Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT

 
CONTINUE READING
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
Key	
  to	
  the	
  city:	
  unlocking	
  open	
  
                       innovation	
  
	
  
                   URBACT	
  Pilot	
  Transfer	
  Network	
  2014/15	
  

                     York,	
  Siracusa,	
  San	
  Sebastian,	
  Tallinn	
  

	
                   	
  

	
                                                                            1	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
Introduction	
  

This	
  report	
  provides	
  a	
  baseline	
  evaluation	
  for	
  a	
  pilot	
  transfer	
  network	
  examining	
  the	
  theme	
  of	
  Open	
  
Innovation.	
  York	
  City	
  (UK)	
  Council’s	
  Genius	
  model	
  provides	
  the	
  framework	
  for	
  the	
  practice	
  transfer.	
  
There	
  are	
  three	
  ‘receiving’	
  cities.	
  Siracusa	
  (Italy)	
  has	
  ambitious	
  plans	
  to	
  establish	
  new,	
  more	
  
collaborative	
  relationships	
  with	
  its	
  citizens	
  and	
  hopes	
  to	
  employ	
  an	
  open	
  innovation	
  approach	
  to	
  the	
  
democratisation	
  of	
  public	
  services.	
  In	
  San	
  Sebastian	
  (Spain),	
  the	
  economic	
  development	
  agency	
  
recognises	
  the	
  critical	
  need	
  to	
  connect	
  academia,	
  research	
  and	
  enterprise	
  to	
  support	
  a	
  thriving	
  and	
  
sustainable	
  economy	
  and	
  is	
  exploring	
  how	
  open	
  innovation	
  can	
  play	
  a	
  part	
  in	
  this	
  endeavour.	
  
Tallinn’s	
  (Estonia)	
  education	
  department	
  wants	
  to	
  build	
  on	
  its	
  highly	
  successful	
  school	
  system	
  to	
  
further	
  enhance	
  the	
  leadership	
  and	
  management	
  of	
  educational	
  institutions;	
  they	
  are	
  asking	
  how	
  an	
  
open	
  innovation	
  strategy	
  might	
  contribute	
  to	
  the	
  development	
  of	
  head	
  teachers.	
  
	
  
The	
  opening	
  chapter	
  provides	
  an	
  overview	
  of	
  Open	
  Innovation	
  –	
  The	
  State	
  of	
  The	
  Art	
  –	
  introducing	
  
the	
  concept	
  and	
  providing	
  a	
  brief	
  history	
  of	
  its	
  development	
  and	
  an	
  assessment	
  of	
  the	
  key	
  
components.	
  Key	
  “learning	
  points”	
  have	
  been	
  identified	
  to	
  guide	
  readers	
  who	
  may	
  be	
  new	
  to	
  this	
  
concept.	
  At	
  a	
  time	
  when	
  cities	
  face	
  declining	
  democratic	
  legitimacy,	
  tight	
  budgets	
  and	
  ever	
  more	
  
complex	
  problems,	
  open	
  innovation	
  is	
  appealing.	
  It	
  offers	
  the	
  potential	
  for	
  solutions	
  that	
  traditional	
  
markets	
  and	
  government	
  policies	
  have	
  struggled	
  to	
  do1.	
  Openness	
  unlocks	
  knowledge	
  and	
  assets	
  
that	
  are	
  invaluable	
  to	
  cash	
  strapped	
  city	
  authorities.	
  It	
  brings	
  about	
  engagement	
  in	
  communities	
  
because	
  it	
  promotes	
  transparency	
  and	
  it	
  empowers	
  users	
  by	
  involving	
  them	
  in	
  the	
  innovation.	
  Open	
  
innovation	
  processes	
  ensure	
  that	
  the	
  final	
  innovation	
  itself	
  is	
  more	
  relevant	
  and	
  scalable	
  because	
  it	
  
has	
  been	
  shaped	
  by	
  the	
  users	
  who	
  know	
  how	
  it	
  will	
  work	
  best,	
  and	
  know	
  how	
  it	
  will	
  fit	
  in	
  their	
  
environment.	
  	
  
	
  
The	
  second	
  chapter	
  identifies	
  the	
  ambitions	
  of	
  the	
  four	
  cities	
  through	
  the	
  development	
  of	
  an	
  
Outcomes	
  Framework.	
  We	
  have	
  asked	
  the	
  cities;	
  what	
  is	
  your	
  ambition	
  for	
  this	
  project	
  and	
  how	
  will	
  
you	
  know	
  you	
  have	
  achieved	
  it?	
  Furthermore,	
  the	
  four	
  cities	
  have	
  collective,	
  programme	
  level	
  
ambitions	
  that	
  are	
  also	
  articulated.	
  The	
  framework	
  will	
  also	
  establish	
  the	
  conditions	
  for	
  successful	
  
transfer.	
  On	
  the	
  face	
  of	
  it,	
  to	
  share	
  a	
  model	
  of	
  practice	
  between	
  cities	
  appears	
  straightforward.	
  But	
  
we	
  want	
  to	
  understand	
  the	
  cultural	
  and	
  other	
  contextual	
  ingredients	
  that	
  enable	
  effective	
  and	
  
sustainable	
  practice	
  transfer	
  as	
  well	
  as	
  the	
  tools	
  and	
  techniques	
  that	
  can	
  contribute	
  to	
  a	
  successful	
  
outcome.	
  Through	
  this	
  process	
  of	
  reflective	
  practice	
  we	
  hope	
  to	
  contribute	
  to	
  a	
  wider	
  review	
  of	
  how	
  
best	
  to	
  spread	
  great	
  ideas	
  between	
  Europe’s	
  cities.	
  
	
  
The	
  following	
  chapters	
  provide	
  more	
  detail	
  about	
  each	
  city,	
  their	
  context	
  and	
  ambitions,	
  starting	
  
with	
  York,	
  where	
  further	
  details	
  of	
  the	
  Genius	
  process	
  are	
  explained.	
  More	
  detailed	
  descriptions	
  will	
  
appear	
  on	
  our	
  project	
  web	
  site	
  	
  where	
  we	
  will	
  also	
  post	
  workshop	
  agendas,	
  
presentations,	
  training	
  plans	
  and	
  other	
  related	
  materials.	
  
