MEDIA KIT 2019 THE INTERNATIONAL DANCE MAGAZINE - www.danceforyou-magazine.com - Dance for You Magazine
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THE INTERNATIONAL DANCE MAGAZINE
www.danceforyou-magazine.com
MEDIA KIT 2019 PRINT
& ONLINE
MEDIA FACTS TARGET GROUP
Dance for You Magazine - The international dance magazine With a unique mixture of topics and a modern, clear
is dedicated to the dance world. appearance, technically competent and understably
presented, Dance for You magazine is read by theatres,
The magazine is published six times per year in German and dance companies, dancers, choreographers, performers,
English Language. It is our intention to make current dance show business, dance schools, associated clubs, dancewear
events transparent and to inform objectively about facts and manufacturers, retailers, dance competitons, dance festivals
newest developments. and more.
A feast for the eyes with exclusive interviews and portraits,
exciting reviews about the best premiers, festivals,
competitions, schools, training opportunities worldwide as
well as useful advices for dancers. The main focus of our
magazine is the artist himself with his success stories, aims
and ideals.
From the School to theatre – Seeing the whole dance! With
Dance for You Magazine! Succes stories. Exciting reviews.
Great experiences.
Dance related in a different way. With stunning prespectives
and high-quality visual content. Because the dance world
has changed.
Dance for You Magazine too!
www.danceforyou-magazine.com
PUBLISHING, SALES TECHNICAL SPECIFICATIONS
Magazine DANCE FOR YOU MAGAZINE Magazine size
Editor MIVI Media und Verlag DIN A4 (21,0 cm x 29,7 cm)
Adress Rotkreuzstr. 58 a, 85435 Erding, Type area: 18,6 cm x 26,7 cm + 0,3 cm bleed
Germany Cover: 250 g/m2 glossy
Telefon + 49 8122 8471 669 Content inside: 115 g/m2 glossy
Telefax + 49 8122 8471 670
E-Mail info@danceforyou-magazine.com Artwork as a high-resolution pdf-file are requested.
Internet www.danceforyou-magazine.com
Please send you data per E-Mail to
Frequency 6 Issues per Year ads@danceforyou-magazine.com
Print run 8.000 Copies
Distribution national and international, library Special colours are converted to CMYK.
users, subscribers, ballet schools,
academies, theater, dance shops,
fairs, LeserAuskunft GmbH,
Harrassowitz GmbH & Co. KG.,
Hoser & Mende KG.
www.danceforyou-magazine.com
ADVERTISING RATES
Cover inside 2 1.300 € | Back cover inside 1.190 € | Back cover 1.500 € DISCOUNT
5% for 2 x issues
10% for 3 x issues
15% for 6 x issues
1/2 page 103
70
x
Prices do not include Value Added Tax.
horizontal Should you be VAT registered please
1/1 page 1/2
x 1/3 297 inform us of your VAT number and once
page
297 page mm we have this verified we
210 x 297 mm mm vertical can remove the VAT from future
+
vertical invoices. Special formats and offers
+ 3mm bleed + 3mm
186 x 130 mm 3mm and combination discount for print and
bleed
bleed online by arrangement.
Agency fees only on request.
CULTURE DISCOUNTS
1.190 € 690 € 690 € 550 € There is a 25% special discount for art
and culture advertisments. This includes
ads for books, audiovisuals (Videos,
CDs, DVDs, Software etc.) or cultural
1/4 1/4 events exibitions for museums.
page page
horizontal vertical EDUCATION DISCOUNT
25% (ad volume from 300 euros)
Applies exclusively to educational offers
58
1/6 and image advertisements of private
93x133
1/8 page x
educational institutions.
186 x 74 mm
page 93x61
vertical
130
mm horizontal mm mm ASSOCIATIONS AND SOCIAL
INSTITUTIONS
450 € 450 € 250 € 190 € 15% discount on the basic price for
non-commercial content.
