2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA

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2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
SCHEDULERS & DISPATCHERS                                                        March 10 - 13
      CONFERENCE
SPONSORSHIP PROSPECTUS                                                          2020
                                                                                CHARLOTTE, NC

2020 For
     SCHEDULERS      & DISPATCHERS
         more information, please contact CONFERENCE
                                          sponsorships@nbaa.org
    For the most up-to-date inventory, please visit www.nbaa.org/sponsorships
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
Thank you for your interest in becoming a sponsoring partner of NBAA’s Schedulers & Dis-
patchers Conference! The 2020 conference themed on personal and professional resilience will
provide three days of powerful education with dynamic speakers, impactful panel discussions
and engaging networking.
As a sponsor, you’ll have the opportunity to connect with nearly 3,000 attendees and exhibitors
that include influential leaders and decision-makers.
Conference attendees represent a variety of important industry players from schedulers & dis-
patchers and flight department management to flight crew. Key topics on the 2020 agenda will
focus on industry updates, best practices and leadership.
A variety of sponsorship opportunities are offered that will support brand alignment with the
highly-valued quality education and networking offered at this event. Don’t miss a number of
new opportunities that are making their debut this year, many of which have been designed to
ensure visibility with brand impressions and enhanced exposure.
For information on this conference and others that may allow your brand to shine, please visit
nbaa.org/meetings or contact our team by email, sponsorships@nbaa.org.

ALL SCHEDULERS & DISPATCHERS CONFERENCE SPONSORS RECEIVE:
B Brand alignment, highlighting your company’s support of leading educational
  opportunities for business aviation decision-makers
      Exhibitors with a cumulative sponsorship spend of $2,500 or greater at the 2020
C     Schedulers & Dispatchers Conference will be placed before other exhibitors
      within their respective priority category for the 2021 conference

D Logo listing in marketing materials and on conference website pages
E Recognition
  placement
              at the conference, including verbal acknowledgment and logo

F Pre-conference  opt-in attendee list (excluding email addresses) provided two
  weeks prior to conference

G Opt-in attendee list (excluding email addresses) provided post-conference
H First right of refusal for item renewal at the 2021 Schedulers & Dispatch-
  ers Conference

I Additional benefits may apply to individual sponsorship inventory
 2020 SCHEDULERS & DISPATCHERS CONFERENCE
          For the most up-to-date inventory, please visit www.nbaa.org/sponsorships               2
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
IMPORTANT INFORMATION & DEADLINES:
- Any returning sponsors have until December 18, 2019 to renew their items
- Sponsor must provide logo by December 20, 2019 to be included in printed locations.
- Complimentary registration forms are due to NBAA’s Sponsorship Team by
February 25, 2020. A form will be provided to submit this information.

- Logos or new artwork received after the deadline will only be featured in
digital locations (NBAA’s website and mobile app, if applicable).
- All logo’s must be received in .eps or .ai format
- Website display ads must be 300 x 600; max 40K
- Mobile app ads must be 300 x 50; max 40K

QUESTIONS? WE’RE HERE TO HELP!
If you have any questions or would like to start the process of securing a sponsorship,
please contact our team at sponsorships@nbaa.org.

      2020 SCHEDULERS & DISPATCHERS CONFERENCE
           For the most up-to-date inventory, please visit www.nbaa.org/sponsorships      3
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
THE LAUNCH RECEPTION SPONSORSHIP OPPORTUNITIES
NBAA and the Schedulers and Dispatchers Committee are excited to announce a reimagined kick-off event
now known as The Launch! This revitalized/refreshed opening reception experience will feature 3 hours of
networking, interactive activities, entertainment, and of course, food and drink! Help kick off SDC2020 at The
Launch!

Exclusive Launch                                                                             Bar Sponsor
Sponsor                                                                                      $12,000
$35,000
                                                                                             Sponsor the bar at our
Help us start off the confer-                                                                Launch Reception, and be
ence with a bang by being                                                                    the toast of the evening.
the exclusive sponsor of The                                                                 Sponsor will have the op-
Launch on Tuesday evening.
The exclusive sponorsing                                                                     portunity to provide brand-
company will have several                                                                    ed napkins at our 12+ bars
unique benefits, including                                                                   that are placed throughout
the opportunity to hand out items at the entrance to The         the show floor. Gain great exposure and help start our
Exchange (the newly reimagined exhibit hall.)                    2020 Schedulers & Dispatcher’s Conference off right.

