STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine

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STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
P H OT O BY M ICHAEL SCHALK
• 2023 MEDIA KIT •   STRATEGIC BRANDING OPPORTUNITIES / D I G I T A L
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
DIGITAL ASSETS

Digital Advertising                                                         Strength in
                                                                            Numbers
& Agency Services
Connect with Savannah magazine’s engaged digital audience
through strategic custom digital content, email marketing and
social media. Expand your audience reach in Savannah and beyond
through our award-winning digital marketing agency that offers a
full suite of display advertising and digital marketing services.
                                                                            49.7k+
                                                                             Social Media
                                                                              Followers

DISPLAY CAMPAIGN ON
SAVANNAHMAGAZINE.COM
                                       MICROPROXIMITY
                                       & DEVICE ID TARGETING                                                            53.9k+
                                                                                                                          Readership

                                                                                                137.1k+
• Banner ads on                        • Target specific devices                                                            per issue
  Savannahmagazine.com                 • Target current specific locations
PROGRAMMATIC                           PRE-ROLL VIDEO
NETWORK DISPLAY
CAMPAIGN
                                       & STREAMING                                               Total Reach
                                       • Skippable & Non pre-roll video
• Targeted banner ads & retargeting
  on a host of sites                   • Programmatic Video Advertising
                                         through Connected TV, Full
SOCIAL MEDIA                             Episode Player & on-demand
MARKETING                                inventory
• Paid Partnership Posts and Stories
                                       SEARCH ENGINE
  through @Savannahmagazine              MARKETING
• Facebook & Instagram ad              • SEM and Pay Per Click
  campaign services
                                       SEARCH ENGINE
                                                                                13.5k+
EMAIL MARKETING                                                                    Newsletter
                                       OPTIMIZATION                                Recipients
• Dedicated enewsletters               • Show up in relevant
• Display ads on Savannah magazine’s     search categories
  branded weekly enewsletter

SPONSORED CONTENT
• Digital native advertising
                                                                                                     20k+
                                                                                                 Savannahmagazine.com
• Custom branded sponsored                                                                          views per month
  content campaigns

                                                                                                                        D I G I TA L   2
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
ONLINE CONTENT

 1   PREMIER DISPLAY AD                                          Desktop size
                                                                                240,000+
                                                                                   Total page
                                                                 970 x 250
     Leaderboard on SavannahMagazine.com                                         views annually

                                                                                  20k+
     SIZE: 970 x 250, 728 x 90, 300 x 50; 72 dpi

     $300 / MONTH                                                Tablet size      Website views
                                                                 728 x 90          per month

 2   SECONDARY DISPLAY ADS                                                         57%
                                                                                 Mobile visitors
     Position 2, 3, 4: same size as above, lower

                                                                                   35%
     sequentially on SavannahMagazine.com

     SIZE: 970 x 250, 728 x 90, 300 x 50; 72 dpi                                 Desktop visitors
                                                    Phone size
     $150 / MONTH                                   300 x 50
                                                                                    8%
                                                                                 Tablet visitors

 3   SPONSORED POST
     Submit:
        - 150-300 words
        - 1 slider image (1900 x 625, 150 dpi)
        - 2-3 additional images (150 dpi)

     •   Will be edited for grammar, clarity and
         compliance with standard AP Style.
     •   Option to update images if scheduled
         for three months or more.
     •   Content writing available for $150.

     Sponsored posts can be upgraded to include
     social media posts. For packaging discounts,
     consult with your account executive.

     DEADLINE: All materials must be submitted
     seven business days prior to publish date.

     $995 / MONTH

                                                                                     D I G I TA L   3
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
NEWSLETTER CONTENT
                                       5   NEWSLETTER
                                           BANNER AD
                                           Savannah magazine delivers
                                           a weekly editorial-focused

           13.5k+
                                           newsletter introducing
                                           content, events and
               Newsletter                  more. With up to three ad
               Recipients                  space opportunities, our
                                           advertisers can deliver their
                                           message directly to the
                                           reader’s inbox.
                                           SIZE: 640 x 166, 72dpi
                                           DEADLINE: All materials
                                           must be submitted seven
                                           business days prior to
                                           publish date.

