2020 popcorn - Michigan Crossroads Council
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2020 popcorn
MICHIGAN CROSSROADS COUNCIL, BOY SCOUTS OF AMERICA
sales guide
orders
August 8, 2020
due: payments due:
On or before September 26, 2020 for
September 12, 2020 25% of your original August Pickup.
October 31, 2020
On or before October 29, 2020 for 25% of
your original September Pickup.
Final payment on or before FINAL
PICKUP November 14, 2020 (can be via
postdated check for December 2, 2020)
*Additional product will not be distributed without payment being made on these dates.
PLEASE READ NEW RETURN AND PAYMENT POLICIES
UNIT INCENTIVE ORDER DUE DECEMBER 2, 2020
Due to the Covid-19 pandemic, details of the
2020 sale are subject to change.
GUIDE INDEX new products for 2020
2020 POPCORN SALES GUIDE | 7/23/2020
NEW FOR 2020 Page 3
Calendar Page 4
Popping Corn in a Plastic Jar
Product Line Up Page 5
Incentives Page 6
Blazin’ Hot Popcorn
Commission Prizes Page 7 (popped) Big Bag
BEFORE THE SALE Page 9
Unit Ordering Page 10 Cheese Lover’s Box with 2 Big
Building a Successful Sale Page 11 Bags (1 White Cheddar and 1
Show and Sell Methods Page 12 Blazin’ Hot)
Trail's End Training Webinars Page 13
Trail's End app/Dashboard Page 14
Unit Leader & Scout Portal Page 15
DURING THE SALE Page 17
Policies & Procedures
Ordering and Distribution Page 18
Best Selling Tips and Practices Page 19
Page 20 Start Up Page 10
Policies & Product Returns
Page 21 Distribution Page 18
AFTER THE SALE
Page 22 Product Returns Page 20
Account Settlement
Page 23 Account Settlement Page 22
Payment Procedures
changes for 2020
TRAIL'S END REWARDS PROGRAM
No more hassling with prizes/gift cards. Now Amazon
return policy
Rewards will be given directly to the Scout through
their Trail's End app EMAIL account. Scouts can buy
example
what they want, when they want. Amazon rewards are
sent directly to the Scout via email. (see page 7 for
details)
RETURN POLICY
If your invoice says you
Due to the overwhelming number of returns we have
received in the past, MCC is instituting a new return purchased 43 cases, you
policy. Your unit will be able to return 10% of your total will be able to return 4
invoiced cases as of the return date. All returns must full/factory sealed cases.
be factory sealed. No opened cases can be accepted.
If your invoice says you
WEEKLY PRIZE DRAWINGS purchased 67 cases, you
We will be having nine weekly drawings beginning
will be able to return 7
September 1 until October 27, 2020. Each week we
conduct a drawing for a $200 Amazon card. Each full/factory sealed cases.
line item in all app sales and online orders from the
proceeding week will be included in the weekly
drawing.
2 Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.
online resources
2020 POPCORN SALES GUIDE | 7/23/2020
Kernels and Leaders
n ly !
sam ple o
Parents and Scouts
n ly !
sam ple o
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change. 3
2020 mcc popcorn calendar
2020 POPCORN SALES GUIDE | 7/23/2020
Due to the Covid-19 Pandemic, details of the 2020 sale are subject to change
AUGUST AUGUST
SU M T W TH F SA 8 August order due to MCC
1 27-29 All MCC popcorn pickups
2 3 4 5 6 7 8
9 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 31
SEPTEMBER SEPTEMBER
SU M T W TH F SA 12 September order due to MCC
1 2 3 4 5
24-26 All MCC popcorn pickups
6 7 8 9 10 11 12 Payment on or before September 24, 2020 for 25% of your original
13 14 15 16 17 18 19 September pickup
20 21 22 23 24 25 26
27 28 29 30
OCTOBER OCTOBER
SU M T W TH F SA Final Returns Due - Maximum 10% case return example - if your
29-30 invoiced quantity is 40 cases you can return 4. See IHUB for your
1 2 3
FSC's specific details.
4 5 6 7 8 9 10
Payment on or before October 29, 2020 for 25% of your original
11 12 13 14 15 16 17 29-30 September Pickup.
18 19 20 21 22 23 24
31 October order due to MCC
25 26 27 28 29 30 31
NOVEMBER
SU M T W TH F SA
1 2 3 4 5 6 7
NOVEMBER
8 9 10 11 12 13 14 19-21 All MCC popcorn pickups.
15 16 17 18 19 20 21 Final payment on or before FINAL PICKUP November 19, 2020
(can be via postdated check for December 2, 2020)
22 23 24 25 26 27 28
29 30
DECEMBER DECEMBER
SU M T W TH F SA 2 FINAL - Unit Growth Incentives Due
1 2 3 4 5
6 7 8 9 10 11 12 * Check your email, MCC web site, IHUB for local/FSC information.
13 14 15 16 17 18 19
! Please review all unit pickups, returns, app/online sales and payments and accuracy
20 21 22 23 24 25 26 before the final payment date.
27 28 29 30 31
4
** A final receipt from the Black Pug payment system, an MCC office OR your final
check (can be postdated to December 2, 2020) is due on all accounts and is
required to pick up for final order.
product lineup
2020 POPCORN SALES GUIDE | 7/23/2020
This product line may change due to new manufacturing and transportation requirements.
