BUSINESS - A GUIDE TO UNDERGRADUATE STUDY 2021
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BUSINESS A GUIDE TO UNDERGRADUATE STUDY 2021 Accountancy Financial planning Marketing Advertising Human resource management Property economics Economics International business Public relations Finance Management
Business
for a changing world
Technology has transformed the way businesses operate.
Contents
To succeed in rapidly evolving environments, business
04 Why study with us?
professionals need to lead change rather than respond to 06 Make your career future fit
07 Support for success
disruption. The future belongs to agile thinkers with advanced
08 Work integrated learning
business knowledge and the experience and insight to exploit 10 Go global
emerging opportunities. 12 Beyond the classroom
14 Study in the heart of the city
15 Scholarships
With a QUT business degree, you’ll thrive in the dynamic
16 Corporate Partners in Excellence
business environment and forge a future that will take you scholarship program
forward with confidence. Develop skills and knowledge to
19 Business degrees
ethically and sustainably shape the future of twenty-first 20 Bachelor of Business
century business and learn to think creatively and critically. 22 Flexible study options
24 Accountancy
Gain real-world experience that will equip you to succeed
25 Advertising
in business, locally and globally. 26 Economics
27 Finance
Read on to see how we’ll prepare you for the future. 28 Financial planning
29 Human resource management
30 International business
31 Management
Take the quiz 32 Marketing
If you are still considering your study options, take the 33 Public relations
Match My Skills quiz to find a future that matches your 34 Bachelor of Business—International
interests and skills. 36 Bachelor of Business
Dean's Honours Program
38 Bachelor of Property Economics
41 Double degrees
42 Business double degrees
44 Diploma in Business
45 Your application
47 Business at a glance
The Queensland University of Technology (QUT) acknowledges the Turrbal and
Yugara, as the First Nations owners of the lands where QUT now stands. We
pay respect to their Elders, lores, customs and creation spirits. We recognise
that these have always been places of teaching, research and learning. QUT
acknowledges the important role Aboriginal and Torres Strait Islander people
play within the QUT community.
Australia's first In the top Rated 5 stars Ranked 4th 89% of QUT More than Most popular More founders
business school 1% globally for overall nationally business 80 overseas business of startups
with triple for business and experience for both for overall graduates partner degree in have studied at
undergraduate
international economics
and postgraduate
quality educational were employed institutions Queensland QUT than any other
accreditation experience Queensland
programs four months after
The Times Higher in 33 countries in 2020 QUT’s university
graduation
Education World QILT Student Bachelor of
The Good Universities Business received 2018 Startup Muster
University Rankings by Experience Survey
Guide 2020 QILT Student
subject 2020 the most QTAC first annual report
Experience Survey
preferences of any
business degree
2 3
Why study with us?
Be prepared for tomorrow’s We also offer one of the few specialised
real world property economics courses in Australia.
As a graduate of this course, you will
In today’s rapidly changing world, you
have many career opportunities in
need to develop business capabilities
property valuation, property development
for the future. A QUT business degree
or property consultancy, as well as
will prepare you for contemporary
banking and finance, real estate and
The QUT Business School is Australia’s and emerging careers across multiple
other industries.
first business school to attain triple industries. You will develop skills in
accreditation by international critical thinking, problem solving,
accrediting agencies: the European professional communication, digital Customise your study
Foundation for Management and technological fluency, teamwork, Design your course to suit your interests
Development (EFMD) and the American and global citizenship, and engage and career goals. Find out more about
Association to Advance Collegiate with academic and industry experts in broadening your studies with a second
Schools of Business (AACSB) for all our real-world contexts. Our work integrated major, minors and extensions on page
business courses, and the UK-based learning program goes beyond an 22. A business degree is a natural Create a brighter future
Association of MBAs (AMBA) for our internship and gives you experience complement for many other disciplines—
I chose to study a Bachelor of Business with a major in public relations
MBA programs. Less than one per cent in analysing and solving real business double your career opportunities by and a minor in Indigenous knowledges because I am passionate
of all business schools worldwide have problems in the workplace before choosing one of our many business about creating a brighter future for young Indigenous Australians.
achieved triple accreditation and we are you graduate. double degree options. (see pages 42– As part of my degree, I have undertaken four internships with NAB,
proud to be part of this elite group. 43), or deepen your knowledge through Inala Youth Service Communications and Queensland Government.
QUT business graduates enjoy a high
an honours or masters degree. Studying this degree has provided me with the knowledge, experience
employment rate and diverse career
A quality-assured education and skills I need to succeed in the industry.
opportunities in Australia and overseas. If you want to travel overseas and
Our triple international accreditation study, consider the Bachelor of Melita Hegarty
They are recognised by employers for
Public relations graduate
means you can be sure that your course their flexibility, real-world knowledge, Business—International.
and your lecturers are of the highest contemporary business skills and
standard, and that your degree will professional know-how.
be recognised internationally as being
awarded by a high-quality school. To
be accredited, our programs, staff and
engagement with the business and
academic communities, nationally and
internationally, are regularly assessed
and must meet rigorous international
quality assurance processes.
International and local business
excellence and know-how
The QUT Business School maintains
strong connections with the local,
national and international business
communities. Industry representatives
regularly advise us on the content of An incredible
our programs, which ensures that you
experience
will develop the skills and capabilities
businesses want. I have been very lucky to have
had the experiences I did through
Because Australia is part of a global the QUT Business School. The
business community our degrees international case competitions
include internationally relevant material. taught me to think quickly
Lecturers with international experience and critically, and provided
and students from more than 60 opportunities to pitch viable
countries add a global perspective solutions to real-world businesses.
to your studies. Our students also I finished university with lifelong
travel abroad to study at our many friendships made with people from
international partner institutions, around the world and at home.
increasing their global employment I could not rate QUT Business
School highly enough.
opportunities.
