MEDIA KIT 2021 - BFC Media

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MEDIA KIT 2021 - BFC Media
MEDIA KIT 2021

f   o   r   b   e   s   .   i   t
MEDIA KIT 2021 - BFC Media
Forbes Italia                                                              Mediakit 2021

                                         BLUE FINANCIAL
                                        COMMUNICATION
                                           The Media & Digital Company

                                                     For over twenty years we have been developing a wide
                        BFC MEDIA IS THE EDITORIAL   range of information content on paper and digital
                                                     through constantly updated websites, coordinated
                        LEADER GROUP IN FINANCE
                                                     communication on social networks, and the
                        AND BUSINESS INFORMATION
                                                     organization of dynamic and interactive events. We can
                                                     give depth to all our initiatives thanks to the expertise
                                                     accumulated over the years of working in the field with
DENIS MASETTI                                        the companies and the protagonists.

Publisher | Bfc Media   bfcmedia.it                                                                     forbes.it
MEDIA KIT 2021 - BFC Media
Forbes Italia                                                             Mediakit 2021

                                          VISION

                         THE SPACE DEDICATED TO SUCCESSFUL
                         ENTREPRENEUR
                         Forbes has always been the best showcase for business
                         ideas.

                                         MISSION

                         THE DESIRE AND DETERMINATION TO DO
                         EVEN MORE
                         We are the voice of a managemnt workingclass and
                         that is why it is our duty to keep up. The Forbes
                         ecosystem grows and continues to invest in digital, to
                         offer visibility, hype and status.

                                                                                  CARLOTTA DE BEVILACQUA

                                                                                               CEO | Artemide
RICHARD BRENSON

Founder | Virgin Group   bfcmedia.it                                                                    forbes.it
MEDIA KIT 2021 - BFC Media
YANNIK SINNER

Tennis player | 18 years - Under30

                                     Forbes Italia                                                                                  Mediakit 2021

                                                                                      MAGAZINE

                                                        THE VOICE OF SUCCESS
                                                     The magazine, launched in 2017 and directed by Alessandro Rossi, has succesfully
                                                              collected, researches young talents, emerging entrepreneur.

                                     DISTRIBUTION                                               TARGET

                                     40.000              TOTAL COPIES                            65%        READERS - MAN

                                     200.000             READERS                                 35%        READERS - WOMEN

                                     20.000              SELLED COPIES                           22%        UP AND COMING
                                                                                                            (20 - 30 ANNI)

                                     8.000               SELLED SUBSCRIPITIONS                   49%
                                                                                                            ESTABLISHED (31 - 45 ANNI)

                                     2.000               BFC MEDIA EVENTS                        29%
                                                                                                            STAR (46 - 65 ANNI)
                                                         COPIES
                                     10.000              TO BFC MEDIA TARGET
                                                                                                            95%                   84%
                                                                                                            TECH             AUTOMOTIVE
                                     ITALY NEWSTANDS SUBSCRIPTIONS
                                     INT. NEWSTANDS               LEADER LIST                               77%                    75%
                                                                                                        CLOTHING               JOURNEYS
                                     LIBRARIES                    VIP LOUNGE
                                     AIRPORTS                     FLYERS
                                                                                                            68%                    65%
                                     RAILWAY                      AD HOC                                 FOOD &                   SPORT
                                     STATIONS                     EXPOSITION                            BEVERAGE

                                     bfcmedia.it                                                                                         forbes.it
MEDIA KIT 2021 - BFC Media
Forbes Italia                                                                              Mediakit 2021

                                                           THE BIG LEAGUES
                                                            IN FRONT-PAGE
                                                   We celebrate who has the courage to invest in future and never gives up.

                                   LIST                                                  MANAGER, ENTRPRENEUR,
                                   The famous Forbes list each year ranks the            INFLUENCER AND CELEBRITIES
                                   people, companies and places base on variety
                                                                                        Young managers, famous entrepreneurs, show
                                   of elements as the excellence.
                                                                                        and sport stars, influencer and celebrities
                                                                                        business stories.

