Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...

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Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
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              Troop
              Cookie
             Manager
              Guide
   2021
Girl Scout
 Cookie
Program
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
Table of Contents                           COVID-19 Updates
                                                Due to COVID-19, there may be updates to some information
    Program Checklist                      4    found in this guide. Additional information will also be made
                                                available as we get closer to inventory delivery time. For the
    2021 Dates to Remember                 5
                                                latest information, please visit girlscoutshcc.org or check our
    Your Role and Responsibilities         8    council-wide cookie manager rally in Rallyhood.
    The 5 Skills                           9
    Girl Scout Cookie Program Materials—   10   Need help using the Smart Cookies platform?
    Be Prepared!                                800.853.3730
                                                ABCtech@westonfoods.com
    Smart Cookies                          11
    Smart Cookies Payment System           12   Check out our Just in Time Trainings
    Ways to Participate                    13   for additional Smart Cookies Help
                                                girlscoutshcc.org/resources
    Cookie Share                           14
    Proceeds and Rewards                   15   Direct Ship Orders
    Troop Treasure                         16   abcsmartcookiesdirect@interbake.com
    Troop Initial Order                    17
                                                Questions?
    Cookie Drops                           18
                                                GSHCC Customer Care
    Booth Selections                       19   916.452.9181 or 800.322.4475
    Troop Secured Booths                   20   customercare@girlscoutshcc.org
    Preparing for Booth Sales              21

                                                2020 Cookie Program in Review
    Alternatives to Booth Sales            23
    Cookie Cupboards                       25
    Order Types—Planned, Unplanned         26
    and Transfer Orders
    Financials                             28
                                                  40,105
                                                  cookie
                                                  s hare
                                                                     31cookie
                                                                          CUPBOARDS
                                                                                          $1700
                                                                                          AV E R AG E
                                                                                          TROOP
                                                                                                            448
                                                                                                            GIRLS
                                                                                          PROCEEDS
                                                  D O N AT I O N S
                                                                     2,597,114                              REACHED
    Theft, Loss and Product Complaints     30                        PACK AGES SOLD       earned            GIVE BACK

    Wrapping Up the Program                31     2mega
                                                   DROPS
                                                                                                            L E V E L

                                                                                          1,695
    Girl Scout Product Program Terminology 32
                                                                     11,627 troop
    Notes                                  33                        GIRLS LEARNED        COOKIE            1,086
    Rewards                                35     five
                                                  GIRLS SOLD
                                                                     ENTREPRENEURSHIP
                                                                     SKILLS TO LAST
                                                                     A LIFETIME
                                                                                          MANGE R S
                                                                                          TO MAKE IT
                                                                                          ALL HAPPEN
                                                                                                            girls
                                                                                                            REGISTERED TO
                                                  4000+                                 service   unit
                                                                           100
                                                                                                            PARTICIPATE
                                                                                                            THROUGH
                                                  PACKAGES                              cookie mana ers
                                                                                                     g      AFTER-SCHOOL
                                                  OF COOKIES                            TO INSPIRE TROOPS   PROGRAMS

2   girlscoutshcc.org/cookies • 800.322.4475
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
Dear Cookie Volunteers,
As we gear up for another Girl Scout Cookie season, I’ve been reflecting on the origins of
this time-honored annual tradition. When Girl Scouts was founded back in 1912, there wasn’t
much in the way of philanthropic support for girls’ leadership programming. A girl-led service
project changed that forever.

During World War I, the very first Girl Scout Cookies were baked in the home ovens of the
Mistletoe Troop to fund a community service project in Muskogee, Oklahoma. Over the next
5 years, the tradition of selling cookies swept the nation, giving girls the economic power to
be a force of good and a voice for change in their communities.

2020 has made it clear to me that we have an obligation to ensure Girl Scouts’ programming
is here to meet the needs of our girls and our communities, now and in the years to come.
Now is the time to prepare our girls to lead in times of crisis, to teach our girls the vital
importance of business ethics, and to show girls how to mobilize the economic power of
women to make the world a better place.

Thank you for partnering with us to teach our girls how to empower themselves to meet the
challenges of the day.

Sincerely,

Dr. Linda E. Farley
CEO

                                                                 girlscoutshcc.org/cookies • 800.322.4475   3
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
Program Checklist
    Use this sheet to ensure you don’t miss any important steps for the 2021 Girl Scout Cookie Program.
    Tear it out and place it on your fridge or desk for easy access.
    ‰
     Ensure two leaders registered for the 2021 membership year      ‰
                                                                      Cookies picked up from Cookie Drop
     with a cleared background check                                  ‰ Verify counts prior to distribution. Notify GSHCC within
    ‰
     Ensure cookie manager registered for the 2021 membership            24 hours of any discrepancies.
     year with a cleared background check                            ‰
                                                                      Pick-up Early Reward T-Shirts from service unit cookie
     ‰ Ensure contact informationand address correct in `~KKcraq    manager, if any, and verify counts prior to distribution
     ‰ Complete Volunteer Position Agreement                        ‰
                                                                      Ensure girls deliver cookies to customers and collect money
     ‰ Complete training (with service unit cookie manager or       ‰
                                                                      Coordinate booth sales and attend when needed
        in gsLearn)                                                   ‰ Use Smart Booth divider to distribute booth sales to girls
     ‰ Submit training completion certificate (if completed in          (ongoing—must be done after every booth sale)
        gsLearn)                                                      ‰ Place Planned Orders if needed (ongoing—any time your
    ‰
     Ensure troop has active bank account                                troop needs more inventory)
    ‰
     Submit ACH Authorization Form, if necessary (see pg. 30)        ‰
                                                                      Enter transfer orders in Smart Cookies (ongoing—must be
    ‰
     Ensure all troop members registered for 2021 membership year     done after any inventory is transferred to girls or other troops)
    ‰
     Collect supplies from service unit cookie manager               ‰
                                                                      Collect and deposit money (ongoing—ensure troop is
     (after training completion)                                      depositing early and often)
    ‰
     Host cookie kick-off with troop and parents (check out the       ‰ Enter girl financial transaction in Smart Cookies (ongoing—
     cookie family meeting toolkit at girlscoutshcc.org/resources)       must be done any time a girl turns in money)
    ‰
     Share program information and supplies with families             ‰ Ensure there are enough funds for ACH withdrawals
    ‰
     Collect Parent Permission Forms for all participating girls     ‰
                                                                      MARCH 4—ACH Withdrawal #1
    ‰
     Log in and set up your Smart Cookies account                    ‰
                                                                      MARCH 14—Cookie program ends
    ‰
     Identify volunteers to help at Cookie Drop (Mega Drop or        ‰
                                                                      MARCH 17—Submit Main Recognition and Troop
     SU Mini Drop depending on your service unit; check with          Recognition Orders
     your service unit cookie manager for more information)           ‰ Assign any remaining inventory to girls at end of sale
                                                                         prior to March 17
    ‰
     Coordinate with troop to identify preferred booth
     appointments prior to January 10 Booth Round 1                   ‰ Ensure Smart Cookies does not show negative inventory.
                                                                         Must be fixed if it does
    ‰
     Schedule booths (see pg. 20)
                                                                      ‰ Collect reward and experience selections from all girls
    ‰
     JANUARY 8—Cookie program begins                                     based on what they earned
    ‰
     JANUARY 24—Order cards collected from girls (copies              ‰ Notify the troop leader if Troop Treasure was earned or not.
     encouraged since girls will need for distribution). Remember        Provide earned amount, if applicable
     that money is collected at time of delivery, not at time of
     order (different from the Girl Scout Fall Product Program)      ‰
                                                                      MARCH 18—ACH Withdrawal #2
    ‰
     Collect T-Shirt sizes from girls for Early Reward (if earned)   ‰
                                                                      MARCH 25—ACH Withdrawal #3 (final)
    ‰
     JANUARY 25—Encourage girls to enter goal no later than          ‰
                                                                      Verify Troop Balance Summary report shows zero balance
     this date to earn Goal Getter Patch                              after final ACH withdrawal
    ‰
     JANUARY 25—Deadline to submit Initial Order and                 ‰
                                                                      Provide leader copy of Troop Balance Summary for end of
     Early Recognition Order                                          year Financial Report
    ‰
     JANUARY 25—Deadline to select Troop Proceed Plan                ‰
                                                                      Coordinate with service unit cookie manager for reward pick-up
     selected in Smart Cookies (if choosing Older Girl Proceeds)      ‰ Verify counts prior to distribution. Notify service unit within
                                                                         24 hours of any discrepancies.
    ‰
     Ensure someone from troop can pick-up cookies from
     Cookie Drop                                                      ‰ Distribute rewards to girls
                                                                     ‰ Give Troop Treasure card to troop leader, if earned.

