CORPORATE PRESENTATION - ad pepper media International N.V. October 2020 - ad pepper media group
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
CORPORATE PRESENTATION ad pepper media International N.V. October 2020
Disclaimer These materials may contain forward-looking statements based on current assumptions and forecasts made by ad pepper media International N.V.’s management and other information currently available to the ad pepper media International N.V.’s or any of its affiliates (the “Group). By their nature, forward-looking statements involve a number of risks, uncertainties and assumptions that could cause actual results, performance or events to differ materially from those expressed or implied by the forward-looking statements. Statements contained in these materials regarding past trends or events should not be taken as a representation that such trends or events will continue in the future. Neither ad pepper media International N.V. nor any other party is under any duty to update or inform you of any changes, whether as a result of new information, future events or otherwise, to the information in these materials. Certain market data and financial and other figures (including percentages) in these materials were rounded in accordance with commercial principles. Figures rounded may not in all cases add up to the stated totals or the statements made in the underlying sources. For the calculation of percentages used in the text, the actual figures, rather than the commercially rounded figures, were used. Accordingly, in some cases, the percentages provided in the text may deviate from percentages based on rounded figures. The financial information relating to the Group contained in this document has not been audited or reviewed. No reliance may be placed for any purposes whatsoever on the information contained in this document or on its completeness. No representation or warranty, expressed or implied, is given by or on behalf of the Group, directors, officers or employees, advisors or any other person as to the accuracy or completeness of the information or opinions contained in this document, and no liability whatsoever is accepted for any such information or opinions or any use which may be made of them. This document does not constitute an offer to sell, or a solicitation of an offer to buy, any securities. 2 | Corporate Presentation
Q3 Highlights • People are safe and mostly working from home • ad pepper continues to lead the industry in growth and margin • Revenue: +20% and EBITDA +167% • Webgains was again main growth driver in Q3 (revenue +32%) • ad agents and ad pepper doing well too (+9% each) • Business well diversified with low exposure to travel/hospitality/leisure • Strong liquidity and balance sheet 4 | Corporate Presentation
Strong top-line Performance with Q4 just
around the Corner Typically strongest
quarter of a year (xmas, +7% +20%
+16%
blackfriday, etc.)
5.966 6.116 6.011
5.743 5.841
5.048 5.031
Q1 2019 Q2 2019 Q3 2019 Q4 2019 Q1 2020 Q2 2020 Q3 2020
5 | Corporate Presentation Group Revenue in kEUR, bubbles indicate qoq growth
Q3 Revenue Clearly Exceed Last Years` Numbers
3.056
+32%
2.312
+9%
1.707 +9%
1.573
1.146 1.248
574 +56% 894
573 -38% 354
Q3 2019 Q3 2020 Q3 2019 Q3 2020 Q3 2019 Q3 2020
6 | Corporate Presentation in kEUR
Group Revenue: Low Exposure to Travel
Q1-Q3 2019 Q1-Q3 2020
Retail & Shopping
4% 3% 2%
3% Fashion
2%
4% 4% Social Platforms
24% 4%
5% 29% Entertainment
3%
5% Home / Garden / DIY
6% Automobile
5% Health & Beauty
7% Mobile / Telco
6%
Financia l Services
16%
6% 8% Electronics / Technology
14%
Utilities / Real Estate
6%
11% 8% Travel
5% 10%
Other
S 15.821 S 17.968
7 | Corporate Presentation in kEURRevenue Q3 vs. Q4 2019: All set for the final Quarter
2.932 3.056
+4%
+2%
-8%
1.678 1.707
1.356 1.248
828 +8% 894
528 -33% 354
Q4 2019 Q3 2020 Q4 2019 Q3 2020 Q4 2019 Q3 2020
8 | Corporate Presentation in kEURGroup EBITDA: Quarter-to-Quarter Improvement
+91%
+167%
1.684
1.509
+58%
1.355
1.120
883
709
565
Q1 2019 Q2 2019 Q3 2019 Q4 2019 Q1 2020 Q2 2020 Q3 2020
9 | Corporate Presentation in kEUR, bubbles indicate qoq growthMarket Overview: Digital Ad Spending
Worldwide 2018-2023e
Digital ad spending % of total media ad spending
60,5%
58,8%
