STRATEGIC PLAN 2018 2019 - Barcelona Leading the New Long Haul
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Barcelona Leading the New Long Haul STRATEGIC PLAN 2018 – 2019 produït per
Why is intercontinental traffic key for us?
The growth of the airport is a historic success, it has made us a reference as a European airport
and is now beginning to do so in intercontinental terms. Meanwhile, at the level of global cities,
the metropolitan area and its territory are a global focus for its economy, innovation, culture,
dynamism, lifestyle, and business activity. These two facts feed each other.
The airport is a tool at the service of the people who live in or We still have very
visit the city and is the true gateway to the world. To maintain important unserved
the dynamism of our region/city, it is essential to maintain the
connection with the most important intercontinental centers in
destinations
the world.
We must ensure quality
The airport infrastructure is the gateway to a new phase of growth in connections,
physical and multimodal transformation. In this new phase, it is both seasonally and in
imperative that growth is carried out in a sustainable way, with the number of
quality routes focused on the destinations and operators that frequencies per week;
provide more added value to the territory. Intercontinental flights and, if the market
are a cornerstone of maximum added value and priority. allows us, with new
operators on the same
routes.
produït per 2
What is the overall economic impact of the Airport?
An increase of 10% in connectivity and number of frequencies is More than 125,000 jobs *
accompanied by an increase of 0.5% in the GDP of the region and over €7,600 m * of the
(ACI Europe, 2015). In Catalonia, this implies an approximate Catalan GDP are linked to
increase of € 1,000 M in the Catalan GDP for each 10% increase Barcelona Airport. The
in connectivity at Barcelona Airport. synergies of this
infrastructure with nearby
logistic hubs, the accessibility
Connections created between cities and markets represent an of the city as a business and
important asset that generates benefits for the territory, facilitating
tourism center, and its
communication, foreign direct investment, business groups,
specialization, and other indirect impacts on the productive capacity
connection with Europe and
of an economy; in addition to Tourism and the economic activity the world are intimately
deriving from it (Cubela i Costa, 2013; Intervistas, 2014). linked to Barcelona-El Prat
Airport. This relationship is
growing over time, as it
A 10% increase in the number of represents the link between
Air transport is the only mode of
intercontinental direct flights Barcelona and the global
transport that allows the
results in a 4% increase in the economy. (Airport
efficient exchange of tacit
location of business Development in the Delta
knowledge at a global level (Shin
headquarters (Bel and Fageda, Plan, BCN City Hall, 2016)
and Timberlake, 2000).
2008).
* Includes direct, indirect, induced and catalytic impact
produït per 3
BARDC Strategic Plan 2018 - 2019
Achievements 2005-2017
produït per 4
2015 - 2,06 million
2015
234 frequencies
2015 - 5,61 million
BCN intercontinental seats (one way)
0,55 million 2015 – 2,39 million
3,17 million
2015 – 34 destinations
produït per 5 Introduction and objectives achieved (2005-2017)
Intercontinental destinations of BCN 2015
New York
Atlanta
Cairo
Algiers
Casablanca
Tunisia
2005 Tel Aviv
Amman
Buenos Aires
Philadelphia
Oran
Marrakesh
Singapore
Toronto
Doha
Bogotá
Tangier
Montreal
Miami
Charlotte
Beijing
2015 Sao Paulo
Dubai
Beirut
Baku
Djerba
Rabat
Nador
Fez
Accra
Sal
Dakar
Banjul
Constantine
2010-2015 Boom of the African and American market. Consolidation of the Middle East
produït per Introduction and objectives achieved (2005-2017)
Intercontinental destinations in BCN 2016 & 2017
2016
2017
Los Angeles
San Francisco
Boston
Chicago
Seoul
Shanghai
Havana
Hong Kong
Tehran
Washington
Sal
Punta Cana
Constantine
Lima
Lahore
Islamabad
2010-2017 Boom of the Asian and American market. LHLC
produït per 7 2016 and 2017: Two years of success
Long-haul Low Fare:
Norwegian and Level
have successfully
committed to
Barcelona
Direct
intercontinental
traffic grew by
18.7% and reached
4.5 million indirect 16 new
passengers (2017). intercontinental
routes in 2017.
