Magazine - ROS Retail Outlet Shopping
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Magazine ROS MAGAZINE / ISSUE NO 7 We love Outlet Shopping Creating Outlet Shopping Destinations across Europe ALGARVE / BRUGNATO / BUDAPEST / COTSWOLDS / GEISLINGEN / GDANSK / HAUTMONT / KRAKOW / PARMA / SOLTAU / SOSNOWIEC / WARSAW / WUPPERTAL / ZAGREB / ZARAGOZA
ROS RETAIL OUTLET SHOPPING
WELCOME AT ROS RETAIL OUTLET SHOPPING
Creating desirable
shopping experiences
ROS Retail Outlet Shopping develops, ROS Retail Outlet Shopping entwickelt,
manages and operates retail real estate with managt und betreibt Handelsimmobilien mit
focus on designer outlets and innovative Schwerpunkt Designer Outlets und innovative
shopping concepts across Europe. Einzelhandelskonzepte in Europa.
Driven by the mission to increase value for Angetrieben durch die Mission einen Mehrwert
customers, brand partners, investors and für Kunden, Markenpartner, Investoren und
communities. Owner-managed, lean and fast. Gemeinden zu schaffen. Inhabergeführt,
schlank und schnell.
ROS Retail Outlet Shopping, headquartered
in Vienna, with partnerships in Poland, Italy ROS Retail Outlet Shopping mit Sitz in Wien sowie
and France, is an independent retail real estate Partnerschaften in Polen, Italien und Frankreich,
consulting and centre management company ist ein unabhängiges Handelsimmobilien-,
specialised in Designer Outlets and innovative Beratungs- und Center Management Unternehmen,
shopping concepts across Europe. The company das sich auf Designer Outlets und innovative
aims to create unique, sustainable and successful Einzelhandelskonzepte in Europa spezialisiert hat.
shopping experiences.
ROS Retail Outlet Shopping deckt alle Projektphasen
ROS covers all stages of a project from finding ab, von der Standortbewertung über die
‘‘
the right location to developing it to all aspects Entwicklung bis zur operativen Betriebsführung.
of operational management. Sustainable centre Ein nachhaltiges Wachstum wird durch eine starke
Whoever said money growth is supported by a strong brand partner Markenpartnerschaft, qualitativ hochwertige
management, high quality retail and customer Retail- und Kundenservice-Standards sowie
can‘t buy happiness services standards as well as an innovative einen modernen Marketingansatz von einem
simply didn‘t know marketing approach provided by a professional professionellen Senior Management-Team
senior management team. sichergestellt.
where to go shopping.
Bo Derek Founded in 2011 and thus one of the shortest In 2011 gegründet und damit eines der jüngsten
existing companies in this field, ROS has already Unternehmen in diesem Bereich, hat sich ROS
established itself among the top ten outlet operators bereits unter den Top Ten der Outlet-Betreiber in
in Europe. The founders Thomas Reichenauer and Europa etabliert. Die Gründer Thomas Reichenauer
Gerhard Graf are both committed professionals und Gerhard Graf sind beide engagierte Profis mit
with many years of experience and knowledge in langjähriger Erfahrung und Wissen im europäischen
the European outlet market as well as recognized Outlet-Markt sowie anerkannte Persönlichkeiten in
personalities in the industry. der Branche.
3
ROS RETAIL OUTLET SHOPPING
CENTRE
ADMINISTRATION
& FINANCE
BRAND PARTNER
INTEGRATED CENTRE MANAGEMENT
RELATIONSHIP
360°
LEASING
passion
for CENTRE
MANAGEMENT
shopping FACILITY
MANAGEMENT
RETAIL
Integrated Centre Management over the
complete retail real estate lifecycle is ROS
Das integrierte Center Management
über den gesamten Lebenszyklus von
MARKETING
Retail Outlet Shopping‘s core business. Handelsimmobilien ist das Kerngeschäft
von ROS Retail Outlet Shopping.
The operative role is the heart of the company,
providing excellent services to brand partners, Das operative Geschäft ist das Herz des
their employees, towns, communities, tourism Unternehmens, welches sich als Dienstleister
partners, further stakeholders and, of course, also für Marken-Partner, deren Angestellte, Städte,
for investors. Kommunen, Tourismus-Partner, verschiedene
Interessengruppen und viele mehr versteht,
Only integrated centre management, combining the natürlich auch für Investoren.
effective interaction of internal processes and FURTHER
external stakeholders in consideration of specific Nur ein integriertes Center Management, also die STAKEHOLDER
local characteristics, enables sustainable growth. Interaktion und die Zusammenarbeit der internen
Change can only be achieved through close Funktionen mit externen Stakeholdern, unter
collaboration. The strategic success factors are Berücksichtigung von lokalen Besonderheiten
therefore internal and external communication, as ermöglicht ein nachhaltiges, erfolgreiches TOURISM
well as a true passion. Wachstum. Veränderungen können nur gemeinsam
entstehen. Die interne und externe Kommunikation
sowie die Leidenschaft für das Geschäft sind hierbei
die strategischen Erfolgsfaktoren.
GOVERNMENT
CITIES &
COMMUNITIES
4
ROS RETAIL OUTLET SHOPPING
DESIGNER OUTLET CENTRES
SMART SHOPPING
DE LUXE
Great brands at great prices in an inspiring Große Marken zu günstigen Preisen in einer
atmosphere. inspirierenden Atmosphäre.
Designer Outlet Centres are a specific type of Designer Outlet Center sind eine Spezialform von
shopping centres and ROS Retail Outlet Shopping’s Shopping Centern und die Expertise von ROS Retail
area of expertise. Outlet Shopping.
The American concept has been existing for more Das amerikanische Konzept existiert seit über 40
than 40 years and was first introduced to Europe in Jahren und wurde in den 1990er Jahren zuerst von
the 1990s in the UK. Today, there are about 37 outlet Großbritannien adaptiert und eingeführt. Heute
centres in the UK, which is one of the most saturated verfügt Großbritannien über 37 Designer Outlets
markets in Europe. Germany, France, Spain and und ist einer der gesättigsten Märkte. Deutschland,
Eastern Europe show the highest potential for outlet Frankreich, Spanien und Osteuropa zeigen das
centres, but the market is also in a change. The größte Potential für Outlet Center, aber der Markt ist
centres
demands on Designer Outlet concept are steadily auch im Umbruch. Die Ansprüche an das Designer
rising. Outlet Konzept sind stetig am Steigen.
ROS Retail Outlet Shopping responds to the market ROS Retail Outlet Shopping stellt sich gerne den
challenges and develops, consults, operates and Herausforderung des Marktes und entwickelt,
relaunches inspiring Designer Outlet Centres managt, betreibt und relauncht inspirierende
designed to establish a win-win situation for their Designer Outlet Center mit dem Ziel, eine Win-Win-
customers, their brand partners, their investors Situation für Kunden, Marken-Partner, Investoren,
and the communities. Städte und Kommunen zu schaffen.
DESIGNER OUTLET CHARACTERISTICS
• Special type of shopping centre from 10,000 sqm GLA
• Off-price shopping concept with sale of last season collections, samples and surplus production
of designer, fashion and lifestyle brands
• Contractually fixed reductions of minimum 30% off compared to the regular retail price (RRP)
• Architecture mainly in village style enriched by regional-typical features
• Good highway access
• Excellent retail and service standards
• Near a metropolitan region
• Catchment area of a minimum of 4 million inhabitants within a 90 minutes drive time
• Additional tourism potential
7
ROS RETAIL OUTLET SHOPPING
OFF-PRICE SHOPPING CONCEPTS
REJUVENATION
FOR RETAIL PROPERTIES
& CITIES
Development impulses for shopping centres, Entwicklungsimpulse für Shopping Center,
retail parks and cities by the integration of Retail Parks und Städte durch die Integration
innovative off-price shopping concepts. von innovativen Off-Price Shopping-Konzepten.
