PCHi 2019 Exhibitor Marketing Programme
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1. Onsite Marketing ..............................................................................................4
101 New Product Showcase ........................................................................................................................ 4
102 New Technology Session (NTS)............................................................................................................ 5
103 Sponsorship of New Technology Session Areas................................................................................. 7
104 Gift for Visitors ...................................................................................................................................... 7
105 Drinking Water ....................................................................................................................................... 8
106 Visitor Registration Area ...................................................................................................................... 8
107 New Product Showcase Area ............................................................................................................... 8
108 VIP Lounge .............................................................................................................................................. 9
109 Resting Area ........................................................................................................................................... 9
110 Lunch Area.............................................................................................................................................. 9
111 Information Counter ........................................................................................................................... 10
112 Exhibitor List Billboard ....................................................................................................................... 10
113 Floor Plan Billboard ............................................................................................................................ 10
114 Onsite LCD Display .............................................................................................................................. 11
115 Coffee Area+Coffee Coupon .............................................................................................................. 11
116 “Discovery Tour” Activity Sponsorship ............................................................................................ 12
2. Print Marketing.............................................................................................. 12
201 Visitor Pass (single side) .................................................................................................................... 12
202 Lanyard ................................................................................................................................................. 13
203 Visitor Bag ............................................................................................................................................ 13
204-208 Show Preview ............................................................................................................................... 14
3. Online Marketing............................................................................................ 15
301 WeChat Pre-registration Advertisement on Login and Registration Pages ............................... 15
302 WeChat Pre-registration Advertisement on Confirmation Pages ................................................ 16
303 WeChat Title Sponsorship .................................................................................................................. 17
304 Web Banner Advertisement Above Online Floor Plan ................................................................... 18
305 Web Banner Advertisement Above Online Exhibitor Listing ........................................................ 18
306 Web Banner Advertisement Below Online Exhibitor Listing ........................................................ 19
307 Web Banner Advertisement Above Online Product Directory ..................................................... 19
308 Web Banner Advertisement Below Online Product Directory ..................................................... 20
309 Advertisement on Pre-registration Login Page .............................................................................. 20
310 Advertisement on Visitor Registration Page ................................................................................... 21
311 Advertisement on Pre-registration Confirmation Page ................................................................ 21
2312 Side Banner Advertisement on Website Sub-pages ....................................................................... 22
313 E-newsletter Article............................................................................................................................ 23
314 Flash Advertisement on Website Homepage .................................................................................. 24
315 Website Exhibitor Listing – Featured exhibitor .............................................................................. 24
4. Conference Marketing...................................................................................... 25
401 Conference Presentation Sponsorship ............................................................................................. 25
402 Gift for Conference Speakers and VIP Guests ................................................................................ 26
403 Exhibitor Presentation Theatre ........................................................................................................ 26
404 Conference Table-Top Flyer.............................................................................................................. 28
405 Conference Bottled Water ................................................................................................................. 28
406 Conference Pen ................................................................................................................................... 28
407 Conference Document Folder ........................................................................................................... 29
408 Conference Roll-up Banner................................................................................................................ 29
409 Conference Advertising Video ........................................................................................................... 29
410 Conference Lunch Ticket ................................................................................................................... 30
411 All-around Conference Sponsor ........................................................................................................ 30
Contact Us ...................................................................................................... 31
31. Onsite Marketing
101 New Product Showcase
The New Product Showcase provides companies with a prominent spot to highlight the features of their new
products, while allowing visitors to try the products personally. In addition to increased publicity,
participating exhibitors will be able to better engage visitors through the hands-on experience.
PCHi 2019 New Product Showcase Price List
No. Item Unit Price (RMB) Unit Price (USD)
1 Option A RMB 12,000 USD 1,977
2 Option B RMB 11,000 USD 1,812
Visuals of the PCHi 2018 New Product Showcase are provided below for your reference:
Within Showcase:
Product sample; product information, including
exhibitor name, booth no., company logo and
product description.
Exhibitors have the flexibility to decorate the
Option
showcase in any way.
A
Around Showcase:
Company logo; product poster; product leaflets;
product testing area (lockable); tissue paper.
