Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food

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Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
foodpro
2021
Where the greatest minds
in the food and beverage
world gather to redefine
the future of food

25      28
JULY 2021
Sydney Showground
Sydney Olympic Park

foodproexh.com
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
01 / FOODPRO2021

Redefine
The Future
Of Food
foodpro is the platform where
the greatest minds in the food
and beverage world gather.
The technology and innovations
seen here shape the future of food
processing and packaging, and how
it impacts the world around us.
The next few years will define our
future – both environmentally and
economically. And the food industry
has a huge role to play.
Don’t miss your chance to be a part     9,582            Peace of Mind Guarantee
of the food revolution.
                                      TOTAL VISITOR
                                      ATTENDANCE         We’re committed to doing right by you and while
                                                         we are always working towards a COVID-safe event,
                                        (2017 foodpro)
                                                         we understand how things can change quickly.

                                                         If it turns out the event in July 2021 is cancelled,
                                                         we will offer a transfer of your booking to another
                                                         show, or a full refund of all payments made.
                                                         Refer to T&C’s in your stand contract.

                                                         We are dedicated to ensuring our attendees can
                                                         do business in a COVID safe environment as we
                                                         prepare for our 2021 show.

foodproexh.com
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
02 / FOODPRO2021
                                                                     “The foodpro exhibition is a very professional,
                                                                     well run event and provides many opportunities
                                                                     for networking within the food industry. Our
                                                                                                                             84%
What
                                                                     company was very impressed with the quality of
                                                                                                                          OF EXHIBITORS
                                                                     the exhibitors and the vast array of products on
                                                                                                                          were satisfied or

We Do
                                                                     display. The majority of visitors to the show were
                                                                     industry leaders and provided many opportunities      very satisfied
                                                                                                                          with exhibiting
                                                                     and quality leads to follow up on.”
                                                                                                                            at foodpro
                                                                     ROB MCLAREN
                                                                     MCLAREN STAINLESS

For more than 50 years, foodpro
has been bringing together the
entire food manufacturing &
processing sector, driving it forward
and encouraging future thinking.
Over that time, the buying power of
its attendees has grown - as has the
value for exhibitors. Connections
are forged and decisions are made
                                                                                                                                                 92%
                                                                                                                                              OF EXHIBITORS
at foodpro.
                                                                                                                                          were satisfied with
It’s the only face to face trade event                                                                                                   the quality of visitors
                                                                                                                                             to their stand
for the industry in 2021 - don’t miss
your chance.

Key reasons to exhibit at foodpro

         Connect with qualified          Generate immediate                  Place your products
         industry buyers and             and long-term                       in the hands of

                                                                                                                                86%
         decision makers                 sales leads                         potential buyers

         Build a prospect                Build brand awareness                                                               OF EXHIBITORS
         database and                    and put your company                                                                 were satisfied
         confidently follow up           ahead of your competitors                                                           or very satisfied
                                                                                                                             with meeting the
                                                                                                                               right buyers

foodproexh.com
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
03 / FOODPRO2021
                                                            Who they are
                                                            Top job functions

Our
Visitors
                                                           32%                     14%             9%               11%                         5%

                                                             Owner, CEO,               Manager      Engineer &       Food Technologist,         Research &
                                                             General Manager,                       Operations       Food Production,           Development,
                                                             Director                                                Technical Manager          Project Manager
foodpro attracts over 9,500 visitors and industry
professionals with real buying power who come
to see trusted suppliers, seek new equipment to
create efficiencies and remain at the forefront of
today’s ever-changing market place.
Take your chance to showcase your brand,
                                                      “foodpro gives us exposure to the
product or service offering to some of Australasian
                                                      whole food production industry.
key decision makers from the food manufacturing
                                                      We were surprised by the attendance,
and processing industry.                              and saw some of our largest clients.”