Many mature shopping centres and retail parks Viele ältere Shoppingcenter und Retail Parks sowie
as well as smaller and medium-sized towns face kleinere bis mittelgroße Städte stehen vor drastischen
dramatic challenges and are caught in a vicious Herausforderungen und befinden sich in einer Art
circle. On the one hand, there is the demographic Teufelskreis. Auf der einen Seite der demographische
and social change, migration, negligence of urban und soziale Wandel, Abwanderung, Vernachlässigung
spaces, the development of living space for all des Stadtraumes, Schaffung von Wohnraum für alle
off-price
groups as well as the improvement of infrastructure Gruppen, Verbesserung der Infrastruktur und auf der
and on the other hand there is the lack of financial anderen Seite der Mangel an den hierfür notwendigen
resources. finanziellen Mitteln.
Retail plays a key role in this organism. The integra-
tion of innovative outlet shopping concepts has the
Dem Einzelhandel kommt hierbei eine Schlüsselrolle in
dem Organismus zu. Die Integration von innovativen shopping
concepts
potential to revitalise city centres and to rejuvenate Off-Price Shopping-Konzepten hat das Potenzial
existing retail properties. Einzelhandelsimmobilien und Städte zu verjüngen.
ROS Retail Outlet Shopping considers itself as ROS Retail Outlet Shopping versteht sich als Partner
a partner for cities, communities and investors. für Investoren, Städte und Kommunen. Ob mit
Whether it is with hybrid shopping centers, city hybriden Shopping Centern, Quartieren, Arkaden
quarters, arcades or inner-city outlets, – the main oder innerstädtischen Outlets – die Verjüngung,
objectives for ROS are always rejuvenation, revitali- Revitalisierung und die wirtschaftlichen Vorteile
sation and economic benefits for all parties. für alle Beteiligten stehen hierbei für ROS stets im
Vordergrund.
OFF-PRICE SHOPPING CONCEPT CHARACTERISTICS
• Gross lettable area from 6,000 sqm GLA
• Off-price shopping concept with sale of last season collections, samples
and surplus productions
• of designer, fashion and lifestyle brands in consideration of local retail landscape
• Contractually fixed reductions of minimum 30% off compared to the regular retail price (RRP)
• Agglomeration of properties and concentration in one project company
• Building permission for retail of all properties
• Catchment area of a minimum of 3 million inhabitants within a 90 minute drive
• Uniform look & feel as well as retail and service standards of all shops
8
ROS RETAIL OUTLET SHOPPING
Brand
Partnership
Mutual trust with over 500 brand partners
Gegenseitiges Vertrauen mit über 500 Marken-Partnern
STARBUCKS TRUE LOGOS. GENERATED BY CHI NGUYEN (CHISAGITTA)
STARBUCKS TRUE LOGOS. GENERATED BY CHI NGUYEN (CHISAGITTA)
ROS RETAIL OUTLET SHOPPING
LEASING & ASSET MANGEMENT STRATEGIES
Tailor-made
Leasing
Tailor-made leasing and asset management Maßgeschneiderte Vermietungs- und Asset
strategies with desirable brands to approach Management Strategien mit begehrenswerten
the location potential. Marken um das Standortpotenzial zu
erschließen.
The world of retail for designer, fashion and life-
style brands is always in motion. The growing use of Der Handel von Designer-, Mode- und Lifestyle-
Leasing
smartphones, tablets and new mobile devices has Marken ist immer in Bewegung. Die Zunahme
also accelerated the e-commerce in these sectors. von Smartphones, Tablets und weiteren neuen
According to a current research study, retail is still mobilen Endgeräten hat auch den E-Commerce
Strategies the favourite shopping channel for 60 percent of the
Europeans. Today, shopping centres and Designer
Outlets are important pillars of the retail landscape.
dieser Branchen beschleunigt. Gemäß einer
aktuellen Untersuchung ist und bleibt der
stationäre Einzelhandel für 60 Prozent der
New real estate concepts which can provide great Europäer jedoch die favorisierte Einkaufsstätte.
shopping experiences are still in demand. However, all Shopping Center und Designer Outlets sind heute
of these trends have encouraged brands to adopt an fester Bestandteil der Handelslandschaft. Neue
omni-channel retail strategy to establish new shop- Handelsimmobilienkonzepte mit großem Erlebnis-
ping behaviour. wert sind weiterhin begehrt. Nichtsdestotrotz haben
alle diese Trends dazu geführt, dass Marken heute
The leasing team of ROS Retail Outlet Shopping eine Omni-Channel-Strategie betreiben, um dem
keeps a close eye on the constant changes taking veränderten Einkaufsverhalten gerecht zu werden.
place in the retail of designer, fashion, sport and
lifestyle brands. The leasing team develops tailor- Das Leasing-Team von ROS Retail Outlet Shopping
made leasing strategies with site-specific brand and beobachtet laufend den „Wandel im Handel“
product category mix taking into account the centre von Designer-, Fashion-, Sport- und Lifestyle-
concept, competition and brand awareness in the Marken. Das Vermietungsteam entwickelt hierbei
cachment area, as well as the local retail density and maßgeschneiderte Vermietungsstrategien unter
sensitivity of the targeted brands. Berücksichtigung des standortspezifischen
Branchen- und Marken-Mix, des Center-Konzepts,
ROS Retail Outlet Shopping has more than 500 brand Wettbewerbs, Markenbewusstseins, -affinität und
partners in its portfolio and is part of a European -bekanntheit im Einzugsgebiet sowie die Abdeckung
fashion retail network with extremely important und Retail Sensitivity der anvisierten Marken.
contacts. In addition to successful first-time rental
possibilities, the leasing team provides a long-term ROS Retail Outlet Shopping verfügt über mehr als
leasing and asset management program for brand 500 Marken-Partner im Portfolio und ist mit den
partners and investors. wichtigsten Entscheidungsträgern der Branche
europaweit vernetzt. Neben einer erfolgreichen
Erstvermietung wird durch ein langfristiges
Vermietungs- und Asset Management Programm
sichergestellt, dass der Immobilienwert für Marken-
Partner und Investoren nachhaltig gesteigert wird.
13
ROS RETAIL OUTLET SHOPPING
RETAIL ACADEMY
Good retail
is in the detail
‘A little bit better every day – for our customers’– „Jeden Tag ein bisschen besser für unseren
the mission of ROS Retail Outlet Shopping and Kunden.“ – die Mission von ROS Retail Outlet
their brand partners. Shopping und seinen Marken-Partnern.
ROS Retail Outlet Shopping maintains a strong ROS Retail Outlet Shopping pflegt eine enge
relationship with its brand partners. The Beziehung zu seinen Marken-Partnern. Die
partnership is based on mutual trust, honesty and Partnerschaft basiert auf gegenseitigem Vertrauen,
Retail
communication. Alongside the centre’s standards Ehrlichkeit und Kommunikation. Neben den Center
and services, the individual shop is part of the whole Standards und Services ist der einzelne Shop Teil
shopping experience and shapes the centre image des gesamten Shopping-Erlebnisses und prägt das
Academy
and customer satisfaction – particularly in times of Image des Centers und die Kundenzufriedenheit –
increasing digitalisation and social media. insbesondere in Zeiten von zunehmender
Digitalisierung und Social Media.