	
  
Matt	
  Gott	
  (Lead	
  Expert)	
  
	
  
	
                                                                                                                                                                                                                                          	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
1
 	
  Murray,	
  R.	
  Caulier-­‐Grice,	
  J.	
  and	
  Mulgan,	
  G.	
  (2010);	
  ‘The	
  Open	
  Book	
  of	
  Social	
  Innovation’,	
  Nesta.	
  Available	
  at	
  
http://www.nesta.org.uk/sites/default/files/the_open_book_of_social_innovation.pdf	
  	
  

	
                                                                                                                                                                                                                                                  2	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
Chapter	
  1:	
   Key	
  to	
  the	
  city:	
  unlocking	
  
open	
  innovation	
  
	
  
Innovation	
  can	
  come	
  from	
  anywhere.	
  Universities,	
  businesses	
  and	
  communities	
  have	
  great	
  ideas	
  and	
  
skills	
  that	
  enhance	
  the	
  innovation	
  process.	
  Open	
  innovation	
  is	
  grounded	
  in	
  this	
  principle.	
  It	
  is	
  defined	
  
by	
  the	
  breaking	
  down	
  of	
  an	
  organisation’s	
  boundaries	
  to	
  encourage	
  the	
  flow	
  of	
  knowledge	
  and	
  
creativity	
  -­‐	
  both	
  internally	
  and	
  externally	
  -­‐	
  to	
  promote	
  innovation.	
  
	
  
Many	
  commercial	
  organisations	
  have	
  been	
  using	
  this	
  principle	
  brilliantly	
  for	
  over	
  20	
  years	
  and	
  it	
  is	
  
the	
  source	
  of	
  much	
  of	
  their	
  revenue:	
  Google	
  allow	
  their	
  employees	
  to	
  spend	
  20%	
  of	
  their	
  time	
  
pursuing	
  their	
  own	
  interests.	
  The	
  ideas	
  that	
  have	
  emerged	
  from	
  this	
  have	
  generated	
  50%	
  of	
  new	
  
product	
  launches2.	
  Similarly,	
  Proctor	
  and	
  Gamble	
  (P&G)	
  source	
  50%	
  of	
  their	
  ideas	
  from	
  outside	
  their	
  
organisation3.	
  Given	
  the	
  value	
  open	
  innovation	
  brings	
  to	
  corporate	
  firms,	
  these	
  models	
  are	
  
attracting	
  the	
  attention	
  of	
  governments	
  and	
  cities	
  across	
  the	
  world.	
  	
  
	
  
At	
  a	
  time	
  when	
  cities	
  face	
  declining	
  democratic	
  legitimacy,	
  tight	
  budgets	
  and	
  ever	
  more	
  complex	
  
problems,	
  open	
  innovation	
  is	
  appealing.	
  It	
  offers	
  the	
  potential	
  for	
  solutions	
  that	
  traditional	
  markets	
  
and	
  government	
  policies	
  have	
  struggled	
  to	
  do4.	
  Openness	
  unlocks	
  knowledge	
  and	
  assets	
  that	
  are	
  
invaluable	
  to	
  cash	
  strapped	
  city	
  authorities.	
  It	
  brings	
  about	
  engagement	
  in	
  communities	
  because	
  it	
  
promotes	
  transparency	
  and	
  it	
  empowers	
  users	
  by	
  involving	
  them	
  in	
  the	
  innovation.	
  Open	
  innovation	
  
processes	
  ensure	
  that	
  the	
  final	
  innovation	
  itself	
  is	
  more	
  relevant	
  and	
  scalable	
  because	
  it	
  has	
  been	
  
shaped	
  by	
  the	
  users	
  who	
  know	
  how	
  it	
  will	
  work	
  best,	
  and	
  know	
  how	
  it	
  will	
  fit	
  in	
  their	
  environment.	
  	
  
	
  
In	
  recognition	
  of	
  the	
  promise	
  of	
  open	
  innovation	
  for	
  governments	
  and	
  cities,	
  the	
  model	
  sits	
  at	
  the	
  
heart	
  of	
  the	
  European	
  Strategy:	
  ‘Europe	
  2020’.	
  The	
  strategy	
  prioritises	
  smart,	
  sustainable	
  and	
  
inclusive	
  growth5	
  -­‐	
  core	
  themes	
  of	
  open	
  innovation.	
  The	
  popularity	
  of	
  open	
  innovation	
  is	
  also	
  seen	
  in	
  
the	
  swell	
  of	
  enthusiasm	
  of	
  social	
  innovation	
  which	
  has	
  many	
  overlapping	
  principles:	
  collaboration	
  
across	
  diverse	
  groups,	
  involvement	
  of	
  the	
  user	
  as	
  well	
  as	
  a	
  joint	
  focus	
  on	
  solving	
  complex	
  problems	
  
for	
  the	
  good	
  of	
  the	
  public	
  6.	
  
	
  
This	
  summary	
  begins	
  with	
  an	
  introduction	
  to	
  the	
  emergence	
  of	
  open	
  innovation.	
  It	
  then	
  goes	
  on	
  to	
  
address	
  how	
  this	
  is	
  being	
  adopted	
  in	
  cities,	
  before	
  exploring	
  the	
  key	
  stages	
  of	
  open	
  innovation:	
  
understanding	
  the	
  challenge,	
  coming	
  up	
  with	
  the	
  idea	
  and	
  sustaining	
  and	
  embedding.	
  	
  In	
  this	
  last	
  
section,	
  this	
  summary	
  highlights	
  that,	
  without	
  the	
  capabilities	
  and	
  systems	
  to	
  support	
  open	
  
innovation,	
  it	
  is	
  unlikely	
  to	
  have	
  great	
  impact.	
  To	
  ground	
  it	
  in	
  reality,	
  some	
  of	
  the	
  most	
  exciting	
  
international	
  examples	
  of	
  open	
  innovation	
  in	
  cities	
  are	
  showcased.	
  	
