São Paulo City Profile - Frost & Sullivan
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São Paulo – Building a Smart & Equitable City
São Paulo City, the most populous city in Brazil. It is also the 7th most populous city in the world and in the
metropolitan areas there are abut 20 million inhabitants.
Population Public Transport Private Vehicles New Mobility
21.3m 41% (modal share) 5,914,433(parc) ~ 10 operators
• Highest population Nowadays the city has buss Car ownership in the city • Carsharing – 1,7KK
density in Brazil pass cards that facilitated the remains very high. New members
• 6,999 people live in transportation and expected car sharing and related • Carpool – 250k
each square mile to see digitalization soon business models are members
expected to impact the • Ridehailing – 500k
market in the close future. users
Digital Strategy Public Policy EV Charging Smart City
Mobility Law (12.587 / 2012): Progressive 20 public charge Ranked 80th on the
Calls for the need of an São Paulo has no Zero Carbon stations in the city run by global list of smart city
urban mobility plan and also deadline. However, actions
highlights innovation in
private individual transport
have started to access
restriction in some avenues on
at least 4 different readiness. Ranked 1st
Sundays “vehicle free zones” providers in Brazil
2São Paulo at a Glance
25,000 Population (000s) Population Density 8,000
20,000 7,500
15,000 7,000
10,000 6,500
5,000 6,000
0 5,500
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
2022
2023
2024
2025
Sao Paulo overview
Age split of São Paulo’s population
Boroughs: 31
0 – 14 yrs 16 – 64 yrs 65+ yrs
Area size: 3,043km2
Level of elevation: 760m
12% 34% 3%
Urban Structure: Zonal
Population: 12,106,920 (2017)
12% 35% 4% Density: 6,999 inhabitants per km2
Physical activity: On average, 30 mins per
Population 24% 69% 7% day are spent in light physical activity
Source: Frost & Sullivan
3São Paulo Transportation Mode Shares
Long term trends for the different modes of transport available.
1% 2%
5%
32%
53% 42%
41%
13% 13% 2%
1%
2000 2016
Car Public Transport Taxis and Private Hire Vehicles Walking Cycling
• The rise of apps such as Uber, Cabify, EasyTaxi and 99Taxi has led to a steady decrease in car
KEY usage
TAKEAWAY • Cycling has increased a great amount mainly due to investments in bicycle paths
• Walking has stayed constant as expected.
Source: Frost & Sullivan
4Snapshot of Transportation Modes – Motorization rates & Fares
Taxis and private hire vehicles have seen large growth – due to increased investment and interest in ride
hailing apps.
Total number of Buses* Total Number of Taxis and PHVs
15.00
Revenue Generated in 2016 14.65
14.2614.2214.30
13.93
Bus:€$36
652.2
million
million 57,000
Subway: $667 million
Urban Rail: $684 million
Standard Fares
Urban Rail and 0.570.580.57
0.56
metro Utilization $ 1,18
0.54
0.53
0.53
0.52
5,254,660 $ 1,18
4,000,000
passengers per $ 1,85
day
$ 10,3 per
Motorization Rate per 1000* Total Two-Wheeler Vehicles hour
* - Numbers are in thousands; Source: Frost & Sullivan,
5Conventional Vehicle Parc
4,500,000 7,000,000
4,000,000
6,000,000
3,500,000
5,000,000
3,000,000
LCV Diesel
2,500,000 4,000,000
LCV petrol
2,000,000 3,000,000 PV Diesel
1,500,000 PV Petrol
2,000,000 PV total
1,000,000
1,000,000 LCV total
500,000
0 0
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
• By investing more in public transport and encouraging alternative forms of transport such as
cycling and car sharing, the São Paulo City Council has been able to reduce the motorization rate
KEY over the past few years.