ROS Retail Outlet Shopping therefore arranges
ongoing individual business review meetings with Hierfür führt ROS Retail Outlet Shopping laufend
its brand partners to improve the performance in a individuelle Business Review Meetings mit seinen
sustainable way. The ROS Retail Academy contains Marken-Partnern durch, um die Performance
retail standards, trainings and tools to motivate nachhaltig zu verbessern. Die ROS Retail Academy
the shop staff to improve the retail performance beinhaltet Retail Standards, Schulungen und
permanently. The mission of ROS is to always go the Instrumente, um die Shopmitarbeiter zu motivieren
extra mile for our customers. und laufend die Retail Performance zu verbessern.
Die Mission von ROS ist es, immer das Beste für die
Kunden zu geben.
Retail Standards Loss Prevention Trainings
14
ROS RETAIL OUTLET SHOPPING
CENTRE MARKETING
Become a smart
shopping destination
It’s about to driving footfall, brand awareness, Es geht um Steigerung der Frequenz,
conversion, customer loyalty and creating a der Markenbekanntheit, Konversion und
unique shopping experience. Kundenbindung und Schaffung eines
einzigartigen Shopping-Erlebnisses.
Designer Outlets are regional shopping destinations.
Their positioning is determinated by the brand and Designer Outlets sind regionale Shopping-
category mix, architecture and location. However, all Destinationen und werden durch Markenangebot,
types of shopping centres are engaged in a noticea- Category-Mix, Architektur, Lage und Positionierung
ble ‘trading-up’ strategy as a reaction to the increase bestimmt. Nichtsdestotrotz ist eine Trading-Up-
of e-commerce. Strategie in Richtung „Fashion & Lifestyle“ bei
allen Shopping Center Typen als Antwort auf den
The Centre Marketing of ROS Retail Outlet Shopping wachsenden E-Commerce zu verzeichnen.
follows a ‘think global, act local’ approach and is used
to build strong location brands for fashion & lifestyle. Das Center Marketing von ROS Retail Outlet
Shopping folgt dem Ansatz „think global, act local“
An individual centre marketing vision, strategy and und ist es durch die langjährige Erfahrung mit
action plan is therefore developed with local agen- Designer Outlets gewohnt, starke Standort-Marken
cies. The activities range from classical marketing im Bereich Fashion & Lifestyle aufzubauen.
using radio, print and TV to promotions, online, social
media, PR to POS materials, loyalty programmes and Hierbei wird eine individuelle Center Marketing
events. The picking up on trends in consideration of Vision, Strategie und ein Maßnahmen-Paket mit
surveyed customer data is essential. In this context, lokalen Agenturen entwickelt. Die Maßnahmen
it is important to mention that ROS was pioneer of reichen vom klassischen Marketing mit Radio, Print,
creating own, well-known and successful sale event TV, Outdoor über Promotions, Digital Marketing,
concepts like Crazy Weekends, Shopping for Charity Social Media, PR bis hin zu POS Materialien, dem VIP
and the implementation of Street Food Festivals. Kundenclub und Events. In diesem Zusammenhang
ist es wichtig zu erwähnen, dass ROS einer der
Pioniere in der Entwicklung von eigenen, bekannten
und erfolgreichen Sale-Event-Konzepten wie das
AGORA ATÉ Crazy Weekend, Shopping for Charity und in der
-70%
Umsetzung von Street Food Festivals war.
Late Night
Shopping
2. AUGUST 2019
BIS 23 UHR
STARS, PINK CARPET &
LIVE KONZERT
BEATRICE EGLI
EXKLUSIVE
ANGEBOTE
-70%
designeroutletalgarve.com designeroutletsoltau.com
A22/N125-4 - Saída 13 Loulé Sul
Designer Outlet Soltau - Event Advertising Designer Outlet Gdansk - Black Friday Promotion
17
ROS RETAIL OUTLET SHOPPING
DIGITAL MARKETING
‘Click-to-Brick’
The outlet shopping experience already starts Das Outlet Shopping Erlebnis beginnt bereits
online. ROS Retail Outlet Shopping attracts, ex- online. ROS Retail Outlet Shopping spricht online
cites, convinces and loyalizes customers online. Kunden an, unterhält, überzeugt und bindet sie.
ROS pursuits a ‘Click-to-Brick’ strategy and turns ROS verfolgt eine „Click-to-Brick“-Strategie und
each centre into the most relevant and excellent out- verwandelt jedes Center in ein Online-Shopping-
let shopping experience online with the objective to Erlebnis mit dem Ziel, Webbesucher zu Käufern zu
convert web visitors to shoppers and loyalize them. konvertieren und zu loyalisieren.
Using an omni-channel approach, ROS Retail Outlet ROS Retail Outlet Shopping setzt auf einen
Shopping creates an excellent and joyful outlet Omni-Channel Ansatz und kreiert ein exzellentes
shopping experience in consideration of the cur- Shopping-Erlebnis unter Berücksichtigung der
rent online themes and trends: Content Marketing, aktuellen Online-Themen und Trends: Content-
SEO/SEM, Mobile Marketing, Animation, Native Ads, Marketing, SEO/SEM, Mobile Marketing, Animation,
Digital
Loyality, Big Data, Social Media, Retargeting and Native Ads, Kundenbindung, Big Data, Social Media,
Individualization to drive footfall and sales in the Retargeting und Individualisierung zur Frequenz- und
centre portfolio. Umsatzsteigerung im Center-Portfolio.
Marketing
Designer Outlet Croatia – Consumer Website Designer Outlet Warszawa - Instagram
18ROS RETAIL OUTLET SHOPPING
SOCIAL RESPONSIBILITY
Shopping for charity
ROS Retail Outlet Shopping takes social ROS Retail Outlet Shopping nimmt soziale
responsibility very seriously, supporting Verantwortung ernst und unterstützt
charity projects with ‘Shopping for Charity‘ karitative Projekte mit „Shopping for Charity“
promotions. Promotions.
Hollywood star Bo Derek, ‘Dallas’ star Linda Gray, Hollywood Star Bo Derek, „Dallas“ Star Linda Gray,
style icon Mischa Barton, ‘Desperate Housewives’ Star Stilikone Mischa Barton, „Desperate Housewives“
Marcia Cross, fitness coach Ewa Chodakowska and Star Marcia Cross, fitness coach Ewa Chodakowska
many famous singers like ‘Sporty Spice’ Mel C, Lena und viele bekannte Sänger wie ‘Sporty Spice’ Mel C,
Meyer-Landrut, Vanessa Mai, Johannes Oerding and Lena Meyer-Landrut, Vanessa Mai, Johannes Oerding
Music Bands such as ‘Glasperlenspiel’, TV stars and und Music Bands wie „Glasperlenspiel“, TV-Stars und
bloggers have already sold tombola lots in one of the Blogger haben bereits Lose der Charity-Tombola in
Charity
centres managed by ROS Retail Outlet Shopping. einem der von ROS Retail Outlet Shopping betriebenen
Center verkauft.