4   girlscoutshcc.org/cookies • 800.322.4475
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
2021 Dates to Remember
January
     SUNDAY               MONDAY                TUESDAY   WEDNESDAY               THURSDAY             FRIDAY          SATURDAY
                                                                                                  1                2

3                    4                     5              6                   7                   8                9
                                                                                                      Girl Scout
                                                                                                        Cookie
                                                                                                       Program
                                                                                                        begins
10                   11                    12             13                  14                  15               16

        Booth
                                                                  Booth
    Round 1 begins
                                                               Round 1 ends
       (pg. 19)

17                   18                    19             20                  21                  22               23

        Booth
                                                                  Booth
    Round 2 begins
                                                               Round 2 ends
       (pg. 19)

24                   25                    26             27                  28                  29               30

      Initial           Initial Order &
                      Early Recognition
      Orders              Orders due
        end           Goal Getter patch                                       Pre-authorization
       (pg. 17)        deadline (pg. 17)                                           Charge
                         Proceed Plan                                             (pg. 28)
                                                                                                  early
        Booth          deadline (pg. 15)
    Round 3 begins    ACH Authorization
       (pg. 19)      Forms due (pg. 28)                                                           reward

                                                                                    girlscoutshcc.org/cookies • 800.322.4475      5
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
February
         SUNDAY         MONDAY          TUESDAY   WEDNESDAY               THURSDAY              FRIDAY          SATURDAY
                   1               2              3                   4                    5                6

                                                          Booth            Booth Round 4
                                                       Round 3 ends           begins

    7              8               9              10                  11                   12               13

                                                                                                                 Mega Drop
                                                                                                                  (North)

    14             15              16             17                  18                   19               20

                                                                                              Booth
                                                                                           Sales Start
                                                                                                (pg. 21)
                       Mega Drop
                                                                                               Cookie
                        (South)                                                            Cupboards open
                                                                                              (pg. 25)

                                                                                                  National Girl Scout
                                                                                                   Cookie Weekend
    21             22              23             24                  25                   26               27

    28

6   girlscoutshcc.org/cookies • 800.322.4475
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
March
     SUNDAY           MONDAY        TUESDAY   WEDNESDAY               THURSDAY            FRIDAY       SATURDAY
                 1             2              3                   4                  5             6

                                                                      ACH
                                                                  Withdrawal
                                                                       #1
                                                                       (pg. 28)

7                8             9              10                  11                 12            13

14               15            16             17                  18                 19            20
       Cookie                                     Main and            ACH
      program                                 Troop Recognition
                                                                  Withdrawal
                                                 Orders due
     and booth                                    for troops           #2
     sales end                                     (pg. 31)            (pg. 28)

21               22            23             24                  25                 26            27
                                                                      ACH
                                                                  withdrawal
                                                                   #3 (final)
                                                                       (pg. 28)

28               29            30             31                  Zippered Money Pouch

                                                                                                        Be Amazing
                                                                                                           A
                                                                                                        logo lanyard

    End of May—Rewards and Troop Treasure distributed

                                                                        girlscoutshcc.org/cookies • 800.322.4475       7
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
Your Role and Responsibilities
    Start by making sure that all troop members have registered for the 2021 Girl Scout membership year. Leaders and
    cookie managers must have a cleared background check. The cookie manager must select their role in `~KKcraq
    įTcn`On_~ľ~-İęľKc`k_OqOľqnBWaWaUľand submitľBľ4c_raqOOnľ)coWqWcaľUnOO`OaqľBwBW_BJ_OľBqľľUWn_oKcrqoVKKĞcnUĤnOocrnKOoĞ

    Troop Cookie Manager (TCM)                                     • Keep girls and families informed of their progress
                                                                     throughout the sale
    • Encourage your girls! They will respond to your
      enthusiasm                                                   • Manage the cookie program finances for your troop

    • Attend training with your service unit cookie manager      • Schedule and organize the booth sale portion of
      or complete training online through gsLearn. This            the program
      will prepare you for the cookie program and for any        • Share with your service unit cookie manager ideas
      questions from parents in your troop. Training is            you have for new booth sale locations or other
      required for all cookie managers, even if they are           sales strategies
      returning to their role                                    • Pick up your troop’s rewards from your service unit in
       • If you complete training through gsLearn, you will        a timely manner
         be emailed a certificate of completion. You must
         provide your service unit cookie manager a copy of
                                                                 Troop Leader
         the certificate prior to receiving program supplies
         and participating in the cookie program                 • Support your troop cookie manager by:
    • Have participating families fill out a Parent                 • Communicating with parents and discussing
      Permission and Financial Responsibility Form;                   importance of timeliness for supplies, deadlines
      this is your assurance that caregivers and girls in             and reward pick-ups
      your troop are ready to participate. You will hold on         • Helping with the financial management of the
      to these forms until the end of the Girl Scout Cookie           program by maintaining a troop bank account,
      Program. These do not get turned in unless there is a           making frequent deposits and making sure your
      family in collections                                           account has enough funds for the scheduled
                                                                      ACH withdrawals
    • Host a parent meeting to communicate important
                                                                    • Checking out the Cookie Entrepreneur Family pin.
      program information and deadlines with every
                                                                      Engage the whole family in The 5 Skills fun
      girl’s family. Utilize the Cookie Family Meeting toolkit
      girlscoutshcc.org/resources                                   • Continuing to add girls during cookie season;
                                                                      new Girl Scouts can participate too
    • Work together with your troop leader to:
                                                                 • Obtain a copy of the Troop Balance Summary
      • Talk about The 5 Skills, after all, that is what the
                                                                   report from Smart Cookies at the end of the cookie
        cookie program is all about
                                                                   program and share with the girls and their families
      • Encourage your girls to set goals. Spend some extra
                                                                   the goals you achieved. Retain a copy for your troop’s
        time in a goal setting session with your troop; your
                                                                   end-of-year Finance Report.
        troop should set a goal and so should each girl

8   girlscoutshcc.org/cookies • 800.322.4475
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
The 5 Skills
• Goal Setting: Girls set cookie sales goals and, with      When girls sell Girl Scout Cookies,
  their team, create a plan to reach them. This matters     they utilize The 5 Skills and learn to think
  because girls need to know how to set and reach
                                                            like entrepreneurs
  goals to succeed in school, on the job, and in life
• Decision Making: Girls decide where and when to
  sell cookies, how to market their sale, and what to do
  with their earnings. This matters because girls must
                                                                                                                         Pins & Badges
                                                             When girls sell Girl Scout Cookies, they utilize the 5 Skills—goal setting, decision making, money
  make many decisions, big and small, in their lives.        management, people skills, and business ethics—and learn to think like entrepreneurs. Girls can
                                                             earn Cookie Business and Financial Literacy badges and Cookie Entrepreneur Family pins for every
  Learning this skill helps them make good ones              year they participate in the Girl Scout Cookie Program.

