2018 Media Information - Nordiske Medier
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2018
Media
Information
Print
Hit bull's eye with your marketing efforts
Ads in our range of printed media provides high effect visibility work to optimize our editions to reach our target groups even
towards the majority of decision makers in a specific industry, as deeper and more precise, than other media are able to do. Natu-
the magazines have more readers than other specialist media. rally we do this to be able to constantly provide target adverti-
Print ads have a long-time effect and are of great branding value, sing opportunities. We also work with a large variety of formats;
so even though online advertising has seen a significant including creative formats in order to provide an opportunity for
development recently, we still believe that print ads will lay claim increase attention - text and images are not always enough. It is
to a large part of the advertising budgets for years to come. The possible to place the ad in connection with related editorial con-
print ads are also included in the digital iPaper and in the PDF tent such as in sections and themes which help bring increased
edition. Both editions may be read on PC's and tablets and also credibility to your marketing and which helps to ensure that it is
function as an archive for our print subscribers. We constantly being read instead of just seen.
Ad testing Pull-out
We help you make the most of your marketing. We do this in var- Use one of our publications to achieve significantly increased
ious ways such as testing the effect of the announced message, visibility by means of a pull-out. Your message is printed on the
thus documenting if the ad works as intended. requested number of pages inside the magazine.
Be a part of it and optimise you ads; in that way you can be say As opposed to what is the case with an insert, a pull-out is circu-
that you make the most of your marketing budget. lated among more readers before it hits someone interested who
then pulls it out and saves it for later use. A pull-out is read up to
Insert 5 times more often (based on circulation and readership).
Have your printed flyers distributed together with one of our
publications and hit the recipients and decision makers in small A pull-out can also be used like an editorial, where we can assist
and medium-sized companies. Get rid of bothersome data col- you with editorial and journalistic experience and know-how and
lection or allow us to correlate your database with ours. with layout and production of your pull-out.
An insert ensures high visibility towards the reader who opens In this way you save expenses on enveloping and postage, you
the paper, and it is possible to do segmentation for east and west achieve large savings on printing and you won't have to do any
and by industry. of the work related to actual handling.
Last but not least you save the expenses and resources for han- Advertorial
dling, enveloping and postage. 4 Fredag
You may choose to supplement your usual marketing efforts with
16. septem
ber 2016
Auto-G-v
Omkrin ærkste
derne så
g 450 mek
anikere
an advertorial.
ind
Indland
G ER PÅ
Tema Af Jens fik del i spænde
i fremti
Jessen
ENBRU
We've got skilled freelance journalists working with us, who can
nde nyt
AUTOG RNES LÆBER
KRYSTALKU
god dialog GLEN Ny under en
den
række tem
POLITIKEforhøjet skrotog
ger og kolleg viden,
Ombygnin LER grænse, r vær var nøgle
OM REG
ialt
et opgø to-grossiste ordene, sam- a-aftene
r med Auto
KLARHEDERANBILER møde
om en le og forrig n Auto-G da au-
Forslag ere brugte bilde et fokus. en rækkee uge genne sidste
i -G og Bos
fl
brug af moms får forny samarbejd temaaftene mførte ch land
Fremgang
ALLET PÅ URS FOR VET åd har
afholdt
risk Samr om de særli
ge med brugt maet denne med Bosch r i tæt et over.
BILSALGST
24-25
fremtiden e gang var, . Te-
DK Motorhistoselsstyrelsen køretøjer.
T REKOR r
help you develop the text, and we also do the graphical layout,
kanikere vil byde bådehvad
med Færd ombyggede
Finanslov DRE FORTSA ligge
forhold
for aftenerne og værksteder me-
LA VIL ÆN
måneder over landet foregik
over
, og
første otte ni procent i
Kolding, Hvidovre, Slagehele
DF OG I årets biler Skjern, Ålborg, Vibor lse,
IFTEN
BILAFGgsafgiften skalnt,omlæ
gges
foreslår
blå
salget
af nye fjor.
rekordåret
fra i 19 net deltohvor Motor-mag
- Vi har
g.
g og i
asi-
afholde ikke tradition
Registrerin res til 75 proce ndlinger. holder, store messe for at
eller halve for finans
partier
forud
forha
14 lokale i samarbejde
r, men
so you will get a product all done.
