F5 AGILITY 2018 SPONSORSHIP PROSPECTUS BOSTON, MASSACHUSETTS - F5 Networks
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F5 AGILITY 2018 SPONSORSHIP PROSPECTUS BOSTON, MASSACHUSETTS AUGUST 13–16
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
To our fellow technology partners:
Welcome to Agility Applications are no longer built to support business. They are the business. At Agility,
we bring together a communiity of experts to ensure security, infrastructure, cloud and
DevOps practitioners and architects have the latest, must-have information to deliver the
apps that make businesses succeed is what Agility is all about.
Over 2,000 attendees from across the globe joined us in 2017. They participated in
solution-specific programs and experiences designed to ignite creativity, deliver practical
know-how, and build the kinds of connections that fuel personal and professional growth.
Our 2018 event will be even larger, with more breakout sessions, more labs, more
networking, more fun, and more opportunities for increasing awareness, building
relationships, and developing a pipeline for your organization with the industry’s
top prospects.
We invite you to review the enclosed details and respond quickly, as sponsorships
will sell out soon. We look forward to seeing you at Agility 2018.
Sincerely,
The F5 Agility Team
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
“Vastly technical experience,
F5 always takes care of us.”
– AGILITY 2017 Sponsor
Boston Convention and Exhibition Center
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
2017 Attendee Data*
Industry
1,672
38+3+9196214I
HEALTHCARE
OTHER
TOTAL NUMBER OF ATTENDEES
TECHNOLOGY
GOVERNMENT
698
CUSTOMERS
FINANCE/INSURANCE EDUCATION
TELECOMMUNICATIONS
477 Role
9+2+1353586I
PARTNERS
ANALYST
22
OTHER
ARCHITECT ADMIN
SPECIALIST
CONSULTANT MANAGER
ANALYSTS
DIRECTOR
153
IT
EXECUTIVE
SPONSORS
ENGINEER
*Americas attendee data
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
“I knew the conference was
going to be big, I didn’t know
it would be this big.”
– AGILITY 2017 Attendee
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
2017 Attendee Data*
Attendee survey Social media data
97%
Attendees who would recommend
165,188
Earned impressions from
LinkedIn and Twitter
Agility to a colleague
727,886
Organic impressions
87%
Attendees who said they plan
15,756
Total engagements
to attend Agility 2018
*Americas attendee data
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
“Love the labs and hands on opportunity.”
– AGILITY 2017 Attendee
“Fantastic, crowded, ridiculously innovative,
place you need to be every year.”
“Learned so much in a few days—thanks! ”
– AGILITY 2017 Sponsor
– AGILITY 2017 Attendee
Agility 2017 by the numbers:
62 LAB
72
BREAKOUT
12
SPONSOR
227
CERTIFICATION
CLASSES SESSIONS BREAKOUTS EXAMS DELIVERED
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
2017 Mobile App Data
1,333ACTIVE USERS
1,859 UPDATES
7,234 COMMENTS
5,026 BOOKMARKS
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
2017 Sponsors
F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
2018 Sponsorship Packages
P L AT I N U M G O LD S I LV E R BRONZE
S P O N S O R B E N E F IT S
$50,000 $30,000 $25,000 $12,500
Speaking Sessions* Breakout session, approximately 50 minutes 2 1 – –
Lab Presentation Sponsor has ability to co-present one 4-hour lab session with F5 1 – – –
Attendee Passes Complimentary conference passes
15 10 7 4
($695 registration fee for each additional attendee.)
Bag Insert** Sponsor may provide one insert for attendee conference bag yes yes – –
Branding Opportunities Logo on conference signage yes yes yes listing only
Logo in general session thank you yes yes – –
Logo and company description on event website and mobile application yes yes yes yes
Banner stand in common areas at event venue yes yes – –
Logo on attendee emails yes yes yes listing only
Logo on closing event signage yes yes yes yes
Solution Expo Expo kiosk*** 10 x 20’ Turnkey 10 x 10’ Turnkey 5 x 8’ Turnkey 3 x 3’ Turnkey
Monitor 2 1 1 1
1 meeting room for duration of conference yes TBD – –
Lead scanner 2 1 1 1
WiFi electrical carpet yes yes yes yes
Customer Reception Private reception–$10,000 credit and promotion by F5 Networks yes – – –
Public Relations Sponsor organization will be thanked with a post/article in the
and Social Media F5 Newsroom (f5.com/news) and with posts on F5 social media channel(s) yes yes yes yes
before, during and/or after the event
* Content of presentation topic and materials to be approved by F5.