Within Showcase:
Product sample; product information, including
exhibitor name, booth no., company logo and
product description.
Option Exhibitors have the flexibility to decorate the
B showcase in any way.
Around Showcase:
Company logo; product poster; product leaflets.
4 Publicity Channels
Online promotion: PCHi Mobile WeChat / Official website / E-newsletters
Onsite promotion: Show Catalogue / Visitor Guide / On-site Display Board
102 New Technology Session (NTS)
Introduction
A mainstay at PCHi, the New Technology Session (NTS) provides exhibitors with a valuable platform for
promoting new products and raising brand awareness. Located strategically within the exhibition hall, the
open-concept presentation is free-to-attend for all visitors. As a participating exhibitor, you will be able to
achieve brand and product exposure, and get additional opportunities to meet and network with potential
customers. In addition, exhibitors will benefit from a series of pre-show, on-site and post-show promotional
activities planned by PCHi, all of which will help you gain greater exposure.
(PCHi 2018)
Value of NTS
Prior to PCHi, NTS exhibitors will get additional publicity via online channels, including PCHi’s official
website and e-newsletters. During the show, you will be entitled to a one-hour presentation slot, where
you’ll get the chance to present and share information on new products, research results or market trends
to attending visitors.
NTS Schedule
NTS sessions are allocated on a first come first served basis. Priority will be given to exhibitors who book
their slots earlier.
26/02/2019 (Tuesday) 27/02/2019 (Wednesday) 28/02/2019 (Thursday)
09:30-10:30 09:30-10:30 09:30-10:30
10:30-11:30 10:30-11:30 10:30-11:30
11:30-12:30 11:30-12:30 11:30-12:30
13:00-14:00 13:00-14:00
14:00-15:00 14:00-15:00
/
15:00-16:00 15:00-16:00
16:00-17:00 16:00-17:00
Location
NTS will be held in two separate areas in Hall 3 & 6: NTS A and NTS B.
5NTS B NTS A
Price List
PCHi 2019 New Technology Session (NTS)
Unit Price (RMB) Unit Price (USD)
12,000 1,977
Publicity Channels:
Online promotion: PCHi WeChat / Official website / E-newsletter
Onsite promotion: Show Catalogue / Visitors Guide / Onsite Display Board
6103 Sponsorship of New Technology Session Areas
New Technology Session Areas – NTS A and NTS B - are
strategically located inside the PCHi exhibition halls. By
sponsoring this area, your company’s name, logo, and
booth number will be seen by the thousands of visitors
that attend the NTS. In addition, the sponsor will receive
information gathered at NTS about the attendees. Two
roll-up banners (provided by company itself) can also be
placed in the area, and a short video about your company
can be played on loop during lunch time.
Price:RMB 30,000 USD 4,942
Quantity: 2 Sponsors
Image Display
104 Gift for Visitors
Pre-registered visitors, exhibitors, industry experts, and
representatives from international and local trade
media will receive a customized gift designed by your
company in the designated area.
Total no. of gifts: 20,000
The gifts will be provided and distributed by your
company. In addition, this sponsorship will be
acknowledged on our WeChat platform before the show,
in the visitor guide, and through our SMS blast during
the show itself.
Price: RMB 10,000 USD 1,647
(production costs will be fully borne by
the sponsor)
Quantity: 1 sponsor
Discount: Enjoy a 20% discount off the total sponsorship cost, with purchase of
item 104: Gift for Visitors and item 402: Gift for Conference Speakers and VIP
7105 Drinking Water
All visitors, media representatives, and industry directors
will receive a bottled water with a label that can be fully
customized by your company. You may use the packaging
label to introduce your company and booth location. Total
no. of bottled water: minimum 20,000
Price: RMB 10,000 USD 1,647
(Excluding production costs)
Quantity: 1 sponsor
106 Visitor Registration Area
The registration area is the place that all visitors arrive
at before entering the exhibition hall. Placing your
advertisement in this area will enable your company to
make an impression on current and prospective
customers upon their arrival. Your company’s logo and
corporate imagery will be featured prominently on the
display boards.
