Discussion of: "Who are the sentiment traders? Evidence from the cross-section of stock returns and demand"

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Discussion of: "Who are the sentiment traders? Evidence from the cross-section of stock returns and demand"
Discussion of:
“Who are the sentiment traders? Evidence from
the cross-section of stock returns and demand”

               by Gennaro Bernile
         Singapore Management University

          ABFER May 26, 2014 - Singapore
Agenda

1. Short summary of the paper

2. My overall assessment

3. Comments

4. Recap and Conclusions

         Discussion of “Who are the sentiment traders?” – by Bernile
1.1 Summary of the Paper:
                     Context
• Two sentiment-related patterns in the cross-section of stock
  returns (BW, 06, 07)
   – More (less) volatile stocks have higher/positive (lower/negative)
     sentiment-beta
       • Contemporaneous returns are higher (lower) when sentiment changes are
         high
   – More (less) volatile stocks experience lower (higher) returns following
     periods of high sentiment

• ‘Sentiment HP’ to explain this combo of patterns, under finite
  D/S elasticities
   – Sentiment traders’ demand shifts from safe to speculative stocks when
     sentiment increases
   – This pushes up (down) the price of speculative (safe) stocks when
     sentiment increases, away from fundamentals
   – Subsequent returns correct the relative mispricing

                 Discussion of “Who are the sentiment traders?” – by Bernile
1.2 Summary of the Paper:
           Where this paper comes in
• Dominant stance in literature: On average, Individual
  (Institutional) Investors drive (absorb) sentiment trading

• With the power of “simple” questions, this paper asks:
                  Is it true in the data?

• To answer main question, first part of analysis:
      Focus on time-series correlation between market
      sentiment (shifts/levels) and institutional investors
      demand (shifts/levels) for speculative-v-safe stocks
• Inferences about individual investors “by exclusion”

• Second part of analysis aims to understand why/mechanism
               Discussion of “Who are the sentiment traders?” – by Bernile
1.3 Summary of the Paper:
      Empirical Findings and Takeaway
• Confirm sentiment-related patterns in the CS of returns
• Sentiment-related differences in relative demand (shocks and
  levels) of spec-v-safe stocks
• Significant (time-series) positive correlation between institutional
  (cross-sectional) demand shift for speculative-v-safe stocks and
  contemp changes in market sentiment
• Dividend Premium covaries accordingly with institutional relative
  demand shifts for Pay-v-NoPay stocks
• Why/mechanism: examine cross-institution variation in the main
  findings (cross- and within-types) and within-institution mechanism
  (flow- vs. active trading-driven demand)
• Main takeaway: Institutions (mainly MF and advisors) are the
  sentiment (mainly active) traders
                Discussion of “Who are the sentiment traders?” – by Bernile
2. Summary of my assessment
• Contribution:
   – Seemingly simple but profound question, with important implications for
     how we think about ‘sentiment trading/traders’
   – Answer matters to theorists and empiricists alike
   – Main finding and takeaway are hard to dispute
   – …maybe not quite sure about broader implications for the investment
     industry (and its clients)…
• Presentation:
   – Well written and organized, easy and pleasant read
   – …not much to add…
• Implementation:
   – Authors have and leverage notable expertise
   – Tests are generally well-thought out and executed
   – …some questions about: “timing” of sentiment trading; “who’s on the
     other side” of a institutional demand shock…
   – …would suggest exploiting more cross-institution dimensions for the
     mechanism-part of the analysis
                  Discussion of “Who are the sentiment traders?” – by Bernile
3.1 Comments: Timing – What is
               ‘quarterly’ trading?
• Quarterly Net Change in Institutional Ownership does not necessarily
  reflect Institutional Quarterly Trading

• In the extreme, Zero Net Change could hide lots of trading
 –     Estimates of intra-quarter round-trip trading activity are quite large: 23% in
       Puckett and Yan (2011); 20% in Elton, Gruber, Blake, Krasny, and Ozelge
       (2010)
 –     Elton et al. (2010) and Elton, Gruber, and Blake (2010): with higher-
       frequency (i.e., monthly) holdings data several inferences change (e.g.,
       window-dressing, tax-loss selling, tournament behavior, and timing ability)
       compared to using quarterly data

• Related but different, Pos or Neg Net Change could hide no trading
     – More on this later

• What are the caveats, if any, using quarterly snapshots? Value
  in using higher frequency data (e.g., ANcerno, NYSE CAUD)?