med
menter grossister, arran de
Her tagerog lokale
2&4
ge-
messer.
ng et.dk som press vi de temae
| 48. årga ormagasin med at er sig r op,
| Nr. 30
på,
www.mot ste fremtse ind i den og det
mber 2016 vant. I id syntes vi
nærme-
Interessen
9. septe den forbin er rele-
Fredag rede vi delse Skjern var stor
og de øvrige blandt
Bosch, os denne gang allie- aftener
de mang
med der, som om nogen med over hele e fremmødte
landet. mekan
sker, fortæ hvor udvik er ikere i
sen, der ller Maria lingen
er n S. Lar-
svarlig marketings
fra
og kæde Auto-G mark an-
chef for eting
salg
- Vi har Autoplus:
re os, samtidig
at villet sik-
e sat til
optimale deltagerne
var deltag udbytte, og fik det
set til 60 erant derfo r
allet
glade per aften begræn-
for . I alt
Drømm
omkring at have haft er vi
450
vores række mekaniker lige
Interessen af temaa e til
der, som fra de værks ftener.
48 afdeli er tilknyttet te-
var rent nger lande vores
t
har måttefaktisk så stor, over, Samtlige
teliste, t sætte folk at vi deltagere
og på ven- Esben Zimm fik et intere
på, fortæ det vil vi erman ssekort
sen. ller Maria følge op 560 og 590 serien n holdt publik af Maria
n S. Larsen
n S. Lar- . um fange .
en del t med et
Spillede af den indlæg
som vi om de
ud
Aftenen med interessekor ønsker tætte dialog nye Bosch
blev res kund at holde , diagnosetes
velkomst indled t et værkt er. Og så er til vo- tere i KTS
sen og fra Marian t med gøre øj for de
os, så også
kundeansv S. Lar- vore
kob Sylve arlig bedre. aftener vi kan
veldækkedest fra Bosch Ja- kort Bland endn
sekort borde. ved trækker t de udfyl u
Bosch vi dte
sonlige
blev delt Intere
ud som s- re, fortæ Bat 131 lod om seks
kort batter
ning om med afkryper- sen. ller Maria iteste-
stedet emner, ds- n S. Lar-
efterfølgen som værk-
at høre DoIP hurtig
nærmere de ønske ere end
- Intere om. r Esben
brugt sseko Zimm Can Bus
flittigt rtene bliver Bosch lagde ermann
og indgå fra
r som tælle om de ud med at for- Her holde
stere i nye
KTS 560 diagnosete og radars r Klaus Skovg
og 590 - ystemet aard
seri- på de nye et målkort op
Mercedes til juster
jle er
står for
Jan Mikke modeller. ing af kamer
shop og Connected
rage i Ve salg,
lsen følte, a-
han fik ste indenomhandler Work-
de My Ga
en, som et stort det nye- Der blev
udbytte tale sammfor testere, også fortal
de biler, både kan tale plikat
om af temaa der
bilen én en og ident kan ring, ioner, softw t om ap-
Nyåbne r det handler ldelse af
ftenen.
de nye der har Can med op gang for ificer selvkørende are opdat
ver kun
biler, som Bus og
der fremo
til tre
styreb netværk
bruge
den på alle, samte kerende - og selvpa e-
biler. Syste
nå
bundne
ho med via kan kommunike - nye okse på én og flere alle de dan r-
stedet, n og vedlige er. Side 18
det og testere på værksfor- bilenopbygget, at met er så-
rede DoIP,det ethernet-b res anvenKTS serie kangang. Den finde te- parke parkeres på allerede når
Diagn ase- des desud gere fejlfin tilbage
bil som Passt dinger. til tidli- værks
reparatioe og klassiske
Systemet ose terfac en ringsp
2.0, og er baser over IP. nes e med bilfab hru in- værkstedet lads, kan tedets
et
komm det er i standpå ESI tilfæl
OE-po
rtaler, rikanter- galt med se, hvad man på
unikere til de og i mang den. der er
ekslusiv
ethernet at også
ces, som baserede
med de
nye
interface som diagn e Deltage
Ikke mindr interfa- tens diagn
med bilfab ose- re glad
e end hurtig er op til 100
ere ose softw rikan- Lars Thoma e for ny
Skjern. taget turen dsen, som viden
H
Fra venstr tre personer har allere end Can Bus.gange Conne are.
