CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION

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CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
CARLOW/
KILKENNY
THE ECONOMIC IMPACT
OF BREEDING AND
RACING IN YOUR REGION
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
CONTENTS
FOREWORD                       04

REGIONAL ANALYSIS              06

THE ECONOMIC IMPACT            15
OF ONE RACEHORSE

ECONOMIC IMPACT OF             17
BREEDING AND RACING
IN IRELAND

SUCCESS OF IRISH               20
BREEDING AND RACING

REPORT PREPARATION             22
METHODOLOGY AND
LIMITATIONS

2     HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
CARLOW/                                                           DONEGAL
                                                                                                DERRY

                                                                                                              ANTRIM

KILKENNY
                                                                                       TYRONE

                                                                           FERMANAGH
                                                                                                    ARMAGH         DOWN

REGIONAL SUMMARY                                       SLIGO
                                                                                            MONAGHAN

                                                                       LEITRIM
c,2,400   Direct, indirect                                                           CAVAN
          and secondary              MAYO
                                                                                                           LOUTH
          employment                                       ROSCOMMON
                                                                          LONGFORD

48,468    Attendees                                                                                MEATH
                                                                                 WESTMEATH                    DUBLIN
          at racing
                                                     GALWAY
€123m     Total direct and
                                                                                 OFFALY
          stimulated
          expenditure                                                                           KILDARE

€27m      Bloodstock sales                                                          LAOIS                  WICKLOW

          by vendors                        CLARE

                                                                                                CARLOW
                                                                   TIPPERARY     GOWRAN PARK

                                                                                     KILKENNY
                                             LIMERICK
                                                                                                    WEXFORD

                             KERRY

                                                                       WATERFORD

                                                    CORK

                                                                                                Racecourses

                                             HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY                  3
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
FOREWORD
                                     BREEDING AND RACING ENJOYS A RICH TRADITION OF
                                     SUCCESS IN CARLOW AND KILKENNY. AS WELL AS SUCCESS
                                     ON THE TRACK AND IN THE BREEDING SHEDS, THE
                                     INDUSTRY PROVIDES AROUND 2,400 JOBS IN THE REGION
                                     AND OVER €120m IN ANNUAL EXPENDITURE. THE COUNTIES
                                     FEATURE SOME OF THE MOST ICONIC STUDS AND TRAINING
                                     ESTABLISHMENTS IN EUROPE AS WELL AS A POPULAR
                                     RACECOURSE AT GOWRAN PARK.

4   HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
CARLOW/KILKENNY

It is a great privilege to introduce Deloitte’s   Deloitte estimate in this new report that           This document first provides a specific
Economic Impact Study into the Breeding and       Breeding and Racing is an integral part of          overview of the contribution of horseracing
Racing Industry in Carlow and Kilkenny, for       the rural economies of Carlow and Kilkenny,         to the counties of Carlow and Kilkenny.
the first time capturing the contribution this    contributing around 2,400 jobs in direct,           This is followed by an overview of the Irish
industry makes to life – social and economic –    indirect and secondary employment, and over         Breeding and Racing industry including the
in those counties.                                €120m of expenditure per annum.                     economic impact of the industry and the
                                                                                                      success of the industry on an international
Two years ago, in spring 2017, Horse Racing       There is a rich history of Breeding and Racing      scale.
Ireland commissioned Deloitte to quantify the     in this area, one that the people of Carlow and
up-to-date economic impact of Irish Breeding      Kilkenny should feel very proud of, and that        This document
and Racing, and Deloitte’s report confirmed       tradition of excellence has fuelled a vital rural   incorporates
the incredible dividend provided by the           industry.                                           summarised findings
industry with almost 29,000 direct and indirect                                                       from the Economic
jobs across the country, and over €1.8 billion    It all makes more relevant the issue of a long-     Impact of Irish Breeding
in expenditure.                                   term and sustainable funding structure for          and Racing 2017.
                                                  the industry, which can allow it develop to its
From that report in 2017 – a summary              full potential, increasing both the economic        The full report can be
of which is contained at the back of this         and social dividend for Carlow and Kilkenny,        downloaded at https://www.
document – we were able to measure the            and to that end we would ask politicians from       hri.ie/press-office/economic-impact/
phenomenal international success of Irish-        all parties to provide the necessary policy
bred horses and its export reach.                 support for this to happen.

Domestically, the report calculated that 92%      Brian Kavanagh
of the 6,777 registered breeders in the country   Chief Executive
have fewer than five mares, and with breeders     Horse Racing Ireland
in every county, trainers in most counties and
26 racecourses dotted around the country,
it made sense to dig deeper and assess the
impact of Breeding and Racing in counties
and regions across Ireland, and explore the
spread of that economic reach.