TAKEAWAY • The PV parc is expected to grow towards the future, the city remains a good opportunity land for
vehicle ownership
• Due to Flex (Alcohol and Petrol) engines the only Petrol cars have drastically decreased
Source: Frost & Sullivan
6New Energy Vehicle Parc
0.7
Thousands
Total number of
0.6 charging points
in São Paulo
0.5
City:
0.4
0.3
20
0.2
0.1
0
2013 2014 2015 2016
Charging Point Operators
Hybrid EV
Types of
Number of Public
Connector Available:
Charging Points:
15
AC: BMW Group Brasil,
- Slow (7kW)
- Fast (22kW)
Number of Neosolar Energia,
Private Charging Average Price
DC:
- Tesla (120kW)
Points: per kWh: AZ Energy and
5
- CHADeMO (50kW) $0.07 Schneider Electric
- CCS (50kW)
Source: Frost & Sullivan
7Technology Trends and Outlook
High adoption rates of advanced technology imply growing relevance of smart city, connected cars, and
new mobility solutions
Mainly present in private parking
lots and shipping malls
5G
Parking
4 street level
sensors 715,000
pollution
monitoring Pollution
streetlights 87% Roll out as early as
stations sensors
Key
Lighting of population are 2020- trials
internet users currently taking
figures
place
6,000 traffic Intelligent Opened in
lights Traffic 1982 the
Traffic Control
management monitoring
Centre
center of
SP and
Key
suppliers digitalized
in 20014
$
• Siemens, CET, São Paulo City
municipality
57% $3.8 bn
of São Pauloers eCommerce
own a smartphone market potential
Source: Frost & Sullivan
8São Paulo Strategic Plan 2015 The Strategic Plan 2015 is a long term strategy with the
aim of achieving 13 goals; the medium-term initiatives are targeted to being delivered by 2016, 2020,
2024 and 2028.
SP - PlanMob
• Universal accessibility
• optimize the use of • reduce average
for pedestrians,
the road system; travel time;
• Universal accessibility
• implement • increase the use of
for the mobility
environment the collective in the
systems un the urban
appropriate to the city's transportation
area matrix;
movement of the
active modes;
Expand travel Improve access Protect the
choices for all for underserved environment and
São Pauloers communities quality of life
• encourage the use of • Improve freight • contribute to the
active modes; logistics; policy of reducing
• reduce atmospheric • consolidating social inequalities;
emissions; democratic • reduce the number of
• make the macro management in the accidents and deaths
accessibility of the improvement of in traffic;
city more urban mobility;
Maintain and
homogeneous. Eliminate traffic
Support
São Paulo City Strategic Plan protect DOT’s deaths and
economic growth
physical assets injuries
Key Takeaway: The São Paulo government in partnership with other government agencies and the private sector is
advancing towards its vision of a safe, sustainable, equitable and efficient transportation network based on its Strategic
Plan 2015 policies and the core principles of the PlanMob long-term plan
Source: Frost & Sullivan
9Infrastructure & Mobility Roadmap: São Paulo City
It was planned for significant capital investments which include a number of initiatives for improving the
city’s infrastructure and mobility with focus on sustainability and greater efficiency
Key Targets & Investments
São Paulo City historic Its’ highly expected that
$16 investment is usually 5% of 5% the city will remain it’s
billion the whole budget of the city budget level of investment in the
in mobility and mobility and
transportation. In 2016 this transportation for the
numbers was 16bn next years
• Built Sidewalks
250.000M² per year;
• Building new cycling • Increase the accessibility
paths and racks; of the sidewalks; • TO 2030
• Build new bus lanes • Increase the use of Bike sharing; • Consolidate the cycling • Monitoring the road system
• Research about walking
in the city and structure • 3000 cruises operating in
• Build new accessibility;
connected routes • Bicycles paths in Bridges and • Updated the law for real time;
• New bus terminals and lanes;
private transportation • 2676 crossings operating
viaducts • Integrate in the private
in fixed time with
• Revise the legislation of transportation means mid-
Centralized monitoring;
transportation private vehicles vehicles
• 1100 km of fiber optic
• Reduce the number of network - cimu;
• Build terminals and mini- • Reduce the number of • 1680 cctv cameras;
terminal for load deaths in the traffic to deaths in the traffic to
3/100 thousand and • 119 variable message
transportation and 6/100 thousand panels;
stocking inhabitants reduce the average speed
of roads
2015 Short-term Milestones
2020 Medium-term Milestones
2030
*MTA – Metropolitan Transportation Authority Source: Frost & Sullivan
10São Paulo’s Data and Digital Strategy
The digital strategy involves collecting and providing open data, improving online tools and websites and
making sure everyone has access to these resources through having internet connectivity.