                                                      TANIA CAREY
                                                      GM, FOOD PROCESSING EQUIPMENT
Headline Stats

            9,582
            TOTAL VISITOR ATTENDANCE

                                                            Where they come from                                 What they come for
           434                         1,865
                                                            Top industry sectors                                 Top areas of interest

           OVERSEAS                    INTERSTATE
           ATTENDEES                                        Meat & Seafood                         22%           Beverage Equipment & Technology
                                       VISITORS
                                                            Bakery                                  9%           Food Handling Storage & Transit

                                                            Oil, Ingredients, Condiments, Sugar     7%           Food Ingredients & Additives
           364                         3,278
                                                            Dairy                                   5%           Food Packaging & Machinery Supplies
           NUMBER OF                   EXHIBITING
           EXHIBITORS                  STAFF                Packaged Food                           4%           Food Technology

                                                            Beverage (Alcoholic & Non-Alcoholic)    4%           Food Plant Equipment & Technology
Statistics shown from 2017 foodpro
                                                            Fruit & Vegetables                      4%           Food Testing & Safety

foodproexh.com                                              Confectionery                           2%
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
04 / FOODPRO2021

What
                                                                                       84%
                                                                                     OF VISITORS

They Say
                                                                                    have purchasing
                                                                                      authority &
                                                         Recent Attendees:
                                                                                       influence

                                                         • Allied Mills Australia
                                                         • Arnott’s Biscuits
Attendees Quotes:
                                                         • Asahi Beverages
                                                         • Australian Country
“ A must attend for the manufacturing sector              Choice
   for those in the food industry and in small           • Baiada Poultry
   business it provides a wealth of information
   not readily available elsewhere and the               • Bulla Dairy Foods

                                                                                                      5 HOUR
   organization and follow up was amazing.               • Don Smallgoods
   We are in touch with a number of valuable
                                                         • George Weston Foods
   contacts and some have even been out to visit
   and assist us with products and research ”            • Inghams Enterprises
                                                                                                      49 MINS
                                                                                                      avg. time visitors
 —                                                       • Kellogg’s                                  spent at foodpro
                                                         • Lion
“ foodpro is an excellent event that provides
   great insight into the manufacturing & technology     • Mondelez International
   industry. If you are a decision maker in the          • Nestle Australia
   FMCG industry then this is a must!”
                                                         • Parmalat Australia Pty
 —
                                                         • Sanitarium Health &
                                                           wellbeing
“ We found foodpro 2017 a great opportunity to
   see so many manufacturers and services in the         • Schweppes Australia
   one place. The process for followup was quick         • Simplot Australia
   and easy with our entry badges providing info
   to the vendors contact details etc. We would          • Tate & Lyle                    88%
   definitely recommend other food industry              • Teys Australia               OF VISITORS
   professionals attending any future events.                                            said foodpro
   We have already purchased a number of items                                         is important to
   from suppliers and are following up on a few                                         their business
   other ideas we gained specifically from our visit.”

foodproexh.com
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
05 / FOODPRO2021

                                                                                                                                            Making sure we're

               2021 Floorplan
                                                                                                                                             #ExpoReady
                                                                                                                                        foodpro are dedicated to
                                                                                                                                       ensuring our attendees can
                                                                                                                                       do business in a COVID safe
               Sydney Showground, Sydney Olympic Park                                                                                  environment as we prepare
                                                                                                                                           for our 2021 show.
                                                                                                                       Packaging             Click here for
                                                                                                                       Materials            more information.

                                   Processing                                              Drinks &
                                  & Packaging                                            Liquid Foods

                                                                                                             IT & Digital
                                                                                                              Factories
                                                                                                                                        Plant Equipment
ENTRY / EXIT

                                                                                                        Sensory
                                                                                                         Maze                                              foodpro
                                                                                                                                                             Bar

                                                                                         Ingredients           Govt. &          Science &
                                                                            Processing                         Business        Technology
                                                                           & Packaging                         Services

               foodproexh.com                     Floorplan is subject to change
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
06 / FOODPRO2021

 Marketing
                                                             “As first time exhibitors, we were
                                                             pleasantly surprised by the number
                                                             of qualified leads we received.

 Campaign
                                                             I can not speak highly enough of the
                                                             team of Diversified who provided an
                                                             exceptional level of customer support.
                                                             I would not hesitate to recommend
                                                             foodpro to others servicing the food
                                                             and beverage industry.”
 We pride ourselves on providing exhibitors innovative
 and segmented marketing activities to create the            COLETTE DE MARIA, MARKETING MANAGER
 greatest impact and deliver the right audience.             VAUGHAN CONSTRUCTIONS

 Activites we do

  Visitor          Digital      Email      Telemarketing
Invitations       Marketing   Campaign

Direct Mail       Publicity     Media        Exhibitor
Campaign                       Partners    Marketing Tools

 foodproexh.com
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
07 / FOODPRO2021

Our New
Zones
These new additions to the show floor are designed
to attract more visitors to foodpro 2021.