Geordie Williamson
Marketing and IT graduate
4 5
Make your career future fit Support for success
As a QUT business graduate, you’ll Create your own business programs. These programs will expose We are here to help Career planning and to find part-time and full-time work
be equipped to launch you career in you to a variety of entrepreneurship assistance opportunities, drawing on the extensive
Drive your career by creating your A common misconception about
diverse and complex environments best practices such as pitching, primary connections the QUT Business School
business, social enterprise or alternate university is that you have to do it ‘on During your studies, career development
within general and specific business market research and prototyping enjoys with the business community.
revenue stream while studying. your own’. You will be relieved to know support is available from expert staff
fields. You’ll be prepared for current without coding. QUT students are the Annual career fairs and frequent
that we offer many proactive and timely who provide workshops on résumé
and future demands of work, further QUT foundry only participants outside of MIT to employer campus visits give you access
support services to help you succeed. writing, interview techniques and
learning, and continued personal and attend these programs. to organisations promoting their
Find your entrepreneurial community You will have access to a range of free other career development skills. The
professional development. employment opportunities to help you
and collaborative working space in services within your course content and QUT CareerHub portal can be used
our Gardens Point and Kelvin Grove Add entrepreneurship to your launch your career.
outside of class including:
Build your professional portfolio foundries. To develop your business business degree
Your time with QUT will be packed with ideas, you can attend entrepreneurship With our entrepreneurship minor, you • language and learning support such
real-world opportunities to develop events including Startup Weekends, will be supplementing your studies as as writing and assignment feedback,
your capabilities to shape the future Spark and Next Level development well as your business ventures by honing study and presentation skills
of twenty-first century business. Our programs, or book in time with our your entrepreneurial mindset. These • IT, maths and science support such
courses are designed to give you entrepreneurs-in-residence, mentors as understanding course content,
authentic and innovative learning and community managers for
courses focus on creativity, resilience
and innovation—the key drivers for developing STEM skills and guidance
The sky is the limit
experiences that translate to real- coaching. You don't need to have an success and personal development as with assessment items I loved that the way we learnt was practical in real-world
world business environments. You’ll idea to get involved, you just have an entrepreneur. • leadership and development such as situations. QUT encourages all students to proactively
pitch to real businesses, explore live to be open to entrepreneurship. attending workshops, conferences reach out to companies and mentors. My course
cases, apply insightful frameworks and equipped me to tackle any challenge in my career with
and volunteering on campus to
MIT programs skill and professionalism. I am now the Founder and CEO
generate solutions to contemporary understand your leadership style,
of PepTalkHer—we are on a mission to close the gender
business problems, supported by QUT’s For two weeks, you could travel to the skills and strengths
pay gap and working with Fortune 500 companies to
Business Advantage professional skill USA and go to Massachusetts Institute • HiQ support centres that are your one retain and supercharge high-potential leaders.
development program and career of Technology (MIT) to participate in place to go for all general enquiries
either StartMIT or MIT Fuse immersive Meggie Palmer
development services. including application, enrolment, Advertising, public relations and journalism graduate
admission, fee and library assistance
• dedicated study spaces, tutors,
cultural support and scholarships for
Aboriginal and Torres Strait Islander
students through the Oodgeroo Unit.
These services will help you achieve your
version of success and develop your
personal mindset, professional identity
and academic capabilities.
Peer support
The Student Learning Adviser (SLA)
program is run by the QUT Business
School to help students achieve their
study goals through peer support. Our
SLAs can assist you with your units,
assignments or exam preparation
questions. As these advisers are also
business students, they will understand
your concerns and questions, and have
Future fit your career the experience and ability to answer
As the senior communications manager at The them. SLAs are available in each study
Durst Organization, I work within the marketing area to provide detailed advice on how
team to develop and drive the strategies, tools and to improve your assessments.
communications needed to convey the organisation’s
Throughout your studies the helpful
brand, position properties, promote available space
and enhance the resident and tenant experience. staff from QUT Business School will be
It’s fast paced, varied, and I love what I do. QUT available to answer your questions and
successfully incorporated practical, real-life case provide you with personalised support on
studies to elevate my overall learning experience and services including admission, enrolment,
ensure relevance to my future career. and managing your progress.
Kate McBain
Marketing and public relations graduate
6 7
Work integrated learning
QUT business students learn by Business capstone: Real entrepreneurs. It will prepare you for You will collaborate with other students
engaging with industry and community the challenges of your future career from your study area and work with an
World Ready
partners. Work integrated learning and the changing world of business. industry or community partner under
All undergraduate business students the supervision of an academic team.
is part of every business course and
complete the business capstone unit,
involves authentic activities that allow Placements
Real World Ready. This unit enables
you to apply and hone your growing International experiences
you to develop your own professional You can gain practical experience while
business knowledge. These learning You can participate in a study tour as a
identity and refine your transferable you study as part of an elective unit
experiences combine coursework and work integrated learning experience and
skills and personal strengths. You linked to a work integrated learning
assessment with practical application receive academic credit. With academic
will work individually and within an placement. This is usually offered as
in real-world settings.
interdisciplinary team on a work an internship relevant to your major. staff, teams of students have visited Network with professionals
Work integrated learning is delivered integrated learning project. Teams Through your placement you will apply leading advertising, public relations
The internship I took as part of my course allowed me to network
in many ways including capstone develop and pitch ideas and innovations the knowledge you have learnt and will and digital agencies in Hong Kong and with industry professionals and gain an understanding of the
experiences, placements and to answer a challenge posed by an gain a real-world context for your future Singapore. Others have visited Europe to work environment in my chosen field. This experience led to a
internships, and project-based units. industry or community-based partner. studies. You will emerge as a reflective see behind the scenes in marketing some full-time position once I graduated. In 2018 I was a recipient of
All of these activities give you valuable You will implement and extend the professional who is better prepared for of the world’s great brands. the BBM Youth Support Award, which recognised my drive to
opportunities to engage with industry knowledge and skills developed through the world of work on graduation. continue to learn and develop in my chosen field.