www.danceforyou-magazine.com
TERMS & CONDITIONS METHODS OF PAYMENT For advertisements, payment is due on booking and can be made via bank transfer to our Commerzbank account or by Mastercard/ Visa / Maestro or via Pay Pal. Advertisers wishing to place a series of advertisements per year may apply to open an account with Dance For You magazine and ask for quotation (discounts). VAT - Rates are exclusive of VAT. The german VAT tax is added to all invoices with the exception of VAT registered advertisers residing outside Germany but within the EU. All other advertisers residing outside the EU do not need to pay Value Added Tax. POSITIONING OF ADVERTISEMENTS Aside from the covers, all advertisements are booked on a run-of-the magazine basis. If a specific site is requested, an additional fee is charged. High profile double page spreads available - please ask for a quotation. www.danceforyou-magazine.com
FREQUENCY
Date of Publication Advertising Deadline
Issue
Day/Month Day/Month
DFY 01 February/March 29/01 12/01
DFY 02 April/May 05/04 15/03
DFY 03 June/July 30/05 15/05
DFY 04 July/September (Special Edition) 18/07 29/06
DFY 05 October/November 30/09 12/09
DFY 06 December/January 02/12 15/11
CLASSIFIED ADS SUPPLEMENTS
35 characters per line - 15,90 € On Request
Booking via ads@danceforyou-magazine.com
All advertisements must be pre-paid (Lineage advertisements include VAT)
www.danceforyou-magazine.com
INFORUM DANCE SCHOOLS The Inforum in DANCE FOR YOU MAGAZINE
A really affordable alternative
• Important for dance teachers, schools, seminar centers,
Small Format 1 space Logo courses and workshops
TITLE
Up to two lines at the beginning Width 62 x Height 48,6 mm • Published every two months
48,6 mm
bold and colored. Please send your Space for logo
desired text by email. You have up to
1 column, characters per line 35 • P
resent your work, raise interest, win new students
Maximum lines 10.
250 characters (without spaces) at your All ads are subject to a uniform design. and customers
Logo or heading only in 300 DPI
disposal. The last row in your text will resolution. Your Ad (Text + Photo/s) will be added online for free.
Last row in bold
be in bold.
290 € per
Year 62 mm
Medium Format 2 spaces Logo
TITLE
Up to two lines at the beginning
48,6 mm
Width 124 x Height 48,6 mm
bold and colored. Please send your Space for logo and photo
desired text by email. You have up to Photo 1 column, characters per line 35
Maximum lines 10.
500 characters (without spaces) at your All ads are subject to a uniform design.
Logo, photo or heading only in 300 DPI
disposal. The last row in your text will resolution.
Last row in bold
be in bold.
390 € per
Year 124 mm
Big Format 3 spaces TITLE
Width 186 x Height 48,6 mm
Up to two lines at the beginning Space for logo and photo
48,6 mm
2 Columns, characters per line 35, Maximum lines 12.
bold and colored. Please send your
desired text by email. You have up to Photo More space for details and description of your offer. Logo
500 characters (without spaces) at your All ads are subject to a uniform design. Logo, photo or
disposal. The last row in your text will heading only in 300 DPI resolution.
Last row in bold
be in bold.
490 € per
Year
186 mm
www.danceforyou-magazine.com SPECIAL ADVERTISING FORMS - PRINT & ONLINE
WHAT WE DO FOR YOU! OUR AD SPECIALS OFFER ONLINE
We listen to you, adapt our solutions to your specific Choose from our Ad Specials:
requirements.
Digital Special – we create your own section on
Individual customer magazine (print) www.danceforyou-magazine.com
• Completely individually developed (featured schools, featured theaters/companies,
• Editorial and layout by MIVI Media & Publishing featured festivals and competitions or events)
Advertorial & Promotion pages What´s On? Stand Alone Newsletter – Go your own way!
• Promotion pages are customized and created
from the idea to the design Gallery Ad – Take advantage of reach and the emotional
• Your editorial content with Text + Photos on 1 to 4 pages environment of pictures.
will be marked as advertisement or special publication
• Promotions are designed from 1/2 pages and charged Video Ad – Your message on
at the valid advertising price. 42 DANCE forYOU magazine
www.danceforyou-magazine.com
• optional: editing and layout
SUCCES STORIES
Roch Valley
by MIVI Media & Publishing T Interested? Please ask for quotation:
he Roch Valley brand has its origins in the
© Roch Valley
North West of England, an area known for
its lively arts and culture, and especially
for its love of dance.
Roch Valley began and remains a family business
started by husband and wife team Jack and Mari-
ads@danceforyou-magazine.com
anne Doughty in 1969. Madame Marianne, famous
for her dancing academy near Manchester was al-
ready an influential examiner and board member
of the United Kingdom’s prestigious Imperial Soci-
ety of Dance (I.S.T.D).
Initially operating from a number of retail outlets esty in the dancewear industry and these values
throughout the North West, it soon became obvious run right through the company.