INDIVIDUAL RETAIL COST
SYMBOL PRODUCT INCLUDES CASE
PACKAGE COST
Send a gift of popcorn to our
Gold Hometown Heroes/
$50 Hometown Heroes and/or military
Military Donations men and women
Send a gift of popcorn to our
Silver Hometown Heroes/
$30 Hometown Heroes and/or military
Military Donations men and women
Cheese Lover’s 1 - 9oz. White Cheddar
$35 1 - 8oz. Blazing Hot Cheddar 1:1 $35
Collection (Box)
20 oz. Sweet caramel corn with
Salted Caramel (Bag) $25 a perfectly balanced finish of 1:12 $300
sea salt
9 oz. The perfect combination
White Cheddar (Bag) $20 of light, crispy popcorn and rich 1:8 $160
white cheddar
8 oz. Bold and cheesy flavored
Blazing Hot Cheddar (Bag) $20 popcorn with the perfect zing in 1:8 $160
every bite
Pre-popped Butter Popcorn
Butter Popcorn (Bag) $15 - packaging and symbol 1:8 $120
currently unavailable
Popping Corn (Jar) $15 28 oz. Popping Corn in a plastic jar 1:9 $135
Classic Caramel Corn (Bag) $10 9 oz. Classic Caramel Corn 1:12 $120
There is a 10% case quantity limit on returns.
(10% of TOTAL invoiced case quantity rounded to the nearest case.)
Due to the Covid-19 pandemic, details of the 2020 sale
5
are subject to change.
unit growth incentive
2020 POPCORN SALES GUIDE | 7/23/2020
Increase Sales by $2,500, $5,000 and $7,500
Units must submit for their Unit Growth Incentive and be
paid in full by December 2, 2020
UNIT GROWTH INCENTIVE $2,500 $5,000 $7,500
Pinewood Derby Package Quan. Quan. Quan.
Participation Ribbons (10/pack) 2 4 6
Pinewood Derby Poster 1 2 2
Pinewood Decorations 1 2 3
Caution Tape 1 2 2
Pennants 1 2 4
Derby Cars 25 50 75
Pinewood Trophy - Small 4 8 12
Pinewood Trophy - Medium 4 8 12
Pinewood Trophy - Large 4 8 12
Lights & More Kit
Coleman Twin LED Lanterns 1 3 6
Coleman 70qt Cooler 1 1 2
Igloo 5 gallon Beverage Cooler 1 2 3
Lodge Cast Iron Dutch Oven 1 2 2
Pack or Troop Camping Kit
Two-Burner Camp Chef Stove 1 2 2
Five Piece All-Purpose Chef Kit 1 1 2
Six Piece Cast Iron Cookware Set 1 1 2
Flat Top Griddle 0 1 1
Scout Shop Card $200 $400 $600
Incentives cannot be stacked. Example; if your unit sells
$5,000 over last year’s total you have earned (1) $5,000
or (2) $2,500 Unit Growth Incentive
Products subject to substitution with those of equal or
greater value.
6
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.
commissions, prizes and incentives
2020 POPCORN SALES GUIDE | 7/23/2020
COMMISSION
• ALL UNIT BASE COMMISSION 34%
Amazon DRAWINGS
• ALL UNIT ONLINE SALES COMMISSIONS 35%
• Additional 1% - APP COMMISSION
commission given to those that 1) signup
for and attend a Trail's End app Webinar Each line item in all app
Trainings. 2) use the app to track all Unit and and ONLINE orders from the
Scout transactions. preceding week will be included
• TRAIL'S-END REWARDS – Amazon E-cards in the weekly drawing.
are earned through Scout app and online
accounts to be redeemable when the unit’s
Drawing dates will be
invoice is paid. The values of these cards
are equal to or above the prize values given September 1, 8, 15, 22 and 29th.
previously, including the value of the $750 October 6, 13, 20, 27, 2020. Using
and $1,200 rewards. the Trail's End list of Online and
• Opt Out - 3% For those units that do not want app sales for that week, an entry
to use the Trail's End Rewards Program. will be drawn every Tuesday
morning for a $200 Amazon
Trail's End Scholarship Changes – Card through September and
Earned in 2019 and back. October 2020.
• Scouts who were enrolled in the scholarship
program by April 30, 2020 will continue to
accumulate credit of 4% on those sales and
sales made in 2020, 2021, 2022.
All 2020 scholarship additions need to be submitted to Trail's End by; January 10, 2021. For
instructions on submissions and documentation requirements go to; www.michiganscouting.
org/popcorn2020
Trail's End Scholarship – Years 2020 and forward
• New scholarships will not be created for sales made in 2020 or future years.
• If the Scout already has a scholarship in place, Trail's End will continue to accept additional
(2020-2022) forms and process payouts to eligible recipients under the earlier scholarship
guidelines.
All scholarship program changes were decided upon and finalized by Trail’s End.
All 2020 scholarship additions need to be submitted to Trail's End by; January 10, 2021.
Scholarship enrollment forms must be filed in a timely manner
For instructions on submissions and documentation requirements go to;
www.michiganscouting.org/popcorn2020
7
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.
trail’s End rewards
2020 POPCORN SALES GUIDE | 7/23/2020
Buy the prizes YOU want!