                   Discussion of “Who are the sentiment traders?” – by Bernile
3.2 Comments: Timing – When is the
      ‘sentiment’ and when the ‘trading’?
• Analysis in the paper largely based on contemporaneous quarterly
  changes in market sentiment and institutional ownership

• Related to my previous point (and bigger picture question later): a
  quarter is a arguably long period relative to the potentially higher
  frequency nature of trading

• Do intra-quarter lead-lag relations between ‘sentiment trading’
  and ‘market sentiment dynamics’ matter for what we make of the
  evidence based on quarterly snapshots?
 –    Doable with 13(f): Would it make sense to break up quarterly sentiment into
      monthly and examine whether ‘market sentiment dynamics’ affect the
      quarterly ‘sentiment trading’?
 –    Not with 13(f): Would it make sense examine lead-lag relations between
      ‘sentiment trading’ and ‘market sentiment dynamics’ intraquarter?
 –    Worth discussing what we can/cannot learn depending on frequency of
      the analysis?
                  Discussion of “Who are the sentiment traders?” – by Bernile
3.3 Comments: Who’s on the other side?
       Does non-13(f)= investor?
• Related to my earlier point about Non-zero Changes in Ownership: does one
  trader buying (selling) always require another trader selling (buying)?

• A non-zero ownership change may result from (non-flow related) “inaction”
  by the investor in the event that firm issues or repurchases equity
    – Not obvious that institutions and individuals have the same ability/incentives to ‘react’
      to these events
    – Seems this would break the ‘Institutional Net Demand’ = ‘- Individual Net Demand’, or
      at least add a non-trading-related layer to the broader inferences

• In aggregate, both events likely related to sentiment systematically
    – High (Low) Sentiment >> More Issuances (Repurchases)on this later
    – In fact, they are directly included in the BW’s sentiment measure

• Does that relation also vary systematically with speculative nature of stock?
• IF SO, how does this affect the implementation of the tests and/or
  interpretation of the results?

                     Discussion of “Who are the sentiment traders?” – by Bernile
3.4 Comments: Who’s on the other side?
 Does non-13(f)= uninformed investor?
• Even assuming that institutional ownership changes are in fact
  the result of actual trading against another investor:
     – Ex-ante, does it make sense to characterize the latter as the typical
       uninformed retail investor that the general consensus suggests?
• Probably not…
 –     As authors recognize, non-13(f) registered institutions are part of it…
 –     …and so are corporate insiders (employees of all levels, founders,
       controlling blockholders)…
 –     …and non-controlling, non-institutional blockholders
• Could they be the “liquidity traders” that are absorbing the
  “institutional sentiment trading”? And if so, would we have
  expected otherwise?
• Here: Is it worth trying to purge out non-retail holdings?
                   Discussion of “Who are the sentiment traders?” – by Bernile
3.4 Comments: Who’s on the other side?
 Does non-13(f)= uninformed investor?
                                                                 So, how big of a deal can this ever be?
•   From a project I started with Scott Bauguess at the SEC back in 2009 and have
    recently picked up again…Blockholdings over time: Non-13(f) roughly 12+%
                        6,000                                                                                                            25%                                                                       10.0%

                                                                                                                                                                         Blockholding as percent of total market
                        5,000                                                                                                                                                                                      8.0%
                                                                                                                                         20%