til Skjern er indehaver
LNN
Mogens fra de nu funde DoIP cted Works - Vi har
Jørgen e er det indeh Nørrevold nogle Efter hop haft en sammen af Nørrev
HU LOHU
bilmæ
standarden rker og t vej til Skovgkaffe og kage
sen og matrix old
lys og debåde hyggelig, med to af værkst Auto i Varde,
Henrik aver Lars ThomAuto i Varde
KXJ
fremover.vil blive i
Mortensen. adsen, var aard deltag lod Klaus Bosch-folkene nye lyskild god og edets svende havde
1880 svendenei Esben krysta ved meget er var nyt indholdsrig aften.
2S DPOHE
erne se på de nye .
OIL SINCE derstregede Zimmerma lkugle ind Jan Mikkel biler. , for de for mig,
QUALITY nn un- til CoWo, og n med hensy er jo med og man kanSpecielt
SWISS serie er , at det vestjys sen, som driver til at udvikle mærke
i stand den nye KTS kameraer, hvor emner somn
HQ&
det, vi ser, at
J det nye. ke, var glad Jan Mikkel
NXQ
til at tale lygter radar
med også gav er og lys og - Inform
for at få sen
lejlighed Autoværksted
tanke.
&LWUR
Forkortelsestof til ationerne til at høre i Agerbæ
efter- brugba
re oplysn var meget om det ki
,
n CoWo næste gang, inger. Jo, konkrete, nyeste
af
det og
+'
Auto-G de to indlæg
afholder var godt jeg
en af disse kom, og jeg var fulde af
temaaftener. er også
med
NP
itets
143 kval
Der blev fra denne bil
ele
reserved
$S6
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2GGHUD
HOHGN
HUDXWRG dag
ZZZRGG teret hver
opda – 8555
· 3670
8654 2155
r · Tlf.:
8300 Odde
nd: Havdrup ej 18 ·
Ballev
af Midla d - 4622 r.dk
Importør e 4 - Ørste altica
d Bygad aster@
- Ørste r.dk - postm
Danmark altica
AltiCar 0037 -
tlf. 4618 lticar.dk
www.a
Focus & editorial content Target group
Motor-magasinet gets up close to the auto industry which we Motor-magasinet is targeted at car salesmen, motorcycle dealers,
follow through our own coverage on Christiansborg, company car repair shops, vulcanisers, services stations, car painters, body
visits at home and abroad, conventions, annual meetings, general shops, rust protection companies, car salvagers as well as to
assemblies, receptions, motor sports events and so on – we try to wholesalers, manufacturers and importers inside the auto indu-
be where the industry is – across all professional organisations. stry. And in addition to this also technical schools and authorities
and organisations associated with the auto business.
52,000 readers CIRCULATION
10.420*
– all of them interested in your line of business
READERSHIP
An ad in Motor-magasinet will hit your target group Readership: 52,000**
with great precision.
ONLINE VISITORS
We target our readers through 8 regular content 65.000 visits/mo.
pages.
NEWSLETTERS
We've got several professional themes in each edition,
Sent daily to 6,400
and these themes are all focused on the interests of
the auto industry.
*Print circulation and e-paper
**Source: Gallup 1. half 2017
Distribution of recipients of Diverse
Motor-magasinet
Tekniske skole mv.
Diverse
Fremstilling af motorkøretøjer
Teknisk afprøvning/analyse
Tekniske skole mv.
