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MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
THE INTERNATIONAL DANCE MAGAZINE
     www.danceforyou-magazine.com

   MEDIA KIT 2019                      PRINT
                                    & ONLINE
MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
   MEDIA FACTS                                                 TARGET GROUP
Dance for You Magazine - The international dance magazine       With a unique mixture of topics and a modern, clear
is dedicated to the dance world.                                appearance, technically competent and understably
                                                                presented, Dance for You magazine is read by theatres,
The magazine is published six times per year in German and      dance companies, dancers, choreographers, performers,
English Language. It is our intention to make current dance     show business, dance schools, associated clubs, dancewear
events transparent and to inform objectively about facts and    manufacturers, retailers, dance competitons, dance festivals
newest developments.                                            and more.

A feast for the eyes with exclusive interviews and portraits,
exciting reviews about the best premiers, festivals,
competitions, schools, training opportunities worldwide as
well as useful advices for dancers. The main focus of our
magazine is the artist himself with his success stories, aims
and ideals.

From the School to theatre – Seeing the whole dance! With
Dance for You Magazine! Succes stories. Exciting reviews.
Great experiences.

Dance related in a different way. With stunning prespectives
and high-quality visual content. Because the dance world
has changed.

Dance for You Magazine too!

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MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
   PUBLISHING, SALES                                TECHNICAL SPECIFICATIONS
Magazine 		 DANCE FOR YOU MAGAZINE                   Magazine size
Editor 		   MIVI Media und Verlag                    DIN A4 (21,0 cm x 29,7 cm)
Adress 		Rotkreuzstr. 58 a, 85435 Erding,           Type area: 18,6 cm x 26,7 cm + 0,3 cm bleed
            Germany                                  Cover: 250 g/m2 glossy
Telefon			  + 49 8122 8471 669                       Content inside: 115 g/m2 glossy
Telefax 			 + 49 8122 8471 670
E-Mail			info@danceforyou-magazine.com               Artwork as a high-resolution pdf-file are requested.
Internet 		 www.danceforyou-magazine.com
                                                     Please send you data per E-Mail to
Frequency      6 Issues per Year                     ads@danceforyou-magazine.com
Print run 		   8.000 Copies
Distribution		national and international, library   Special colours are converted to CMYK.
               users, subscribers, ballet schools,
               academies, theater, dance shops,
               fairs, LeserAuskunft GmbH,
               Harrassowitz GmbH & Co. KG.,
               Hoser & Mende KG.

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MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
   ADVERTISING RATES
Cover inside 2 1.300 € | Back cover inside 1.190 € | Back cover 1.500 €                DISCOUNT
                                                                                        5% for 2 x issues
                                                                                        10% for 3 x issues
                                                                                        15% for 6 x issues
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    + 3mm bleed                                             + 3mm
                               186 x 130 mm                                     3mm     and combination discount for print and
                                                             bleed
                                                                                bleed   online by arrangement.
                                                                                        Agency fees only on request.

                                                                                        CULTURE DISCOUNTS
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                                                                                        and culture advertisments. This includes
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MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
   TERMS & CONDITIONS
METHODS OF PAYMENT
For advertisements, payment is due on booking and can be made via bank transfer to our Commerzbank account or by Mastercard/ Visa /
Maestro or via Pay Pal. Advertisers wishing to place a series of advertisements per year may apply to open an account with Dance For You
magazine and ask for quotation (discounts).

VAT - Rates are exclusive of VAT. The german VAT tax is added to all invoices with the exception of VAT registered advertisers residing
outside Germany but within the EU. All other advertisers residing outside the EU do not need to pay Value Added Tax.

POSITIONING OF ADVERTISEMENTS
Aside from the covers, all advertisements are booked on a run-of-the magazine basis. If a specific site is requested, an additional fee is
charged. High profile double page spreads available - please ask for a quotation.

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MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
   FREQUENCY
                                                                           Date of Publication   Advertising Deadline
 Issue
                                                                               Day/Month             Day/Month
 DFY 01          February/March                                                  29/01                  12/01

 DFY 02          April/May                                                       05/04                  15/03

 DFY 03          June/July                                                       30/05                  15/05

 DFY 04          July/September (Special Edition)                                18/07                  29/06

 DFY 05          October/November                                                30/09                  12/09

 DFY 06          December/January                                                02/12                  15/11

CLASSIFIED ADS                                                                SUPPLEMENTS
35 characters per line - 15,90 €                                              On Request
Booking via ads@danceforyou-magazine.com
All advertisements must be pre-paid (Lineage advertisements include VAT)

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MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
   INFORUM DANCE SCHOOLS                                                                           The Inforum in DANCE FOR YOU MAGAZINE
                                                                                                    A really affordable alternative