Using digital tools to support
and community partners, both your studies, collaborating with other collaboration and learning, some of our I am now the Events and Partnerships Coordinator in the Clients
individually and in teams. and Markets team at BDO in Brisbane, using the skills developed
students and being guided by academics Projects students have worked across a semester
throughout my studies and work experience to drive client
and industry-based coaches. The Real in virtual teams with students from
You may be involved in a work experience and support business development.
World Ready unit was designed and University of Minnesota on an authentic
integrated learning project in response
is delivered by a team of academics, case in human resources. Katie Delaney
to a current challenge or opportunity Marketing and public relations graduate
learning designers, students and alumni,
for an organisation.
along with leading employers and
Take advantage of opportunities
QUT provided invaluable support to me throughout my
Put your studies into practice studies. By taking advantage of flexible course options
I was fortunate to have the opportunity to live in the US
I became involved in QUT’s work integrated learning program through studying an experiential while working on a startup, and to undertake internships
learning unit focused on innovation. As part of this experience I had the opportunity to intern in a variety of professional services and investing roles
at Deloitte Australia in their strategic consulting division. I expanded my professional network, in Australia. QUT supported me in pursuing these
interacted directly with clients and put my classroom learnings into practice. This proved opportunities, which in turn helped position me for
invaluable for my personal development, and led me to a role with Deloitte after graduating. a graduate role at a global investment bank.
Jessica Bohan Jack Nolan
Economics and international business graduate Finance and law graduate
8 9
Go global
Gain an advantage by adding Make your CV stand out just take our word for it. Check out Business case competitions QUT has been one of the most active institutions
globally on the case competition circuit:
international experience to your degree what current and previous exchange
Participating in an overseas study As a QUT business student, you can join one of the world’s
with an outstanding choice of countries, students have to say about their
100 competitions
program requires initiative, commitment in
more more
most successful business case competition teams—testing
than than
cultures and contexts. overseas adventures at 18 different countries
and flexibility. These are all qualities that your skills and networking with business students from
blogs.qut.edu.au/gone-global/
employers value highly, so the skills you
150 business
across the world. Case competitions involve students from schools
Exchange and develop while overseas can give you an leading national and global business schools competing competed against
short-term study edge in the job market. More information to develop solutions to complex business problems. We
Explore different cultures, gain
rewarding experiences and take the
The time of your life For more information visit
qut.edu.au/business/study/go-global
sponsor and coach our students, and have developed a 500 students involved
strong reputation, recently winning events in Canada,
opportunity to establish an international
network to enhance your career
These experiences will give you stories
and memories for a lifetime. But don’t
USA, Singapore and Thailand.
35% podium finishes (1 , 2 , 3 ) st nd rd
prospects. The QUT Business School
partners with more than 80 leading
business schools around the world.
Exchange and short-term study
programs run from two weeks to 12
What global experiences did QUT 16
months and can be credited towards Business School students have in 2019? research
opportunities
your QUT degree. 47
students participated
You can also gain international work in competitions
experience by linking your exchange
with an international internship.
241
student 10
530
exchanges professional development
Opportunities in this area are growing opportunities
each year and will give your résumé a
8
competitive edge. students participated
in international
You will also have the opportunity to internship and
programs in 2019. volunteering exchanges
participate in international conferences,
events and competitions.
94
short-term study
placements
International double degrees 114
study tours
Gain a second bachelor degree from
one of our select overseas partner
institutions in addition to your QUT
business degree. The Bachelor of
Business—International program
provides the option to complete two
internationally recognised degrees in
four years. For more details refer to
pages 34—35.
Benefits of
A range of international
international programs opportunities
Communicating in a new language My best university learning experience at
QUT so far has been a case competition
Most partner universities teach in in Canada. I met students from all over
English, however you could use this the world, experienced Canada for the
opportunity to learn a new language first time and learnt invaluable career
Gain confidence
or improve your high school foreign and life skills. I also participated in
language skills by practising it with a three-week immersive program in I wanted to leave my comfort zone and challenge
native speakers while overseas. China with one of the world’s largest myself by living in a different country. Vienna is
ICT companies, Huawei. My experience an incredibly interesting place—there was always
You may like to prepare for your in a tech-themed business competition something to explore. I had to develop my German
exchange and communications in your contributed to my successful application language skills and be flexible in my approach
host country by incorporating language for Canstar’s inaugural Future of Finance to problem solving. This experience taught me to
studies into your degree as a second scholarship, which recognises students be more self-assured and independent—traits an
major, minor or electives. Plus, you will who are passionate about the future of employer would look on favourably.
enhance your international career finance and technology industries. Leah Dugdale
options. For more information about Osman Branjerdporn Economics and law graduate
studying a language refer to page 22. Finance and IT student
10 11
Beyond the classroom
Make the most of your university AIESEC
experience by getting involved in a
The QUT Business School hosts a
variety of real-world learning and
chapter of AIESEC, the world’s largest
development opportunities available to
student-run organisation. Present in
our students. Some of our programs are
over 110 countries and territories and
exclusive to the QUT Business School.