• Money Management: Girls develop a budget, take
  cookie orders, and handle customers’ money. This                Daisies                   Brownies                     Juniors      Cadettes        Seniors   Ambassadors

                                                                                                          Cookie Business and Financial Literary Badges
  matters because girls need to know how to handle
  money—from their lunch money to their allowance to
  (someday) their paycheck
• People Skills: Girls learn how to talk (and listen!) to
  their customers, as well as learning how to work as
  a team with other girls. This matters because it
  helps them do better in school (on group projects,
  on sports teams, and on the playground) and, later,
  at work.
• Business Ethics: Girls act honestly and responsibly                                                               Cookie Entrepreneur Family Pins

  during every step of the cookie sale. This matters
  because employers want to hire ethical employees—
  and the world needs ethical leaders in every field.

The 5 Skills are part of the Girl Scout Leadership
Experience (GSLE) and you will find badge and pin
activities in each of The Girl's Guide to Girl Scouting.     For more on cookie badges and pins girls can earn, visit:
                                                             girlscouts.org/cookiebadges

Use these resources to expand on each skill and
explore what can happen when girls succeed.
Remember badge work isn't designed to be completed
in one troop meeting; start building on pieces of the
badge and complete it throughout the year. Girls and
troops can also participate in activities offered by         Check out the Cookie Family Connection Guide at
council staff which are listed on the Activities page of     girlscoutshcc.org/resources and in Rallyhood.
girlscoutshcc.org.

                                                                                        girlscoutshcc.org/cookies • 800.322.4475                                              9
Girl Scout Cookie Program - 2021 Troop Cookie Manager Guide - Girl Scouts Heart of Central ...
Girl Scout Cookie Program Materials--Be Prepared!
     Being organized and prepared for the Girl Scout Cookie Program lets the girls and caregivers in your troop know
     that you are ready to lead them in a successful cookie program. Their confidence in the troop cookie manager and
     troop leader allows the girls to focus on their goals.

                                                                  • Online Training (accessed through gsLearn in `~KKcraq)
     Materials You’ll Need
                                                                  • Reward Experience dates and information
     Make sure to pick up the following materials from your
     service unit cookie manager:                                 • Parent/Girl Guide (highly recommended for
                                                                    all families)
     • Troop Envelope—one per troop
                                                                  • Parent Permission and Financial Responsibility form
     • Receipt Books—three per troop
                                                                    (digital and PDF)
     • Girl Money Envelopes—one per girl
                                                                  • Printed materials (with exception of order card and
     • Girl Order Card—one per girl                                 money envelopes)
     • Volunteer Position Agreement (online at                    • Rally Guide
       girlscoutshcc.org/resources)
                                                                  • Safety Tips for Online Marketing
     • Parent Permission and Financial Responsibility form—
                                                                  • Virtual Booth Guide
       one per girl
                                                                  • Volunteer Position Agreement
     Online Resources
     • ACH Authorization Form                                     NEW! Rallyhood
     • Booth guidelines, worksheets and additional resources      Rallyhood is a council-wide resource that GSHCC is
                                                                  excited to offer to our members. Here you will find
     • Cookie line up and nutritionals
                                                                  resources, calendars, links, artwork, and a message
     • Cookie Family Meeting Toolkits                             wall to help you connect with other volunteers.
     • _rqOaijTnOOľoqWK^OnoľįTcnľqncckoľqVBqľknOijcnMOnOMľWaľ      Rallyhood is not just for cookies! Within Rallyhood,
       !KqcJOnİ                                                   you will find rallies for all things GSHCC. Some rallies
     • Just in Time trainings (designed to walk you throughľall   are troop leader networks, customer care, fall product
       things Smart Cookies such as scheduling booths,ľ           and cookies to name a few. All currently registered
       submitting Initial Orders, Recognition Orders, andľ        cookie managers will be invited to the council-wide
       much more)                                                 rally. While each service unit may have their own
     • Marketing materials (door hangers, thank you notes,        personalized cookie rally, we encourage all cookie
       etc)                                                       managers to join the council cookie rally for important
                                                                  updates and information where they will be able to
                                                                  connect with council staff. Rallyhood can be accessed
       Did you know?                                              at rallyhood.com.
       There are additional resources available online at
       girlscoutshcc.org/cookies or girlscoutshcc.org/
       resources.

10   girlscoutshcc.org/cookies • 800.322.4475
Smart Cookies
Smart Cookies is a user friendly platform that lets girls and troops set and track goals, create a sales plan, market
their sales, customize their dashboards and personalize their online store. All booths, inventory transfers, sales,
donations and rewards are managed through the Smart Cookies platform.

Updates! New for the                                           Your Role
2021 Girl Scout Cookie Program:                                • Log into Smart Cookies and verify your information
• E-cards: Add prepayment by credit card as an option,         • Reset passwords/resend registration emails for girls
  with the ability to refund Girl Delivery orders paid by        as needed
  credit card (troop level and above)
                                                               • Verify order completion and accuracy from all girls in
• Smart Cookies payment system: Built directly                   your troop
  in Smart Cookies. No additional onboarding or
                                                               • Verify correct reward options and sizes are selected
  equipment, girls and troops simply register for
                                                                 for each girl
  their Smart Cookies accounts to access the in-app
  payment option
                                                               Getting Started
• Social Media Link: Add the option for girls to include
                                                               A registration link will be sent to email address from
  Girl Delivery orders paid by credit card to be placed
                                                               `~KKcraqľįTcn`On_~ľ~-İ and are only sent to
  through social media link
                                                               troops and girls who meet participation requirements
   • Links should never be posted on selling sites             (two leaders and one cookie manager registered for
     (eg. Craigslist, eBay, Facebook Marketplace, etc.)        the 2021 membership year; girls must be registered
• Troop Booth Sale Link: Create shareable link to take         for the 2021 membership year). Once you have
  prepaid Girl Delivery orders with ability to credit girls    registered, you will receive a confirmation email.
  for sales
   • Troops can use their Troop Booth Sale Link to get         Note: Please make sure to add
     creative with Virtual Booths! Check out the Virtual       noreply@abcsmartcookies.com to your safe
     Booth Section of this guide for more information          senders list in your email.
• Cookie Finder Enhancements: Troop links will be
  shown in GSUSA’s National Cookie Finder beginning
  February 19. The Cookie Finder allows customer
  placement of Direct Ship orders that can be                                                              My Smart
  transferred to girls. Customers can also search for                                                      Cookies Log in:
  local booths year-round                                          Smart Cookies                           www.abcsmartcookies.com
                                                                   P OW E R E D BY A B C B A K E R S
                                                                                                       ™

                                                                   Email: ________________________________________
                                                                   Password:____________________________________

                                                                                       girlscoutshcc.org/cookies • 800.322.4475      11
Smart Cookies Payment System
     NEW! ABC Bakers has partnered with Heartland to support credit card processing. This means customers will have
     the option to pay by credit card for Girl Delivery orders and at booth sales—and it’s built into Smart Cookies! There
     is no additional sign-up or onboarding process for your troop. Troops and girls simply create their Smart Cookies
     account to access this feature.

