Corporate responsibility report 2014 - Woolworths Group
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corporate responsibility report
2014
Woolworths Limited
is the 2014 global leader
in the Dow Jones
Sustainability Indices
for the food and staples
retailing sector
Woolworths Limited was the first Australian retailer to be recognised
as a global leader in the Dow Jones Sustainability Indices, achieving
this for the second consecutive year.
CONTENTS
Our Corporate Responsibility Woolworths Liquor Group 25 United Nations Global Compact 53
Balance Sheet 2 New Zealand Supermarkets 28 Global Reporting Initiative 54
CEO’s Statement 4 General Merchandise 30 Independent Assurance Statement 57
A Great Place to Shop 6 Hotels 32 Store and Trading Area Analysis 59
A Great Place to Work 12 Home Improvement 34 Glossary 60
A Great Partner in the Community 16 Sustainability Metrics and Progress 36 Company Directory 61
A Great Place to Invest 20 Workplace Metrics 44
Australian Supermarkets and Petrol 22 Governance 51
Scope of Report
Unless otherwise stated, this report covers all of our operations in Australia and New Zealand for the 2014 financial year (1 July 2013 to 29 June 2014). Data
for global sourcing offices in Hong Kong and China is only included in the Workplace Metrics section (excluding Safety). With only 25% ownership and no
operational control of Gage Road Brewery and 50% ownership of the Quantium Group, there is no information reported for these businesses.
Corporate Responsibility Report 2014 | 1
Our Corporate Responsibility
Balance Sheet
A Great A Great
Place to Place to
Shop Work
29.4m
Customers on average per week across
198,642
Employees
the Group
3.1% 75,923
Young employees1
Reduction in average prices for customers
2,156
in Australian Supermarkets
$750m Indigenous Australian employees
3,615
More than $750 million in savings for
our customers from key promotional
campaigns in Australian Supermarkets
Employees with a disability
100%
Fresh meat sold in Australian Supermarkets
33%
are sourced from Australia Senior management are women
96% 10.37%
Lost Time Injury Frequency Rate,
Fresh fruit and vegetables sold in Australian
Supermarkets are sourced from Australia a 14.7% decrease on 2013.
1 Under 25 years of age
2 | WOOLWORTHS LIMITED
A Great A Great
Partner in the Place to
Community Invest
$47.6m
Invested in community partners
$1.7bn
Dividends paid to investors, many of whom
are mum and dad investors
$7.2m
Worth of educational equipment delivered $114bn
to schools through Earn & Learn Indirect contribution to Australian economy
$5.5m
Raised in response to bushfires and drought
20% reduction
Food waste, from stores
NZ$1.2m
Raised in the Countdown Kids Hospital Appeal
$162m
Estimated savings from energy efficiency
1.8m
Meals made from food donations
$2.4bn
Paid in taxes
Corporate Responsibility Report 2014 | 3
CEO’s Statement
This year Woolworths Limited celebrates 90 years in
business. Over the years we have survived and grown
because we have successfully adapted to what our
customers want. We have ensured our company works
efficiently and uses its resources with a mind to the future.
Grant O’Brien
A Great place to shop
In the past year, Australian Supermarkets’
customers benefited from deflation in
average prices of 3.1%. Over the past
five years, households saved on average
$2,200 due to this drop in the real price
of food and non-alcoholic beverages
(based on an average basket spend).
Local sourcing is important to us and our
customers. In Australia, all our fresh meat
and 96% of our fresh fruit and vegetables
are produced by Australian farmers.
In New Zealand, the figures are similar.
We have appointed local sourcing managers
in each state to help local producers
get their products on the shelves of their
local stores.
We have partnered with fresh food
campaigner Jamie Oliver to help us inspire
a healthier Australia. We want to get
Australians cooking with fresh food, and
together with Jamie we are giving them
the tools to do that.
This year Woolworths Limited celebrates This is in Woolworths’ DNA, and as CEO We also want the products we sell to be
90 years in business. Over the years we it makes me proud to lead a company with produced safely and humanely. By the end
have survived and grown because we strong values at its core. of 2014, all fresh chicken sold in our stores
have successfully adapted to what our will be of RSPCA or equivalent approved
It is as a result of these values and our standard. We lead Australian supermarkets
customers want. We have ensured our
performance that Dow Jones has named in phasing out caged eggs from our stores
company works efficiently and uses its
us global leader in the food and staples by the end of 2018. In the ACT, we no longer
resources with a mind to the future.
retailing sector of its Sustainability Indices sell any cage-produced eggs. On the ethical
One of our six core values is that for the second year in a row. sourcing front, we signed the Accord on
‘we always do the right thing’ for our Bangladesh Fire and Building Safety and
This report shows how Woolworths is a
customers, our suppliers, our staff, worked with the not-for-profit sector on our
great place to shop and to work, a great
our communities and our shareholders. Uzbek cotton policy.
supporter of our communities and a great
business in which to invest.
4 | WOOLWORTHS LIMITED
More than
$750m
In savings for our
198,642
Employees, making us the second
customers from key largest private sector employer in
promotional campaigns Australia and one of the largest in
in Australian Supermarkets New Zealand
$47.6m
In community investment, including
$1.7bn
Paid in dividends to shareholders
$7.2 million from Woolworths
Supermarkets’ Earn & Learn program
A Great place to work A Great partner in the community A Great place to invest
We employ more than 198,000 people, Our community investment in the past The Dow Jones Sustainability Indices (DJSI)
making us the second-largest private year totalled more than $47.6 million, recognises our targets and progress to cut
sector employer in Australia and one of including Woolworths Supermarkets’ energy use, refrigerant losses and food
the largest in New Zealand. $7.2 million Earn & Learn program, which waste sent to landfill.
aims to support schools with the learning
We employ almost 76,000 people under Since 2009, we have invested $112 million in
equipment they need.
the age of 25. This year we celebrated the energy efficiency and will save an estimated
contribution that Woolworths makes as an We continue to work with The Salvation $162 million in operational costs by 2015.
employer of young people. We partnered Army as our official partner to help Carbon emissions from our buildings
with News Corp Australia and some of people in need following natural disasters. are 18.7% lower than forecast and these
Australia’s largest employers to join with After the NSW bushfires last October, efficiencies mean we have the equivalent
the Prime Minister, the Hon Tony Abbott, Woolworths matched customer donations of 300 of our supermarkets operating as
to discuss what business can do to further to raise more than $4.5 million. We also carbon neutral.
develop our young people. supported drought-affected communities
More to do
in Queensland and NSW with $950,000
When it comes to providing a diverse and I am pleased with the progress we made
in donations.
inclusive workplace our commitment is this year. While these achievements are
clear. We have 2,156 of our employees In New Zealand, the Countdown Food excellent, there is always more to do. I look
identifying themselves as Indigenous Rescue program donated more than forward to taking further steps to ensure
Australians and 3,615 employees working NZ$3.4 million of groceries to food bank our customers, staff, communities and
with a disability. charity partners including The Salvation investors continue to come along with us
Army, Kaibosh, Fair Food and 0800 as we drive positive changes for all.