Scouts must have a registered Trail’s End account on www.trails-end.com in order to
redeem their Amazon.com E-Gift Card listed below. Amazon.com Gift Cards are not
cumulative. Your unit must pay in full to submit your prize order.
Millions of prize choices Order when you’re ready Prizes delivered
on Amazon.com directly to you
LEVEL POINTS EARN LEVEL POINTS EARN
1 400 $10 10 3,000 $200
2 600 $20 11 3,500 $250
3 800 $30 12 4,000 $300
4 1,000 $40 13 5,000 $375
5 1,250 $50 14 6,000 $450
6 1,500 $60 15 7,500 $550
7 1,750 $70 16 10,000 $750
8 2,000 $80 17 12,500 $1,000
9 2,500 $100 18 15,000 $1,250
sell&
Over$17,500 earn 10% of total points
Some of the awesome things you can buy with your gift card!:
earn
Bigger prizes than ever
8
before at every level!
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.
before the sale
2020 POPCORN SALES GUIDE | 7/23/2020
Popcorn can be the only fundraiser you need!
Low Risk Sale Amazon Rewards Program Nearby Warehouse Locations
No-Hassle Payment System Popcorn Supports Scouting Flexible Timeline
Use the app for tracking sales! Hometown Heroes Sell Online
• Amazon rewards program – quick return, easy redemption
• Scouts can earn their own way in Scouting with just one fundraiser a year
• Over 73% supports local Scouting program
• Multiple ways to Sell - Show and Sell, Take Order, Show and Deliver and Online Sales
• Follow the plan and there is minimal risk to the unit.
KEYS TO SUCCESS
• Program planning is the first step for successful Scouting and for goal setting. This should take
place during the summer before fall recruitment.
• Don’t wait until the last minute to find your unit's Popcorn Kernel! Volunteer recruitment,
engagement and accountability are important in a successful popcorn sale.
• It’s important to have a little fun. Make sure your fall kickoff is fun, motivating and meaningful!
• Be sure your goal is customized to fit your unit’s needs.
BUILD A TEAM SHOW AND SELL FOCUS
• Popcorn Kernel Team • Scalable – More Scouts, More Shifts
• Shared ideas and effort • 8 Hour selling commitment per Scout
• Unit knowledge passed down • Easy Sales Forecasting
RECRUITING NEW MEMBERS SALES TRACKING
• Recruit at Show and Sells • App provides point of sale software
• Train the parents • App provides Show and Sell scheduling
• Distribute Flyers • App provides Inventory Management
• Take Contact Information
Parent Buy-In
MOTIVATING Scouts • Personal Growth
• Advancement opportunities • One Fundraiser per Year
• Scout Rewards • Possibility of No Dues!
• Accepts Credit Cards • Unit Culture - This is what we do!
• No Processing Fees
• Real-time reporting
9
• Unit recognition for sellers
• Fun, Games, Pie in the face
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.
unit ordering
2020 POPCORN SALES GUIDE | 7/23/2020
STARTUP - WELL BEFORE YOU NEED TO PLACE AN ORDER.
Sign up for the 2020 sale by entering your District, Unit and personal
information in the recruitment tracker available at; www.michiganscouting.
org/popcorn2020. Please give the system 48 working hours to respond. When
your registration into the Recruitment Tracker is approved, you should receive
an email from Trail's End linking you to the 2020 Popcorn site. You may have to
reset your password to gain access to your account. If you see no response in
your regular or junk mail, please contact mccpopcorn@Scouting.org.
FROM YOUR UNIT SITE GO TO;
1 Unit Info; This should be your Chartered Organization information, not your
unit kernel’s personal address. If you are entering your bank information the
organization’s contact information must be filled out as well.
GO TO; 2 Unit Team Members; View the
usernames. Adjust any current users by clicking
on the drop down under ‘actions’. Delete any
inactive users from your account by clicking
‘delete leader’ and then ‘go’
2
1
Be sure there is a full address, email and phone in the system for whomever you
mark as ‘Primary’ and at least a phone and email for any other leaders in the
system. Do NOT use Unit Type/Number as username.
Feel free to email - mccpopcorn@Scouting.org or call 248-207-1753 with
questions.
10 Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.part 1 of building a successful sale
2020 POPCORN SALES GUIDE | 7/23/2020
1. Discuss with your Scouts and parents why your unit Sells Popcorn - Conduct youth/
adult program planning and do an Ideal Year of Scouting Planning Exercise with your
unit. This should be done before you set your goal! www.michiganscouting.org/
popcorn2020/
2. Set a Unit and Per Scout Sales Goal - Utilize the Program Planner to set unit and Scout
sales goals. Units who set a goal with their Scouts sell almost twice as much. Make this
program work for you!
3. Attend Training - Attend your local Field Service Council/District popcorn training. Visit;
www.michiganscouting.org/popcorn2020/ for details.
4. Formulate a Sales Plan - Talk with your unit leadership and determine which methods
of selling you would like to use.
5. Hold a FUN and EXCITING Unit Kick-off for Your Families - The meeting should explain
the popcorn sale and communicate sales expectations to your parents. Build excitement
with the Scouts through the incentives program.
selling methods
Scouts can participate in the sale using several methods. Whatever
methods your unit chooses, you have the brand recognition of
Scouting to help sell popcorn and support the unit’s year-round
Call:
programs.