Salg af reservedele/tilbehør
Bilforhandlere
Fremstilling af motorkøretøjer
Autoværksteder
Teknisk
Geographic afprøvning/analyse
distribution of recipients of Motor-magasinet
Region
RegionNordjylland
Nordjylland
Salg af reservedele/tilbehør
Region
RegionMidtjylland
Midtjylland
Region
RegionSyddanmark
Syddanmark
Bilforhandlere Region
RegionSjælland
Sjælland
Region
RegionHovedstaden
Hovedstaden
Autoværksteder
Planned themes No. Edition Deadline Theme 1 Theme 2 1 05.01 29.12 Auto-Electronics & Batteries 2 12.01 05.01 Shock absorbers & Steering gear 3 19.01 12.01 Body & Auto paint 2. section 4 26.01 Ad testing 19.01 Auto glass Digital Tools 5 02.02 26.01 Lubricants & Fuel 6 09.02 02.02 Garage & Storage fitting Video survelliance / Security 7 16.02 08.02 Lifting equipment 8 23.02 16.02 Tires · Profile 2. section 9 02.03 23.02 Car wash 10 09.03 02.03 Auto reuse 11 16.03 09.03 Rust protection Exhaust 12 23.03 16.03 Auto painting 13 06.04 28.03 Air condition & Heating equipment 14 13.04 06.04 Brakes & Clutches 15 20.04 13.04 Car Maintenance & Preparation 16 26.04 19.04 Shock absorbers & Steering gear 17 04.05 26.04 Testing equipment 18 11.05 04.05 Exhaust 19 18.05 11.05 Rust Protection 20 25.05 18.05 Auto reuse 21 01.06 25.05 Courses & Education 22 08.06 01.06 Auto painting 23 15.06 08.06 Lubricants & Fuel 24 22.06 15.06 Car Maintenance & Preparation 25 29.06 22.06 Lifting equipment 26 10.08 03.08 Car wash Rust protection 27 17.08 10.08 Exhaust 28 24.08 17.08 Body & Auto paint 2. section 29 31.08 24.08 Lubricants & Fuel Air condition & Heating equipment 30 07.09 31.08 Auto reuse 31 14.09 07.09 Vehicle inspection Electric, Gas & Hydrogen cars 32 21.09 14.09 Garage & Storage fitting 33 28.09 21.09 Tires · Profile 2. section Automechanica 34 05.10 28.09 Winter products & Lights Auto glass 35 12.10 05.10 Rust protection Au2messen 2. section 36 19.10 12.10 Auto painting Lifting equipment 37 26.10 19.10 Consumer goods Auto-Electronics & Batteries 38 02.11 26.10 Shock absorbers & Steering gear FTZ Fair 2. section 39 09.11 02.11 Brakes & Clutches Leasing & Financing 40 16.11 09.11 Testing equipment Young in the industry 41 23.11 16.11 Auto reuse 42 30.11 23.11 Lubricants & Fuel 43 07.12 30.11 Exhaust Courses & Education 44 14.12 07.12 “The year that passed” Solid content pages - Great test of vans 4 times a year
Theme overview Theme Edition no. Air condition & Heating equipment 13, 29 Ad testing 4 Au2messen 35 Auto-Electronics & Batteries 1, 37 Auto reuse 10, 20, 30, 41 Auto glass 4, 34 Auto paint 12, 22, 36 Automechanica 33 Car Maintenance & Preparation 15, 24 Vehicle inspection 31 Car wash 9, 26 Brakes & Clutches 14, 39 Digital tools 4 Tires · Profile 8, 33 Electric, Gas & Hydrogen cars 31 Consumer goods 37 FTZ Fair 38 Body & Auto paint 3, 28 Courses & Education 21, 43 Leasing & Financing 39 Lifting equipment 7, 25, 36 Rust protection 11, 19, 26, 35 Lubricants & Fuel 5, 23, 29, 42 Shock absorbers & Steering gear 2, 16, 38 Testing equipment 17, 40 TOP100 32 Exhaust 11, 18, 27, 43 Young in the industry 40 Video servelliance / Security 6 Winter products & Lights 34 Garage & Storage fitting 6, 32 “The year that passed” 44
Technical specifications & terms
Material Complaints Specifications
Material must be sent to: COLOUR ADS: LAYOUT FILE:
materiale@motormagasinet.dk When printing colours ads, the magazine can not be Adobe InDesign for Mac eller PC.
held responsible for minor deviations compared to
Remuneration the colours of the original material. The magazine PDF:
reserves the right to reject any complaints concerning PDF file made with Acrobat Distiller contains all fonts,
ads, where it has been pointed out in advance that images, graphics and colours defined as CMYK. (Job
Compensation for materials by agreement, max. 5%.
the material is not suitable for reproduction, or where settings for Acrobat Distiller may be supplied). For
the submission deadline has been exceeded. other matters, please refer to "Branchestandard for
digitalt
Terms of cancellation
OTHER MATTERS: annoncemateriale" as agreed between DRRB, DFF
We refer to our terms of trade on www.nordiskemedi- and DDPFF. Various descriptions, settings
Cancellation and change of dates must be done er.dk or mail from your consultant. etc. may be downloaded from www.kankanikke.dk.
in writing no later than 14 days before the date of
publication. IMAGES/GRAPHICS:
If changes to the advertising plan mean that the Colour: All Adobe Photoshop formats, min. 200 dpi.
terms for obtained discounts are no longer present, B/W: All Adobe Photoshop formats, min. 200 dpi.
the incorrectly disbursed discount will be debited Drawings: TIFF, EPS min. 600 dpi.
to your The „overprint“ function can not be used.
account.