with more than 80 000 members,
AIESEC provides a platform for
The Business Advantage youth leadership development. Visit
Program aiesecaustralia.org
Develop your personal and professional
skills and enhance your workplace Enactus
competitiveness by taking advantage Join the world’s largest university-
of this free program available to all based, free-enterprise organisation.
business students. Develop your leadership, communication
Short modules are delivered by guest and teamwork skills while creating and
presenters, including industry experts implementing community outreach
and community leaders. projects that improve the quality of life
for people in need. Apply to join the
The modules are highly interactive
team at enactusqut.com
and offer you the opportunity to form
valuable connections. You will receive a
certificate for any completed modules to
Sponsorships
Nations proceedings. Approximately and address global concerns regarding
add to your résumé. Enjoy opportunities to attend local 250 university students from around the plight of those experiencing
and international events, and research Australia gather in Brisbane and extreme poverty.
While module offerings can change
seminars, or hear from international represent a country on mock UN
from semester to semester, here is a More than 800 students • HR Connect guest lecturers, as well as build your Global Voices
sample of what may be available: committees with the aim of debating
participated in 27 • QUT Accountancy Students’ networks and industry contacts. and resolving international issues. The QUT Business School has partnered
• speaking with influence Business Advantage Association (QUTASA)
Recent activities include:
with non-profit organisation, Global
• mastering self-awareness for University Scholars Voices, to give a business student
modules in 2019 • AMPed (Association for advertising,
development marketing, public relations and Brisbane Model United Nations Leadership Symposium the opportunity to be a part of its
• developing your entrepreneurial idea international business students) Conference (BrisMUN) The University Scholars Leadership funded youth delegations engaging
• optimising your LinkedIn
Student associations Symposium is a humanitarian with international policy. Previous
• QUT Consulting Society The Brisbane Model United Nations
• building business resilience Student associations can help you meet Conference (BrisMUN) is a three- leadership program, held in the Asia- international delegations have attended
• QUT Economics and Finance Society
new friends, gain access to industry day academic simulation of United Pacific region, where outstanding the WTO Forum in Geneva, Switzerland
• ignite your inner entrepreneur (EFS)
events and add to your university university students can learn, explore and the OECD Forum in Paris, France.
• high-powered presentations • QUT Women in Business.
experience. Whatever your business
• how to outperform in your next In addition, you can join sporting, hobby,
major, there is a student association for
job interview political and special interest groups to
you. These include:
• the art of the tailored résumé. socialise, have fun and learn new skills.
• Business and Management Student
Association (BAMSA)
For more information, visit qut.edu.au/
business/study/real-world-learning
QUT foundry
At QUT we seek to amplify your
degree through the development of
your entrepreneurial skill set. The QUT
foundry is the perfect place to meet
fellow budding entrepreneurs, and Create business connections
like-minded students from across the QUT provided me with the perfect platform to become an
university interested in learning about entrepreneur. Throughout my degree I had opportunities
and practising entrepreneurship. With to network and build my connections. I made sure that
events like Ideas Launched, mentors I attended events organised by all the business societies
and experts for you to meet, and other when possible. Simple things like attending QUT Accountancy
learning opportunities and programs, Students’ Association events meant that I knew the people
within the society, and had a network of contacts when
QUT foundry is the place to co-work on
I started my business.
entrepreneurial ideas and is the hub for
all things entrepreneurship at QUT. Dhilukshan Ramalingam
Accountancy and finance graduate
12 13
Study in the heart of the city Scholarships
QUT has campuses in central Brisbane Business students have exclusive • bookshop and retail outlets QUT provides scholarships to support Check your eligibility and apply at Scholarships for
at Gardens Point and Kelvin Grove. access to some facilities in Z block • Oodgeroo Unit you and recognise your achievements. qut.edu.au/study/business-academic- low-income students
such as the Balcony on 9, a business • QUT foundry Our scholarship programs are designed excellence-scholarship
All QUT Business School courses are In 2021, the Equity Scholarships Scheme
lounge with rooms for group study and to inspire academic excellence and to
offered at the Gardens Point campus, • licensed bar has around $4 million in scholarships,
however you may need to attend
a kitchenette, and a student lounge
• Gardens Theatre
connect you with real-world experience Scholarships for Aboriginal and bursaries and computers available for
with open access to computers, cafés, that complements your degree. Torres Strait Islander students
classes at Kelvin Grove campus for • QUT Art Museum people who need financial help. All low-
study areas, televised news and digital
electives or double degrees. Our For information about Corporate The QUT Business School is committed income students who plan to study at
announcements about what’s on in the • Old Government House including
campuses are linked by free shuttle Partners in Excellence and Dean’s to developing better access to university QUT in 2021 are encouraged to apply
QUT Business School. William Robinson Gallery
buses. Visit qut.edu.au/campuses- Honours scholarship programs, refer education for Aboriginal and Torres for Equity Scholarships.
• medical centre and counselling
and-facilities Facilities at Gardens Point campus to pages 16–17 and 36–37. Strait Islander peoples to increase
• esports arena
include: opportunities to participate and Scholarships for
• childcare centre.