Implement a unique São Paulo’s Digital City Strategy Examples and Trials
identification system
for the citizen as a 8 goals of the municipality
patient, through the Digitalization of the data and process
effective adoption of Operational
the SUS card. integration of the
Civil Guard
Communications São Paulo is also investing in the digitalization of the
Center Metropolitan, municipality process and databases.
To implement, in the CETEL and the To transform the Such as: Ensure that 100% of the data published by the
Municipal Schools of Operations Center of current “attention” City Hall are available in an open format, integrating basic
Elementary the Military Police, places of the accessibility tools; Ensure that 100% of new processes
Education, The COPOM municipality into reducing costs and processing times.
Pedagogical Web and functional structures
make them available for service within the
via WiFi to Poupatempo São Paulo, the connected city
student equipment Implement a Mobility Standard
Control and
Operation Center Digitalization of the city as a infrastructure
project
Create an Integrated Infrastructure projects of the public transport road flow and
Modernize the five
Operations Center for integration of the various modalities for favoring safe, fast,
Area Traffic Centers
the Municipality affordable and sustainable inter modality
Objective: Increased capacity of the structural system to
transport passengers with speed, punctuality, regularity
Deploy Intelligent
and safety, guaranteeing the other attributes of transport
Transportation
quality (comfort, low fares, respect for the principles of
Systems
sustainability, technological relevance and universal
accessibility)..
Source: Frost & Sullivan
11Freight in São Paulo City
Freight makes up 2% of São Paulo City’s total road traffic – the effects of which greatly impact the city’s
mobility landscape
Freight traffic as a percentage of total road traffic
3% Logistics Regulation:
2%
Level – Low
2%
Sao Paulo has access
restrictions in certain part of
1%
the city .
1%
0%
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
LCV Rail
Modal
4 Split of
Freight
Intermodal
transport hubs Traffic Truck
Truck
Source: Frost & Sullivan
12Snapshot of New Mobility Services Offered in São Paulo City
Services such as ride sharing and ride hailing mean São Paulo City has the capability and infrastructure to
support next generation mobility schemes such as MaaS.
Car sharing – 60 cars Ride hailing – 50,000 cars
Ride sharing Bike sharing – 7,400 bikes
RJ SP
Source: Frost & Sullivan
13Key quotes
São Paulo is a city in permanent movement.
However, it faces major daily problems with
traffic and travel.
The Master Plan addresses urban mobility
based on the integration and articulation
between different modes of transportation. It It's not just an application that helps you save
establishes minimum and permanent money, but rather establish contacts as well. In
resources to expand the network and qualify 2016 we had more than 1 million seats in Brazil.
public transport and non-motorized means of The average travel in Brazil is 250 km.
transport (cycle system and pedestrian The Can of the car is changing. But people will
circulation), less polluting. It also recognizes not stop having a car, because, it is practical.
new components of the urban mobility system Especially if you have feilhos. Now, we believe
(logistics, waterway and car sharing system) that the use of the car will be more shared.
for structuring a more comprehensive, efficient
and environmentally balanced shift matrix.
Frederic Ollier, Blah Blah Car
Government of São Paulo
Source: Frost & Sullivan
14São Paulo as a Smart City
There are many digital and smart city related initiatives going in Sao Paulo and objectives with actions plans
being consolidated by the city government.
Smart Energy Smart Waste Smart Water The London
Datastore
The market share for The mayor has set a Thames Waters plans
smart energy could on investing A free and open data
reach up to
50% £1.3bn sharing portal with
more than
$2.1bn recycling target to be
on smart meters
by 2020.
reached by 2020 and
has specified the before 2050 –
installing roughly
700
importance of data sets, providing
moving toward a 900,000 meters.
stats for transport,
circular economy environment etc.
Sao Paulo Smart Transport
municipality gives in ‘Surface Intelligent
Market
Intelligent mobility is to
a website a huge Transport Systems’ Increase by 10% the Potential
amount of open data CET – Engineer participation of active modes of
about the public Company of Traffic has a displacement (cycling, walking
transport system and intelligent center in Sao and other active modes) by $1,3
related information Paulo, restored in 2014 2020 and also Reduce the Billion
available in the to monitor more than 1 number of road deaths to equal
Open Data SP million security cameras. to or less than 6 per 100,000 by
the same time Source: Frost & Sullivan
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