LMA DIPLOMA IN FOOTBALL MANAGEMENT - League Managers Association
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
LMA DIPLOMA IN FOOTBALL MANAGEMENT 2019-2020
CONTENTS Achieving your ambitions 05 Course module overview 06 Course calendar 10 Entry requirements 13 The home of English football 14 The LMA Learning and Personal Development Model 16 LMA Institute events 19 Fee contribution and how to apply 21 Alumni 22
ACHIEVING YOUR AMBITIONS
The LMA Institute offers those looking for a formal qualification the opportunity to
obtain a Diploma in Football Management, in partnership with the University of Liverpool.
This one-year course consists of a residential week at the start and end, with 7 one-day
masterclasses throughout the year. Assessment is via assignments, group work and
presentations.
This programme continues to evolve to ensure it remains relevant to those working in
“THE LMA DIPLOMA IN professional football and those who aspire to become managers.
FOOTBALL MANAGEMENT The LMA Diploma in Football Management enhances your leadership abilities, sharpens
PROVIDES A BRIDGE BETWEEN your strategic thinking, gives practical insights into the modern practices of sports
performance management and gives you a broader perspective on the many challenges
THE GAME’S COACHING and complexities of the football industry. The programme builds on your proven talent
QUALIFICATIONS AND THE and experience to deliver a set of practical skills that you use as you build your career.
REALITIES OF MANAGEMENT IN The Diploma challenges its students to raise their game, confront their knowledge gaps
THE MODERN GAME.” and refine their skill set. It inspires peer-to-peer learning, with all students sharing
their experiences in a rich, collaborative learning environment. It brings together an
HOWARD WILKINSON, experienced group of lecturers, experts and industry insiders, as well as engaging with
LMA CHAIRMAN many of the LMA’s senior members to share their real-life experiences in the game.
You will graduate with a deep understanding of yourself and your personal leadership
style, with an enhanced focus, confidence and a strong support network to make a
significant impact as a leader in the game and to achieve your football career ambitions.
05
COURSE MODULE OVERVIEW
COURSE INTRODUCTION LMA Diploma in Football Management: An Overview BUILDING YOUR BRAND Make your image work for you
Assessment: N/A Master the art of CV writing to give you the edge
Assessment: Individual essay 2
SURVIVE, WIN, SUCCEED Face the important questions when embarking on the management journey
Learn from senior LMA members to ensure individual opportunities lead to a PRACTICAL MEDIA STRATEGY; Focus on managing and working with the media
long career in the professional game THE MEDIA AND THE LAW; Explore the positives and pitfalls of social media
Assessment: N/A
SOCIAL MEDIA Practical training including on-camera interviews and press conferences
STAKEHOLDER ANALYSIS Study strategies and structures in football
Assessment: N/A
Managers, the media and the law
Identify, understand and prioritise the needs of key football stakeholders
Understand power and interest and create successful governance structures TRANSFORMATIONAL Transformational neuroscience
Assessment: Individual essay LEADERSHIP Practical strategies to guide your team towards your vision and towards performance improvement
Assessment: Individual essay 1
PERSONAL PSYCHOLOGICAL Myers Briggs Type Indicator
PROFILING Strength Deployment Inventory MENTAL TOUGHNESS Cognitive behavioural techniques to maximise performance under pressure
Learn more about yourself and use this self-awareness to improve your people management skills AND RESILIENCE Practical techniques to develop psychological residilience skills
Improve your negotiation and team building skills, and deal more effectively with difficult situations Assessment: Individual essay 3
Assessment: N/A
BUILDING BACKROOM TEAMS Create successful and well-blended teams
INFLUENCING AND NEGOTIATION Gain skills to create successful outcomes by developing a thorough understanding of psychological Gain a deeper understanding of managing teams, particularly in times of stress
approaches to personality and motivation Master the art of conflict resolution
Assessment: Individual essay 1 Assessment: Individual essay 1 and 3
MANAGING UPWARDS Effective communication strategies when managing upwards FOOTBALL FINANCE Key financial tools used in football business: balance sheets, P&L, cash flow; key ratios