  
	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
2
  	
  Wojcicki,	
  S.	
  (2011);	
  ‘The	
  Eight	
  Pillars	
  of	
  Innovation’.	
  Article	
  available	
  at:	
  http://www.thinkwithgoogle.com/articles/8-­‐
pillars-­‐of-­‐innovation.html	
  	
  	
  
3	
  
      Huston,	
  L.	
  And	
  Sakkab,	
  N.	
  (2006);	
  P&G's	
  New	
  Innovation	
  Model,	
  Harvard	
  Business	
  School	
  Working	
  Knowledge.	
  Available	
  
at:	
  http://hbswk.hbs.edu/archive/5258.html
4
  	
  Murray,	
  R.	
  Caulier-­‐Grice,	
  J.	
  and	
  Mulgan,	
  G.	
  (2010);	
  ‘The	
  Open	
  Book	
  of	
  Social	
  Innovation’,	
  Nesta.	
  Available	
  at	
  
http://www.nesta.org.uk/sites/default/files/the_open_book_of_social_innovation.pdf	
  	
  
5
  	
  European	
  Council	
  (2010)	
  ‘Europe	
  2020	
  Strategy	
  Paper’.	
  Available	
  at	
  http://eur-­‐
lex.europa.eu/LexUriServ/LexUriServ.do?uri=COM:2010:2020:FIN:EN:PDF	
  	
  
6
  	
  Murray,	
  R.	
  Caulier-­‐Grice,	
  J.	
  and	
  Mulgan,	
  G.	
  (2010);	
  ‘The	
  Open	
  Book	
  of	
  Social	
  Innovation’,	
  Nesta.	
  Available	
  at	
  
http://www.nesta.org.uk/sites/default/files/the_open_book_of_social_innovation.pdf	
  	
  

	
                                                                                                                                                                                                                                                  3	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
 
1.	
  Open	
  Innovation	
  
	
  
Open	
  innovation	
  accelerates	
  and	
  improves	
  the	
  innovation	
  process.	
  It	
  is	
  defined	
  as	
  the	
  transfer	
  of	
  
knowledge	
  in	
  and	
  out	
  of	
  an	
  organisation	
  to	
  help	
  generate	
  new	
  products	
  and	
  services	
  (fig	
  1).	
  This	
  
section	
  will	
  first	
  identify	
  where	
  open	
  innovation	
  has	
  emerged	
  from	
  and	
  contrast	
  it	
  with	
  traditional	
  
closed	
  systems.	
  Second,	
  it	
  will	
  look	
  at	
  the	
  three	
  flows	
  of	
  knowledge	
  that	
  shape	
  open	
  innovation:	
  
internal	
  -­‐	
  internal,	
  external	
  -­‐	
  internal	
  and	
  internal	
  -­‐	
  external.	
  

                                                                                                                                                                                                                                                    7
Figure	
  1.	
  Visualisation	
  of	
  knowledge	
  flows	
  in	
  open	
  innovation	
  by	
  Chesbrough,	
  2004	
  derived	
  from	
  Pique,	
  2011 .	
  
	
  
1.1	
  Closed	
  to	
  open	
  
	
  
Strands	
  of	
  open	
  innovation	
  theories	
  have	
  existed	
  in	
  academia	
  since	
  the	
  70’s8.	
  Recently	
  it	
  has	
  been	
  
popularised	
  by	
  the	
  self	
  proclaimed	
  ‘father	
  of	
  open	
  innovation’,	
  Henry	
  Chesbrough9.	
  Chesbrough	
  
identifies	
  that	
  open	
  innovation	
  has	
  emerged	
  as	
  internet	
  and	
  technological	
  advancements	
  have	
  made	
  
it	
  easier	
  to	
  collaborate	
  and	
  access	
  knowledge.	
  Today,	
  organisations	
  now	
  have	
  access	
  to	
  a	
  greater	
  
pool	
  of	
  ideas,	
  they	
  can	
  unlock	
  unknown	
  assets	
  and	
  expertise	
  and	
  they	
  can	
  involve	
  their	
  customers	
  in	
  
the	
  design	
  to	
  make	
  the	
  products	
  more	
  relevant	
  and	
  scalable.	
  Organisations	
  can	
  reduce	
  risk	
  with	
  
open	
  innovation	
  through	
  sharing	
  risk	
  with	
  partners	
  and	
  rapid	
  prototyping	
  and	
  testing	
  that	
  reduces	
  
the	
  cost	
  of	
  failure.	
  

       Learning	
  point:	
  open	
  innovation	
  helps	
  commercial	
  organisations	
  save	
  money	
  and	
  reduce	
  risk	
  	
  
	
  
Open	
  innovation	
  has	
  begun	
  to	
  replace	
  the	
  old	
  closed	
  model	
  of	
  innovation	
  and	
  the	
  two	
  approaches	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
7
  	
  	
  Chesbrough,	
  H.	
  (2004)	
  ‘Open	
  Innovation:	
  Renewing	
  Growth	
  from	
  Industrial	
  R&D’	
  Presentation	
  from	
  10th	
  Annual	
  
Innovation	
  Conference	
  in	
  Pique	
  (2006)	
  ‘Open	
  Innovation	
  and	
  Knowledge	
  Cities’.	
  Presentation	
  available	
  at	
  
http://www.slideshare.net/monica_flores_boix/open-­‐innovation-­‐and-­‐knowledge-­‐cities22-­‐barcelona-­‐case	
  	
  
8
  	
  Von	
  Hippel,	
  E.	
  (1976)	
  ‘The	
  Dominant	
  Role	
  of	
  Users	
  in	
  the	
  Scientific	
  Instrument	
  Innovation	
  Process’,	
  Research	
  Policy	
  5,	
  3,	
  	
  
212–239.	
  Available	
  at	
  http://evhippel.files.wordpress.com/2013/08/1976-­‐vh-­‐instruments-­‐paper.pdf	
  	
  	
  
9
  	
  Chesbrough,	
  H.	
  	
