils new Digital Banking Solutions to its customers
                                                                                                                 The bank also partnered with Rwanda online (Irembo)
                                                                                                                 where all BPR customers can now pay for different
                                                                                                                 government services offered through Irembo (an
                                                                                                                 online portal that offers government services
                                                                                                                 electronically to citizens), these services include
                                                                                                                 Paying for a birth certificate, provisional or definitive
                                                                                                                 and supplementary driving licenses, criminal record
                                                                                                                 certificate and marriage certificates among others
                                                                                                                 over the BPR counters in all branches.

                                                                                                                 “The bank also pledges to keep leveraging on the
                                                                                                                 existing new technologies to improve customer
                                                                                                                 experience and the customers will always be at
                                                                                                                 the center of the day to day operations, the bank
                                                                                                                 plans to introduce new products to the market
                                                                                                                 which include Agency banking planned for Q1 of
                                                                                                                 2018, micro lending on mobile, Visa & Master card
                                                                                                                 ,MasterPass among others,” he closed.

                                                                                                                    About BPR part of Atlas Mara       
     Maurice Toroitich
     BPR's Managing Director
                                                                                                                   Found in 1975 BPR started as a cooperative to
     shows how the bpr mobile                                                                                      serve its members achieve better livelihood, in
     banking app works                                                                                             2008 it transformed to become a fully-fledged
                                                                                                                   commercial bank while retaining its cooperative

     F
                                                                                                                   roots.
            ollowing the bank’s ambitions of becoming    “This is a differentiator in the market since the         In April 2015 Atlas Mara Limited (“Atlas Mara”
            the leading ‘‘Digital bank in Rwanda’’       transfer is instant and doesn’t go through any manual     or “the Company”) ( LSE : ATMA ), a financial
            offering a wide range of Digital banking     intervention; customers are required to visit any BPR     services holding company acquired minority
            solutions to clients, and to support the     branch for sign up,” he explained.                        shares in BPR and later in 2016 it merged BPR
            government of Rwanda’s initiatives towards                                                             with the commercial wing of the Development Bank
     a cashless economy, on 26th January 2018 BPR        He added that the bank had upgraded its mobile            of Rwanda (BRDC) that it had acquired in 2014
     Atlas Mara announced to the public the unveiling    banking platform with more features where customers       giving Atlas Mara the controlling stake in BPR
     of new digital products and the upgrade of the      can now transfer funds to other bank accounts             with 62.1% of shares, strategic partner Rabobank
     existing ones with new features that                                  instantly without having to go          remaining with 14.6% and 23.3% retained by Local
     will ease the banking experience of                                   through clearing approvals or third     Shareholders.
     its customers.                                                        party checks, to access customers
                                                                           can register to the branch or           BPR is the second largest commercial bank
     Maurice Toroitich, the bank’s                                         download the App for free.              by total assets, and largest bank in Rwanda by
     Managing Director said that the                                                                               customer base and branch network, earlier last
     bank; launched a state of the art                                     Another initiative the bank             year BPR was awarded the Best Bank in Rwanda
     internet banking where customers                                      undertook was to partner with           2017 accolade in the Banker Africa Awards for the
     can do a series of banking                                            telecoms MTN and Tigo Rwanda            East African region by CPI financials
     transactions such as pay for                                          to launch Push and pull services
     taxes, purchase electricity, water                                    where customers with BPR
     bills, DSTV, Star Times, effect bulk                                  accounts can now push or pull
                                                                           funds from their BPR accounts to
                                                                                                                   For more information
     transfers such as salary and funds
     transfer to other bank accounts                                       Tigo and MTN E-wallets and vice         visit: www.bpr.rw
     instantly.                                                            versa.                                  Your Bank. Your Future. Banki Yawe. Ejo Heza.

42
                                                                              HOPE JANUARY ISSUE 83
AIRTEL RWANDA
SPECIAL FEATURE

                    Airtel appoints new
                  Managing Director to run
            the combined entity in Rwanda

                                              � Following the approval of the merger
                                              by the Rwanda Utilities Regulatory
                                              Authority (RURA) on the 23rd of January
                                              and formal closure of the acquisition on
                                              the 30th of January, we wish to announce
                                              the appointment of Philip Amoateng, as
                                              Managing Director of Airtel Rwanda.