The proceeds go to local and regional charity projects
Projects
for children and families as well as to support the fight Die Erlöse kommen lokalen und regionalen
of rare diseases. As part of an event ROS would like to gemeinnützigen Projekten für Kinder und Familien
give something back and contribute for a good social zugute sowie der Unterstützung im Kampf gegen
cause. seltene Krankheiten. Mit diesen Events möchte ROS
gemeinsam mit seinen Centern etwas zurückgeben und
einen Beitrag zu einem guten sozialen Zweck leisten.
TV stars Massimo Sinató and Rebecca Mir Italian singer Al Bano
Designer Outlet Soltau - Late Night Shopping 2014 Brugnato 5Terre Outlet Village – Summer Nights 2019
Special guest 'Dallas' star Linda Gray
Late Night Shopping 2018
21ROS RETAIL OUTLET SHOPPING ROS RETAIL OUTLET SHOPPING
DESTINATION FOOD
The Food Experience
The combination of dining and retail corres- Die Kombination von Dining und Retail ent-
ponds to the human basic needs of exchange spricht den menschlichen Grundbedürfnissen
and inspiration. Today, customers enjoy modern nach Austausch und Inspiration. Heute genießen
food courts and innovative café & restaurant Kunden moderne Food Courts und innovative
concepts not merely to strengthen themselves Café & Restaurant Konzepte nicht nur um sich
with a fine meal or a beverage; they meet family mit einem guten Essen oder einem Getränk
& friends or colleagues, work or they like to get zu stärken; sie treffen Familie, Freunde oder
inspired. Kollegen, arbeiten oder möchten sich einfach
inspirieren lassen.
ROS Retail Outlet Shopping pursuits a site-specific
Destination
F&B strategy in consideration of the eating habits ROS Retail Outlet Shopping verfolgt eine standort-
and opportunities of each location. Designer Outlets spezifische F&B-Strategie unter Berücksichtigung
are regional shopping destination by nature, that’s von den Essgewohnheiten und Möglichkeiten jedes
Food
why the F&B offer is more decentralized in the way Standortes. Designer Outlets sind von Natur aus
of a ‘pit stop’ arrangement. Some locations have the regionale Destinationen, deshalb ist das F&B-
potential to become more daily food destinations. Angebot für gewöhnlich mehr dezentral als “Pit
Here the centralized approach with a Food Court is Stops“ angeordnet. Einige Standorte haben das
taken. Potenzial, tägliche Food Destinationen zu werden.
Hier wird der zentralisierte Ansatz mit einem Food
ROS takes particular attention in selecting of the Court verfolgt.
perfect F&B operators and in the architectural
design and implementation in the overall context of ROS legt besonderen Wert auf die Auswahl der
each centre. Main goal is to develop an F&B offer to perfekten F&B Mieter und auf die architektonische
fulfill the culinary needs of the current and potential Gestaltung und Umsetzung im Gesamtkontext
new customers. jedes Centers. Hauptziel ist es, ein F&B-Angebot
zu entwickeln, um die kulinarischen Bedürfnisse
bestehender und potentiell neuer Kunden zu
erfüllen.
Designer Outlet Gdansk - Food Court Redevelopment Premier Outlet Budapest - Starbucks Coffee House
Opening Autumn 2020
22 23ROS RETAIL OUTLET SHOPPING
TOURISM MARKETING
Booming Shopping
Tourism in Europe
Shopping tourism is booming in Central Europe, Wachsender Shopping-Tourismus in Zentral-
particularly with tourists from EU, China and europa – insbesondere mit Touristen aus Europa,
the United Arab Emirates. China und den Vereinigten Arabischen Emiraten.
Low-cost airlines and the internet have changed the Günstige Airlines und das Internet haben den
travel market. Travelling has become cheaper and Reisemarkt komplett verändert. Reisen ist günstiger
thus increased the mobility of the middle classes in als je zuvor und die Mobilität auch von mittleren
many countries. sozialen Schichten hat in vielen Ländern zugenommen.
Shopping tourism is gaining importance for design- Shopping Tourismus gewinnt an Bedeutung für
er outlets and offers also a real chance for creating Designer Outlets und bietet auch die Chance für
new and sustainable impulses for the regions. This nachhaltige Impulse für die Region. Dieser Trend wird
view is supported by the current trend of increas- durch zunehmenden Tourismus innerhalb Europas
ing tourism within Europe and international tourism und internationalen Tourismus aus China und den
Tourism
from China and the United Arab Emirates. Vereinigten Arabischen Emiraten unterstützt.
Tourism Marketing by ROS Retail Outlet Shopping Tourismus Marketing von ROS Retail Outlet Shopping
Marketing
actively supports tourism together with the cities fördert aktiv den Tourismus gemeinsam mit den
and regions. The focus is on collaboration with Städten und Regionen. Der Fokus liegt hierbei auf der
tourist offices and associations, the leading tax free Zusammenarbeit mit Tourismusverbänden und den
shopping service providers, the development of führenden Tax-Free-Shopping Betreibern sowie in der
individual and group travel arrangements as well Entwicklung von Arrangements für Individual- und
as the ambassador program with travel operators, Gruppenreisen und dem Ambassador-Programm mit
hotels, leisure facilities and parks. Reiseveranstaltern, Hotels, Freizeiteinrichtungen und
-parks.
24 25ROS RETAIL OUTLET SHOPPING
Portfolio
Gdansk
Cotswolds
Soltau
Warsaw
Wuppertal
Bad Münstereifel
Hautmont Sosnowiec
Krakow
Geislingen
Parndorf
Landquart Budapest
Parma Zagreb
Brugnato
Zaragoza
Algarve
Locations
New Developments
ReferencesDESIGNER OUTLET SOLTAU
The Premium Designer Outlet for Hamburg, Hanover and Bremen
LOCATION
Designer Outlet Soltau is positioned exactly
Kaltenkirchen Lübeck
midway between the three metropolitan cities of
Hamburg, Hanover and Bremen, directly in the Lu- Norderstedt
Stade
neburg Heath tourism region. It is located only a 40
Bremerhaven HAMBURG
minute drive from Hamburg, Hanover and Bremen. Buxtehude
Seevetal
Buchholz
CATCHMENT Oldenburg Lüneburg
0.26 million inhabitants – 30 minutes 0.26 MILLION Luneburg
Heath
WITHIN 30 MINUTES BREMEN
4.1 million inhabitants – 60 minutes
4.1 MILLION Delmenhorst Munster
7.9 million inhabitants – 90 minutes WITHIN 60 MINUTES
Bassum Walsrode
7.9 MILLION
ACCESS WITHIN 90 MINUTES
Conveniently located right by the Soltau-Ost exit Celle
on the A7 motorway. The A7 is the most important Garbsen Isernhagen
Wunstorf
north-south traffic axis in Germany and longest
HANNOVER
national motorway in Europe. With over 24 million Braunschweig
vehicles a year, the A7 is one of the most frequen-
ted motorways in Germany.
TOURISM
With more than 6.3 million overnight stays and 39 ARCHITECTURE Village
million day guests every year, the Luneburg Heath GLA 13,500 sqm incl. restaurants
is one of the best-known German local leisure parks SHOPS approx. 62
and leisure regions. Luneburg Heath is Europe’s PARKING approx. 1,200
number one leisure region: no other r egion has as
many recreational parks. The r enowned Heide Park ANCHOR STORES
Soltau, which attracts 1.5 million v
isitors annually, is Nike | Puma | Gant | Lindt | Levi‘s | Esprit | Gerry
only a 10 minute drive away. Weber | Fossil | Liebeskind | Marc O‘Polo
Hamburg Harbour, Germany
28 29CITY OUTLET GEISLINGEN
The Home, Fashion & Lifestyle Outlet for Stuttgart, Göppingen and Ulm
LOCATION
City Outlet Geislingen is located in Baden-
Württemberg and is part of the metropolitan
region of Stuttgart. Just a 50 minute drive from
Stuttgart and a 30 minute drive north-west from PFORZHEIM 7
Ulm.