                                           $200

                                       6   SPONSORED
                                           NEWSLETTER
4   ENHANCED
    SPONSORED                              Deliver your unique
    CALENDAR LISTING                       advertising message in our
                                           sponsored newsletter with
    Your calendar event will include       custom imagery and text.
    600 px image plus text.
                                           For instructions on
                                           sending production-
    $650
                                           ready files, contact your
                                           account executive.
                                           SIZE: 600 x 1,000, 72 dpi
                                           DEADLINE: All materials must
                                           be submitted seven business
                                           days prior to publish date.

                                           $995

                                                             D I G I TA L   4
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
SOCIAL MEDIA
As one of the fastest growing industries in the world, social media is an opportunity
you can’t afford to miss. Now, you have the ability to partner with Savannah magazine
and our flood of digital readership.

                                                                     You have the
                                                                     opportunity to
                                                                     include a custom
                                                                     message, photo or a
                                                                     unique link to drive
                                                                     traffic to your
                                                                     online content.

                                                                                            28.7k+
                                                                                              Instagram
                                                                                              Followers

            7    PAID PARTNERSHIP POST
                 Provide the copy you would like included
                 along with any tags and a selection of
                 up to 5 images to pull from. Facebook
                                                                                             21k+
                 recommends the text to be 125 characters                                     Facebook
                 or less. Instagram captions can be up to                                     Followers
                 2,200 characters long and can contain up
                 to 30 hashtags. Another option to drive
                 engagement -- make it a giveaway!

                 $400

                                                                                            D I G I TA L   5
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
SOLUTIONS
            SOLUTIONS
            DIGITA L
            SOLUTIONS
            DIGITA L
                                                                                    Understand the benefits and features

            SOLUTIONS
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               NATIVE
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
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                                                                                                                                             D I G I TA L   7
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
SPONSORED CONTENT                                                                                                                                 2022 CHARLOTTE MAGAZINE MEDIA KIT                                  DIGITAL
                                                                                                                                                  2022 CHARLOTTE MAGAZINE MEDIA KIT                                  DIGITAL
                                                                       savannah magazine • Following

                                                              savannah magazine CONTEST: Win a
                                                                                                            Partner Contest Campaign.
                                                                                                             Partner
                                                                                                             Partner Contest
                                                                                                                     Contest Campaign
                                                              2-night stay valued at $3,200 to the luxury
                                                              Montage Palmetto Bluff resort in Bluffton,

                                                                                                                             Campaign
                                                              S.C. Enter through July 31 for your chance
                                                              to win. You can enter daily for one extra
                                                              chance to win, per day. The prize includes
                                                                                                            Promote your brand and grow your email database through a unique, interactive
                                                              accommodations, several meals at the
                                                              resort, spa treatment, cocktails, a river     contest. Reach our engaged audience through four touchpoints – print, online,
                                                              cruise and more. Click the link in our
                                                              profile or hit the “Contests” button on
                                                              our homepage to sign up!
                                                                                                            social media and email – through this one-month campaign.
                                                                                                              Promote
                                                                                                              Promote your    your brand
                                                                                                                                      brand and  and grow
                                                                                                                                                        grow youryour email
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                                                                                                              through        a  unique,      interactive      contest.
                                                                                                              through a unique, interactive contest. Our monthly         Our   monthly
                                                                                                              partner
                                                                                                              partner
                                                                                                            CONTEST         contest
                                                                                                                            contest
                                                                                                                            CAMPAIGN    campaign
                                                                                                                                        campaign
                                                                                                                                              INCLUDES:   allows
                                                                                                                                                          allows     you
                                                                                                                                                                     you to
                                                                                                                                                                         to  reach
                                                                                                                                                                             reach our
                                                                                                                                                                                   our SPECS:
  ENTER TO WIN A TRIP TO THE LUXURIOUS                                                                        engaged         audience        through      four     touchpoints:
                                                                                                            • One (1) full-page ad in one issue of Savannah magazine promoting
                                                                                                              engaged         audience through four touchpoints: print, • Prize
                                                                                                              the contest (custom-designed by our in-house team)                  print,      description and
     Montage Palmetto Bluff
  ENTER TO WIN A TRIP TO THE LUXURIOUS