1/2 page 590 €
that the quality and range of goods on offer was not “We believe that our people are at the very heart
keeping up with the growth in the burgeoning dance of everything we do, we encourage and nurture
market, it was decided therefore that the company our employees and we have a strong commitment
would diversify by manufacturing its own garments to the personal and professional development of
and shoes, it was also decided that these products everyone who works within the organization. We
would now be sold nationwide and gradually ex- have a commitment to sourcing the highest quali-
panded throughout Europe and the rest of the world.
1/1 page 890 €
ty fabrics and products in a responsible and ethical
Roch Valley have always believed that dance is for way, we hold our responsibility to our community
“„
everyone to enjoy and participate in, no matter and the dance world in the highest regard. The
what age, nationality, or level of ability, this ethos Roch Valley brand is now prevalent in almost all
has been the driving force behind our success as of the independent dancewear retailers through-
CUSTOMER COMMENTS
we have grown throughout the decades. The suc- out the UK, and many shops and schools across
“As a dance teacher my school’s uniform
cess company have concentrated on making the Europe and worldwide are supplied by us, over-
is so important to me. It sets me apart
2/1 page 1.590 €
highest quality performance dance clothing, and is seas accounts are supported by our multilingual
when new parents come to see the school.
priced at a level which is still affordable to everyone sales team. Our development team are constantly
It makes the school look professional and
regardless of social status or income, our clothing striving to further improve our offer through inno- well organised when they see all the happy
is worn by everyone from the tiny child taking her vation, testing and design to take us into the fu- children in their uniform. For nearly 30
first tentative steps at ballet class to the principal ture with confidence. We employ over 100 people years I have been using Roch Valley. It’s a
dancer with a world famous ballet company. across our manufacturing, wholesale and retail op- simple decision… top quality at a price the
The company managed in a highly professional eration, and we are proud to still be a 100% private- parents can’t complain about!”
but caring and responsible way. ly owned British company, we are also proud to be Bernadette Heys
Roch Valley have a reputation for integrity and hon- part of Europe and to be citizens of the world.” Founder and Owner
Bernadette Heys School of Theatre Dance
“As a retailer who supplies ballet schools in
Denmark, I can thoroughly recommend Roch
Valley as my main supplier. The quality of their
items are super – and I know I can always rely
on them to offer a fast and friendly service. To
sum up, I’d be lost without them!”
Sylvia Laidlow-Petersen
Daisy Dance Shop, Denmark
“My number one supplier!
Always reliable, friendly and the quality
and fit of their garments is second to none.”
Claire Caley
Quality Leotards, Felixstowe
Example
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www.danceforyou-magazine.com • danceforyou-magazine.com ONLINE ADVERTISING
After our relaunch in 2018, our website SOCIAL MEDIA
is completely redesigned in a new look
and clear structure. Maintain and enjoy ongoing conversations
across multiple social networks.
We make it possible for you!
Click
INTEGRATIONS More information at request. here!
•A dvertorial and topic sponsoring
•N ewsletter / Stand-Alone-Newsletter NEWSLETTER (Published 2x per Month)
• Online contests
Direct Response Marketing - an ideal medium
•A nnouncements with Photo/s and Text at:
to complement your sales strategy.
- Training&Auditions
• Text (200 characters) plus color photo
- Auditions (Dance jobs)
• Button or Banner
Rates on request
Choose STANDALONE NEWSLETTER
to spread unique offers, special events or
event-related advertising messages. In
ONLINE BANNER - STANDARD FORMATS addition to our bi-monthly newsletters we
offer you the option to address your target
Ad form Pixels Period Rates
group through a stand-alone newsletter.
Superbanner Header 1000 x 123 1 Month 290 € Interested? Please ask Sabrina at
Big Size Banner Header 1130 x 145 1 Month 390 € ads@danceforyou-magazine.com
Medium Rectangle (Sidebar) 383 x 288 1 Month 200 €
Superbanner 1000 x 123 1 Month 200 €
(apears between the themes)
All advertisements may rotate with others
www.danceforyou-magazine.comCONTACT
MIVI Media & Verlag
Office: Rotkreuzstr. 58a
85435 Erding, Deutschland
E-Mail: post@mivi-verlag.com
www.mivi-verlag.com
Dance for You Magazine
Consulting and Sales
Tel. +49 8122 - 8471 669
Fax: +49 8122 - 8471 670
E-Mail: ads@danceforyou-magazine.com
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