                                   NEW TECHNOLOGIES
                                   The best stories about new technologies that
                                   change the world.
                                                                                         THE NEW SECTIONS CARS, DESIGN AND
                                                                                         HEALTHCARE
                                                                                         The sections Cars, Design and Healthcare are
                                                                                         the Forbes novelties for 2021.

                                   INVESTMENT, LEGAL, CSR AND SPACE
                                   ECONOMY
                                   The news told by our journalist with
                                   interviewed, one to one and more.

N ICOLO MOSCHELLA

Pastry Chef | 26 years - Under30   bfcmedia.it                                                                                     forbes.it
MEDIA KIT 2021 - BFC Media
FRANÇOIS-MARC SASTRE

General Manager | Cartier

                            Forbes Italia                                                                                      Mediakit 2021

                                                                                 EXTRA

                                          THE TOPICS THAT MATTER
                                                              Forbes specials dedicated to trend topic area.
                                            A focus to smart mobility thanks to BIKE, the new editorial initiative by BFC Media.

                            JANUARY                           AUGUST
                            BIKE                              ECONOMIA CIRCOLARE

                            FEBRUARY                          SEPTEMBER
                            ECCELLENZE FOOD                   WINE

                            MARCH                             OCTOBER
                            TOP 100 PROFESSIONISTI            TECH+BIKE

                            APRIL                             NOVEMBER
                            BIKE+GOLF                         /

                            MAY                               DECEMBER
                            TURISMO                           OROLOGI
                                                              SOSTENIBILITÀ

                            JUNE
                            YACHT-OROLOGI

                            JULY
                            FASHION&LUXURY
                            BIKE

                            bfcmedia.it                                                                                             forbes.it
MEDIA KIT 2021 - BFC Media
CIRO IMMOBILE

Football palyer and entrepreneur

                                   Forbes Italia                                                                 Mediakit 2021

                                                        STRIKE
                                                   THE RIGHT TARGET
                                                                      Our ADV offer.

                                   FIRST PAGE                                    INTERNAL FRONT COVER + I ROMANA

                                   SINGLE                        8.000€          SINGLE                           20.000€

                                   DOUBLE INTERNAL PAGE                          BACK COVER

                                   SINGLE                     14.000€            SINGLE                            12.000€

                                                             PRESS SPECIFIC
                                                     The creativity have to in PDF format and in CMYK.

                                    ADV                   PAGE                          PRESS                  WITH
                                    TYPE                  SIZE                          AREA                   BLEED

                                    One page        (203mm x 267mm)               (191mm x 254mm)        (208mm x 272mm)

                                    Double page     (406mm x 267mm)               (394mm x 254mm)        (411mm x 272mm)

                                   bfcmedia.it                                                                         forbes.it
MEDIA KIT 2021 - BFC Media
CORRADO PASSERA

Banker

                  Forbes Italia                                                                      Mediakit 2021

                                                             DIGITAL

                                           NEW BUSINESS
                                            NETWORKS
                                   Forbes is a multichannel brand, leader in business information.

                  LIST

                  LEADERS

                  BUSINESS

                  RESPONSIBILITY

                  INNOVACTION

                  SPACE ECONOMY

                  INVESTMENTS

                  LIFESTYLE

                  SMART MOBILITY

                  bfcmedia.it                                                                             forbes.it
MEDIA KIT 2021 - BFC Media
Forbes Italia                                                                 Mediakit 2021

                                                OUR
                                             COMMUNITIES
                                               We talk to high-profiled communities.

                    WEBSITE                                         SOCIAL
                                    MONTHLY UNIQUE
                    +2MIO           USERS                           +500.000           FOLLOWER

                    2,5MIO          MONTHLY SESSION                 8MIO               MONTHLY REACH

                    3MIO            MONTHLY VIEWED PAGES            2%                 MONTHLY
                                                                                       ENGAGEMENT RATE

                    NEWSLETTER
                    40.000          ENROLLED

                    +6.000          MONTHLY OPENED

                    600             MONTHLY CLICK

SALVATORE PALELLA

Founder | Helbiz    bfcmedia.it                                                                        forbes.it
MEDIA KIT 2021 - BFC Media
Forbes Italia                                                                           Mediakit 2021

