DISTRIBUTION RULES PERFORMING RIGHT SOCIETY LIMITED - Online revenue - PRS for ...

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DISTRIBUTION RULES PERFORMING RIGHT SOCIETY LIMITED - Online revenue - PRS for ...
PERFORMING RIGHT
SOCIETY LIMITED
DISTRIBUTION
RULES

Online revenue
ONLINE REVENUE

Key concepts

●   Most online revenues come from joint licences, which we collect on behalf of both
    PRS and MCPS members and rights-holders. This document details the share related
    to the PRS distribution.

●   Blanket UK revenues received for online music services are, as of March 2017, split
    between PRS and MCPS based on service type, in accordance with this matrix:

                            Service type                              PRS          MCPS
           Download                                                   25%           75%
           Streaming*                                                 50%           50%
           Mixed**                                                    50%           50%
           Webcast                                                    75%           25%
           Karaoke – Download***                                     17.4%         82.6%
           Karaoke – On-demand                                       34.8%         65.2%
           streaming***
           Ringtones ****                                             33.33        66.67
                                                                       %            %
           Cloud locker services                                      25%          75%

       * The split for YouTube is calculated at work level, see YouTube section below.
       ** If it is not possible to break service down into the component parts, this split is used.
       *** Some karaoke services have a split that takes into account UGC content – see ‘Online Karaoke
       Services’ for more details
       **** Not all Ringtones services are split this way, some have bespoke splits, e.g.
       Vodaphone 48/52 in favour of MCPS

●   We apportion transactional-invoiced revenue for online music services using the
    same principles as blanket revenues. In this instance, however, we apply the
    apportionment at an individual transaction level and not to the overall fee. This
    allows for the fact that control of the repertoire and the rights being licensed by
    MCPS and PRS vary at work level.

●   UK-focused services are licensed on a blanket basis and revenues are distributed by
    data-matching music usage reports against repertoire. For low-value services, such
    as LOML licensees with a royalty value of less than £12,500 per annum, revenues are
    distributed using analogous data. LOML+ services are distributed by data matching
    usage against repertoire quarterly.

●   ICE Services operate licensing for multi-territory online services and process the
    usage data, which they pass to us for distribution to our members.

●   For European multi-territory services, including those operating in the UK under pan-
    territorial licensing agreements, ICE Services processes usage reports from each
    service to identify relevant repertoire. In respect of the UK, the processing excludes
    those repertoires specifically excluded from ICE Services mandate and licenses the
    remainder, providing a ‘residual blanket’ licence. Outside of the UK, ICE Services
    licenses those specific works that it is mandated to license for those territories at the
    time of invoicing.
●   European online music usages are matched and invoiced following the territory of
    destination’s copyright policy, and performing and mechanical rights splits.

●   Full reporting is sought from all but the smallest of online licensees (such as LOML
    licensees). The quality of the data usually enables the systems to automatch usage
    for a very high proportion of the revenue. Manual matching also takes place for high
    value works.

●   Ringtones and ringbacks are licensed and distributed in the same way as other online
    usages.

Unmatchables and carry forwards

Carry forwards for the General Entertainment Online Licence (GEOL) operate using the
same method as used for broadcast.

For transactional and blanket online sections, we do not adopt a carry forward approach.
This is due to the nature of the revenue received and the cost of implementing back
claim capability on systems.

For multi-territory transactional online usage, we are able to collect revenue from
services for the UK usage of works that could not be matched (Unmatchables), or for
shares of matched works where the owner cannot be identified (Copyright Control).

This money is distributed as follows:

    ●   Unmatchables:
            o For all transactional online services, 75% of the money for unmatched
                usage is distributed pro-rata over the identified repertoire on an annual
                basis for the relevant service and period. Such distributions will be made
                across all matched data for all rights-holders, including direct licensors.
            o The remaining money is held for three years to fund claims and disputes,
                after which it is distributed pro-rata over all identified repertoire for the
                relevant service and usage period.
    ●   Copyright Control:
            o All money from all online services for unidentified shares is held for the
                three years before being distributed pro-rata. This allows us to attempt to
                make adjustments for unidentified shares which are subsequently
                registered.
    ●   ‘Pro-rata’
            o The stated method of distributing Unmatchables and Copyright Control
                revenue after the stated holding period is pro-rata
            o This means pro-rated over the identified repertoire using the sales
                revenue of matched works as the means to derive the percentage share of
                the residual value.