                                                                      HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY                    5
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
REGIONAL SUMMARY:
                                                  CARLOW/KILKENNY

                    c.2,400
           DIRECT, INDIRECT AND SECONDARY
                                                                                48,468
                                                                                ATTENDEES AT RACING
                              EMPLOYMENT

                                                  €123m
                                                  TOTAL DIRECT AND STIMULATED
                                                  EXPENDITURE

                           €27m
                          BLOODSTOCK SALES
                                BY VENDORS

6   HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
CARLOW/KILKENNY
THE CARLOW AND KILKENNY      The presence of Gowran Park racecourse in         industry does not only contribute directly to
                             the region provides the opportunity for the       the local economy through the c.1,000 full
REGION HAS A RICH HISTORY    local community to regularly attend fixtures,     time jobs that it supports, but also through
IN THE BREEDING AND RACING   whilst the Point-to-Point industry is also well   the many ancillary suppliers that rely on the
                             represented, both in terms of racing staged       industry for the majority of their business.
INDUSTRY, BEING RECOGNISED   and also the production of horses that develop
FOR THE BREEDING AND         into top quality National Hunt horses under       A total direct expenditure of €60m is
                             Rules.                                            estimated to be generated in Carlow and
TRAINING OF BOTH FLAT AND                                                      Kilkenny each year, the majority of which
NATIONAL HUNT HORSES.        In predominantly rural regions such as            comes from Breeding operations €34m (57%)
                             Carlow and Kilkenny the Breeding and Racing       and owners expenditure €20m (33%).

                                                HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY                    7
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
CARLOW/KILKENNY

    Indirect                           Direct                                                      Gowran Park also supplements its racing
                                                                          2 1                      income by running a golf course at the same
                                                                      3                            site, the horseracing asset thus creating
                                                                                                   further expenditure in the region.

        63        €123m               60                       20     €60m                         The course attracts almost 50,000 attendees
                                                                                                   at its 18 fixtures, with an estimated
                                                                                    34
                                                                                                   expenditure of €3m attributable to their
                                                                                                   on-course activities. The main components of
                                                                                                   this are the general admissions and catering
                                                                                                   spend of racegoers, alongside media rights
                                                                Breeders          Betting          payments for provision of pictures to the
                                                                Owners            Off-course       betting industry. In addition to the direct
                                                                Racecourse                         on-course expenditure, racing in Kilkenny
                                                                                                   generates approximately €1m of off-course
                                                                                                   expenditure as racegoers spend money in
The €60m of direct expenditure in turn leads     RACECOURSES                                       local pubs, bars and restaurants before and
to an additional indirect expenditure of €63m,   Gowran Park in Kilkenny is renowned as one        after racing.
composed of the secondary business-to-           of the most scenic racecourses in Ireland. It
business spending of suppliers to the core       regularly hosts high-profile races over Jumps     Fixtures staged at the region’s three point-
Breeding and Racing industry and secondary       and on the Flat throughout the year, feature      to-point tracks and owners’ costs of keeping
consumer expenditure, as those people            races including the Goffs Thyestes Chase,         pointers in training will also incur expenditure
working in the core industry spend their         John Mulhern Galmoy Hurdle, Red Mill Trial        across the two counties.
wages on local goods, services and amenities.    Hurdle and Red Mills Chase.
This results in a total economic impact for
Carlow and Kilkenny of €123m.                    The track also plays its part in signalling the
                                                 start of the National Hunt season with a two-
The core racing industry is estimated to         day festival in October. Legendary National
employ approximately 1,000 people (FTE) in       Hunt horses Arkle and Flying Bolt are two of
Carlow and Kilkenny.                             the many top class runners to have appeared
                                                 at Gowran Park.

8              HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
CARLOW/KILKENNY

      RACECOURSES
      Gowran Park

      CODE                       Stallions          Nominations                   Mares              Foals         Bloodstock Sales
      Flat and Jumps              30                 €6m                         1,281              771              €27m
      ATTENDANCES 2018
      48,468                    BREEDING
                                The primary contributor to the direct
                                                                                     a proportion will also remain in the region
                                                                                     as they progress into racing and/or breeding
      FIXTURES 2018             economic impact of the industry in the Carlow        careers.