                             NASCAR Experience                   Photo Booth
                             $7,500                              $5,000
                             Start your engines. Help            A picture is worth a thou-
                             bring a local favorite of           sand words and by spon-
                             Charlotte to the show floor         soring the photo booth, your
                                                                 company’s name will be one
                             by sponsoring the NASCAR            of them! Sponsor branding
                             Experience. Attendees               will be provided on the dig-
                             will be able to experience          ital delivery of the photo as
                             NASCAR like never before.           well as via signage around
                                                                 the photo booth. Attendees will love this lasting memory
                                                                 of the event!

       2020 SCHEDULERS & DISPATCHERS CONFERENCE
              For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                 4
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
ADDITIONAL LAUNCH SPONSORSHIP OPPORTUNITIES
                              Charlotte Microbrew               Interactive Show
                              Tasting                           Floor Engagement
                              $4,500                            Starting at $4,000
                              Bring a taste of Charlotte to     Help us bring a personal
                              The Exchange by sponsoring        touch to The Launch by
                              a Microbrew Tasting. Attend-      sponsoring an interactive
                              ees will love this exclusive      engagement opportunity
                              experience, featuring one of      with attendees. Choose from
                              the area’s best beers.            a number of experiences,
                                                                such as impersonators, caricature artists, brain art and
                                                                more.

Musical Entertain-                                                                           Human Sized Gaming
ment                                                                                         Station
$3,500                                                                                       $3,500
Everyone loves great                                                                          Attendees will love the hu-
background music. Sponsor                                                                     man-sized gaming stations,
a musical act to welcome                                                                      featuring favorites such as
attendees to The Exchange                                                                     Jenga, Connect 4, Check-
and get attendees’ toes
tapping. Sponsor’s branding                                                                   ers and more. Sponsor one
will be placed in a highly                                                                    of the games and receive
trafficked area.                                                 great exposure in a highly trafficked area.
                                                                 Ask our team about branded game pieces of Jenga.

       2020 SCHEDULERS & DISPATCHERS CONFERENCE
              For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                    5
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
ADDITIONAL SPONSORSHIP OPPORTUNITIES IN THE EXCHANGE
                             Exhibit Hall WiFi                   Three (3) Nook
                             $52,000                             Business Pods
                             Make a lasting impression
                                                                 $15,000
                             at the conference and spon-         Sponsor three Nook Busi-
                             sor the Exhibit Hall WiFi!          ness Pods that will be
                             Increase visibility for your
                             brand through a custom SSID,        placed throughout The Ex-
                             password, branded login             change and give attendees
                             page and a first page redirect      a quiet place to meet and
                             to a site of your choosing.         network without the noise!
Everyone will be grateful to you as they surf the web or         Sponsors branding will be placed within the pod and
check emails between sessions!                                   seen by attendees as they navigate the show floor.

Wednesday’s Buffet                                                                            Thursday’s Boxed
Lunch                                                                                         Lunch Sponsor
$10,000                                                                                       $9,000
Share a meal with your fel-                                                                    Everyone remembers the
low attendees on the floor of                                                                  company that puts food on
The Exchange! The sponsor                                                                      their plate. As attendees
of the lunch gets their logo                                                                   start to wrap up their final
prominently displayed on                                                                       day in The Exchange, place
signage and buffet table                                                                       something in their boxed
throughout the buffet area.                                       lunch to leave a lasting impression!

                             Wednesday’s                         Thursday’s Afternoon
                             Afternoon Break                     Break
                             $7,500                              $7,500
                            Attendees will be thankful for       Enchance your visibility as
                            their afternoon pick-me-up.          the sponsor of an afternoon
                            Gain additional visibility for       break for attendees and
                            your company by providing            exhibitors on the floor of The
                            branded napkins or coffee            Exchage. Provide coffee
                            cups that attendees will take        cups or napkinsto display
back with them as they continue their day.                       your brand as attendees
                                                                 help themselves to snacks and beverages before con-
                                                                 tinuing their day.

        2020 SCHEDULERS & DISPATCHERS CONFERENCE
               For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                  6
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
ADDITIONAL SPONSORSHIP OPPORTUNITIES IN THE EXCHANGE
                             Thursday’s Extended                 Wednesday’s
                             Morning Break                       Headshot Lounge
                             $7,500                              $7,000
                            Attendees look forward to            Sponsor the headshot
                            their morning pick me up!            lounge and help attendees
                            Your logo will be featured           get a one of a kind image.
                            prominently during the               Sponsor will be featured on
                            morning break on sigange.            signage as well as in the
                            Sponsor has an opportunity           email to attendees. Attend-
to further exposure by providing branded coffee cups or          ees will love this lounge,
napkins.                                                         placed on The Exchange show floor.
                                                                 Sponsor both Wednesday and Thursday for $12,000.

