2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...

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2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
2021 FALL PRODUCT
PROGRAM TRAINING
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
The Program itself is a learning
experience
                                   Why should troops participate in
                                   product programs?
Troops use money earned from
the program to go on fun           Why should girls and caregivers
adventures like travel and camp
                                   participate?

Troops use money earned to give    What is the value of this program to
back to their community            the girls
                                           -Troop money earning
                                           -Fun activities
The program helps fund the
entire Girl Scout Experience
                                           -Entire Girl Scout Experience
                                           -Giving back
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
2021Girl Rewards
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
Charm and              Theme                       Friendship Hydro Kit
Charm Bracelet         Necklace

                                                        Wireless
                                                                   REWARDS
                                                        Shower
           Penguin                                      Speaker
           Straw Set

                             *   Assorted Colors
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
LED Hanging
                 String Lights
                                                T-shirt

 Neon Light-Up
 Message Board                             Penguin
                                           Sleeping
                                 Penguin
                                           Bag
                                 Plush

REWARDS
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
Troop Proceeds
                  20% of all sales.

                   Cadette, Senior,
                 Ambassador troops
                   that opt out of
                 rewards will receive
                        25%.
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
Personalized Patch    • Girl chooses name, nickname or initials
                         for her patch
                      • Girl makes selection between two patch
                         backgrounds
                      • Opportunity to provide mailing address
                         after login
                      • Personalized patches ship directly to
                         girls as earned throughout the program
                     • Earned by:
                      • Sending 15+ Emails, Selling 4+
                         Magazines, and Selling 25+
                         Nut/Chocolate Items
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
Patches
Theme Patches

 Send 15 emails   Sell 15 nut & candy items   Sell 3 magazines

                                                                 8
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
2021-22 Fall & Girl Scout
   Cookie Crossover Patch

• As a Girl Scout member, girls work to create
  change and to spread kindness in the world
  around them.
• To earn this crossover patch, girls must:
  • Participate in the 2021 Fall Product Program by
     creating an avatar and sending 15+ emails.
  • Sell 250+ packages of cookies during the 2022
     Cookie Program.
2021 FALL PRODUCT PROGRAM TRAINING - Girl Scouts of ...
Care to Share
• Troops earn proceeds and girls       Customers make purchases to support
  earn special patch AND credit                           local food banks.
  toward other rewards.
• Sell 5 Care to Share items to earn
  the patch pictured.
                                                                              10
Getting Started
   www.gsnutsandmags.com/GSK

   Volunteer Access –September 15
   Program Begins –September 20
Girls offer a variety of items to family and
                                                f

friends in two ways
  • In-person using a nut order card.
  • Online sending emails and sharing link on
    social media to purchase magazines and
    nuts/chocolates.
In-person
 Nut/Chocolate
 Items
Delicious
selections
priced from
$6 - $12.
New products!
Tins
 Perfect for Gifts and Treats!

GIRL SCOUT TIN                   PENGUIN TIN              SNOW SCAPE TIN
Milk Chocolate Mint Trefoils     Peppermint Bark Rounds   Chocolate Covered Pretzels

                                                                                       13
Trophy Nut Online Exclusive Items
Direct ship online store offers the complete lineup of Girl Scout branded nut and candy items
plus many online exclusives. Some examples pictured.
Girl Online
Experience
CREATE A VIRTUAL LIKENESS
Creating avatars makes participating
fun and get results with PATENTED
Girl Scout platform
LaunchYour
             Campaign
  www.gsnutsandmags.com/gsk
                Girl Access September 20
Girls log in as a first-time participant or as a
                 returning user from last year
                Spanish experience available
Registering an Account

• Zip code validation        • Participant information   • Troop number selection or “I
  ensuring girl in correct     and secure password         don’t know/see my
  council                      setup                       Troop#/Group#”
                                                         • Participant can edit nickname
                                                         • Answer questions about girl
                                                           goals and what Girl Scouting
                                                           means to her
Personalize Her
     Earned by
 sending15 e-mails
                           Campaign
    and sell 4+