      18                        and Kilkenny region is the Breeding sector.
                                Total breeding revenue of €34m constitutes           The majority of Breeding revenue in the region
      AVERAGE ATTENDANCE 2018   nearly 60% of direct economic impact, with           is generated from bloodstock sales, Carlow

      2,693                     the majority of this revenue derived from
                                bloodstock sales (€32m).
                                                                                     and Kilkenny is home to c.30 stallions, over
                                                                                     13% of the Irish total. These stallions are
      MAJOR FESTIVALS                                                                estimated to generate c.€6m in nomination
      Thyestes Day              The Irish Breeding industry is the first step        fees p.a.
                                in the ‘production line’ of racing and is well
                                represented in Carlow and Kilkenny. More             Notable breeding operations located in the
                                than 500 breeders are registered in the              region include Ballylinch Stud in Kilkenny,
Gowran Park in Kilkenny         region, representing c.8% of the Irish total.        where leading stallion Lope de Vega stands.

is renowned as one of the       The registered broodmare population of
                                                                                     Owned by American businessman John
                                                                                     Malone, this represents significant foreign
most scenic racecourses         almost 1,300 (just under 10% of the Irish total)     direct investment in the region. Ballyhane

in Ireland. It regularly        generates further expenditure in the region
                                and will include some mares owned not only
                                                                                     Stud in Carlow is another leading breeding
                                                                                     operation, standing a number of top stallions
hosts high-profile races        by individuals from elsewhere in Ireland             including Dandy Man and Elzaam.

over Jumps and on the Flat      but also internationally. The region’s mares
                                produce more than 750 foals p.a., just under
throughout the year.            10% of the Irish crop. Whilst the majority of
                                these will likely be sold as foals or yearlings,

                                                    HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY                      9
CARLOW/ KILKENNY THE ECONOMIC IMPACT OF BREEDING AND RACING IN YOUR REGION
OWNERS AND TRAINERS
                                                                                                Racehorse owners represent the largest
                                                                                                single contributors to the Breeding and Racing
                                                                                                industry via their purchase of bloodstock and
                                                                                                subsequent expenditure on keeping horses
                                                                                                in training. As well as supporting trainers
                                                                                                and jockeys, other industries throughout the
                                                                                                Irish rural economy such as vets, farriers and
 GAIN EQUINE NUTRITION - KILKENNY               Glanbia Ireland has a network of 53 retail      transport companies also ultimately rely on
 Based in Kilkenny, GAIN Equine Nutrition       stores and also sells to cooperatives,          the expenditure of Owners.
 is the equine feed arm of Glanbia Ireland,     wholesalers/private merchants and direct
 a global leader in nutrition. The company      to both studs and racing yards. GAIN Equine     Horses in Training
 produces a range of equine diets across all    Nutrition is exported to over 20 countries      Of the c.8,700 horses in training in Ireland,
 sectors, with a particular focus on premium    including Britain, France, the Middle East      approximately 1,400 (16%) are trained in
 feeds for horse racing, breeding and high-     and Japan.                                      Carlow and Kilkenny, the third largest training
 performance Sport Horses.                                                                      region in the country (behind only Kildare and
                                                Joanne Hurley, Irish Country Manager            Meath/Dublin). This number represents the
 Founded in 1980, Glanbia Ireland employs       of GAIN Equine Nutrition, said, “The            number declared in training at some point
 over 1,800 people across the country           thoroughbred sector is vitally important for    of the year, so the total number of horses
 with close to 30 people directly linked to     GAIN Equine Nutrition. Racehorse trainers       based at training and pre-training yards is
 GAIN Equine Nutrition portfolio across         in Ireland have always been a valued            likely to be higher than this as horses are
 formulation, quality control, manufacturing,   customer. The global nature of the racing       only required to be registered in training just
 marketing, sales team and administration.      Industry and the success of our customers       before being entered for a race.
                                                in Ireland and on a worldwide stage has
 GAIN Equine Nutrition has access to            given us the platform to grow our business.     There are around 50 trainers located in the
 some of the highest quality native cereals                                                     region, representing c.8% of registered
 through various contracts offered by Glanbia   “We take great pride in providing nutritional   trainers in Ireland. Trainers in Carlow
 Agribusiness to grain growers in their local   support and feed for some of the best           and Kilkenny train both National Hunt
 catchment area. GAIN Equine Nutrition is       horses in the world. We strive to continually   and Flat runners, with some of the best
 sold across the 32 counties of Ireland.        provide a best in class service to trainers     known being Willie Mullins – Champion
                                                and improve our product offering.”              Jumps trainer for the last eleven years

10         HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
CARLOW/KILKENNY

and multiple Cheltenham Festival winning
trainer – and Joseph O’Brien, trainer of 2017
Melbourne Cup winner Rekindling and a dual
Cheltenham Festival winner in 2019.