STUTTGART
E52
CATCHMENT 81
0.19 MILLION E43
0.19 million inhabitants – 30 minutes WITHIN 30 MINUTES REUTLINGEN
1.6 million inhabitants – 60 minutes 1.6 MILLION
ULM
3.3 million inhabitants – 90 minutes WITHIN 60 MINUTES E52 AUGSBURG
3.3 MILLION E43
WITHIN 90 MINUTES
ACCESS
Directly adjacent to the B10 between Stuttgart 7
und Ulm E54
TOURISM
Baden-Württemberg had 52.9 million overnight
stays (+ 1.7%) with 21.6 million national and
international tourists in 2017. The state capital
Stuttgart counts 3.8 million overnight stays and
the region almost 8.8 million overnight stays CENTRE EXTENSION
annualy. 700 sqm / apporox. 5 stores
Opening Autumn 2020
ARCHITECTURE Village
GLA approx. 5,000 sqm ANCHOR STORES
SHOPS approx. 25 WMF | Kneipp | Kahla | Seltmann-Weiden | Lindt |
PARKING approx. 300 Carl Gross | Trigema | Betty Barclay | Triumph
Stuttgart, Germany
30 31PREMIER OUTLET BUDAPEST
The Premium Outlet for the Hungarian capital
LOCATION
Premier Outlet Budapest is located in Biator-
bágy, a few kilometers east of the Hungarian SLOVAKIA
capital.
WIEN E77
BRATISLAVA Levice
Dudince
CATCHMENT Jahrmarkt
Salgótarjan Bükki
Nemzeti Park
Dunajská Nové Zámky
1.1 million inhabitants – 30 minutes AUSTRIA Streda Duna-Ipoly
Nemzeti Park
Gran
2.9 million inhabitants – 60 minutes E65 E77
Vác Gyöngyös
Györ Tata E71
3.9 million inhabitants – 90 minutes BUDAPEST
Hortobágyi
Jászberény Nemzeti Park
Tatabányas
Pápa
ACCESS E60
Szolnok
Cegléd
Just a 20 minute drive from Budapest at the E66
interjunction of M1/M7 and M0 motorways. Balatonfüred
Siofók
Dunaújváros
Kecskemét
Kiskunsági
Nemzeti Park
Premier Outlet is easy to access both by car on Igar
E73
E75
the motorways and by public transport from the Paks
Szentes
Igar
direction of Budapest. Kiskunhalas
Szekszárd
1.1 MILLION
TOURISM WITHIN 30 MINUTES ROMANIA
The number of tourists has been increasing year 2.9 MILLION
on year and with a record of 4.5 million visitors WITHIN 60 MINUTES
has shown a 5% improvement in 2017-2018 com- 3.9 MILLION
WITHIN 90 MINUTES
parison. The uniqueness of the Capital lies in its
lively cultural and social life, its famous thermal
baths and astonishing historical buildings.
ARCHITECTURE Village ANCHOR STORES
GLA 22,900 sqm Nike | Adidas | Puma | Tommy Hilfiger | Hugo Boss |
SHOPS approx. 100 Karl Lagerfeld | New Balance | Gant | Guess | Desigual |
PARKING approx. 1,780 Geox | Mango | Levi’s | Intimissimi | Samsonite
Budapest, Hungary
32 33DESIGNER OUTLET WARSZAWA
The Premium Outlet Centre for the largest city and capital of Poland
LOCATION
Designer Outlet Warszawa is located in Piaseczno Chiechanów
Ostrów Mazowiecki
in the south of Warsaw. Warsaw’s city centre and
the wealthy districts Piasecznski, Pruszkowski S8
and Grodziski are just a 30 minute drive away.
Nowy Dwór Mazowiecki
CATCHMENT 7
WARSZWAWA
WARSZAWA
1.6 million inhabitants – 30 minutes Sochaczew
Sochaczew 2
3.1 million inhabitants – 60 minutes Mińsk Mazowiecki
Łowicz
4.3 million inhabitants – 90 minutes
ACCESS S8
Grójec
At the junction of Puławska and Energetyczna, ŁÓDŹ Rawa Mazowiecka
which is diectly connected to the South Express
Ring Road S2 of Warsaw. Warsaw‘s airport Chopin
is only 15 minutes away. RADOM
Pionki
1.6 MILLION RADOM
WITHIN 30 MINUTES
3.1 MILLION
TOURISM WITHIN 60 MINUTES
Warsaw is becoming an increasingly attractive 4.3 MILLION
WITHIN 90 MINUTES
destination for leisure and business travel. In the
year 2017, 9.7 million tourists visited Warsaw,
including 2.7 million foreigners. Taking one-day
visits into account, the number of people who CENTRE EXTENSION
visited the city exceeded 25 million. 5,500 sqm | approx. 30 shops |
approx. 500 parking spaces
ARCHITECTURE
Mall Opening Autumn 2020
GLA 17,300 sqm
SHOPS 110 ANCHOR STORES
PARKING approx. 1,200 Nike | Adidas | Puma | Polo Ralph Lauren |
Tommy Hilfiger | Michael Kors | Armani |
Hugo Boss | Levi’s | Geox | Timberland
Warsaw, Poland
34 35DESIGNER OUTLET GDAŃSK
The Fashion & Lifestyle Outlet Centre for the beautiful north of Poland
LOCATION Wejherowo
Designer Outlet Gdańsk is located in the city 6
GDYNIA
of Gdansk, in the Trójmiasto Metropolitan Area; Słupsk Sopot
GDANSK
within Morski Park Handlowy; right o the Trój- S7
miasto Ring Road and the S6 Expressway with
Elbląg
excellent access to the A1 Motorway. Only a 15
minute drive from the Main Railway Station of Malbork
Starogard Gdański
E77
Gdańsk. E75
20
OLSZTYN
CATCHMENT
Człuchów
0.76 million inhabitants – 30 minutes 0.76 MILLION Grudziądz
Iława
1.5 million inhabitants – 60 minutes WITHIN 30 MINUTES
1.5 MILLION
2.2 million inhabitants – 90 minutes WITHIN 60 MINUTES
2.2 MILLION
ACCESS WITHIN 90 MINUTES
BYDGOSZCZ
Situated at ul. Przywidzka 8 (Gdańsk Szadółki), Toruń
at the S6 (E28) Ring Road of Trójmiasto, 12 km
from the Lech Walesa Airport in Rębiechów.
WŁOCŁAWEK
TOURISM
More than 9 million tourists annually
CENTRE EXTENSION
ARCHITECTURE
Mall 2,000 sqm | approx. 10 shops
GLA 16,900 sqm Opening Autumn 2020
SHOPS 100
PARKING approx. 1,000 ANCHOR STORES
Nike | Adidas | Puma | Tommy Hilfiger | Calvin
Klein | Guess | Lee & Wrangler | Pepe Jeans
Gdansk, Poland
36 37DESIGNER OUTLET SOSNOWIEC
The Fashion & Lifestyle Outlet Centre for the south of Poland LOCATION
Designer Outlet Sosnowiec is located in the Piotrków Trybunalski
south-east of Katowice in Silesia Voivodship –
one of the most densely populated regions
WROCŁAW
in Poland. Krakow, the second largest city of
Poland is 30 minutes away.
