COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB

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COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
COLLECTION
  RUSTIC • CLASSIC • gREEN

                             September 2020
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
SEPTEMBER 2020

We develop convenient, affordable and           We take inspiration from the
trend based home decoration combined            Scandinavian trend agency Spott when it
with modern green plants. Let us do the         comes to mega trends and their
resarch on consumer demands and the             influence on consumer behavior.
systematic product development and find         So, lean back and know that we’ve got
more time to focus on your core                 you covered when it comes to providing
business.                                       temporary green home decoration.

                                          –2–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
RUSTIC    4

CLASSIC   12

GREEN     32

               –3–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
RUSTIC     WARM AUTUMN INTERIOR

Nature’s own materials, brown tones mixed with powerful rustic colors. These natural warm colors can add

a cozy and Southern vibe to the colder Nordic interior. We have named our new items in this Collection

after some of the most stylish and exotic Italian places to celebrate the magic that happens when Nordic

 interior meets Southern warmth. Finally, mixed with our green plants and eternal flowers you have an

                       excellent combination to cozy up you autumn home decor.

                                    Available from September 2020.

                                                 –4–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
SPOTTRENDS   ANJAGAEDE

                         –5–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
MILAN
 LUXURY AND HIGH FASHION

                                    RUSTIC BOUQUET

                           Eternal flowers are ”must haves” in home

                           decoration.

                           This Rustic Bouquet resembles nature’s

                           autumn colors and it looks good in all three

                           of the Milan vases.

                           Unless otherwise requested, our bouquets
                           are delivered wrapped in paper when you
                           buy them in vases. This helps protect the
                           flowers in stores.

                    –6–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
COMO AND ORGANIC
A MATCH MADE IN HEAVEN

                          ORGANIC, BRASS
                               WITH
                            TILLANDSIA

                         MILAN VASE WITH
                         RUSTIC BOUQUET

                           coMO FLOWERPOT
                             6 AND 9 CM

                   –7–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
RUSTIC IS INSPIRED BY THE RECOMENDATION
RUSTY COLORS              OF SPOTt TREND AND THE TREND ”SUNSET”
PROVIDE A
FANTASTIC
BACKGROUND
FOR A BRIGHT
INTERIOR DESIGN
AND DECOR.
ALSO, THE
COLORS
ARE CLASSIC
AUTUMN...

                                                      SPOTTRENDS   ANJAGAEDE

                  Arper
                                –8–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
COMO 6 CM IN FOUR COLORS
      COMO 9 CM IN THREE COLORS
          ALSO AVAILABLE AS
      MAGNETIZED® IN FOUR COLORS

–9–
COLLECTION RUSTIC CLASSIC gREEN - BOTANIQ LAB
FLORENCE
PUTS A SMILE ON YOUR FACE

        FLORENCE BASKET IN 11 AND 17 CM

                      – 10 –
OVERVIEW RUSTIC

 MILAN   COMO            FLORENCE   ORGANIC

                – 11 –
CLASSIC        BALANCED NORDIC DESIGN

Scandinavian design is characterized by simplicity, minimalism and bright white. Nordic interior responds

to the long winter and the short days with open spaces that take inspiration from nature to help create

a cozy, yet bright ambiance. Our classic update for this autumn leans on the calm and balanced Nordic

design. Decor should be uncomplicated and so is our Classic Collection with new products named after

                                     beautiful Scandinavian cities.

                                    Available from September 2020.

                                                  – 12 –
– 13 –
ETERNAL FLOWERS
      IN SCANDINAVIAN vASES...

Dried flowers, often referred to as ”eternal flowers”            We are happy to introduce new vases in a Nordic
and ”eternity flowers” are still top trendy, and now             and warm look.
the fluffy and natural grasses are hot and a must                ”Copenhagen” comes in a smoked grey and in
have in Scandinavian interior decoration. You will               a transparent glass and it looks extravagant and
find these in our Nature bouquets.                               luxurious with our large Nature bouquet.

We also have a new Color bouquet that looks good                 The bouquets may vary a little bit over time, but the
                                                                 expression will be the same.
in any of our Classic vases.