Scout Name:
Leader/Parent Name:
Pack #:
“Wagon Sales / Neighborhood Blitz” – MOST EFFECTIVE! Involves the
sorry we
Scout soliciting orders at the customer’s residence. A large percentage
missed you! of homeowners say that no Scout has ever come to their door, missing
Order ONLINE!
trails-end.com
this great opportunity. Product is brought along (in wagon or vehicle),
Scout code:
making it a quick and easy process for the customer. If the desired
product is not on hand an order can be taken and product delivered
later. (Don’t forget to deliver later!) Leave a ‘business’ card or flyer so they
can buy more later!
storefront or “show and sell”
PREDICTABLE 8 HOUR COMMITMENT
Knowing your sales per hour can help Scouts that work four 2-hour shifts can
you determine the number of sites/shifts sell up to $1,000, which may cover their
needed to meet your unit’s goal. entire year of Scouting!
SCALABLE MINIMAL Scouts PER SHIFT
Continue to grow your sale by increasing Increase coverage, productivity and
the number of sites/shifts booked. sales per hour by booking one to two
Scouts per storefront door/shift.
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change. 11Show and Sell
2020 POPCORN SALES GUIDE | 7/23/2020
Set your Show and
Display not blocking doorway and area kept clean
Sell dates as early
Sig
as possible: Time ns
ho
wi
slots at businesses ng
Sc
go fast, begin to ou
tin
ga
request date/times ct
ivi
tie
s
in the summer before
nk
school starts. Tha nd
u a
yo r
- o rde
re
s to
Have enough c a rd
d to
han omers
Show and Sells cus
t
Class A Uniform
opportunities for all Product stacked neatly
your dens/patrols.
Target a minimum of
2 time slots for every
den or patrol. Give Standing in front of table
priority for secondary
Show and Sell slots
for Scouts who were unable to sell the first time. Be sure to use all slots you have signed
up for!
Cub Scouts only work for 2 hours. If you have a 4-hour shift, then work it so that the
Scout works for 2 hours then switch. If it’s hot, bring a pop-up awning.
Know your location. Some places may have more than one entrance. Sell on the way
out, not in. More than 1 Scout working per entrance at a time is too many but be sure to
remember the rules of two-deep leadership and youth protection.
Keep Scouts active. Don’t let Scouts sit idle during a storefront sale. It’s THEIR sale.
Have them approach people leaving the store, asking specifically if they will ‘support
Scouting’ by buying popcorn. Always have them say “thank you”.
When doing Show and Sells DO NOT BLOCK THE DOORS!! ... not with your table or by
getting between customers and the door or their car. Stay to the side. Have signs. Big
smiles. Loud voices. Say “thank you,” “please,” “have a good day,” etc.
Order Form / Take order
GO DIGITAL! GET MORE YESSES WITH THE NEW TRAIL’S END APP
Ditch the paper form, download the new Trail’s End App!
n n tter
No cash? No problem! Accept credit cards anytime, anywhere for FREE! atio atio Tin x ch rn Bu z. Corn
Don Don ver's r’s Bo el Crun el Co vable r Ch ramel
Please direct your popcorn payment to your Pack or Troop. ©2019 Trail's End ®. All rights reserved.
Learn more and download at app.trails-end.com/scouts. tary tary e Lo ve m ram ie edda Ca Corn Corn
Mili 0 Mili olat se Lo . Cara ed Ca Unbel te Ch ium mel ing
$50 $3 Choc Chee Choc Salt hi Prem Cara Popp DELIVERY DATE
18pk W
DELIVERY DATE
NAME STREET/EMAIL ADDRESS $ 50 $30 $60 $30 $25 $25 $20 $20 $20 $10 $10 AMOUNT
DUE
DLV. PD.
1
2
If your Scouts are not using the app, they can collect
3
4
5
6
7
orders on their order form. The Scout turns in the order
8
9
10
11
form to the unit’s popcorn team (i.e. Unit Popcorn
12
13
14
15
16
Kernel). The product is then ordered and delivered
17
18
19
20
later. This is great for parent’s co-workers, friends
21
22
23
24
25
and family. It is at unit’s discretion whether money is
26
27
28
MAKE CHECKS PAYABLE TO:
29
collected up front or upon delivery.
30
MY GOAL
TOTAL $
$
SCOUT'S NAME
SCOUT'S UNIT
Rewards Total
$50 $30 CHOC.
CHOC. CHEESE SALTED 18PK WHITE PREMIUM
MILITARY MILITARY CARAMEL CARAMEL CARAMEL POPPING
UNBELIEVABLE CHEDDAR CARAMEL
DONATION DONATION LOVER'S LOVER'S CRUNCH BUTTER CORN CORN
Blue Sticker Red Sticker
CORN CHEESE CORN
MICHIGANCROSSROADSCUSTOMMIXFTOF
12
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.
Please watch for additional guidelinesonline selling
2020 POPCORN SALES GUIDE | 7/23/2020
Reach more family Delivered directly to Learn to fundraise in
and friends, faster. customers. a digital world.
Online Sales - Online sales are easier
than ever and you make 35% commission!