  (2011);	
  ‘Everything	
  You	
  Need	
  to	
  Know	
  About	
  Open	
  Innovation’,	
  Forbes	
  Blog.	
  Available	
  at	
  
http://www.forbes.com/sites/henrychesbrough/2011/03/21/everything-­‐you-­‐need-­‐to-­‐know-­‐about-­‐open-­‐innovation/	
  	
  

	
                                                                                                                                                                                                                                                      4	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
differ	
  hugely	
  (table	
  1).	
  Closed	
  organisations	
  rely	
  on	
  scientists	
  or	
  universities	
  to	
  discover	
  ideas,	
  which	
  
then	
  go	
  through	
  the	
  R&D	
  department.	
  Successful	
  ideas	
  are	
  brought	
  to	
  market	
  and	
  failed	
  ideas	
  are	
  
shelved.	
  Boundaries	
  are	
  closed	
  and	
  the	
  intellectual	
  property	
  (IP)	
  protected.	
  Yet,	
  in	
  a	
  networked,	
  
mobile	
  world,	
  closed	
  business	
  models	
  are	
  no	
  longer	
  effective.	
  Closed	
  organisations	
  can	
  no	
  longer	
  
keep	
  their	
  ideas	
  secret.	
  As	
  the	
  closed	
  transfer	
  of	
  knowledge	
  is	
  too	
  slow,	
  organisations	
  can’t	
  compete	
  
with	
  nimble	
  new	
  entrants.	
  Closed	
  organisations	
  miss	
  out	
  on	
  valuable	
  external	
  insights	
  that	
  could	
  
make	
  their	
  innovations	
  better.	
  These	
  limitations	
  of	
  closed	
  innovation	
  became	
  clear	
  through	
  the	
  
‘Great	
  Stagnation’	
  where	
  from	
  1965	
  to	
  1989,	
  employment	
  in	
  R&D	
  doubled	
  in	
  the	
  US	
  yet	
  the	
  rate	
  of	
  
patents	
  slowed10.	
  

       	
                                                                                                                                             Closed	
  innovation	
                                                                        Open	
  innovation	
  
       	
  
       Corporate	
  ethos	
                                                                                                                           Not	
  invented	
  here	
                                                                     Best	
  from	
  anywhere	
  
                                                                                                                                                      We	
  can	
  do	
  it,	
  we	
  will	
  do	
  it	
                                            Choosing	
  the	
  best	
  idea	
  among	
  internal	
  and	
  
                                                                                                                                                      Creation	
  of	
  the	
  best	
  idea	
  internally	
                                         external	
  ideas	
  

       Role	
  of	
  customer	
                                                                                                                       Passive	
  recipients	
                                                                       Active	
  co-­‐innovators	
  

       Core	
  competency	
                                                                                                                           Vertically	
  integrated	
  product	
  and	
                                                  Core	
  competitive	
  differentiation	
  and	
  
                                                                                                                                                      service	
  design	
                                                                           collaborative	
  partner	
  management	
  

       Innovation	
  success	
   Increased	
  margins/revenues,	
  reduced	
                                                                                                                                                                        R&D	
  return	
  on	
  investment,	
  breakthrough	
  
       metrics	
                 time	
  to	
  market,	
  market	
  share	
  within	
                                                                                                                                                               product	
  or	
  business	
  models	
  
                                 existing	
  market	
  

       Attitudes	
  towards	
                                                                                                                         Own	
  and	
  protect	
                                                                       Sharing	
  internal	
  IP	
  can	
  be	
  profitable	
  	
  
       IP	
                                                                                                                                           Do	
  not	
  share	
  internal	
  IP	
                                                        Buy,	
  sell	
  
                                                                                                                                                                                                                                                    The	
  corporation	
  as	
  a	
  knowledge	
  broker	
  using	
  
                                                                                                                                                                                                                                                    both	
  licensing	
  and	
  commercial	
  development	
  to	
  
                                                                                                                                                                                                                                                    monetise	
  IP	
  

       Role	
  of	
  R&D	
  and	
                                                                                                                     Internal	
  R&D	
  is	
  the	
  only	
  way	
  to	
  create	
                                 External	
  R&D	
  can	
  also	
  create	
  profit	
  and	
  value	
  
       operations	
                                                                                                                                   profit	
                                                                                      Use	
  the	
  third	
  partners	
  for	
  discovery,	
  
                                                                                                                                                      Discover,	
  design,	
  develop	
  and	
  market	
                                            development	
  and	
  delivery	
  of	
  products	
  
                                                                                                                                                      in-­‐	
  house	
  inventions	
                                                                Optimise	
  performance	
  of	
  owner	
  assets	
  through	
  
                                                                                                                                                                                                                                                    both	
  in	
  house	
  and	
  external	
  development;	
  do	
  
                                                                                                                                                                                                                                                    enough	
  R&D	
  internally	
  to	
  recognised	
  
                                                                                                                                                                                                                                                    significant	
  external	
  R&D	
  	
  

       Advantages	
                                                                                                                                   First	
  movers	
  advantage	
                                                                Having	
  a	
  better	
  business	
  model	
  is	
  more	
  
                                                                                                                                                                                                                                                    important	
  than	
  being	
  a	
  first	
  mover	
  

       Employees	
                                                                                                                                    Professional	
  employees	
  inside	
  the	
                                                  Working	
  with	
  professionals	
  inside	
  and	
  outside	
  
                                                                                                                                                      company	
  	
                                                                                 the	
  company	
  
                                                                                                                                                                                                                                                                                                                   11
Table	
  1:	
  Comparison	
  between	
  open	
  and	
  closed	
  Innovation,	
  De	
  Jong	
  et	
  al.,	
  2008	
  derived	
  from	
  Bakici,	
  2011 .	
  	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
10
  	
  Cowen,	
  T.	
  (2011);	
  ‘The	
  Great	
  Stagnation:	
  How	
  America	
  Ate	
  all	
  the	
  Low-­‐Hanging	
  Fruit	
  of	
  Modern	
  History,	
  Got	
  Sick,	
  and	
  
Will	
  (Eventually)	
  Feel	
  Better’.	
  	
  Dutton,	
  London.	
  