Legendary Flat trainer Jim Bolger is based
in Kilkenny, and several of the leading
trainers and jockeys in Irish racing have
served as apprentices under him including
Aidan O’Brien, AP McCoy and Paul Carberry.
Champion racehorses and now leading
stallions Teofilo and Epsom Derby winner
New Approach were also trained by the
Coolcullen handler. The point-to-point
industry is also well represented in the region,
notable handlers including Aidan Fitzgerald,
William Murphy and Shark Hanlon.
                                                   The total owners’ expenditure for horses in            HORSES IN TRAINING
Owners’ cost and prize money
After bloodstock purchases, the majority of
                                                   training in Carlow and Kilkenny, including
                                                   point-to-point, is estimated at €26m p.a.
                                                                                                          1,402
the expenditure of racehorse owners keeping        Financial return is not the main driver of             TRAINERS
horses in training goes to trainers. The
trainers then pass it on to other stakeholders
                                                   racehorse ownership, however prize money
                                                   plays an important role in both attracting new
                                                                                                          50
both within the core racing industry and           owners and keeping existing ones by ensuring           OWNERS TOTAL EXPENDITURE
elsewhere in the local economy.                    owners feel they are being fairly treated, the
                                                   sport largely being built on their investment.
                                                                                                          €26m
                                                   Total prize money earned by horses trained             TOTAL PRIZE MONEY WON
                                                   in Carlow and Kilkenny is estimated at
                                                   approximately €9m.
                                                                                                          €9m

                                                                     HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY     11
CARLOW/KILKENNY

EMPLOYMENT                                       will also serve other economic sectors.
The core industry is estimated to employ         Estimated at c.600 FTE positions in Carlow
c.1,000 people (FTE) in Carlow and Kilkenny.     and Kilkenny, these will include roles such
These are split approximately as below:          as vets and farriers in addition to those
                                                 working in other sectors such as leisure and
Role                                      FTE    hospitality.

Trainers and stable staff                 515
                                                 A good example of this is George Mullins
Jockeys (inc. agents and valets)           40    International Horse Transport, based in
                                                 County Carlow and regularly transporting
Breeders                                  390
                                                 horses to the UK and further afield.
Racecourses                                15                                                      Irish Breeding and Racing Industry core,
                                                 Secondary employment represents those jobs        directly related, secondary and betting
On-course betting (bookmakers and Tote) 10
                                                 which are supported by the spending of the        employment
Racecourse catering                        10    core industry participants in other areas of
                                                 the economy, commonly known as the ‘ripple        1,200
TOTAL                                     980
                                                 effect’. This will include, for example, people                              Total
                                                                                                             980
                                                 employed in the service industry in Carlow        1,000                      2,515
                                                 and Kilkenny who serve racing’s participants
                                                                                                                                      800
Whilst the 980 roles described above are FTE,    as they spend their wages in shops, bars
                                                                                                    800
due to the seasonal nature of the Breeding       and restaurants. Secondary employment is
industry and event-focused nature of racing      estimated to equal approximately 800 FTE                               600
these include a considerable number of           positions.                                         600
part-time roles. As such the total number of
individuals with some form of employment in      Around 135 individuals are also employed in        400
the core industry is likely to be considerably   LBOs (Licensed Betting Offices) in the two
more.                                            counties. The staff in LBOs also take bets on
                                                                                                    200                                         135
                                                 other sports, but racing remains the primary
In addition to the core industry workforce,      product.
there are a significant number of individuals                                                         0      Core     Directly   Secondary    Betting
                                                                                                           Industry   related
employed in activities which, whilst being
reliant on the Breeding and Racing industry,                                                                               Source: HRI; Deloitte analysis.

12          HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
CAPITAL EXPENDITURE
Approximately €24m is estimated to have
been invested in capital projects in Carlow and
Kilkenny in the last 10 years, predominantly
by Breeders €19m, with smaller amounts on
racecourse improvements.
                                                    CONNOLLY’S RED MILLS –                             In 2012, Foran Equine, a market leader in
Capital expenditure from Trainers is                GORESBRIDGE                                        equine healthcare products, was added to
estimated to have totalled €4m, sizeable            A family firm, established in 1908, Connolly’s     the Connolly’s portfolio.
yards such as that of Willie Mullins requiring      RED MILLS has developed into one of
regular upgrades and maintenance to ensure          the world’s leading producers of high-             Connolly’s RED MILLS houses one of the
the facilities are of the highest quality, whilst   performance animal feed, pet food and              most advanced testing laboratories for
considerable amounts will also have been            agri products. It continues to be based in         ingredient quality and Naturally Occurring
incurred on new facilities at the yard of           Goresbridge, County Kilkenny and prides            Prohibited Substance. The company have
Joseph O’Brien.                                     itself on the fact that 50% of the grain used in   developed exclusive, ground-breaking
                                                    all feeds is grown locally in the South East.      technology to build a Nutrient Fresh
                                                                                                       Management System which is key to its
Capital expenditure from                            Since 2015, the global workforce of                exporting model.