Building chemistry to improve relationships across the working environment Develop an understanding of boardroom negotiations
Turn ideas into results to build credibility and cement relationships Recognise the fundamental financial challenges facing football clubs at all levels
Assessment: Individual essay 1 Group assignment: Analysis of football club accounts
06 07
DIVERSITY, EQUALITY Insights into diversity, equality and the law CAREER DEVELOPMENT Understand your purpose and drivers
AND INCLUSION Managing multicultural teams Assess your strengths and personal development needs
The benefits of harnessing diversity Communicate effectively with potential employers
Assessment: N/A Assessment: N/A
BUILDING HIGH Learn how the best leaders engage their teams with a compelling vision and a strong team identity STUDY VISIT Research and arrange club visit
PERFORMANCE TEAMS Define the characteristics of high performance teams Benchmark 3 areas of club operations
Explore techniques to innovate and stay ahead of the competition Assessment: Assignment 5 - 15-minute presentation and individual written report
Assessment: Assignment 5
FINAL ASSESSMENT
Final project presentation of student’s choice, e.g. Strategic analysis of a club, club season review,
PERSONAL HEALTH Explore the challenges to your own health and wellbeing mock job interview
AND WELLBEING Insights in preventing illness and injury to you and your team Assessment: Assignment 6 - 10-minute presentation and 5,000 word written report
Optimise daily performance and build long-term resilience
MANAGING IN THE Premier League manager Q&A: insights and tips at course completion
Practical health assessments
ENGLISH GAME Assessment: N/A
Assessment: N/A
PERFORMANCE ANALYTICS Understand how to use performance data to drive success
How to apply analytics to training and player recruitment processes
Manipulate data to create meaningful and practical performance insights
Assessment: N/A
PUBLIC SPEAKING AND Tips on how to be authentic in front of any audience
PRESENTATION SKILLS Structure presentations to deliver a polished and professional message
Techniques to commit your presentation to memory
Defeat stage fright
Assessment: Assignments 5 & 6
08 09
“I’VE BEEN MANAGING FOR 20
YEARS AND PEOPLE OFTEN ASK
ME WHY I NEED A DIPLOMA IN
FOOTBALL MANAGEMENT. EVERY
DAY IS A SCHOOL DAY FOR ME
AND YOU SHOULD ALWAYS LOOK
TO BROADEN YOUR EDUCATION.”
JOHN COLEMAN
“THIS COURSE HAS NOT ONLY
CHANGED THE WAY I GO ABOUT
MY JOB, BUT IT HAS CHANGED
MY LIFE. I FIND WAYS TO
APPLY SO MUCH OF WHAT I’VE
STUDIED OVER THE PAST YEAR
TO EVERYTHING I DO.”
JIMMY BELL
COURSE CALENDAR
Residential Summer School 10-14 June 2019 University of Liverpool, London
Masterclass 18 September 2019 St. George’s Park
Masterclass 16 October 2019 St. George’s Park
Masterclass 20 November 2019 St. George’s Park
Masterclass 04 December 2019 St. George’s Park
Masterclass January 2020 TBC
Masterclass February 2020 TBC
Masterclass March 2020 TBC
“FOR ANY COACH OR MANAGER
Residential Summer School May 2020 TBC
IN THE PROFESSIONAL GAME,
THE LMA COURSES ARE A MUST.
WHEN DEALING WITH PLAYERS
YOU MUST DEMONSTRATE MAN
MANAGEMENT AND LEADERSHIP
SKILLS, ALONGSIDE YOUR
COACHING ABILITIES.”
CHRIS POWELL
10
ENTRY REQUIREMENTS
Applications are welcome from any football professional who meets the admissions
criteria and is committed to working as a football manager.
ADMISSION CRITERIA
n Applicants must hold a current UEFA ‘A’ coaching licence
n Priority will be given to those who hold the English ‘A’ Licence Award
n Applicants should have experience of the English Professional Game at Premier League
or Football League level, as a player, coach, assistant manager or manager
“HAVING GAINED VITAL BUSINESS n In exceptional circumstances, a candidate may be considered at the discretion of the
selection committee
AND LEADERSHIP SKILLS
THROUGH THE LMA DIPLOMA Please note that you may be required to attend an interview.
IN FOOTBALL MANAGEMENT, IT
IS IMPORTANT TO USE THIS TO
COMPLEMENT MY FOOTBALL AND
MANAGEMENT KNOWLEDGE IN
MY ROLE AS MANAGER.”
SEAN DYCHE
13
THE HOME OF ENGLISH FOOTBALL
“THE IDEA IS TO TAKE GOOD
St. George’s Park, a £105 million facility, is set in 330 acres of Staffordshire countryside,
PRACTICE FROM BUSINESS AND
providing a wealth of world class football, sports science and educational facilities to the OTHER SPORTS. FOR EXAMPLE, WHEN
professional game. It is the home for England’s 24 national teams and includes 13 outdoor YOU GO INTO A BOARD MEETING AND
pitches, including a replica Wembley surface, a full-size indoor 3G pitch, an indoor Futsal
sports hall and a 3-lane sprint track.