Częstochowa
CATCHMENT Opole
1.9 million inhabitants – 30 minutes
Zawiercie
5.0 million inhabitants – 60 minutes Tarnowskie Góry
7.0 million inhabitants – 90 minutes Kędzierzyn-Koźle Dąbrowa Górnicza
KATOWICE
1.9 MILLION
WITHIN 30 MINUTES Tychy
Jaworzno
ACCESS 5.0 MILLION Racibórz Rybnik
KRAKÓW Tarnów
At the junction of national road No. 79 connecting WITHIN 60 MINUTES Jastrzębie-Zdrój
Opava
7.0 MILLION
Krakow with Katowice and the E75 East Ring Road WITHIN 90 MINUTES OSTRAVA
Bielsko-Biała
Havírov
leading from Warsaw to Bielsko-Biała. Only 4 km
Frýdek-Místek
from the A4 national East-West Highway. Nowy Sącz
TOURISM
With more than 5.5 millon tourists (2017), the
constant upward trend of the Silesian region as a
popular tourism region continues.
CENTRE EXTENSION
ARCHITECTURE
Mall 5,000 sqm | approx. 30 shops |
GLA 16,800 sqm approx. 600 parking spaces
Opening 2021
SHOPS 100
PARKING approx. 1,200 ANCHOR STORES
Nike | Adidas | Puma | Asics | Calvin Klein |
Guess | Ecco | Guess | Levi’s | Mammut |
Salomon | Timberland |
Katowice, Poland
38 39DESIGNER OUTLET CROATIA
The new Premium Outlet Village adjacent IKEA Zagreb, at the cross
roads of South Eastern Europe LOCATION GRAZ
Veszprém
Designer Outlet Croatia is located in the
south-east of Zagreb, Rugvica, next to AUSTRIA Zalaegerszeg
E66
the IKEA Hrvatska store. E55 E71 E73
Klagenfurt HUNGARY
Maribor
CATCHMENT Ptuj Nagykanizsa
A4
Velenje Kaposvár
980.00 inhabitants – 30 minutes SLOVENIA Celje
Varazdin
E61
1.7 million inhabitants – 60 minutes Koprivnica
UDINE LJUBLJANA Pécs
3 million inhabitants – 90 minutes E59
E71
5.1 million inhabitants – 120 minutes
Bjelovav
Novo mesto
ZAGREB Virovitica
E70
TRIESTE
ACCESS E76
CROATIA
Karlovac Sisak
Adjacent to the A3/E71, junction Ivanja Reka A4/ E63 E71
A3
E71, which has an average daily traffic of 50,000 RIJEKA
vehicles. The A3 highway connects Serbia and the E751
east of Croatia to Zagreb. The A4 motorway runs E661
980.000 Prijedor
north to the affluent town of Varazdin and further WITHIN 30 MINUTES Bihac
1.7 MILLION BANJA LUKA
along to Hungary.
WITHIN 60 MINUTES BOSNIA
E761
3 MILLION Gospic
TOURISM WITHIN 90 MINUTES
Tourism in Croatia used to mean the coast and 5.1 MILLION
WITHIN 120 MINUTES
nothing but the coast, but the long-neglected
capital of Zagreb is finally discovering its true
potential. The release of figures for tourism in
the Croatian capital in 2018 show Zagreb is fast
transforming itself from a transit city into a tourist
centre in its own right.
ARCHITECTURE Village ANCHOR STORES
GLA 15,500 sqm Adidas | Under Armour | Tommy Hilfiger |
SHOPS approx. 70 Armani Exchange | Guess | Calvin Klein |
PARKING approx. 4,000 Desigual | Calzedonia
Zagreb, Croatia
40 41
(("BRUGNATO 5 TERRE
OUTLET VILLAGE LOCATION
The Premium Outlet Village for La Spezia, Genoa and Pisa Brugnato 5Terre Outlet Village is the only outlet PARMA
Reggio Emilia
village in Liguria, in the province of La Spezia; the Novi
centre is located just next to Cinque Terre, between
the Riviera Ligure and Versilia. La Spezia is just a 15
GENOA A15
minute drive away, Genoa and Pisa 45 minutes. PORTOFINO
Rapallo A12
Savona CHIAVARI
CATCHMENT Sestri Levante
Cin
qu
0.5 million inhabitants – 30 minutes
e
Te
rre Sarzana
LA SPEZIA
Carrara
2.4 million inhabitants – 60 minutes 0.5 MILLION MASSA
WITHIN 30 MINUTES
6.1 million inhabitants – 90 minutes
2.4 MILLION
WITHIN 60 MINUTES Viareggio Lucca
Firenze
ACCESS 6.1 MILLION A12
WITHIN 90 MINUTES PISA
Directly adjacent to the highway A12 Genoa – PONTEDERA
Livorno, exit Brugnato, with millions of vehicles LIVORNO
annually. Excellent visibility from the motorway.
TOURISM
18 million tourists every year within 60 minutes ARCHITECTURE Village
distance, of whom 12.5 million within 30 minutes. GLA 19,000 sqm
The Centre is situated less than 20 minutes from SHOPS approx. 100
the Cinque Terre National Park, a UNESCO World PARKING approx. 2,000
Heritage Site, with the villages of Manarola,
Vernazza, Riomaggiore, Monterosso, Portovenere ANCHOR STORES
and just a 30 minute drive from the Versilia beaches. Nike | Puma | New Balance | Twinset | Baldinini |
Borbonese | Elena Miro | Harmont & Blaine |
Manila Grace | Marina Militare | Liu Jo Uomo |
Timberland | Lindt
Manarola, Cinque Terre, Italy
42 43LA GALLERIA PARMA
The shopping, food and entertainment experience in the heart of Parma
LOCATION
La Galleria Parma is a unique leisure destination,
Mantua
located in the heart of the historic city of Parma, Cremona
in one of Italian most populated and wealthiest A21
catchments. The city centre of Parma with all PIACENZA
historical landmarks is in walking distance of Suzzara
A22
5 minutes.
Mirandola
FIDENZA E35
Ponte Taro
CATCHMENT PARMA
Collecchio E35
180 thousand inhabitants – 15 min
REGGIO EMILIA
350 thousand inhabitants – 30 min Modena
4.4 million inhabitants – Region Emilia Romagna
ACCESS
180 THOUSAND
The centre benefits from great accessibility from WITHIN 15 MINUTES
the ring road SS9/SS62 and the Via Emilia Est, 350 THOUSAND
WITHIN 30 MINUTES
one of the main access roads to the city centre
4.4 MILLION
of Parma. Furthermore it is well served by public REGION EMILIA
ROMAGNA
transportation.