Price: RMB 25,000 USD 4,119
Quantity: 1 sponsor
107 New Product Showcase Area
The New Products Showcase is where visitors gain
direct access to the new products launches at PCHi.
Placing your company’s logo on the showcase
backdrop and floor labels is a good way to attract
visitor’s attention, and will enable them to gain an
impression of your brand.
Price: RMB 30,000 USD 4,942
Quantity: 1 sponsor
8108 VIP Lounge
Placing your advertisement in the VIP Lounge offers
a great opportunity for your company to build brand
awareness amongst key buyers and VIPs. The VIP
Lounge is accessible to a select group of high-level
decision makers with purchasing power. Information
on your company will be placed in the lounge,
increasing brand exposure and attracting potential
business partners to your booth.
Price: RMB 8,000 USD 1,318
Quantity: 1 sponsor
109 Resting Area
The resting area is where visitors gather at various
times during the show. Your corporate logo will be
displayed on the backdrop, on the tables and the
carpet, increasing brand exposure and attracting
potential business partners to your booth.
Price: RMB 25,000 USD 4,119
Quantity: 1 sponsor
110 Lunch Area
Exhibition organizer will make lunch arrangements for
present industry experts, VIPs and conference
audiences. Your corporate logo will be displayed on
the backdrop and all table standees, increasing brand
exposure and attracting potential business partners to
your booth.
Price: RMB 8,000 USD 1,318
Quantity: 1 sponsor
9111 Information Counter
Throughout PCHi, visitors approach the information
counter with queries about the show. Your
company’s logo and message will be featured on the
backdrop, increasing brand exposure and attracting
potential business partners to your booth.
Price: RMB 5,000 USD 824
Quantity: 3 sponsors
112 Exhibitor List Billboard
Billboards displaying the full exhibitors list will be
placed at strategic positions across the show floor.
Your company’s name and logo will be highlighted
in a different colour on the respective billboards,
as well as in the Visitors Guide.
Location: Main Hall Entrances, Visitor Guide
Price: RMB 5,000 USD 824
Quantity: 6 sponsors
113 Floor Plan Billboard
Billboards displaying the show’s floor plan will be
placed at strategic positions across the show floor.
Your company’s name and logo will be highlighted
on the billboards in specific colours, as well as in the
Visitor Guide.
Location: Main Hall Entrance, Visitor Guide
Price: RMB 5,000 USD 824
Quantity: 12 sponsors (6 sponsors will be located in
Halls 3 & 4, and the other 6 sponsors in Halls 5 & 6)
10114 Onsite LCD Display
LCD displays will be placed in various locations, such as
the VIP lounge, PCHi rest area, and coffee area. This
method of direct marketing enables visitors to
familiarise themselves with your company, increasing
brand exposure and attracting potential business
partners to your booth.
Duration: video will be played continuously over 3 days.
Featured companies: 10
Requirements: Video, auto-play PPT
Price Price
Location Target Group
(RMB) (USD)
Invited visitors (association directors, industry experts,
VIP Lounge
enterprise managers); Speakers, Invited buyers
5,000/min 824/min
PCHi Rest Area Visitors from the ingredient and packaging material zones
Coffee Area Visitors from the ingredient and packaging material zones
115 Coffee Area+Coffee Coupon
Coffee coupon will be distributed to PCHi audiences to exchange coffee at the designated coffee area.
At the same time, your company’s advertisement will appear in the background, which offers a good
opportunity for publicity. You can put your company's advertising desk card on the resting table (at
your own expense).
Negotiation Area Background Advertisement
Size:387cmⅹ170cm (AI)
Coffee Coupon Reverse-Side
Advertisement
Size:13.5cmⅹ5.5cm (AI)
Quan Price
Item Price(RMB) Description
-tity (USD)
Coffee Coupon
3000 coffee coupons distributed to pre-
Reverse-Side
registration audiences in the registration hall;
Advertisement
50 extra coffee coupons provided for your own
Meeting Area
use; Background Advertisement will be set in
Background 1 30,000 4,942
the negotiation business coffee area (Hall 5);
Advertisement
Desk cards will be at exhibitor’s own expense,
Desk Card with no less than 10 desks prepared in the
Advertisement coffee area.