This policy has been reviewed by the Distribution Committee in June 2014, July 2015,
November 2016, and March 2017.
Apple Music and Apple iTunes

Introduction

Apple holds significant market share in the online music market. ICE Services operate
licensing for this service and process the usage data, which they pass to us for
distribution to our members.

Royalty source

Apple revenue is invoiced monthly based upon processed usage under the terms of
Apple’s licence with ICE Services.

Distribution policy

Revenue apportionment/performance value calculation
For streaming via Apple Music each usage has a 50% to PRS and 50% to MCPS split
applied, in line with splits established for streaming services.

For downloads via Apple iTunes, each usage has a 25% to PRS and 75% to MCPS split
applied, in line with splits established for download services.

Revenues are invoiced based on what falls within our mandated repertoire and paid on
net of administration costs.

Distribution basis
Revenue is distributed on a census basis where work registrations have been in place at
the time of invoicing (subject to a minimum value requirement). The volume of data in
the reporting is high and the quality is generally good as so much of the reported data is
automatched. Where a match cannot be established automatically, ICE Services will seek
to manually match high value usages.

Distribution cycle
We aim to distribute revenue quarterly, six months after the end of the quarterly
performance period.

Processing policy

Data provider and format
Data provided by the licensee in electronic format.

Processing thresholds and rules
All reported usage is loaded and passed through the automatch process. Works with
insufficient streams to generate at least €0.01 are not loaded into ICE Services systems
and do not, therefore become distributable.
YouTube

Introduction

A significant proportion of YouTube streams are accounted for by music videos, both in
the form of official videos uploaded by record companies and within user generated
content. ICE Services operate licensing for this service and process the usage data,
which they pass to us for distribution to our members.

Royalty source

YouTube pays a blanket licence fee to ICE Services for the rights we administer via ICE
Services throughout the term of the licence.

Distribution policy

Revenue apportionment/performance value calculation
YouTube revenue apportionment between MCPS and PRS works on a points basis. This
reflects the individual usages between MCPS and PRS, and the different set of rights
(performing and mechanical rights) that we administer.

Each stream of a society controlled work generates a single point. Controlled content
varies between PRS and MCPS, so these points are weighted to take account of the
established 50/50 streaming split between the two. The MCPS side is further upweighted
by 3:13 to compensate for the synchronisation rights in a YouTube video.

This creates a weighting of 5:8 (that is 5/13:8/13) in favour of MCPS for each controlled
stream.

Each performing right point generated is worth one while each mechanical point
generated is worth 1.6.

This ratio does not represent the apportionment of the total licence fee. We control a
broader spectrum of performing right repertoire used on YouTube, which is paid in the
PRS distribution, than we do for mechanical right repertoire, which is paid in the MCPS
distribution. At the level of split between PRS and MCPS, this dilutes the impact of the
higher weighting given to mechanical usages.

We also apply a weighting based on the territory in which the streaming takes place.
This accounts for the varying value of the same music, which we control, in different
countries. Based on market forces, the same amount of music used in different
territories generates different values.

These weightings are maintained by ICE Services as the administrator for our licence
deal with YouTube.

Revenue is apportioned to individual works on the basis of the number of streams each
work accumulates within the streamed content made available on YouTube.

Distribution basis
YouTube is paid on a census basis, subject to a minimum stream threshold requirement.
Only videos that have accumulated sufficient streams to generate a payment of at least
€0.01 are loaded into ICE Services systems and run through an automatch process.
Distribution cycle
We aim to distribute revenue quarterly, six months after the end of the quarterly
performance period.