                          Girl designs her own virtual
magazines and 20+
nut/chocolate items

                       likeness choosing from over 3
                                 billion avatar feature
                                         combinations
                           Upload a photo or video to
                              share on your storefront
Promoting Her Campaign
• Girls share their online storefront link with
  family and friends by sending emails or
  “share my site”
     • Email is most popular option
     • 27% of online sales come from social media
     • Girls' business cards preprinted with their
       storefront code
     • NEW! – Share your store with family and friends
       using your smartphone
• Easier for returning girls with customer
  email addresses saved year over year
• Option to include last name so friends and
  family know who is sending the email
• Simplicity of one click renewals for
  customers previously purchasing
  magazines
Girl’s
Campaign HQ
Navigation tools for all aspects of the
program
    • E-mails/Social Media/Texting
    • Printable business cards with girl’s online
      store code
    • Manage paper orders (nut card sales entry)
    • Rewards earned and actions need to receive
      rewards
    • Door hangers with QR code and girl’s
      personal storefront code
    • Reports
    • Avatar’s room with troop photo                20
Customer Emails
Family and friends receive emails with links
to shop for magazines and nuts/chocolates
         and can hear the special message
       recorded by their favorite Girl Scout.

                                                21
Online
     Storefronts
 Customers can choose to
shop for magazines and/or
          nuts and candy.
                            22
Purchasing
Online
Nuts/Chocolates
• Customers have the option to
  choose girl delivered or
  direct ship.
• Customers pay for all
  products online at the time of
  checkout.
Entering Order
Card Items
Parents/girls enter the total of each item using the
nut order card into the M2OS system prior to
October 22.
Nut order card totals will be tabulated and added
to all online sales totals in reports.
All in-person nut orders must be entered into
M2OS system to be processed.

                                                       24
Reports
Reports Broken Out By Sales Categories
View All Girl Delivered Items Sold Online By
Customer To See Which Products To Deliver
Report Emailed To Parents At End Of
Program
Questions?
Volunteer Level
              Access
Helping Troops and Girls Do Great Things
         Volunteer Access September 15
Welcome to Your
Campaign
o Prior to Fall Product Program start,
  volunteers receive email invitation to M2
  operating system (September 15)
o Click link embedded in email to setup
  password
o After login, volunteers can return to
  council’s M2OS landing page                 28
Getting
Started
• Watch troop training video
• Create your troop leader avatar
• Within the M2 operating
  system (M2OS), launch
  parent/guardian email blasts
  announcing troop participation
  in the fall product program
• Manage nut card orders (after
  girl entry for any girls who
  didn’t enter their own paper
  orders)
• View reports
Parent and
Guardian Email
Blast
Troop Dashboard
• Headquarters for managing a troop campaign
• All program management tools on one site
   • Enter nut order card items
       • Click on girl name to enter order card items
       • If girl is missing, contact council to have her
         added to M2OS
   • Message the girls in your troop
   • Assist girls with reward choices
Girl Rewards
• Rewards are automatically
  calculated for girls.
• To view rewards, choose the
  Rewards link from the Troop
  Dashboard.
• If girls didn’t make choices,
  troop volunteers can make
  reward selections for them.
• Detailed reports of earned
  rewards available under Reports
  link or through the Delivery
  Tickets link.
Troop Banking &
Payments
• View troop financial information
  including:
   • Troop sales summary
   • Gross sales
   • Total paid online by customers
   • Total proceeds earned
   • Balance due council
   • Girl payments (if entered by
     troop)
Reports
Click the reports link from the troop
 dashboard to view total sales or
     sales by product category.
    Click a girl name to view the
 specific details of individual girls.
      Link on dashboard troop
    summary/amount due report.
Service Unit
 Dashboard
• Send messages to troops
• Manage troop admin users
• Manage/edit girl and troop products
• View troop financials and payments made to
  council
• Troop sales summaries
• Delivery tickets
• Product and rewards will be shipped directly
  to troop leader
                                                 35
Delivery
 Tickets
• Print delivery tickets
  by SU, troop or girl
• Available for
  products and
  rewards for easier
  picking and packing
• Option to include
  financials
Volunteer
  Patch