                                         THE BEST CHOICE
                                  TO YOUR COMMERCIAL INITIATIVE
                                                      Our banner are customizable and adaptive to every device

                                  LADERBOARD                           SIZE: 728x90 px
                                  HOMEPAGE, ARTICLE, NEWSLETTER        CODE: HTML 5 (zip with embedded link), iFrame, gif e jpg
                                  (jpg o gif)                          FILE SIZE: max 1MB

                                  MASTHEAD
                                  HOMEPAGE, ARTICLE                    SIZE: 970x250 px
                                                                       CODE: HTML 5 (zip with embedded link), iFrame, gif e jpg
                                                                       FILE SIZE: max 1MB

                                  TOWER
                                  HOMEPAGE, ARTICLE                    SIZE: 300x600 px
                                                                       CODE: HTML 5 (zip with embedded link), iFrame, gif e jpg
                                                                       FILE SIZE: max 1MB

                                  BANNER BOX (MOBILE)
                                  ARTICLE                              DIMENSIONI: 300x250 px
                                                                       FORMATO: HTML 5 (zip with embedded link), iFrame, gif e jpg
                                                                       FILE SIZE: max 1MB

                                  NATIVE ADV
                                  NEWSLETTER                           Image title 600x450, max 150kb, text 140 types text including
                                                                       spaces and URL

VERONICA DIQUATTRO

Executive Vice President | DAZN   bfcmedia.it                                                                                     forbes.it
GIORGIO ARMANI

Entrepreneur

                 Forbes Italia                                                                 Mediakit 2021

                                                  FORBESLIVE EVENTS

                                 A NEW OPPORTUNITY
                                     TO VISIBILITY
                                  ForbesLive events are ideal to give a boost to networking.

                                  BFC Media has studied a schedule of events dedicated
                                            to the most interesting initiatives.

                 bfcmedia.it                                                                        forbes.it
SONIA PERONACI

Entrepreneur and Founder | Giallozafferano.it

                                                Forbes Italia                                                             Mediakit 2021

                                                                        2021
                                                                      SCHEDULE
                                                                        All events scheduled in 2021

                                                LE 100              FORBES DIGITAL
                                                ECCELLENZE CSR      REVOLUTION
                                                MARCH, 29           OCTOBER, 25-29

                                                CSR AWARDS          PRIVATE BANKING
                                                APRIL, 13           AWARDS
                                                                    NOVEMBER, 18
                                                FORBES EMPOWER
                                                THE FUTURE          STATI GENERALI
                                                APRIL, 20-22        DELLA SPACE
                                                                    ECONOMOY
                                                FINTECHAGE AWARDS   NOVEMBER, 24
                                                JUNE, 17
                                                                    CEO AWARDS
                                                FOOD & FASHION      DECEMBER
                                                JUNE, 22

                                                100 UNDER30
                                                JULY, 16

                                                FORBES LIVE –
                                                FIRENZE
                                                SEPTEMBER, 15

                                                FORBES WOMEN
                                                SEPTEMBER, 21

                                                                                                       ALESSANDRO ROSSI

                                                                                                       Editor in chief | Forbes Italia

                                                bfcmedia.it                                                                     forbes.it
Forbes Italia                                                                              Mediakit 2021

                                                             INVEST ON YOUR BRAND
                                                             Forbes solutions to communicate your initiative, with our tone of voice.

                                             INSIGHT                                                PODCAST
                                             A cusomizable one page in magazine.                    The business voice direct to Forbes audience.

                                             BRANDVOICE                                            TV
                                             The Forbes Brandvoice it's a successful               TV channel live on Sky Italia 511, Tivù Sat 61
                                             product. Two pages customizable in                    and streaming on OTT platform bfcvideo.com.
                                             magazine, articles on website and sharing on          All news H24.
                                             social networks.

TOMMASO GIULINI
                                             bfcmedia.it                                                                                     forbes.it
Entrepreneur and Cagliari Calcio President
Forbes Italia                                               Mediakit 2021

                Blue Financial Comminication Spa
                        Via Melchiorre Gioia, 55
                   20124 Milano, Tel. (+39) 02.30.32.11.1

bfcmedia.it                                                      forbes.it
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