S S 21 WORKBOOK - The Healthy Back Bag
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S S 21 WORK BOOK
The Healthy Back Bag, 90 De Beauvoir Road, London N1 4EN, UK
For men and women, for work and weekends, town and country, the +44 (0) 20 7812 9800 www.thehealthybackbag.co.uk/trade
beach or the trail. The Healthy Back Bag Company is all about balance. @healthybackbag
We make bags that perfectly combine fashion and function, comfort © AmeriBag (UK) Ltd 2021, E & O E.
The shape of the Healthy Back Bag® is a registered trademark.
and style. Because everyone deserves balance in their life. AmeriBag (UK) Ltd t/as The Healthy Back Bag Company is an affiliate of AmeriBag Products LLC, USA.
REASONS TO STOCK WHAT CONSUMERS SAY
THE HEALTHY BACK BAG
Reliable Awesome Easy Neat Workhorse
We are a growing global brand, stocked in 27 countries in almost every retail channel you could
imagine. We have a loyal consumer following who return time after time for the benefits of HBB. Indispensable Fun
Eye-Catching Great Functional
Organised
Comfortable Versatile
Capacious Funky
Amazing
Useful
OV E R MANY
A UNIQUE
25 Y E A R S’
TR ADEMARKED M A N U FAC T U R I N G
BRAND Fabulous
Perfect
PR O D U C T S H A PE INTEGRIT Y
H E R I TAG E SY N E R G I ES Stylish
Adaptive
Brilliant
Practical Addictive
Excellent
V E R S AT I L E R E TA I L G R E AT P O S E X E M PL A RY
CONSUMER
I N M U LT I PL E S U PP O R T & ASSETS SERVICE
LOYA LT Y
MICROFIBRE AND TEXTURED NYLON
CHANNELS PR O G R A M S FO R O N L I N E LEVELS
– OUR CORE RANGES
These two collections have been bestsellers across the world for nearly 2 decades. With 16 to 20
colours to choose from, additions twice a year to reflect seasonal trends, up to 5 sizes per colour
and same day shipping, there is endless scope to refresh the range as often as needed and for
creative display with other products in store.
WHY ARE WE HEALTHY?
It’s all about the shape. It looks good and feels good. The result of a collaboration between a leather
craftsman, a doctor and a chiropractor, the unique ergonomic design comfortably hugs the natural
curve of the spine. Intelligent pocketing keeps possessions organised and spreads the weight evenly.
All this makes the load feel lighter, and reduces strain on neck, shoulders and back.
CO M F ORTABLE ORG A NI S E D MICROFIBRE TEXTURED NYLON
With no hard edges the bag hugs Cleverly designed pockets
your body making the load feel lighter. inside and out. Smooth and tactile, with a subtle sheen Characteristic tonal and textural variations
Lightweight and luxurious Subtle pebbled finish
VER SAT I LE + NON-SLI P E RG ONOMI C Smart urban look Hardwearing and lightweight
All bags come with a fully adjustable non-slip Designed to contour to the Rich saturated colours Casual relaxed everyday look
strap, wear cross-body or on either shoulder. curve of your back. Premium hardware Fits the athleisure concept
Transitions from office to evening Robust and durable
W EATHER RES I S TANT S E CURE Resilient and durable fabric Bold vibrant colours
Our bags are weather resistant and will With the zip always against your Wipes clean Machine washable and quick drying
come to no harm if they get wet. body your belongings are safe. Weather resistant Weather resistant
4 T: 020 7812 9800 thehealthybackbag.co.uk/trade 5
NEW
SS21
Calypso Pink, Eucalyptus, Mineral Yellow, Persimmon
T E X T UR ED N Y LON
Textured Nylon is hardwearing, machine washable and very lightweight.
The fabric has characteristic tonal and textural variations which give
the bags a casual, relaxed look. This bestselling range has seasonal
additions reflecting global colour trends.