Troop Fall            Service Unit
Product Chairs        Product Chairs
Earned by sending
the Parent/Guardian
email AND $1,250 in   Earned for $1 in total
total Troop sale.     Service Unit sales.
Questions?
Important                                           Last day for
                                                    parents to
                                                    enter paper
                                                                        Last day for
                                                                        SU to enter

Dates                           Program
                                begins
                                                    orders in
                                                    M2OS
                                                                        orders in
                                                                        M2OS
                                                                                            SU Nut
                                                                                            Deliveries

VolunteerAccess –September 15
                                  20 Sep.             22 Oct.                24 Oct.             15 Nov.

                                            22 Oct.                23 Oct.             30 Nov.

                                          In-person girl      Last day for        Online orders
                                          order taking        troops to           for Direct
                                          ends. (Online       enter orders        Ship Nuts and
                                          Girl Delivered      in M2OS for         Magazines
                                          ends on             girls               ends
                                          10/24).

                                                                                                           39
What’s Next?
1. Remind troops and parents to read the Product Power Connection.
   The weekly e-newsletter that arrives each Tuesday via email.
2. Remind troops to login to M2OS, watch training video and create
   their avatar. Girls love to see troop leader’s avatar!
3. Encourage troops to send the Parent/Guardian launch email to
   participants.
   • Girls setup their own campaign on M2OS, so troop leaders
        don’t need to.
4. Emphasize the simplicity of online girl delivered items.
   • Money collected online and items automatically added for the
        girls.
   • Girl simply deliver the items.
                                                                     40
Rise Up with Girl Scouts of Kentuckiana
Festival Information
Try samples the new cookie ‘Adventurefuls’ and Fall Product. See Fall and Cookie Product Program rewards,
play games, earn prizes, sign up for or renew your membership, get 20% off on your uniform at the mobile Girl
Scout Shop. All events are outdoors.

Saturday, September 11, 10am-12pm EST                           Fall Product Virtual Rally
Towne Mall, Elizabethtown                                       October 5, 2021, 6:30 PM—8:00 PM Eastern
                                                                Free
                                                                Rise up! Celebrate the Girl Scout sisterhood and
Saturday, September 11, 4pm-6pm EST
                                                                learn the five skills of the Fall Product Program
Stock Yards Bank Clarksville, Indiana                           and receive a Fall Product rally patch to
                                                                commemorate your experience. Parents and
Sunday, September 12, 1pm-3pm CDT                               troop leaders are encouraged to join to learn
Greenwood Mall, Bowling Green (Kona Ice will be there!)         insider tips on a successful Fall Product Program
                                                                season straight from our council’s experts. This
Friday, September 17, 5pm-7pm CDT                               is a fun and a great way to earn startup funds
Kentucky Oaks Mall, Paducah                                     for your troop!

Saturday, September 18, 9am-12pm CDT
Owensboro Farmer’s Market
Questions?
Diana Clark
dyclark@gskentuckiana.org
502-716-7236

Brooke Slone
bslone@gskentuckiana.org
502-716-7230

Girl Scouts of Kentuckiana
Volunteer Care
888-771-5170

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THANK YOU!
WE APPRECIATEYOU!

FOR YOUR CONTINUED SUPPORT OF GIRL
SCOUTING AND THE FALL PRODUCT
PROGRAM. WE LOOK FORWARD TO A
SUCCESSFUL 2021 FALL PRODUCT PROGRAM!
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