Thursday’s Headshot                                                                              Wednesday’s
Lounge                                                                                           Morning Break
$7,000                                                                                           $6,000
Say cheese! Visit the                                                                          Be the hero of the morning!
Headshot Lounge to get your                                                                    Provide branded coffee
make up touched up and                                                                         cups and fuel attendees
your headshot taken by a                                                                       through the mid-morning
professional photographer.                                                                     hump by sponsoring the
Gain double the exposure by                                                                    morning coffee and tea
being feautred on signage                                         break. Attendees will toast to you as they sip on their
as well as in the post-event email.                               beverage and return for sessions.
Sponsor both Wednesday and Thursday for $12,000.

                             Hydration Stations                  Soft Seating Lounge
                             $6,000                              $5,000
                               Attendees will raise a glass      Give attendees a place to
                               to you as they stay hydrated      take a load off and relax in
                               during the conference. Six        The Exchange. Each lounge
                               water cooler covers with          will consist of a love seat,
                               branding will be provided,        two soft seating chairs and
                               with sponsor-provided water       a table. Sponsor will be able
                               bottles sporting your logo        to provide branding within
                               placed nearby. This highly        the lounge itself.
trafficked station is perfect for a company that wants a
high visibility item.                                            Four opportunities are available.

        2020 SCHEDULERS & DISPATCHERS CONFERENCE
               For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                 7
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
ADDITIONAL SPONSORSHIP OPPORTUNITIES IN THE EXCHANGE
                                Charlotte Art Coloring           Four Branded Park
                                Wall                             Benches
                                $2,250                           $2,100
                            Sponsor this coloring wall           Attendees will be thank-
                            and bring a very soothing            ful to have a place to sit
                            activity to attendees. This 6.5’     down among the hustle and
                            x 8’ coloring wall, featuring        bustle of the busy exhibits.
                            Charlotte landmarks, will then       Company will be able to
                            be donated to a local area           have branding on four park
                            organization, so this wall will      benches, placed throughout
really make a lasting impression not only on attendees,          The Exchange.
but also on the Charlotte community!
                                                                 Four opportunities are available.

Main Aisle Carpet                                                                               Logoed Booth ID
Graphic                                                                                         Floor Graphic
$1,450                                                                                          $800
Capture the attention with                                                                    Place your logo on the car-
a 4’ x 8’ graphic placed in a                                                                 pet directly outside of your
main aisle of The Exchange,                                                                   booth and help attendees
in the Charlotte Convention                                                                   find your company faster!
Center. Reach attendees
several times a day with this                                                                 Your company’s logo will
high-visibility sponsorship.                                                                  be featured on a 3’H x 5’W
                                                                  carpet graphic, on a white background.
Multiple opportunities are available.
                                                                  Multiple opportunities are available.

                                Spin and Win
                                $750
                              Sponsor a spot on a prize
                              wheel, located next to
                              NBAA’s booth, and drive
                              booth traffic as attendees
                              spin to win a prize. If attend-
                              ees land on your wedge,
                              they will be given a busi-
                              ness card to stop by your
booth to collect their prize, provided by your company.
Twelve opportunities are available.

        2020 SCHEDULERS & DISPATCHERS CONFERENCE
               For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                     8
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
ADDITIONAL FOOD & BEVERAGE OPPORTUNITIES
                             Friday’s Grand                      Wednesday’s
                             Prize Luncheon &                    Continental Breakfast
                             Entertainment                       $6,000
                             $7,500                              The early bird catches the
                                                                 worm, so be prepared to
                            Pull up a chair and share a          take the lead. Start your
                            meal with your fellow attend-        day with attendees as the
                            ees! The sponsor of the lunch        continental breakfast spon-
                            gets their logo prominently          sor, located outside of the
                            displayed on the menus               Keynote room, and make
and an opportunity to place an item at the seat of each          a lasting impression as attendees head into their first
                                                                 session of the day!
attendee. Buon appetito!

Friday’s Continental                                                                         Friday’s Farewell
Breakfast                                                                                    Social
$5,000                                                                                       $4,500
Start the day on the mind                                                                     Help us end #SDC2020 on
of the attendees by spon-                                                                     a high note by being the
sorsing breakfast on the                                                                      sponsor for Friday’s Fare-
final day of the conference,
located outside of the                                                                        well Social. Sponsor has
education session rooms.                                                                      the added opportunity to
Attendees will toast to you                                                                   provide branded napkins
as they raise their first cup of coffee and crossiant!            that will be placed on the bar to maximize exposure.