** Sponsor to provide materials at own expense. All materials to be approved by F5.
*** Size is subject to change–may be larger after floorplan is determined.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
Platinum Package
S O LU T I O N S E X P O P L ATI N U M S P O N S O R B E N E F IT S
10x20 Turnkey booth. Includes two monitors, WiFi, electrical, and carpet. Sponsors may elect One meeting room on the expo floor.
to bring their own trade show property.
Speaking sessions:
Two 50-minute breakout sessions
One 4-hour, hands-on lab session
Attendee passes:
15 complimentary passes
Unlimited additional passes at $695 per attendee
Bag insert:
*Turnkey subject to change
Sponsor may provide, at their expense, one item to be included in the attendee welcome bag.
Company logo to be included on the following:
Conference signage
Conference website logo and description
General Session thank you
Logo on closing event signage
Conference mobile app:
Logo in directory
Company description
Link to featured content
Customer reception:
Platinum sponsors will receive a $10,000 catering credit for a hosted reception on Wednesday,
August 15. Reception will be promoted on conference website and mobile app.
Sponsor responsible for event costs above $10,000.
Public relations & social media:
Sponsor organizations will be thanked with a post/article in the F5 Newsroom (f5.com/news)
and with posts on F5 social media channels before, during, and after the event.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
Gold Package
S O LU T I O N S E X P O G O LD S P O N S O R B E N E F IT S
10x10 Turnkey booth. Includes one monitor, WiFi, electrical, and carpet. Sponsors may elect to Speaking session:
bring their own trade show property. One 50-minute breakout session
Attendee passes:
10 complimentary passes
Unlimited additional passes at $695 per attendee
*Turnkey subject to change
Bag insert:
Sponsor may provide, at their expense, one item to be included in the attendee welcome bag.
Company logo to be included on the following:
Conference signage
Conference website logo and description
General Session thank you
Logo on closing event signage
Conference mobile app:
Logo in directory
Company description
Link to featured content
Public relations & social media:
Sponsor organizations will be thanked with a post/article in the F5 Newsroom (f5.com/news)
and with posts on F5 social media channels before, during, and after the event.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
Silver Package
S O LU T I O N S E X P O S I LV E R S P O N S O R B E N E F IT S
5x8 Turnkey booth. Includes one monitor, WiFi, electrical, and carpet. Attendee passes:
7 complimentary passes
Unlimited additional passes at $695 per attendee
Company logo to be included on the following:
Conference signage
Conference website logo and description
*Turnkey subject to change Logo on closing event signage
Conference mobile app:
Logo in directory
Company description
Link to featured content
Public relations & social media:
Sponsor organizations will be thanked with a post/article in the F5 Newsroom (f5.com/news)
and with posts on F5 social media channels before, during, and after the event.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
Bronze Package
S O LU T I O N S E X P O B R O N Z E S P O N S O R B E N E F IT S
3x3 Turnkey booth. Includes one monitor, WiFi, electrical, and carpet. Attendee passes:
4 complimentary passes
Unlimited additional passes at $695 per attendee
Company logo to be included on the following:
Conference signage
Conference website logo and description
*Turnkey subject to change Logo on closing event signage
Conference mobile app:
Logo in directory
Company description
Link to featured content
Public relations & social media:
Sponsor organizations will be thanked with a post/article in the F5 Newsroom (f5.com/news)
and with posts on F5 social media channels before, during, and after the event.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
Additional Sponsorship Opportunities
All prices listed in USD
Room Drop Traffic Builders MARKEY LTD SMOOTHIE BAR:
This sponsorship is limited to one sponsor per night and Increase traffic to your booth with a unique action station, Two trained baristas cut, shake, stir, and blend an exciting
provides you with the opportunity to share your message with placed next to your booth with signage promoting your menu. Fresh fruit and natural fruit puree ingredients combine
attendees directly at their hotel room. sponsorship of the station. Sponsorship also includes branded to create colorful and exceptional flavors.
Sponsor is responsible for cost and providing collateral or a napkins at the station.
giveaway to be distributed during Agility. FLAVORS:
Cost: $7,500 per station • Fantastic 5: blueberry, blackberry, strawberry, and
Quantity: 2 Cost: $7,500 raspberry with cranberry juice
Limited to three stations per meal time. Please let us know
• Tropic Passion: mango, passion fruit, and watermelon
Dates: Tuesday, August 14, and Wednesday, August 15 your preferred day and whether you’d like a lunch or
with orange juice and coconut water
reception station.
