SESSIONS AT A GLANCE - WWW.SHORTSTAY.SHOW - 12 MARCH 2020 EXCEL LONDON - SHORT STAY SHOW
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12 March 2020 ExCeL London
SESSIONS
AT A GLANCE
PRESENTING PARTNER SHOWTIME PARTNER
www.shortstay.showTo view these sessions you must
hold a DMO Summit pass
CONTENTS 12 March 2020 ExCeL London DMO SUMMIT
3 DMO SUMMIT
STAGE SPONSOR
4 PREMIUM ACCESS STAGE
10.00 – 10.25 DMO MORNING COFFEE RECEPTION
6 STARTER STAGE
8 GROWTH STAGE 10.25 – 10.30 Welcome Address
Deborah Heather, Head of Assessment Services, Quality in Tourism
10 TECHNOLOGY STAGE
12 GUESTS STAGE DMO Summit 10.30 – 11.10 Destination Growth
The opening panel looks at UK destinations and case studies that have successfully implemented visitor
14 EXPERIENCES STAGE South Gallery Room 9-10, management strategies and enjoyed destination growth in a sensible, steady and sustainable way.
Level 2 Moderator; Kurt Janson, Tourism Alliance
Panellists; Angela Byrne, Head of Visit Isle of Man
(LIFT ACCESSED)
Malcolm Bell, Visit Cornwall
Nicola Said, Marketing Cheshire
Technology Stage
11.10 – 11.40 Tourism Tax
Destinations and councils in the UK have been considering tourism tax for some time to help boost the local
economy and offset funding cuts but with UK already holding higher rates of VAT on accommodation could
Starter Stage it have the opposite effect?
Moderator; Alistair Handyside MBE, PASC
Panellists; Fiona Campbell, ASSC
Guests Stage 25
2
Barrie Kelly, VisitGreenwich
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Will Mapplebeck, Core Cities UK
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4 11.40 – 12.20 Successful Partnerships
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16 331 7 National and international partnerships are key to helping DMOs manage and develop tourism within their
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9 catchment. The burning question is how can you maintain the early enthusiasm of these partnerships and
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tw create long term effective and successful collaborations which benefit everyone – including the traveller.
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a Moderator; Kurt Janson, Tourism Alliance
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415 418 Panellists; Angie Petkovic, apt marketing and pr
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Sp and ng
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Jitka Foralova, Booking.com
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Scott Giles, HomeAway
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12.20 – 13.00 Giving Back
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Sometimes we can be so focussed on our own objectives that we forget about what other people are
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3 716 812
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612 810 trying to achieve and that can ultimately impact on your destination. We take a look at how DMOs
8
80 can engage, inspire and nuture local tourism and hospitality businesses … as well as the wider local
Experiences 710
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communities within a destination.
Stage EN
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Moderator; Alistair Handyside MBE, PASC
XIT
Panellists; Deirdre Wells OBE, Visit Kent
Anne Pierce MBE, The Springboard Charity
Glyn Roberts, VisitWales
13.00 – 13.30 CLOSING ADDRESS AND NETWORKING LUNCH
Cloak Room Growth Stage
Find your way around the Short Stay Show Premium PRESENTING PARTNER SHOWTIME PARTNER
with our trusty Marauder’s Map. Access Stage
03To view these sessions you must
hold a Premium Access pass
STAGE SPONSOR
12 March 2020 ExCeL London PREMIUM ACCESS
09.45 -10.00 MORNING COFFEE AND PASTRIES 14.00 – 14.45 Ecosystem and Evolution
The short stay ecosystem is expanding at an unprecedented rate. Wouter opens with a Skift
presentation showing the latest trends and follows the panel as they look at future growth,
10.30 – 10.45 Welcome and APPG Hospitality Address direction and the pockets of innovation.
An openinng session welcoming delegates to the Premium Access Conference outlining the Moderator; Dr. Wouter Geerts, Senior Research Analyst, Skift
programme and speakers for the day. The welcome is followed by an address from Steve Double
Panellists; Maud Larpent, VP Product Management, HomeAway
MP who is the Chair of the All Party Parliamentary Group for Hospitality.