THEY ARE DISCUSSING CASHFLOW, IT
The educational facilities, including a 100-seat lecture theatre, flexible seminar and
IS EASIER TO UNDERSTAND BECAUSE
lecture rooms and a learning resource library, provide a richly collaborative learning YOU’VE HAD THAT TRAINING. THE
environment for leaders both from inside and outside the professional game. COURSE IS THE BEST ONE I’VE BEEN
Hilton at St. George’s Park features 228 guest bedrooms, including 11 suites, a ON BY A MILLION MILES.”
restaurant and bar, and a health club and spa.
AIDY BOOTHROYD
14
THE LMA LEARNING AND
PERSONAL DEVELOPMENT MODEL QUALIFICATIONS
ONE-TO-ONE
PERSONAL
RESEARCH
DEVELOPMENT
PROGRAMMES
CPD LEARNING CONTENT AND
EVENTS RESOURCES
Through the LMA Institute of Leadership and High Performance,
YOU
the LMA delivers an extensive programme to its members and the
professional practitioners in the game. We deliver to the pillars below,
THE INDUSTRY YOUR TEAM guided by the LMA Learning and Personal Development Model.
THE GAME
YOU YOUR TEAM THE GAME THE INDUSTRY 1. QUALIFICATIONS 2. CPD LEARNING 3. ONE-TO-ONE 4. CONTENT AND 5. RESEARCH
Insight into building and A comprehensive guide Insight into aspects Relevant insight and A range of accredited EVENTS PERSONAL RESOURCES An ongoing
maintaining your personal to the key elements of the technical understanding of key qualifications including A calendar of CPD- DEVELOPMENT An extensive library programme of
toolkit – including your
leadership profile, career
of building and leading
your team, maximising
and performance
environment of elite
industry considerations
that impact you as an
the LMA Diploma in accredited events PROGRAMME of leadership and bespoke research
Football Management throughout the performance insight
development and health team performance and sport and business. individual, your teams A programme of
year, including
and wellbeing. motivating individuals. and your business. bespoke, face-to-
High Performance
face interaction with
Masterclasses,
personal development
Technical Performance
and health and
Clinics, Leadership
wellbeing experts
Series and Regional
Workshops
16 17
LMA INSTITUTE EVENTS
LMA Diploma Students have access to additional Institute events throughout the year
+ High Performance + An Evening With...
Masterclasses
Hear from senior LMA
Relevant leadership and high members and other
performance topics tailored to performance experts offering
the attendees, including real-life insight and networking in
insights from LMA Ambassadors. informal settings.
“I WISH I HAD TAKEN THIS + Technical Performance + LMA Leadership
COURSE EARLIER AS I HAVE Clinics Series
LEARNT SO MUCH THAT IS Delivered in conjunction with
professional coaches and LMA
The LMA Leadership Series brings
together leaders from sport and
CERTAIN TO HELP ME IMPROVE partners to provide a balance of
practical and theoretical insight into
business to learn from each other,
delivering a programme of insight
IN MY FUTURE CAREER.” the technical aspects of the game. into leadership and management.
OLE GUNNAR SOLSKJÆR + Regional + Performance
Workshops Experiences
Delivering valuable insight and Be immersed in the world of
learning in specific skill areas inspiring leaders from other
relevant to the profession. sporting disciplines.
19FEE CONTRIBUTION
For applicants with experience of the English Professional Game at Premier League or
Football League level, as a player, coach, assistant manager or manager, there is a one-
off course fee of £1,000 to include all hotel accommodation in respect of the summer
schools, meals and learning materials. The cost for external applicants is available on
request.
“EVEN AS A PLAYER, I WAS
DETERMINED TO PREPARE
AS FULLY AS POSSIBLE FOR HOW TO APPLY
MANAGEMENT AND TOOK
EVERY AVAILABLE COURSE
ON COACHING, LEADERSHIP
AND PSYCHOLOGY. I HAVE Please contact LMA Member Services Director Ali Betson to access the online
ALWAYS DEDICATED MYSELF application form:
TO LIFELONG LEARNING AND ali.betson@leaguemanagers.com
IMPROVEMENT.”