11116 “Discovery Tour” Activity Sponsorship
A brand new activity, the “Discovery Tour” will require participants (onsite visitors and VIPs) to collect
stamps from designated booths by following a planned route. Once all the stamps have been collected,
the participants can proceed to the Lucky Draw area to receive their gift. The sponsors for this activity
will have their booths included in the planned route, allowing the sponsors to attract more visitors,
and increase the company’s exposure.
Price: RMB 2,000 USD329
Quantity: 8 sponsors
Notes: Only for exhibitors in Halls 5 & 6
2. Print Marketing
201 Visitor Pass (single side)
Advertisement on visitor pass (Back of pass, single side) Size: 93mm x 97mm (AI)
12Item Quantity Price(RMB) Price(USD) Description
All PCHi visitors, association representatives,
hosted buyers and VIP guests, will be required
Visitor pass
to put on passes bearing your company logo as
(back of
1 65,000 10,708 they enter the exhibition hall. This will enable
badge, single
your company to enhance awareness and
side)
visibility of your brand throughout the venue.
Total no of passes: 15,000.
202 Lanyard
Ad on Lanyard (single side)
Size: ≥40mm x 20mm (300pix, AI )
Item Quantity Price(RMB) Price(USD) Description
Throughout the 3-day exhibition, approximately 10,000
industry professionals will put on a lanyard bearing your
Lanyard 1 65,000 10,708
company logo, which can help to strengthen your
company’s branding. Total no. of lanyards: 15,000.
203 Visitor Bag
Ad on Visitor Bag
Size: 383mm x 406mm
Item Quantity Price(RMB) Price(USD) Description
Upon entry, each PCHi visitor will receive a bag with your
Visitor company logo printed on it. Total no. of bags: 15,000. The
1 100,000 16,474
Bag visitor bags will be distributed to all visitors in the
registration area.
13204-208 Show Preview
The PCHi Show Preview contains information on invited visitors, exhibitors, conference program, and other
on-site activities etc. It will be delivered to around 20,000 potential visitors via email and through courier
in November 2018. With the Show Preview, visitors can exchange for a pass on-site and gain
complimentary entry to PCHi, without having to register online or join the ticketing queue.
Discount:
Exhibitors who purchase items 301 +
302: WeChat Pre-registration
advertisement and items 309 + 310 +
311: Website Pre-registration
advertisement will be entitled to a
free advertisement in the PCHi 2018
Show Preview (item 208).
(PCHi 2018 Show Preview Sample)
Item Quantity Price (RMB) Price (USD)
204 Front Cover 1 8,000 1,318
205 Inside Front Cover 1 6,000 988
206 Inside Back Cover 1 6,000 988
207 Back Cover 1 7,000 1,153
208 1 Full-Page Full-Color 5 5,000 824
143. Online Marketing
301 WeChat Pre-registration Advertisement on Login and Registration Pages
Size: 300px X 150px
Item Quantity Price(RMB) Price(USD) Description
Advertisement on pre- Your advertisement will be visible to
registration login and 1 20,000 3,295 visitors when they pre-register for
registration pages PCHi via WeChat.
15302 WeChat Pre-registration Advertisement on Confirmation Pages
Size: 300px X 150px
Item Quantity Price(RMB) Price(USD) Description
Your advertisement will be displayed on the
confirmation page after visitors have
Advertisement on
1 20,000 3,295 successfully completed the pre-registration
confirmation page
process (estimated reach of approximately
7,000 visitors).
Discount:
Exhibitors who purchase items 301 + 302: WeChat Pre-registration advertisement and items 309 +310+
311: Website Pre-registration advertisement will be entitled to a free advertisement in the PCHi 2018
Show Preview (item 208).
16303 WeChat Title Sponsorship
PCHi regularly sends updates on show information and general industry news to its followers on
WeChat. With the title sponsorship, you can increase exposure of your company, brand name, and
industry awareness. Your advertisement will be displayed in PCHi’s WeChat post.
Size: 720 pxⅹ400 px
Price for the Price for the
Item Description
whole year(RMB) whole year(USD)
Top Title PCHi publishes at least 12 industry news on
5,000/month 824/month
Sponsorship WeChat monthly from July to December. Your
Bottom Title logo will be displayed on the top/bottom of the
3,000/month 494/month
Sponsorship news.
