THE INGREDIENTS FOR SUCCESS - 3-5 MARCH 2020 EXCEL LONDON - SUPPORTED BY THE ONLY DEDICATED HOSTED BUYERS SCHEME IN THE UK - HOTELYMPIA

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THE INGREDIENTS FOR SUCCESS - 3-5 MARCH 2020 EXCEL LONDON - SUPPORTED BY THE ONLY DEDICATED HOSTED BUYERS SCHEME IN THE UK - HOTELYMPIA
3-5 March 2020 ExCeL London

                            THE
                            INGREDIENTS
                            FOR SUCCESS
HRC.CO.UK/FOODSERVICESHOW

                                                                One Event, Four Shows

                                      SUPPORTED BY THE
                                      ONLY DEDICATED HOSTED
                                      BUYERS SCHEME IN THE UK
THE INGREDIENTS FOR SUCCESS - 3-5 MARCH 2020 EXCEL LONDON - SUPPORTED BY THE ONLY DEDICATED HOSTED BUYERS SCHEME IN THE UK - HOTELYMPIA
The
Foodservice
Event For 2020
The Ingredients for Success
The Foodservice Show has been meticulously
designed to be the perfect one-stop shop for
today’s foodservice chef and buyer. Curated by
the four leading chefs associations, The Craft Guild
of Chefs, The Royal Academy of Culinary Art,
The Association of Pastry Chefs and The British
Culinary Federation, the Foodservice Show is the
only UK foodservice event ‘by chefs, for chefs’.

The products and suppliers being showcased
at The Foodservice Show are selected based
on the needs of chefs from across the foodservice
sector’s various channels including casual dining,
fine dining, cost and public sectors, hotel
dining and contract and travel catering.

A limited number of stands are available within
set categories to food and drink manufacturers,
suppliers and distributors of foodservice items
across fresh ingredients, stocks, sauces and
marinades, frozen foods, ambient goods,
meat & fish, baked good, dairy products, beverages
and snacks, grab-and-go and single serve items.
Over the past decade, we’ve seen the foodservice
market grow into the exciting, innovative and
affluent £87bn industry it is today. This growth
has seen it become the fourth largest contributor
to the UK’s economy.

Whether you’re an artisan butcher or a national
foodservice supplier, The Foodservice Show
provides a national platform to promote and
sell your products to the UK’s food and drink
end users. With over 20,000 visitors expected,
The Foodservice Show is the national
foodservice event.

Additionally, The Foodservice Show offers the only
dedicated hosted buyer scheme: The HRC Buyers
Club. Bringing together the country’s leading
                                                       Co-located with   Curated by:
foodservice F&B procurement professionals,
who are required to pre-arrange eight ‘on stand’
meetings with exhibitors. The Foodservice Show
invests in the fortunes of its exhibitors and the
wider industry, to help drive a thriving
foodservice market.

                          Ross Carter
                          HRC Event Director
THE INGREDIENTS FOR SUCCESS - 3-5 MARCH 2020 EXCEL LONDON - SUPPORTED BY THE ONLY DEDICATED HOSTED BUYERS SCHEME IN THE UK - HOTELYMPIA
Food for Thought
                                                         What to expect from
                                                         The Foodservice Show 2020

                                                                                                                      45%
                                                                            Over

                                                           21,000      attendees
                                                                                                                        of visitors place
                                                                                                                    orders with exhibitors

                                                            £57,874 64%
                                                                      average order
                                                                                                                       of attendees are
                                                                                                                     Owners | Directors
                                                                                                                   Managers | Chefs | CEOs

                                                                                          Who our visitors were:

                                                           14%             7%              52%                9%            3%             3%        12%
                                                        Foodservice    Wholesaler &      Hospitality      Manufacturing   Retail inc   Import/Export Other
“The show has gone very well for us.                                    Distributor                                        instore
                                                                                                                          catering
  The organisers have introduced us
  to lots of great contacts which has
    been very useful. This is the first                          THE FOODSERVICE SHOW OFFERS AN
         show we’ve done – the stand                          UNRIVALLED VISITOR AUDIENCE AND IS THE
       looks great and we’ll definitely
             continue to exhibit here.”
                                                                     INDUSTRY EVENT FOR 2020
 Allyson Purcell, Event Marketing Manager, Eat Pieogi
                                                        * Statistics based on 2018 Hotelympia attendees
THE INGREDIENTS FOR SUCCESS - 3-5 MARCH 2020 EXCEL LONDON - SUPPORTED BY THE ONLY DEDICATED HOSTED BUYERS SCHEME IN THE UK - HOTELYMPIA
Introducing
the hrc buyers club
An industry first that connects your business with
the nations leading procurement professionals
Members of The HRC Buyers Club will be hosted by HRC with 3 key goals:

                   1                             2                            3
       Meet with a minimum of 8         Attend seminars and        Network with their peers
       exhibitors for 30 minutes        workshops and gain              and suppliers
         each on their stands             industry insights

What is The HRC Buyers Club?                     How does The HRC Buyers Club work?
The foodservice and hospitality industry’s       HRC provides qualifying buyers the
only dedicated hosted buyers program,            opportunity to be hosted at the show to
open only to qualifying and vetted buyers        source, learn and network. All of this in
of services and products for foodservice         exchange for eight pre-arranged thirty
outlets across it’s multiple channels.           minute meetings on supplier stands.

The HRC Buyers Club serves to deliver            Meetings are managed using a dedicated
procurement, buying and purchasing               software system and exhibitors receive
professionals to exhibitors, driving             notifications of their meetings before the
greater business opportunities and               show has opened. HRC will target over 2,000
return on investment.                            meetings, all set up in advance of the event.

