Five Star Dentist Award - Program Overview and Summary of Research Methodology Five Star Professional 2900 Lone Oak Parkway, Suite 120 Eagan ...
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Five Star Dentist Award
Program Overview and
Summary of Research Methodology
Five Star Professional 2900 Lone Oak Parkway, Suite 120 Eagan, MN 55121 1‐888‐438‐5782
—PROPRIETARY—Five Star Dentist Award
Program Summary and Research Methodology
Program Summary
Five Star Professional conducts market‐specific research throughout the U.S. and
Canada to identify service professionals who provide quality services to their patients.
Five Star Professional’s programs are some of the largest and most widely published
service professional award programs in North America, covering more than 40 major
markets. Each Five Star Professional award winner list for each market is published in
the market’s leading city and regional magazine and/or business publication and on
fivestarprofessional.com. Five Star award winners do not pay a fee to be included in
the research or the final list of award winners.
Research Objective
Our research objective is to develop a list of dentists in a given market who satisfy
objective eligibility and evaluation criteria that are associated with providing quality
services to patients.
For the purposes of this program, dentists are defined as those individuals providing
services in the following specialties: Endodontics, General Dentistry, Oral and
Maxillofacial, Orthodontics, Pediatric Dentistry, Periodontics, Prosthodontics and
Cosmetic Dentistry. The list is not intended to be exhaustive.
To receive the Five Star Dentist award, a dentist must satisfy nine objective eligibility
and evaluation criteria that are associated with dentists who provide quality services to
their patients. The list of Five Star Dentists is not a ranking, but rather a roster of
dentists who satisfy objective selection criteria associated with those who provide
quality services to their patients.
The award process is conducted annually in each market.
Research Methodology
The following steps define the process used to ensure that the research objective is met:
A. Award Candidate Identification Process
The nomination process is designed to identify the broadest possible population of
high‐quality award candidates. Award candidates are identified by one of two sources:
peer nomination or patient nomination. Self‐nominations are not accepted.
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—PROPRIETARY—1. Define Research Geography and Relevant Population of Dentists
The partnering magazine publication defines the geographical area in which the
magazine is distributed. This is typically a list of counties, but may also include a list of
Zip codes.
2. Acquire Peer Nomination Lists
Within the defined geography, the dentist population data will be acquired via a third‐
party data provider. Five Star Professional verifies the population data through a
multiple step process that includes USPS address verification and referencing publically
available data sources.
3. Solicit Peer Nominations
Five Star Professional administers a peer survey via U.S. Mail to each dentist identified
within the defined geography. Each respondent is provided an individualized survey
instrument listing a sub‐set of dentists located in the research geography. The survey
asks respondents whom they feel is worthy of nomination by indicating whom they
would refer patients, friends or family should the dentist be unable to provide services.
Dentists in the General Dentistry specialty will be asked to indicate which
dentists in all specialties listed in the survey that they would refer to patients,
friends or family.
Dentists in specialties outside of General Dentistry will be asked which General
Dentistry practitioners listed on their survey that they would refer to patients,
friends and family.
Respondents will also be provided the opportunity to identify other dentists by
name whom may not appear on the survey or whom they feel are not deserving
of inclusion on the final list.
Individualized surveys will not contain the name of the reviewing dentist, thus limiting
the opportunity for self‐nomination or recommendation. Checks and balances are in
place to avoid conflicts of interest; specifically, peer reviewers remain anonymous, only
receive a portion of the nominee list and, in most cases, cannot remove a dentist for
consideration by themselves.
4. Solicit Patient Nominations
Five Star Professional administers a survey by U.S. Mail and/or by e‐mail to a
representative number of participating magazine subscribers. Each respondent is asked:
To name only dentists from whom they have received dental services.
If their dental experience has been consistent with American Dental
Association® suggestions for choosing a dentist and if they would recommend
this dentist to a friend.
If they feel the dental fees are reasonable for the services provided.
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—PROPRIETARY— Five Star Professional may also request additional consumer research
information from each respondent that will not have bearing on award
candidacy.
In most cases, a “No” response by any one patient to any one or multiple questions
cannot remove a dentist from consideration.
5. Collect Peer Nominations and Verify Validity
Five Star Professional collects peer recommendation surveys submitted by U.S. Mail
and via online response. Five Star Professional’s research staff reviews the responses for
completeness of required information and to guard against self‐nomination. In the
event of questions, Five Star Professional contacts the peer that submitted the
recommendations.
6. Collect Patient Nominations and Verify Validity
Five Star Professional collects recommendations submitted by U.S. Mail and via online
response. Five Star Professional’s research staff reviews evaluations for completeness of
required information and to guard against self‐nomination.
7. Verify Award Candidate License and Contact Information
Each award candidate is matched to a regional or national license number. Once found
on the applicable license/registration site, each dentist’s license status (active or non‐
active) and disciplinary history are noted. In order to be named a Five Star Dentist, an
individual must have an active license with the applicable regulatory authority and
have a favorable regulatory and complaint history.
B. Selection Process
1. Collect Award Candidate Data
Five Star Professional provides each award candidate with instructions for submitting
information about themselves and their practice, including specific data related to
eligibility and selection criteria. They are required to certify the information they
provide is accurate. Award candidates who satisfy the following nine objective
eligibility and evaluation criteria associated with providing outstanding services to
their patients receive the Five Star Dentist award.
Evaluation Criteria ‐ Required
1. Qualifying peer and/or patient nomination
Eligibility Criteria ‐ Required
2. Active license with applicable regulatory authority
3. Actively practicing as a dentist for a minimum of five years
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—PROPRIETARY—4. Favorable regulatory and disciplinary history review
5. Currently accepting new patients
Evaluation Criteria – Considered
6. Twelve‐month number of active patients
7. One‐year patient retention rate
8. Three‐year patient retention rate
9. Education and professional achievements, including:
Post‐degree and advanced training
Fellowships
Academic achievements/positions
Board certifications
Leadership positions
Publications, lectures & presentations
Professional designations
Professional activities
Honors and awards
Other outstanding achievement
It is recognized that the data for a dentist’s three‐year patient retention rate may not be
available. Therefore, submission of this data is optional and is only considered if
provided. The twelve‐month and three‐year retention rates are uniquely weighted
based on market‐specific submitted data to minimize the impact of non‐submission.
2. Evaluate Award Candidates
Once the data forms are collected, award candidates are evaluated based on the nine
eligibility and evaluation criteria.
3. Award Winner Notification
Five Star Dentist award winners are notified of their inclusion on the final list of award
winners. Those candidates who do not qualify are also notified accordingly.
Award List Publication
The contracting magazine publishes an article, prepared by Five Star Professional,
which describes the evaluation process and determination of award winners, and
presents the resulting list of Five Star Dentists. Five Star Dentists are also listed on
fivestarprofessional.com for the duration of their award year.
Dentists do not pay a fee to be included in the research process or to be named a Five
Star Dentist. In connection with the publication of the article, dentists may elect to pay a
fee to further promote their status as a Five Star Dentist or to include a photo and
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—PROPRIETARY—profile information in the “profiles” section that accompanies the magazine section
article. For additional fees, Five Star Professional will provide the dentist with other
tools to further publicize being named a Five Star Dentist. A dentist’s purchase of a
profile or other services does not influence Five Star Professional’s determination of
whether to include or exclude a particular dentist from any list of Five Star Dentists.
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