HBB S, M
Avocado Azure Blue Black Blue Night Calypso Pink NEW Cranberry Crimson Deep Forest
S, M S S, M S, M S S S, M S, M
Eucalyptus NEW Fig Grey Fox Hibiscus Iris Lagoon Lemongrass Mineral Yellow NEW
S, M S, M S, M S S S, M S S
Persimmon NEW Pistachio Plum Redwood Sage Spruce Truffle Vintage Indigo
Eucalyptus S
S S S S, M S, M S, M S, M S, M
6 Size guide and dimensions see page 28 T: 020 7812 9800 thehealthybackbag.co.uk/trade 7
NEW
SS21
Cobalt, Nickel, Tropical Green
M ICROFI B R E
Our Microfibre bags are global best-sellers and come in a range of rich
saturated colours. Made of densely woven fine fibres, the fabric is smooth,
lightweight, wrinkle free and has a soft sheen. A smart sophisticated range
with seasonal additions reflecting global colour trends.
HBB S, M
Aloe Black Black Plum Blue Sage Coffee Bean Cobalt NEW Dove Grey
S S, M S S S, M S S, M
Loden Misty Blue Navy Neo Mint Nickel NEW Nile Blue Paradise Pink
S, M S S, M S S, M S, M S
Red Safari Sandstone Slate Tangerine Terracotta Tropical Green NEW
Cobalt S S S S S, M S S S
8 Size guide and dimensions see page 28 T: 020 7812 9800 thehealthybackbag.co.uk/trade 9
Lime S Midnight
Slub S
M I DN IGH T SLUB NEW
SS21
A variegated weave of our favourite blues hits the utility
denim trend for a versatile everyday ‘go to’ bag.
HBB S Polyester
K A L EI DOSCOPE NEW
SS21
A geometric reflection on a grey chambray canvas
brings this symmetrical pattern to life. A perfect gender
SUM M ER B R EE ZE NEW
SS21 Kaleidoscope M
neutral urban accessory.
HBB S, M Recycled Polyester
Two of our newest bags are now treated with Sanitized® antimicrobial
protective coating both inside and out. This integrated Sanitized
Watercolour S
hygiene function reduces the formation and multiplication of bacteria
and odours for greater freshness and peace of mind.
HBB S Polyester with Sanitized®
WAT ERCOLOUR
NEW
SS21
A painterly combination of all of this season’s on-trend
colours. Vibrant dye techniques create a one of a kind bag
Contains a biocidal product with the active substance zinc pyrithione. Navy S, Lime S
in a bold palette.
10 Size guide and dimensions see page 28 Large Baglett, HBB S Polyester 11
Red Small Baglett
LARGE BAGLETTS 25cm
Our bestselling Large Bagletts have capacity for all
the essentials, ideal for when you don’t need a full
size bag. They are handy and versatile, and can be
worn multiple ways using the long adjustable (and
detachable) strap: on the shoulder, across the body or
round the waist. Colours coordinate with core nylon
and microfibre ranges, and now also with seasonal
bags in other fabrics. Nile Blue, Watercolour, Persimmon
TEXTURED NYLON LARGE BAGLETTS MICROFIBRE LARGE BAGLETTS
Avocado Black Blue Night Crimson Eucalyptus NEW Black Black Plum Cause Bag Dove Grey Loden
Fig Grey Fox Inca Gold Lagoon Mineral Yellow NEW Navy Nickel NEW Nile Blue Red Safari
Tropical Green
Large Baglett Persimmon NEW Pistachio Plum Redwood Sage Sandstone Slate Tangerine Terracotta Tropical Green NEW
SMALL BAGLETTS 20.5cm
Spruce Truffle Vintage Indigo
25cm
Our Small Bagletts are cute, fun and functional, and have
endless uses! Coordinating with our core HBB ranges SEASONALS
and worn multiple ways using the long adjustable (and
detachable) strap, they are ideal for carrying minimal
essentials for a quick shopping trip or dog walking, or for
Urban
make-up, or medication - they also clip onto the D-ring in Watercolour NEW Jagged
Plaid Dawn
Phygital
Candy Pink
Phygital
Neo Mint
Illusion
the top of a full size HBB. Lemongrass, Aloe, Iris Grape, Olive
PRINTS
SL I NG
MICROFIBRE SMALL BAGLETTS TEXTURED NYLON SMALL BAGLETTS
NEW
SS21
Lush
Palms
NEW Pop Art
Floral
NEW Fusion
Camo
NEW Full Circle Dango Rosebud
Vanilla
BAGL E T TS
Aloe Black Blue Sage Navy Black Blue Night Crimson Deep Forest Grey Fox Sling Bagletts are lightweight and
LEATHER VINTAGE CANVAS KINDRED SPIRIT
practical, with a webbing strap and a
quick release clip, and look great worn
across the front.