Gardens Point campus • Economics and Finance Scholarships for high achievers succeed in their chosen field of study. international students
With more than 28 000 students, Bloomberg Lab QUT’s Excellence Scholarships and The Getting Started in Business The QUT International Merit Scholarship
Gardens Point campus is a prime • 24-hour computing laboratories Sport Scholarships are awarded to Indigenous Scholarship supports is valued up to $29 000 and is available
location in Brisbane’s city centre beside • cafés and food court students who have demonstrated exceptional school leavers to make the to international students studying
the Brisbane River, City Botanic Gardens • indoor FINA-standard, 50-metre outstanding achievement in academic, transition from school to university, with in Australia and overseas. Scholars
and Parliament House. swimming pool and a gym sporting or creative fields. As well $4000 paid in their first year to assist with are identified upon admission and
as financial support, students have the cost of living, relocation, textbooks or receive a 25 per cent scholarship for
access to leadership and development other study-related expenses. all course fees, provided a minimum
activities, and the opportunity to build grade point average is maintained
The Laurie Cowled Indigenous Business
professional networks. throughout the course. The scholarship
Scholarship supports female school
leavers and TAFE graduates who have a is available for direct entry into the
Business Academic genuine financial need with $5000 paid Bachelor of Business and double degree
Excellence Scholarships towards deferred tuition fees (HECS– programs. Visit qut.edu.au/study/
HELP) and study-related expenses. fees-and-scholarships/scholarships/
Qualify for a Business Academic
international-merit-scholarship
Excellence Scholarship worth $5000
Indigenous Commonwealth Scholarships
when you graduate from school with
are available through the Equity
an ATAR 98.00–99.95 (excluding Visit qut.edu.au/business/scholarships
Scholarships Scheme for Aboriginal
selection rank adjustments) and for the full range of scholarships and
and Torres Strait Islander students who
nominate the Bachelor of Business, application closing dates.
are from low-income backgrounds or
Bachelor of Business—International or
experiencing financial hardship. Other
a business double degree as your first
scholarships are also available.
QTAC preference.
Financial support
In addition to Equity Scholarships, I was fortunate
to receive the Laurie Cowled Scholarship for female
Indigenous business students. The scholarships
have given me enormous financial support so I
can dedicate my time to furthering my studies and
remain in Brisbane for my degree. It also gives me
the opportunity to pursue worthwhile extracurricular
activities and give back to my community.
Kathryn Dorante
Economics and law student
14 15
Corporate Partners in
Excellence scholarship program
QUT Business School’s Corporate The CPIE program will allow you to Applying for entry
Partners in Excellence (CPIE) work with other talented students and
You must be a current Year 12 student
scholarship program is our premier will develop your presentation, project,
at an Australian secondary school in
offering for students with an excellent networking and leadership abilities in
2020 (or in 2019 with no other university
academic record and demonstrated real-world settings.
studies undertaken) and apply through
leadership potential.
QTAC for a place in a QUT business
You will have the opportunity to apply CPIE advantages degree. You then need to apply directly
classroom knowledge in two high-quality Generous financial support to the QUT Business School for a place
industry, commerce or government in the CPIE program.
You will receive a total of $36 000 over
internships that are very different from
three years towards your course fees, To be successful in your application
each other, by design. CPIE interns
textbooks and other study-related you need to accept an offer into the
consistently report that this immersion in
expenses. You must maintain a grade Bachelor of Business single or double
the world of work develops their maturity
point average of 5.5 on QUT’s 7-point degree program and achieve an ATAR
in professional protocols, increases their
scale throughout your studies to retain of 92.00–99.95. Please note, the Dean’s
knowledge of systems and applications,
the scholarship. Honours Program and the Bachelor of
and gives scope for meaningful
Business-International are not aligned
contribution to a top-tier firm. Career head start
You will develop contacts with employers,
to this scholarship. QTAC selection rank Tailored internships
As a CPIE intern you will be treated adjustments do not apply.
as a valuable professional. You will be completing two 15-week, full-time I was fortunate to receive the Corporate Partners in Excellence scholarship, which
The program is available to Australian included two four-month internships with QUT’s esteemed corporate partners.
embedded in a team, given coaching internships as part of your degree, and
citizens and permanent residents only. This program gave me the opportunity to experience practising as an accountant
support and training, and have the graduate with a strong network of peers.
in different types of firms. The scholarship was also a substantial help financially,
opportunity to negotiate internship You will also benefit from the opportunity For more information visit qut.edu.au/
as it helped me cover the costs of my course, textbooks and other materials.
goals within a formal performance to participate in contemporary business business/scholarships or contact the
seminars and functions. QUT Business School Scholarships and Paolina Di Trapani
review structure.
Accountancy graduate
Prizes Coordinator on 07 3138 4632 or
email bus.scholarships@qut.edu.au
2020 corporate partners
This scholarship has been made possible through the generous sponsorship of our 2020 corporate partners:
Gain the experience you need
QUT’s CPIE scholarship program lit the pathway to my
professional career. Following a successful term of work
experience, I was contracted by my host organisation
in the corporate communications field before I had
graduated and later landed a permanent position.
I have worked on major customer and community
campaigns, disaster relief events and strategic
initiatives, and I am confident QUT provided both the
industry exposure and experience I needed
to effectively enter the workplace.
Holly Lister
Public relations and integrated marketing
communications graduate
16 17Business degrees
Our business degrees ensure you can step into your career with confidence.
Problem solve in a way no computer can and craft your business mindset with
a QUT business degree.
QUT’s business degrees are uniquely designed to inspire students to realise their
full potential, to think entrepreneurially, and to ethically and sustainably shape the
future of twenty-first century business.
You’ll undertake focused and authentic study in your chosen business discipline,
and engage with the real world of business through work integrated learning,
case studies, projects and placements.
Our academics and teaching staff possess industry know-how and create world-
class research, frequently appearing on the national stage in media such as the
ABC, TIME Magazine, The Conversation, Channel 9 News and The Project.
Whether you aim to pursue a career in the international business community
or create your own business locally, you’ll graduate equipped with a suite of
professional capabilities ready to ignite your business career.