COLOURS:
Repro CMYK defined
(RGB and Pantone are separated into CMYK).
If the journal does not receive fully completed ad
material, completion will be debited at a rate of DKK MEDIA:
0.50 pr. mm. CD and upload via FTP. Call us for password.
Connected to Ritzaus Medienet.
Formats
CONTROL PRINT:
A trial print must be enclosed, in colour.
Newspaper format Tabloid
Column height 355 mm COMPRESSION:
1 column 41 mm Stuffit, Zip.
2 columns 86 mm
3 columns 131 mm OTHER FORMAT:
4 columns 176 mm Please give us a call, so we can work together to find
5 columns 221 mm the right solution for you.
6 columns 266 mm
1/1 page 266 x 360 mm
2 x 1/1 page (spread) 546 x 360 mm
Paper quality newspaper 49 gram
Number of columns 6
To edge Not possible
Formats and prices, print ads
Selected formats Prices other formats
Text page ads pr. mm. Kr. 20.00
Back pr. mm. Kr. 30.00
Job and profile - pr. mm. Kr. 10.00
Box incl. 4 C ( 300 mm Kr. 1.800
Formats
Newspaper format Tabloid
E. W: 131 mm H. W: 86 mm Column height 355 mm
H: 180 mm H: 180 mm 1 column 41 mm
F. W: 86 mm
2 columns 86 mm
H: 120 mm
3 columns 131 mm
4 columns 176 mm
G. W: 266 mm
5 columns 221 mm
H: 180 mm
6 columns 266 mm
1/1 page 266 x 360 mm
1/4 PAGE MODULE BACKPAGE
2 x 1/1 page (spread) 546 x 360 mm
E. 4 colours: DKK. 10,950 G. 4 colours: DKK. 18,490
Paper quality Newspaper, 49 gram
MODULE FRONTPAGE H. 4 colours: DKK. 10,250
Number of columns 6
F. 4 colours: DKK. 8,750 To edge Not possible
Discounts
If you wish to order more ads, please contact us for
K. W: 131 mm a good deal. Please see contact information on the
H: 180 mm L. W: 86 mm last page.
I. W: 131 mm J. W: 86 mm H: 135 mm
H: 100 mm H: 100 mm
Insert
MARKETPLACE, ADS FOR JOBS AND RECEPTIONS,
examples of sizes: examples of sizes: A good supplement to your marketing efforts.
I. 4 colours: DKK. 3,850 K. 4 colours: DKK. 5,100 Please call us for further information.
J. 4 colours: DKK. 2,850 L. 4 colours: DKK. 2,795
Other sizes are possible, Banner ads Subscription
call us to hear more about it!
See www.motormagasinet.dk Annual subscription
incl. online access: DKK. 1,195
All prices are excl. VAT unless otherwise sated. Subscription is exempt from VAT.
Reservations are made for printing errors and rate Phone. 44 85 88 06
adjustments. E-mail: abonnement@motormagasinet.dk
Tlf. +45 44 85 88 99
Mail, redaktion red@motormagasinet.dk
Mail, salg salg@motormagasinet.dk
Mail, abonnement abonnement@motormagasinet.dk
Web. www.motormagasinet.dk
Vores medier og branchenetværk omfatter
Licitationen – Byggeriets dagblad
Jern & Maskinindustrien
Søfart
MesterTidende
Motor-magasinet
Transportmagasinet
Magasinet Pleje
Skog Supply
Entreprenad Supply
Leder IDAG.dk
Building Supply
Metal Supply
Food Supply
Wood Supply
Electronic Supply
Energy Supply
Nordic Design News
RetailNews
Industribasen
Food Supply Magazine
Smedeholm 12-14 1.th
DK-2730 Herlev
Tlf 44 85 88 99
info@nordiskemedier.dk
www.nordiskemedier.dk
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