17304 Web Banner Advertisement Above Online Floor Plan
Size:600pxⅹ90px
Item Quantity Price(RMB) Price(USD) Description
Web banner advertisement Your advertisement will be displayed
1 2,000 329
above online floor plan above the downloadable floor plan.
305 Web Banner Advertisement Above Online Exhibitor Listing
Size:732pxⅹ90px
Item Quantity Price(RMB) Price(USD) Description
Your advertisement will be displayed at the
Web banner top of the main page of the exhibitors listing,
advertisement as well as on the search results page. Apart
1 3,000 494
above online from attracting the attention of visitors, this
exhibitor listing also guarantees a high click-through rate to
your company’s website.
18306 Web Banner Advertisement Below Online Exhibitor Listing
Size:732pxⅹ90px
PCHi2018
Item Quantity Price(RMB) Price(USD) Description
Your advertisement will be displayed at the
Web banner
bottom of the main page of the exhibitors listing,
advertisement
as well as on the search results page. Apart from
below online 1 3,000 494
attracting the attention of visitors, this also
exhibitors
guarantees a high click-through rate to your
listing
company’s website.
307 Web Banner Advertisement Above Online Product Directory
Size:732pxⅹ90px
Item Quantity Price(RMB) Price(USD) Description
Web banner Visitors utilize this page when searching for
advertisement above specific products. Your advertisement will
1 3,000 494
online product be displayed on the main page of the
directory directory, as well as on the results page.
19308 Web Banner Advertisement Below Online Product Directory
Size:732pxⅹ90px
PCHi2018
Item Quantity Price(RMB) Price(USD) Description
Web banner Visitors utilize this page when searching for
advertisement below specific products. Your advertisement will
1 3,000 494
online product be displayed on the main page of the
directory directory, as well as on the results page.
309 Advertisement on Pre-registration Login Page
Size:150px X 400px
Size:650px X 200px
Item Quantity Price(RMB) Price(USD) Description
Advertisement on pre- Visitors will see your advertisement
3/group 20,000 3,295
registration login page when they pre-register for PCHi.
20310 Advertisement on Visitor Registration Page
Size:150px X 400px
Size:650px X 200px
Item Quantity Price(RMB) Price(USD) Description
Advertisement on Visitors will see your advertisement when
visitor registration 3/group 20,000 3,295 they are filling in their particulars during
page pre-registration.
311 Advertisement on Pre-registration Confirmation Page
Size:150px X 400px
Size:650px X 200px
21Item Quantity Price(RMB) Price(USD) Description
Your advertisement will be displayed on the
Advertisement on confirmation page after visitors have
pre-registration 3/group 15,000 2,471 successfully completed the pre-registration
confirmation page process (estimated reach of approximately
15,000 visitors).
Discount:
Exhibitors who purchase items 301 + 302: WeChat Pre-registration advertisement and items 309 +
310 + 311: Website Pre-registration advertisement will be entitled to a free advertisement in the
PCHi 2017 Show Preview (item 208).
312 Side Banner Advertisement on Website Sub-pages
Size: 295pxⅹ170px
PCHi2019
Item Quantity Price(RMB) Price(USD) Description
Your advertisement will be displayed in the
Side banner
selected section on all sub-pages (excluding
advertisement on 4 3,000 494
sub-pages featuring the conference program
sub-pages
and pre-registration).
22313 E-newsletter Article
On a regular basis, the show team sends e-newsletters to our database of more than 55,000 industry
professionals. These emails contain news about the personal care ingredients industry and updates about
PCHi. E-newsletters are sent to past participants of PCHi, as well as potential visitors. Advertising in PCHi’s
e-newsletter will help to raise awareness of your company, and increase opportunities for partnership and
business deals.
Feature article in e-newsletter
Word count:1000 characters
(CN)/section
600 words (EN)/section
Item Quantity Price(RMB) Price(USD) Description
An abstract consisting of 150 Chinese words and
Feature article 100 English words will be featured in the e-
5 3,000 494
in e-newsletter newsletter. The full article will consist of 1000
Chinese words and 600 English words.