The UK’s only dedicated buying scheme is         Following a hugely successful launch at
a complimentary service to HRC exhibitors.       our sister events in Birmingham in 2019
By investing heavily in this service, HRC        we were able to recruit some of the most
guarantees to serve its clients like no other    senior buyers in foodservice.
event in the industry, providing suppliers the
greatest possible opportunity to do business,
both at and post event.
“We were so impressed with the
    Members of The HRC Buyers Club                                                               quality of people at the show.
                                                                                              We managed to get face-to-face
   are offered a package of benefits                                                    time with contacts we’ve struggled to
    to drive recruitment, including;                                                    get hold of. The show has also opened
1. Priority access to insight sessions and seminars across the event, 		                    up new avenues for us to explore
   including buyer only sessions                                                              that we hadn’t even considered,
2. Exclusive social events at HRC where they can spend time with their                      for example with the military and
   peers and senior members of supplier staff                                                  university sectors. We came in
3. Accommodation and travel bursaries                                                     with one business objective and left
4. Unparalleled sourcing opportunities; buyers have the opportunity                                     with another entirely!”
   to source from 900 leading suppliers
                                                                                                                           Charlie Turner,
                                                                                               Sales and Marketing Director, Neat Nutrition

  Who else might you meet
  amongst the 21,000 visitors
  to the foodservice show...
     Amadeus                           Crowne Plaza                        Imperial College London        Sodexo
     Baxterstorey                      Delaware North                      J D Wetherspoon                Soho House & Co
     Benito’s Hat                      Deliveroo                           John Lewis                     Star Pubs & Bars
     Benugo                            Domino’s                            KFC                            Starbucks
     Best Western Hotels               Eat Ltd                             Levy UK                        Taj Hotels
     Bidfood                           Elior UK                            Liverpool FC                   TGI Fridays
     British Airways                   Exclusive Hotels                    Lord’s Cricket Ground          The Berkeley Hotel
     British Army                      Firmdale Hotels                     Marriott Hotels                The Clink
     British Petroleum Co Plc          Fortnum & Mason                     McDonald’s Restaurants UK      Twickenham Experience
     Byron Hamburgers                  Four Seasons Hotels & Resorts      Mitchells & Butlers            Unilever
     Cambridge University               Fuller Smith & Turner              Nando’s                        University of Edinburgh
     Carluccio’s                        Gather & Gather                    NHS                            Virgin Trains
     Center Parcs                       Goldman Sachs                      PizzaExpress                   Wagamama
     CH& Co                             Gordon Ramsay Group                Prezzo                         Waitrose
     Champneys                          Greene King                        Radisson Hotel Group           Wasabi
     Corinthia Hotels Ltd               Hallmark Care Homes                Rosewood London                Whitbread Plc
     Cosmo Restaurants Group            Holiday Inn                        Royal Air Force                York Racecourse
     Costa Coffee                       HM Prisons                         Saga Cruises                   Zizzi
Content & benefits like
no other industry event...
The Foodservice Show delivers the highest quality and value
to exhibitors. Alongside the industry’s only hosted buyers’                 Driving Exhibitor ROI
scheme, significant investment had been made to ensure HRC                  • Data & lead Generation; complimentary
                                                                              badge scanning and data sharing
delivers the finest content to achieve the greatest measurable                with exhibitors
return on your investment.                                                  • The largest database of UK foodservice
                                                                              in the UK with dedicated channel
                                                                              marketing to deliver relevant buyers
                                                                              to your stand

   Extensive Media & PR Reach
   The Foodservice Show has an unmatched promotional reach.                 Seminars & Chef Competitions
   • Targeted messaging to our in-house database of                         • Industry leading seminar content and
     100,000 hospitality and foodservice end-users                            presentations, our in-house content team
   • Over 75,000 visitors to the show website in the                          recruit the very best presenters, speakers
     four months ahead of the show                                            and industry panels
   • The Show Preview, with over 60,000 copies printed and mailed           • The Salon Culinaire, the largest chef
     to foodservice & hospitality professionals                               competition in the UK, with over 1,000
   • Promotion and publicity in every industry media outlet                   chefs in competition at the event
     across print and digital                                               • The very best in innovation, new-to-
                                                                              market and product development
                                                                              on display

   what are our visitors looking for?
                 Raw materials and                           Single serve
                 fresh ingredients                           items                                Baked goods

                Stocks, sauces                               Frozen                               Dairy products
                and marinades                                foods

                                                             Ambient                              Meat & Fish
                Alcoholic beverages                          goods

                Non-Alcoholic                                Grab-and-go                          Hot drinks
                beverages                                    products
Join us in 2020
Pricing as follows:
     STAND TYPE       0M – 50M                 51M-100M                101M-150M          151M-200M

     SPACE ONLY       £360 + VAT               £352 + VAT              £343 + VAT         £335 + VAT

     CLAD SHELL       £426 + VAT

   REGISTRATION FEE   £200 + VAT

       THE FOODSERVICE
            SHOW

   THE PROFESSIONAL
     KITCHEN SHOW                                  HOSPITALITY          THE FOODSERVICE
                                                    TECH ZONE                SHOW

                                     INTERIORS &
                                   TABLETOP SHOW              CAFÉ
                                                            COMMERCE
                                                                                                          HRC 2020
                                                                                                       FULL FLOOR PLAN
                                                                                                   Contact our commercial team
                                                                                                         at fss@hrc.co.uk
                                                                                                    or 020 7866 3061 to request
                                                                                                            a floorplan.
3-5 March 2020 ExCeL London

Discuss exhibiting, sponsorship and partnership
opportunities with our commercial team
Mail: fss@hrc.co.uk
Phone: 020 7866 3061

HRC.CO.UK/FOODSERVICESHOW

              CO-LOCATED WITH
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