Processing policy

Data provider and format
Data is provided by the licensee in an electronic format. YouTube also uses music
recognition technology to provide ICE Services with accurate and comprehensive data.

Processing thresholds and rules
All reported YouTube videos exceeding the minimum stream threshold are loaded and
passed through the automatch process. Videos with insufficient streams to generate at
least €0.01 are not loaded into ICE Services systems and do not, therefore become
distributable.

Other notes

This policy was confirmed by the Distribution Committee in April 2014. An amendment
was made in November 2015 related to territory weightings.
Spotify

Introduction

Spotify holds significant market share in the online music market in the UK and across
other territories. ICE Services operate licensing for this service and process the usage
data, which they pass to us for distribution to our members. ICE Services charges for
and distributes Spotify’s use of the repertoire we control across each territory, for each
service type separately, using different criteria.

Royalty source

There are different fees or licence fee calculations for each of the service types, which
use a mixture of different criteria and minimum payment thresholds.

Distribution policy

Revenue apportionment/performance value calculation
Spotify revenue is apportioned 50% to PRS and 50% to MCPS in accordance with
established splits for streaming services.

The blanket fees and criteria established in the Spotify licence mean that an amount of
revenue is directly attributable to each service type and period. Within service types and
periods, revenue is apportioned to individual tracks on the basis of share in total
streams.

Distribution basis
Spotify is distributed on a near census basis. It would be prohibitively expensive for ICE
Services to load and process all reported data - the lesser streamed tracks would not
generate sufficient streams to trigger a payment so thresholds are used.

Distribution cycle
We aim to distribute revenue quarterly, six months after the end of the quarterly
performance period.

Processing policy

Data provider and format
Data is provided by Spotify in electronic format.

Processing thresholds and rules
Some load thresholds are employed to reduce file size and avoid unnecessary cost.
GEOL within broadcast blanket

Introduction

Many major TV broadcasters offer their audiovisual content for consumption online, often
after the content has been broadcast on TV. In most instances, the licence fee for this
online service is negotiated within the blanket licence fee paid by the broadcaster.

This section covers General Entertainment Online Licence (GEOL) fees included within
the broadcast blanket licences of BBC, Channel 4, Five, and ITV amongst others.

Royalty source

The fees are set on either an individual basis for the online service or as part of the
broadcaster’s blanket licence and they take into account factors such as viewer hours
consumed, music hours consumed, and level of music use.

Distribution policy

Revenue apportionment/performance value calculation
Revenue for these services is split depending on the type of exploitation involved and is
in accordance to the splits detailed in the ‘Key Concepts’ of this ‘Online Revenue’ section.
Examples of the major GEOL services licensed within a blanket broadcast licence are
All4, BBC iPlayer, BBC Sounds, ITV Hub and My5.

Annual fees are established within the negotiated broadcast blanket licence.
Revenue is apportioned to productions by pro-rating the total amount available for the
service over all points generated within the period. One point represents a stream
containing one minute of music, for example a production accumulating 10,000 streams
and containing 25 minutes of music would generate 250,000 points.

Revenue is apportioned to usage from the total portion of the blanket licence fee that is
allocated to TV (or Radio in the case of BBC Sounds). The allocation of royalties is
benchmarked against the value per viewer hour achieved by blanket GEOL standalone
licences, reviewed annually. All4 and My5 have a minimum allocation based on a fixed
allocation derived from historical licence negotiation but are allocated more if so
determined by the value per music hour calculation.

Distribution basis
Distributions are made on a census basis.

Distribution cycle
We distribute these revenues quarterly, one quarter after the end of the quarterly
performance period.

Processing policy

Data provider and format
Data is provided by the licensee in electronic format.
Processing thresholds and rules
All usage goes through both an automatch and, where necessary, manual match
process.

Other notes

This policy was reviewed by the Distribution Committee in February 2021 with a change
made for revenue allocation to be based on viewer hours.