23314 Flash Advertisement on Website Homepage
Size: 630px x 215px
Item Quantity Price(RMB) Price(USD) Description
Your ad will be featured on the home page
Flash advertisement
6 14,000 2,306 of the PCHi’s official website, and
on the home page
hyperlinked to your company’s website.
315 Website Exhibitor Listing – Featured exhibitor
Exhibitor Listing – Featured
exhibitor
Item Quantity Price(RMB) Price(USD) Description
Exhibitor listing – Your company’s name and information will be
Featured 20 1,000 165 highlighted and abbreviated, allowing your
exhibitor company to stand out in the list.
244. Conference Marketing
401 Conference Presentation Sponsorship
As a professional trade event, PCHi organizes many conferences annually during the show in order to
cater to the needs of the industry. Topics covered include technology, marketing trends, rules and
regulations, and packaging etc.
By taking up a conference sponsorship package, you’ll be able to strengthen your company’s position
in the industry, while reaching out to a greater number of visitors at PCHi.
Price Price
Item Quantity Entitlement
(RMB) (USD)
40 minutes presentation slot
8 complimentary conference
2 sponsors for a whole-
Conference tickets (Speaker excluded)
day conference; 1 20,000 3,295
Presentation 40% discount for conference
sponsor for a half-day
Sponsorship ticket (1 month before the
conference
show)
Complimentary Conference Promotion Service
Estimated Estimated
Channels Description
Value(RMB) Value(USD)
Conference schedule Your company name will be included on the
shown on conference conference schedule billboard that will be 4,000 659
schedule billboard located at the entrance of the exhibition halls.
Conference schedule Your presentation schedule and speaker’s bio
shown on Exhibition etc. will be published in the Exhibition 2,000 329
Catalogue Catalogue.
Conference schedule Your presentation schedule and speaker’s bio
5,000 824
shown on Show Guide etc. will be published in the Show Guide.
Conference schedule Your presentation schedule will be hosted on
10,000 1,647
shown on PCHi Website PCHi Website.
Conference schedule Your presentation schedule will be hosted on
3,000 494
shown on PCHi WeChat PCHi Website.
PCHi sends e-newsletters regularly to more than
55,000 industry professionals. Each e-newsletter
Conference schedule is distributed to past attendees of PCHi, as well
shown on PCHi E- as potential visitors. Your conference 3,000 494
newsletter presentation schedule featured in the e-
newsletter will help to raise awareness of your
company and brand.
Total Complimentary Publicity Value 27,000 4,448
25402 Gift for Conference Speakers and VIP Guests
PCHi conference speakers and VIP guests consists of professional
industrial experts, including academic professors, doctors,
researchers from prestigious companies, analysts from market
research firms, association experts, third-party organizations etc.
Your gift will be given to all conference speakers and VIP guests.
Total no. of gifts: 200.
Price:RMB 8,000 USD 1,318 (production costs to
be fully borne by the sponsor)
Quantity:1 Sponsor
Note: Gifts are required to be of a high quality. PCHi reserves the rights to assess the quality of the
sponsored gifts before approval.
Discount: Enjoy a 20% discount off the total sponsorship cost, with purchase of item 104: Gift for
Visitors and item 402: Gift for Conference Speakers and VIP
403 Exhibitor Presentation Theatre
Participating exhibitors can look forward to an all-inclusive presentation platform, complete with a
private conference room and comprehensive pre-show and onsite publicity activities. Half-day and full
day presentation slots are available, and exhibitors will have the freedom to plan their presentation
topics according to their marketing needs.
Highlights
Comprehensive marketing and promotional support that will allow exhibitors to focus their time and
energy on conference preparation.
Expand your business database with access to potential target audience - close to 15,000
professional visitors.
A half day or full day presentation slot in a professional setting, which is an effective way of
increasing exposure at PCHi.