Michael Driedger, CEO, Operto
Louise Birritteri, CEO annd Founder, Pikl
Presenters; Jo Sinnott, Travel Presenter
Merilee Karr, Chair, STAA
Steve Double MP, APPG Chair - Hospitality
14.45 – 15.30 Investment and Money
A look at the most lucrative investments in the short stay, guest experience and proptech space
over the last twelve months and predicting what will unfold in 2020.
10.45 – 11.30 UK Government Regulatory Environment
The UK regulatory landscape varies drastically depending on the location, communities and Moderator; Simon Lehmann, CEO, AJL Consulting
Panellists; Angus Taylor, Director, Operating Partner Group, Oyo Homes
economies that the short stay industry is currently impacting. We take a tour around the UK to
David Soskin, Partner and Co-Founder, HOWZAT Partners
discover trends that will signal a future direction for the industry.
Graham Donoghue, CEO, Sykes Holiday Cottages
Moderators; Shomik Panda, Director General, STAA
Panellists; Nickie Aiken MP, Cities of London and Westminster
Karen Buck MP, APPG Chair – Short Lets 15.30 – 16.10 The Customer Experience Layer
Steve Double MP, APPG Chair - Hospitality The customer experience is becoming a business-critical function for the short stay industry
Andrew Mott, Chair of Short Lets, Scottish Government and for goes well beyond the check in process of guests. This panel looks at how the industry’s
emergent customer experience companies can make a real difference to the established
ecosystem.
11.30 – 12.15 Professionalism and Hospitality
Short term rentals and the traditional hospitality sector are converging. With major hotel brands Moderator; Jessica Gillingham, Director, AbodePR
entering and investing in the sector, there is more change to come. As the industry grows, calls for Panellists; Nick Hurley, Head of Hotel Sales, Travelzoo
standards and regulation and a ‘level playing field’ will only grow stronger. How will the industry Henry Bennett, CEO, YourWelcome
professionalise and develop the quality standards required for its next phase of meteoric growth? Vivienne Mackinnon, Head of Marketing, Zipcar for Business
Moderator; Merilee Karr, Chair, STAA
Panellists; Alessandro Pacilio, Global Product Marketing Manager, Booking.com
16.10 - 16.50 Coronavirus Outbreak Discussion
Mike Ortegon, Director of Global Connectivity Partnerships, HomeAway
Coronavirus is set to impact the world of travel, tourism and short stay for the coming months.
Robin Rossman, Managing Director, STR In a level-headed discussion the expert panellists look beyond the headlines as they talk about
Deborah Heather, Head of Assessment Services, Quality in Tourism the global outbreak and how the short stay industry reacts to the now and proacts in the coming
months.
Moderator; Carlos Villaro Lassen, CEO, EHHA
12.15 – 13.00 When property, hospitality and travel collide Panellists; Maxime Leufroy-Murat, Founder and CEO, City Relay
Short stay is in the sweet spot between three giants of property, hospitality and travel and to stay Humphrey Bowles, Co-Founder and CEO, GUARDHOG Technologies
ahead of the game it needs to serve all three in abundance. This panel looks at the current and Na’ím Anís Paymán, Chief Revolutionary, Zeevou
future demands these sectors place on our fledgling industry and what it needs to do to meet it.
Moderator; Fred Lerche-Lerchenborg, CEO, Lavanda
Panellists; Marcus Angell, Managing Director, SilverDoor
Matthew Ede, Director of Sales and Marketing, Greystar
16.50 – 17.00 Closing Remarks
Will Smith, Co-Founder, Head of Science Behind the Perfect Stay, Plum Guide As we close the show we highlight the key findings and discussion points over the day to help the
growth of the industry in the coming year.
Presenters; Jo Sinnott, Travel Presenter
Jean-Philippe Monod, Vice President Government & Corporate Affairs, HomeAway
NETWORKING BREAK
PRESENTING PARTNER SHOWTIME PARTNER
04 05Marketplace ticket holders
can attend these sessions
STAGE SPONSOR
12 March 2020 ExCeL London STARTER STAGE
13.00 – 13.20 Bookings From Beyond!
Bookings for your property or short-term rental agency don’t all have to come from one place. But
of course, you might be wondering where else you can attract more bookings from? This session is
The Starter Stage is the place for people and businesses who are looking packed with tips about marketing your business across different platforms, for maximum bookings
to start their short stay business or take the early steps to growing beyond and profitability.