IT & Digital Factories      Logistics & Material            Packaging Materials             A Sensory Explosion                Government & Business
                            Handling                        & Supplies
Accelerate operation                                                                        Providing a unique experience      Rub shoulders with industry
efficiency and better       Be at the forefront of          Drive sales, lower              for attendees, ignite your         associations including AIFST,
production decisions with   intralogistics, warehousing,    manufacturing handling costs    senses with a delicious matrix     AIP and FIAL in this new zone.
the introduction of IOT,    materials handling and supply   and improve shelf life with     of new tastes, flavours, colours   Ask the experts questions and
Smart Sensors and app       chain management. Connect       the latest in machinery, eco-   and experiences that will leave    seek up to date advice and
developments.               with leading experts and test   friendly labelling, bottling,   you mesmerised with the smell      industry information relevant
                            the latest advancements in      weighing, canning and           wall, sound room, touch game,      for your business.
                            technology and equipment.       tamper-proof technology.        textures and case studies.

foodproexh.com
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
08 / FOODPRO2021
                                                                                                                             “ A must attend exhibition for everyone
                                                                                                                         associated with the Australian food industry.

2021
                                                                                                                        If there is only one food exhibition you attend,
                                                                                                                        make it foodpro! For exhibitors, a great source
                                                                                                                            of contacts, sales leads and networking.”

Exhibitor Rates
                                                                                                                                       2017 EXHIBITOR

 Size               Open Sides               Space Only                 Shell Scheme

 9sqm                      1                 $5,405 + gst               $6,170 + gst

 12sqm                     1                 $7,010 + gst               $8,030 + gst

 18sqm                     1                 $10,220 + gst              $11,750 + gst

 27sqm                     1                 $15,035 + gst              $17,330 + gst

 36sqm                     1                 $19,850 + gst              $22,910 + gst

 54sqm                     1                 $29,480 + gst              n/a

 72sqm                     1                 $39,110 + gst              n/a

 108sqm                    1                 $58,370 + gst              n/a

"$250 + GST per corner loading will apply.

SPACE ONLY                                    SHELL SCHEME                         WALK ON PACK AGES
A blank canvas to build your                  Eye-catching, walled and             Get straight in. This package
base. This package includes                   illuminated. This package includes   includes all Shell Scheme features
marketing package and insurance.              walls, carpet, lighting, fascia      and furniture including compact
                                              board with your company name;        café table, chairs, large lockable
                                              marketing package and insurance.     cupboard, basic power connection
                                                                                   and shelving.

foodproexh.com
Foodpro 2021 Where the greatest minds in the food and beverage world gather to redefine the future of food
09 / FOODPRO2021

Sponsorship
& Partnership
We are proud to partner with some of Australia’s
brightest and innovative industries.
Together we celebrate the contribution of
Australian food producers, distributors and
manufacturers
Let’s gather to generate solutions that will take us
forward towards a more sustainable world.
It’s about creating. Together.

aifst.asn.au             aipack.com.au        foodmag.com.au

diaa.asn.au              mla.com.au           pacmatix.com.au
                                                                         “It’s the biggest show in the
                                                                    Southern Hemisphere. It’s a good
                                                                  platform for us to get our name out
                                                                there and showcase our technology.”

                                                                    CHRIS LITTLE GENERAL MANAGER
foodproexh.com                                                              HRS PROCESS SOLUTIONS
Did you hear?
                                          foodpro is an approved
                                         event under the Australian
                                          Business Events Grants
                                        Program. foodpro exhibitors
                                          are eligible to apply for
                                        upfront grants to cover up to
                                        50% of the costs associated
                                              with exhibiting.
                                               Find out more

Contact Us
Abigail Ford          Leanne Dawson
Client Manager        Client Manager
aford@divcom.net.au   ldawson@divcom.net.au
+61 3 9261 4515       +61 3 9261 4560

25      28
JULY 2021
Sydney Showground
Sydney Olympic Park

foodproexh.com
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