NEST ACADEMY OF MANAGEMENT EDUCATION EVENTS MANAGEMENT - Where Passion meets Profession
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NEST ACADEMY OF
MANAGEMENT EDUCATION
EVENTS MANAGEMENT
Where Passion
meets Profession
01
“Allow your Passion to become your Purpose, and it will one day become your Profession.” -Gabrielle Bernstein In accordance with N|A|M|E Dubai policy, we do not discriminate against any person on the basis of color, gender identity, religion, age, or 02 disability in admission to, access to, treatment in, or employment in its programs and activities.
N|A|M|E is Licensed & Approved by KHDA and accredited by the We offer specialized University recognized courses with the right
awarding body from UK to offer British Qualifications for new age blend of practical knowledge and experience, creating a truly
careers like Events Management, Sports Management and Business futuristic curriculum aimed at producing highly skilled individuals
Management. We specialize in teaching methodology that blends and a launch pad for entrepreneurs.
classroom teaching with practical training and internships for
making our students employment-ready. ACCREDITATIONS OF N|A|M|E DUBAI
KHDA Licensed
and Approved
Institution (TVET)
01
VISION
To effectively develop leading individuals in the
field of events, sports and business management
with the aid of our world class education platform.
VALUES
These values are our core competencies and
aid us in fostering a collaborative working and
learning environment.
HIGH ETHICAL MUTUAL PASSION FOR
AND MORAL TRUST AND EXCELLENCE
STANDARDS TEAMWORK
RESEARCH AND RECOGNITION SERVICE & RESPECT
INNOVATION AS OF EFFORTS AND TOWARDS THE
A WAY OF LIFE ACHIEVEMENTS COMMUNITY &
INDUSTRY
02
ACADEMIC
PHILOSOPHY
Our courses have been conceptualized in accordance with the following eight core principles:
INNOVATIVE INSPIRED
We provide relevant and up- We regularly provide challenging
to-date curricula, one that is abreast opportunities to motivate our students, and
with the developments of the Events INDUSTRY broaden their horizons.
Management industry We lay a high degree of emphasis on
building relations within the industry;
practical training, internships and
workshops help in collaborating with the
events and corporate world. IDEAL
We aim to be recognized as a hub of
INTERESTING
excellence and strive towards building
We maintain our students’ curiosity and
strong, serviceable and sustainable
interest levels; our education system is
relationships within the industry.
designed with an optimal mix of theoretical
and practical concepts. INTELLECTUAL
We pursue excellence by
playing a proactive role in constantly
stimulating our students’ intellect.
INDEPENDENT INDIVIDUALISED
We aspire to nurture and We incorporate meticulous
empower our students into well-groomed, and personalized evaluation with on-going
confident and successful Events Management feedback, in order to ensure our courses are
Professionals. robust, and progress driven.
03
TOP 5 REASONS TO STUDY IN DUBAI
1ENTERTAINMENT & MULTI-CULTURAL EXPO 2020 & USD 125B FIND NEW INTERESTS TRULY
LIFESTYLE CAPITAL EXPOSURE ENTERTAINMENT & & REDISCOVER INTERNATIONAL
OF THE WORLD EVENTS INDUSTRY YOURSELF PROGRAMME
With easy access and Study in a campus which Expo 2020 will create tens of Studying in a different Residence Student Visa in
connectivity to the West hosts more than 30,000 -
thousands of vacancies in country offers many new Dubai and possibility of
and close proximity to the international students Event Management Industry activities and interests that student work permit
East, Dubai has become a from 160+ nationalities to in Dubai. The USD 125B you may never have allows you to explore
hub for entertainment and make friends with and Entertainment and Event discovered if you had stayed Dubai as truly
lifestyle. The city has a high learn from. industry of Dubai is always at home. A benefit to international destination
per capita income and is looking for young, talented studying abroad is the to work and learn. You will
home to the world’s richest. and qualified professionals opportunity to discover also have the opportunity
like you. yourself while gaining an to transfer to partner
understanding of a universities in the UK
different culture. making it a multi country
exposure.
04
DUBAI CITY
GLOBAL RANKING
2nd Safest Country in the World
6th Most Visited City on Earth
11th Most Dynamic City in the World
One of the Top 20 Best Cities for expats globally
The UAE was ranked at the 22nd Position as the
Best Country to live & study abroad
Ranked among the World's Top 25 Cities on the
back of its strong economy, accessibility and
cultural interaction
05
THE EVENTS
INDUSTRY
THE PLACE TO BE!
The world is experiencing exponential
growth in the events, media and
entertainment industry. This makes it
a suitable time to be part of the
events management industry
covering a spectrum from weddings,
education fairs, conferences,
corporate seminars, expositions,
music festivals to
many more.