During the year, we invested $30 million
Hungry. As part of food rescue, two-thirds
in more than 900,000 hours of staff I would also like to take the opportunity
of our Australian supermarkets partner
training. Last year, we developed an to thank our stakeholders who have been
with local farmers to collect waste food for
online learning solution, Retail Edge, part of the Woolworths journey over
stock feed or on-farm composting.
that includes Certificates III and IV in 90 years. We could not have achieved our
Retail Management as a pathway for We take our role as a responsible successes without your steadfast support
our accelerated Fastrack program. retailer seriously. ALH Group has a clear and commitment.
commitment to be Australia’s most
responsible hotel and gaming operator by
proudly going above and beyond what is
required by legislation. Woolworths Liquor
Group has developed the ‘Our Community,
Our Commitment’ Charter which sets out
our shared responsibility with the community
on the responsible service of alcohol.
Corporate Responsibility Report 2014 | 5
A Great Place to
Shop
Our recent offer of a loaf of bread for as
little as 85 cents shows how we provide our
customers with better prices.
This trend of customers saving through
lower prices has continued for up to five
years. Across the retail industry, customers
have saved the equivalent of more than
$17 billion, through the difference between
inflation and the increase in food and
non-alcoholic beverage prices.
This fall in the real price of food and
non-alcoholic beverages over the past five
years equates to a total average household
saving of more than $2,200 (based on an
average basket spend).
29.4m Our customers tell us they want value for Healthy food choices
money, healthy food choices, to buy locally Customers are asking us to help them
sourced products and that our products are make healthier choices, so we have
Customers served on average ethically sourced. partnered with global healthy food
each week across the group campaigner Jamie Oliver, who inspires
Value For Money people to cook and eat better food at
3,231
The Australian retail market is fiercely affordable prices.
competitive and customers have been
benefiting from real price decreases over Jamie has helped us encourage our
Retail stores the short and long term. customers to buy and eat fresh food in a
number of ways. ‘Jamie’s Table’ is a range
7.9m
Across our brands we have used a range of
of recipes for easy, healthy meals, which
promotional campaigns to provide value to
encourage the use of fresh ingredients.
our customers in 2014. Woolworths’ ‘More
These recipes are found on cards in
Savings Every Day’, Dan Murphy’s ‘Lowest
Everyday Rewards + store or online, where they are even
Liquor Price Guarantee’, Countdown’s
1.9m
accompanied by a ‘how to’ video.
‘Price Lockdown’ and BIG W’s ‘Lowest Price
Guarantee’ are just some of the offers The ‘Created with Jamie’ range of easy-to-
Onecard members that have delivered savings to customers. cook meals includes fresh Australian meat
and seafood, where most of the hard work
Australian Supermarkets’ customers have
More than has already been done for our customers.
benefited this year from lower average prices,
$1.2bn
Online sales, up 50%
as reflected by average price deflation of
3.1%. Our ‘More Savings Every Day’ key
promotional campaigns, including Every Day
Value, Extra Specials and Big Savers, have
on the previous year delivered savings of more than $750 million
to our customers.
6 | WOOLWORTHS LIMITED
3.1%
Average prices are 3.1% lower
$17bn
In the past five years, customers
in Australian Supermarkets have saved the equivalent of
than last year $17 billion on the difference between
inflation (2.6%) and the increase in
$445
the prices of food and non-alcoholic
beverages (1.3%)2
Average annual household saving
over the past five years2
$2,200
Total household savings over
the past five years due to the
drop in the real price of food
and non‑alcoholic beverages2
$750m
Customers have saved more
than $750 million through
key promotional campaigns in
Australian Supermarkets
The ‘Jamie’s Garden’ sticker album and Since the launch last year, we have worked Nutrition labelling gets healthier
collectable stickers, built on our previous with Nutrition Australia to cut portion In June, we were the first Australian
popular collectables campaigns, are sizes, limit added sugars and increase the retailer to adopt the Federal
introducing kids to information on healthy amount of wholegrain, dietary fibre and Government’s voluntary Health
nutrition, fresh ingredients and the origin core food content in snacks. Star Rating Scheme as part of our
of food. Mini greenhouses and seed response to customers’ preferences
Product reformulation improvement
packets even encouraged kids to try and our commitment to inspiring a
is high on our list. In Australia, we are
and grow their own fruit and vegetables. healthier Australia.
working with the Federal Government
Through the Jamie Oliver campaign, we and public health groups through the Food This star rating allows customers to make
sold an additional 4.33 million items of & Health Dialogue to provide healthier quick and easy informed choices about
produce compared to the same period choices for consumers. In New Zealand, the nutrition of a packaged product. We
last year, and increased the demand for we are working with HeartSafe NZ. are putting star ratings on our own brands
Australian grown produce. Our customers including Homebrand, Select, Macro,
We are reducing salt, sugar and saturated
spent an additional 7% on produce per visit. Gold and Created with Jamie products.
fats, improving consumer messaging and
We have partnered with Nutrition cutting portion sizing – in particular in Our customer research shows that
Australia to make it easier for people bread, cereals, simmer sauces, processed 72% prefer the government-approved
to buy nutritious snacks in the Healthier meats, soups, savoury pies, potato crisps, Health Star Rating and 74% say the
Bites section of our food stores. This line savoury crackers and cheese. ratings will influence their purchases.
has more than 130 different individually
We are also continuing to eliminate
portioned snacks that meet Nutrition
artificial colours, flavours, MSG and
Australia’s healthy snack criteria.
preservatives (including sodium benzoate)
from our own brands.