An awesome speaker from Rentals United
their first or second property. The sessions on this stage have been curated
to save people time and money as well as give practical help and advice to
14.00 – 14.20 Be In Business When It Matters
avoid the common pitfalls of starter businesses - giving you the best chance Are you new to short-term rentals and don’t know where to begin? In this session, we’ll share
of success in 2020. insights on the crucial business decisions of when (which days) & how (which price) to set up your
listing for maximum returns.
Pragya Tyagi, Senior Product Marketing Manager, Booking.com
10.00 – 10.20 Your Starter For Ten 14.30 – 14.50 Property Investment Strategies for 2020
2020 is a big year for the UK property market which will see numerous opportunities for businesses
Back by popular demand, our opening session focusses on the top ten tips you need to help
who are specialising in short term rental properties. In this session we look at the different
supercharge your new short stay business. This session will not only save you time and money but
investment strategies on the table over the next twelve months that can help supercharge your
it will also save you a lot of heartache.
business
Jason Living, Managing Director, Argyle Square Properties Group
Chris Downe, Senior Client Advisor, Nova Financial Group
10.30 – 10.50 Money Matters
15.00 – 15.20 Start Right, Make Money, Delight Guests
Working out the right property, for the right customer, at the right time, for the right price on the
In this session, we share with property owners and managers 7 actionable ways to effectively grow
right channel is revenue management and is the difference between success and failure. Find out bookings and revenues by showcasing and delivering a great guest experience.
how to be a successful short stay business in this session. Jitka Foralova, Area Manager UK, Booking.com
Ryan Saylor, Revenue Manager, Beyond Pricing
15 .30 – 15.50 Fraud, Fake Reviews and Scammers
11.00 – 11.20 Good Eggs and Bad Apples Barely a week goes by without a major press article about an “Airbnb” horror story, be it an illegal
For every individual enjoying the benefits of homesharing the world over, there are many millions house party, the shooting in California, properties being used as brothels, ghost properties that
who can’t get comfortable with the idea of having strangers to stay. In this talk we provide some do not exist or large-scale fraud by shell companies. Join this talk about how individual hosts and
key tips to avoid becoming a victim of such issues. businesses can protect both themselves and the industry from the ‘bad actors’ operating in the
Andrew Boldt, Co-Founder and COO, GUARDHOG Technologies sector.
Humphrey Bowles, Co-Founder and CEO, GUARDHOG Technologies
11.30 – 11.50 Location, Location, Location
16.00 – 16.20 Getting Instagram Bookings
Often, the location of your serviced apartments and holiday homes (and how you utilise it) can
This session is packed with tips to build an audience on Instagram which will turn lookers into
determine the overall success of your short-term rental business. So, there’s a lot riding on it; and bookers. We uncover the tactics which will help short stay businesses consistently put out content
probably, a lot that you’ll need to get your heads around. Start off with this insightful session, as it’ll that is viewed, shared and drives direct bookings. Bring your phone, because this talk is going to go
teach you everything you need to know about property location and set you off on the right track. viral!
Shelley D’Arcy, Vice President of Property Recruitment, cottages.com Mark Simpson, Founder, Boostly
Making The Headlines 16.30 – 16.50 Cleaning Up
12.00 – 12.20
The cleanliness and hygiene of your property will be one of the critical factors determining your
OTAs, platforms and channel managers will get you bookings and make you profitable but we
success as a short stay business. In this session we look at the whole cleaning process including
look at how you can use local and national press to get your property the headlines you deserves.
costs, checklists, staffing, timings, products and incentives to make sure you come up smelling of
Developing a personal and professional PR campaign will set you apart and this session will help
roses.
you do exactly that.
Salvatore Percival, VP of Sales, TurnoverBnB
Jessica Gillingham, Director, Abode PR
12.30 – 12.50 Dealing With Cancellations
We look at how short stay businesses can best deal with the latest crisis to hit the travel industry
and what they need to do to ensure that they come out the other side in the best possible shape.