06
GROWTH
TRAJECTORY
Industry stalwarts foresee a robust Rising number of high net worth Expo 2020 will be When the economic impact of
growth trajectory for the Events individuals and families directly creating more jobs in the Dubai’s events is analysed, the
Management industry, considering the events & entertainment, majority USD 407M i.e 57% of
increases the expenditure
strong backing of high marketing tourism & hospitality the gross expenditure is
towards personal events
spends from premium companies and industry. According to estimated to come from some
the growth of personal events, MICE research by Deloitte, of the major annual events
(Meeting, Incentives, Conferences and events management is Dubai hosts
Exhibitions), activations and sports. one of the biggest skill
sets missing for 2020. • Omega Dubai Desert Classic
As the world sets its eyes on Expo 2020
hosted by Dubai, a first World Expo to • Standard Chartered Dubai Marathon
be staged in the Middle East, North DWTC events drive approx • Dubai Tour
Africa and South Asia, it also triggers a AED 13B in economic value for • Dubai Duty Free Tennis Championships
robust growth for the events industry. Dubai, fuelling record 3.3% • Dubai World Cup
contribution to the Emirate’s
GDP. Sales within MICE sector • DP World Tour Championship
drive more than four-times value • Emirates Airline Dubai Rugby Sevens
in overall non-trade business
activity and support over 84,000
jobs
07
NEW AGE EXPLORE YOUR MARKETING TOOL CREATIVITY The events management industry has always The three cornerstonesof the industry are played a pivotal role in the Marketing and Communications space for companies, and has evolved over time with new opportunities and features. Due to the growth in technology, this industry has witnessed a number of innovations, CREATIVITY IDEATION ABILITY one of which is the Digital Event. It is a platform This means, not just possessing the three, but utilizing that allows the marketing team to think outside all three of them in conjunction. If this description the box and attract customers. sounds like you, then you are in the right place! 08
EVENTS MANAGEMENT
EDUCATION
EVOLVING RISING
INDUSTRY DEMAND FOR
PROFESSIONALS
The revolutionary growth of events With the current number and diversity
has created a surge in the need of of events, the industry is in need of
professionals to manage growing professionals who are able to manage
individual & organizational needs the scale and size of such events.
for image & representation. This makes the industry a lucrative
platform to showcase talents.
DIVERSE IDEAL FOR
CAREER GO-GETTERS
OPTIONS
The industry offers opportunities Out-of-the-box thinking, adaptability,
to students of all personalities; and a creative spark are the three
leaders and role models may things that make a good event
pursue the role of an event management executive, and if these
manager, or more hands-on three qualities fit your profile, you’re on
students can pursue positions the right path!
such as event planner/coordinator.
09CAREER PROSPECTS
RIGHT PLACE, LUCRATIVE $ VARIED
RIGHT TIME EARNING DESIGNATIONS
Given the promising future of the industry, The number of individuals and companies The event management industry has
early entrants can reap ample rewards hosting and organizing events has gone numerous positions to be filled such as
leading to a progressive career ahead. up in recent years. Thus, the demand for
• Event Planner
well-qualified, professional event managers
has drastically increased compared to • Event Coordinator
the supply, creating constant lucrative • Event Production Head
TARGET
opportunities. • Public Relations Officer
INDUSTRIES • Event Executive (Budgeting & Finance)
• Event Legal Executive
A large number of our entrepreneurial & many more
students start their own companies. Our
students are placed in the following
industries:
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EDSOME OF OUR STUDENT ENTREPRENEURS
11 1TRAINING METHODOLOGY At N|A|M|E Dubai we are committed to the holistic development of our students to ensure superior outcomes and strong employability prospects. Teaching methodology comprises of classroom sessions, master classes, case studies, practical training, group work and discussions. The approach is to have the right balance of theory, practice and experience. The ”real world relevance” is vital throughout the programme. 12
CLASSROOM
SESSIONS
REGULAR LECTURES ASSIGNMENT & PROJECTS WORKSHOPS SIMULATED EVENTS
To positively impact the Assignments and projects are To keep our students updated We have developed an exceptional
perspective of our students, a part of our curricula. These with the current affairs in the methodology that helps replicate
lectures are delivered by our provide our students ample Events Industry, we frequently the process of organizing and
experienced core team of faculty, opportunities to meet, interact organize uniquely designed managing an event in real-time.
along with visiting faculty from and build relations with popular workshops that focus on Students are trained to formulate
top Management Institutes, and and experienced individuals in the industry-oriented themes a model event and present it live
professionals from the Events & Events Industry, under the able shortlisted by our team in the classroom. This exercise
PR Industry. guidance of our dedicated faculty. of experts. gives them an opportunity to
walk through minute aspects of
executing events.