• Zinger: strawberry, banana, and mint with lime and
Lunch Table Drop apple juices
One collateral piece or promotional item to be placed at
Catering Station Options: • Pinkie Deluxe: strawberry and morello cherry with
all table settings during lunch. Sponsorship is limited to
low-fat natural yogurt
one company per day. Sponsor is responsible for cost and
providing material to be distributed. MARKEY LTD VEGETABLE & FRUIT JUICE BAR
Two trained baristas press fresh and seasonal, locally-sourced
Quantity: 2 Cost: $5,000 fruits and vegetables to produce the most natural of juices. Menu MARKEY LTD ITALIAN GELATO BAR
is designed with nutritional values, taste, and color in mind. Two trained staff members scoop and serve various flavors
of gelato with an array of flavors—a perfect attraction to your
Recharge Stations FLAVORS: booth. Menu includes intensely delicious dairy-free sorbets
Enable attendees to recharge laptops and mobile devices in • Orlando Orange: carrot, apple, ginger, and orange and creamy gelato.
the conference area. Four locations will be set up at key points
• Green Goddess: celery, cucumber, spinach, apple, FLAVORS:
in the conference area.
and lemon Chocolate, pistachio, vanilla bean, dulce de leche, raspberry,
Quantity: 2 Cost: $5,000 • Pink Lady: apple, pineapple, and beetroot and lemon. Gelato freezer can display up to 6 flavors.
Conference Signage MARKEY LTD FROZEN YOGURT OR SOFT MARKETY LTD ESPRESSO SERVICE
You provide the artwork, we provide the signage. A great way SERVE ICE CREAM BAR Fully-trained baristas get the most from our state-of-the-art
to get added exposure to promote your solutions or experts Two trained staff members to serve and garnish our popular espresso machines. Our friendly crew ensures a memorable
staffing your booth. Signage will be placed in conference vanilla frozen yogurt or soft serve ice cream with your choice visit, featuring drinks found in any world-class espresso bar.
common areas. of toppings. Guests can order a cappuccino, latte, americano, espresso,
herbal tea, hot chocolate, and more.
Cost: $1,500 per sign location
TOPPINGS:
Strawberries, blueberries, pineapple, granola, milk chocolate
chips, sliced almonds, coconut, caramel, honey.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
“Great energy, great time, good people,
great conversations.”
– AGILITY 2017 SponsorF5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
FAQs
KE Y GLOB A L D E A D L I N E S Q. Do sponsors get a copy of the attendee contact list?
A. No, sponsors will receive a listing of companies and attendees’ titles but we are not
Dates are subject to change. Sponsors will receive a detailed
able to share complete contact information. Sponsors will have the opportunity to
sponsorship exhibitor manual and timeline upon contract signing.
collect their own contact details through lead capture devices provided. Sponsors
presenting breakout sessions will receive a copy of their session attendee list with
contact details.
SPON SORSHIP SAL E S OP E N :
December 1, 2017 Q. Can sponsors attend the sessions?
A. Sponsors are invited to join educational and social activities at Agility. Lab sessions
are an additional cost.
SPON SORSHIP CLOSE S:
Q. Will F5 provide marketing staff to assist sponsors in developing or
June 1, 2018 fine-tuning sponsorship content?
A. All sponsors will work directly with the F5 events team on their deliverables.
Sponsors who have breakout sessions may work with the F5 content team to fine
tune their presentation.
Q. Will sponsors be introduced to F5 executives and management?
A. There is no formal introduction as part of the sponsorship. However, F5 executives
attend Agility and you will have access to them at the Expo and other social activities.
Q. Are sponsors assigned to a specific hotel?
A. This year Agility will have hotel blocks available during the registration process;
sponsors can select the hotel that best suit their needs.
Q. How are sponsorships reserved?
A. Sponsorships are limited and available on a first-come, first-served basis. Sponsorships
can be requested through business development executives or channel account
managers. If you have additional questions, please email us at f5agility@f5.com.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
Sponsorship Application Form and Contract
By filling out, signing, and returning this Sponsorship Application Form and Contract (“Application”) the Company/Division identified below (“Sponsor”) applies to
F5 Networks, Inc. (“Organizer”) for sponsorship (“Sponsorship”) and exhibit space (the “Space”) at the “Event(s)” identified in the Sponsorship Levels Form below
on the terms and conditions of this “Application” plus the “Terms and Conditions” on the attached pages (collectively, the “Agreement”).