An awesome speaker from Jetstream
PRESENTING PARTNER SHOWTIME PARTNER
06 07Marketplace ticket holders
can attend these sessions
STAGE SPONSOR
12 March 2020 ExCeL London GROWTH STAGE
13.00 – 13.20 Broaden Your Horizons (Overseas)
In this session we uncover the opportunities of buying short term property in other countries. Find
The Growth Stage is perfect for ambitious people and businesses who out how you can diversify your business into new regions and currencies that give you real returns,
high occupancy and strong capital appreciation whether that’s in the Alps or on a warm beach!
are looking to scale up their short stay business by increasing their Dylan Mitchell, Founder and Managing Director, Worldwide Property Company
accommodation portfolio or enhancing their offerings. The sessions have
been curated on this stage to help business avoid the problems of scale and 13.30 – 13.50 Off-Peak Problems
Does your depressingly empty calendar drive you into panic-mode? You’re not the only one, as
size which come with increased bookings, properties and customers. the “quiet time of year” is something a number of owners and managers complain about in the
hospitality industry. The good news is you can attract more bookings to your short-term rental
property during off-peak times - it just requires is a little creativity.
10.30 – 10.50 Making Payments Painless Elaine Watt, Founder and Presenter, Holiday Let Success Podcast
Payments and profitability are the backbone of any short-term rental business. So, what do you do
when those payments are either not being settled, recharged or causing you reckless, sleepless
14.00 – 14.20 Mortgage Matters
nights to even redeem? This session might just save you from the pits of payment hell. You won’t
Mortgages are a complicated business. This is a specialist session for people looking for expert
want to miss it.
advice on financing their next short stay property whether that’s a cottage or a premium urban let
Na’im Pilon, Partner Engagement Manager, Zeevou
or something in between.
Joe Stallard, Director and Advisor, House and Holiday Home Mortgages
11.00 – 11.20 Tweet, Like, Repeat
Pssst. If you think that social media is just about sharing photos of your property and retweeting
14.30 – 14.50 Defence Against Disasters
some mentions then you are probably doing it wrong. When you supercharge your social media
We’re in the industry of people. Accidents happen. And sometimes, unfortunately, disasters strike.
activity it becomes a storytelling platform, a sales channel and an essential part of your guest
This session will help you understand how to keep your business together (and your head screwed
communications.
on) in the face of a disaster. Most importantly, you’ll be advised on how to protect your guests, your
Scott Giles, Marketing Director UK, HomeAway
team; and the people who really matter.
Alison Astell, Partnerships Director, Pikl
11.30 – 11.50 Unlock Scalable Profit From Insurance
As you grow your short-let business, property damage costs, loss of bookings and lengthy court
15 .30 – 15.50 Direct Booking Revolution
battles can impact your profit and frustrate your clients. Find out how to optimise your income and
Technology has enhanced the ability for buyers and sellers to meet, connect and do business
get back up and running.
without an intermediary. This is no different in the short stay industry and any sensible
Louise Birritteri, CEO and Founder, Pikl
accommodation owner will be looking at how to maintain and increase their direct bookings as
part of their overall sales channel. Find out here.
12.00 – 12.20 Digital Marketing Hack Ammar Shaer, Chief Strategist, Zeevou
In this session we look at how to use different digital tools to improve your short-term rental
business. Digital marketing is only useful if it has real world results which means increased bookings
16.30 – 16.50 Imagery to Drive Bookings
and occupancy. We also discover what Google is doing in the short stay space.
Today online businesses are nothing without visual content, as it’s proven that image quality is
Mark Simpson, Founder, Boostly
critical to success. Take a look at this session to find out how professionally taken images can drive
bookings at your properties.
Growing From 20 to 100 Properties Tom Fisher, Market Development Manager, BOOM Imagestudio
12.30 – 12.50
Find out the lessons and learnings of growing your short-term rental portfolio from 20 rentals to Martijn Leenders, Senior VP Distribution and Partnerships, Belvilla (Part of OYO Vacation Homes)
over 100. Learn from one of the largest vacation rental management companies about how they
were able to do this with tech enabled solutions.