ARCHITECTURE Mall
GLA 30,000 sqm
SHOPS 12 Stores | 8 Restaurants ANCHOR STORES
Food Market | Cinema H&M | Carpisa | La Feltrinelli Village |
PARKING approx. 600 The Space Cinema | Game 7 Athletics | U2
Piazza Garibaldi, Parma, Italy
44 45DESIGNER OUTLET ALGARVE
The new Premium Outlet Village adjacent IKEA Algarve, MAR Shopping
and a leisure area for the South of Portugal and Spain
PORTUGAL
LOCATION
SPAIN
Designer Outlet Algarve is located in Loulé,
together with MAR Shopping and the IKEA store
SEVILLA
Algarve, only a 5 minute drive from Faro. E1
LEPE HUELVA
CATCHMENT LOULÉ ISLA
CRISTINA
279 thousand inhabitants – 30 minutes LAGOS ALBUFEIRA
542 thousand inhabitants – 60 minutes
757 thousand inhabitants – 90 minutes
279 THOUSAND
WITHIN 30 MINUTES
ACCESS 542 THOUSAND
WITHIN 60 MINUTES
The National Road EN125 and the A22 motorway
757 THOUSAND
leading past a few kilometers south of Loulé. The WITHIN 90 MINUTES
nearest station of the lane ‚Linha do Algarve‘ is
SUPPLEMENTED BY MORE THAN
located in Quatro Estradas between Almancil 4.6 MILLION TOURISTS ANNUALLY
and Loulé. The connection to public transport
by bus lines of EVA Transportes is even better.
Distance to Faro Airport is only a 5 minute drive. ARCHITECTURE Village
GLA 13,000 sqm
TOURISM SHOPS approx. 65
The Algarve has an annual tourism potential PARKING approx. 3,500
of 4.6 million tourists. In 2018, overnight stays
increased by 1,2% compared to 2017. In 2018 ANCHOR STORES
Algarve was awarded 'Best Golf Destination & Adidas | Puma | Asics | Bimba y Lola | Guess |
Best value in Continental Europe' and in 2019 Tommy Hilfiger | Calvin Klein | Haribo
once again awarded 'Europe’s Leading Beach
Destination'.
Carvoeiro, Algarve, Portugal
46 47DESIGNER OUTLET ZARAGOZA
The new Premium Factory Outlet Village in the heart of Northern Spain
BILBAO
LOCATION
VITORIA
Designer Outlet Zaragoza is part of the new Pyrenees
Shopping Village Zaragoza complex, which PAMPLONA
combines convenience retail with a Bauhaus DIY
SABIÑÁNIGO
store, a food court and an outlet shopping experi- LOGROÑO
ence on a gross lettable area of 73,800 sqm.
HUESCA
E804
CATCHMENT
E-07
Utebo
SORIA
0.9 million inhabitants – 30 minutes ZARAGOZA LLEIDA
1.4 million inhabitants – 60 minutes A23 AP-2
CALATAYUD BARCELONA
1.9 million inhabitants – 90 minutes
E90
2.8 million inhabitants – 120 minutes TARRAGONA
SIGÜENZA
ACCESS
Guadalajara
0.9 MILLION
Conveniently located in the north of Zaragoza TERUEL WITHIN 30 MINUTES
MADRID
adjacent to the highway AP-68 to Bilbao 1.4 MILLION
and directly linked to the A-2, one of the WITHIN 60 MINUTES
CASTELLÓN
most important highway connections, which 1.9 MILLION
WITHIN 90 MINUTES
connects Zaragoza with Madrid and Barcelona. VALENCIA
2.8 MILLION
The highway has an annual traffic of 19 million WITHIN 120 MINUTES
vehicles.
ARCHITECTURE Village
TOURISM GLA 18,600 sqm
1.5 million tourists per year with positive trend in SHOPS approx. 120
shopping and Chinese tourism. PARKING approx. 2,800 free parkings
OPENING Spring 2020
Phase I 13,600 sqm
Zaragoza, Spain
48 49DESIGNER OUTLET HAUTMONT
The new Outlet Village for the North of France at the border to Belgium
LOCATION
Designer Outlet Hautmont is located in Haumont
close to Maubeuge in the North of France. The
Belgian border is only a 15 minute drive away. BRUSSELS
Anderlecht
The centre is neighboured by a large commercial E19
zone with 35% Belgian customers.
E429
LILLE Tournai
CATCHMENT N56
0.3 million inhabitants – 30 minutes Mons
La Louviére Namur
E19
Lens
2.5 million inhabitants – 60 minutes CHARLEROI
Douai
8.2 million inhabitants – 90 minutes Valenciennes
A2 Maubeuge N53
HAUTMONT
Cambrai
ACCESS A26
Adjacent to national road N2 which connects
Brussels with Paris and the D649/D936, which
E44
connects the South of Belgium with all major Hirson
cities of the North of France. It’s just a 15 minute SAINT-QUENTIN A304
drive to the Belgian border
0.3 MILLION
ARCHITECTURE Village WITHIN 30 MINUTES
GLA 20,000 sqm, in two phases 2.5 MILLION
WITHIN 30 MINUTES
SHOPS approx. 100 in Phase I
8.2 MILLION
PARKING approx. 1,500 WITHIN 90 MINUTES
OPENING
2021
Phase I 15,000 sqm
Lille, France
50 51CITY OUTLET WUPPERTAL
The new inner-city outlet centre for North-Rhine-Westphalia
LOCATION
City Outlet Wuppertal is conveniently located in the Osnabrück
centre of Wuppertal, the Döppersberg, in the Elber-
feld quarter. This is the central traffic node where
Bielefeld
the main train station, cableway, central bus station Münster
and Elberfelder pedestrian zone meet.
52 2
1
Hamm Paderborn
CATCHMENT Recklinghausen
2.9 million inhabitants – 30 minutes DORTMUND
NETHERLANDS Moers ESSEN
11.8 million inhabitants – 60 minutes Venlo Duisburg
40 57 43 Hagen
20.3 million inhabitants – 90 minutes Krefeld
DÜSSELDORF
2.9 MILLION Roermond 52 46
Solingen
ACCESS WITHIN 30 MINUTES Mönchengladbach
46
Conveniently located in the centre of 11.8 MILLION 1
WITHIN 60 MINUTES KÖLN
Wuppertal at the main train station.
20.3 MILLION 3
3
WITHIN 90 MINUTES
Aachen Bonn
ARCHITECTURE BELGIUM 61
The historic Federal Railway Administration and the
former post office building, separated by railway
lines, will be connected by a modern bridge struc- Koblenz
ture. The City Outlet Wuppertal is part of the the
Döppersberg area, one of the biggest German ur-
ban developments. The structure refers to the early
industrial culture of Wuppertal with its industrial
monuments and the iconic cableway.
TOURISM GLA approx. 30,000 sqm
Growing tourism in North-Rhine-Westphalia with SHOPS approx. 150
49.6 million overnight stays (+ 0.9). The market PARKING approx. 2,500
shares of North Rhine-Westphalia in Germany‘s OPENING 2021
incoming tourism were at 11 percent in 2016.
Wuppertal, Germany
52 53FASHION OUTLET KRAKÓW Kraków
The new fashion & lifestyle shopping experience for Krakow
LOCATION
Fashion Outlet Kraków is located at Aleja Pokoju
44, in the Dąbie district of Krakow, in the e
astern
Wolbrom
part of the City. 5 km away from the Krakow main Miechów
train station. Neighboured by a D
ecathlon Flag- Olkusz
KATOWICE 7 Kazimierza
ship-Store. Wielka
Jaworzno Proszowice
KRAKOW Nowe Brzesko
CATCHMENT Tychy
A4
0.9 million inhabitants – 30 minutes Oswiecim Niepolomice
TARNÓW
Kraków
A4
3.2 million inhabitants – 60 minutes Skawina
Wieliczka
Bochnia
Brzesko
5.4 million inhabitants – 90 minutes Wadowice
Dobczyce
Myslenice
ACCESS 0.9 MILLION S7
Directly at Aleja Pokoju (national road 776) and A4 WITHIN 30 MINUTES
with connection to Katowice and Tarnów. Adjacent 3.2 MILLION
WITHIN 60 MINUTES
to tram stop with line 1, 14 and 22.