                                                                                                                                               Percent of total market
                        4,000                                                                                                                                                                                      6.0%
     Value ($million)

                                                                                                                                         15%

                        3,000                                                                                                                                                                                      4.0%

                                                                                                                                         10%
                        2,000                                                                                                                                                                                      2.0%

                                                                                                                                         5%
                        1,000                                                                                                                                                                                      0.0%

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                                                                                                                                                                                                                                    Investment Co                                          Insider
                                                                                                                                                                                                                                    Unclassified                                           Private Co & partnerships
                                                        Total value of blocks                              % of CRSP                                                                                                                corporate crossholdings

                  Value of all blocks                                                                                                                                    Blocks by blockholder type
3.5 Comments: IMO, big question
        “is sentiment trading good/bad?”
• Characterization as being due to uninformed/irrational investors
  would seem to suggest bad on all fronts:
 –     Lower price efficiency >> BAD for society, I suppose regardless
 –     IF due to uninformed & irrational behavior >> BAD for the investor (or clients
       of the institutional investor…)

• BUT, does institutional ‘sentiment trading’ have to be driven by
  uninformed & irrational behavior?
 –     Seem to suggest not when discussing the Hedge Fund-based test
 –     Why wouldn’t the “ride the bubble” logic apply more generally across
       institutions?

• Related to my earlier question about “timing”:
     – Playing a mental exercise based on Figure A.1: if the typical sentiment
       trading institution buys Hi-Vol and sells Lo-Vol the first day of the quarter in
       which a 1 St. Dev. Sentiment Change is expected to occur >>>
       >>> Could earn 6% Risk-Adj Ret, doesn’t seem irrational to me

                     Discussion of “Who are the sentiment traders?” – by Bernile
3.5 Comments: IMO, big question
       “is sentiment trading good/bad?”
• As it stands, other than speculation in either direction, the paper does
  not allow a convincing answer to the “good/bad” question

• Is it worth trying to give an answer to this (seemingly important)
  question?
   – I’d say yes, as it may speak to the ‘motives’ (i.e., the WHY) underlying the
     aggregate patterns documented in the paper

• However, related to my earlier remark: providing a convincing answer
  may not in fact be feasible using quarterly snapshots
   – Higher Frequency would help somewhat
   – Actual trading data would be best suited

• Is it something worth the investment in this paper? Not obvious
   – But worth discussing, so not to come away with the (unsubstantiated!)
     impression that institutional sentiment trading is certainly bad

                  Discussion of “Who are the sentiment traders?” – by Bernile
3.6 Comments: More Leveraging of
          Cross-Institution Differences
• Authors do some of that, which I liked because many related
  questions came immediately to mind as I was reading through
  the intro the very first time

• However, it is not obvious to me that the potentials are being
  fully exploited
 –     I feel the HF- vs. MF-based tests are descriptive or indirect at best
 –     Same for the proportions of sentiment traders by institutional type (and
       what are the VW proportions anyway?!)
 –     I like the “Strong Sentiment” vs. “Strong Liquidity” turnover analysis

• Broad questions:
     – Stepping away from aggregates, are there Persistent Sentiment Trader types?
       Can such a measure be devised – as opposed to Occasional Sentiment Trader
       types?
     – What explains institutions’ propensity to fall into either or none of these
       categories?
     – Tournament? Window-dressing? Timing? Flows vs. Active Investing?
                    Discussion of “Who are the sentiment traders?” – by Bernile
4. Recap and Conclusions

• Who are the sentiment traders? At the quarterly frequency,
  Institutions (mainly MF and advisors) are the sentiment
  (mainly active) traders

• I really enjoyed reading the paper
   – Important question and stimulating analysis/results
   – Made me think a lot…

• While there may be room for some refinements, I have no
  doubt this will be a high impact paper

                Discussion of “Who are the sentiment traders?” – by Bernile
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