Previously reviews took place in November 2017 and January 2017.
Blanket GEOL standalone licences

Introduction

The Blanket GEOL standalone licence is issued to online audiovisual content providers
that are not covered by a broadcast blanket licence. Examples of major services covered
by this licence include Apple iTunes, Amazon Prime, BT TV, Disney+, Microsoft Xbox and
Netflix.

Distribution policy

Revenue apportionment/performance value calculation
GEOL revenue is split between MCPS and PRS based upon the type of service offered. All
productions generate performing right and mechanical royalties.

We apportion revenue between MCPS and PRS in line with the mechanical and
performing right splits detailed in the ‘Key Concepts’ section for ‘Online Revenue’
depending on the type of GEOL service.

Revenue is pro-rated across all productions within the fixed performance term, based on
the duration of music in each production streamed or downloaded. Because the total
amount of music consumed within each performance period can vary, the value of one
minute of music can vary from one period to another. For calculation purposes we use a
points-based system where one point represents one minute of music in a production.
For example, a production containing 25 minutes of music that is streamed/downloaded
10,000 times would generate 250,000 points. This ensures a consistent valuation for
music featured in productions streamed or downloaded within a given time period.

Distribution basis
All reported usage run through an automatic matching process. High value usages that
the system is unable to match are matched manually.

Distribution cycle
We distribute these revenues quarterly, two quarters after the end of the quarterly
performance period.

Processing policy

Data provider and format
Data is provided by the licensee in electronic format.

Processing thresholds and rules
All usage goes through an automatch and/or manual match process.

Other notes

This policy was reviewed in January 2017. Previously, we made adjustments regarding
the extent of controlled usage for PRS and MCPS. As of January 2017, we no longer
make these adjustments.
BBC iPlayer

Introduction

BBC iPlayer is a significant online audiovisual content provider in the UK. Access is free
to its episode catch-up, series catch-up or live online simulcast services via a range of
devices including PCs, mobile devices, and tablet computers.

Royalty source

We cover the BBC iPlayer service in the UK under the terms of our broadcast blanket
licence agreement with the BBC, on behalf of both MCPS and PRS.

Distribution policy

Revenue apportionment/performance value calculation
Revenue is apportioned to usage from the total portion of the blanket licence fee that is
allocated to TV (or Radio in the case of BBC Sounds). The allocation of royalties is
benchmarked against the value per music hour achieved by Blanket GEOL standalone
licences, reviewed annually.

Distribution basis
BBC iPlayer is paid on a census basis.

Distribution cycle
BBC iPlayer revenue is distributed quarterly, one quarter after the end of the quarterly
performance period.

Processing policy

Data provider and format
Data is provided by the BBC in electronic format.

Processing thresholds and rules
All reported data is passed through an automatch process, with manual matching where
it is deemed cost efficient to do so. Currently, a production value of approximately £5 is
deemed cost effective, and we continue to review the appropriate threshold levels to
ensure an optimal balance between cost and accuracy.

Other notes

There is a separate licence for the BBC Studios Global iPlayer. This is apportioned and
distributed as a standard UK streaming service. The basis of revenue allocation was
reviewed in November 2017 by the Distribution Committee.
Multi-territory online licences

Introduction

We represent some rightsholders’ interests for transactional online services across
multiple territories, on behalf of PRS and MCPS. ICE Services operate licensing and
process the usage data for multi-territory online licences, which they pass to us for
distribution to our members.

Royalty source

Revenues collected for distribution under this section are collected per transaction, line
by line.

Distribution policy

Revenue apportionment/performance value calculation
Revenues are invoiced on a transactional basis to value individual usages. No other
apportionments are made and items are distributed as invoiced, net of administration
charge.

Distribution basis
Distributions are made in accordance with the invoice on a census basis.

Distribution cycle
We aim to distribute on a quarterly basis, one quarter after the end of a quarterly
performance period, if invoices are settled in time for this distribution to take place.

Processing policy

Data provider and format
Data is provided by the licensee in electronic format.