Quality was also
reinforced with
4 new more frequencies in Air cargo increased
intercontinental many routes. units by 14.9% in
routes in 2016. 2017. Thus BCN is
Supply was also now located in the Barcelona was
increased for short TOP 20 of Air Cargo the host city for
and medium haul airports the World Routes
routes. Development
Forum in 2017
produït per 8produït per
Milions
10
20
30
40
50
60
70
80
90
100
0
LONDON (LON)
NEW YORK (NYC)
TOKYO (TYO)
SHANGHAI (SHA)
PARIS (PAR)
BANGKOK (BKK)
BEIJING (BJS)
SEOUL (SEL)
LOS ANGELES (LAX)
JAKARTA (JKT)
ISTANBUL (IST)
MOSCOW (MOW)
DUBAI (DXB)
SAN FRANCISCO (SFO)
HONG KONG (HKG)
SINGAPORE (SIN)
KUALA LUMPUR (KUL)
GUANGZHOU (CAN)
CHICAGO (CHI)
WASHINGTON (WAS)
SAO PAULO (SAO)
MANILA (MNL)
MILAN (MIL)
BARCELONA (BCN)
Perspectives of global air traffic
AMSTERDAM (AMS)
TAIPEI (TPE)
ORLANDO (ORL)
CHENGDU (CTU)
TORONTO (YTO)
OSAKA (OSA)
FRANKFURT (FRA)
(Pax Data SABRE 2017)
ROME (ROM)
SHENZHEN (SZX)
KUNMING (KMG)
MADRID (MAD)
ATLANTA (ATL)
DIRECT AND INDIRECT TOTAL TRAFFIC
LAS VEGAS (LAS)
BOSTON (BOS)
MANCHESTER (MAN)
XI AN (SIA)
MIAMI (MIA)
40% of traffic generation (PAX).
BCN occupies the 24th position.
DALLAS FORT WORTH (DFW)
JEDDAH (JED)
Tràfic total (PAX)
HO CHI MINH CITY (SGN)
DENVER (DEN)
MEXICO CITY (MEX)
BERLIN (BER)
CHONGQING (CKG)
MUNICH (MUC)
HANGZHOU (HGH)
1% of cities around the world account for
SEATTLE (SEA)
intracontinental and intercontinental level. Barcelona occupies a relevant position.
Large metropolises generate a large amount of passenger O&D traffic at the
9 Traffic at Barcelona-El Prat: Destination Rankings
Highlights Barcelona-El Prat
RANKING TOTAL DESTINATIONS
- 47M passengers #European #Intercontinental #Total Var
Rank Airport
Destinations Destinations Destinations (17/14)
- Airport # 5 in Europe in number of European routes
1 FRA 155 155 310 22
- Short-haul flights operated by low-fare airlines 2 CDG 137 157 294 11
3 AMS 164 105 269 4
- Main operators: Vueling, Ryanair, EasyJet, Norwegian, 4 MUC 175 84 259 26
5 LGW 148 66 214 20
and European network companies. 6 MAD 134 75 209 20
- In air cargo, 157000 exceeded and BCN enters the top 7 BCN 163 45 208 -9
8 DME 148 57 205 -29
20 European airports. 9 LHR 102 102 204 26
Intercontinental RANKING EUROPEAN DESTINATIONS
#European #Intercontinental #Total Var
Rank Airport
- Growing service: 7.2M pax: 15% of airport traffic Destinations Destinations Destinations (17/14)
1 MUC 175 84 259 13
- Airport # 19 in Europe in terms of intercontinental 2 STN 173 15 188 22
routes 3 PMI 165 5 170 -1
4 AMS 164 105 269 4
- Low fare Long Haul: Norwegian (NAS) and Level 5 BCN 163 45 208 -19
6 FRA 155 155 310 14
- 2.6M direct (37%), 4.5M indirect coverage 7 VIE 150 48 198 23
- Business 7.2% relatively good. RANKING INTERCONTINENTAL DESTINATIONS
Difficulties Rank Airport
#European #Intercontinental
Destinations Destinations
#Total Var
Destinations (17/14)
- Seasonality: growth continues to be concentrated 1 CDG 137 157 294 7
2 FRA 155 155 310 8
mainly in the summer. This is an opportunity for
….