     Montage Palmetto Bluff                                                                                   online,
                                                                                                              your business
                                                                                                                           social
                                                                                                                           social   media,
                                                                                                                                    media,
                                                                                                                             (camera-ready
                                                                                                                                                 and
                                                                                                                                                 and
                                                                                                                                            artwork
                                                                                                                                                        email.
                                                                                                            • One (1) full-page ad in one issue of Savannah magazine promoting
                                                                                                              online,                                   email.
                                                                                                                                                    provided by client)
                                                                                                                                                                                         terms and conditions
                                                                                                                                                                                         (150-200 words)
                             IN SOUTH CAROLINA
                             IN SOUTH CAROLINA
                                                                                                            • One (1) dedicated sponsored web page promoting the contest                                       • Logo
                                                                                                              Contest campaign includes:
                                                                                                            • Custom contest hosted through Savannah magazine’s interactive                                    • 5 high-resolution images
                                                                                                              Contest campaign includes:
                                                                                                              contest platform
                                                                                                                 •   One (1) full-page ad in one issue of Charlotte magazine promoting the contest
                                                                                                                • (2)One
                                                                                                            • Two        (1) full-page
                                                                                                                      run-of-site
                                                                                                                    and  your     displayadads
                                                                                                                               business     in one  issuethe
                                                                                                                                               featuring  of Charlotte magazine
                                                                                                                                                             destination         promoting the contest
                                                                                                                                                                         and contest
                                                                                                                    and your business
                                                                                                              on savannahmagazine.com
                                                                                                                 •   Print ad is custom-designed by our in-house team
                                                                                                            • One
                                                                                                                • (1) dedicated
                                                                                                                   Print          e-blast sent to 13.5k+
                                                                                                                          ad is custom-designed          subscribers
                                                                                                                                                    by our in-house promoting
                                                                                                                                                                     team
                                                                                                                • One
                                                                                                              contest and(1)                                                                PRICING:
                                                                                                                             dedicated web page promoting the sponsor and contest with rich media
                                                                                                                           partner
                                                                                                                 •   One (1) dedicated web page promoting the sponsor and contest with rich media
                                                                                                                • (2)Custom
                                                                                                            • Two             contest
                                                                                                                       e-newsletter    hostedofthrough
                                                                                                                                     mentions             Charlotte
                                                                                                                                                  the contest duringmagazine’s                         • 1-month integrated
                                                                                                                                                                                 interactive contest platform
                                                                                                                                                                      campaign (970x250)
                                                                                                                • Custom contest hosted through Charlotte magazine’s interactive contest platform         print + digital contest:
                                                                                                            • Social
                                                                                                                • Two media
                                                                                                                          (2)campaign   across
                                                                                                                              run-of-site      Savannah
                                                                                                                                          display          magazine’s
                                                                                                                                                    ads featuring     verified Facebook
                                                                                                                                                                  the destination   and contest on
                                                                                                                • Instagram
                                                                                                              and    Two  (2) run-of-site
                                                                                                                               platforms display ads featuring the destination and contest on
                                                                                                                     Charlottemagazine.com
                   Set in Bluffton, South Carolina, Montage Palmetto Bluff is an outdoor
                                                                                                                                                                                                                  $5,500
                   paradise
                   Set      for exploring
                       in Bluffton, South and   making
                                           Carolina,     memories.
                                                      Montage      A coastal
                                                                Palmetto     sanctuary
                                                                          Bluff is an outdoor                        Charlottemagazine.com
                                                                                                            • Partner receives all email addresses collected during the contest
                   featuring scenic
                   paradise for
                   ancient
                                    activities
                                exploring  andincluding  miles of hiking
                                                making memories.         andsanctuary
                                                                   A coastal  biking through
                                                                                                                •    One  (1)
                                                                                                              promotion period
                                                                                                                              dedicated   e-blast  sent to 40k subscribers   promoting   contest and partner
                   featuring scenic activities including miles of hiking and biking days
                           oaks and  kayaking   amid  native wildlife, the sun-filled      of
                   summeroaks
                            are an
                                andideal time toamid
                                                  experience
                                                      nativethe Lowcountry.
                                                                                      through
                                                                                                                 •   One (1) dedicated e-blast sent to 40k subscribers promoting contest and partner
                   ancient           kayaking                wildlife, the sun-filled days of
                   summer are an ideal time to experience the Lowcountry.
                                                                                                                 •   Two (2) e-newsletter mentions of the contest during campaign
                       The Savannah magazine contest prize includes:
                                                                                                                 •   Two (2) e-newsletter mentions of the contest during campaign
                       •The Savannah
                             Two-nightmagazine
                                        stay in a contest
                                                  Lagoon prize
                                                          View includes:
                                                               King Balcony Room
                                                                                                                 •   Social media campaign across Charlotte mag’s verified Facebook, Instagram, and
                       ••
                                                                                                                 •   Social
                                                                                                                     Twittermedia campaign across Charlotte mag’s verified Facebook, Instagram, and
                             Dinner for stay
                             Two-night  two at
                                             in Cole’s
                                                a Lagoon View King Balcony Room
                       ••     Bowlingfor
                              Dinner  fortwo
                                          twoatatCole’s
                                                  The Boundary Bowling Alley
                        ••    Breakfast fortwo
                              Bowling for   twoatatThe
                                                    Buffalo’s
                                                       Boundary Bowling Alley                                        Twitter
                       ••
                        ••
                              Two bicycles
                              Breakfast
                              Lunch
                                        forfor
                                            twoexploring
                                    for twofor
                                                         the property all weekend
                                                at Buffalo’s
                                             atexploring
                                               Fore & Aft
                                                                                                                 •   Partner receives all email addresses collected during the contest promotion
                       ••
                              Two bicycles
                              Choice  of:two
                              Lunch for   Twoat60-minute
                                                         the property all weekend
                                                 Fore & AftHydrafacials OR an hour of sporting clays
                                                                                                                 •   Partner
                                                                                                                     period receives all email addresses collected during the contest promotion
                              and instruction at the Palmetto Bluff Shooting Club for two
                       •
                       •
                              Choice of: Two 60-minute Hydrafacials OR an hour of sporting clays
                              Dinner
                              and instruction at Octagon
                                      for two  at          Porch
                                                  the Palmetto   Bluff Shooting Club for two
                                                                                                                     period
                       ••     Two rounds
                              Dinner       of evening
                                      for two          cocktails
                                               at Octagon  Porchfor two at Octagon Bar & Gathering
                       •
                              Place or River House Lounge
                              Two rounds of evening cocktails for two at Octagon Bar & Gathering                     SPECS:                                               PRICING:
                       •      Breakfast
                              Place      in Bed
                                    or River     with Lounge
                                              House   In Room Dining
                                                                                                                     SPECS:
                                                                                                                     • Prize description and terms and conditions         PRICING:
                                                                                                                                                                          • 1-month integrated print + digital contest:

                                                                                                            53,900 28.7k+                                           21k+                13.5k+                             20k+
                       ••     Scenic Cruise
                              Breakfast     on with
                                        in Bed the May  RiverDining
                                                    In Room   aboard Grace

                       •      Scenic  Cruise
                              A $ 3 , 20 0 VAonLthe
                                                 U EMay
                                                    ! River aboard Grace                                               (150 words
                                                                                                                     • Prize       max) and terms and conditions
                                                                                                                             description                                    $5,500 (ask
                                                                                                                                                                          • 1-month      your repprint
                                                                                                                                                                                      integrated  about  digital-only
                                                                                                                                                                                                       + digital contest:
                              A $ 3 , 20 0 VA L U E !                                                                • (150
                                                                                                                       Logowords max)                                       $5,500
                                                                                                                                                                            contest (ask
                                                                                                                                                                                    options)
                                                                                                                                                                                         your rep about digital-only
                                                                                                             Readership                   Instagram                         contest options)                            Savannahmagazine.com
                   Enter to win July 1-31 at S A V A N N A H M A G A Z I N E . C O M / M O N T A G E
                   Enter to win July 1-31 at S A V A N N A H M A G A Z I N E . C O M / M O N T A G E
                                                                                                                    •• Logo
                                                                                                                       5 high-resolution images                     Facebook                Newsletter
                                                                                                              per issue                   Followers
                                                                                                                     • 5 high-resolution images                     Followers               Recipients                    views per month

                                                                                                                                                                                                                             D I G I TA L   8
STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine STRATEGIC BRANDING OPPORTUNITIES /DIGITAL - 2023 MEDIA KIT - Savannah Magazine
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