                                              M
                                                         r. Amoateng is a member of the Association
                                                         of Chartered Accountants and a graduate
                                                         of the University of Leicester with an MBA.
                                                         He has held various operational, financial
                                                         and strategy positions whilst he worked
                                              at Millicom for more than 16 years. In 2016, he was
                                              appointed CEO Tigo Rwanda, a position he held until
                                              the organization was acquired by Airtel.

                                              The move to combine the two entities will see
                                              improvements in coverage and a wider network of
                                              customer touch points.

                                                  About Bharti Airtel                       
                                                 Bharti Airtel Limited is a leading global
                                                 telecommunications company with operations in
                                                 16 countries across Asia and Africa.

                                                 Headquartered in New Delhi, India, the company
                                                 ranks amongst the top 3 mobile service providers
                                                 globally in terms of subscribers.

                                                 In India, the company’s product offerings include
                                                 2G, 3G and 4G wireless services, mobile
                                                 commerce, fixed line services, high speed home
                                                 broadband, DTH, enterprise services including
                                                 national & international long distance services
                                                 to carriers.

                                                 In the rest of the geographies, it offers 2G, 3G, 4G
                                                 wireless services and mobile commerce. Bharti
   PHILIP AMOATENG                               Airtel had over 394 million customers across its
                                                 operations at the end of December 2017.
     Airtel Rwanda                               To know more please visit, www.airtel.com
    Managing Director

                           www.hope-mag.com                                                             43
Health ...

     BRALIRWA, Rwanda Government partner
     to increase access and quality of neonatal
     and maternal health services
       ffKACYIRU HOSPITAL IN GASABO                             These improvements according to Nkubito
       DISTRICT OF KIGALI CITY ON                               are aimed at sustaining provision of efficient,
                                                                respectful and high quality life-saving services
       AVERAGE DELIVERS 24 NEWBORNS                             to all its patients but especially to mothers and
       PER DAY IMPLYING A MONTHLY                               children and continue to position Kacyiru Hospital
                                                                as a centre of excellence in neonatal and maternal
       AVERAGE OF OVER 700.                                     healthcare services. With this purpose in mind, the

     D
                                                                Ministry of Health embarked on seeking partners
                                                                in delivering these improvements.
               espite this relatively high number of pregnant
               mothers served, maternal and neonatal            The Heineken Africa Foundation (HAF), the
               health facilities at the hospital are neither    philanthropic section of the Heineken Group
               spacious enough nor sufficiently equipped to     which owns majority shares in Rwanda’s leading
               effectively meet the needs of each expectant     beverage manufacturer BRALIRWA has partnered
     mother.                                                    with the Ministry of Health to realise the hospital’s
                                                                ambitions of improving services to mothers and
     Luckily as the hospital’s Director General Chief           new-borns.
     Superintendent of Police Dr. Pascal Nkubito
     shares, nothing has seriously gone wrong as a              Proposed construction works at Kacyiru Hospital
     result but confirms that making improvements such          were launched by the partners in mid-February,
     as expanding the operating theatre and improving           laying a foundation stone of the new facility that
     neonatology facilities is top on the agenda of their       will see more space for the mother and child
     agenda. Other than the structures, the hospital            health facilities. Once construction is completed,
     equally intends to acquire modern medical equipment        additional equipment including beds and other
     in the maternal and neonatal care facilities.              medical supplies will be installed too.

44
                                                                             HOPE JANUARY ISSUE 83
BRALIRWA SPECIAL FEATURE

