For PRESS PACK-SEPTEMBER 2018 - Habitat

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For PRESS PACK-SEPTEMBER 2018 - Habitat
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P R E S S PA C K- S E P T E M B E R 2 0 1 8
For PRESS PACK-SEPTEMBER 2018 - Habitat
T HE WO RL D S O F
SHRI M PS AND
H AB I TAT M EE T.
A re-imagining of dreams where fantastical creatures
roam, a crowd of faces gather and Venetian jesters
carnival until dawn.

Hannah Weiland’s first fashion-meets-interiors collection
looks into the archives of her cult London fashion label
Shrimps, and brings together characters, stories, pattern
and colour from past seasons and translates them
across a series of textiles and artwork for the home.

A signature palette of Shrimps pink and red underpins the
collection, punctuated with accents of gold and washes of
blue. Breton stripe faux fur throws are draped on painterly
print bedding, layered alongside embroidered cushions
and hand crafted rugs.

Shrimps for Habitat launches September 2018 exclusively
at habitat.co.uk and Habitat’s new Westfield London store.

habitat.co.uk/shrimps
For PRESS PACK-SEPTEMBER 2018 - Habitat
For PRESS PACK-SEPTEMBER 2018 - Habitat
DO O D L E E M B ROID E R E D
CU S H IO N 4 5 X4 5C M
“Doodle first appeared as a clutch bag
    in my Resort 2017 collection. Inspired
    by nursery rhymes and make-believe
    creatures, the soft colour palette reminds
    me of the colours in my favourite dreams.
    Here we’ve used a highly detailed
    embroidery technique with a lustre
    thread to give a delicate, ethereal sheen
    which adds to that dream-like feel.”

 £70.00
For PRESS PACK-SEPTEMBER 2018 - Habitat
D ORY EM BROI D ER ED
C U SH I ON 4 5 X 4 5 C M
“Dory was one of the first Shrimps doodle
   characters that I designed. With her red
   pigtails and freckle face, she is sweet as
   well as chic, and - as she is practically a
   Shrimps founder - here we’ve given her,
  her very own cushion. This design uses
  a couch stitch technique – a form of
  crewelwork embroidery that gives a luxe,
  textured effect. The cushion is finished
  with a contrasting bright red reverse.”

£ 7 0 . 0 0
For PRESS PACK-SEPTEMBER 2018 - Habitat
For PRESS PACK-SEPTEMBER 2018 - Habitat
FACE S S C RE E N P R IN TE D
CU S H IO N 5 0 X5 0C M
“This is a classic pattern from our archive -
 one that fans of Shrimps will know well! -
 as all of my hand-drawn characters come
 together to create one big Shrimps family.
 In a co-ordinated soft pink colour palette,
 the faces are screen printed by hand onto
 a linen base for a relaxed, casual look with
 a pink piped edge.”

£50.00
For PRESS PACK-SEPTEMBER 2018 - Habitat
“Faux fur is at the heart of Shrimps. The
                                                   first coat that I designed was made from
                                                   Breton striped faux fur so its been a lot
                                                   of fun to translate this idea and take it
                                                   from the wardrobe into the home. A bit
                                                   of crazy-luxe indulgence, we’ve opted for
                                                   this in two sizes that both make statement
                                                   impact with pink, red and blue stripes in a
                                                   seriously sumptuous faux fur.”

                                                 45x45cm - £50.00
                                                 60x60cm - £60.00

V IOL A EMBROI D ER ED L I NEN
CUSHION 40X6 0 C M
“Inspired by a beautiful embroidered fabric
  used in our SS18 collection, I love the
  delicateness of these geometric shapes
  in pink and red stitch - a favourite colour
  combination of mine. We chose a more
  relaxed natural linen base for this cushion
  which gives a nice contrast to the formality
  of the pattern.”