Trainers is estimated                               Connolly’s RED MILLS has increased by
                                                    100, with 320 people currently employed            “We remain heavily invested and committed
to have totalled €4m, to                            across the business, 300 of them in Ireland.       to our home county of Kilkenny. RED

ensure facilities are of the                        The company’s horse feed products are
                                                    available in over 70 countries. All Connolly’s
                                                                                                       MILLS is currently exporting to over 70
                                                                                                       countries worldwide, but we remain rooted
highest quality.                                    RED MILLS feeds are developed and                  in rural Ireland and continue to invest in
                                                    manufactured on site in Goresbridge.               research and development at our plant
                                                                                                       here in Goresbridge, while our new retail
                                                    In addition to the mill in Goresbridge, the        store in Cillin Hill, Kilkenny, represents our
                                                    business has expanded to include a state-          commitment to the local community”, says
                                                    of-the-art pet food factory and a 3,000 sq.        Joe Connolly, CEO of Connolly’s RED MILLS.
                                                    metre country living superstore in Kilkenny.

                                                                      HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY                       13
The predominantly rural location of breeding
                                                                                                 and racing facilities within the region also
                                                                                                 means that capital projects provide significant
                                                                                                 opportunities, and subsequent employment,
                                                                                                 for local construction and development firms.

                                                                                                 Breeding and Racing industry capital
                                                                                                 expenditure 2007-2016 (€m)

 WILLIE MULLINS - CARLOW/KILKENNY               Based in Closutton, just outside
                                                                                                                         1
 From Goresbridge, County Kilkenny, Willie      Bagenalstown in County Carlow, Willie                          4
 Mullins is one of the biggest names in Irish   Mullins is a significant employer in the area.
 racing and one of Ireland’s greatest racing    His staff count numbers 75, looking after
 ambassadors. He has been champion              in excess of 150 horses all year around.
 National Hunt trainer in Ireland every year
 since the 2008/2009 season and boasts an
                                                Significantly, approximately 85% of his
                                                workforce are living in counties Carlow and
                                                                                                                   €24m
 overseas record second to none.                Kilkenny.

 Willie is the winning-most trainer at the      Local suppliers play a huge part in the
 Cheltenham Festival, celebrating at this       operation with 90% of bedding supplies                                    19
 year’s Festival his first success in the       sourced nearby. Virtually everything else
 Cheltenham Gold Cup, the biggest race of       that comes into the yard is also sourced
 the week. He has won the Aintree Grand         from within the Carlow/Kilkenny region,               Racecourse    Breeders       Trainers
 National, the Irish Grand National, enjoyed    namely all the horse feed, all veterinary
 major success in France and won Japan’s        services, tack and general yard equipment.                            Source: HRI; Deloitte analysis.
 biggest jumps’ race, Nakayama Grand            The stable’s farrier is Paul Fahey from
 Jump, in 2013. In all, Willie Mullins has      Monasterevin, County Kildare.
 trained more than 3,000 winners since
 taking out his trainer’s licence in 1988.

14          HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
THE ECONOMIC IMPACT                              BREEDERS

OF ONE RACEHORSE                                                                   TRAINERS

                                                 SALES HOUSE EMPLOYEES

                                                                                   OWNERS

                                                             FARRIER
                             EXERCISE
                             RIDER
             JOCKEYS                                                               FEED AND
                                                                                   BEDDING
RACECOURSE
STAFF

                             JOCKEY’S            GROOMS AND HORSEBOX
                             AGENT               DRIVERS

             VETERINARIANS

                                HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY   15
The Breeding and Racing
industry supports a diverse
workforce encompassing
the core industry, directly
related industries such as vets
and farriers and secondary
employment. This workforce
has a broad geographic spread,
with breeders drawn from
every county and racecourses
and trainers also spread across
the island, all supporting jobs
in the rural economy.

16   HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
ECONOMIC IMPACT OF
    BREEDING AND RACING
    IN IRELAND

THE TOTAL DIRECT AND                            Overall economic impact – total impact

STIMULATED EXPENDITURE                                                  Racegoers off-course
                                                                            expenditure
OF THE IRISH BREEDING                                  Breeding
                                                                              €145m
AND RACING INDUSTRY WAS                              Gross €583m                                 Secondary
                                                      Net €489m                                 expenditure
ESTIMATED AT €1.84 BILLION                                                                          B2B
IN 2016, AND WILL BE HIGHER                                                                      €611m
                                                                           Core Irish                                 Total direct and
IN 2018.                                          Owners
                                                                       Breeding and Racing                              stimulated
                                                                        Economic impact                                expenditure
                                                Gross €176m
                                                                       Gross €1.05bn
The core industry is estimated to generate
                                                 Net €134m
                                                                        Net €914m
                                                                                                                      €1.84bn
€914m of expenditure into the Irish economy
                                                        €86m                                     Secondary
made up of the following components:
                                                                                                 consumer
                                                     Racecourses
•   Breeding contributes €489m through
                                                                                                 €316m
    public and private sales of bloodstock,                    €60m
    nomination fees and keep costs for mares;                                                                           Gross value
                                                          Government/       Gross value                                   added
                                                                              added