improvement. 17 ORY 100 48 148 -6
18 CPH 138 47 185 11
- Missing European business (2.5%) 19 BCN 163 45 208 10
20 CGN 109 44 153 17
- Lack of connection traffic (10%). 21 HEL 112 37 149 11
Data Source: Innovata
produït per 10produït per 11
Target routes 2018-2019
BARDC Strategic Destinations
BCN O&D MAIN MARKETS 2017
CITY AIRPORT DIRECT INDIRECT TOTAL 2017 CAGR (17/13) VAR (17/16) % PREMIUM POTENTIAL AIRLINES
Tokyo NRT+HND 181,902 181,902 4% 70% 5% ANA, JAL
Mexico MEX 88,552 88,552 10% 18% 10% Aeromexico
Bangkok BKK 75,904 75,904 9% 4% 7% Eva Air, Thai Airways
Santiago de Chile SCL 68,549 68,549 14% 22% 8% LAN
Delhi DEL 65,171 65,171 4% 10% 7% Air India, Jet Airways
New York JFK 285,916 146,542 432,458 11% 76% 6% Norwegian, JetBlue
Buenos Aires EZE 124,943 124,503 249,446 13% 25% 7% Aerolíneas Argentinas, Norwegian, LAN
Seoul ICN 50,554 192,113 242,667 28% 30% 6% Korean Air, Asiana
Los Angeles LAX 53,804 113,757 167,561 19% 54% 8% Norwegian
San Francisco SFO 58,569 91,395 149,964 22% 66% 9% Norwegian
Shanghai PVG 21,428 108,769 130,197 9% 41% 8% Air China
Miami MIA 65,277 59,355 124,632 12% 24% 12% American Airlines, Norwegian
Sao Paulo GRU 36,617 51,081 87,698 1% -17% 14% Norwegian
Bogotá BOG 44,004 40,326 84,330 10% 13% 9% Level
Lima LIM 26,630 54,409 81,039 8% 22% 4% Level
Havana HAV 9,959 69,515 79,474 26% 21% 3% Level, Norwegian
Boston BOS 77,663 77,663 13% 28% 10% Norwegian
Chicago ORD 25,114 51,300 76,414 15% 22% 12% American Airlines, United, Norwegian
Beijing PEK 76,068 76,068 14% 18% 8% Air China, Hainan
Hong Kong HKG 9,321 59,161 68,482 12% 19% 14% Cathay Pacific, Shenzhen Airlines
Guayaquil GYE 55,707 55,707 4% 34% 2% Level
Singapore SIN 10,655 44,313 54,968 -3% 2% 16% Singapore Airlines
Santo Domingo SDQ 53,477 53,477 9% 3% 3% Level, Norwegian
Osaka KIX 51,227 51,227 -2% 3% 8% ANA, JAL
Dallas + Houston DFW+IAH 51,208 51,208 10% 7% 16% Norwegian
Manila MNL 47,100 47,100 7% 5% 6% Philippines Airlines
Montevideo MVD 46,026 46,026 14% 14% 3% Level, Aerolíneas Argentinas
Data source: Sabre, CAPA, CDRA
#CITY CATEGORY 1 14% Premium > 8%
#CITY CATEGORY 2 9% 4% < Premium < 8%
6% Premium < 4%
produït per 12New Objetive 2018/19
Creation of long-haul
Facilitate and promote links to new strategic
local development of destinations.
the industrial sector,
air transport, and
travel services.