                                                                                                       • Important for dance teachers, schools, seminar centers,
  Small Format 1 space                                         Logo                                       courses and workshops
                                               TITLE
  Up to two lines at the beginning             Width 62 x Height 48,6 mm                               • Published every two months

                                                                                          48,6 mm
  bold and colored. Please send your           Space for logo

  desired text by email. You have up to
                                               1 column, characters per line 35                        • P
                                                                                                          resent your work, raise interest, win new students
                                               Maximum lines 10.
  250 characters (without spaces) at your      All ads are subject to a uniform design.                  and customers
                                               Logo or heading only in 300 DPI
  disposal. The last row in your text will     resolution.                                             Your Ad (Text + Photo/s) will be added online for free.
                                               Last row in bold
  be in bold.

                          290 €         per
                                        Year                  62 mm

  Medium Format 2 spaces                                                                                   Logo
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                                                                                                                                          48,6 mm
                                                                                           Width 124 x Height 48,6 mm
  bold and colored. Please send your                                                       Space for logo and photo

  desired text by email. You have up to                         Photo                      1 column, characters per line 35
                                                                                           Maximum lines 10.
  500 characters (without spaces) at your                                                  All ads are subject to a uniform design.
                                                                                           Logo, photo or heading only in 300 DPI
  disposal. The last row in your text will                                                 resolution.
                                                                                           Last row in bold
  be in bold.

                          390 €         per
                                        Year                                         124 mm

  Big Format 3 spaces                                                                      TITLE
                                                                                           Width 186 x Height 48,6 mm
  Up to two lines at the beginning                                                         Space for logo and photo

                                                                                                                                                            48,6 mm
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  bold and colored. Please send your
  desired text by email. You have up to                         Photo                      More space for details and description of your offer.     Logo
  500 characters (without spaces) at your                                                  All ads are subject to a uniform design. Logo, photo or
  disposal. The last row in your text will                                                 heading only in 300 DPI resolution.
                                                                                           Last row in bold
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                          490 €         per
                                        Year
                                                                                                        186 mm

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   SPECIAL ADVERTISING FORMS - PRINT & ONLINE
WHAT WE DO FOR YOU!                                                                                                                                                                                                                  OUR AD SPECIALS OFFER ONLINE
We listen to you, adapt our solutions to your specific                                                                                                                                                                               Choose from our Ad Specials:
requirements.
                                                                                                                                                                                                                                     Digital Special – we create your own section on
Individual customer magazine (print)                                                                                                                                                                                                 www.danceforyou-magazine.com
• Completely individually developed                                                                                                                                                                                                (featured schools, featured theaters/companies,
• Editorial and layout by MIVI Media & Publishing                                                                                                                                                                                  featured festivals and competitions or events)

Advertorial & Promotion pages                                                                                                                                                                                                        What´s On? Stand Alone Newsletter – Go your own way!
• Promotion pages are customized and created
   from the idea to the design                                                                                                                                                                                                       Gallery Ad – Take advantage of reach and the emotional
• Your editorial content with Text + Photos on 1 to 4 pages                                                                                                                                                                        environment of pictures.
   will be marked as advertisement or special publication
• Promotions are designed from 1/2 pages and charged                                                                                                                                                                                Video Ad – Your message on
   at the valid advertising price.              42    DANCE forYOU magazine
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• optional: editing and layout
                                                SUCCES STORIES

                                              Roch Valley
   by MIVI Media & Publishing                 T                                                                                                                                                                                      Interested? Please ask for quotation:
                                                           he Roch Valley brand has its origins in the
                                                                                                                                                                  © Roch Valley

                                                           North West of England, an area known for
                                                           its lively arts and culture, and especially
                                                           for its love of dance.
                                                Roch Valley began and remains a family business
                                                started by husband and wife team Jack and Mari-

                                                                                                                                                                                                                                     ads@danceforyou-magazine.com
                                                anne Doughty in 1969. Madame Marianne, famous
                                                for her dancing academy near Manchester was al-
                                                ready an influential examiner and board member
                                                of the United Kingdom’s prestigious Imperial Soci-
                                                ety of Dance (I.S.T.D).
                                                Initially operating from a number of retail outlets       esty in the dancewear industry and these values
                                                throughout the North West, it soon became obvious         run right through the company.

1/2 page            590 €
                                                that the quality and range of goods on offer was not      “We believe that our people are at the very heart
                                                keeping up with the growth in the burgeoning dance        of everything we do, we encourage and nurture
                                                market, it was decided therefore that the company         our employees and we have a strong commitment
                                                would diversify by manufacturing its own garments         to the personal and professional development of
                                                and shoes, it was also decided that these products        everyone who works within the organization. We
                                                would now be sold nationwide and gradually ex-            have a commitment to sourcing the highest quali-
                                                panded throughout Europe and the rest of the world.