•   Owners incurred gross expenditure
                                                       off-course betting
                                                                             €378m                                      €803m
    of €176m, but received €42m back in

                                                                    HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY          17
domestic prize money, resulting in a net     •   Secondary consumer expenditure of           Overall economic impact of racing consists of:
     contribution to the economy of €134m             €316m as people working in the core
     (not including expenditure on bloodstock);       industry spend their wages on other goods   • Core industry – expenditure generated
                                                      and services within the Irish economy.        by Racing’s participants and consumers,
•    Racecourses, via the spending by                                                               including other administrative media
     racegoers, sponsors and commercial                                                             organisations which work exclusively in
     partners contribute €80m to the core                               2016    2018    +/-         the Breeding and Racing Industry
     industry. Additionally HRI receives direct
                                                  Bloodstock sales     €318m €352m 10.7%
     media and data rights income of €6m;                                                         • Other direct impacts – primarily off-course
                                                  Horses in Training    8,561   8,688 1.5%          expenditure of racegoers e.g. on food,
•    Government, via betting tax from off-                                                          accommodation, transport. For economic
                                                  Owners                3,663   3,817 4.2%
     course betting and the subsequent annual                                                       modelling purposes this expenditure is
     Horserace and Greyhound Fund payment         Attendances          1.32m 1.27m -3.5%            included in the core industry; and
     to HRI, represents a €60m contribution;
                                                  Off-Course Betting €51m €52m 3.2%
                                                                                                  • Indirect and induced – Indirect = business
                                                  Duty Receipts
•    Off-course expenditure by racegoers                                                            to business expenditure of suppliers
     (e.g. on food and drink, accommodation                                                         related to the racing and breeding
     and transport) is estimated to contribute                                                      industry; Induced = additional expenditure
     €145m.                                       The data used in this report is from 2016         from consumer spending e.g. individuals
                                                  to ensure consistency with the previously         working in the Breeding and Racing
This core Breeding and Racing industry input      released Economic Impact of Irish Breeding        industry spending their wages.
of €914m is then augmented by secondary           and Racing 2017. Analysis of changes in key
input of €927m as the initial expenditure         metrics from 2016 to 2018 indicate that the     • Gross value added – an alternative
filters through the economy, via:                 economic impact of Irish Breeding and Racing      measure of the industry’s contribution
                                                  in 2018 would be at least as large as that        that can be compared to national
•    Secondary business-to-business (B2B)         calculated in 2016 with all key metrics, bar      indicators such as Gross Domestic Product
     expenditure of €611m as businesses           attendances, increasing over this period.         (GDP), based on data from the Central
     supplying the core Breeding and Racing                                                         Statistics Office.
     industry source their own goods and
     services from other providers;

18           HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
The Breeding and Racing industry is also a        Irish Breeding and Racing industry direct, indirect and secondary employment (FTE) – 2016
significant employer across all regions of
Ireland. Core industry employment of 9,500 is
supplemented by an additional:
                                                                                                     Bloodstock
                                                                                                                   2
                                                                                                                                Total: c.28,900
                                                                                                    administration     Media
                                                           Governance and Administration                  88           101                Betting
-   5,700 directly related roles (i.e. heavily                    (inc. Education)
                                                                          340
                                                                                                                                      c.6,000
    reliant on Breeding and Racing but also                                                                                                    On-course betting
                                                                                                                                                                   1

    serving other sectors)                                     Racecourses
                                                                                                                                                     175
                                                                   333                                                                                 Caterers
-   7,700 secondary roles (supported by the          Jockeys, agents                                                                                     370
                                                       and valets
    spending of racing’s participants in other
                                                           225                                                          Trainers 3
    areas of the economy)
                                                                                                                        883
-   6,000 betting industry employees, primarily                        Secondary                    Stable staff
                                                                                                                                          Directly related
    in Licensed Betting Offices (LBOs).                              c.7,700                        2,816                                  c.5,700

The economic impact of                                                                                                         Breeders
Irish Breeding and Racing                                                                                                    c.4,100
in 2018 would be at least as
large as that calculated in
2016 with all key metrics

                                                                                                        CORE INDUSTRY
                                                  Notes:
                                                  1. Includes Tote and on-course bookmakers.              c.9,500                           Source: HRI; Deloitte analysis.
                                                  2. Includes Weatherbys Ireland and bloodstock
                                                     auctioneers and agents.
                                                  3. Includes Public Trainers, Restricted Licence
                                                     Holders and point-to-point Handlers.