     Benefits                                                       Fees
     • Girls are able to collect payment for Girl Delivery orders   Smart Cookies/Heartland fees are 2.8% + 12 cents
        • FamiliesľnOKOWwOľO`BW_ľqcľBkkncwOľcnMOnoľk_BKOMľ          per transaction. Since this is a new payment system,
          wWBľocKWB_ľ_Wa^ľca_~ľbeforeľKroqc`OnľWoľKVBnUOM           GSHCC will cover fees for the 2021 Girl Scout Cookie
       • Girl Delivery order can be cancelled if placed in error    Program. This only applies to the Smart Cookies/
                                                                    Heartland systemģ troops are responsible for fees
     • Troops and girls are able to collect payment for
                                                                    associated with any other credit card payment system
       booth sales
                                                                    they wish to use.
     • All transactions are automatically tracked in
       Smart Cookies—no need to enter                               This payment system is built into Smart Cookies. If
        • Girls and troops will be credited with the full           a troop wishes not to use, they must communicate
          payment collected                                         that with all Girl Scouts in the troop. This feature
        • Important: Payments at booths are credited to             cannot be turned off for individuals or troops.
          the troop only since booth cookies do not assign
          financial responsibility to girls. Cookie managers
          must still distribute cookies using Smart
          Booth Divider                                              Did you know?
                                                                     The Smart Cookies app is a digital order card for
     • All major credit cards accepted
                                                                     girls on the go. Download the app on your
     • Troop data, girl data and credit card information is          smartphone to quickly take customer payments.
       not stored
     • Customer orders and financial transactions will
       show same transaction ID for easy traceability
     • Make changes to order if needed
       • Varieties can be changed but amounts cannot
         once the customer has been charged

12   girlscoutshcc.org/cookies • 800.322.4475
Ways to Participate
There are many ways girls and troops can participate in the cookie program. They can participate in one or all ways. No
matter how they participate, it is important to do so safely. Ensure everyone is following all local and state guidelines
concerning COVID-19.

 Sale Type               Process and Money Collection                                    Delivery to Customers
 Girl Delivery           • Girls create their personalized account and send emails       Delivered by girls to
                           to friends and family                                         customers (If a girl receives
                         • Customers pay online for cookies, no shipping charges         an order from a customer
                         • Financial transactions are credited to the girl once orders   where they will not be able to
                           are accepted                                                  deliver the cookies in person,
                         • Inventory needs to be added in the Initial Order or           the order can be cancelled in
                           transferred to girl by cookie manager                         Smart Cookies)

 Direct Ship             • Girls create their personalized account and send emails       Shipped directly to the
                           to friends and family                                         customer (delivery times
                         • Customers pay online, including the cost of shipping (50%     depend on shipping speed
                           shipping discount on orders of 6 or more packages)            selected at checkout)
                         • Orders are automatically credited to the girl

 Order Card              • Girls take orders in person                                   Delivered by girls to customers
                         • TCM enters orders into Initial Order
                         • Girls collect money from customers (at time of delivery)
                           and turn in to troop

 Booths,                 • Troop schedules booths in Smart Cookies or parents            Customers visit booth,
 Lemonade Stands           communicate with troop about Lemonade Stands or               lemonade stand or are visited
 and Wagon Sales           Wagon Sales                                                   by girls at their home and
                         • Troop provides inventory to sell                              receive cookies on the spot
                         • Girls collect money in person from customers

 Virtual Booths          • Troops work with girls to get creative and identify           Delivered by girls to
                           distribution plan                                             customers following
                         • Troop shares their Troop Booth Link                           distribution plan troop
                         • Customers pay for order online with card                      agreed upon (must follow
                         • Troop provides inventory to girl                              booth guidelines)
                         • Troop distributes packages to participating girls by using
                           the Smart Booth Divider

                                                                            girlscoutshcc.org/cookies • 800.322.4475        13
Cookie Share
     Cookie Share is a great way for girls, troops and customers to give back. GSHCC partners with Blue Star Moms, local
     food banks, blood drives and other local organizations for Cookie Share donations. Blue Star Moms sends donations
     provided by GSHCC to active duty military.

     Why participate in Cookie Share?
     • Great way to support members of active military and your community
     • Allows public to support the Girl Scout Cookie Program even if they don’t want to buy cookies for themselves
     • Girls who sell 10 packages towards Cookie Share will earn the Cookie Share patch
     • Cookie Share donations are “virtual” and will be given directly to organizations with which GSHCC partners. They will
       not be added or taken out of a troop’s physical inventory
        • The troop will be financially responsible for these cookies. Cookie Share donations are $5
        • Troops cannot collect any donations that are not allocated towards Cookie Share (see Volunteer Essentials for
          more information)
        • Cookie Share orders are not rounded to the fullest case during the Initial Order process in Smart Cookies
     • Donations taken on the order card should be added to each girl’s Initial Order
     • Cookie Share donations taken at a booth should be entered using the Smart Booth Divider. Donations taken during
       in-person sales after the Initial Order should be entered in the Virtual Cookie Share tab in Smart Cookies

                                          Want more info?
                                          Check out girlscoutshcc.org/resources for the Just in Time training.

                                          Community Donations
                                          Troops and girls can set aside physical inventory if they wish to
                                          make donations to community organizations. Troops and girls are
                                          responsible for identifying the organization they will be donating to
                                          and for distribution. These types of donations are not entered as
                                          Cookie Share and do not count towards the Cookie Share patch.