2 Source: Response to Competition Review Issues Paper. Based on the difference between inflation and the increase
in the price of food and non-alcoholic beverages. Corporate Responsibility Report 2014 | 7
A Great Place to Shop
Supporting local growers During the year we also made significant Fresh
In the past year, we signed partnerships commitments to the dairy industry. We
Australian Sourced (%) New Zealand sourced (%)
worth millions of dollars to Australian signed long-term contracts to produce (for Australian Supermarkets) (for New Zealand Supermarke
producers of fruit, vegetables and milk. Woolworths Select milk, with several
These have created hundreds of jobs and dairy processors around Australia. These
100
100
99
97
96
96
provided businesses with the confidence contracts, for up to ten years, give dairy
4
to invest in new plant and equipment. farmers and milk processors long-term
85
Fresh chicken, pork and lamb
certainty that allows them to invest in their
A highlight was a new partnership with SPC
Fresh fruit and vegetables
Fresh fish and seafood 61
businesses with confidence.
Fresh fruit and vegetables
Ardmona for SPC to produce all Own Brand
Fresh bakery products
canned fruit products. As a result, 13 lines We also successfully launched our first
of Select canned fruit will replace lines Farmers’ Own brand of milk, with the
imported from Thailand and South Africa. milk sourced directly from farmers in the
Fresh meat
Manning Valley, NSW. After an initial
Fresh beef
Fresh fish
This means that all our Own Brand canned
trial of supplying three varieties of milk
apples, pears, peaches and apricots will be
to eight local stores and 12 stores in
Australian-sourced, saving 50,000 trees in
Sydney, this product is now available in
Victoria’s Goulburn Valley and benefiting
all NSW Woolworths supermarkets. We
118 fruit growers.
have also introduced Farmers’ Own in all
Since the announcements, customers have WA stores using milk from farms in the Fresh
supported our Australian canned fruit, Margaret River and will roll out the product
with a 48% sales increase Australia‑wide. using milk fromAustralian
farms in Sourced
Victoria(%)
and New Zealand sourced (%)
(for Australian Supermarkets) (for New Zealand Supermarkets)
This peaked at 124% in fruit-growing Queensland before the end of 2015.
areas such as Mooroopna, the site of SPC’s
100
100
Our Local Sourcing Managers have been 99
97
96
96
processing plant.
working with small suppliers to deliver their
4
85
For vegetable growers and processors in products to new customers, whether at
Fresh chicken, pork and lamb
Tasmania and western NSW, the past year a few local stores or to a large number of
Fresh fruit and vegetables
Fresh fish and seafood 61
Fresh fruit and vegetables
brought good news. We signed a contract stores in many states. Companies like East
Fresh bakery products
with Simplot Australia to provide all our Coast Beverages from the Central Coast
Select frozen vegetables. This will benefit (NSW), BD Farms from Adelaide (SA) and
155 growers who are now planting a further the Queensland Yoghurt Company on the
Fresh meat
650 hectares of peas, onions, carrots, corn, Sunshine Coast (Qld) are now selling more
Fresh beef
Fresh fish
green beans, broccoli, cauliflower and of their products locally and nationally.
brussel sprouts.
Groceries
Branded and Own Brand Branded and Own Brand Own Brand – % Australian Sourced
– % Stock Keeping Units (SKU)3 – % Sales Own Brand – % Australian Sourced
86.2
86.2
79.7
79.7
75.9
75.8
75.9
75.8
70.7
70.7
Homebrand
Homebrand
Homebrand 1.3% Homebrand 3.2%
Select 3.5% Select 5.1%
Macro
Select
Macro
Total
Macro 0.8% Macro 1.5%
Gold
Select
Total
Gold
Gold 0.2% Gold 0.1%
Branded 94.2% Branded 90.1%
3 Calculated using different criteria to 2013
8 | WOOLWORTHS LIMITED 4 Excludes produce that is not grown in commercial quantities in New Zealand, e.g. bananas, pineapples, taro and table grapescage free eggs
Woolworths is the first
Australian retailer to
commit to the phasing out
of cage-produced eggs.
37.4%
free-range eggs
Sales growth for animal welfare products (Australian Supermarkets)
Percentage Percentage Percentage of
increase of increase of total category of
volumes in 2013 volumes in 2014 volumes in 2014
(%) (%) (%)
Macro free-range chicken 30.8 23.0 9.7
Free-range eggs 9.5 9.8 37.4
Barn-laid eggs 8.4 0.4 10.0
Organic eggs 60.9 0.9 2.6
10.0%
barn-laid eggs
Value with values More than half the eggs sold in
Just as customers have told us that they Woolworths supermarkets are now
want healthier choices, they have also been cage-free (free-range, barn-laid or organic
clear that they want ‘value with values’ – eggs), and sales of cage-produced eggs
that is, they want value for money when continue to fall each year.
they shop and they want this done ethically.
Chicken meat: All fresh chicken meat sold
Animal welfare in our stores by the end of 2014 will come
All our Own Brand products will be produced
to high standards of animal welfare.
from RSPCA approved (or equivalent)
farms. Chicken used as an ingredient in
2.6%
Organic eggs
Own Brand products will also be sourced
Animal welfare is important to our
from RSPCA approved (or equivalent)
customers, so we work closely with
farms by the end of 2018.
our suppliers to improve the welfare of
animals used in our Own Brand products. Our Macro brand chicken meat is either
Customers increasingly want food certified to animal welfare criteria of Free
– particularly chicken, eggs and pork – Range Egg and Poultry Australia (FREPA) or
produced from livestock reared to high the Australian Certified Organic Standard.
standards of animal welfare.
Pork: All our fresh pork meat is sourced
Eggs: Woolworths is the first Australian from farms that only use gestation stalls
retailer to commit to phasing out cage- for less than 10% of a sow’s gestation
produced eggs, and we will phase these period. We are also on target to extend
out and stop using them as ingredients free-range pork to all our stores by the
in our Own Brand products by December end of this year.
2018. Since we announced our intention
to phase out cage-produced eggs,
535 of our supermarkets no longer sell
cage-produced eggs.
5 As at 8th October 2014 Corporate Responsibility Report 2014 | 9A Great Place to Shop
Woolworths sold more than
6,600 tonnes of MSC and
sustainable aquaculture
certified fish and seafood
Sustainable seafood
All our fish and seafood will come from
sustainable sources.
Our long-term goal is to have all our
wild-caught seafood sourced from fisheries
certified to Marine Stewardship Council
(MSC) standard or equivalent.
