Saving Lives 365 ASPCApro 2021 Q2 Planning Calendar - ASPCApro.org
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Saving Lives 365 ASPCApro 2021 Q2 Planning Calendar ASPCApro.org
April 2021
Timely Promotions More Online Engagement Staff Celebrations
7: Temporarily update select animal bios with pets’ • Use the hashtag #PreventDogBites
preferred brews (stout for plump pups, pale ale for on Twitter or Instagram and share
light-furred cats, hoppy for any bunnies in your care, your favorite safety tips.
etc.). • Share cute pics of pups in jammies on
10: Share the ASPCA’s #ShopWithYourHeart campaign. Wear Your Pajamas to Work Day.
10: Promote your bonded pairs today! Professional Development
11-17: Profile your ACOs, the unsung heroes, on your • Learn more about the ASPCA’s Meow
social media channels. For Now kitten foster campaign.
15: Train cats and dogs to high five and help them get • Dive into the research around pet ID
adopted faster. tags and learn how to keep adopted
pets protected.
18-24: Check out 10 Ways to Thank Foster Pet Families.
• Share with staff these free ASPCA
22: Reduce your carbon pawprint with these recycling Cornell Maddie’s Shelter Medicine
enrichment projects. Conference online classes, including
23: Share strategies for preventing lost dogs and what to Caring this Much is Exhausting! The
do if a dog goes missing in your community. Emotional Challenges of Working
24: Thank your shelter veterinarians on Facebook and in an Animal Shelter or Rescue
ask followers to comment with a shout-out to their Environment.
own pet’s vet.
Plan Ahead
26: Do you adopt out equines? Become a partner in The • Kitten Season
Right Horse Initiative and gain access to invaluable
adoption resources.
• Cinco de Mayo
• Mother’s Day
26: Share these helpful tips on keeping pets safe
around kids.
April 2021
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
Notes 1 2 3
April Fool’s Day
4 5 6 7 8 9 10
National Farm
Animals Day
National Dogfighting
Easter National Beer Day Awareness Day Siblings Day
11 12 13 14 15 16 17
11-17: National Dog Bite Prevention Week
11-17: National Animal Control Officer Appreciation Week 17-23: National Pet ID
Week
Wear Your Pajamas
National Pet Day National High Five Day to Work Day
18 19 20 21 22 23 24
17-23: National Pet ID Week
18-24: National Volunteer Appreciation Week
21-23: Animal Care Expo Online
National Lost Dogs
Earth Day Awareness Day World Veterinary Day
25 26 27 28 29 30
National Adopt a
Shelter Pet Day
Help a Horse Day
Animal Advocacy Day
National Kids and National Little National Therapy
Pets Day Pampered Dog Day Animal Day
May 2021
Adopt a Horse Month
Timely Promotions More Online Engagement Staff Celebrations
2: Host a volunteer dog walking training to keep • Help horses find homes by sharing available
your pups and community members active horses on MyRightHorse.org on your social
and healthy. media channels.
3: Highlight your special needs pets and share • Watch your inbox for Adopt a Horse Month
how their traits make them one of a kind. resources, and while you’re waiting, snag
some new photos of your equines for online
4: Name pets after Star Wars characters and promotions.
feature them on social media channels.
• Celebrate Scavenger Hunt Day by asking
5: Thank all the teachers who have supported your community to search pets’ online bios
your organization’s efforts in the last year in a for answers to your questions. For example,
#ThankATeacher Instagram post. what’s the name of the tiger-striped cat who
9: Create a simple online or paper wish list for knows how to high five?
moms (and others) to indicate which of your
pets they’d love to have as a gift. Professional Development
10: Promote any available hamsters in your care. • Read up on pets as gifts and ways to handle
the logistics of third-party adoptions.
20: Ask your fans what they would buy their pets • Learn how to home horses in transition in this
if they had a million dollars to spoil them recorded webinar.
with.
• Bone up on canine communication and
28: Download, print & post Animals in Hot Cars behavior in this helpful webinar series.
posters.
29: Break out the baby pools and let your pups Plan Ahead
splash around live on Facebook. • Adopt a Shelter Cat Month
• Father’s DayMay 2021 Adopt a Horse Month
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
Notes 1
1-7: National Pet Week
2 3 4 5 6 7 8
1-7: National Pet Week
National
Teachers’ Day
National Specially-
National Fitness Day Abled Pets Day Star Wars Day Cinco de Mayo
9 10 11 12 13 14 15
Mother’s Day National Hamster Day Love Your Pet Day
16 17 18 19 20 21 22
National Endangered
Love a Tree Day Be a Millionaire Day Species Day
23 24 25 26 27 28 29
Scavenger Hunt Day
30 31
National Learn to
Memorial Day Heat Awareness Day Swim DayJune 2021
Adopt a Shelter Cat Month
Timely Promotions More Online Engagement Staff Celebrations
1: Ask your fans to complete a positive online • Post adoptable cats and use the
review about your organization and include a #CatsofInstagram.
link to the site where you hope to boost your • Invite your followers to share pictures of
reputation. fathers parenting a pet.
5: Encourage your fans to share photos of their
pets enjoying the outdoors.
Professional Development
• Dive into our extensive community cat
17: Share with your community which people resources prepared for shelters, rescues, and
food can be hazardous to pets and which caretakers.
veggies and fruits are safe for sharing.
• Learn how to combat ringworm in shelter
18: Stage a pet-friendly photo shoot complete cats.
with a picnic basket and red-and-white • Take advantage of warmer weather to recruit
checked blanket. adoption ambassadors and get adoptable
21: Feature available animals stretching or doing dogs (and cats) out into the community.
the downward dog on Instagram.
24: Teach a cat to ring a bell and watch them Plan Ahead
charm themselves into a new home. • Independence Day
25: Partner with a local business on an employee • Hot weather
adoption event. • Craft for Your Shelter Day
27: Take pics of tolerant pets in shades—or
photoshop in the glasses—and share the
images online.June 2021 Adopt a Shelter Cat Month
Sunday Monday Tuesday Wednesday Thursday Friday Saturday
1 2 3 4 5
Say Something
Nice Day Hug Your Cat Day Play Outside Day
6 7 8 9 10 11 12
Best Friends Day
13 14 15 16 17 18 19
Eat Your International
Vegetables Day Picnic Day Juneteenth
20 21 22 23 24 25 26
Father’s Day
Cat World Take Your Dog
First Day of Summer National Yoga Day Domination Day to Work Day
27 28 29 30 Notes
National
Sunglasses DayYou can also read