Shannon Hyde, Head of Online Property Management, Rental Ready
PRESENTING PARTNER SHOWTIME PARTNER
08 09Marketplace ticket holders
can attend these sessions
STAGE SPONSOR
12 March 2020 ExCeL London TECHNOLOGY STAGE zeevou
THE DIRECT BOOKING REVOLUTION
The amount of technological products and solutions for short stay businesses
14.00 – 14.20 Tech Don’t Fit?
is growing on a daily basis and these sessions look at how you can optimise What happens when you’re working with tech that “doesn’t fit?”. It can seem like a daunting mission
all right; but this session will explain how to overcome some of the most common challenges.
your selection to help deliver amazing business performance in 2020 whether
Perfect if you’ve got any burning questions or nightmare experiences that you’d now like to learn
that is based on access, automation, bookings, channels, check-ins and so from.
Andrew Jones, CEO and Founder, iPro Software
much more. We talk about the latest trends as well as highlight the tech you
should be using today and tomorrow.
14.30 – 14.50 Top Technology Products 2020
A look at what technology is going to pop in 2020 and make a real difference to the short stay
industry and the businesses it serves. We look at a short list of innovative and exciting companies
that you can deploy in your business today and revolutionise the way you operate.
10.00 – 10.20 Travel, Tourism, Tech An awesome speaker from Rentals United
As the travel and tourism sector is evolving, so are customer’s expectations; and technology plays
a vital part in this. Thanks to tech, our industry is a smaller and somewhat “more efficient” place.
15.00 – 15.20 Surprise Tech Session
This session delves into how you can maximise the benefits of tech for your short-term rental Oops! We had a last minute cancellation and will be holding a surprise 20 min session based on
business, even if you’re a complete computer novice. technology and how it can improve your short stay business in 2020. These types of sessions are
Moritz Overbeck, Senior Sales UK and DACH Territory, Kigo, a RealPage Company. always the best - take a chance, pull up a seat and see what you can learn!
10.30 – 10.50 Booking.com Recommends
Picking a channel manager is always a big decision for any short stay business and so we have 15 .30 – 15.50 Choosing Channel Managers
drafted in the big guns. Booking.com has a programme in place to recommend different channel Knowing which channel managers to choose (and more importantly, why) is no easy feat,
managers for different types of accommodation types. Take a look at this session to see what you especially if you’re a start-up business owner. Luckily for you, this session goes through the basics
should be considering if you are in the market for new channel manager tech. of the “picking process” and why working with the right channel manager is fundamental for your
Sally Wickens, Connectivity Partner Business Manager, Booking.com short-term rental business.
Kelly Scales, Director & Founder, Airhost For You
11.00 – 11.20 Millennials, Technology And Bookings
People of different ages book travel and accommodation in different ways. It’s not a generational 16.00 – 16.20 Let’s Get Green
thing, it’s a technology thing. Take a look at how you should be shaping your communications and Short-term rental properties are a gold mine for eco-friendly ideas, waste reduction, and
your booking channels to those with a millennial mindset irrespective of their age! sustainability progress. Being environmentally friendly in our industry today will not only help save
Andrew Evans, Customer Success Manager, Marketplace, Guesty the world (and your wallets); but it’ll do wonders for your brand identity and reputation. Consumers
love an environmentally friendly business and this session will show you just how easy it is to
become one.
11.30 – 11.50 Shaping Guest Expectations with Machine Learning
Michael Driedger, CEO, Operto Guest Technologies
In this session we’ll share insights on how Booking.com developed a Quality Rating system that
helps you set better guest expectations and get discovered even more using the latest machine
learning (ML) technology. 16.30 – 16.50 Understanding Guest Privacy
Sharon Kellett, Booking Home Partner Manager, Booking.com How you manage and protect the privacy of your guests is one of the big topics in the short stay
industry. In this session we touch on the legal requirements for the accommodation owners to
maintain and secure their guests’ privacy whether that is before, during or after their stay.
12.00 – 12.20 Alexa, Help My Business
Hannah Nagle, Account Manager, Minut
Voice technology is in an interesting place with the everyday rise of Alexa, Siri and Google Assistant.
Find out how you can use this technology for the benefit and growth of your short-term rental
business. What is it they say? We all need an Alexa in our lives…
Greg Welch, Managing Director, Gendall
12.30 – 12.50 Data Backed Business Decisions
Short stay businesses and holiday home owners that want to grow fast and earn more money
need to understand the role data can play in helping them become better businesses. In this
session we look at the different sources and types of data that are in the market and how it can PRESENTING PARTNER SHOWTIME PARTNER
help make decisions that improve occupancy, bookings and efficiency.