5.4 MILLION
WITHIN 90 MINUTES
TOURISM
More than 10 million tourists in Krakow annually.
ARCHITECTURE Mall
GLA 28,000 sqm
SHOPS approx. 100 excl. second
floor with food court,
cinema and bowling club
PARKING approx. 1,000
OPENING Autumn 2020
Krakow, Poland
54 55DESIGNER OUTLET COTSWOLDS
The new shopping destination in the heart of England,
located between Bristol and Birmingham. LOCATION
Designer Outlet Cotswolds is located between
Burton-upon Trent
Bristol and Birmingham, close to Cheltenham and
on the edge of the Cotswolds. Leicester
Wolverhampton
BIRMINGHAM
M6 Kettering
CATCHMENT
0.8 million inhabitants – 30 minutes Worcester
Northhampton
5.2 million inhabitants – 60 minutes M40
Herford
9.8 million inhabitants – 90 minutes 0.8 MILLION M50
WITHIN 30 MINUTES
Cheltenham
5.2 MILLION Gloucester
ACCESS WITHIN 60 MINUTES Oxford
Immediately adjacent to junction 9 of the M5
9.8 MILLION
motorway and on the A46 trunk road that WITHIN 90 MINUTES Newport
links to the M42 the site offers accessibility to a CARDIFF M4
BIRSTOL
significant and affluent residential catchment. Bath
TOURISM
The AONB Cotswolds AONB has a annual tourism
Taunton
potential of 23 million tourists. Yeovil
ARCHITECTURE Village
GLA Outlet Village approx. 18,116 sqm (195,000 sq ft)
Phase I approx. 13,006 sqm (140,000 sq ft)
Garden Centre approx. 7,600 sqm (81,800 sq ft)
Total approx. 25,716 sqm (276,800 sq ft)
SHOPS approx. 67 shops in Phase I
PARKING approx. 2,100
OPENING 2022
Birmingham, Great Britain
56 57ROS RETAIL OUTLET SHOPPING
Contact
us
59ROS Retail Outlet Shopping
ROS Retail Outlet Shopping GmbH
LEASING
Graben 28/1/12
1010 Wien | Austria
T +43 1 236 632 63 60 Sanda Lukic Claudio Poltera
office@ros-management.com Head of Leasing CEE Head of Leasing Spain
ros-management.com M +43 699 161 986 06 M +34 689 419 807
sanda.lukic@ros-management.com claudio.poltera@ros-management.com
Agnes Dora Ana Gonzáles Albarrán
FOUNDERS AND SENIOR MANAGEMENT TEAM Leasing Manager Hungary Leasing Manager Spain
M +36 703 170 020 M +34 690 943 924
agnes.dora@ros-management.com ana.gonzales@ros-management.com
Justyna Głowacka Pierre Albert Deledalle
Leasing Manager Poland Leasing Manager France
M +48 695 454 803 M +33 609 631 365
justyna.glowacka@ros-management.com pierrealbert.deledalle@ros-management.com
Thomas Reichenauer Gerhard Graf
Managing Director Centre Management Managing Director Development & Leasing Tomasz Jaskółowski Joanna Grabowska
M +43 664 41 35 891 M +43 664 41 35 890 Leasing Manager Poland Leasing Mananger Poland
thomas.reichenauer@ros-management.com gerhard.graf@ros-management.com M +48 887 779 211 +48 887 779 220
tomasz.jaskolowski@ros-management.com joanna.grabowska@ros-management.com
Marco Sapienza Anna Aigner-Hörleinsberger
Leasing Manager Italy Leasing Administrator
M +39 334 63 34 686 M +43 664 427 67 98
marco.sapienza@ros-management.com anna.aigner@ros-management.com
Mireia Rodríguez Burguera Cesare Nonnis Marzano Cláudia Amaral Ramos
Managing Director Italy & France Managing Director Italy Leasing Manager Portugal
Head of Leasing M +39 345 88 61 731 M +351 918 424 499
M +39 340 33 12 865 cesare.nonnismarzano@ros-management.com claudia.ramos@ros-management.com
mireia.rburguera@ros-management.com
Elke Schöpf Dawid Rutkowski
Head of Operations Asset and Development Manager Poland
M +43 660 907 53 03 M +48 605 560 661
elke.schoepf@ros-management.com dawid.rutkowski@ros-management.com
Imprint
ROS Retail Outlet Shopping GmbH, Vienna
info@ros-management.com
Guido Assmann
Marketing Director
With the kind support of the investors of our locations, project developments and partners: Mutschler Outlet Holding AG,
M +49 172 26 66 268
INGKA Centres, Resolution Property, DWS, Pikolin Grupo, GPA, Clees Unternehmensgruppe, Peakside Capital,
guido.assmann@ros-management.com
Studio Acconci, Kryalos SGR, JMP Expansion, Robert Hitchins Limited
© ROS Retail Outlet Shopping 2019We love Locations
Outlet Shopping GERMANY HUNGARY
Designer Outlet Soltau Premier Outlet Budapest
Rahrsberg 7 Budaörsi út 4.
29614 Soltau 2051 Biatorbágy
CREATING OUTLET SHOPPING DESTINATIONS T +49 5191 60 28 0 T +36 23 449 705
info@designeroutletsoltau.com info@premier.hu
ACROSS EUROPE designeroutletsoltau.com premier.hu
ALGARVE City Outlet Geislingen
Fabrikstraße 40 ITALY
BRUGNATO 73312 Geislingen an der Steige Brugnato 5Terre Outlet Village
BUDAPEST T +49 7331 943 40 00 Via Nuova Antica Romana
info@cityoutletgeislingen.com 19020 Brugnato SP
GEISLINGEN cityoutletgeislingen.com T +39 0187 89 45 21
info@sopinnbrugnato5terre.it
GDANSK shopinnbrugnato5terre.it
POLAND
PARMA Designer Outlet Warszawa La Galleria Parma
SOLTAU Puławska 42E Via Emilia Est, 7B
05-500 Piaseczno 43121 Parma PR
SOSNOWIEC T +48 22 737 31 15 T +39 0521 247 825
info@designeroutletwarszawa.com info@lagalleriaparma.it
WARSAW designeroutletwarszawa.com lagalleriaparma.it
ZAGREB Designer Outlet Gdańsk
ul. Przywidzka 8 PORTUGAL
80-174 Gdańsk Designer Outlet Algarve
T +48 58 320 99 44 Avenida Algarve
info@designeroutletgdansk.com 8135-182 Almancil
NEW DEVELOPMENTS designeroutletgdansk.com T +351 28 924 60 00
info@designeroutletalgarve.com
COTSWOLDS Designer Outlet Sosnowiec designeroutletalgarve.com
Orląt Lwowskich 138
HAUTMONT 41-208 Sosnowiec
T +48 32 296 50 22 CROATIA
KRAKOW info@designeroutletsosnowiec.com Designer Outlet Croatia
WUPPERTAL designeroutletsosnowiec.com Ulica Alfreda Nobela 4, Sop
10361 Sesvete-Kraljevec
ZARAGOZA T +385 164 724 30
info@designeroutletcroatia.com
designeroutletcroatia.com
ros-management.comros-management.com
You can also read