• Bachelor of Business
• Bachelor of Business—International
• Bachelor of Business Dean's Honours Program
• Bachelor of Property Economics
• Double degree options
Award-winning teaching staff
At QUT you’ll learn from internationally recognised, industry-engaged and award-
winning lecturers. Among them is Associate Professor Amisha Mehta, a risk and crisis
communications specialist who was recognised by the highest national university
teaching awards program, the Australian Awards for University Teaching. Amisha
creates learning experiences that leverage real-world risk and crisis uncertainty to help
students develop real-time communication and decision-making skills. Amisha seeks
to resolve real-world challenges identified by industry research in the classroom. This
means that QUT students receive award-winning, industry-relevant training that leads
the way in crisis communication.
18 19BACHELOR OF
Business
2020 selection rank (including adjustments) 79.00 | QTAC code 413021 | Campus Gardens Point
Duration 3 years full time, 6 years part time ❏ | Assumed knowledge English and for accountancy, economics, finance, financial planning
and marketing: Maths | Offer guarantee 93.00 | Entry February and July
Career confidence How does a second major work?
Second majors–6 units
QUT’s Bachelor of Business degree A second major is a sequence of units
• Accountancy
equips you to confidently enter the in a study area, designed to extend • Advertising
modern business world. It combines key the breadth of your studies and • Business regulations
business research and contemporary complement your primary major. You • Chinese-English translation and
interpreting
business best practice, and sets can choose a second major from any
• Economics
demanding standards to create your of the business major study areas, plus • Finance
future career options. many other specialised areas. Subject • Forensics
area coordinators and school staff can • Human resource management
• Integrated marketing communication
Design your degree help you choose a second major.
• International business
You can tailor your studies to suit your • Language
interests and career aspirations through Minors and extensions • Management
• Marketing
your choice of major and second major, A minor combines your major with a
• Public relations
minor, extension or optional units. second complementary area of study
that can be chosen from business or
Minors–4 units
Your business degree consists of other study areas. Extensions provide
further depth in your primary major • Accountancy
three parts:
• Advertising
study area.
• Applied economics
Part 1–Core units • Business regulations
Business core units provide an essential
Choose from the following: • Entrepreneurship
• Finance
foundation, giving you the skills and
• Forensics and data analytics
capabilities you need to succeed in Primary majors–8 units • Human resource management
business.
• Accountancy • Integrated marketing communication
• Advertising • International business
Part 2–Primary major units • Economics • Language
• Finance • Management
Your major is your main area of study.
• Financial planning • Marketing
Choose one of 10 study areas available.
• Human resource management • Public relations
• International business • Quantitative economics
Part 3–Complementary study units • Management • Tourism and entertainment
• Marketing marketing
Customise your degree to match your
• Public relations
interests and career goals by adding:
• a second major
• a minor or extension Extensions to primary majors–4 units Start your studies mid-year
• a range of optional study units. • Empirical finance (for finance majors)
You can commence this course in
• Marketing (for marketing majors)
• Professional accounting February or July, giving you the flexibility
accreditation (for accountancy to start studying as soon as possible.
Choose your main area of study majors) Prepare for a global career
• Regulation and tax (for accountancy
You will select a primary major from
majors)
Double degrees Sam Senior represented QUT at international business case
the 10 available study areas. Your competitions in Hong Kong, Singapore, Vancouver, Los Angeles
Expand your career options even further
major will become the focus of your and Montreal. He also won Australia’s CPA Big Break Project
by combining a business degree with a
business degree. after tackling a real-life business challenge for the Make-
degree from another faculty. For further
A-Wish children’s charity. Sam is now working with Bain &
information see pages 40–43.
Company in San Francisco.
I’m lucky enough to work in the heart of Silicon Valley and
help solve the hardest strategic problems for some of the
world’s biggest tech companies. QUT’s global connections
and international business competition experience really helped
my career take off.
❏
Evening classes may not be available.
20 The selection rank is a good indication of the equivalent ATAR. For more detail about this course and entry requirements, see pages 45-49 or visit qut.edu.au/study 21Flexible study options
Majors, minors and extensions marketing, public relations or advertising Professional accounting
majors. Adding a stronger emphasis accreditation
You can study any of the 10 business
on communications skills will see you
majors as your second major, select a This extension for accountancy majors
well positioned to work in a variety of
university-wide major or choose from contains additional units to provide
industries, whether your interests lie in
the following options. further depth in your accountancy
consumer goods, service industries, the
studies. It enables you to meet the
public sector or charity organisations.
Business regulations academic entry requirements for CPA
The business regulations second major Australia, Chartered Accountants
Language studies Australia and New Zealand (CA ANZ),
or minor for non-accountancy students
Language proficiency is an asset when and Institute for Public Accountants
has been designed to cover key laws
competing for a career in a globalised (IPA) in their respective professional
and regulations affecting organisations.
economy, and multilingualism is vital programs, and signals commitment
These include taxation law, corporations
to the economic and cultural health within your chosen field to employers.
law, superannuation, governance
of Australia. Through the study of a
and financial planning. Units dealing
language, you will have the opportunity Quantitative economics
specifically with workplace and industrial
to develop global knowledge, cross-
relations are also included in this This minor is designed for non-
cultural understanding and foreign
second major to provide you with critical economics majors and is particularly
language skills, enabling you to
experience in applying regulations and suitable if you want to develop
apply your business capabilities in
standards to real-world contexts. quantitative economic modelling skills
international contexts. For information
that are transferable to other fields such
about your options to study a language,
Chinese-English translation as finance and accounting.