For farmed seafood, we aim to have all the
products certified as sustainable through
credible third-party certification schemes Palm oil: This year, we used 5,737 tonnes These certification schemes aim for better
by next year. of palm oil in our Australian Supermarkets prices and decent working conditions for
We do not use harmful catch methods such Own Brand food products. Almost farmers and workers in the developing
as fish aggregation devices (FADs) for tuna two‑thirds of this was certified sustainable world. We offer our customers a wide
harvesting. All our Own Brand canned tuna under the identity-preserved, segregated range of certified products in our Own
on shelves will be FAD free from early 2015. or mass‑balance certification models, Brand as well as other popular brands in
FADs increase bycatch which occurs when compared to less then 10% in the previous the tea, coffee and chocolate categories.
species other than the targeted tuna are year. The balance of the non-certified
We also have a long-established ethical
caught accidently in fishing nets. palm oil will be covered by the purchase of
sourcing policy, which enacts the
GreenPalm certificates. (These certificates
Our high volume product lines have been International Labour Organisation (ILO)
are sold on the GreenPalm Market and
assessed by the Sustainable Fisheries conventions and the UN Global Compact’s
the full value is returned to the RSPO
Partnership (SFP) based on sustainable core values of human rights, labour
producer to re-invest in sustainable
sourcing criteria. The SFP’s assessments led standards, the environment and
palm‑oil production.)
to Woolworths delisting a number of species anti-corruption.
considered under pressure from overfishing Our customers have told us they want
We expect all our suppliers to comply
and other impacts. to know when palm oil is used in our
with our ethical sourcing policy, which
products, so we are labelling all the oils
SFP’s assessments are based on scientific has a compliance audit program for
used in our products. At present, almost
evidence, independently conducted and factories making our Own Brand products.
half (48%) of our Own Brand food
transparent. The assessment methodology, Experienced third-party certification
products that use palm oil have it listed
results and sustainability ratings are bodies conduct these audits for us and
as an ingredient.
publicly available on SFP’s website at rate factories as approved, conditionally
fishsource.org. Woolworths is a member of the Roundtable approved or at risk. Factories at risk or
on Sustainable Palm Oil (RSPO) and use with critical corrective actions can’t start
Deforestation their sustainability certification standards. production for Woolworths until they take
Our Own Brand products will have zero net corrective action and resolve critical issues.
deforestation by 2020. Better conditions for workers in our
supply chain
Deforestation is a major global problem, We uphold human rights for our employees
with tropical forest destruction estimated and those working in our supply chain.
to cause about 20% of greenhouse gas
emissions. Deforestation also interrupts Public concerns about working conditions
the water cycle and contributes to soil loss. for small farmers and workers in the
Because of this, we aim to have zero net developing world in areas such as tea,
deforestation impact from our Own Brand coffee and cocoa production have created
products within six years. a growing market for independently
certified products such as FairtradeTM,
Rainforest Alliance and UTZ certified.
10 | WOOLWORTHS LIMITEDPaper and timber
Own Brand copy paper catalogue paper outdoor furniture
100% 441,512 100%
of Own Brand
(including Select
and Homebrand)
tissues, toilet paper and
We procured 441,512 reams
of copy paper for use in our
Australian businesses
100%
kitchen towels
of our catalogue paper All ‘patio by Jamie Durie’
used in Australia and outdoor furniture
New Zealand sold at BIG W
and all were from
sustainably managed
sources certified by the Forest
Stewardship Council (FSC)
catalogues,
916m
weighing 49,729 tonnes comes from sustainably
managed sources
certified by the FSC
sourced from
sustainably managed
sourced from sources certified
third-party certified by the Program for
sustainable sources the Endorsement of
0.5%
Forest Council (PEFC)
reduction in
office paper use
Tonnes of certified tea,
coffee and chocolate
3,615
Rainforest Alliance
2,834
Fairtrade
805
UTZ
Corporate Responsibility Report 2014 | 11A Great Place to
Work
woolworths people are Woolworths is one of the largest to young job seekers, which included
special because... employers in Australia and New Zealand. that all experience is good experience,
We provide our employees with a don’t underestimate the value of
great place to work, and a diverse and communication and prepare and research
supportive work environment. for job interviews.
Woolworths is inclusive During the year we also relaunched our
Diversity and inclusion are essential to our careers website, wowcareers.com.au,
continued growth and success, and we are providing a vastly improved job search
committed to fostering and sustaining an function and compatibility with mobile
inclusive and flexible workplace. devices. Job seekers who access the site
can find out key information about the
One of our values is that ‘we always do
business, career opportunities and our
the right thing’, which includes that we
graduate program.
are all responsible for providing a working
environment where everyone is treated More women at the top
with dignity, courtesy and respect. Our This year, we have reached 33%
employees should feel comfortable in representation of women at Board level
their workplace, regardless of their gender, and three levels below – meeting this target
age, ethnicity, beliefs, disability, sexual a year earlier than planned.
orientation or gender identity.
To reach this target, we have focused
More younger people on more flexible work for employees,
Woolworths is proud of its role as one of 50:50 attendance on all training
the largest employers of young Australians programs, graduate recruitment,
and New Zealanders. We employ more than and gender reporting.
75,000 young people and we will continue
Of the 123 executive women appointed
to provide opportunities for new generations
during the year, many are in roles
as they start their careers.
such as general manager – marketing,
During the year we partnered with News strategic marketing manager, senior
Corp Australia to deliver the Generation property manager, strategy manager
Success initiative, which enables young and finance manager.
people to talk to some of Australia’s
Grant O’Brien continues to be a member
largest companies about improving job
of the Male Champions of Change,
opportunities for their generation.
a group of 22 CEOs committed to
Young employees from these companies increasing the number of senior females
participated in a roundtable with in Australian leadership.
their CEO’s and the Prime Minister,
Tony Abbott. Participants discussed the
challenges faced by young job seekers
and by their employers. This enthusiastic
group of young people provided advice
12 | WOOLWORTHS LIMITEDWe are the
2nd
Largest private sector employer 179,796
in Australia Australians
Woolworths employs
1.5% 18,660
New Zealanders
Of Australia’s total workforce
Including
198,642
75,923 young people (under 25)
17,885 older workers (over 55)
Employees
33%
Women comprise 33% of Board
members and managers up to three
levels below
2,156
Indigenous Australian Employees
(1.2% of Woolworths’ Australian
workforce)
3,129
Maori or Pacific Islander employees
(1.6% of total Woolworths workforce)
Prime Minister Tony Abbott with participants of Generation Success.