Loyalty actions for
companies that already
Boost air cargo in operate long-haul routes
Barcelona. in Barcelona in order to
7 BARDC maintain or increase their
activity or attract new
operators.
objectives
A single window
Facilitate the
Promote synergies establishment of
with other large new long-haul links
infrastructures or frequencies
nearby (Port of (bilateral
Barcelona, ZAL, road agreements, border
and rail problems, visas,
infrastructure ...) etc.).
Improvement of
connectivity in
Barcelona.
produït per 13 Lines of action: BARDC Fundamental Objectives
FUNDAMENTAL LINES OF ACTION
OBJECTIVES
I. CREATION OF LONG-HAUL LINKS VIABLE ROUTES not yet served, such as: Tokyo, Mexico, Santiago de
TO STRATEGIC DESTINATIONS
Chile, Delhi, Dallas/Houston, and Manila
Leaders in the new Long Haul: Norwegian and Level. They are
especially key to developing new routes and it is important to keep
track of their evolution in Barcelona.
II. DEVELOPMENT OF LOYALTY
ACTIONS FOR LONG-HAUL Keeping in touch with airlines to achieve better quality long-haul
COMPANIES
routes: greater frequencies, avoid seasonality, extend the summer
season, help develop the demand for business trips ... (Boston,
California , Beijing, Shanghai ...)
produït per 14 Lines of action: BARDC Fundamental Objectives
FUNDAMENTAL LINES OF ACTION
OBJECTIVES
III. FACILITATE THE ESTABLISHMENT Maintain permanent contact with Spanish Civil Aviation and with
OF NEW LINKS OR FREQUENCIES OF
LONG-HAUL TRAVEL other civilian administrations/civil aviation authorities. Topics to be
treated:
Bilateral agreements:
Support for long-haul airlines: Norwegian and Level
Facilitation of the fifth freedom
IV. IMPROVEMENT OF
CONNECTIVITY IN BARCELONA Establishment of strategies and products in order to facilitate the
connectivity of Barcelona airport, in projects such as:
Support for Vueling: alliances and interline agreements.
Encourage a close alliance between Level and Vueling in order to
generate connection traffic.
Follow-up of cross selling agreements between Ryanair and Air Europa,
Norwegian and EasyJet ...
Monitor the phenomenon of self-connection.
Encourage technological and innovative solutions of the sector to
facilitate the development of intermodal and transit traffic in the airport
environment (App in the Air, Dohop, ABB, etc.).
produït per 15 Lines of action: BARDC Fundamental Objectives
FUNDAMENTAL LINES OF ACTION
OBJECTIVES
V. PROMOTE SYNERGIES WITH OTHER
LARGE INFRASTRUCTURES NEAR THE New multimodal accessibility plan: arrival of the train to T1,
AIRPORT
improvements to the metro, long distance train station of El Prat.
- Track the execution of investments
- Strengthen ties with multimodal operators (Renfe/Metro/Others)
Work with the Port of Barcelona for the development of routes with
demand for intercontinental cruises.
VI. AIR CARGO
Development and implementation of a specific plan for air cargo at
Barcelona airport
Collaborate with Barcelona - Catalonia Logistics Center (BCL) through
the Barcelona Air Freight Community.
Be present in a specialized international fair on cargo.
produït per 16 Lines of action: BARDC Fundamental Objectives
FUNDAMENTAL LINES OF ACTION
OBJECTIVES
VII. FACILITATE AND PROMOTE THE
DEVELOPMENT OF THE INDUSTRIAL Promote the establishment of corporate head offices or corporate
SECTOR AND AIR TRANSPORT AND
TRAVEL SERVICES functions in Barcelona.
Facilitate and structure the new economic ecosystem linked to air
transport (airlines, tourism companies, leisure, transport
operators ...)
Consolidate the BARDC as a single window in relation to the
airline industry and related suppliers
BARDC AS A SINGLE
Continue working with the Catalan Tourism Agency, ACCIÓ, and
WINDOW Barcelona Tourism to promote and coordinate actions.
Advance and formalize agreements for institutional cooperation to
raise more promotional resources out of the BARDC budget.
produït per 17produït per 18
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