Sponsor Information
Company name Exhibitor name for online listing
Address City State/Province Postal code Country
Telephone Fax URL
Primary contact name Primary contact phone
Primary contact title Primary email
Sponsorship Levels
Sponsorship level Sponsorship add-ons
Signature Date
Name (printed) Title
All applicable fees are deemed fully earned and non-refundable upon acceptance by Organizer. Sponsor may not assign or transfer all or any portion of its interest in this Agreement. Sponsorships can be paid via check, wire transfer, or credit card. There is a 3.5 percent fee
for all credit card transactions. Upon acceptance of all or any part of this application, the Organizer’s third party vendor, SEI Meetings & Incentives, will send an invoice for all applicable fees on net 30 payment terms. By signing above, Sponsor acknowledges it has read and
agrees to the terms of this Agreement, and further agrees to pay the applicable sponsorship fee(s). Sponsor also understands that Sponsor must provide a certificate of insurance meeting the minimum requirements set forth in the Terms and Conditions, as a condition to
Organizer accepting Sponsor’s Application. Sponsor must provide such proof of insurance to Organizer at the time Sponsor submits this Application to Organizer.F5 AGILITY 2018 | SPONSORSHIP PROSPECTUS
Terms and Conditions
SECTION A: TERMS AND CONDITIONS 5. Exclusion of liability To the extent permitted by applicable law, under through direct discussions, the parties agree to first endeavor to settle the
no circumstances shall F5 Networks be liable for any indirect, consequential, dispute via voluntary non-binding mediation, before resorting to arbitration.
Options sponsorships will be granted on a first-come, first-served incidental, special, or punitive damages (including without limitation, A mediator will be selected by voluntary agreement of both parties, or in the
basis. By submitting a signed copy of this Sponsorship Application, the damages for loss of business profits, business interruption, loss of business event both parties cannot agree on a mediator, a mediator will be selected
Sponsor acknowledges and agrees to be bound by the terms found in this information, or other pecuniary loss) arising out the performance or non- in accordance with the rules of JAMS. The mediation will be held in Seattle,
Agreement, including but not limited to the Sponsorship Application Form performance of its obligations under this Agreement, even if F5 Networks has Washington. Each party will bear its own costs and expenses and an equal
and the attached Additional Terms and Conditions. been notified of the possibility of such damage arising. share of the administrative and other fees associated with the mediation.
Any dispute that remains unresolved following mediation will be settled by
F5 Networks reserves the right to modify and/or substitute sponsor 6. Limitation F5 Networks’ liability under this Agreement for any reason arbitration administered by the JAMS in accordance with its Comprehensive
entitlements due to unforeseen circumstances without any notice to Sponsor. shall not exceed the total amount of the Sponsorship fee paid by the Sponsor. Arbitration Rules and Procedures utilizing a single arbitrator. The place of
arbitration will be Seattle, Washington. Judgment upon the award rendered
PRIVACY STATEMENT 7. Compliance with Laws and Regulations The Sponsor shall abide by by the arbitrator may be entered in any court having jurisdiction thereof.
and observe all applicable laws, rules, and regulations whether imposed by The arbitrator will award to the prevailing party, if any, as determined by the
At F5 Networks, we are committed to protecting your privacy. F5 Networks the Organizer, the proprietors or managers of the Exhibiting Building, or any arbitrator, all of its costs and fees. “Costs and fees” mean all reasonable
uses the information you provide on this form for the purposes of governmental authorities. pre-award expenses of the arbitration, including the arbitrators’ fees,
administering this Event. F5 Networks will not share the information you
administrative fees, travel expenses, out-of-pocket expenses such as copying
provide with third parties without your permission except where necessary 8. Insurance Sponsor shall obtain and maintain in force a policy or policies
and telephone, court costs, witness fees, and attorneys’ fees. In rendering the
to complete the services or transactions you have requested, or as required of insurance that provides coverage of at least five hundred thousand dollars
award, the arbitrator will determine the rights and obligations of the parties
by law. F5 Networks is committed to protecting the security of your personal ($500,000) per person and one million dollars ($1,000,000) per occurrence
according to the substantive and procedural laws of the State of Washington.
information. We use a variety of security technologies and procedures to for the injury or death of any person and one hundred thousand dollars
The alternative dispute resolution provisions of this Section 10 will not apply
help protect your personal information from unauthorized access, use, or ($100,000) for damage to property that results directly or indirectly from
to claims related to the misappropriation, infringement, or violation of the
disclosure. Your personal information is never shared outside the company (i) any Sponsor product supplied by the Sponsor and/or (ii) any intentional
intellectual property rights of either party contained herein.
without your permission, except under conditions explained above. or negligent act or omission of Sponsor’s officers, employees, agents, or
contractors during the time or times that they are on property or in facilities 13. Definitions “This Agreement” means the terms set out in the
SECTION B: ADDITIONAL TERMS AND CONDITIONS of Event for the purpose of engaging in or in preparation for engaging in any Sponsorship Application Form and these Additional Terms and Conditions.
activity or purpose authorized by this Agreement.