56,6%
53,6%
50,1%
45,9%
517,5
479,2
435,8
385,0
333,3
283,4
CAGR: 12,8%
2018 2019 2020E 2021E 2022E 2023E
Source: eMarketer
10 | Corporate Presentation in billion USDCompetitive Landscape
Affiliate Amazon
SEA & SEO
11 | Corporate PresentationPositioning ad pepper Group`s Segments
SOCIAL SEARCH AFFILIATE
eCommerce Platform
CREATIVE SPECIALIZED FULL SERVICE
Agency Model
BRANDING CONSULTANCY/RETAINER SUCCESS BASED
Pricing Model
THIRD PARTY MIX PROPRIETORY
Technology
12 | Corporate Presentationad agents - What They Do
Consulting Search Marketing Social Media & Affiliate Marketplace Services Data &
(SEA & SEO) Display Advertising Management & Retail Media Analytics
14 | Corporate PresentationNew Customers 2019/20 15 | Corporate Presentation
ad pepper - What They Do
Consulting Lead Social Media Audience Content Performance Data &
Generation Advertising Targeting Marketing Display Marketing Analytics
17 | Corporate PresentationMost wanted Online Marketing Services for SMEs:
Newsletter
Marketing
Search Engine Performance
Advertising Display Advertising
Search Engine Social Media Display
Marketing Marketing Advertising
Search Engine Content
Optimization Targeting
Lead
Generation
18 | Corporate PresentationNew Customers 2019/20 19 | Corporate Presentation
20 | Annual General Meeting 2020
Fact Sheet: Webgains
One of the leading international affiliate networks
15 years experience in affiliate marketing
Part of the Group since 2006
Present with Platforms all over the
world
1,800 advertisers
250,000 publishers
100,000,000 transactions
Headquarter London € 977,575,616 Gross Sales Value
Offices Paris, Madrid, Bristol, Munich, Milano and
0
Nuremberg
21 | Corporate PresentationNew Customers 2019/20
385 (+ another 90 pending) new clients have joined Webgains in Q1-Q3 2020
22 | Corporate PresentationKEY FIGURES 23 | Annual General Meeting 2020
Group Key Figures Q1-Q3 2020
Gross Sales Revenue OPEX EBITDA
(non-IFRS) (IFRS)
+14%
68.159
59.658
+14%
+0%
17.968
15.821 13.858
13.818 +100%
2.157 4.313
2019 2020 2019 2020 2019 2020 2019 2020
24 | Corporate Presentation in kEURSegment EBITDA`s Multiplied vs Previous Year
317 447 1.7x
74 158 262 118 191
71 329 4.6x
859 313
704
168
530 384 266 503 497
1.565
855 894
417 388 603 4.5x
200
1.355 1.684 1.509
1.120
709 883
565 2.7x
Group
Q1 2019 Q2 2019 Q3 2019 Q4 2019 Q1 2020 Q2 2020 Q3 2020
25 | Corporate Presentation in kEUROther Key Financials
EPS Cash Equity Ratio
49,2%
24.300
+12%
+337% 21.619
0,13
45,5%
0,03
9.30.2019 9.30.2020 9.30.2019 9.30.2020 9.30.2019 9.30.2020
26 | Corporate Presentation in kEURThe Share
Shareholder Structure Share Information
• Total number of shares:
21.500.000 (nominal value EUR 0,05),
47% after cancellation of 1.500.000 shares
44% • Share repurchase program:
Started 19 October 2020
EMA B.V.
• ISIN:
Treasury stock
NL0000238145
Dieter Koppitz
Euro Serve Media GmbH
Free float
3% 4% 2%
27 | Corporate PresentationOUTLOOK
New 2020 EBITDA Guidance
5.500
ad hoc dated 16 October 2020 (excerpt):
“The Company expects a continued positive
performance in the rest of the year, as the substantial
3.510 increase in e-commerce activities since the beginning
of the year will meet with the final quarter, which is
traditionally the strongest of the year in terms of
revenue. Moreover, this trend benefits from
economies of scale, which already had a positive
1.354 effect in previous quarters. The management has
therefore raised its EBITDA forecast for the full year to
at least EUR 5.5 million (previous forecast: EUR 4.5
million).”
2018 2019 2020e
29 | Corporate Presentation in kEURThe Long Perspective: ad pepper Likely to Hit the
100m Mark in the Foreseeable Future
82.653 83.774
75.563
%
68.159
61.164 R: 11
G
56.019 55.022 56.009 CA
50.624 52.638 51.661 49.627 47.281
46.899
41.691
29.439
20.704 22.242
14.147
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
30 | Corporate Presentation Gross Sales in kEURInvestment Case
No legacy Media Agency Growth sweet spot: At the forefront of
100% focus on Performance Marketing digital transformation
High net cash position (>EUR 1.00/share)
Industry-leading growth
No Goodwill, Equity-Ratio ~50%
Critical mass in all segments with big Scalable profitability with record
international clients on board EBITDAYou can also read