Scouts sell to out- of-town friends and
family. It also works well for tech-savvy
Scouts who are familiar with social
networking sites like Facebook, YouTube
and Twitter. Scouts set up their account
on the Trail’s End Website (with parental
approval if under the age of 13).
The customer pays securely online and
the product is shipped directly to them.
Shipping is $7.99 for the first item, plus
Training Webinars
only $.99 for each additional item. The unit
is not involved in the ordering or shipping
process and receives a 35% commission
for unit leaders and parents from all online sales. Online products do
begin in mid-June! not match the Council chosen products
and can vary throughout the season – so
Training offered by Trail’s End for; keep checking; www.trails-end.com/store
Returning Kernels
Corporate Sales - Focus on companies
New Kernels who give out year-end or holiday gifts to
employees or customers. Banks, insurance
Unit Serving Executive/
agents, car dealers, doctors, dentists
District Volunteers and realtors are all good examples.
Scout Parent If a company is interested and needs
(still in the planning stages) assistance with special orders, please
contact your FSC Staff Advisor.
See next page for webinar dates and times!
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change. 13training webinars
2020 POPCORN SALES GUIDE | 7/23/2020
Online Trainings To Make Your Fundraiser A Success
Attend the online Trail's End webinar trainings that helped units grow their fundraiser more than 11% in 2019!
POPCORN 101 TRAIL'S END TECH UPDATE
An in-depth training on the Trail’s End An overview of the changes to the Trail’s End
Technology and best practices for the popcorn Leader Portal & app for experienced Popcorn
fundraiser. Length: 40 Minutes + Q&A Kernels. Length: 20 Minutes + Q&A
Audience: Popcorn Kernels Audience: Experienced Popcorn Kernels
DATE TIME DATE TIME
June 25 6:30pm & 9:30pm June 18 3:30pm, 6:30pm & 9:30pm
June 26 6:30pm & 9:30pm June 22 6:30pm & 9:30pm
June 27 2:00pm June 23 6:30pm & 9:30pm
June 29 6:30pm & 9:30pm June 27 12:00pm
June 30 6:30pm & 9:30pm July 1 6:30pm & 9:30pm
July 9 6:30pm & 9:30pm July 2 6:30pm & 9:30pm
July 10 6:30pm & 9:30pm July 7 6:30pm & 9:30pm
July 11 2:00pm July 8 6:30pm & 9:30pm
July 13 3:30pm, 6:30pm & 9:30pm July 11 10:00am & 12:00pm
July 14 3:30pm, 6:30pm & 9:30pm July 16 3:30pm, 6:30pm & 9:30pm
July 18 2:00pm July 18 10:00am & 12:00pm
July 21 12:30pm & 3:30pm July 21 6:30pm & 9:30pm
July 22 12:30pm, 3:30pm, 6:30pm & 9:30pm July 25 10:00am & 12:00pm
July 23 12:30pm, 3:30pm, 6:30pm & 9:30pm July 27 6:30pm & 9:30pm
July 25 2:00pm July 30 6:30pm & 9:30pm
TOP SELLING UNITS
July 28 12:30pm, 3:30pm, 6:30pm & 9:30pm
July 30 12:30pm & 3:30pm
July 31 12:30pm, 3:30pm, 6:30pm & 9:30pm
Exclusive smaller group webinars for top selling
units to provide feedback in a roundtable
SCOUT SALES TRAINING
discussion. Includes an overview of the changes
to the Trail’s End Leader Portal & app. Length: 20
Minutes + Q&A
An introduction to the 2020 Trail’s End app for Audience: Top Selling Popcorn Kernels (Sold
Scouts, including tips and tricks to be a top $20k+ in 2019)
seller. Length: 20 Minutes + Q&A
Audience: Scout Parents
DATE TIME
June 17 3:30pm, 6:30pm & 9:30pm
DATE TIME June 19 3:30pm, 6:30pm & 9:30pm
June 17 3:30pm, 6:30pm & 9:30pm June 20 12:00pm & 2:00pm
June 19 12:30pm June 24 6:30pm & 9:30pm
June 20 3:30pm, 6:30pm & 9:30pm July 6 6:30pm & 9:30pm
June 25 4:00pm July 15 3:30pm, 6:30pm & 9:30pm
June 26 12:30pm July 24 12:30pm, 3:30pm, 6:30pm & 9:30pm
June 27 3:30pm July 29 12:30pm, 3:30pm, 6:30pm & 9:30pm
14 Register today at www.trails-end.com/webinars
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.trail’s End app
2020 POPCORN SALES GUIDE | 7/23/2020
Storefront
Point of Sale Payment Sale Tracking
Scheduling
For more information go to; www.trails-end.com/app
Mobile app for Scouts to track and report real-time storefront, wagon and
online sales, accept cash and credit cards, track inventory by Scout and
storefront, and schedule Scouts for storefronts
BENEFITS FOR UNITS:
• NO CREDIT CARD FEES (paid by
2019 app proven results
Michigan Crossroads Council and TE)
– powered by Square. 14,500+
• Compatible with your Square readers.