STUART PEARCE MBE
21ALUMNI
TONY ADAMS DAVID CONNOLLY STEVE HOLLAND ANDY McMILLAN JON RUDKIN
NIGEL ADKINS TERRY CONNOR SIMON HOLLYHEAD IAN McPARLAND ADAM SADLER
MARTIN ALLEN GRAHAM COUGHLAN MARK HUGHES KEITH MILLEN IAN SAMPSON
WAYNE ALLISON ANDY CROSBY CHRIS HUGHTON DARREN MOORE KIERAN SCARFF
WILL ANTWI KEITH CURLE RITCHIE HUMPHREYS JOHN MORLING ANDY SCOTT
MICHAEL APPLETON JULIAN DARBY BARRY HUNTER DAVID MOSS RYAN SEMPLE
IAN ATKINS CHRIS DAVIES MARTIN HUNTER FABRICE MUAMBA IAN SHARPS
DEAN AUSTIN PAUL DAVIES PAUL HURST STUART MURDOCH MIKE SHERON
KEVIN BALL BOBBY DAVISON INIGO IDIAKEZ JOHN MURPHY PETER SHIRTLIFF
IAN BARACLOUGH NICK DAWS ALAN IRVINE MATT MURRAY PAUL SIMPSON
GARRETH BARKER KEVIN DILLON KENNY JACKETT PAUL MURRAY DEAN SMITH
RICHIE BARKER CHRIS DOIG MIKE JACKSON ROB NEWMAN OLE GUNNAR SOLSKJÆR
DAVID BARNETT KEITH DOWNING MICHAEL JOHNSON JAMES O’CONNOR NIGEL SPACKMAN
EARL BARRETT JOE DUNNE MICHAEL JOLLEY SEAN O’DRISCOLL KRISTJAAN SPEAKMAN
MICKY BARRON SEAN DYCHE JOE JOYCE KELHAM O’HANLON RICHARD STEVENS
NAS BASHIR NICKY EADEN ARMAND KAVAJA RICHARD O’KELLY GILES STILLE
TOM BATES JOHN EBBRELL PAUL KEE DAVID OLDFIELD PERRY SUCKLING
RICHARD BEALE JAMES ELLIS DARREN KELLY IFFY ONUORA KEVIN SUMMERFIELD
CHRIS BEECH
JIMMY BELL
CHRIS EVANS
LES FERDINAND
ROB KELLY
IAN KING
GARY OWERS
JOHN PARK
KIT SYMONS
JOHN TAYLOR “THE LMA COURSES ARE
INVALUABLE. THEY ALLOW
KEVIN BETSY DARREN FERGUSON WILLIE KIRK DAVID PARKER STUART TAYLOR
MARCUS BIGNOT IAN FOSTER CHRIS KIWOMYA STUART PEARCE KEVIN THELWELL
KEVIN BLACKWELL JAMIE FULLARTON MARTIN KUHL MIKE PHELAN NEIL THOMPSON
NOEL BLAKE
BOB BLOOMER
BEN GARNER
SCOT GEMMILL
BRIAN LAWS
MARTIN LING
JAMIE PITMAN
CARL PLUNKETT
STEVE THOMPSON
STEVE TILSON MANAGERS AND COACHES,
THROUGHOUT THEIR CAREERS,
AIDY BOOTHROYD STUART GRAY STEVE LOMAS CHRIS POWELL MARK VENUS
GARY BREEN STEVE GREAVES TONY LOUGHLAN HOPE POWELL DAVE WATSON
TO NETWORK WITH EXPERTS,
CRAIG BREWSTER PAUL GROVES DAVID LOWE GARETH PROSSER DAVID WEIR
STEVE BROWN MATT HAMSHAW KEVIN LYNCH DARREN PURSE GRAHAM WESTLEY
MARCUS BROWNING MICK HARFORD DINO MAAMRIA TAFFAZUL RAHMAN JON WHITNEY
PAUL BRUSH
WAYNE BURNETT
CHRIS HARGREAVES
MIKEY HARRIS
MALKY MACKAY
KEVIN MAHER
CHRIS RAMSEY
NEIL REDFEARN
RUSS WILCOX
GERAINT WILLIAMS PEERS AND OTHER LEADERS,
AND TO LEARN FROM THEIR
AARON CALLAGHAN PAUL HART SCOTT MARSHALL SEAN REED JASON WITHE
LEE CARSLEY STEVE HASLAM DAMIAN MATTHEW LEE RICHARDSON IAN WOAN
TONY CARSS JIMMY FLOYD HASSELBAINK STUART McCALL GREGOR RIOCH DAVID WRIGHT
CHRIS CASPER
NICK CHADWICK
JONATHAN HENDERSON
CLINT HILL
BRIAN McCLAIR
NEIL McDONALD
MARK ROBINS
DARREN ROBINSON EXPERIENCES IN THE GAME.”
CHRIS HUGHTON
SIMON CHARLTON STEVE HODGE CHRIS McGUANE PHIL ROBINSON
JOHN COLEMAN GLYN HODGES TOMMY McINTYRE SCOTT ROGERS
22PROUDLY SUPPORTED BY
League Managers Association, St. George’s Park, Newborough Road, Needwood, Burton upon Trent DE13 9PD
01283 576350 | www.leaguemanagers.com | lma@leaguemanagers.comYou can also read
