Digital Update - SEPTEMBER 2018 TVNZ ONLINE, 1 NEWS NOW AND RE
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Digital
Update
TVNZ ONLINE, 1 NEWS NOW AND RE:
SEPTEMBER 2018
OnDemand Update SEPTEMBER 2018
Please note: Total streams now include Live Streams across all devices.
Shortland Wentworth A Place To Call Bachelor In Manifest Home and MasterChef Grey's Naked Anika Moa
Street Home Paradise Away Australia Anatomy Attraction Unleashed
Exclusive to TVNZ OnDemand
ALIBI killed it! The show is a ground-breaking example of the kind of non-linear storytelling that can be achieved! A unique murder mystery each episode focused on one of the suspects. With companion social media content that built on the narrative and revealed clues. The final episode revealed the murderer. Watch it on TVNZONDEMAND! Source: TVNZ/ Google Analytics
Big in September 58 years of drama! Watch it here!
Big in September
Men! You can't live with em, you can't shoot em.
Becky
Watch the box set here!
Big in September 9,976 episodes and counting…
Coming soon! Exclusively to TVNZ OnDemand
Coming soon! Exclusively to TVNZ OnDemand
CONGRATULATIONS!
The Spike Asia award winners were announced at the 10th annual
festival in Singapore and….
Mediacom won bronze in the “Use of Brand
or Product Integration into a Programme
or Platform” category for Deadpool 2’s:
“Deadpool Highjacks
Government
Broadcaster”
Special Mention to:
Blacksand, TVNZ’s creative and production team
who when approached by 20th Century Fox thought
- what better place for the foulmouthed anti-hero
to show up than TVNZ’s censorship warnings and
Broadcasting Standards Complaints spots.
Watch all the advertisements here!The New Blood Web Series
•
Kura:
Creators: James Watson and Vince McMillan
The Hive:
Creator(s): Ellen Jones-Poole
•
The Year of Yes:
Creator(s): Mia Maramara
•
Constance:
Creators: Fiona Armstrong and Henry Rolleston
Hope’s Ark:
• Creator(s): Brynley Stent, Nic Sampson and Rhiannon McCall
Watch them all here!
For more information, please visit: www.tvnz.co.nz/newblood1 NEWS NOW Update SEPTEMBER 2018
Huge waves come within metres of homes during Hawke’s
1 Bay storm
Christchurch Boys' sub red carded after stomping on
2 player's head and throwing punch at First XV nationals
Disgraceful attempt to pull rivals brake sees Moto GP2 rider
3 disqualified
Owen Franks' enormous squats leaves bar bending as All
4 Blacks train in Nelson
‘Sir Michael Jones' son goes on barnstorming 60m run to
5 score for St Peters as school crowned national First XV
champsNetwork Streams
To increase brand recognition, 1 NEWS NOW has been building its network streams by serving up more news videos on partner
sites and Facebook.
September 2018 Streams Month on Month Streams
16.10 M
1.91 M
1.06 M
10.92 M
10.92 M 1.91 M
1.67 M
1.04 M 1.06 M
AUG 2018 SEP 2018 AUG 2018 SEP 2018 AUG 2018 SEP 2018
Stuff.co.nz
1NEWSNOW.co.nz 1 NEWS NOW on FacebookEnd Points (Device Types)
Figures below reflect total 1 News Now Audience (NZ Eyeballs and overseas).
The user slides up the ad
to split the editorial
content.TVNZ’s NEW in-feed Native ad unit appears
natural amongst the 1 News Now content. Brand
Unlike display or banner ads, Native ads don't
really look like ads.
Visual
All that is required are a few basic elements – 1200x628px
such as title, image and description then the
auto templating technology pieces it all Headline
together in a style to match the feed. – Max 60 characters
Native is available now to buy as a direct
placement, as well as programmatic via a PMP Body Text
deal. – Max 200 characters (including
spaces)
Please get in contact with your Business Manager or
Programmatic Manager for more information.Re: September Update
Re: is TVNZ’s youth-focused alternate news brand. We’re primarily based on
Facebook, Instagram and YouTube.
The Re: audience is
● Big we have grown to 70,000 Facebook followers in just over a year
● Young 58% of our audience is aged 18-34
● Engaged we average 350,000 Facebook engagements each month
● And they love watching video we have had over 30 million minutes of video
viewed since launch
We make about 8-10 x 2-6 minute videos per week surrounding a central topic. Our
aim is to get young Kiwis thinking about important issues and seeing them from new
perspectives.
Re: is now open to commercial partnerships! Get in touch with ashleigh@renews.co.nz to arrange a
time for us to come and present to your team.
September
Reach 3.1M September
Engagement 298K 64.9K
Re: Page Likes as at TodayHi there! Have you heard of
Re:?Re: Branded content On the 11th hour of the 11th day of the 11th month of 1918, the guns fell silent along the Western Front. The First World War had effectively ended and Armistice was announced. To commemorate 100 years since Armistice Day, the Reserve Bank have issued a series of official 50 cent coins. In the lead up to the release of the coins, the Reserve Bank were looking for a way to tell their story to a large audience of young, widespread New Zealanders That’s where Re: came in. Re: partnered with the Reserve Bank to create a story led video about the history of Armistice Day and the upcoming release of the coin. They were able to to increase awareness of what the Reserve Bank were doing, teach their audience about the history of WW1 and point directly to the release of the new coin (they were even able to feature the coin in the video!). You can also check out the video on Re:’s Facebook here!
Re: Coming Up Re: is open to working with commercial partners. Don’t hesitate to get in touch with your Business Manager for more information about you could work with Re: to make some meaningful content for your audience. Upcoming topics: • Death • Materialism • Languages • Re:mix • Power • Fetishes
Glossary A video stream starts when the actual video content starts to play after possible pre-roll ads. The average streams an episode gets for a specific show in the specified time period (usually 1st to the 28th of a month). Reach calculation for TVNZ OnDemand is based on the count of member IDs* who watched OnDemand videos in the reporting period. It is common that a member ID is shared with multiple individuals such as household members, therefore the actual viewer reach is very likely to be greater than the reach figure provided in this report. Device types which TVNZ videos can be played on. Successful TVNZ OnDemand member registrations who also completed the email verification process. Episodes which are available on TVNZ OnDemand first before they are played out on TV. *The minimum age range a person can specify during registration is ‘13 to 17’.
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