                               COPENHAGEN VASE WITH ETERNAL
                                  FLOWERS. ”NATURE, LARGE”

                                                        – 14 –
STOCKHOLM VASES
                                                                     WITH ETERNAL
                                                                       FLOWERS.
                                                                    ”NATURE, SMALL”

”Stockholm” is minimalistic and with it’s three
shapes it is an art piece itself. Mix it with other
Classic items and magic happens...
It also comes in an edition to hang on the wall
and as a ”Petite” edition on a functional little tray
that helps arrange personal belongings.
                                                                   HELSINKI
                                                                 FLOWERPOTS

                                                        – 15 –
We always have our minds on innovation.
                                This explains the IQ and the Lab in our
                                name, BotanIQ Lab and this is why we claim
                                to create ”Intelligent Plant Design”.

                                The Petite Collection that helps you organize
                                bits and bites while decorating your home at
                                the same time, is an example of this. So is
                                the Stockholm Wall vase in three shapes that
                                will light up any modern home when easily
                                placed on the wall next to family photos or
pETITE COLLECTION.
                                graphic posters.
 ETERNAL FLOWERS
  AND TILLANDSIA

             STOCKHOLM
                WALL.
            NATURE, SMALL

                       – 16 –
”Honest” is the name of two simple and classic vases
               in transparent glass. Honest Bottle is for the small
               bouquets and Honest Vase is for the large bouquets.

HONESt BOTTLE AND HONESt VASE.
      WITH ETERNAL FLOWERS.
   ”NATURE, SMALL AND LARGE”
    ”cOLOR, SMALL AND LARGE”

             – 17 –
– 18 –
BOUQUETS
FOR OUR CLASSIC VASES...

NATURE,                                                NATURE,
SMALL                                                   LARGE

                       NATURE,
                         XL

               Unless otherwise requested, our
               bouquets are delivered wrapped in paper
               when you buy them in vases.
               This helps protect the flowers in stores.

      COLOR,                                    COLOR,
      SMALL                                     LARGE

                          – 19 –
OSLO
A FLOATING NORDIC BEAUTY..

                             OSLO 6 CM IN
                              3 COLORS

                    – 20 –
hELSINKI
 RAW MEETS GLOSSY AND MAGIC HAPPENS...

                             HELSINKI 6, 9 AND 11 CM
                                 IN 2 COLORS.
                              WITH VARIOUS GREEN
                                    PLANTS.

                    – 21 –
REYKJAVIK
 SOPHISTICATED MINIMALISM...

                                    REYKJAVIK 6, 9 AND 11 CM
                                  IN 2 COLOR COMBINATIONS.
                                 WITH VARIOUS GREEN PLANTS.

                                  REYKJAVIK GIFTBOX 2 X 6 CM
                                     WITH SUCCULENT MIX

                               Just like the significant Scandinavian cities, our
                               flower pots stand out as classic and cool and at
                               the same time so full of warmth.
                               Each flowerpot looks good on it’s own with a
                               long lasting and modern green plant. However,
                               when mixed and matched with other flowerpots
                               or vases from our Classic Collection, they all
                               look their best and contribute to a personal and
                               sophisticated look.

                               Now that’s Nordic and cool.

                      – 22 –
HARMONY, COZY
  AND BALANCE...

     HARMONY 6, 9 AND 11 CM.              cozY 6 AND 9 CM.
       IN THREE COLORS.                 WITH VARIOUS PLANTS
      WITH VARIOUS PLANTS

A GIFT BOX IS CONVENIENT AND STYLISH.
this oNE CONTAINS A SUCCULENT IN A
FLOWER POT, A VASE AND A CANDLE IN A
CERAMIC VESSEL.
COZY OR BALANCE.

      COZY GIFT BOX                      BALANCE GIFT BOX

                               – 23 –
CITY SAFARI
 WHEN NORDIC DESIGN BECOMES EXOTIC...

                    – 24 –
cITY SAFARI 6, 9, 17, 19 AND 23 CM WITH
       VARIOUS GREEN PLANTS

                 – 25 –
ARTISTIC, ORGANIC
  AND ORNAMENTS

   ORGANIC, BLACK
    WITH VARIOUS
TILLANDSIA AIRPLANTS       ARTISTIC 11 CM, 3 COLORS
                         WITH VARIOUS GREEN PLANTS

                        ORNAMENTS 3 COLORS WITH
                       VARIOUS TILLANDSIA AIRPLANTS

                       – 26 –
VERTICAL
 A BOTANIQ LAB EVERGREEN

                                   VERTICAL 6, 9 AND 11 CM.
                                   3 colors. WITH GREEN
                                          PLANTS

      VERTICAL cLASSIC GIFT BOX
         WITH GREEN PLANTS

                          – 27 –
MARIA VASE
AND IMPRESSION

             MARIA VASE, 2 COLORS
                WITH VARIOUS
                GREEN PLANTS

        IMPRESSION 6 AND 9 CM, 3 PATTERNS
           WITH VARIOUS GREEN PLANTS

                      – 28 –
GiFTS MADE EASY AND CONSCIOUS...