14   girlscoutshcc.org/cookies • 800.322.4475
Proceeds and Rewards
Your Role                                                 Early Reward
Be familiar with the proceeds and rewards plans:          • Every girl with an Initial Order
• Early Reward opportunity                                  of 180+ packages submitted
                                                            by Monday, January 25 will
• Troop Proceeds and Girl Rewards
                                                            earn a GSHCC branded Be Amazingmazing
• Older Girl Proceeds and Older Girl Rewards
                                                            T-Shirt! The Early Reward is
• Troop Treasure                                            available to all troops regardless
                                                                                            ess
                                                            of proceed plan selected
Troop Proceeds and Girl Rewards                           • Troops must create an Early
• Available for all troops                                  Recognition Order to receive shirts.
• Troops earn $0.90 per package sold                        Please ensure correct sizes are selected
• Girls can earn patches, experiences and reward items    • The Early Reward will be mailed to the service unit
• Troops can earn Troop Treasure                            cookie manager for distribution
• All troops will be assigned troop proceeds and girl
  rewards in Smart Cookies                                Ensure all reward inventory received is counted prior
                                                          to distributing to girls. All reward discrepancies must
• Troops must complete the following recognition
                                                          be communicated to your service unit cookie manager
  orders in Smart Cookies: Early, Main and Troop
                                                          within 24 hours. All reward discrepancies must be
  Recognition Order
                                                          resolved no later than June 1, 2021 in order to meet
                                                          deadlines for replacement.
Optional Older Girl Proceeds
and Rewards
                                                          Rewards Experiences
• Available only to troops with all members registered
                                                          • Rewards experiences, dates and descriptions will be
  as Cadettes, Seniors and/or Ambassadors
                                                            available for preview at girlscoutshcc.org/rewards and
  • Troops that choose this option will need to
                                                            in Rallyhood by January 8, 2021
    change their proceeds plan in Smart Cookies
    by Monday, January 25                                 • Unless otherwise stated all experiences are for girls
                                                            only and lead by trained GSHCC staff and/or affiliated
• Multi-level troops with registered Daisy, Brownie and
                                                            GSHCC program partners
  Junior members do not qualify
                                                          • Rewards experiences are designed to meet all Safety
• Girls must vote unanimously for the Older Girl
                                                            Activity Checkpoint guidelines, Volunteer Essentials
  Proceeds option
                                                            requirements and IRS guidelines
• Your troop earns $1.00 per package sold
                                                          • If a girl cannot make it to her earned experience, she
• Girls can earn patches only
                                                            can attend/receive the alternate experience/item
• Troops can earn Troop Treasure                            (if available); if the girl cannot attend the alternate
• Troops must complete the following recognition            experience there is no replacement
  orders in Smart Cookies: Early, Main and Troop          • In the event that in-person experiences must be
  Recognition Order                                         cancelled due to COVID-19, GSHCC is excited to offer
                                                            girls the physical item and virtual experience based on
                                                            reward levels reached

                                                                     girlscoutshcc.org/cookies • 800.322.4475         15
Troop Treasure
     What Is Troop Treasure?                                     How do troops earn Troop Treasure?
     Troop Treasure is an additional way for troops to earn      Troops can earn Troop Treasure based on your troop’s
     funds towards supporting their Girl Scout Leadership        per girl average (PGA) for girls selling. Troops can view
     Experience (GSLE).                                          their troop’s PGA on their Smart Cookies dashboard
     • Troop Treasure is a troop earned benefit. Funds are       and in your Troop Recognition Order. Troop Treasure
       for the whole troop, regardless of girls who did not      will be awarded based on each troop’s PGA and the
       participate in the cookie program                         number of girls selling.
     • All troops are automatically eligible to earn Troop
                                                                 What does that mean?
       Treasure with the exception of troops who have an
                                                                 Troop per girl average is calculated based on the total
       outstanding balance
                                                                 number of packages a troop sells, divided by the
     • Troop Treasure may be applied towards GSHCC
                                                                 number of girls selling. For example, let’s take a look
       sponsored events listed in the Activities Calendar,
                                                                 at troop A. They have 15 girls in their troop, but only
       membership registration fees and in-store GSHCC
                                                                 10 girls are selling. They did awesome and sold 2,650
       shop purchases
                                                                 packages of cookies, which means they have a PGA of
     • Troop Treasure will be sent to your troop’s registeredľ   265 (2,650 packages divided by 10 girls selling). That
       cookie manager. Please ensure that this name andľ         means they will earn $40 per each girl selling ($40
       address are correct for your troop in Smart Cookies       multiplied by 10 girls selling). They earned $400 in
     • Troop Treasure is an additional incentive earnedľ         Troop Treasure.
       based on a troop’s PGAĞľ)ľWoľacqľncraMOMľrk

                                                                  PGA                   $/girl selling
                               2021                               215+                  $30
                                                                  265+                  $40

                      Ç ,"
                                                                  315+                  $50

                     Æ Æ                                       Troop Treasure earned in the 2020 Girl Scout Cookie
                                                                 Program will expire on April 31, 2021. Troop Treasure
                                                                 earned in the 2021 Girl Scout Cookie Program will
                                                                 expire on April 31, 2022. Troops are responsible for
                                                                 using all Troop Treasure funds prior to expiration.
       Create your Troop Recognition Order
       to view how much Troop Treasure your troop
       is earning. This will show the level reached,
       not the total amount earned. Check out our
       Just in Time training for more information.

16   girlscoutshcc.org/cookies • 800.322.4475
Troop Initial Order
Your Role                                                          Gluten-Free
• Collect the total packages sold by variety from each
  of the girls in the troop.
                                                                   Cookies
  • Important: Inventory needed for Girl Delivery                  Any gluten-free cookie
    orders must be included in each girlĢs Initial OrderľJ~        orders placed using the
    . ĞľDirect Ship orders are not included in the Initial        online submission in October 2020
    Order as they are shipped to customers directly                will be added to Initial Orders by the product
                                                                   program team after orders are submitted.
• Remind girls that money is collected at the time of              Stickers will be available to place on order cards
  delivery, not at the time of order. This is different from       to let customers know if a girl’s troop will have
  the fall product program. The exceptions for this are            the gluten-free cookie.
  Cookie Share donations and online orders
• Questions about a girl’s order card? Make sure to
  clarify with them for accuracy.                              Initial Orders are entered in PACKAGES.
  • Orders taken through a girl’s dashboard acts as a          Smart Cookies will round to a full case on all varieties,
    digital order card and still needs to be entered by        excluding Cookie Share donations, and the additional
    the TCM. You can pull order information collected          packages will show in the Extras section of your Initial
    using the Mobile and E-card Summary Report                 Order. If you need help submitting your order or advice
• Remind girls they can keep taking orders through the         on how many cases to order, please contact your
  end of the cookie program (you may want to order             service unit cookie manager or check out our Just in
  additional cookies in your Initial Order to cover these)     Time training.

• Review our Just in Time Training for more information        All cookies ordered are the financial responsibility
                                                               of the troop and are non-refundable.
Your Initial Order should include the total of your girl’s
order card sales plus the amount estimated for the             Once your Initial Order is submitted, create your Early
troop’s first 2–4 booth opportunities (for more                Recognition Order and select the correct T-Shirt size
information see Preparing for Booths). Make sure to            for any girls who sold 180+ packages.
enter each girl’s order in Smart Cookies by
Monday, January 25 at 11:59 p.m. Once the troop’s
order is entered and submitted you will not be able to
edit your order.
                                                                                     Troop Initial
                                                                                   Orders and Early
  Remind girls to set a goal                                                      Recognition Order
  in Smart Cookies by                                                              due by Monday,
  January 25 to earn their                                                           January 25
  Goal Getter Patch.

                                                                          girlscoutshcc.org/cookies • 800.322.4475         17
Cookie Drops
     Initial Orders will be picked up at your Cookie Drop (Mega Drop or Mini Drop depending on your service unit). Your
     troop’s Cookie Drop location and date will be shown when you submit your Initial Order. Check with your service unit
     cookie manager for more information. Troops must pick up their Initial Order at their scheduled location and date.

     If your service unit attends Mega Drop, more information will be available at girlscoutshcc.org/MegaDrop in February.
     Times cannot be confirmed by our Delivery Agents until Initial Orders are submitted.