3,615
People with a disability (1.8% of
More Indigenous employment
Our Reconciliation Action Plan aims to
close the gap between Indigenous and
Other pathways to employment include
internships and a graduate program.
Hannah Pehi, winner of the Generation
non-Indigenous Australians through One ‘CEO for the Day’ competition,
Woolworths’ Australian workforce) employment. In this year’s employee completed an internship and gained
engagement survey, 2,156 employees full‑time employment with Woolworths.
identified themselves as Indigenous.
We are a member of Supply Nation, a body
We are working with external partners on dedicated to growing diversity within the
pre-employment programs in communities supply chain. We use the teleconferencing
to create the best opportunities for service provided by Message Stick, a
potential employees to gain retail skills business certified by Supply Nation.
and prepare to enter the workforce.
Woolworths also supports Indigenous
Over the past few years, our partnerships suppliers such as Kalano Farm, a commercial
with organisations such as Diversity tomato growing operation in the Northern
Dimensions and Globally Make A Difference Territory, which supplies our supermarkets
have delivered employment opportunities and is a past recipient of funding from our
for almost 900 Indigenous workers. Fresh Food Future program.
Corporate Responsibility Report 2014 | 13A Great Place to Work
900,000
Over 900,000 hours of online,
classroom and on-the-job
training sessions, across more
than 1,000 courses6
$30m
More than $30 million7
invested in training staff
509
Apprentice butchers and
bakers trained
More jobs for people with disabilities More career development We have developed a Woolworths Limited
One of our priorities is continuing to ‘We never stop learning’ is one of Leadership Profile and launched it across
support people with a disability to Woolworths’ core values, and all the company, identifying the six behaviours
find jobs. We have introduced a new employees are expected to take personal required for leadership success.
recruitment system and, to make sure responsibility for improving and developing
Training and development
it’s disability friendly, we have asked the themselves and each other. We provide
Fastrack: During the past two years,
Australian Network for Disability to review a mix of learning opportunities, including
218 employees have participated in the
the application process. coaching and conversations, everyday
Fastrack program for future managers
experiences and formal training.
This year, 3,615 employees voluntarily and leaders. In the August 2014 intake
declared they had a disability through Online tools encourage all staff to of 114 employees for the nine-month
our annual employee engagement survey, participate in training, plan and track cross-business course, 42% were women.
an increase of 554 from 2013. their development, and engage with their
Management and leadership
managers and talent development teams
We continue to be a gold member of the development: The Leadership Edge
to help achieve their goals.
Australian Network on Disability and our program began this year for 121 operational
Group Head of Safety and Health is a Investment in development spans core leaders across all businesses. Modules
member of the board of this organisation. training programs, training for new include peer coaching, on-the-job
We recently took on an intern through a employees and leadership programs assignments and face-to-face training
‘step up’ program – helped by the Australian for managers and executives. through a values-based approach.
Network on Disability – and as a result the
Graduate program: Graduates are
intern has been offered a job.
supported through on- and off-the-job
More experience training for two or three years. This year’s
We also employ almost 17,900 workers, 46 graduates joined the 44 already in
aged over of 55 years. We leverage the the program.
unique contributions and experience
of these employees to meet the needs
of our customers. We actively recruit
older workers and advertise on the
olderworkers.com.au website.
6 Excluding ALH Group, The Wine Quarter, Pinnacle, EziBuy, Home Timber and Hardware Distribution Centre
award employees, Global Sourcing, Retail FM, and New Zealand Supermarkets employees
7 Excluding, The Wine Quarter, Pinnacle, EziBuy, Home Timber and Hardware Distribution Centre award
14 | WOOLWORTHS LIMITED employees, Global Sourcing, Retail FM, and New Zealand Supermarkets employeesMore care for our people
Our employees expect to work in a safe More staff development online and in off-the-job workshops to
environment and for us to provide them through Retail Edge help them increase the effectiveness
with the training and equipment they need Last year, we developed an online of their retail skills, gain merchant
to conduct their work safely. We require learning solution, Retail Edge, which skills and gain customer service
our employees to report all incidents, enables employees to use flexible experience. We have found that Retail
whether near misses or those which result accredited training when it suits them Edge gives employees more flexibility
in an injury, so we can address the cause in any location. to learn and collaborate across all
and ensure they receive the required our divisions. So far, 1,343 employees
treatment and can return to work. We see nationally accredited training
have taken part.
as a core part of developing retail
At the time of preparing this report our skills throughout Australia and This year, the Retail Edge program
Lost Time Injury Frequency Rate (LTIFR) we offer traineeships to people was recognised internally, receiving
was 10.37%, a decrease on the restated who want to advance their skills in the Jack Shewmaker Innovation
rate we reported for 2013. retailing and providing exceptional Encouragement Award.
All Good customer experiences.
The program has also been recognised
We are encouraging employees to The Retail Edge program includes in the retail industry through trainer
make healthy life decisions by providing Certificates III and IV in Retail excellence and finalist nominations in
information and building a culture that Management, and it’s a pathway into the Australian HR Awards – Best Use
promotes healthier behaviours. The key our accelerated Fastrack program. of Technology, and Best Learning and
strategies of the program are to: We aim to have 10,000 of our Development Strategy categories, and
·· encourage employees to understand employees participate in Retail Edge for the National Learn X Impact awards.
their health through face-to-face or during the next five years.
online health assessments
The program’s WOW Learning Zone
·· educate employees on their health recognises people’s existing retail
and give options on how that might skills and experiences through online
be different learning programs. Trainees learn
·· support an employee when they
choose to use available programs.
Our wellbeing program, All Good, has
extended beyond the initial pilot within
the Supermarkets group, with elements
introduced to other divisions. We have
seen positive results too: a group of
employees saw their aggregate ‘bio-age’
drop 1.9 years through the program.
(Bio‑age is a person’s body-age in contrast
to their actual age – an unhealthy person’s
bio-age may be 60 years compared with
their actual age of 45 years.)
Other positive behaviours resulting from
the program were better nutrition, more
exercise and less smoking. We have
found this change doesn’t stop with the
individual but also influences others
around them to live healthier lives. More
than 8,000 employees are enrolled in the
wellbeing program, and many are making
significant changes in their lives.
Corporate Responsibility Report 2014 | 15A Great Partner in the
Community
Woolworths connects with millions of
customers, in stores and online, each week.