Sample room setting at Guangzhou Ploy World Trade Centre
26Item Location Quantity Floor Space Room capcaity
Room A /B/C/D:
Room A /B/C/D:
120 participants with
270 m2
Slots are available tables; 180 participants
Rental of Conference (15m x 18m)
across all 3 days of PCHi without tables
Conference Room in
on a first come first Room E/F:
Room Hall 5 Room E/F:
served basis 150 participants with
337.5 m2
tables; 220 participants
(15m by 22.5m)
without tables
What’s Provided
1 sound equipment (including 2 wireless microphones)
1 projector and 1 projection screen
Tables, chairs, papers, pencils and water in standard capacity
1 laptop, 1 presentation page-turner
2 backdrop (content must meet organizer’s requirements and provide before deadline)
Remarks: specific conditions are subjected to the hall requirements
RMB: 16,000/ AM Slot USD: 2,636/ AM Slot 10:00-12:00
RMB: 20,000/PM Slot USD:3,295/ PM Slot 13:00-17:00
Remarks:Participants have to bear the cost of the use of LED, overtime construction, safety guarantee
deposit, overconsumption of electricity etc.
Complimentary Publicity for Participating Exhibitors
Pre-show Publicity
Publicity Channel Description Estimated Value
Conference schedule displayed on the event website
PCHi Website RMB 10,000 USD 1,647
More than 100,000 unique visitors, 26,000 number of hits
Conference schedule featured in PCHi E-newsletter (at
PCHi E-newsletter least once) RMB 3,000 USD 494
E-newsletter subscribers: close to 55,000
Conference schedule featured in PCHi WeChat news feed
PCHi WeChat (at least once) RMB 1,000 USD 165
WeChat followers: more than 20,000
Onsite Publicity
Publicity Channel Description Estimated Value
The conference schedule billboard will be displayed at
Conference Schedule prominent locations across the show floor. Your
RMB 10,000 USD 1,647
Billboard conference session will be promoted alongside the PCHi
2018 Themed Conferences
The conference schedule will be featured in the Visitor’s
Guide, as part of the show highlights. USD
Visitor’s Guide RMB 8,000
The guide will be made available to nearly 15,000 1,318
visitors during PCHi.
Containing comprehensive information on PCHi, the
Exhibition Catalogue is the publication of choice for all
Exhibition Catalogue exhibitors and visitors. RMB 10,000 USD 1,647
The conference schedule will be featured in the
Exhibition Catalogue.
Total Publicity Value
RMB 42,000 (USD 6,919)
(complimentary)
27404 Conference Table-Top Flyer
PCHi 2019 conferences (Exhibitor Presentation Theatre excluded) will feature four categories:
technology, packaging, marketing and regulations. Each conference attracts nearly 100 professional
participants, including technicians, formulators, senior officials, physicians, and procurement
personnel. Flyers with the sponsors’ information will be placed on the tables prior to all conference
sessions. Production and delivery costs of the flyers will be borne by the sponsoring company.
Price: RMB 5,000 USD 824
Quantity: 3 sponsors
Note: Each sponsor will have to prepare 800 flyers. This sponsorship is not available for the Exhibitor
Presentation Theatre.
405 Conference Bottled Water
Over 90 sessions covering more than 12 topics will be held
during PCHi 2019. More than 2,000 industry representatives
are expected to attend the conference. The bottled water
with the sponsor’s logo and booth number will create
greater brand awareness and draw more visitors to your
booth.
Price: RMB 4,000 USD 659
Quantity: 1 sponsor
Note: The sponsor will have to prepare 2,000 bottles of water.
Production and delivery costs will be fully borne by the sponsor.
This sponsorship is not available for Exhibitor Presentation
Theatre.
406 Conference Pen
Your company logo will be printed on the pens that are
distributed to all conference attendee. This form of publicity
will leave a lasting impression even after the conference.
Price: RMB 4,000 USD 659
Quantity: 1 sponsor
Note: The sponsor will have to prepare 2,000
pens. Production and delivery costs will be fully borne by the
sponsor. This sponsorship is not available for Exhibitor
Presentation Theatre.
28407 Conference Document Folder
The folders will be distributed to all
conference attendees, recognizing your
company as a sponsor.
Price: RMB 4,000 USD 659
Quantity: 1 sponsor
Note: The sponsor will have to prepare 2,000 folders.
Production and delivery costs will be fully borne by the
sponsor. This sponsorship is not available for Exhibitor
Presentation Theatre.