11
  	
  De	
  Jong,	
  J.P.J.,	
  Vanhaverbeke,	
  W.,	
  Kalvet,	
  T.	
  and	
  Chesbrough,	
  H.	
  (2008);	
  Policies	
  for	
  Open	
  Innovation:	
  Theory,	
  
Framework	
  and	
  Cases.	
  Research	
  project	
  funded	
  by	
  VISION	
  Era-­‐Net.	
  in	
  Bakici,	
  T.	
  (2011)	
  ‘State	
  of	
  the	
  Art	
  -­‐	
  Open	
  Innovation	
  in	
  
SmartCities’,	
  ESADE.	
  Available	
  at:	
  
http://ec.europa.eu/information_society/apps/projects/logos//6/270896/080/deliverables/001_D11StateoftheArtOpenIn
novation.pdf	
  	
  

	
                                                                                                                                                                                                                                                                                                                      5	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
 
1.2	
  Flows	
  of	
  open	
  knowledge
	
  
In	
  open	
  innovation	
  terms,	
  it	
  is	
  external	
  sources	
  that	
  are	
  vital.	
  External,	
  new	
  entrants	
  offer	
  the	
  most	
  
radical,	
  disruptive	
  innovations,	
  often	
  to	
  an	
  under	
  or	
  poorly	
  served	
  market.	
  As	
  incumbent	
  providers	
  
are	
  often	
  heavily	
  invested	
  in	
  existing	
  approaches,	
  they	
  find	
  it	
  hard	
  to	
  produce	
  new	
  ideas	
  when	
  they	
  
are	
  so	
  familiar	
  with	
  the	
  old12,	
  13.	
  P&G	
  is	
  widely	
  celebrated	
  for	
  their	
  open	
  innovation	
  model	
  ‘Connect	
  
and	
  Develop’.	
  ‘Connect	
  and	
  Develop’	
  generates	
  over	
  35%	
  of	
  the	
  company’s	
  innovations	
  and	
  a	
  major	
  
source	
  of	
  revenue	
  through	
  the	
  successful	
  ideas	
  that	
  come	
  from	
  external	
  sources14.	
  They	
  leverage	
  
their	
  size	
  and	
  market	
  influence	
  to	
  bring	
  external,	
  disruptive	
  innovations	
  to	
  scale.	
  	
  P&G	
  partner	
  with	
  
small	
  companies,	
  multi-­‐nationals,	
  individual	
  inventors,	
  and	
  in	
  some	
  cases,	
  its	
  competitors,	
  to	
  bring	
  
game-­‐changing	
  innovations	
  to	
  market.	
  In	
  addition	
  to	
  accepting	
  over	
  4,000	
  submissions	
  annually	
  for	
  
ideas,	
  P&G	
  goes	
  out	
  and	
  solicits	
  innovation	
  from	
  a	
  larger	
  network	
  of	
  businesses	
  and	
  individuals	
  who	
  
have	
  a	
  history	
  of	
  working	
  with	
  them.	
  It	
  does	
  this	
  by	
  issuing	
  open	
  briefs	
  on	
  themes	
  such	
  as	
  fabric	
  care	
  
or	
  wellness15.	
  	
  
	
  
As	
  well	
  as	
  drawing	
  on	
  external	
  insights,	
  organisations	
  are	
  increasingly	
  building	
  a	
  culture	
  of	
  open	
  
innovation	
  internally:	
  improving	
  knowledge	
  flows	
  within	
  and	
  catalysing	
  inspiration.	
  This	
  is	
  central	
  to	
  
the	
  model	
  of	
  Google	
  who	
  have	
  harnessed	
  their	
  culture	
  around	
  open	
  innovation.	
  They	
  enable	
  
‘anyone,	
  anywhere,	
  to	
  apply	
  their	
  unique	
  skills,	
  perspectives	
  and	
  passions	
  to	
  the	
  creation	
  of	
  new	
  
products	
  and	
  features’.	
  By	
  sharing	
  all	
  company	
  information	
  openly	
  with	
  employees,	
  Google	
  allows	
  
them	
  to	
  come	
  up	
  with	
  innovative	
  solutions	
  to	
  the	
  company’s	
  problems.	
  They	
  also	
  provide	
  time	
  and	
  
space	
  to	
  spark	
  employees’	
  imagination	
  by	
  allowing	
  them	
  20%	
  time	
  to	
  pursue	
  projects	
  of	
  their	
  own	
  
choosing.	
  Up	
  to	
  50%	
  of	
  the	
  company’s	
  yearly	
  launches	
  come	
  from	
  20%	
  time16.	
  
	
  
       Learning	
  point:	
  open	
  innovation	
  is	
  as	
  much	
  about	
  the	
  flows	
  within	
  and	
  out	
  of	
  organisation	
  as	
  the	
  
       flows	
  in	
  
	
  
Open	
  innovation	
  is	
  also	
  about	
  the	
  flows	
  of	
  knowledge	
  out	
  of	
  the	
  organisation17.	
  In	
  closed	
  innovation,	
  
failed	
  ideas	
  are	
  shelved.	
  But	
  it	
  is	
  possible	
  that	
  these	
  innovations	
  can	
  find	
  a	
  route	
  to	
  market	
  
externally:	
  through	
  joint	
  ventures,	
  spin	
  offs	
  or	
  selling	
  the	
  IP.	
  The	
  financial	
  benefits	
  this	
  brings	
  both	
  
reduces	
  the	
  cost	
  of	
  failure	
  and	
  generates	
  better	
  innovation	
  outcomes	
  as	
  more	
  ideas	
  get	
  off	
  the	
  
ground.	
  
	
  
2.	
  Open	
  innovation	
  in	
  cities	
  
	
  
Faced	
  with	
  budget	
  cuts	
  and	
  difficult	
  challenges,	
  cities	
  and	
  governments	
  are	
  looking	
  to	
  the	
  open	
  
innovation	
  models	
  of	
  commercial	
  organisations	
  to	
  try	
  to	
  solve	
  problems	
  that	
  existing	
  market	
  and	
  
government	
  structures	
  have	
  been	
  unable	
  fix.	
  	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
12
  	
  Christensen,	
  C.	
  (1997)	
  ‘The	
  Innovator’s	
  Dilemma:	
  When	
  New	
  Technologies	
  Cause	
  Great	
  Firms	
  to	
  Fail’,	
  Harvard	
  Business	
  
School	
  Press,	
  Boston.	
  