This, along with our more than 198,000
employees, gives us the opportunity to
raise funds for, partner with, and support
community groups that our customers,
employees and suppliers are engaged with.
Our community investment strategy
and key focus areas for our business
divisions help us prioritise our support and
ensure that our community partnerships
and investment:
·· are relevant to our core businesses
·· meet community expectations, and
·· win support from customers
and employees.
In 2014, we invested the equivalent
of $47.6 million in our community
partnerships and programs.
Thank you The Salvation Army
Droughts, floods, bushfires – all or some of
We want to thank all our customers for their these natural disasters hit Australians and
amazing support of our fundraising initiatives. New Zealanders each year. We have worked
with The Salvation Army since 2010 as
our official partner to respond quickly and
appropriately to people needing help with
0.85%
Our target food, shelter and clothing in the wake of
natural disasters.
We are aiming to contribute the
equivalent of at least 1% of After the NSW bushfires last October,
Of pre-tax profit contributed pre‑tax profit to the communities Woolworths and our customers raised
to the community (excluding in which we operate. money for The Salvos’ bushfire relief appeal.
funds donated by customers During the appeal, Woolworths matched
and employees) customer donations dollar‑for‑dollar, raising
We are doing this by supporting a total of $4,560,700.
organisations, programs
and initiatives in ways that are
relevant to their business aims,
strengths and skills.
16 | WOOLWORTHS LIMITEDIn 2014, we invested the This was done through
$20.9m $4.9m
equivalent of
$47.6m
To support our community partners
Our cash donation In kind
$15.6m $6.2m
and programs
From customers and employees Employees and management time
Droughts also brought out the best in We support a number of annual
Woolworths’ customers, who donated fundraising events including the ‘Put your
more than $350,000 to our drought appeal foot down’ walks and the ‘Best Things in
for farmers in Queensland and NSW. Life’ dinners. The Avner Foundation is also
We matched this dollar for dollar, and supported by Coca-Cola Amatil through
also donated $250,000 in food and fuel sales of specially marked Deep Spring
vouchers, so the total amount raised was water sold exclusively at Woolworths
more than $950,000. supermarkets.
Avner Nahmani Pancreatic This year, our CEO Grant O’Brien and
Cancer Foundation senior executives participated in a
Woolworths and its suppliers have 300 kilometre bike ride over three days
supported the Avner Nahmani Pancreatic to raise awareness and funds for the
Cancer Foundation since the passing of foundation and Tour de Cure.
our much loved former colleague and the
We are grateful to our suppliers for
establishment of the foundation in 2008.
supporting the Avner Nahmani Pancreatic
The Avner Foundation is the only Cancer Foundation.
foundation in Australia exclusively focused
on pancreatic cancer research and seeks
to break through 40 years of minimal
progress by doubling the number of people
who survive pancreatic cancer by 2020.
Corporate Responsibility Report 2014 | 17A Great Partner in the Community
Foodbank
We are working with Australia’s largest
hunger relief organisation, Foodbank,
to help Australians who don’t have
enough to eat.
During the year, we gave 1,147 tonnes
of food to Foodbank, which provided
1.5 million meals. Foodbank estimates our
contribution created more than $26 million
worth of ‘social return on investment’.
Social return goes beyond feeding people
this week or this month – it is the value
of the wider benefits from the services
Woolworths provides. Foodbank’s research
shows that providing food helps improve
people’s emotional wellbeing, their
self-worth and social relationships,
academic achievement and general
standard of living.
Woolworths donations
to Foodbank in 2013–14
During the year, we gave
1,147 tonnes of food to Foodbank,
which provided 1.5 million
meals. Foodbank estimates our
contribution created more than
$26 million worth of ‘social return
on investment’.
1,146,890kg
$26.4m 1,529,200
social return meals
Food
Donated NSW Vic Qld SA WA NT Tas
kg 227,430 194,075 294,061 97,169 246,360 40,583 47,212
18 | WOOLWORTHS LIMITEDEarn & Learn Working with our suppliers
Woolworths ran the Earn & Learn program We listen to our suppliers and work
for the third time last year, delivering collaboratively with them because good “Woolworths is quite
$7.2 million of educational equipment. and fair supplier relationships ensure good pragmatic and understands
Across Australia 13,148 schools and services. Our customers also expect us to that they have to deliver
early learning centres redeemed their deliver value and source locally. outcomes for suppliers
Woolworths Earn & Learn points for new to get the outcomes
In the Advantage Group’s (advantagegroup.
educational equipment – in fact more than
400,000 items of new equipment were
com) independent supplier survey, our Woolworths also wants to
overall performance ranking improved from achieve. They understand
delivered as a result of the program.
fourth in 2013 to third in 2014. The survey
those outcomes have to
Equipment categories that were popular included more than 1,000 responses from
with primary and high schools were 213 suppliers and the retailers included be sustainable.”
mathematics, English and science, arts & ALDI, Coles, Foodland, FoodWorks,
crafts, robotics, sport, music and dance. Metcash, Costco, SPAR, Target, Kmart,
BIG W, Drake Food Markets, Harris Farm,
Early learning centres redeemed their
Ritchies, Priceline and Woolworths.
Woolworths Earn & Learn points for
equipment for younger children, including
resources for arts & crafts, sand and water
play, construction and sports.
$7.2m
Of educational equipment delivered
13,148
Schools and early learning centres
redeemed their Woolworths
Earn & Learn points for new
educational equipment
400,000+
Items of new educational equipment
were delivered
Corporate Responsibility Report 2014 | 19A Great Place to
Invest
Financial performance Two of our core values, ‘Every cent We have invested in many technologies
$60.8bn
counts’ and ‘Doing the right thing’ need to reach these savings, including:
not be mutually exclusive. High standards 1. carbon dioxide refrigerants used
in Corporate Responsibility can help in more than 120 Australian and
Sales from continuing operations increase returns to our investors. New Zealand supermarkets
up 3.9% or 5.9% on a normalised Global leader for second 2. energy-efficient refrigeration cases
52 week basis8 consecutive year with high-efficiency fans, LED lighting,
For the second consecutive year, the better glass-door de-fogging,
$3,775.2m
Dow Jones Sustainability Indices (DJSI) and glass doors on dairy cases, lids on
RobecoSAM rated Woolworths Limited as island freezers
the world’s industry group leader for the 3. LED lighting in produce areas and
EBIT from continuing operations food and staples retailing sector. grocery aisles
before significant items9 up 3.3% or
5.3% on a normalised 52 week basis8 We are very pleased to be recognised 4. heat reclaim from refrigeration
for the high sustainability standards compressors to heat stores
$2,451.7m
we have set and achieved. Each year, 5. improved control systems for
more than 3,000 companies worldwide air‑conditioning and lighting.