                                                                            HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY                                 19
SUCCESS OF IRISH
 BREEDING AND RACING
THE IRISH BREEDING                     Public auction bloodstock values, live foals and standing stallions – 2016
                                                  USA
AND RACING INDUSTRY IS                                                                                     Public auction bloodstock sales
                                                               IRELAND        GBR
EXTREMELY COMPETITIVE AT                                                                                   Foals      Stallions

                                                €703m
A GLOBAL LEVEL, DESPITE                                                     €258m         FRA
                                                                €338m
                                                                                                          JPN
OTHER MAJOR RACING                                                                       €127m
                                                                              4,663
                                                                                                                                  AUS
NATIONS HAVING MUCH                                                               155
                                                                                           4,874
                                                                                                         €138m
                                                  20,600          9,381
LARGER POPULATIONS AND                                               246
                                                                                               309        6,564                   €323m
ECONOMIES.                                         1,789                                                      218

                                                                                                                                  12,638

                                                                                                                                   655

                                                                                Source: Weatherbys; IFHA; HRI; Auction Houses; Deloitte analysis.

20    HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
BREEDING                                          Percentage of Top 100 rated horses by breeding and training location (%) 2016
Irish thoroughbred breeding is highly
                                                   25%
successful and influential on the global stage
in terms of production levels and, more
importantly, quality.                              20%       21.1
                                                                              19.3                                                                          19.3
                                                                                     17.4          17.4
Ireland is the second largest producer of                                                   16.5
                                                   15%                                                            15.6
bloodstock by value, at approximately €338m                                                                13.8
                                                                    12.8
in 2016, making up c.18% of bloodstock                                                                                    11.9
                                                                                                                                 11.0                11.0
auctions from major racing nations.                10%

                                                                                                                                        6.4   6.4
In 2016, the progeny of stallions standing in       5%
Ireland earned in excess of €43m in prize
money, approximately 21% of the global top
                                                    0%        Ireland           USA          Japan        Great Britain   Australia     France         Other
100 sire earnings, led by the “super sire”
Galileo (€19.9m, 1st overall).                      Bred      Trained                                                                   Source: IFHA; Deloitte analysis.

RACING
In the 2016 racing season, Irish trained horses   While Ireland hosts significantly fewer races
won a total of 29 Group 1 races (Flat) and 47     in a year than other major racing countries,
Grade 1 races (Jump), while taking home           and is the only major racing country where
approximately €79m across all races globally.     there are more Jump than Flat races, it is still
Examining the top 100 rated Flat horses for       well represented in the top rated Flat races
the 2016 season demonstrates the Ireland          with the QIPCO Irish Champion Stakes being
is the most successful breeding nation with       the equal second highest rated race in the
more than 1 in 5 of the top 100 rated Flat        world in 2016.
horses being Irish bred, with approximately
13% also being trained in Ireland.

                                                                           HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY                               21
REPORT PREPARATION,
    METHODOLOGY AND LIMITATIONS