Misty Blue Red Neo Mint Iris Lagoon Lemongrass Pistachio Stardust Brown NEW Kindred Spirit
12 Size guide and dimensions see page 28 T: 020 7812 9800 trade.thehealthybackbag.co.uk 13
LUSH PA L MS NEW
SS21
Fusion Camo S Fusion Camo Large Baglett Large Baglett, HBB S Polyester Lush Palms S
Pop Art Floral
Large Baglett
FUSI ON CA M O
NEW
SS21
POP ART FLORAL
NEW
Large Baglett, HBB S, M, Mask SS21
Polyester (Mask is Polyester with Cotton Lining)
Large Baglett, HBB S Polyester
14 Size guide and dimensions see page 28 15
Numbers Game
Crimson Rain Forest S Hyper Floral S
NEW NEW
BIG BAGS R E V ERSI B L ES SS21 SS21
A capacious all rounder. Lightweight, machine These new reversible bags feature a
washable and hardwearing, the Big Bag has an extra on-trend print on one side and a
wide padded strap and additional organisational versatile solid with contrast piping on
pockets inside and out. Perfect for comfortably carrying the other.
more than usual, for holidays, the gym or short breaks.
HBB S Polyester
HBB Big Bag
All Textured Nylon except for Numbers Game and
Paintball: Polyester
Rain Forest Hyper Floral
Avocado Black Crimson Deep Forest Fig Rain Forest NEW Hyper Floral NEW
Iris Plum Vintage Indigo Numbers Game Paintball Full Circle Rose Petals
Paintball Full Circle Rose Petals
16 Size guide and dimensions see page 28 17
This enduringly popular unisex range features intricately woven 100% cotton fabrics in rich
multi-coloured patterns, offering both boho charm and street cool.
Mojave S
A Z T ECA T R I BA L
HBB S Cotton HBB S, M Cotton
M OJAV E
HBB S Cotton
Large Baglett Stardust, HBB S Stardust, Navy, Black, Chili
L E AT H ER
Where it all began! Our iconic leather bags are made from
premium full-grain buttery soft hide, drum dyed to ensure the
colour never fades. Stardust features a vibrant chroma metallic
finish; the colour subtlely shifts as the light falls on it. A beautiful
statement bag with matching large baglett.
Large Baglett, HBB S, M
K I N DR ED SPI R I T Leather
Kindred Spirit Black Stardust Azteca
Navy S Chili Stardust LB
Large Baglett Large Baglett, HBB S Cotton S, M LB, S S, M S
18 Size guide and dimensions see page 28 19STAT IC
Black and white threads merge for a soft blurred
effect in this go-with-anything bag. Static S
HBB S Polyester
Ice Glaze S
Neo Mint S, Candy Pink S, Neo Mint LB, Candy Pink LB
PH YGI TA L
An unusual woven fabric in two fresh zingy colours
Candy Pink S
Large Baglett, HBB S Polyester Jacquard
ICE GL A ZE
A contemporary monochrome weave with a gentle
sheen gives this bag a stylish edge.
HBB S 75% Polyester, 15% Rayon
Crackle S
FROST ED JA DE
This bag features a shimmery satin effect background
with a flocked green overlay. Delicate looking but CR ACK L E
hardwearing.