     Inventory Discrepancies                                       Mega Drop Cupboard
     Troops should count their inventory prior to distributing     Do you need more cookies than you ordered in your
     cookies to girls. In the event of inventory discrepancies,    Initial Order? Remember that girls will continue selling
     troops must send and email to customercare@                   after the Initial Order deadline. If your troop needs
     girlscoutshcc.org no later than âäľVcrnoľafter their          additional cookies and your troop is attending
     cookie pick-up with the following information:                Mega Drop, you can place a Planned Order for the
     • Troop number                                                Mega Drop Cupboard. Cookies will be included in your
                                                                   Initial Order and will be picked up together at Mega
     • Type of discrepancy (shortage, overage, or damage)          Drop. The deadline for Mega Drop Planned Orders is
     • Varieties and amounts (cases or packages)                   Sunday, January 31.

     Troops will receive an email with instruction. Emails         Volunteer at a Cookie Drop
     should be printed and presented at a local Cupboard.          Service units attending a regional Mega Drop are
     It is recommended that troops contact their preferred         required to provide at least ten volunteers. Mega Drop
     Cupboard ahead of time to verify inventory availability.      volunteers will receive a Jump the Line pass.
                                                                   Girl Scouts who are Cadettes or older can volunteer
     Types of discrepancies                                        with a guardian (guardian can be the troop leader).
     • Shortages: Troops will receive a confirmation to pick       4WoWqľJWq_~ĞKc`Ĥ- wc_raqOOnoĞ
       up any shortages at a local Cupboard. Shortages
       must be picked up within caOľxOO^
                                                                     Troops scheduled at a GSHCC Mega Drop who
     • Overages: Troops will have the option of getting              have an Initial Order over 350 cases will go to a
       any extra inventory transferred to their troop or             designated VIP area with a separate line
       returning to a local Cupboard. Troops will receive a
       confirmation to return inventory at a local Cupboard.
       Inventory should be returned within one week.
       Inventory being kept by the troop will be transferred
       within caOľxOO^
     • Damages: Inventory that has been damaged andľcan
       no longer be sold (eg. packages are crushed and
       cookies are crumbled). Damages must be exchanged
       within caOľxOO^

18   girlscoutshcc.org/cookies • 800.322.4475
Booth Selections
Booth sales are a great way for Girl Scouts to practice their marketing and people skills and work towards their goals
as a team! All booth reservations will be selected by troops in four rounds using the Smart Cookies system

Round One—Lottery                                              Rounds Two, Three and Four—
• Troops will be able to pick from locations within your       First Come, First Served (FCFS)
  service unit boundaries only. A council map is available     Locations and time slots are offered on a first-come,
  on the GSHCC website (Our Council -> About GSHCC)            first-served basis and are available council-wide.
• If your service unit is paired with another service unit,ľ   Round Two
  you will be in a district in Smart Cookies and you willľ
  share booth opportunities                                    • Opens Sunday, January 17 at 7 p.m.
• January 10-13—Troop cookie managers shouldľ                  • Closes Wednesday, January 20 at 11:59 p.m.
  coordinate preferred dates and times with other              • Troops have the opportunity to secure up to four (4)
  adults
  in the troop. They can select up to 10 booth preferences       booth opportunities
  in Smart Cookies. The system will open at 7 p.m.             • Troops will only be able to select up to two (2)ľ
  on January 10 for selection                                    premium booths
   • For best results, it is recommended that troops varyľ
     their booth preferences by location, date and time        Round Three
   • HINT: Avoid selecting only premium booth sites.           • Opens Sunday, January 24 at 7 p.m.
     In the lottery, troops will only be awarded up toľone
                                                               • Closes Wednesday, February 3 at 11:59 p.m.
     premium booth site, and could result in zeroľbooth
     locations awarded if only premium locationsľare           • Troops have the opportunity to secure up to 20 booth
     selected                                                    opportunities (only ten may be premium locations)
   • In this Lottery, the time of booth selections will notľ   Round Four
     affect the booths you are awarded
                                                               • Opens Thursday, February 4 at 7 p.m.
• At midnight on January 13, the lottery will select up toľ
  2 of the 10 requested booth opportunities per troop.ľ        • Remains open until the end of the cookie program
  Troops may be awarded up to one premium site, but itľ        • Troops are able to secure an unlimited amount of
  is not guaranteed                                              booth opportunities, including premium locations
Smart Cookies will send a confirmation to the cookie manager’s email for each booth opportunity that is secured.
Review your email for accuracy and planning purposes.
Premium Sites are high traffic locations like Walmarts, shopping malls, etc. and will be marked in Smart Cookies with
a P when you are viewing booth options. These locations are limited and marked Premium in order to allow for more
troops to have access to the opportunity. It is the service unit cookie manager’s responsibility to identify premium
locations and mark them as such in Smart Cookies when entering booth locations.
If a troop cannot attend their scheduled booth sale, they are required to log in to Smart Cookies to cancel as
soon as possible. The booth sale schedule is shared in the national Girl Scout Cookie Finder. Customers searching for
Girl Scout Cookies are directed to booth locations that show troops scheduled in Smart Cookies. Cancelling unwanted
booth locations gives other troops the courtesy and opportunity to fill the time slot and limits customer frustration.
A cancellation email will be sent to the Smart Cookies account associated with that troop. The service unit volunteer
who entered the booth location dates and times will also receive a cancellation email when a troop releases a location.
Troops who do not cancel booth reservations in the system risk losing booth privileges.
                                                                           girlscoutshcc.org/cookies • 800.322.4475       19
Troop Secured Booths
     What is a Troop Secured Booth?                                Troop Secured Booth Guidelines
     A Troop Secured booth is a location that is secured           • All troop secured booths must be reviewed and
     by a troop for a limited number of timeslots (limited           approved by GSHCC or service unit cookie managers
     to no more than six dates/times in two hour blocks               • Must be approved prior to troops hosting booth. An
     per location, for a total of 12 hours) at a location that a        approval email will be sent to the troop once the
     troop thinks would be a good selling opportunity and is            request is reviewed. If booth sales are denied, the
     not already a service unit secured site. Troop secured             troop will receive an email stating denial reason
     booths are subject to the same rules and guidelines as
                                                                   • Locations must provide written permission, to be
     service unit and council secured booth locations. These
                                                                     provided upon request
     booths must be entered into Smart Cookies using the
     Troop Secured Booth tab and will be reviewed by the           • Booth dates must be within GSHCC booth sale dates
     product program team. Troops will receive an email              (February 19–March 14)
     from Smart Cookies within three business days letting         • GSHCC and service unit secured booths have priority
     them know if their booth request has been approved or           in the event that a troop secured booth is scheduled
     denied (starting February 8).                                   during the same time and in close proximity to
                                                                     another location
                                                                      • Troop Secured Booths cannot be within half a mile
                                                                        of a service unit secured site
                                                                   • Booths are not allowed in front of locations that girls
                                                                     are not allowed to patronize without an adult
                                                                   • Must have two adults, at least one of which is a
                                                                     registered and background checked volunteer and at
                                                                     least one of which is a female. Can have 1-4 girls
                                                                   • Troop Secured booths must be within council
                                                                     jurisdiction
                                   Booths and                      *If a location would like to offer more dates/times
                                 alternatives to                   than allowed for a troop, they will be asked to open
                                 booths can be                     up the opportunity to all GSHCC troops.
                                  hosted from
                                  February 19–
                                 March 14, 2021