Processing thresholds and rules
All usage goes through an automatch and, where necessary, manual match process so
that ICE Services can invoice for as much of its mandated repertoire as possible.
Cloud locker services

Introduction

Cloud Locker Services have ‘scan and match’ functionality which scans an end user’s
device and attempts to identify tracks which are already stored by the service. Where a
match is found, the server copy is made available, by streaming or download, to a
variety of the end user’s devices rather than the user’s copy being uploaded.

ICE Services operate licensing for this service and process the usage data, which they
pass to us for distribution to our members.

Royalty source

Cloud Locker Services are charged on a per subscriber basis.

Distribution policy

Revenue apportionment/performance value calculation
Revenue for cloud locker services is split 25% to PRS and 75% to MCPS on the basis that
the end user experience of the service is essentially one of ‘ownership’ rather than just
‘streaming’.

Distribution basis
All reported usage above the threshold is run through an automatic matching process.
High value usages that the system is unable to match are matched manually.

Distribution cycle
We distribute these revenues quarterly, six months after the end of the quarterly
performance period.

Processing policy

Data provider and format
Data is provided by the licensee in electronic format.

Processing thresholds and rules
Cloud locker services produce vast amounts of data for relatively small licence fees
making it completely uneconomical to process everything. For this reason a threshold
sampling mechanism is used whereby the highest value (most used) works are
processed and distributed and the remainder are considered non-distributable. The
actual value of the threshold varies but for each service is pitched to give a 3% cost to
revenue ratio.

Other notes

This policy was agreed by the Distribution Committee in May 2013 and reconfirmed by
them in June 2014.
Limited Online Music Licence

Introduction

There are two types of Limited Online Music Licence – LOML and LOML+ 1

LOML is applicable to online services generating less than £12,500 gross revenue per
annum. Licence cost depends upon the type of service, whether this is streaming or
download or general entertainment, and the extent of usage, based on number of
streams, downloads, and music hours consumed.

LOML+ scheme deals with online services which generate between £12,500 and
£200,000 gross revenue per annum. The same considerations as LOML are used to
determine the licence fee.

The difference between LOML and LOML+ is that only LOML+ licensees are required to
provide reporting of the music they used. This is the because it is not cost effective to
obtain and process all the uses from small services that generate less than £12,500 of
their own gross revenue per annum.

Royalty source

Licence fees are collected from licensees whose service generates less than £200,000
per annum, either through the LOML or LOML+ scheme.

Distribution policy

Revenue apportionment/performance value calculation
LOML licensees are not required to supply reporting to go with their licence fees, so no
calculations are performed.

LOML+ licensees need to supply music reporting. We apportion revenue between MCPS
and PRS in line with the mechanical and performing right splits as detailed in the ‘Key
Concepts’ section for ‘Online Revenue’ depending on the type of service.

Distribution basis
It is not cost effective to obtain music reporting from LOML licensees, and this can deter
very small DSPs from using our music or licensing music with us. The revenue is
aggregated and distributed over representative data from the ‘Small & Community Radio
Station’ analogy, built from a large range of stations.

LOML+ licensees do provide reporting. In this instance, all reported usage above the
threshold is run through an automatic matching process. High value usages that the
system is unable to match are matched manually.

Distribution cycle

1 View a matrix detailing the structure here:
https://www.prsformusic.com/licences/using-music-online/limited-online-music-licence

https://www.prsformusic.com/licences/using-music-online/limited-online-music-licence-plus
We aim to distribute LOML revenue annually in July. We seek to distribute LOML+
revenue on a quarterly basis, one quarter after the end of a quarterly performance
period, if invoices have been settled in time for distributions to take place.

Processing policy

Data provider and format

LOML licensees do not provide actual data.

LOML+ licensees provide data in electronic format.

Processing thresholds and rules
Where applicable, all usage goes through an automatch and, where necessary, manual
match process so that we can invoice for as much of our mandated repertoire as
possible.
Online karaoke services

Introduction

We issue joint licences to a number of online karaoke services, for streaming and
permanent downloading.

These licences cover the performing and mechanical rights in the musical work, and also
the right to present the lyrics in graphic form in conjunction with the sound recording of
the musical work.

