THE BOSTON UNITY CUP BUILDING COMMUNITY AND CREATING CONNECTIONS THROUGH SOCCER - 2019 SPONSORSHIP OPPORTUNITIES
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THE BOSTON UNITY CUP
BUILDING COMMUNITY AND CREATING CONNECTIONS THROUGH SOCCER
2019 SPONSORSHIP OPPORTUNITIES
The City of Boston was proud to host the first annual Boston Unity Cup this
summer. This city-wide soccer tournament provided an opportunity to celebrate
cultures and nationalities of Bostonians in an environment that promoted
sportsmanship, collaboration and acceptance.
-Mayor Martin J. Walsh, City of Boston
THE UNITY CUP
The Boston Unity Cup is a city-wide adult soccer tournament designed to bring
together Boston's diverse community around a shared passion for sport.
The Boston Unity Cup is a 7v7 World Cup-inspired tournament for adult soccer
players. Team are organized into flag-bearing nations made up of Bostonians
with heritage from that country. Each tournament consists of group and SAVE THE DATE
knockout round stages.
2019 Boston Unity Cup
July 12-14
2019 will feature a tournament field made of up of:
Moakley Park in Boston
• Men’s Division: 20 Nations/Teams (Up From 16 Nations in 2018!)
• Women’s Division: 8 Nations/Teams (New for 2019!)
Off the field, the tournament promotes cultural community engagement
featuring foods, arts, and music. Our partners and sponsors are able to
activate in fun interactive ways and Boston Unity Youth Jamboree.
UNITY CUP VALUES
INTEGRATION RESPECT
OUR VALUES speak to the power of soccer and impact of
organic connection
WE WORK to integrate these values in everything we do
CONNECTION COLLABORATION
COMMUNITY HONORUNITY CUP IMPACT HONOR DIVERSITY The Unity Cup was created to connect and honor our city’s diverse cultures, nationalities and ethnicities through the game of soccer. CREATE COLLABORATION Partnership of city departments, non-profits, soccer organizations, consulates and neighborhood services bringing together our collective strengths in new ways to create an environment of collaboration and respect. THE POWER OF SOCCER Due to its popularity across the world, soccer is a common language that brings together cultures and ethnicities in a way like no other sport or event. Participants and teams can honor their own culture while simultaneously connecting and creating camaraderie with cultures foreign to them. CELEBRATE ONE BOSTON The Unity Cup is unique event in that it celebrates Bostonians of all cultures, races, cultures, and honors our immigrant populations.
JOIN THE TEAM!
UNITY CUP TEAM
PLAYERS SPONSORS COMMUNITY LEADERSHIP CITY OF BOSTON
Players From Participating 2019 Committed Sponsors Community Participants City of Boston Mayor’s Office Office of HHHS
Countries: Canada, USA, Include: New England Players’ Families & Friends Parks & Recreation Office of Arts & Culture
Mexico, Guatemala, Haiti, Revolution, WeGotSoccer, Tournament Volunteers Office of Immigrant Affairs BCYF
Jamaica, Brazil, Bolivia, Telemundo, Webster Bank, and Youth Jamboree Participants Office of Sports & Tourism City Counselors
Colombia, Chile, Nigeria, more! Program Partners South End Soccer Club Office of Global Affairs,
Somalia, Angola, Cape Verde, Valeo FC Economic Development
UAE, Pakistan, China, Vietnam, Consulates & Embassies
Ireland, El Salvador, Italy, and
more!POWER OF PARTNERSHIP 2019 Committed Sponsors & Partners
JOIN THE TEAM The Boston Unity Cup is built on the premise of collaboration and partnership. We invite you to join us for an exciting weekend of sport and city-wide engagement as we welcome players, volunteers, and fans to Moakley Park. Opportunities to participate vary and are open to businesses, non-profits, and city organizations alike. Space is limited, and commitments must be provided to the tournament leadership committee by June 30th.
COMMUNITY PARTNERSHIP
PROGRAM PARTNER | VALUE IN KIND
Join the tournament on-site as a program partner and receive the following benefits:
• 10x10 activation area to feature a tent, table, games, and giveaways
• Showcase your program/services to Unity Cup participants, volunteers, and attendees
• Brand visibility on the tournament website and within the tournament program
• Be recognized a member of the Unity Cup partnership team
Exclusive to our non-profit program neighborsTOURNAMENT SPONSORSHIP
SILVER GOLD PLATINUM
ASSETS
$1,000 $5,000 $10,000
Website Visibility X X
Collateral Visibility
X X
Marketing, Programs, Signage
On-Site Activation X X
Location Size Varies 10x10 Location 20x20 Location
SOLD OUT!
Field Naming X
Targeted Media Comms
X
Social Media, Newsletter
Presentation Tag
Volunteers, Youth Jamboree, Parade of NationsCONTACT US BOSTON UNITY CUP PARTNERSHIP MARKETING DIRECTOR GRETA TELLER (E) GRETA.TELLER@GMAIL.COM (M) 860-712-3124 (W) BOSTONUNITYCUP.COM
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