A textured crackle effect fabric in a grey and soft
HBB S Polyester
white pattern, featuring antiqued silver zipper pulls.
HBB S Polyester
Frosted
Jade S Size guide and dimensions see page 28 T: 020 7812 9800 thehealthybackbag.co.uk/trade 21JAGGED PL A I D I L LUSI ON
A cutting edge black and white jacquard weave This striking ‘lenticular’ woven jacquard has 3D
paired with black microfibre creates a stylish bag, optical texture as well as a luxurious tapestry-like
with a coordinating large baglett. feel. With matching large baglett.
Large Baglett, HBB S Polyester Large Baglett, HBB S Polyester Denim
Jagged Plaid S Illusion
TravellerS
Night Sky S
Urban Dawn HBB M, S, Large Baglett
UR BA N DAWN N IGH T SK Y
This streetsmart abstract design is a complex and Shades of black and grey wool with multi-coloured
hardwearing weave of black, white and greys, with flecks, subtle silver thread and tiny sequin detailing
subtle texture. exude understated glam.
Large Baglett, HBB S, M Polyester HBB S 45% wool, 27% polyester, 19% nylon, 9% silk
Urban Dawn
Large Baglett Size guide and dimensions see page 28 T: 020 7812 9800 thehealthybackbag.co.uk/trade 23V I N TAGE CA N VAS DEN I M T R AV EL L ER
Made from a durable cotton canvas/poly blend, these bags are Practical, capacious, stylish with multiple pockets to help keep
finished with a special coating for a weathered, waxed, vintage contents safe and organised.
look.
HBB M Polyester
Large Baglett, HBB S, M Cotton / Polyester
Denim
Vintage Canvas S Traveller M
Hemp Waxed Canvas
Dune S Indigo M
Dune, Sage Brown, Vintage Indigo
H EM P WA X ED CA N VAS
The perfect material for a Healthy Back Bag; durable, lightweight Weather resistant and durable, this fabric distresses with wear
but also natural, sustainable and eco-friendly. acquiring a rugged vintage look over time.
HBB S, M HBB M Polyester Mix
24 Size guide and dimensions see page 28 25Moiré S
ACCESSOR I ES
Inca Gold, Geranium, Wild Rose, Ultra Purple, Plum, Royal Blue, Chili Blue, Moss Oak, Royal Purple
T E X T U R ED N Y LO N SH O PPER POUCH ES
MOIRÉ POUCH ES These handy multi-coloured pouches contain a roomy
This hi-tech black fabric features a slick computer ‘bag-for-life’ shopper, and still have space for keys,
Perfect for small essentials and can be
generated swirl pattern and metallised zip detailing. cards, and other small essentials.
clipped inside a Healthy Back Bag.
HBB S Polyester 7pk: 1 each of 7 colours 9pc trade pack contains 3 of each colourway.
Quilted Pouch: 15 x 9 x 2cm Pouch: 15 x 9 x 2cm
Black S Shopper: 45 x 38cm
M ICRO FI B R E
M I N I PU RSES
These cute purses are perfect for cards and
currency, fitting neatly inside our Bagletts and Bags.
5pk: 1 each of 5 colours
Pouch: 12 x 8 x 3cm Tangerine, Imperial Blue, Blue Sage, Neo Mint, Pale Orchid
QUI LT ED B L ACK
Sleek Chanel style quilting gives this bag an air of
confidence and style.
HBB S Polyester
Metallic
Black S
Microdot, Mosaic Nutopia, Urban Zebra, Rosebud
6pk: 3 each of 2 sets 9pk: 3 each of 3 sets
PI P SE TS
M E TA L L IC B L ACK A set of 3 slimline organiser pouches which
store inside each other when not in use.
Pouch S: 19 x 13cm
Pouch M: 22 x 15cm
Sparkle infused fabric gives a sleek shimmer to (PIP = Pouch in Pouch) Pouch L: 25 x 17cm
classic black.