13MASTER CLASSES AND CASE STUDIES MASTER CLASSES CASE STUDIES N|A|M|E‘s Master Classes intend to keep students Our curriculum includes the use of case studies in order aware of the current world of events. Guest speakers to highlight various practical and situational issues. from various areas of events management share The brainstorming and discussions help streamline our their knowledge and help students form ideas and students’ thought processes and sharpen analytical insights about the industry. abilities by exploring, identifying and solving issues. 14
INNOVATIVE & INTERACTIVE
LEARNING TECHNOLOGY
BYOD PROGRAM EDUCATIONAL
NEWSLETTERS
The Bring Your Own Device
(BYOD) Program enhances the N|A|M|E's Educational
students’ learning experience Newsletters features the
through the use of online and academic highlights and
mobile technologies within and students' achievements,
outside the classroom, allowing and also report latest
industry trends, growth
them to work on course materials,
and major events.
participate in a collaborative
learning environment, thus
making them tech-savvy.
COMMUNICATION AND
COLLABORATION
PREZI PRESENTATION We use latest Google tools
This is an inventive and to provide education to our
students. Our students learn
refreshingly unique presentation
to use portals like Webmail
tool that allows students to
Services, Shared Calendars,
express their ideas skilfully and Hangout and the Drive. G Suite
explore their creativity. allows our faculty to
collaborate with students, give
them instant feedback, track
individual progress and help
YOUTUBE BROADCASTING students streamline their
writing and research.
We broadcast our students’
presentations and creations on
YouTube; providing them with an
opportunity to share their ideas and
creations with the world. 15THE GLOBAL XPOSURE
VILLAGE
ULTRA MARATHON DUBAI MUSCLE &
ACTIVE SHOW
PLACEMENTS AND ICC ACADEMY
INTERNSHIPS
N|A|M|E works closely with
businesses to understand the
skills required within the industry.
Our internship and placement
process is an integral part of our
students’ life during and after
their course. Our dedicated team DUBAI SPORTS
of experts has developed a multi- CITY
level placement process that
sources opportunities at local,
national and international levels.
16 16OPPORTUNITIES INTERNSHIPS AND PLACEMENTS
N|A|M|E provides its students ample Aspiration Funk:tions Prowess Production
opportunities to grab lucrative Ballerina Bells & Balloons Fusion Events Raison Detre
Internships which could convert in a Baqaa Wedding glamour and Global Village Razzmatazz Events
long term employment Events Green Chillies Reliance JIO
opportunity. The real work Bliss Inc HBG Events Shaimak Davar
experience not only broadens the Book Eventz Hexagon Events Sharjah Govt Media Bureau Events
worldview of students but also gives Brand Next Media International Conferences and Showmakers
them a chance to get acquainted Candid Marketing Exhibitions LLC Siren Events
with the industry professionals and CII Let’sCampOut Snug Entertainment
build a network that will be ClockWork Mosaic Events Spin Entertainment
beneficial for them in the long run. Conexxions N’ Dimensions The Fridge
Employers today prefer candidates Divine Celebration Opus Media Thrillaz Events
who have knowledge and skills Esspresso Events Page3 Events Times of India
beyond academics and Internship Eternity Events Percept D’ Mark Times-Red Cell
experience facilitates students to Event Crafter Pico Events True Events
have a competitive edge. The Expro Events Pico International VR1 Foundation
valuable on-the-job experience FICCI Planman Marcom Weddingz.in
enables students to apply Fitt GROUP White Collar Hippie
classroom theory to actual work Middle East Wizcraft
situations. Food Link YRF Studios
360 Dgree FremantleMedia Zion Unlimited
70 EMG & many more
7ty7 Entertainment
Aamir Khan Films
ABEC
Absolute Events
Advent Green
Al Habtoor Polo Resort
Alpcord Network
AP Events
17PROFESSIONAL TRAINING CERTIFICATE The N|A|M|E Dubai Professional Training Certificate (PTC) is a coveted reward that recognizes outstanding students by substantiating their conduct and professionalism to prospective employers. The N|A|M|E Dubai Placement Cell provides placements and jobs within the Corporates, Events, Entertainment, Media and Television industries. Excellent management, planning, communication, organizational, operations and implementation skills, coupled with a certain degree of confidence and flair, are a few of the requisite attributes necessary to be awarded the N|A|M|E Dubai Professional Training Certificate. It boosts one’s resume credentials and gives an added advantage over other candidates in the job market. 19 18
STUDENT DEVELOPMENT
ACTIVITIES
For holistic development of the students, N|A|M|E offers a host
of Student Development Activities.
ENGLISH PROFICIENCY SOFT SKILLS TRAINING CO-CURRICULAR
TRAINING AND GROOMING ACTIVITIES
Already considered as a global language, Soft skills constitute communication skills, Apart from the focus on
English is one of the official languages personality development and people skills. academics, we also emphasize
used widely across the globe. We provide We help our students develop these skills on extracurricular activities, by
English ProficiencyTraining, helping students and etiquette which will enhance their conducting events like Sports
gain a strong command over the language, personal productivity and provide them Meets, Annual Day, Youth
enhance their social mobility and present with a competitive advantage in the global Festivals, etc.
themselves as confident professionals. marketplace.