Units sold with the app
• Automatically communicates and
tracks sales for Scout Rewards. 160,500+
Scouts used the app
• Dashboard Tracking from Unit Leader
Portal dashboard, storefront, wagon,
online. 65%+
of sales in the app
BENEFITS FOR SCOUTS:
• Every Scout can do credit card sales
92 million+
dollars ran through the app
(sales are higher vs cash) when using
app.
• Linked to online, show and sell, take
27%+
credit card sales were higher than cash
order, show and deliver.
transactions
• Scout Portal Face to face and
customer orders.
10%+
Text “APP” to 62771 to get the growth for units that recorded more than
15
link to download 75% of sales in the app in 2019
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.unit leader portal
2020 POPCORN SALES GUIDE | 7/23/2020
Sell with the Trail’s End app – Simplify
Your Popcorn Sale! It allows you to
easily schedule families for storefront
sales like Signup.com, track Scout
sales, process credit cards with
Square, and manage inventory
better than your homegrown Excel
spreadsheet. NO CREDIT CARD FEES!
KEY FUNCTIONALITY FOR LEADERS:
• Invite Scout families to create individual accounts
• Create, schedule and manage storefront sites and shifts
• Check in/out popcorn, manage inventory and record cash and credit card
sales at storefront sites for individual Scouts.
• View real-time, mobile-enabled, dashboard reporting
• Download detailed sales reporting for storefront, wagon, and online sales
• Built with Square technology
� Works with existing Square readers
� Accepts transactions via swipe, chip reader, Bluetooth NFC (contactless payments), and manual
entry
• Only Scouts with a Trail’s End account can log into the Trail’s End app
HOW WILL MY UNIT RECEIVE THEIR CREDIT CARD SALES?
• You will manage popcorn payments through the leader dashboard in www.trails-end.com.
• If you have a balance due to council on your popcorn invoice statement, app credit card sales and
unit commissions from online sales will be credited towards your unpaid balance.
• Once you have a $0 balance due to council, remaining funds can be requested for payout (bank
information required) on your Trail's End leader dashboard.
• Requested funds will be transferred to your unit’s bank account via ACH on the 14th and 28th of
each month, or the following business day, depending on the date of your payout request.
How do I add my unit or chartering organization's bank account?
1. From the unit leader dashboard, click UNIT INFO on the left navigation menu
2. Expand the MANAGE UNIT BANK ACCOUNT section
3. Fill out the required fields
4. Click SAVE
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2020 POPCORN SALES GUIDE | 7/23/2020
A Scout must have a registered Trail’s End account to appear in the Unit’s Scout Roster or
use the app or online sales. Units can invite their Scouts to create an account by clicking the
email or text icons as shown below. This account will allow them to do online AND app sales.
OR Scouts can go to; www.trails-end.com and register.
If you need help go to; www.trails-end.com/app
OR the training sections of the unit leader and Scout accounts
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2020 POPCORN SALES GUIDE | 7/23/2020
Part 2 of building a successful sale
Order Popcorn – Monthly orders are due by August 8,
AUGUST SEPTEMBER OCTOBER
September 12, October 31, 2020 or weekly as your unit
needs product throughout the sale. Order what you need,
you can return up to 10% of the total cases on your final 8 12 31
invoice up until the return deadline of October 29-30. See
IHUB for your FSC's specific details;*
Orders
• Please confirm your username and
password well BEFORE the due date;
contact; mccpopcorn@Scouting.org
• Go to; http://Scouting.trails-end.com
to place your order by the due dates.
(see calendar)
• Double check your order before
submission.
• If your unit does not meet until after
school starts, the September pickup
is probably the earliest you want to
get product!
• Remember a 25% payment will be
due in September from ALL units:
(for August orders) and October (for
September orders
NOTE: There will be no additional
products distributed until payment is
received as defined on the Payment
Procedures page and calendar.
Only take product if you are going to sell
before the next order date.
Chocolate products are not available until the September order.
Manage Popcorn Inventory - Use the new Trail's End app to track and manage your
inventory, cash, storefront and wagon sales. Keep product in the hands of your Scouts
to keep them selling throughout the sale. The goal is not running out of product, yet not
having excess left to return at the end.
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2020 POPCORN SALES GUIDE | 7/23/2020
• If your warehouse takes appointments, be sure to sign up in advance and be timely
with your pickups. Distribution locations are manned by volunteers and available staff
statewide.
• VOLUNTEER! To make sorting and distribution days as smooth as possible, please
consider helping in your local warehouse. Those that volunteer at the warehouses
get their product early. Rushing through distribution or returns causes errors. YOU
are responsible once your receipt is signed.
Note: PLEASE double check your packing slip BEFORE signing!
Once signed, you are responsible for the product and payment.
• Deliveries to council take place in August, September and November. Please check
www.michiganscouting.org/popcorn2020 for the warehouse locations and times
near you.
Trail's End System Login at www.trails-end.com
Unit Leader Reference Guide
Inventory Transfers
See the reference guide available on your unit site.
Unit to Unit Product Transfers
The Trail’s End System will facilitate transfers
by allowing units to transfer products from their
popcorn orders to another unit within their council.
Giving Unit
1. Under the Popcorn Orders page, click View
next to your approved unit order with the
inventory to be transferred.