HBB S Nylon
26 Size guide and dimensions see page 28 T: 020 7812 9800 thehealthybackbag.co.uk/trade 27LOOK INSIDE RETAIL SUPPORT
There’s a lot going on! There are compartments and pockets Register on our trade site, here you will find access to a
angled for easy access plus pen slots and a very handy library of hi-res product, lifestyle and brand imagery, as
elasticised keyhook. Small and medium sized HBBs feature well as posters, event graphics, point of sale materials,
a full size internal zipped and padded security pocket for a downloadable brochures, order forms and price lists,
tablet, documents or other valuables. The silver lining ensures brand guidelines, logos, fixtures information, social
stress-free rummaging. media assets, merchandising tips and more...
Adjustable non-slip strap
Interior padded tech D ring for Bagletts
pocket
Large exterior pocket Interior & exterior TRADE ASSETS
w/ magnetic closure & spine pockets
zippered section
Key hook
Magnetic Request a HBB trade account at Once accepted, head to the You can now access all
flap pocket thehealthybackbag.co.uk/trade menu: ‘Trade Assets’ HBB download packages
Pen slots & pocket
SIZE GUIDE
B E A U T I F U L LY
BALANCED
SMALL BAGLETT LARGE BAGLETT SMALL MEDIUM BIG BAG
Perfect for Handy mini for Most popular Ideal for daytrips Will fit overnight
B E A U T I F U L LY
essentials evenings out everyday size and sightseeing gear or gym kit BALANCED
20.5 x 11 x 9cm 25 x 14 x 11cm 43 x 23 x 15cm 49 x 28 x 18cm 54 x 33 x 21cm
1 Litre 1.5 Litres 6 Litres 9 Litres 20 Litres
28 T: 020 7812 9800 thehealthybackbag.co.uk/trade 29TEXTURED NYLON 1 MICROFIBRE 2
Avocado Azure Blue Black Blue Night Calypso Pink Cranberry Crimson Deep Forest Eucalyptus Aloe Black Black Plum Blue Sage Cobalt Cause Bag Coffee Bean Dove Grey Loden
S.Baglett 6100-BK 6100-BN 6100-CR 6100-DF S.Baglett 7100-AL 7100-BK 7100-BS
L.Baglett 6100LG-AV 6100LG-BK 6100LG-BN 6100LG-CR 6100LG-EU L.Baglett 7100LG-BK 7100LG-BP 7100LG-CA 7100LG-DG 7100LG-LD
S 6303-AV 6303-AZ 6303-BK 6303-BN 6303-CA 6303-CN 6303-CR 6303-DF 6303-EU S 7303-AL 7303-BK 7303-BP 7303-BS 7303-CT 7303-CB 7303-DG 7303-LD
M 6304-AV 6304-BK 6304-BN 6304-CR 6304-DF 6304-EU M 7304-BK 7304-CB 7304-DG 7304-LD
Big Bag 44315-AV 44315-BK 44315-CR 44315-DF
Fig Grey Fox Hibiscus Inca Gold Iris Lagoon Lemongrass Mineral Yellow Persimmon Misty Blue Navy Neo Mint Nickel Nile Blue Paradise Pink Red Safari Sandstone
S.Baglett 6100-GX 6100-IR 6100-LG 6100-LE S.Baglett 7100-MI 7100-NV 7100-NM 7100-PP 7100-RD
L.Baglett 6100LG-FI 6100LG-GX 6100LG-IG 61000LG-LG 6100LG-MY 6100LG-PM L.Baglett 7100LG-NV 7100LG-NK 7100LG-NB 7100LG-RD 7100LG-SF 7100LG-SS