  Recycled Gift Boxes: A gift box is a modern and convenient alternative to cut flowers for any occation.
Choose between numerous combinations with either two og three decoration items. Most gift boxes are made
         of recycled paper. Convenience is always top of mind, when we develop new products...

                                                               BALANCE 3 PC GIFT BOX

                                    VERTICAL 2 PC GIFT BOX

                                                  – 29 –
OVERVIEW CLASSIC

COPENHAGEN   STOCKHOLM             PETITE COLLECTION       OLSO

  HONEST     REYKJAVIK                 HELSINKI          CITY SAFARI

                                                        2 PC GIFT BOX
 HARMONY       COZY                  3 PC GIFT BOX

 VERTICAL    IMPRESSION            BOUQUET COLOR       BOUQUET NATURE

MARIA VASE    ARTISTIC                 ORGANIC           ORNAMENTS

                          – 30 –
CONVENIENCE
                           FOR YOU AND YOUR CUSTOMER

BotanIQ Lab is all about trend based and convenient green home decoration. That means, that we keep up
with consumer behavior and trends and offer you complete collections that reflect these trends and consumer
demands. Not only do our products lean on research, so does our packaging, lifestyle photos free for you to
use and our gifts boxes. First impressions last and this is why we strongly urge you to put together products
                  that match. A way to ensure this is to let us help you mix a container ....

                                                    – 31 –
GREEN      AIR CLEANING WONDERS

Our plants make an important component in our green home decoration. This is why we aim to always

offer a contemporary range of products that vary in size and expression. Some we procuce ourselves in

our green houses in Glamsbjerg and others we buy from reliable business partners whom we know will

always deliver high quality plants. Our plants come from a small size 3,5 cm Succulent to a 23 cm Hoya.

We produce the classic Hoya plant ourselves and Hoya Australis in particular is proven to have a good air

                                           cleaning ability ...

                                                  – 32 –
– 33 –
oUR CACTI AND SUCCULENTS ARE AVAILABLE IN A
 STYLISH COVER. tHIS KEEPS THE CUSTOMER’S
  FINGERS SAFE AND THE RECEPIENT HAPPY.

 tHIS IS AN EXAMPLE OF HOW CONVENIENCE IS
     ALWAYS TOP OF MIND IN BOTANIQ LAB.

    WE CALL IT INTELLIGENT PLANT DESIGN.

                 cACTUS AND SUCCULENT IN COVER

                               – 34 –
OVERVIEW GREEN

  CEROPEGIA         HOYA CUMINGIANA            HOYA COMPACTA

              ROUND BOW                        HOYA AUSTRALIS
               GREEN MIX

HOYA AUSTRALIS       HOYA AUSTRALIS               PACHIRA
   PYRAMID           WILLOW PYRAMID

HOYA AUSTRALIS       HOYA AUSTRALIS
  CYLINDER              ESPALIER

                       CACTUS MIX                        HOYA AUSTRALIS
SUCCULENT MIX
                                                              MIX

                                      – 35 –
BotanIQ Lab by Offer Madsen A/S is a family owned Danish company.
                 The owner, Thomas Offer Madsen, and his family is the fifth
                 generation on the property where his ancestors were farmers.

                 Thomas and his team has turned a traditional nursery into the trading
                 company that it is today. Now the green houses are filled with
                 contemporary green plants from some of the best growers in Europe,
                 and much effort is put into developing convenient collections of flower
                 pots and matching green plants.

                                                                           OFFER MADSEN A/S
                                                                                ODENSEVEJ 32
                                                                          DK-5620 GLAMSBJERG
                                                                               TEL. +45 64 72 11 76
                                                                               SUPPLIER NO. 51153
                                                                        WWW.BOTANIQLAB.COM
SEPTEMPER 2020                                                                    VAT-NO. 17968971
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