2. Click the Transfer Inventory button and select
the District and Unit from the dropdowns
menus of the unit that is receiving the
inventory
3. Enter the quantities (cases and containers) to
be transferred and click on;
Receiving Unit
1. The primary contact of the receiving unit will be emailed a notification of
the transfer request
2. Go to the Transfers & Returns page on the left navigation menu.
3. Review the pending products transfer. If correct, click the Approve
button, or the Reject button if the transfer quantities are incorrect. Once
the receiving unit has accepted the product transfer, adjustments will
be made to each unit’s popcorn invoice statement to reflect the product
transfer. All transfers must be completed before invoicing is paid in full.
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popcorn selling tips and best-practices
SELL SELL SELL - Keep Scouts motivated! Do one fundraiser per year and do it well! Some ideas
to keep Scouts motivated: arrange den/patrol competitions, continuously share what prizes and
incentives are available at each sales level, remind parents about how the popcorn sale pays for
their program, and give regular updates on your unit’s progress towards your sales goal.
Use Assistant Kernels, Den Kernels (Cub Scouts) or Patrol Kernels (Scouts BSA).
Make Kernel responsible for communication and “energy” of the sale in their
respective Den or Patrol. They keep track of their Scouts’ weekly sales and use
that info for weekly prizes (your unit offers those!). They also check out popcorn
for Show and Sells and collect forms & money when Take Orders are due. They
balance and double check it all before giving it to the Unit Kernel.
Have a Goal. Have a Goal. Have a Goal. We can’t say this enough. Units that have a written
down and expected goal sell more. Scouts who either have a goal that is given to them by
the unit OR a goal they’ve selected sell MUCH more.
Don’t be scared, pick a substantial goal! Start at $400 or higher per Scout?! Average
Door-to-Door sales are $200/hour, average Show and Sells are $125/hour. With only 3-6
hours work (over a 3 month period), they could easily make that. Just think together about
all the great things your Unit could do if every Scout sold that much.
Communicate with Scouts and Families often: Check up on how they are doing, keep them
informed of the great Trail's End rewards, MCC drawings and unit incentives. Not a high-pressure
email, just updates and reminders.
Find a Hook; Make the sale fun. Have adults dress up in costume, cook and give out free
hotdogs, silly signs, pictures of Scouting events, have a good popcorn cheer, be a little silly
and fun, have a “game” a customer could participate in.
Decide in advance how your unit is going to divvy up sales. Either give each Scout an equal
share or pro-rate on a time basis. Use the new app to track who worked, when, where, how
long, etc.
Have organized neighborhood canvassing or “Blitz” days where Scouts meet with unit popcorn
in a parking lot or nearby location with designated streets for each den, patrol, etc. to canvass.
Have Unit Level Rewards that complement the rewards from Trail's End.
Some ideas: gift cards for top seller or top den(s)/patrol(s), pie in the CM/SM face, free camping
trip, dues refunded, special unit activity if they sell above X dollars, free pizza party for the highest
selling den, etc. Find freebies at local stores such as free oil change, free massage, free day spa,
etc. for the parents! Parents who are motivated will get their kids selling.
Give yourself enough time to collect the money and place the order. Schedule the
forms and money due to the Den or Patrol Kernels about a week before you need to
place the order. They give you what they collected several days in advance of your
order. This gives everyone time for tracking down Scouts who you know have sold
but haven’t turned in their form, etc.
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2020 POPCORN SALES GUIDE | 7/23/2020
10% of your product can be returned following the guidelines below! FINAL OCTOBER
30
RETURN DATE IS FRIDAY OCTOBER 30, 2020. See IHUB for your FSC's specific
details.
You can bring returns into any open warehouse until Friday October 30, 2020. Help
us help you, if you see you have excess product PLEASE keep us informed. If you let your
district kernel, unit serving executive or FSC staff advisor know they can help you find a unit
to transfer that product to and get it OFF YOUR INVOICE!
The app can help you track inventory too!
Product returned WILL be opened and examined by warehouse staff to verify contents are;
× Within correct date parameters × Undamaged
× Identical × Salable
× Match the carton × No melted product
× No tagging, marking, stickers or tape on products or cases
MCC reserves the right to refuse product that does not follow these guidelines.
YOUR FSC COLLECTION DATES MAY VARY; FOLLOW YOUR LOCAL DEADLINES
Please review specific FSC return locations, dates and times for your FSC
Please respect your fellow volunteers, do not falsify your return. Product is re-distributed.
Discrepancies cause other volunteers extra time and effort.
Procedures/PRODUCT RETURNS
Each unit will be able to return 10% of the total invoiced cases as of the return date. All
returns must be full cases/factory sealed. No opened cases can be accepted. Warehouse
staff will complete a return form and sign, giving a copy to the unit. Please double check for
accuracy BEFORE SIGNING.
examples
• If your invoice says you purchased 43 cases, you will be
able to return 4 full/factory sealed cases.
• If your invoice says you purchased 67 cases, you will be
able to return 7 full/factory sealed cases.
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2020 POPCORN SALES GUIDE | 7/23/2020
Part 3 of building a successful sale
Visit: www.michiganscouting.org/popcorn2020 for more information.
Collect Payments from Families - Develop a plan to collect payments from your Scout
families. Utilize Scout collection envelopes and train Scouts to collect fees. Set unit due
dates prior to council payment dates so you have time to process before your payment is
due.