are invited to take part in RobecoSAM’s
analysis of financially material economic, Setting high standards
NPAT from continuing operations
environmental and social practices. in our new stores
before significant items9 up 4.2% or
In June in Sydney’s Double Bay, we
6.1% on a normalised 52 week basis8 Reducing our cost opened one of Australia’s most modern
of doing business supermarkets, with a walk-in cheese room,
Ranked 15th in global retailing We drive for efficiency all the time and, fresh barista coffee, a pizza bar and a
(based on 2012 sales revenue), the in line with our core value of ‘every cent sushi bar.
highest ranking Australian retailer10 counts’, we aim not to waste energy
and food. As a result, we have targets Less obvious to the customer are the
to reduce energy use, refrigerant losses supermarket’s high standards in energy
and food waste sent to landfill. and carbon efficiency, including those
listed previously, plus LED lighting in all
Since 2009, we have invested trading areas. We expect to save 110MWh
approximately $112 million in energy of electricity, more than 4% of the store’s
efficiency and saved an estimated annual usage, by using LED lighting for
$162 million in operational costs. aisle lights, down lights, display lights and
graphic panels.
8 Full year growth has been adjusted to remove the
53rd week in the 2013 financial year
9 Refer to page 35 of the 2014 Annual Report for
more information
10 Deloitte, Global Powers of Retailing 2014:
20 | WOOLWORTHS LIMITED Retail Beyond begins$114bn
Return to families & impact
on the Australian economy
$7.3bn
Paid in wages and benefits
And 775,000 jobs is the indirect
contribution to Australia’s economy
(flow-on in economy from value of
to employees sales and construction spend)
$1.7bn
Paid in dividends to shareholders
$162m
Savings from energy
efficiency measures
Food waste
Our investors can be assured that our value of ‘Every cent counts’ extends through to the end of our supply chain,
where we minimise waste.
Our main target is no food waste to landfill by next year. We are doing this through avoiding waste, supporting food
rescue, partnering with farmers, commercial composting and alternative waste treatment.
1. 2. 3. 4. 5.
avoiding donating to working with commercial-grade alternative
food waste charities Farmers compost waste treatment
through efficient More than 670 two-thirds of More than 95 Australian
ordering and stock australian our australian 200 australian Supermarkets sent
management supermarkets supermarkets partner supermarkets more than
donated with local farmers sent an estimated
to collect produce
1,381t
and bakery waste for
5,800t
8,700t
stock feed or on-farm
composting
of food waste to
of food
Earth Power in Sydney
of FOOD WASTE
this diverts over
and improving supply
26,000t
chain efficiency
Converting this
to deliver fresher generating to commercial material into
products to stores more than composting in fertiliser and
of FOOD WASTE most states green energy
and using new
technology to reduce and SAVEs MORE THAN
$8m
wastage of items
produced in-store
1.8m
IN WASTE
SERVICE COSTS
meals
Corporate Responsibility Report 2014 | 21Australian Supermarkets
and Petrol
Woolworths is Australia’s largest supermarket chain, operating
931 supermarkets and 502 Woolworths-owned petrol sites
across Australia. We rely on the 117,000 staff in our stores
and support offices to provide our customers with superior
service, range, value and convenience.
Progress against objectives
1. First choice for fresh food A Great place to A Great place to
· We grew our fresh market share, shop work
in line with our strategy to be first
choice in fresh food. In a competitive retail environment, Our supermarkets provide employment
· We improved our supply chain to Woolworths is committed to providing and career opportunities for Australians
provide fresher produce to our better value, a better offer and better access across all states and territories, in
customers and reduce waste. for our customers. Our stores and online metropolitan and regional areas and
offers allow more and more Australians across all age groups. During the year we
2. Unbeatable value
to buy their favourite products at a great opened 34 (net) new stores and created
· Key promotional campaigns
price. We served an average of 21.1 million jobs for more than 3,200 people, including
generated savings of more than
customers a week, who benefited from more than 1,800 younger employees.
$750 million for our customers.
average price deflation (3.1%) and savings
We also opened 20 new (net) petrol sites
3. Online retailing from key promotional campaigns (more
during the year, creating 96 new jobs.
· Woolworths Online continues to than $750 million).
lead the way in the retail grocery Woolworths Petrol continues to be one of
Along with value, we offer our customers
and alcohol category, with 2014 online the company’s leaders in safety standards
a broad range of Australian-produced
sales increasing more than 40% and performance, with the lowest Lost
foods in our Fresh and Own Brand offers.
and over 3 million items delivered to Time Injury Frequency Rate (LTIFR) in all
We are proud that 96% of our fresh fruit
customers each week. of our trading divisions.
and vegetables and all of our fresh meat is
4. Customer insights transforming sourced from Australian farmers. Almost
our business 76% of our Own Brand grocery products
· We are using data to refine our are made in Australia.
store layouts and ranges to meet A Great partner in
We have committed to responsible
our customers’ evolving needs. the community
sourcing, animal welfare and supporting
5. Innovative offer local farmers. Many of these topics are
covered earlier in this report. This year, Woolworths Supermarkets
· We engaged families and created
contributed approximately $37.2 million to
customer loyalty through our
community causes and partners, including
Collectables campaigns – ‘Aussie
direct donations, stock, and employee and
Animals’, ‘DreamWorks Heroes’
customer contributions.
and ‘Jamie’s Garden’.
Our supermarkets continue to be a focal
point for many communities, providing
opportunities for us to raise funds
for causes that are important to our
customers and staff. During the year, we
encouraged employees in each state to
nominate and support a major fundraising
program for a charity of their choice.