13
  	
  Christensen,	
  C.	
  (2009)	
  ‘The	
  Innovator’s	
  Prescription:	
  A	
  Disruptive	
  Solution	
  for	
  Health	
  Care’,	
  McGraw-­‐Hill	
  Professional,	
  
New	
  York	
  
14
  	
  Huston,	
  L.	
  and	
  Sakkab,	
  N.	
  (2006)	
  ‘P&G's	
  New	
  Innovation	
  Model’	
  Harvard	
  Business	
  School.	
  Working	
  Knowledge	
  article,	
  
available	
  at:	
  	
  http://hbswk.hbs.edu/archive/5258.html	
  
15	
  
       Ibid.
16
  	
  Wojcicki,	
  S.	
  (2011)	
  ‘The	
  Eight	
  Pillars	
  of	
  Innovation’.	
  Article	
  available	
  at:	
  http://www.thinkwithgoogle.com/articles/8-­‐
pillars-­‐of-­‐innovation.html	
  	
  	
  
17
  	
  Chesbrough,	
  H.	
  (2011)	
  ‘Open	
  Service	
  Innovation:	
  Rethinking	
  Your	
  Business	
  to	
  Grow	
  and	
  Compete	
  in	
  a	
  New	
  Era’,	
  	
  Jossey	
  
Bass,	
  San	
  Francisco.	
  

	
                                                                                                                                                                                                                                                  6	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
 
	
  
Cities	
  are	
  very	
  different	
  entities	
  to	
  corporate	
  firms	
  –	
  cities	
  comprise	
  of	
  many	
  organisations	
  with	
  
differing	
  interests,	
  larger	
  populations	
  and	
  their	
  services	
  have	
  many	
  interdependencies.	
  However,	
  
there	
  are	
  three	
  core	
  principles	
  of	
  commercial	
  open	
  innovation	
  that	
  cities	
  are	
  beginning	
  to	
  harness	
  
well.	
  In	
  doing	
  so,	
  they	
  are	
  starting	
  to	
  find	
  solutions	
  to	
  complex	
  problems	
  and	
  to	
  develop	
  different,	
  
better	
  and	
  lower	
  cost	
  services	
  while	
  at	
  the	
  same	
  time,	
  able	
  to	
  build	
  more	
  vibrant	
  communities.	
  	
  
	
  
This	
  section	
  will	
  first	
  look	
  at	
  the	
  context	
  of	
  open	
  innovation	
  in	
  cities	
  and	
  then	
  explore	
  the	
  principles	
  
of	
  transparency	
  collaboration	
  and	
  participation.	
  Lastly,	
  this	
  section	
  will	
  feature	
  an	
  open	
  innovation	
  
case	
  study	
  at	
  a	
  national	
  level.	
  	
  
	
  
2.1	
  Open	
  cities	
  and	
  governments	
  	
  
	
  
       Learning	
  point:	
  Open	
  innovation	
  can	
  drive	
  social	
  value	
  in	
  governments	
  and	
  cities.	
  
	
  
Throughout	
  the	
  20th	
  century,	
  governments	
  were	
  typically	
  liberal.	
  Later,	
  as	
  governments	
  recovered	
  
from	
  world	
  wars,	
  governance	
  structures	
  were	
  often	
  centralised	
  and	
  focused	
  on	
  building	
  a	
  welfare	
  
state.	
  Today,	
  a	
  new	
  governance	
  structure	
  exists	
  -­‐	
  open	
  governance	
  -­‐	
  	
  which	
  emphasises	
  citizen	
  
empowerment	
  and	
  social	
  innovation	
  (figure	
  2).	
  The	
  swell	
  of	
  popularity	
  for	
  this	
  new	
  form	
  of	
  
governance	
  has	
  come	
  about	
  through	
  three	
  key	
  drivers:	
  first,	
  technological;	
  second,	
  financial	
  and	
  
third,	
  rising	
  public	
  expectations.	
  

Figure	
  2.	
  Open	
  government,	
  a	
  framework	
  for	
  citizen	
  empowerment	
  in	
  governments	
  and	
  cities,	
  
European	
  Commission	
  ‘A	
  vision	
  for	
  public	
  services’,	
  201318	
  	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
18
  	
  European	
  Commission	
  (2013)	
  ‘	
  A	
  Vision	
  for	
  Public	
  Services’	
  draft	
  report	
  available	
  at:	
  
http://ec.europa.eu/information_society/newsroom/cf/dae/document.cfm?doc_id=3179	
  	
  

	
                                                                                                                                                                                                                                                  7	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
 
Technological	
  developments	
  and	
  the	
  internet	
  have	
  been	
  major	
  catalysts	
  for	
  open	
  cities	
  and	
  social	
  
innovation.	
  Through	
  the	
  internet,	
  citizens	
  can	
  access	
  knowledge	
  on	
  public	
  services	
  and	
  information	
  
on	
  public	
  spending.	
  Authorities	
  and	
  cities	
  are	
  more	
  accountable	
  for	
  their	
  decisions	
  and	
  are	
  subject	
  to	
  
closer	
  scrutiny.	
  Citizens,	
  as	
  a	
  result,	
  are	
  taking	
  a	
  greater	
  interest	
  in	
  the	
  running	
  and	
  creation	
  of	
  public	
  
services.	
  In	
  turn,	
  they	
  are	
  demanding	
  even	
  more	
  information	
  be	
  made	
  available	
  publicly	
  -­‐	
  putting	
  
pressure	
  on	
  many	
  governments	
  to	
  grant	
  ‘Right	
  to	
  Information’19.	
  This	
  is	
  helping	
  cities	
  to	
  build	
  a	
  
better	
  understanding	
  of	
  challenges	
  they	
  face	
  and	
  better	
  enable	
  citizens	
  to	
  contribute	
  to	
  public	
  
services.	
  
	
  
Financial	
  pressure	
  is	
  often	
  cited	
  as	
  a	
  key	
  driver	
  for	
  innovation20.	
  The	
  public	
  purse	
  is	
  not	
  bottomless;	
  
increasingly	
  demographic	
  pressure	
  combined	
  with	
  recession	
  has	
  led	
  cities	
  and	
  governments	
  to	
  
review	
  their	
  services	
  and	
  models.	
  Public	
  services	
  and	
  value	
  have	
  traditionally	
  been	
  the	
  responsibility	
  
of	
  governments	
  and	
  cities.	
  However,	
  open	
  innovation	
  recognises	
  the	
  value	
  of	
  external	
  groups	
  in	
  the	
  
generation	
  of	
  social	
  value	
  and	
  unlocks	
  their	
  ability	
  to	
  act	
  –	
  including	
  private	
  sector	
  investment,	
  
citizens	
  who	
  help	
  themselves	
  and	
  community	
  around	
  them	
  as	
  well	
  as	
  the	
  growing	
  third	
  sector.	
  At	
  
the	
  same	
  time,	
  open	
  innovation	
  provides	
  opportunities	
  for	
  cities	
  to	
  maintain	
  their	
  competitiveness	
  
and	
  sustain	
  economic	
  growth21.	
  