                             Wednesday’s Final                   Thursday’s Final
                             Session Fuel                        Session Fuel
                             Starting at $4,500                  Starting at $4,500
                             Help attendees stay                 Afternoons are for the
                             focused and engaged by              birds! Provide attendees
                             sponsoring a surprise               with a unique opportunity
                             snack that will be served           by sponsoring this snack,
                             outside of the ballroom             served right before the final
                             before the final session. Be        session of the day. Choose
the talk of the afternoon by bringing cookies, popcorn           from popcorn, warm cookies, smoothies, ice cream
or even an ice cream bar that will delight attendees.            sundae building station and more.

        2020 SCHEDULERS & DISPATCHERS CONFERENCE
               For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                   9
2020 SCHEDULERS & DISPATCHERS CONFERENCE SPONSORSHIP PROSPECTUS - NBAA
ADDITIONAL FOOD & BEVERAGE OPPORTUNITIES
                            Friday’s Morning
                            Break
                            $3,750
                            Be the hero of the morning!
                            Provide branded coffee
                            cups and fuel attendees
                            through the mid-morning
                            hump by sponsorsing the
                            morning break. Attendees
                            will toast to you as they sip
on coffee or tea and return for sessions.

       2020 SCHEDULERS & DISPATCHERS CONFERENCE
              For the most up-to-date inventory, please visit www.nbaa.org/sponsorships   10
ADDITIONAL SPONSORSHIP OPPORTUNITIES
                            Conference Tote                     Branded Hotel Key
                                                                Card
                            $20,000
                                                                $12,500
                            Enhance your presence on-
                            site and go home with every         Make one of the first and
                            attendee! Your logo will be         longest impressions. At-
                            prominently displayed on            tendees will be introduced
                            every attendee’s conference         to your company as soon as
                            tote bag. This handy bag is         they check into the con-
                            perfect for transporting items      ference hotel and will be
                            while traveling.                    reminded of your company
                                                                each time they enter their hotel room. Key Cards will be
Ask our team about a multi-show bundle.                         provided to attendees staying at the conference hotels.

First Time Attendee                                                                         Wednesday’s Chair
Lounge                                                                                      Massages
$12,000                                                                                     $10,000
Sponsor the First Time                                                                      Help provide a spot of
Attendee Lounge and get                                                                     relaxation among the
exclusive access to the                                                                     hustle and bustle of the
newest group at the confer-                                                                 busy show by sponsoring
ence. Sponsor can provide                                                                   massages for attendees.
branded items for the                                                                       Audience engagement
lounge as well as staff the                                                                 opportunites are extensive
lounge, allowing for interaction and lead generation             as masseuses will be able to wear branded shirts.
with our newest attendees.

                            Thursday’s Chair                    Full Color Imprint
                            Massages                            Lanyard
                            $10,000                             $10,000
                           Attendees will breath a              Each attendee receives a
                           huge sigh of relief as they          lanyard during registration
                           relax in a massage chair,            and wears it throughout
                           all thanks to you! Spon-             the conference. Gain great
                           sor the massage chairs,              exposure by sponsoring this
                           staffed by professional              unique opportunity.
                           masseuses. Opportunity to
provide branded shirts for a higher level of engage-            Upgrade to a sublimation dyed lanyard for an
ment and exposure.                                              additional $500.

       2020 SCHEDULERS & DISPATCHERS CONFERENCE
              For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                11
ADDITIONAL SPONSORSHIP OPPORTUNITIES
                            Art for Hospitals                   Zen Zone
                            $8,500                              $6,000
                            Offer attendees the chance to       Give attendees a quiet
                            make a difference by giving         reflection place! NBAA will
                            them a chance to contribute         provide foot massagers and
                            to a work of art that will be       other relaxing elements in
                            displayed in a hospital at the      a quieter area in a meet-
                            conclusion of the conference.       ing space. Sponsor will be
                            Feature your logo at the paint-     recognized with signage
                            ing station as well as provide      outside the Zen Zone.
a representative to discuss your brand at the station.

Branded Paper Badge                                                                           Event Notebooks
Stock                                                                                         SOLD
$6,000                                                                                        Get your logo seen at ev-
Imagine everyone at the                                                                       ery show during a season
conference sporting your                                                                      by placing your logo on the
logo. Take advantage of                                                                       outside of our conference
this sponsorship and your                                                                     notebook! This is a full
company logo will appear on                                                                   season sponsorship that has
all printed attendee badge                                                                    great visibility!
stock.