Johannes Siebers, CEO and Co-Founder, Holidu
10 11Marketplace ticket holders
can attend these sessions
STAGE SPONSOR
12 March 2020 ExCeL London GUESTS STAGE
Guests are the beating heart of the short stay industry and are the reason 13.00 – 13.20 Building Guest-Friendly Websites
There is a lot of talk about the technology behind websites for short stay businesses. Forget mobile
for stellar growth in short stay. The modern guest is looking for more than first – this session looks at the five most important guest-friendly features any website should have
just a smooth onboarding exercise and can’t always be defined by the broad to boost bookings and improve the customer booking journey.
Charlie Marsh, VP Business Development, Jetstream by Leavetown
segmentation of yesterday. These sessions will help modern accommodation
and property owners put the guest at the heart of their business for 13.30 – 13.50 Getting Check-ins Correct
supercharged growth. First impressions count and that is why check-ins are so important that the guests start their
first interaction with the property, host and location. This session will give you six hot tips that
every guest check in should feature in order to deliver the best experience, feedback and repeat
bookings.
10.00 – 10.20 Unique & Unusual Christoph Lückl, Global B2B Development Manager, Nuki Home Solutions GmbH
Let’s face it – unique and unusual sells whether that’s a lighthouse, an old church, a converted bus,
a railway carriage or an island fortress. In this session we look at how short stay businesses can tap Crafting the Perfect Guest Experience
14.00 – 14.20
into the money-making trend of quirky, the impact it can have as a business and why you should Nowadays, modern travellers are looking for so much more than a great place to rest their heads
always put a bit of unique and unusual into every property. - they expect you to be the gatekeeper to their experience in the destination. We look at how you
Michael Paul, CEO, Michael Paul Holidays can leverage traveller expectations for personalised, authentic destination experiences, all whilst
boosting guest satisfaction, cutting overheads and optimising your upsell and cross-sell strategy.
10.30 – 10.50 Family Comes First Callum Hale-Thomson, VP Business Development, Unwrapped
Families form a large part of the short-term rental consumer market, with more and more of them
favouring alternative accommodation over conventional hotels. Find out how you can offer the Keeping Guests Fire Safe
14.30 – 14.50
best possible guest experience for families – both large and small – and be sure to bring plenty of As a responsible accommodation owner you need to be fully versed on the best ways to protect
questions! and safeguard your guests, property and business. One of the most important responsibilities is
Shane Power, Sales Director, Huggabubba Ltd that of fire safety. Attend this session to find out about risk management, plans and guidance.
Paul Jameson, Managing Director, Firescape
11.00 – 11.20 The Secret Guide To Getting More Guests
Guests equals revenue and more guests equals more revenue. In this session, we’ll share insights
15.00 – 15.40 Welcoming Everybody!
on how you can better understand your ideal guests and how you can use these insights to attract
At its very core, traditional hospitality is built off the back of accommodating everyone. As
even more guests than you currently do for your short-term rental business.
professionals of the short-term rental industry, you’ll know this already. This session is designed to
Pragya Tyagi, Senior Product Marketing Manager, Booking.com
help you understand what more you can do to promote inclusion and diversity; and provide safe
and secure accessibility for your guests.
11.30 – 11.50 Property Features That Get Guests Toby Willis, Senior Product Manager, Expedia
Hot tubs, super-fast wifi, creature comforts for pets and child proofed properties. Backed by market
data, we look at five features that every short stay business owner should look at to boost bookings
and revenues.
16.00 – 16.20 Guest Email Marketing Matters
Rachel Brennan, Sales and Operations Manager, Sykes Holiday Cottages Despite what you’ve heard, email marketing is not dead. Far from it, in fact, email still remains the
most preferred method of communication for consumers. In this session, you’ll be shown how to
build strategic email lists and send messages that drive action and really pack a punch!
12.00 – 12.20 Surprise Guest Session Elaine Watt, Founder and Presenter, Holiday Let Success Podcast
Oops! We had a last minute cancellation and will be holding a surprise 20 min session based on
guests and how it can improve your short stay business in 2020. These types of sessions are always
the best - take a chance, pull up a seat and see what you can learn!