20   girlscoutshcc.org/cookies • 800.322.4475
Preparing for Booth Sales                                   Packages/Day
Once your troop’s booth sites are scheduled, it’s time to   Average sales per 2 hour     All Locations/
plan for your Girl Scout Cookie inventory. Keep in mind     time slot by Variety         All Dates
some variables that could impact the number of cookie       S’mores                      7
packages you can expect to sell at each site, such as:
                                                            Lemonades                    8
• Time of day and day of the week
• Location                                                  Shortbread                   5
• Weather                                                   Thin Mints                   20

Tip: Use previous booth sale data as a guideline for your   Peanut Butter Patties        11
Initial Orders. We encourage troops to use the Smart        Caramel deLites              17
Booth Divider. This will help you plan booth inventory
more accurately and will provide historical data for        Peanut Butter Sandwich       5
future years. From Smart Cookies, simply download the
                                                            Caramel Chocolate Chip       2
Smart Booth Divider Export report in excel to see your
historical data.                                            NEW! Toast-Yay!              8

Use the chart to help you plan for your initial cookie                                   Average packages
order. Keep in mind that these are average guidelines                                    sold per 2 hour
based on the 2020 Girl Scout Cookie Program and that        Average sales per 2 hour     time slot in 2020
sales may vary from year to year. The Toast-Yay! is a       time slot by Week            Cookie Program
new cookie for the 2021 Girl Scout Cookie Program and       First Friday                 99
this is an estimate based on ABC Baker data.
                                                            First Saturday               92
Review our Booth Sale Guidelines for more information       First Sunday                 84
(girlscoutshcc.org/resources or in Rallyhood). Troops
should follow all local and state guidelines concerning     First Week (Mon-Fri)         75
COVID-19 and should review additional council
                                                            Second Saturday              80
advisement regarding booth sales.
                                                            Second Sunday                76
The price per package of cookies is $6.00 for the
gluten-free cookie and $5.00 for all other varieties
                                                            Second Week (Mon-Fri)        66
(including Cookie Share donations); no more, no             Third Saturday               74
less. Troops should sell only Girl Scout Cookies at
their booth. Troops that do not adhere to these rules       Third Sunday                 71
are subject to penalties, including loss of booth           Third Week (Mon-Fri)         68
opportunities and/or troop proceeds.
                                                            Fourth Saturday              74
                                                            Fourth Sunday                75

                                                                      girlscoutshcc.org/cookies • 800.322.4475   21
Preparing for Booth Sales, continued
     How to Prepare                                               • A minimum of two adults, including one female, (at
                                                                    least one of whom is an approved registered Girl Scout
     The TCM is responsible for selecting booth opportunities,
                                                                    volunteer with the required background check) and
     helping girls and caregivers understand and prepare for
                                                                    one girl should be present at the booth at all times
     the booth sale experiences, scheduling girls for each site
     and making sure the sales are accurately recorded in         • Troops can schedule in two ways
     Smart Cookies.                                                  • One girl and two adults
     • Bring:                                                        • Two-four girls and two adults
        • Assortment of cookies                                   • Girls should wear at least one official uniform item
        • Table, chairs (if allowed on property. If in doubt,     • Approach customers when they are exiting not entering
          please contact the service unit cookie manager)           the establishment
        • Decorations to “bling” your booth                       • Clean up the area and dispose of trash. Remember a
        • A cash box or apron with change available                 Girl Scout always leaves a place better than she found it
        • A phone with the Smart Cookies app to accept            • Arrive and depart your booth on time to ensure other
          card payments                                             troops can set up for their reservations
        • Booth Sale Worksheet                                    • Allow the sale to be girl-led
        • A copy of the Girl Scout booth sale guidelines
                                                                  • Only set up booths at locations that are entered and
        • A first aid kit
                                                                    approved in Smart Cookies
        • Hand sanitizer
                                                                  • No selling on public streets. Wagon sales and
        • Gloves
                                                                    lemonade stands are only allowed on residential areas
        • Face coverings
                                                                  • Do not block the entrance or exit of an establishment
     • Review the safety guidelines in Volunteer Essentials
       and Safety Activity Checkpoints with adults. Only          • Do not leave your cash box out in the open or
       registered Girl Scouts may attend booth sales.               unattended

     • Coordinate the details for booth sales:                    • Have fun!
        • Print booth site confirmation from Smart Cookies
                                                                  Review our Booth Sale Guidelines for more information
        • Schedule girls and adults for shifts                    (girlscoutshcc.org/resources or in Rallyhood). Troops
     • Request additional adult help. Remember that girls         should follow all local and state guidelines concerning
       should always have adult supervision and should not        COVID-19 and should review additional council
       be left alone.                                             advisement regarding booth sales.

     Booth Guidelines                                             Financial Transactions at Booth Sales
     By hosting a booth sale, girls get experience conducting     • Accepted forms of payment are:
     transactions, answering questions, counting money,              • Cash
     setting up product displays and managing inventory. It is       • Credit Card
     also important to remember that while you are at your
                                                                     • Checks are discourage in order to minimize your
     booth, you are representing Girl Scouts.
                                                                       troop’s liability

22   girlscoutshcc.org/cookies • 800.322.4475
Alternatives to Booth Sales
COVID-19 is constantly changing so we recommend that troops explore alternative ways to get cookies to customers
while teaching girls new skills, marketing and inventory management.

NEW! Virtual Booths                                              are credited to girls or troops automatically and
                                                                 payments are applied accordingly.
Virtual booths—hosted on social media—give girls a
                                                              • Virtual Booth dates must be within GSHCC booth sale
way to achieve their sales goals and help others in
                                                                dates (February 19–March 14)
their community from home. In fact, girls may find this
allows them to discover new ways to take the lead
                                                              Review our Virtual Cookie Booth Guide found at
in their cookie business and stay connected through
                                                              girlscoutshcc.org/resources for more tips and
virtual means. Here’s how it works:
                                                              information to help you get started.
• Encourage your girls to get creative and have fun! Thisľ
  might mean creating flyers, writing sidewalk chalkľ
  messages, or by uploading a video                           NEW! Cookie Drive-Thrus
   • Find resources through GSHCC, Smart Cookies andľ         • Give customers a convenient way to get their cookies
     girlscoutcookies.org/troopleaders                          by offering a “drive-thru” service
• Invite girls to host a Facebook Live party with yourľ       • Work with your service unit cookie manager and local
  friend and family to get them excited. Ensure properľ         businesses to secure a safe location and collaborate
  supervision.                                                  on advertising your drive-thru
   • Remember: Girls should review and apply theľ                • Remember that all booths not hosted on personal
     Digital Marketing Tips for Cookie Entrepreneurs andľ          property must be entered and approved in Smart
     Families (girlscoutcookies.org/digitalmarketingtips).         Cookies prior to your troop hosting the sale
• Tap into your social network to share your girl’sľDigital      • Remember to share the Cookie Finder Link on
  Cookie link following GSUSA online marketingľ                    social media. For safety, do not post personal
  guidance                                                         information such as addresses
   • Place girl and troop Smart Cookies links front           • Share your drive-thru location with your community
     and center                                                 and invite individuals to visit your drive up location
   • Promote on social media and in your community.ľ            while keeping a safe distance
     Follow online safety guidelines
                                                              • Limit the number of girls that are at your pick up
• Consider the logistics and include the details                location. Ensure that there are at least two adults
   • How will cookies be delivered? Parent supervisionľis       volunteers on site
     required for all in-person deliveries. Avoidľ
                                                              • Cookie Drive-thrus must follow booth guidelines
     distribution xVOnOľBacqVOnľqncckľWoľVcoqWaUľBľJccqV.
     Remember thatľall booth locations must be                • Cookie Drive-thru dates must be within GSHCC booth
     entered and approvedľin Smart Cookies knWcnľqcľ            sale dates (February 19–March 14)
     BqqOaMWaU                                                • Provide a barrier between girls and drive-up
   • How will you handle payment? Use your girl orľ             customers by using a table and handing cookies over
     troop’s Smart Cookies link for pre-payment. Sales          in a basket or placing directly in trunks