19STUDENT ACTIVITY CLUBS PLACEMENT CELL ALUMNI CELL
We have student-managed clubs An active placement cell is at work, Our association with students continues after
initiated with the objective of creating where students are given placement they complete their course. Through our Alumni
channels that allow them to explore guidance and career advice. Cell, they are able to network with people in
their creative streak and also promote the industry. Some of our esteemed students
team spirit. have become successful professionals and
entrepreneurs and now visit us to deliver Master
Classes and share their experiences.
20INFRASTRUCTURE
AND FACILITIES
CLASSROOMS WI-FI CAMPUS
Our globally acclaimed Our campuses are
institution offers equipped with a Virtual
state-of-the-art Private Network and
infrastructure and hi-tech high-speed broadband,
facilities. Our classrooms on as technology is
all campuses are the mainframe of
air-conditioned and business today.
integrated with laptops and
LED projectors..
LIBRARY ACCOMMODATION
Our libraries across our We have tied-up with housing
campuses offer complete providers offering good
access to extensive amenities, located in close
electronic information proximity to our campuses
resources and are also across all centres. This enables
well-stocked with books, our students to minimize their
periodicals and journals. commute time, and explore the
cities during their leisure.
21ADVANTAGES OF KHDA APPROVED
CREDIT-BEARING BRITISH QUALIFICATIONS
SYMBOLIZES PRE-REQUISITE ENSURES POWER OF MATCHES
HIGH QUALITY FOR JOB 360-DEGREE PRACTICAL INDUSTRY
EDUCATION PROMOTIONS LEARNING LEARNING REQUIREMENTS
Credit-bearing UK Some certificate A well -structured UK KHDA recognized A programme
programmes are courses may help one accredited programme programmes provide recognised by the UK
symbolic of high quality acquire a job. However, ensures the candidate’s immense value to one’s awarding and
education and a UK credit-bearing and abilities in both theoretical as profile as it incorporates regulatory bodies
preferred by recruiters; recognized programme well as practical practical learning and warrants an education
adding a stamp of opens doors to higher management, providing experience, helping that is of industry
credibility. positions and career comprehensive education. candidates acquire standards.
advancements. substantial job
opportunities.
22AWARD WINNING
JOURNEY
OF NAEMD INDIA
NAEMD ranked in“TOP NAEMD ranked in
10 B-Schools for MBA in “TOP 75 B-Schools
Event Management & PR ” for BBA in Event
by Times B-School. Only Management & PR”
College Ranked for BBA in by Times B-School
Event Management & PR
Awarded “BEST
INSTITUTE FOR EVENT
“ASIA’S FIRST & BEST
MANAGEMENT” at “World
INSTITUTE” to offer
Education Summit” 2018,
University recognized
“Asia Education Summit”
Degree & Diploma
2015 to 2017 & at “India
courses in Event
Education Excellence
Management & PR by
Awards” 2013 to 2014 by
LIMCA Book of Records
Times Research
Awarded for International
“Excellence in Event Association /
Management Memberships of
Education”by ISES, IAEE, IFEA,
Mid Day EEMA
The National Academy of Event Management &
Development is the first of its kind to design a
degree course, as well as offer a diploma course in
the field. The institute has secured a number of
awards and achievements over the years of its
23GET IN TOUCH WITH US
DUBAI OUR INDIA PRESENCE
N|A|M|E Dubai Campus MUMBAI
306, 3rd Floor, Block 10
Dubai International
DELHI
Academic City AHMEDABAD
UAE
JAIPUR
+971 5858 76263 JODHPUR
+971 5851 01234
+971 4 2431119 www.naemd.com
dubai@nationalacademy.edu.in
www.namedubai.ae
2429
TEN REASONS TO
JOIN N|A|M|E DUBAI
7
GUEST LECTURES &
WEBINARS BY THE
1 4 TOP EVENT
PROFESSIONALS
KHDA APPROVED
BRITISH
TRULY
GLOBAL
6
QUALIFICATIONS PROGRAMME STATE-OF-THE-ART
9
3
INFRASTRUCTURE &
HI-TECH FACILITIES NEW AGE JOB
5
ORIENTED
HIGHLY QUALIFIED PROGRAMMES
& EXPERIENCED
FACULTY FROM THE
INDUSTRY
BEST
INTERNATIONAL
8
PRACTICAL HIGHLY ENRICHING
TRAINING INTERNSHIP OPPORTUNITIES
OFFERED TO STUDENTS
2 10
INTERNATIONAL 100% PLACEMENT
& MULTICULTURAL ASSISTANCE
EXPOSURE
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