12.30 – 12.50 Knowing Your Guests Online
A lot of short stay businesses think that the direct booking revolution is about increasing the
margins and cutting out the intermediary. The important thing to remember is that it is also about
knowing and owning your guests before, during and after a stay. Find out how you can do just that
in this session.
Na’ím Anís Paymán, Chief Revolutionary, Zeevou PRESENTING PARTNER SHOWTIME PARTNER
12 13Marketplace ticket holders
can attend these sessions
STAGE SPONSOR
12 March 2020 ExCeL London EXPERIENCES STAGE
The Experiences Stage looks at the new world of opportunity that exists 13.30 – 13.50 Which Experience Businesses?
Wondering which experience businesses you need to know about in order to flourish as a short-
for short stay businesses when it comes to providing your customers and term rental provider? This session covers it all and tells you what you can learn from each
guests with activities, trips, tours and experiences. Not only does it enhance individual business and concept. You’ll be left brimming with new ideas about who to consider and
what to look for to deliver something awesome for your next guests!
the levels of service you can provide to guests but also adds a new revenue Jacob Wedderburn-Day, CEO, Stasher
stream for your business beyond the room booking. Greg Potter, Brand Partnerships Manager, Klook
Henry Bennett, CEO, YourWelcome
14.30 – 14.50 Delivering the Perfect Guest Experience
10.00 – 10.50 BOOST How can we go the extra mile to provide a memorable guest experience? In this interactive session,
What better way to start the Experiences Stages with this morning session designed to get you to a you will learn strategies regarding offering great service to guests and generating that repeat
peak state and unleash your curiosity, playfulness and imagination. By breaking the script, we show booking!
you the possibilities that lie beyond your comfort zone and business-as-usual mindset. Moritz Overbeck, Senior Sales UK and DACH Territory, Kigo, a RealPage Company
Margot de Broglie, Founder and Chief of Sunrise, Secret Sunrise
15.00 – 15.20 Surprise Experiences Session
11.00 – 11.20 Transport Improving Business Oops! We had a last minute cancellation and will be holding a surprise 20 min session based on
For accommodation businesses looking to save money and make efficiencies for their team. Learn experiences and what it means for 2020. These types of sessions are always the best - take a
about the benefits of carsharing and how hospitality businesses are benefiting from making the chance, pull up a seat and see what you can learn!
switch from rental and ownership. Stay ahead of the curve and save money! This session covers all
you need to know.
Matt Farrelly, Head of Zipcar for Business, Zipcar UK 15 .30 – 15.50 Keepin’ It Local
Many guests expect a hint of the “local atmosphere” when booking into alternative
accommodation. Some short-term rental businesses go a step further and partner with local
11.30 – 11.50 Why Experiences Matters communities and projects to provide their guests with a unique experience. Learn how local
A short-term rental stay is not just “time away”. It’s the anticipation, the excitement; it’s the ease of experiences can lift your brand and leverage your bookings during this slot.
booking, and the simplicity of planning. In this session, you’ll explore “the rise of experience” in our Henry Bennett, CEO, YourWelcome
industry and why experience-based holidays matter more than anything else.
Olly Nicholls, CCO, Attraction World
16.00 – 16.20 Helping Guests With Just 3 Words
Amazing places can often be hard to find and guests don’t want to lose precious time struggling to
find their stay. Now, every property entrance can be easily and precisely referred to with a 3 word
12.30 – 12.50 Top 10 Trends In Experiences address. Hear more about the system and how it’s helping a range of travel and accommodation
A short-term rental stay is not just “time away”, it’s about what you do while you are in-destination. providers improve their guest experience all over the world.
There are great opportunities for you to offer experiences to your guests providing them with Jane Stephenson, Partner Marketing Lead, what3words
a better overall holiday, while you gain loyalty and additional revenue. Join this session for a
presentation of the top ten trends defining the tours, activities, attractions and experiences sector.
Andrew Aley, Managing Director, Yantra World
13.00 – 13.20 Offering Guests Tours and Activities
In this session we help you become the ultimate short stay business by taking your guest bookings
to the next level. Looking beyond your properties and rooms we expand the possibilities that go
beyond accommodation and deliver a new revenue stream.
Fernando Santos, Director of Global Accounts – Partnerships, Musement
PRESENTING PARTNER SHOWTIME PARTNER
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