Royalty source

The majority of licence fees are calculated as a flat rate fee, ranging from £142 to
£18,042 as of January 2019, for different units of usage:
         1,450 - 125,000             karaoke downloads
         30,000 - 3,813,559          karaoke streams.

If a service generates more than £200k the licence fee is calculated as the greater of a
percentage of revenue or a minima per track.

Distribution policy

Revenue apportionment/performance value calculation
The standard splits between MCPS and PRS are adjusted to reflect the graphic use of
lyrics resulting in the following apportionment:

   o   Streaming: 34.8% to PRS, 65.2% to MCPS
   o   Permanent downloads: 17.4% to PRS, 82.6% to MCPS

Where synchronisation rights are included in online karaoke licences the adjustment is
increased further to:

   o   Streaming: 28.8% to PRS, 71.2% to MCPS
   o   Permanent downloads: 14.4% to PRS, 85.6% to MCPS

Distribution basis
All reported usage data is processed for distribution.

Distribution cycle
As with other online services, we aim to distribute on a quarterly basis, one quarter after
the end of a quarterly performance period, if invoices are settled in time for this
distribution to take place.

Processing policy

Data provider and format
Data is provided by the licensee in electronic format.
Processing thresholds and rules
All identifiable data will be processed for distribution. All usages that automatch are
distributed. All usages that require manual matching and are worth at least £5 are
distributed. Items worth less than £5 and that requiring manual matching do not feature
in the distribution. Money for works not included in the distribution is pro-rated across
works that are included.

Other notes

This policy was agreed by the Distribution Committee in February 2014.
Business to business music suppliers (MSB2B)

Introduction

Suppliers of background music systems to businesses are increasingly moving to online
content delivery methods to their customers. This method of supply requires a joint
licence from us, on behalf of both MCPS and PRS. A licensing scheme has been recently
introduced which requires many of these companies to supply us with actual usage data.

Royalty source

The licence fee is calculated as the greater of a percentage of revenue or a minimum per
site/per month.

Distribution policy

Revenue apportionment/performance value calculation
Where licensees supply usage data each licensee’s revenue is distributed directly over
the usage data they report. Where no data is obtainable the money is distributed pro-
rata over a suitable alternative data source.

Distribution basis
Distributions are made on a census basis where usage data is supplied or an analogy
basis where no data is supplied.

Distribution cycle
We aim to distribute on a quarterly basis, one quarter after the end of a quarterly
performance period, if invoices are settled in time for this distribution to take place.

Processing policy

Data provider and format
Data is provided by the licensee in electronic format.

Processing thresholds and rules
All reported data is processed for distribution.

Other notes

This policy was agreed by the Distribution Committee in November 2012.

This revenue source should not be confused with the money we collect for the public
performance end use of music supplied to businesses under the terms of this licence. For
details of this see the ‘Background Music Suppliers’ section.
Performing right online

Introduction

The ‘performing right online’ licence is issued for online music usage where the relevant
rightsholder has licensed the mechanical right directly, usually for online advertising. The
licence cost depends upon the type of service - streaming or general entertainment -
and the extent of usage, based on number of streams and music hours consumed.

Royalty source

Flat rate fees, currently £67 plus VAT as of 2019, for different units of usage, are
collected from licensees. See www.prsformusic.com/PRSOnline

Distribution policy

Revenue apportionment/performance value calculation
Each licensee’s revenue is distributed directly over the performance data they report.

Distribution basis
Distributions are made on a census basis.

Distribution cycle
Distributions are made annually in July for the prior year’s usage.

Processing policy

Data provider and format
Data is provided by the licensee in electronic format.

Processing thresholds and rules
This licence is usually issued for usage of a very low number of tracks. All reported data
is processed for distribution.
Performing Right Society Limited
1st Floor, Goldings House
2 Hays Lane
London SE1 2HB

Registered in England No: 134396

T: +44 (0)20 7580 5544
prsformusic.com
m-magazine.co.uk
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