1. License to use Sponsor Logo The Sponsor (a) grants to F5 Networks, “Event” means the event set out in the Sponsorship Application Form.
for the purpose of the Event, a non-exclusive royalty free license to use the 9. Termination by F5 Networks F5 Networks may terminate this
Sponsor Logo to promote and market the Event; (b) warrants that it owns and/ Agreement immediately by providing written notice to the Sponsor if: (a) “Insolvency Event” means the happening of (a) an order being made for
or is solely entitled to use the Sponsor Logo; and (c) indemnifies F5 Networks the Sponsor is affected by an Insolvency Event; (b) the Sponsor commits a the winding up of the Sponsor except for the purposes of a voluntary
in respect of any action that may be brought against F5 Networks arising out material breach of this Agreement and that breach has not been remedied reconstruction or amalgamation; (b) the Sponsor passing a resolution for
of or in connection with use of the Sponsor Logo. within 14 days of receipt of written notification from F5 Networks of that its winding up except for the purposes of a voluntary reconstruction or
breach; or (c) the Sponsor engages in conduct which, in the reasonable amalgamation; (c) a receiver, provisional liquidator, trustee for creditors
2. Intellectual Property Rights Any Intellectual Property Rights created opinion of F5 Networks, reflects unfavorably on the goodwill, good name, or in bankruptcy, an administrator or analogous person being appointed
and/or developed specifically for the Event shall be solely owned by F5 reputation, or image of the Event or F5 Networks. to, or the holder of a security interest taking possession of any property
Networks. of, the Sponsor; (d) the Sponsor suspending payment of its debts; (e) the
10. No Assignment Sponsor may not assign, sub-license, transfer, Sponsor ceasing or threatening to cease to carry on all or a material part
3. No Set Off The Sponsorship fee shall be paid to SEI Meetings & mortgage, charge, sub-contract, or otherwise deal with its rights under this of its business; or (f) the Sponsor being or stating that it is, or is deemed by
Incentives, as agent for F5 Networks, by the Sponsor without any right of set Agreement without the prior written consent of F5 Networks. applicable law to be, unable to pay its debts.
off or similar rights.
11. Force Majeure Except for the payment of money due, neither of the 14. Cancellation Sponsor shall provide F5 Networks with advance notice of
4. Indemnity The Sponsor indemnifies and shall keep indemnified F5 parties shall be liable for delays or failing to perform any of its obligations any cancellation of its sponsorship of the Event. Sponsor is not entitled to any
Networks and its officers, agents, and employees against all claims, damages, contemplated in this Agreement to the extent that such failure is caused by refund in the event of any cancellation.
liabilities, costs, and expenses (including any reasonable legal costs and an event beyond that party’s reasonable control for as long as such event
expenses) arising out of, in connection with, or incidental to (a) any breach by remains an impediment to performance. 15. Entire Agreement The Agreement contains the entire agreement
the Sponsor of the terms of this Agreement; (b) any claim made relating to any between the Organizer and the Sponsor regarding the subject matter hereof
Sponsor product supplied by the Sponsor or promotional material published 12. Governing law This Agreement shall be governed by and construed and may not be changed orally, but only in mutual writing signed by a duly
or otherwise made available by the Sponsor relating directly or indirectly to in accordance with the laws of Washington State, U.S.A. In the event of any authorized representative of each part
F5 Networks or the Event. dispute arising out of or relating to this Agreement, the parties will seek
to settle the dispute via direct discussions. If a dispute cannot be settledF5 Networks, Inc. Americas Asia-Pacific Europe/Middle-East/Africa Japan 888-882-4447 www.f5.com info@f5.com apacinfo@f5.com emeainfo@f5.com f5j-info@f5.com ©2018 F5 Networks, Inc. All rights reserved. F5, F5 Networks, and the F5 logo are trademarks of F5 Networks, Inc. in the U.S. and in certain other countries. Other F5 trademarks are identified at f5.com. Any other products, services, or company names referenced herein may be trademarks of their respective owners with no endorsement or affiliation, express or implied, claimed by F5. 1216 BRO-AG-184256324
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