	
  
Public	
  expectations	
  are	
  also	
  driving	
  city	
  organisations	
  towards	
  a	
  more	
  open	
  approach	
  as	
  they	
  try	
  to	
  
respond	
  to	
  higher	
  demands.	
  Increasingly,	
  society	
  wants	
  more	
  involvement	
  in	
  how	
  services	
  are	
  run.	
  
When	
  people	
  experience	
  a	
  slick,	
  user	
  centred	
  product	
  or	
  service	
  from	
  the	
  likes	
  of	
  Amazon	
  or	
  Apple,	
  
they	
  can	
  come	
  to	
  expect	
  the	
  same	
  of	
  public	
  services.	
  Through	
  social	
  media	
  there	
  are	
  increasing	
  
means	
  to	
  broadcast	
  their	
  opinions	
  and	
  demand	
  more	
  of	
  their	
  public	
  services.	
  As	
  a	
  result,	
  power	
  no	
  
longer	
  sits	
  so	
  comfortably	
  in	
  the	
  hands	
  of	
  governments	
  and	
  markets	
  alone.	
  Entire	
  governments	
  have	
  
been	
  toppled	
  through	
  social	
  action	
  supported	
  by	
  social	
  media22.	
  	
  	
  
	
  
2.2	
  Principles	
  of	
  open	
  innovation	
  in	
  cities	
  
	
  
Collaboration	
  is	
  a	
  fundamental	
  principle	
  of	
  open	
  innovation.	
  It	
  is	
  even	
  more	
  so	
  for	
  fragmented	
  
ecosystems	
  like	
  cities	
  with	
  diverse	
  groups	
  and	
  differing	
  interests.	
  Open	
  innovation	
  processes	
  can	
  
bring	
  these	
  groups	
  together	
  and	
  in	
  doing	
  so	
  break	
  down	
  conflicts	
  and	
  build	
  cohesive	
  communities.	
  
Collaboration	
  is	
  key	
  for	
  the	
  complex	
  issues	
  cities	
  are	
  trying	
  to	
  tackle	
  as	
  there	
  are	
  multiple	
  
interdependencies,	
  and	
  ideas	
  may	
  be	
  lost	
  in	
  translation	
  between	
  groups.	
  Overcoming	
  the	
  problems	
  
of	
  translation	
  requires	
  an	
  understanding	
  of	
  tacit	
  knowledge	
  where	
  knowledge	
  is	
  hard	
  to	
  explain	
  -­‐	
  like	
  
trying	
  to	
  describe	
  a	
  way	
  of	
  working	
  or	
  playing	
  an	
  instrument23.	
  To	
  overcome	
  this,	
  continued	
  and	
  
iterative	
  interaction	
  between	
  different	
  groups	
  is	
  needed24.	
  Creating	
  the	
  systems	
  and	
  platforms	
  for	
  
this	
  interaction	
  is	
  an	
  important	
  part	
  of	
  the	
  innovation	
  process	
  and	
  should	
  be	
  built	
  in25.	
  	
  	
  
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
19
  	
  European	
  Commission	
  (2013)	
  ‘	
  A	
  Vision	
  for	
  Public	
  Services’.	
  Draft	
  report	
  available	
  at:	
  
http://ec.europa.eu/information_society/newsroom/cf/dae/document.cfm?doc_id=3179	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
20
  	
  Davies,	
  A.	
  and	
  Simon,	
  J.	
  (2013)	
  ‘The	
  Value	
  and	
  Role	
  of	
  Citizen	
  Engagement	
  in	
  Social	
  Innovation’.	
  TEPSIE	
  
report,	
  available	
  at	
  http://youngfoundation.org/wp-­‐content/uploads/2013/11/value-­‐and-­‐role-­‐of-­‐citizen-­‐
engagement.pdf	
  	
  
21
  European	
  Commission	
  (2013)	
  ‘	
  A	
  Vision	
  for	
  Public	
  Services’.	
  Draft	
  report,	
  	
  available	
  at:	
  
http://ec.europa.eu/information_society/newsroom/cf/dae/document.cfm?doc_id=3179	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
22
  	
  ibid	
  
23
  	
  Tuomi,	
  I.	
  (2009)	
  ‘Theories	
  of	
  Open	
  Innovation’.	
  Presentation,	
  available	
  at:	
  	
  
http://www.meaning;processing.com/personalPages/tuomi/articles/TheoriesOfOpenInnovation.pdf	
  	
  
24
  	
  Chesbrough,	
  H.	
  (2011)	
  ‘Open	
  Service	
  Innovation:	
  Rethinking	
  Your	
  Business	
  to	
  Grow	
  and	
  Compete	
  in	
  a	
  New	
  Era’.	
  Jossey	
  
Bass,	
  San	
  Francisco.	
  
25
           	
  Kleiman,	
  N.	
  Forman,	
  A.	
  Ko,	
  J.	
  Giles,	
  D.	
  and	
  Bowles,	
  J.	
  (2013)	
  ‘Innovation	
  and	
  the	
  City.	
  Centre	
  for	
  an	
  Urban	
  

	
                                                                                                                                                                                                                                                  8	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
 
Transparency	
  and	
  open	
  practices	
  bring	
  about	
  a	
  more	
  vibrant	
  democracy.	
  Citizens	
  from	
  all	
  
backgrounds	
  increasingly	
  have	
  access	
  to	
  information	
  about	
  how	
  the	
  city	
  is	
  run26.	
  As	
  innovative	
  city	
  
leaders	
  share	
  information	
  on	
  money	
  invested,	
  priorities	
  and	
  progress	
  -­‐	
  trust	
  can	
  be	
  built	
  amongst	
  
citizens.	
  It	
  is	
  trust	
  that	
  enables	
  collaboration,	
  generating	
  further	
  innovation.	
  Where	
  old	
  closed	
  
systems	
  alienated,	
  new	
  open	
  systems	
  can	
  engage	
  and	
  excite.	
  In	
  Seoul,	
  Park	
  Won-­‐soon	
  has	
  adopted	
  a	
  
citizen-­‐centred,	
  hands-­‐on	
  communicative	
  style	
  of	
  politics	
  and	
  keeps	
  a	
  wall	
  of	
  post-­‐it	
  notes	
  with	
  
requests	
  from	
  citizens.	
  His	
  team	
  have	
  also	
  developed	
  a	
  1000	
  Oasis	
  Ideas	
  platform:	
  where	
  residents	
  
can	
  make	
  suggestions	
  about	
  how	
  Seoul	
  is	
  run	
  and	
  the	
  team	
  can	
  respond	
  to	
  citizens’	
  complaints27.	
  