Under the partnership, HAF through BRALIRWA           instances would delay to get operated on,             “We greatly appreciate the Heineken Africa
is offering EUR300,000 (approximately Frw300          will now have room in the operation theatre,          Foundation for this meaningful support to make
million) which will be largely for constructing the   furthering the hospital’s capacity to provide quick   life for our compatriots who use our services better
new facility while the Government of Rwanda           life-saving operations on expectant mothers.          and for enabling us to serve them to full capacity”
will invest in equipping the neonatal-maternal                                                              Dr. Nkubito acknowledged. Construction works of
health facility with modern medical equipment         Similarly those brought into the hospital as they     the new facility are expected to take nine months
to ensure quality service delivery.                   wait delivery who in the past had to sometimes        costing a total of Rwf383 million.
                                                      get congested in the few emergency rooms of
The new facility will boost the hospitals capacity    the maternity ward will now have more room            Speaking at the ceremony to lay the foundation
to carry out surgical operations by more than         available ensuring quality reception and waiting      stone for the facility, BRALIRWA’s Managing Director
double from just four to 10 expectant mothers         conditions.                                           Victor Madiela emphasized why supporting such
in one instance thanks to an additional 3                                                                   initiatives is important to the beverage manufacturer
operating rooms with two theatre beds that will       When you look through the state of the two            and promised continued collaboration with the
be constructed. Similarly, the emergency rooms        emergency rooms that host expectant mothers           Rwandan Government in improving the quality of
capacity of the maternal and neonatal unit of the     at the Kacyiru hospital as they await delivery,       life. “BRALIRWA and by extension the Heineken
hospital will be increased from the current five to   though not alarming, it is equally not the ideal.     Group is committed to improving the quality of life
12 rooms in total implying an equally more than       Some expectant women are unable to find a bed         in communities where we operate and we see no
double increase.What this means according to          at some occasions; having to share a small bed        better way than through ensuring that pregnant
Dr. Nkubito is that more women, who in some           with another while they wait for their due time.      mothers receive the best quality of services and
                                                                                                            that children are delivered efficiently to give them
                                                                                                            a good start on life.”

                                                                                                            According to Nkubito, Kacyiru hospital which started
                                                                                                            operations in 2009 was established with the main
                                                                                                            goal of offering quality services to expectant women
                                                                                                            and by so doing contribute to the reduction of mother
                                                                                                            and child death as a result of complications at the
                                                                                                            time of giving birth. “Thanks to sustained Government
                                                                                                            support, Kacyiru Hospital is one of the most reliable
                                                                                                            hospitals in Gasabo district. With the extension of
                                                                                                            the maternal and neonatal health facilities, there
                                                                                                            is no doubt that the quality of services will improve
                                                                                                            and so will the number of their beneficiaries. We
                                                                                                            are grateful to this partnership with the Heineken
                                                                                                            Foundation in making this happen,” the Vice Mayor
                                                                                                            in Charge of Social Affairs for the City of Kigali,
                                                                                                            Languida Nyirabahire commented.

                                                                                                            Since its launch a decade ago, the Heineken Africa
                                                                                                            Foundation has committed up to EUR7.2 million
                                                                                                            (approximately Frw7.2billion) to 83 different projects
                                                                                                            all focused on health especially maternal and child
                                                                                                            care and water, sanitation and hygiene promotion.
                                                                                                            The emphasis on mother and child care and water,
                                                                                                            sanitation and hygiene promotion is born from
                                                                                                            experience that both areas are crucial for the earliest
                                                                                                            beginning of life and are highly interdependent in
                                                                                                            addition to the fact that even small improvements
                                                                                                            in the two areas can have big positive impacts on
                                                                                                            entire communities.

                                                                                                            In Rwanda, BRALIRWA through funds from HAF
                                                                                                            has financed other projects before Kacyiru hospital
                                                                                                            including a dental health improvement project
                                                                                                            implemented by Aide Dentaire Afrique (ADA) and
                                                                                                            the Ministry of Health in Gicumbi and plans to
                                                                                                            support other health initiatives in the near future
                                                                                                            such as the expansion of maternity infrastructure and
                                                                                                            equipment at the Gisenyi hospital. HAF only finances
                                                                                                            projects in sub-Saharan Africa and particularly in
                                                                                                            countries where there is a local Heineken brewery,
                                                                                                            the equivalent of BRALIRWA in Rwanda.

                                                                                                        For more information about the foundation
                                                                                                        and its work visit its website HYPERLINK
                                                                                                        “http://www.africafoundation.heineken.com”
                                                                                                        www.africafoundation.heinekven.com
                                                                        www.hope-mag.com                                                                              45
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