22 | WOOLWORTHS LIMITED$48,236m
Our stores picked the following charities to support in their states:
State Charity Contribution
Sales 11 NSW/ACT Variety, the children’s charity $598,000
QLD Children’s Hospital Foundation $3,950,000
$3,368m
EBIT11
VIC/TAS
SA/NT
Royal Children’s Hospital Foundation
Royal Flying Doctor Service
$500,000
$104,000
WA Telethon $250,000
931
Supermarkets
Woolworths Earn & Learn: The Earn
& Learn program ran for the third time
last year, delivering $7.2 million of
Jamie Oliver’s Ministry of Food: Our
partnership with Jamie Oliver connected
us to a fellow iconic brand that has a
educational equipment to schools and strong message on eating fresh, healthy
502
early learning centres. Schools could food. With the Ministry of Food we
redeem Woolworths Earn & Learn points supported the Food Revolution Day, a
for resources they needed, whether for world record attempt to run the largest
Woolworths owned petrol sites mathematics, science, English, art, music cooking class, where children learnt how
or sports. to make a healthy dish – Jamie’s Rainbow
117,415
Salad Wrap.
Taronga Zoo: Woolworths’ partnership
with the Taronga Conservation Society Fresh Food Future program: With our Fresh
Australia began with our three-year, Food Future program, we aim to help our
Employees $1.9 million investment in the Great agriculture sector with challenges such as
Southern Ocean precinct and the Fish For climate change and attracting talented people
Good program. Taronga Zoo also helped to the sector. Since 2007, we have invested
us with the wildly popular ‘Aussie Animals’ more than $10 million in this program, with
collectable cards promotion. our trusted partners such as Landcare
Australia, Royal Agricultural Society of NSW,
Australian Rural Leadership Foundation,
Nuffield Australia and many more.
11 Sales and EBIT are combined for Australian Food,
Liquor and Petrol Corporate Responsibility Report 2014 | 23$37m
The Fresh Food Future program has
two main aims:
A Great place to
1. growing more with less through advancing invest
Estimated savings in operating farming innovation, productivity and long-
costs this year term sustainability, and One of our core values is ‘every cent
40,000t
2. n urturing talent by supporting the counts’. Maximising business efficiency
next generation of farmers and and minimising waste are key ways for
industry leaders. the business to reduce costs. This allows
Of food waste directed from landfill, us to return savings to our customers and
Since 2007, we have invested $6.6 million
saving more than $8 million dividends to our shareholders.
through Landcare Australia to help
Australian farmers grow more with less. Investment in energy efficiency and
The program has funded more than low-carbon technology has occurred
190 projects around Australia to encourage across the company, but as Australian
innovation and efficiency, reduce input Supermarkets accounts for more than
costs and increase productivity and 60% of our energy use, we have focused
long‑term sustainability. on innovation in refrigeration, air
bstreetsmart: Woolworths Petrol has conditioning and lighting. We estimate
partnered with bstreetsmart to support we will save more than $37 million in
road safety and responsible driving operating costs this year as a result.
education. bstreetsmart is the inspiring Removing food waste from the business
initiative of the trauma service at is a key target, and present opportunities
Westmead Hospital, which sees a for reducing costs. Australian
disproportionate number of people Supermarkets has food waste diversion
aged 15 to 30 years injured through programs which have diverted more than
road accidents. 40,000 tonnes of food waste from landfill,
bstreetsmart promotes safe behaviour as saving more than $8 million in costs.
drivers, riders and passengers to people
in this age group, to cut their fatality and
injury rates.
Through the generosity of our customers
and the support of our staff, this year
we raised more than $175,000 for
the program.
24 | WOOLWORTHS LIMITEDWoolworths
Liquor Group
Woolworths Liquor Group now has three
distinct formats: Dan Murphy’s (Destination),
BWS (Convenience), and The Wine Quarter
(consolidates our Online and Direct offers).
Progress against objectives Responsible marketing
1. Continuing to evolve Dan Murphy’s Last year, we signed the Alcohol Beverages
A Great place to Advertising Code (ABAC) to formalise our
· We continue to expand our footprint as shop
Australia’s premier liquor destination, existing undertaking to abide by the ABAC
opening 11 Dan Murphy’s. adjudication process and to ensure that
DrinkWise Australia our advertising complies with the code.
· Total Dan Murphy’s stores now Woolworths Liquor Group (WLG)
number 186. contributes to programs run by DrinkWise, Our charter for selling alcohol has been
an independent, not-for-profit organisation active for a number of years and includes
2. Developing the BWS brand and 10 principles on which we assess any
that promotes healthier and safer drinking
convenience offer alcoholic or alcohol-branded products
through national information campaigns.
· We continued to grow BWS, Australia’s before considering them for sale. These
DrinkWise is founded on industry
largest liquor retailer, opening 36 (net) principles send a strong message against
leadership and community partnerships.
new stores in the year. products that target minors or encourage
· Total network now 1,216 stores. This year, the DrinkWise campaign on irresponsible drinking.
‘how to drink properly’ reached more
3. Maintaining leadership in online and than 90% of 18 to 24 year olds (see
direct via The Wine Quarter howtodrinkproperly.com). The Federal
· danmurphys.com.au further embedded Government audited the DrinkWise labelling
its position as the premier Australian project to raise awareness about alcohol A Great place to
online liquor destination, being the consumption and pregnancy. We are pleased work
most visited liquor website in Australia. that the audit found high rates of compliance
Online sales increased more than 55% among buyers of WLG Exclusive Brand We expanded this year, opening 11 new
with a number of new features added products. WLG also includes DrinkWise’s Dan Murphy’s stores and 36 (net) new BWS
to the website, including enhanced ‘Get the Facts’ pictogram on retail brand and stores, creating an estimated 300 jobs.
delivery options and new customer Pinnacle product advertising.
recommendation functionality. Responsible service of alcohol
Australia’s drinking culture is changing Our standards for responsibly retailing
4. Increasing own and exclusive brand for the better, according to last year’s liquor go beyond regulatory compliance
penetration through Pinnacle Drinks Australian Institute of Health and – all WLG staff must be trained in
· We are providing customers with Welfare’s National Drug Strategy responsible service of alcohol. Staff
enhanced ranges as we continue to build Household Survey. complete regular refresher training
our own and exclusive brand portfolio. courses, and Woolworths’ compliance
Younger Australians are continuing to delay with responsible service and licensing
their first alcoholic drink. The age when is assessed in annual audits of our
1,402
they first drink alcohol rose from 14.4 to licensed outlets.
15.7 years between 1998 and 2013. Fewer
12 to 17 year olds are drinking alcohol – the
Stores proportion not drinking rose from 64% to
72% between 2010 and 2013.
5,993
Employees
Corporate Responsibility Report 2014 | 25You can also read