S 6303-FI 6303-GX 6303-HI 6303-IR 6303-LG 6303-LE 6303-MY 6303-PM S 7303-MI 7303-NV 7303-NM 7303-NK 7303-NB 7303-PP 7303-RD 7303-SF 7303-SS
M 6304-FI 6304-GX 6304-LG M 7304-NV 7304-NK 7304-NB
Big Bag 44315-FI 44315-IR
Pistachio Plum Redwood Sage Spruce Truffle Vintage Indigo Slate Tangerine Terracotta Tropical Green
S.Baglett 6100-PS S.Baglett
L.Baglett 6100LG-PS 6100LG-PL 6100LG-RW 6100LG-SG 6100LG-SP 6100LG-TF 6100LG-VO L.Baglett 7100LG-SL 7100LG-TA 7100LG-TC 7100LG-TG
S 6303-PS 6303-PL 6303-RW 6303-SG 6303-SP 6303-TF 6303-VO S 7303-SL 7303-TA 7303-TC 7303-TG
M 6304-PS 6304-RW 6304-SG 6304-SP 6304-TF 6304-VO M 7304-SL
Big Bag 44315-PS 44315-PL 44315-VO
FROSTED 2
SUMMER BREEZE 2 MIDNIGHT SLUB 2 WATERCOLOUR 2 KALEIDOSCOPE 2 LEATHER 3 PHYGITAL 2 JADE
Navy Lime S 21153-MT LB 21110LG-WA S 21133-KA Black Stardust Navy Chili Candy Pink Neo Mint S 20243-FJ
S 21103-NV 21103-LI S 21113-WA M 21134-KA LB 5310LG-ST LB 20150LG-PI 20150LG-NM
S 5303-BK 5313-ST 5303-NV 5303-CL S 20153-PI 20153-NM
M 5304-BK 5304-NV
PRINTS 2
ICE JAGGED URBAN
GLAZE 2 PLAID 2 STATIC 2 DAWN 2
Lush Palms Pop Art Floral Fusion Camo Rosebud Vanilla Dango Full Circle Bandana Rosebud Dove Grey
LB 6160LG-LP 6160LG-PF 6160LG-FC 6160LG-VN 6160LG-DA 6160LG-AV
S 6163-LP 6163-PF 6163-FC 6163-BD 6163-DG
M 6164-FC S 20233-IZ LB 20250LG-BW S 20273-SC LB 20260LG-UD
FM 600-FC S 20253-BW S 20263-UD
M 20264-UD
METALLIC ESSENTIAL 2
REVERSIBLES 2
PRINT BIG BAGS 2 SLING BAGLETTS 2 BLACK 2 CRACKLE 2
QUILTED BLACK MOIRÉ 2 NIGHT SKY 2 ILLUSION 2
Rain Forest Hyper Floral Full Circle/ Avocado Rose Petals/ Lagoon Paintball Numbers Game Grape Olive S 20123-BK S 20183-BW S 20143-BK S 19273-BK S 202103-NS LB 20280LG-GR
S 6133-RF 6133-HY 6133-AV 6133-LG Big Bag 61315-PB 61315-NG LB 8510LG-GP 8510LG-OL S 20283-GR
KINDRED VINTAGE DENIM
SPIRIT 2 MOJAVE 2 AZTECA 2 TRIBAL 2
CANVAS 2 HEMP 2 TRAVELLER 2 WAXED CANVAS 2
CARE INSTRUCTIONS
SB Small Baglett
Spot clean or machine-wash separately in cold water using a mild, LB Large Baglett
1 S HBB Small
non-biological detergent. Air dry.
M HBB Medium
Spot clean with wet wipes or sponge with a mild, non-biological FM Mask
2
detergent solution. Air dry.
LB 19250LG-MU S 19143-MU S 20203-RD S 20223-MU Brown Dune Sage Grey Brown Vintage Indigo
3 Clean using a mild ph-balanced leather cleaner and conditioner.
S 19253-MU M 20224-MU LB 4100LG-BR S 3203-DU 3203-SG M 83204-GY M 83714-BR 83714-VO
S 4103-BR M 3204-DU 3204-SG
M 4104-BR
30 T: 020 7812 9800 thehealthybackbag.co.uk/trade 31The Healthy Back Bag
90 De Beauvoir Road, London N1 4EN
T: +44 (0)20 7812 9800
E: info@thehealthybackbag.co.uk
W: www.thehealthybackbag.co.uk/trade
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