visit qut.edu.au/languages
and interpreting
Develop cross-cultural awareness, Regulation and tax
Applied economics
bilingual competence, translation and This extension for accountancy majors
This minor for non-economics
interpreting skills that will support prepares you for advisory roles across
majors focuses on the application of
and enhance your employment a range of business-related matters
economic principles to current social
opportunities. This major will equip including tax planning and consulting,
and environmental issues, enabling
you with key knowledge and skills for company secretarial matters,
you to analyse the impact of business
translating and interpreting a wide
and public policy, and communicate
business planning and structuring, Tailor your degree to your interests
range of written materials between superannuation fund services, and
solutions to a variety of audiences. The range of different business majors available and the opportunity
Chinese and English competently in wealth creation and management.
to combine them with any university-wide minor allowed me to
real-world cross-language and
create the kind of career I wanted. I work at the Sid Faithful Brain
Entrepreneurship
cross-cultural situations. Tourism and Cancer Research Laboratory at QIMR Berghofer in a role that
This minor provides exposure to the entertainment marketing encompasses finance, HR, web marketing and events coordination.
Forensics and data analytics new venture creation process and an
If you are interested in either of these Courtney Jurd
understanding of the skills, knowledge Human resource management graduate
Forensics is one of the fastest growing economically important areas, you
and experience required to be a
areas of business. The second major, should consider this minor as an integral
successful entrepreneur. The units are
Forensics, or minor, Forensics and part of your business degree. Both the
designed to give you an opportunity to
data analytics, will enable you to tourism and entertainment industries
develop your own creative skills while
develop your skills in understanding employ large numbers of business
applying principles of management,
business technologies and their impact graduates, and both areas provide
marketing and finance to the challenges
on business operations. Forensics interesting and satisfying career paths
of starting a new business, growing
also develops skills and knowledge both locally and internationally.
a business, or managing a high-
in analysing data using business
technology or family business.
intelligence and forensic analysis
processes that assist in preventing
fraud and understanding legal issues Empirical finance
associated with the use of technologies. This extension for the finance major
develops your technical and research Flexible courses
Integrated marketing skills by applying them to advanced I’m a hands-on learner so I’ve worked either part time or full time as a
communication (IMC) aspects of finance. You will develop a paralegal while doing my studies. I wouldn’t have been able to do this
greater understanding of the theories if I didn’t have access to lectures online, and if the staff and resources
IMC focuses on the strategic integration
and practices of modern finance. weren’t so readily available. Uni has opened my eyes to all the possible
of the functions of public relations,
Studies in this area are the precursor outcomes. QUT does a good job of giving you access to a wide range
advertising, promotion and direct of placements, extracurriculars and networking events, getting you
to the finance honours program.
marketing to achieve brand equity to see different pathways you hadn’t considered before.
and increase the effectiveness of
Rory McGahan
promotional communications with
Economics and law student
target audiences. IMC will complement
22 23MAJOR MAJOR
Accountancy Advertising
If you have an interest in how businesses the Boardroom Seminar Series, offer The professional accounting Advertising professionals are creative QUT’s teaching staff are advertising Learn by doing
work, a head for numbers and the students the opportunity to network accreditation extension will help communicators who respond quickly to professionals and work with industry
ambition to plot your own path in the with accounting professionals and gain you achieve a globally recognised trends and find solutions to meet the partners to ensure our courses reflect In our advertising units you
business world then an accountancy industry-relevant knowledge. qualification. See professional needs of clients and consumers. They industry needs. will interact with clients
degree could help you achieve your goals. recognition details below. work in fast-paced, agile environments and work on real-world
There is a focus on digital communication
across all industry sectors and use briefs. You will have the
Accountants work all over the world
Mentoring by Professional recognition creativity, critical thinking and strategic
throughout the course, reflecting that
digital media makes up the majority of opportunity to visit
across a range of industries. All
businesses require accountants,
professionals Graduates who complete the
nous to thrive.
advertising spend in industry. Your course agencies, learn from industry
and many chief executive officers, QUT has over 40 career accountancy major and the professional culminates in a digital communications mentors and experience
Why choose this course? conference held exclusively for our work in an advertising
board directors and entrepreneurs mentors from the accounting accounting accreditation extension
have accountancy degrees. QUT’s meet the academic entry requirements QUT is a leader in advertising with more students, with presentations from company environment.
industry who provide career
accountancy students graduate with for membership of CPA Australia, than 25 years’ experience, offering the thought leaders on topics like augmented
guidance to students.
more than just technical accounting Chartered Accountants Australia first advertising course in Australia. reality and artificial intelligence.
Ultimately, our units prepare students
knowledge—they develop strategic and New Zealand (CA ANZ), the for the different roles within an
business acumen and the analytical and Career outcomes Institute of Public Accountants (IPA), advertising agency. Students are guided
communication skills that allow them to You'll be prepared for positions such as well as enrolment in their respective through the process of responding to
succeed in a variety of business roles. as accounting information systems professional programs. Graduates a client brief—starting with conducting
consultant, auditor, business analyst, are also eligible for exemptions in the research, crafting consumer insight,
Why choose this course? business adviser, business risk and qualifying program for membership of designing campaigns and measuring
governance consultant, chief financial the Association of Chartered Certified results. The advertising major teaches
QUT’s accountancy major offers you
officer (CFO), financial accountant, Accountants (ACCA) and the Chartered students how to use strategy and
practical experiences and opportunities
financial manager or management Institute of Management Accountants creativity to solve real-world business
to network with potential employers while
accountant. (CIMA). Graduates who only complete problems for real clients.
you are still studying. You will interact
The forensics and data analytics minor the accountancy major will need to do
and form connections with professionals The AdSpace program also gives our
can lead to roles such as forensic additional units after graduation to
and future employers through work advertising students the opportunity
accountant or data analyst. meet these professional accounting
placements and industry events. to mentor high school students as
body requirements.