£60.00
For PRESS PACK-SEPTEMBER 2018 - Habitat
For PRESS PACK-SEPTEMBER 2018 - Habitat
V ENE Z I A BED D I NG
“A romantic trip to Venice inspired this
  whimsical hero print from our SS18
  collection with a festival of architecture,
  seashells and Venetian Jesters. We’ve
  used digital printing here to capture the
  pink watercolour from my original artwork
  and translate it directly onto a cotton
  percale base. Each duvet cover and pillow
  case is embroidered with a red cord
  surround to give each a decorative
  border and luxe finish.”

S i n g le b e d d i n g s e t - £ 8 0 . 0 0
D o u b le b e d d i n g s e t - £ 1 0 0 . 0 0
King Size bedding set - £120.00

Pa i r o f p i l lowc a s e s :
Rectangular - £30.00
S q u a re - £ 3 0 . 0 0
D OOD L E H AND C ARV ED
RU G 1 70 X 2 4 0 C M
“This is a real statement piece – hand
 tufted and hand-carved by a small
 workshop in India, this is the Doodle
 clutch bag from our Resort 2017 collection
 taken to a large scale. The hand carving
 gives the rugs doodles different heights
 giving them them stand out from the floor.
 Excitingly this is also the first time Habitat
 has used gold thread in a rug which adds
 really magical detailing.”

£450.00
FACE S S C RE E N P R IN TE D F L AT
W E AV E RU G 1 2 0X 18 0C M
“This lightweight dhurrie is handmade in
  India and uses a traditional screen print
  method to apply our Shrimps characters.
  A hard-wearing cotton base means this is
  great for all areas of the home and can be
  easily moved around. It also looks rather
  fantastic hanging on a wall as a piece of
  dramatic art.”

£70.00
B R I D G E T BRE TON STR IP E
FAU X F U R T HROW A N D
B EDS P RE A D
“The gigantic faux fur bedspread is the
  equivalent of about ten of our Shrimps fur
  coats sewn together and is an absolute
  dream. Like their cushion counterparts,
  both throw and bedspread add a bit of
  eccentric-luxe to bedroom or lounge.”

T h row 1 5 0 x 1 7 0 c m - £ 1 3 0 . 0 0
B e d s p re a d 2 6 0 x 2 3 0 c m - £ 2 9 5 . 0 0
F R AM ED P R I NT S
“Using the Faces dhurrie rug as wall art
  got us thinking about a Shrimps print
  collection. Here we’ve worked with
  Habitat’s printers to created a limited
  edition run of Shrimps framed artwork.
  The Venezia print is housed in a beautiful
  gold frame, while the oversized hand
  drawn Faces in a complimenting black
  frame that reflects the black pen I used to
  doodle each face. Each print is signed.”

Fa ce s f ra m e d p r i n t 6 0 x 8 0 c m
- £125
Ve n e z i a f ra m e d p r i n t 5 0 x 7 0 c m
- £100
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                   For high resolution imagery please contact:

                   Adam.Crudgington@habitat.co.uk
                   0207 427 8042

                   Ingha.anderson@habitat.co.uk
                   0207 427 8040

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016   017   018   019

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Shrimps is a fashion label from the young London-based
designer, Hannah Weiland, launched in 2013. With a
background in History of Art and a diploma in Surface Textile
Design from the London College of Fashion, Weiland takes
her inspiration from the witticisms of modern art and a
playful engagement with pattern and texture.

Using carefully sourced fabrics that emphasise colour and
texture, Hannah creates unique, beautifully crafted pieces,
perfect for the forward-thinking customer with a taste for the
fun in fashion.

shrimps.co.uk

PRESS OF F I C E
For 300DPI Imagery + further press information please contact

                adam.crudgington@habitat.co.uk
                0207 427 8042

                ingha.anderson@habitat.co.uk
                0207 427 8040

                Daisy Hoppen - daisy@dh-pr.com
                0207 139 8646

                Marion Abramov - marion@dh-pr.com
                0207 139 8646
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