408 Conference Roll-up Banner
PCHi 2019 will host more than 12 themed conference sessions (excluding the Exhibitor Presentation
Theatre) in separate exclusive rooms. Each conference will attract professionals like technicians,
senior officials, and procurement decision makers. The sponsor’s roll-up banner will be placed outside
the conference room, a prime area. Additionally, the sponsoring company will also receive two
complimentary tickets to the sponsored conference.
Price: RMB 5,000 USD 824
Quantity: 1 sponsor per theme
Note: Production and delivery costs of the banner will be borne by the sponsors. Sponsors will need to
prepare two roll-up banners for each conference (excluding the Rules & Regulations Conference).
409 Conference Advertising Video
Having your corporate video played before the conference sessions is one of best ways to catch the
attention of the attendees. Enhance your brand image and awareness, and leave a lasting impression
with potential clients. Additionally, sponsors will receive one complimentary ticket to a sponsored
conference session. (The organizers reserve the right to control how the video is played during the
event)
Price: RMB 3,000 USD 494
Quantity: 1 sponsor per theme
Note: The video clip must be 2-3 minutes long, and will be played on loop before the
conference. This sponsorship is not available for Exhibitor Presentation Theatre.
29410 Conference Lunch Ticket
A total of 1,000 lunch tickets will be distributed to conference experts and attendees. The sponsor’s
advertisement will be printed on the back of the ticket.
Price: RMB 5,000 USD 824
Quantity: 1 sponsor
411 All-around Conference Sponsor
Over 2,000 audiences are expected attend PCHi 2019 conference, which will feature more than 12
themes. The Main Conference Sponsor’s logo will be displayed at various conference areas.
Sponsorship Package Explanation Original Value
Conference Table-Top A total of 800 flyers with the sponsor’s logo will be RMB 5,000 / USD 824
Flyer placed on the tables. (Production and delivery
costs will be borne by the sponsor)
Conference Bottled A total of 2,000 bottles of water printed with RMB 4,000 / USD 659
Water the s po ns o r’s l o g o w i ll b e placed in every
conference room. (Production and delivery costs
will be borne by the sponsor)
Conference Pen A total of 2,000 pens printed with t h e RMB 4,000 / USD 659
sponsor’s logo will be placed on the tables in
every conference room. (Production and delivery
costs will be borne by the sponsor)
Conference Document A total of 2,000 document folders RMB 4,000 / USD 659
Folder with the sponsor’s logo will be distributed to
conference attendees.
Conference Roll-up The sponsor can select five conference themes and RMB 5,000 x 5 themes
Banner place two roll up banners outside each of the = RMB 25,000
selected conference rooms. (Production and USD 824 x 5 themes
delivery costs will be borne by the sponsor) = USD 4,120
Conference Video The sponsor’s advertisement video will be played RMB 3,000 x 12 themes
Advertising on loop in all conference rooms before the start of = RMB 36,000
the conferences. USD 494 x 12 themes
= USD 5,928
Conference Lunch A total of 1,000 conference lunch tickets printed RMB 5,000 USD 824
Tickets with the sponsor’s logo
Complimentary A full set of complimentary conference tickets RMB 22,000 (estimated)
Conference Tickets USD 3,624 (estimated)
Total original value of above items RMB 105,000 / USD 17,298
Price: 50% discount of total value (single conference sponsorship item sold uncounted, the total amount
shall be no less than RMB 50,000. That is USD 8,237.)
Quantity: 1 sponsor
30Contact Us
PCHi Project Team
Mr. Peter Liu Ms. Young Wang
Project Manager Assistant Sales Manager
Tel: +86-10-8455 6516 Tel: +86 10 8455 6633
Email: yongxiang.liu@reedsinopharm.com Email: jiyang.wang@reedsinopharm.com
Mr. Shawn Liu Ms. Chelsea Shi
International Sales Supervisor International Marketing and Sales Executive
Tel: +86 10 8455 6635 Tel: +86 10 8455 6632
Email: shuangyang.liu@reedsinopharm.com Email: chenxi.shi@reedsinopharm.com
Country and Regional Sales Team
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