1/1 page            890 €
                                                                                                          ty fabrics and products in a responsible and ethical
                                                Roch Valley have always believed that dance is for        way, we hold our responsibility to our community

                                                                                                                                                                                                                    “„
                                                everyone to enjoy and participate in, no matter           and the dance world in the highest regard. The
                                                what age, nationality, or level of ability, this ethos    Roch Valley brand is now prevalent in almost all
                                                has been the driving force behind our success as          of the independent dancewear retailers through-
                                                                                                                                                                                  CUSTOMER COMMENTS
                                                we have grown throughout the decades. The suc-            out the UK, and many shops and schools across
                                                                                                                                                                                  “As a dance teacher my school’s uniform
                                                cess company have concentrated on making the              Europe and worldwide are supplied by us, over-
                                                                                                                                                                                  is so important to me. It sets me apart

2/1 page          1.590 €
                                                highest quality performance dance clothing, and is        seas accounts are supported by our multilingual
                                                                                                                                                                                  when new parents come to see the school.
                                                priced at a level which is still affordable to everyone   sales team. Our development team are constantly
                                                                                                                                                                                  It makes the school look professional and
                                                regardless of social status or income, our clothing       striving to further improve our offer through inno-                     well organised when they see all the happy
                                                is worn by everyone from the tiny child taking her        vation, testing and design to take us into the fu-                      children in their uniform. For nearly 30
                                                first tentative steps at ballet class to the principal    ture with confidence. We employ over 100 people                         years I have been using Roch Valley. It’s a
                                                dancer with a world famous ballet company.                across our manufacturing, wholesale and retail op-                      simple decision… top quality at a price the
                                                The company managed in a highly professional              eration, and we are proud to still be a 100% private-                   parents can’t complain about!”
                                                but caring and responsible way.                           ly owned British company, we are also proud to be                                                Bernadette Heys
                                                Roch Valley have a reputation for integrity and hon-      part of Europe and to be citizens of the world.”                                             Founder and Owner
                                                                                                                                                                                   Bernadette Heys School of Theatre Dance

                                                                                                                                                                                  “As a retailer who supplies ballet schools in
                                                                                                                                                                                  Denmark, I can thoroughly recommend Roch
                                                                                                                                                                                  Valley as my main supplier. The quality of their
                                                                                                                                                                                  items are super – and I know I can always rely
                                                                                                                                                                                  on them to offer a fast and friendly service. To
                                                                                                                                                                                  sum up, I’d be lost without them!”
                                                                                                                                                                                                      Sylvia Laidlow-Petersen
                                                                                                                                                                                                  Daisy Dance Shop, Denmark

                                                                                                                                                                                  “My number one supplier!
                                                                                                                                                                                  Always reliable, friendly and the quality
                                                                                                                                                                                  and fit of their garments is second to none.”
                                                                                                                                                                                                                  Claire Caley
                                                                                                                                                                                                   Quality Leotards, Felixstowe

                                      Example
                                                                                                                    www.danceforyou-magazine.com

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 •          danceforyou-magazine.com ONLINE ADVERTISING
After our relaunch in 2018, our website                                    SOCIAL MEDIA
is completely redesigned in a new look
and clear structure.                                                       Maintain and enjoy ongoing conversations
                                                                           across multiple social networks.
                                                                           We make it possible for you!
                                                                                                                         Click
INTEGRATIONS                                                               More information at request.                  here!
•A dvertorial and topic sponsoring
•N   ewsletter / Stand-Alone-Newsletter                                  NEWSLETTER (Published 2x per Month)
• Online contests
                                                                           Direct Response Marketing - an ideal medium
•A     nnouncements with Photo/s and Text at:
                                                                           to complement your sales strategy.
   - Training&Auditions
                                                                           • Text (200 characters) plus color photo
   - Auditions (Dance jobs)
                                                                           • Button or Banner
   Rates on request

                                                                           Choose STANDALONE NEWSLETTER
                                                                           to spread unique offers, special events or
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ONLINE BANNER - STANDARD FORMATS                                           addition to our bi-monthly newsletters we
                                                                           offer you the option to address your target
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                                                                           group through a stand-alone newsletter.
 Superbanner Header                         1000 x 123   1 Month   290 €   Interested? Please ask Sabrina at
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All advertisements may rotate with others

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CONTACT
                   MIVI Media & Verlag
                Office: Rotkreuzstr. 58a
            85435 Erding, Deutschland
          E-Mail: post@mivi-verlag.com
                www.mivi-verlag.com

             Dance for You Magazine
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