                            First Time Attendee                 Paws for A Break
                            Challenge                           PENDING AVAILABILITY
                            $5,000                              Who doesn’t love a cuddly
                           As a first time attendee,            friend? Help bring adopt-
                           it’s easy to get lost in the         able puppies in the Char-
                           hustle and bustle. NBAA              lotte area to attendees by
                           provides a challenge for             sponsoring a puppy play
                           first time attendees to              area. Attendees will unwind
                           maximize engagement.                 twice a day, while cuddling
                           Sponsor will have opportu-           these adorable puppies.
nity to provide branding on paperwork as well as the            Provide branded bandanas for the puppies to sport
prize for the winner.                                           while romping around.

       2020 SCHEDULERS & DISPATCHERS CONFERENCE
              For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                12
ADDITIONAL SPONSORSHIP OPPORTUNITIES
                 Wednesday’s Surprise                Session Catch Box
                 & Delight                           Mircophone
                 $4,500                              $3,000
                 Attendees will return to            Get airborne! Foster inter-
                 find a special gift (supplied       active discussion and be
                 by sponsor) placed on their         the sponsor of the Catch
                 chairs. One lucky attendee          Box Microphone. Attendees
                 will receive a special prize,       will watch your logo soar
                 provided with sponsorship.          through the air as they toss
                                                     the microphone around the innovative session room.

                  BUILDING BRANDING OPPORTUNITIES

                                                     Building Inventory
                                                     Additional opportunities are available to expand your
                                                     brand recognition by sponsoring various items through-
                                                     out the Charlotte Convention Center, including esclator,
                                                     carpet, staircase and wall graphics as well as window
                                                     clings.
                                                     For information about these venue specific branding
                                                     opportunities, contact the sponsorship team to discuss
                                                     what might be a great fit for you!

2020 SCHEDULERS & DISPATCHERS CONFERENCE
   For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                  13
ADDITIONAL PRINT AND DIGITAL ADVERTISING OPPORTUNITIES
                                Banner Ad in NBAA                Prime Event App
                                Confirmation Email               Sponsor
                                $7,500                           $5,500
                                Reach attendees before           Be the first impression when
                                they head to Charlotte           attendees log into NBAA’s
                                and show your support            event app. Sponsor can
                                for SDC2020 by including         provide a full spalsh page ad
                                a banner ad in NBAA’s            that redirects to your web-
                                conference confirmation          site. This is great exposure
                                e-blast.                         and interaction with each
                                                                 attendee, every time they log into the app!

Banner Ad in NBAA’s                                                                           Banner Ad in NBAA
“Know Before You                                                                              Featured Sessions
Go”                                                                                           Email
$5,000                                                                                        $4,000
Gain high exposure and                                                                        Show your support for the
sponsor NBAA’s attendee                                                                       Schedulers & Dispatchers
“Know Before You Go” email                                                                    Conference by including a
blast. Pre-registered attend-                                                                 banner ad in one of NBAA’s
ee will receive an email                                                                      target email efforts to at-
with important information regarding the conference,              tendees.
and will be familiar with your company before arriving
on-site!

                                10 Second Image on                10 Second Image on
                                Video Wall                        Delish Food Court
                                $1,200                            $800
                                Gain exposure for your            With 60 impressions per
                                brand by providing a ten          hour, the visibility of your
                                second message, played in         message is extensive!
                                a highly trafficked area by       Provide branding in a highly
                                attendees with 60 impres-         trafficked area and maxi-
                                sions per hour.                   mize your exposure.
Five opportunities available.                                     Five opportunities available.

        2020 SCHEDULERS & DISPATCHERS CONFERENCE
               For the most up-to-date inventory, please visit www.nbaa.org/sponsorships                                14
ADDITIONAL PRINT AND DIGITAL ADVERTISING OPPORTUNITIES
                            Banner Ad in App                    Advertising
                            $995                                Interested in furthering
                                                                your brand recognition by
                            Show your support of the            placing an ad in BAI or on
                            Schedulers & Dispatchers            our website?
                            Conference by placing a
                            banner ad of your company           Contact our communi-
                            in the official NBAA Event          cations team to discuss
                            App.                                opportunities by emailing
                                                                communications@nbaa.org.

Must be a sponsor to take advantage of this offering.

       2020 SCHEDULERS & DISPATCHERS CONFERENCE
              For the most up-to-date inventory, please visit www.nbaa.org/sponsorships      15
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