INTRODUCTION AND SCOPE OF OUR REVIEW                     publication of this report to persons other      the specific region in 2018. Therefore if a region     OUR RELIANCE ON INFORMATION
Horseracing Ireland (“HRI”) commissioned                 than HRI is for information purposes only        contained 5% of the horses in training in 2018,        In preparing this Report, we have used
Deloitte to produce this Report, which has been          and no person other than HRI should place        5% of Owners expenditure was allocated to that         information and data extracted from various
prepared in accordance with the contract dated           any reliance on this Report; and                 region (values based on 2016 expenditure).             published reports, which we assume to be
8 January 2019. The Report sets out the results                                                                                                                  reliable, to obtain the inputs into the economic
of research and analysis of the Economic             ·   We do not assume or accept or owe any            Racecourses – Expenditure related to on-               model which we used to estimate the economic
Impact of the Irish Breeding and Racing                  responsibility or duty of care to any person     course racecourse spend was apportioned to             impact of the Breeding and Racing Industry.
Industry on a specific region in the Republic of         other than HRI. Accordingly, any person          the region in which the racecourse is located.         In addition, we have used information and data
Ireland. Separate reports for 13 regions were            other than HRI who, contrary to the above,                                                              which have been provided to us by a wide variety
prepared in total.                                       chooses to rely on this Report, does so at       Betting – The industry’s income from betting           of organisations including HRI, other Irish
                                                         their own risk and we will not be responsible    has been apportioned based on the population           racing organisations, overseas Racing bodies,
Details of the methodology of preparing these            for any losses of any such person caused by      of each region – the more people that live             the betting industry and Government sources.
13 regional reports are set out below, but the           their reliance on this Report.                   in a region, the more betting will take place          The case studies included in this Report have
overarching principle is to allocate the national                                                         there. The population of each region is closely        been prepared by HRI.
results of the Economic Impact of Irish Breeding                                                          correlated to the number of betting shops in
and Racing 2017 report prepared by Deloitte for      METHODOLOGY TO APPORTION NATIONAL                    each region, which provided another proxy to           In all cases, we have relied upon such
HRI between the 13 regions determined by HRI         ESTIMATES INTO REGIONS                               validate this apportionment method against,            information and data as being true, correct
(and which exclude Northern Ireland).                As noted above this report apportions the            albeit not factoring in remote betting which           and complete and have not audited, tested or
                                                     metrics reported in the Economic Impact of           now forms a significant proportion of total            checked any such information or data.
Details of the methodology of how the national       Irish Breeding and Racing 2017, which reported       betting turnover.
economic estimates were derived are set out          data relating to 2016, into a specific region.
in the Economic Impact of Irish Breeding and         The data in this report therefore related to 2016    Off-course expenditure – the expenditure of            SPECIFIC LIMITATIONS OF OUR REVIEW
Racing 2017 (available at www.hri.ie) hence are      unless otherwise stated, and the approach            racegoers away from the racecourse has been            In accordance with our terms of engagement,
not replicated in this Report.                       to apportionment below has been taken for            apportioned according to the proportion of total       or due to our findings when performing our
                                                     the following areas of expenditure and other         racecourse attendance in that region, adjusted         work, the following specific limitations should
                                                     economic metrics:                                    for the major racing festivals where enhanced          be noted. As a simplification of any industry
USE OF THIS REPORT AND LEGAL                                                                              expenditure per attendee associated with these         an economic model of this type can only ever
RESPONSIBILITY                                       Breeding – An analysis of the location within        festivals takes place.                                 be expected to represent an approximation
Some of the matters discussed in this Report         Ireland of the ultimate vendor of all Irish sales                                                           of a real-life outcome. The model relies upon
are by their nature technical. The intended          at Tattersalls sales in Great Britain and Ireland    Due to the nature of these festivals attracting        information provided by stakeholders as well
recipient of the report, HRI, is familiar with the   and the major French sales was carried out,          racegoers from significant distances (including        as data published by the Central Statistics
issues, facts and other matters addressed and        so that the proportion of total sales for each       overseas) some of this expenditure will actually       Office. It is possible that industry linkages have
the Report was written with that in mind.            region could be estimated. The proportion was        take place in other regions as racegoers travel        changed since the publication of the Domestic
                                                     then applied to the total Irish sales figure for     into transport hubs and stay in hotels etc.            Use Matrix, but as the latest available data on
This Report is prepared for the sole and             2016 to give an estimated bloodstock sales           However, the level of information available            which to base our analysis the data used is the
confidential use of HRI and for the purposes         figure for that region. For example if the sales     means that analysis to this further level of           most appropriate.
set out in the terms of engagement. In               analysis showed that the proceeds from 20%           detail has not been possible.
preparing this report our only responsibility        of Irish horses sold went to a specific region,
and duty of care is to HRI. We did not, and do       that region was allocated 20% of the total Irish     Indirect expenditure – total indirect                  EXCHANGE RATES
not by consenting to publication of this Report,     sales figure.                                        expenditure calculated in 2016 has been                For the purpose of the international analysis
assume or accept or owe any responsibility or                                                             apportioned to the specific region in the same         and comparisons we have converted the figures
duty of care to any other person.                    The only exception to this is private sales, where   proportion as the direct expenditure of that           into euros using the average exchange rate for
                                                     known values were allocated to specific regions.     region compared to the total expenditure for           the respective year ending 31 December.
HRI has asked for our consent to making this         The remainder was then apportioned as per the        the industry in the Republic of Ireland. For           The sterling to euro exchange rate used for
report publicly available by posting it on HRI or    public sales methodology described above.            example, if a region constitutes 10% of the            2016 was (€1 = £0.79).
other Racing websites, and other appropriate         Stallion nomination income was apportioned           total direct expenditure of the industry in
distribution methods as agreed with Deloitte.        to the region in which the stallion was standing     the Republic of Ireland then 10% of the total
We have agreed to provide such consent on the        in 2016.                                             indirect expenditure for the country has been
following conditions:                                                                                     apportioned to it. It is therefore possible that for
                                                     Owners – The expenditure of Owners on                some regions this indirect expenditure may be
·    This report may not be suitable for the use     keeping horses in training was apportioned           significantly over or under stated depending on
     of any person other than HRI. Accordingly,      based on the number of horses in training in         the nature of the local economy.

22                 HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY
HORSE RACING IRELAND ECONOMIC IMPACT STUDY: CARLOW/KILKENNY   23
HORSE RACING IRELAND
Ballymany, The Curragh, Co. Kildare.
      Telephone: 045 455 455
         Fax: 045 455 456
         Email: info@hri.ie

            www.hri.ie
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