Prizes and Incentives for Scouts - Recognize your Scouts for their hard work with the
Trail's End Amazon program and special prizes and incentives from your unit.
Check Your Invoice - Check your invoice at any time throughout the sale on your
own Trail’s End site. If you have question at any time contact; your local district kernel,
professional or mccpopcorn@Scouting.org .
Pay Your Popcorn Bill
• Remember Scouts cannot access their rewards without the unit being paid in full.
• Make payments on your 2020 popcorn account by the dates specified in the program
calendar.
• Use the Black Pug/Online Payment system or make payments in your office by the
due dates.
SEPTEMBER
• On or before September 26, 2020 for 25% of your original August Pickup.
• On or before October 30, 2020 for 25%of your original September Pickup. 26
• And final payment on or before FINAL PICKUP November 14, 2020* OCTOBER
Final payment can be made by;
30
NOVEMBER
• Black Pug or office receipt for the full invoice value: www.scoutingevent.
com/272-2020PopcornPayment 14
• Postdated check for full invoice value brought to the warehouse.
NO PICKUPS WITHOUT PAYMENT. DECEMBER
4
Absolute final settlement must be received by December 4, 2020.
Spend Your Earnings! - Congratulations! You’ve followed your plan and raised what your
unit needed to support their program. Now recognize your Scouts by providing a fantastic
Scouting program in 2020-2021.
Great job and happy Scouting!
22 Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.policies/account settlement
2020 POPCORN SALES GUIDE | 7/23/2020
*Please check the system within three business days of a return, pickup or change to
confirm it has been accounted for properly. It is up to the unit to confirm dollars owed
PRIOR to the due dates.
If you see any discrepancies please contact; mccpopcorn@Scouting.org, your District
Kernel, Unit Serving Executive or FSC Staff Advisor immediately to rectify. Please do so
before your payment is due.
Account/Product settlement – always review your invoice before paying.
UNIT TO UNIT TRANSFERS
Unit to Unit Transfers are again available in the Trail's End system. When you transfer
product to another unit remember that product will not be moved from your unit to the
‘buyer’ until they have approved the transfer. All transfers must be complete BEFORE FINAL
PAYMENT IS MADE FROM EITHER UNIT. See page 18 for more details.
policies/account settlement
If you made payment in an office or online, please bring receipt to the warehouse
with you. Remember that you cannot pickup additional product unless amounts due
are paid.
PAYMENTS
SEPTEMBER
• All Units that take product in the August distribution will need to make a
payment equal to or above 25% of their August Total Retail Value. Due to
council on or before September 26, 2020. 26
• All Units that take product in the September distribution will need OCTOBER
30
to make a payment equal to or above 25% of their September Total
Retail Value. Due to Council on or before October 30, 2020. You can bring
these receipts or checks with your return to the warehouse.
• YOUR FSC COLLECTION DATES MAY VARY; FOLLOW YOUR LOCAL DEADLINES. ALL
RETURNS are due by October 30th.
NOVEMBER
14
• FINAL PAYMENT is due when you do your final pick up on or about November
14. Please bring an office or Blackpug receipt or postdated check to final
distribution.
DECEMBER
• You will not be considered paid in full until the deposits are made on
December 2, 2020. 2
• Please be sure to review your invoice before paying.
• Scout rewards and unit incentives will not be released without full payment.
Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.
23procedures/payments
2020 POPCORN SALES GUIDE | 7/23/2020
Remember that you cannot pickup additional product unless amounts due are paid. If
you made payment in an office, please bring receipt to the warehouse with you.
Final Settlement: Units keep their commission and pay the ‘Balance Due Council’ on
invoice. It is up to the unit to confirm dollars owed on the invoice prior to the published due
dates.
We are encouraging echeck payment processing through Black Pug. https://
Scoutingevent.com/272-2020PopcornPayment
This will permit the unit to pay online and alleviate carrying checks to the office or
warehouse. (Much like payments made for camping and other MCC/FSC events.)
Personal checks, Credit card payments, multiple checks from your customers, or
checks made payable to a unit cannot be accepted as payment for a unit’s popcorn
bill.
BLACK PUG INSTRUCTIONS
Before accessing Black Pug please have
available; FSC, District, Unit Type (Pack,Troop
etc), Unit Number, Routing Number and
Account Number
INSTRUCTIONS FOR PAYMENT ENTRY INTO
BLACKPUG
1. Click on the ‘register’ button for your Field
Service Council.
2. Fill in the three lines as ‘guest’ and click on register
3. Click on ‘update information’, find your unit in the ‘select unit’ portion
4. Put the dollar you are paying in ‘installment’ – FULL DOLLARS ONLY! (round up or down
to nearest dollar)
5. Click on ‘save’
6. Click on ‘check out’ in the upper right hand corner and fill out the lines
7. Check the ‘I have read . . ‘ portion once you have done so. Fill out the banking
information.
8. When ready – Click on ‘finalize payment’
Option also available to pay by check:
If you are unable to make your payments online, checks can be brought to a local FSC office
to be received on or before the due dates below. Be sure when you go to the warehouse
you bring a copy of your invoice and receipt.
SEPTEMBER OCTOBER NOVEMBER DECEMBER
26 30 14 2
24 Due to the Covid-19 pandemic, details of the 2020 sale are subject to change.You can also read