                                                                         girlscoutshcc.org/cookies • 800.322.4475        23
Alternatives to Booth Sales, continued
     Lemonade Stands                                           Community Walkabouts and
                                                               Wagon Sales
     What is a Lemonade Stand?
                                                               • Parent supervision is required for all Walkabouts and
     Lemonade Stands work like booth sales but are held
                                                                 Wagon Sales
     on personal property. Families must work with their
     cookie manager to get inventory and should turn in        • Get the word out! Let your community know that
     money to their troop right away following regular troop     cookies are back by posting flyers or leaving door
     procedures for money collection.                            hanger notes in your neighborhood to inform
                                                                 them when and how girls are planning to sell. You
     Lemonade Stand Guidelines                                   can find resources on the GSHCC website and in
                                                                 Smart Cookies
     • Do not require approval from GSHCC or service unit
       cookie manager                                          • Plan to set up a Lemonade Stand and invite neighbors
                                                                 to drop by. Share your “open” times and location with
     • These are not entered into Smart Cookies for safety
                                                                 your community and on social media
       as locations are shared in the National Cookie Finder
                                                                  • Remember not to post personal information, such
     • Lemonade Stand dates must be within GSHCC booth              as address on public pages
       sale dates (February 19-March 14)
                                                               • Walkabout and Wagon sale dates must be within
     • If only one girl is present, can have one adult           GSHCC booth sale dates (February 19-March 14)
       present. If there are 2-4 girls present, must have
       two adults, at least one of which is a registered and
       background checked volunteer and at least one of
                                                               No-Contact Deliveries
       which is a female.                                      • Communicate with customers to determine where
                                                                 they would like their cookies dropped off.
                                                               • Knock on the door and leave the cookies. Then back
                                                                 up 10 feet, have the customer take their cookies and
                                                                 leave payment. Collect payment no less than 6 ft
                                                                 away from customers.
                                                               • Consider scheduling trunk pick-ups at a central
                                                                 location and scheduling customer pick-up times to
                                                                 minimize the number of people there at once.
                                                               • Find a special way to say “thank you!”—whether
                                                                 through a thank you video or a personalized note,
                                                                 your girls will want to show their customers some
                                                                 appreciation!

24   girlscoutshcc.org/cookies • 800.322.4475
Cookie Cupboards
Troops can receive additional cookies through Planned Orders, which are placed through Smart Cookies by
Sunday night and picked up by the troops at their chosen Cookie Cupboard the following week. Cookie Cupboards
open on Friday, February 19.

What is a Cookie Cupboard?
• A Cookie Cupboard is operated by a volunteer who
  has offered their space and their time to warehouse
  an inventory of cookies, in various locations across
  GSHCC’s 18-county region. Their inventory is based
  largely on the Planned Orders placed by troops by the
  Sunday before the restock order is placed.                       Cupboards
                                                                     will open
                                                                   beginning on
  Plan Ahead:                                                      February 19
  All Cookie Cupboards are CLOSED on Mondays.
  It is essential that troops have enough inventory
  to host booth sales. Due to demand and inventory
  movement, Cupboards are periodically closed
  throughout the cookie program. If a Cupboard is no
  longer listed in Smart Cookies, it has been closed.
  Alternative Cupboards are listed in Smart Cookies

                                                                    girlscoutshcc.org/cookies • 800.322.4475    25
Order Types--Planned, Unplanned and Transfer Orders
     Managing your troop’s                                       What Is a Planned Order?
     Girl Scout Cookie inventory                                 A Planned Order is an order placed at a local Cookie
     Having an accurate inventory of the cookies in your         Cupboard by 11:59 p.m. on the Sunday before a troop
     troop’s possession is very important and key to having      would like to pick it up. Planned Orders help the
     a successful cookie program. Inventory management is        product program team accurately purchase enough
     a critical part of the Girl Scout Cookie Program for your   inventory to stock Cookie Cupboards with the varieties
     troop and the girls involved. Your troop’s tracking of      to meet community demand.
     the cookie orders directly impacts your troop’s bottom
     line. Anytime inventory is given to someone else, the       When placing Planned Orders, Smart Cookies will
     transfer should be entered in Smart Cookies as soon         give a list of Cookie Cupboards to choose from, along
     as possible to facilitate inventory management.             with available dates and times for the following week.
     • When managing your troop’s inventory, it is important     Troops pick the location, day and time that is most
       that you do not create a “negative inventory.”            convenient for them.

       • What is negative inventory?
                                                                 Troops must pick up their order within 48 hours of their
         Negative inventory is when a troop’s on hand
                                                                 scheduled time. Orders that are not picked up within
         inventory in Smart Cookies shows up as a negative
                                                                 that time frame will be cancelled and released to make
         number in the system. This means that a troop
                                                                 those cookies available for other troops.
         has transferred out more cookies than what they
         were financially responsible for. When this happens,
                                                                 What Is an Unplanned Order?
         check with the troop cookie manager to make
                                                                 An Unplanned Order is an order that is picked up
         sure their transfers were entered in the system
                                                                 at a local Cookie Cupboard first-come, first-served
         correctly and Cupboard to Troop (C2T) transfers
                                                                 basis. Unplanned orders should only be used in the
         have been completed.
                                                                 event your troop needs more cookies outside of their
       • What happens with negative inventory?                   Planned Order. Due to COVID-19 and the need for social
         Troops who create negative inventory will be            distancing, Unplanned Orders are at the discretion
         contacted to correct their inventory transfers.         of the Cupboard manager. Please contact your local
         If troops or service units do not correct inventory     Cupboard to check if they are accepting Unplanned
         by March 17, GSHCC will process Girl to Troop           Orders you plan to visit.
         transfers to correct the discrepancy.
                                                                 Contact the Cupboard manager at their preferred
                                                                 location to inquire about available inventory. Capacity
       Keep in mind…                                             to hold excess inventory varies by each Cupboard
       A Planned Order, picked up on the requested date          location.
       will always take priority over an Unplanned Order.
                                                                 • If the nearest Cupboard does not have enough
                                                                   inventory to fill a troop’s request, consider contacting
                                                                   another Cupboard manager or finding a troop who
                                                                   can facilitate a Troop to Troop transfer.

26   girlscoutshcc.org/cookies • 800.322.4475
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