QUT offers up to 20 industry Completing a second major in finance they take on the role of an advertising
can lead to opportunities in areas such Students who complete specified units executive for the day. High school
engagement events for accountancy
as investment management. under the regulation and tax extension students develop a campaign for real-
students each year. These events
may also meet the academic entry world clients together with local industry
are attended by all major accounting By completing the regulation and tax
requirements for registration as a tax and the QUT Business School mentors.
firms as well as small and medium extension you will gain skills and
agent with the Tax Practitioners Board.
enterprises. Events such as the Big knowledge that can lead to
4 and Mid-Tier Roadshow, as well as qualification as a tax agent.
Career outcomes
When industry employers want staff
they look for QUT graduates. Employers
know that our graduates understand
how business works and have
experience in agency scenarios.
QUT graduates work in a range of
careers including:
• account executive
• advertising professional
• copywriter
• creative writer
• digital strategist
• media buyer
• media industry specialist
Stand out • planner
At OMD I help my clients navigate the ever-changing and • publishing professional.
Realise your dreams cluttered media landscape. Data and research are important
to back up my recommended strategies but also to help me Professional recognition
I was offered a job at EY after completing a vacation
make better decisions and stay relevant. QUT has not only given
program with them. So many things we did in assignments You will meet the requirements for
me the fundamental skills to kickstart my career but it has also
at QUT were applicable to the work I was doing at EY, so my membership of:
given me the practical skills to stand out in the market. A QUT
degree definitely prepared me for my career.
education, its career development programs, internships and • the Media Federation of Australia
Renita Fernandes mentorship programs definitely gave me an edge over the rest.
• the Communications Council.
Eunice Ablola
24 For more detail about this course and entry requirements, see pages 45-49 or visit qut.edu.au/study 25MAJOR MAJOR
Economics Finance
Economics provides an insight into how As well as having the opportunity Career outcomes Finance is a dynamic field, focusing on Throughout this course you’ll take Gain a deeper
key players in the economy respond to to undertake a work integrated
Economics provides you with a diverse
the borrowing, lending and investing part in hands-on projects including
understanding
our changing world. learning unit, students can enrol in an of money by individuals, financial capital investment appraisal, firm
range of career options. Graduate
international study tour in development institutions, businesses and government valuation, portfolio allocations and Our student-managed
From fast-paced technological change positions include:
economics, apply economic principles organisations. Finance professionals risk management, using up-to-date investment fund is designed
to world-changing political events that • business analyst
are redefining the global economic
and models to develop solutions, and analyse and interpret information information from our Economics and to provide you with hands-
• business consultant
landscape, market disruption has
learn about useful tools such as cost- to forecast cash flows and assess risk. Finance Bloomberg Lab. on experience in managing
benefit analysis. • private and public sector economist They make decisions that maximise a real investment portfolio.
become the norm. Businesses that QUT’s Economics and Finance
• public sector manager. financial wealth. If you are fascinated
understand economics will have a key Bloomberg Lab gives you access to data
by foreign investment, exchange rates,
advantage in navigating this turmoil. from Bloomberg, providers of real-time
stock market fluctuations or corporate Career outcomes
financial data to most of the world’s top
Within the policy sphere, the big issues finance, consider a finance degree. Jobs in finance are abundant as
financial institutions. This comprehensive
include obesity, ageing populations all organisations require finance
set of data on companies, commodities
and climate change. Economic input professionals. Work in any industry
Why choose this course? and economies will allow you to conduct
will inform effective policies that in investments, fund management,
QUT’s finance course focuses on real-world financial analysis with the
deliver outcomes to ensure a better brokerage and insurance, or in banks,
authentic learning to prepare you for theories you have learnt in the classroom.
future for both this generation and and private and listed firms. Graduate
the real world. You’ll be connected with In your final semester in the finance
those yet to come. positions include financial analyst
industry and will benefit from listening capstone unit, you will be working in
and adviser, finance dealer and broker,
to real-world practitioners as they teams and deliver a pitch to institutional
Why choose this course? retail and investment banker, and
explain how the value of investments investors. If you are part of the student
QUT provides you with opportunities risk manager.
changes over time. managed investment fund, you will use
to learn outside of the classroom. cutting-edge Bloomberg investment
Early in the degree you will participate analysis and financial modelling tools Professional recognition
in practical experiences that offer a to trade in shares, bonds and other Graduates of the finance major
real-world context for understanding securities with real money. meet the academic requirements for
economic theory. You will learn from associate membership of the Financial
industry professionals and develop Services Institute of Australasia.
the tools and techniques you need
to analyse business problems and
find solutions.
Students choose this degree because of
the range of study options available to
them. Whether your career aspirations Real investment decisions
include higher studies in economics, Student-managed investment fund units let us explore our
or employment in public or private curiosities and make real investment decisions. Our assessments
sector organisations, you can tailor your included pitching our recommendations to the investment
degree to suit your interests. advisory committee. We produced reports for the committee,
and it felt like real industry work.
Jack Connolly
Learn how to change
the world
International study tours
with a focus on development
economics will give you
practical insight into global
economic issues so you can
use your knowledge to be
part of the solution.
Follow your passion
A career in economics was a natural fit for my passion for public
and economic policy. Economics is the universal language of decision
making and I can see the difference it makes in shaping people's
lives through the work I do at Deloitte Access Economics. The mix of
theoretical, technical and very practical skills I gained at QUT was
the beginning of my passion for economics, and my career in it.
Claire Atkinson
26 For more detail about this course and entry requirements, see pages 45-49 or visit qut.edu.au/study 27You can also read