	
  
       Learning	
  point:	
  open	
  innovation	
  stimulates	
  a	
  vibrant	
  and	
  inclusive	
  democracy	
  	
  
	
  
Participation	
  is	
  a	
  principle	
  of	
  open	
  innovation	
  that	
  builds	
  empowerment	
  and	
  taps	
  into	
  societal	
  
assets.	
  Open	
  cities	
  listen	
  and	
  provide	
  opportunities	
  for	
  citizens	
  to	
  play	
  a	
  role	
  in	
  the	
  shaping	
  of	
  
innovation	
  in	
  cities	
  -­‐	
  defining	
  the	
  issues	
  that	
  matter	
  to	
  them	
  and	
  empowering	
  them	
  to	
  take	
  control	
  
of	
  the	
  challenges	
  facing	
  them.	
  It	
  unlocks	
  resources	
  that	
  are	
  vital	
  to	
  cash	
  poor	
  city	
  governments.	
  
Driven	
  by	
  the	
  purpose	
  of	
  public	
  good,	
  communities	
  are	
  often	
  willing	
  volunteers,	
  who	
  help	
  come	
  up	
  
with	
  and	
  refine	
  solutions.	
  Involving	
  users	
  and	
  the	
  wider	
  city	
  ecosystem	
  enables	
  the	
  generation	
  of	
  
more	
  relevant,	
  sustainable	
  and	
  impactful	
  services	
  designed	
  around	
  real	
  needs	
  and	
  greater	
  
understanding	
  of	
  what	
  this	
  might	
  mean	
  in	
  practice.	
  Developing	
  more	
  relevant	
  innovations	
  
importantly	
  means	
  cost	
  savings	
  and	
  risk	
  reduction28.	
  
	
  
2.3	
  National	
  example	
  of	
  open	
  and	
  social	
  innovation	
  
	
  
Ubudehe	
  is	
  a	
  national	
  example	
  of	
  open,	
  social	
  innovation	
  in	
  practice	
  that	
  contains	
  principles	
  that	
  can	
  
apply	
  to	
  cities	
  (box	
  1).	
  In	
  Ubudehe,	
  communities	
  are	
  involved	
  in	
  identifying	
  the	
  problem,	
  generating	
  
a	
  solution	
  and	
  putting	
  it	
  into	
  practice.	
  This	
  has	
  wide	
  ranging	
  benefits:	
  increased	
  social	
  cohesion,	
  
increased	
  relevance	
  of	
  public	
  spending,	
  improved	
  management	
  of	
  public	
  funds	
  and	
  a	
  cultural	
  change	
  
towards	
  entrepreneurship.	
  On	
  top	
  of	
  this,	
  cost	
  savings	
  of	
  80%	
  on	
  local	
  construction	
  projects	
  have	
  
also	
  been	
  reported29.	
  	
  
	
  
       Box	
  1.	
  National	
  example	
  of	
  open	
  innovation	
  adapted	
  from	
  Gillinson	
  et	
  al.	
  201030	
  
       	
  
       In	
  2001,	
  the	
  Government	
  of	
  Rwanda	
  through	
  the	
  Common	
  Development	
  Fund	
  (CDF)	
  established	
  a	
  
       programme	
  branded	
  ‘Ubudehe’.	
  This	
  programme	
  was	
  driven	
  by	
  a	
  partnership	
  between	
  the	
  
       Ministry	
  of	
  Finance	
  and	
  Economic	
  Planning	
  (MINECOFIN)	
  and	
  that	
  of	
  Local	
  Government	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
Future’.	
  Report	
  available	
  at:	
  http://nycfuture.org/pdf/Innovation-­‐and-­‐the-­‐City.pdf	
  	
  
26
           	
  Bakici,	
  T.	
  (2011)	
  ‘State	
  of	
  the	
  Art	
  	
  -­‐	
  Open	
  Innovation	
  in	
  SmartCities’.	
  ESADE	
  report,	
  available	
  at:	
  
http://ec.europa.eu/information_society/apps/projects/logos//6/270896/080/deliverables/001_D11Stateofth
eArtOpenInnovation.pdf	
  
27	
  
       Choi	
  Kyong-­‐Ae	
  (2012)	
  ‘Seoul	
  Mayor:	
  Almost	
  Impossible	
  for	
  an	
  Independent	
  to	
  be	
  President’.	
  Wall	
  Street	
  
Journal,	
  Asia	
  blog	
  available	
  at	
  http://blogs.wsj.com/korearealtime/2012/12/03/seoul-­‐mayor-­‐almost-­‐
impossible-­‐for-­‐an-­‐independent-­‐to-­‐be-­‐president/	
  
28
  	
  Bason,	
  C.	
  (2010)	
  ‘Leading	
  Public	
  Sector	
  Innovation:	
  Co-­‐Creating	
  for	
  a	
  Better	
  Society’	
  Policy	
  Press.	
  	
  
29
  	
  Gillinson,	
  S.,	
  Horne,	
  M.	
  And	
  Baeck,	
  P.	
  (2010);	
  Radical	
  Efficiency:	
  Different,	
  Better,	
  Lower	
  Cost	
  Public	
  Services,	
  
Innovation	
  Unit	
  and	
  Nesta.	
  Available	
  at	
  
http://www.innovationunit.org/sites/default/files/Radical%20efficiency%20-­‐%20a%20practical%20guide.pdf	
  	
  
30
  	
  Ibid.	
  

	
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        9	
  
Key to the city: unlocking open innovation - URBACT Pilot Transfer Network 2014/15 York, Siracusa, San Sebastian, Tallinn - URBACT
You can also read