Handelsblatt - iq media marketing GmbH
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Handelsblatt – Substance matters Circulation (IVW II/2019)
Distributed circulation 138,390
Handelsblatt is the leading business and financial news- Paid circulation 133,796
paper among Germany’s top decision-makers.
Subscriptions 85,409
Handelsblatt is a byword for up-to-the-minute information,
reliable research, serious journalism and objectivity. News
is researched, analysed and placed in its often complex Coverage
context. Particular importance is attached to background, ma 2019/II 449,000
commentary and analysis. With its well-researched LAE 2019 257,000
reports on future trends and new technologies,
Handelsblatt supplies decision-makers with the informa- Media information:
tion they need to act successfully in constantly changing www.iqm.de/handelsblatt
sectors and markets.
Be it global trends in the financial markets and
national economies, international trade agreements
or national tax legislation – decision-makers need to
be aware of all the relevant factors to make their day-
to-day decisions. Handelsblatt features the necessary
wide-ranging back-ground information in its Business & Politics, Companies & Markets,
Finance & Stock Market and Private Investment sections.
The Handelsblatt brand with its network of closely linked media channels for print,
online, mobile and social media satisfies current-day requirements in terms of its
readers‘ information and utilisation behavior. As a communication platform, the
Handelsblatt Business Club offers a platform for meetings, the exchange of knowledge
and inspiration.
The look and feel of the newspaper, the Handelsblatt Online website, the iPad and mobile
apps, and the digital newsletters like the “Morning Briefing” are perfectly coordinated,
ensuring clear recognisability across all media. The content of the different channels is
also fully integrated, ensuring that decision-makers can obtain the full range of relevant
information around the clock on all channels.
Rate card no. 75 effective January 1, 2020 34
Special topics:
Formats & Rates
Standard formats Format Rates www.iqm.de/handelsblatt-sonderthemen
Width Height b/w + colour
2/1 page 528 371 133,650 €
1/1 page 249 371 63,050 €
Magazine format 194.5 276 40,600 €
1/2 page horizonzal 249 186 35,000 €
1/2 page vertical 122 371 35,000 €
1/2 page solus 194.5 237 35,000 €
1/3 page horizonzal 249 124 27,250 €
1/3 page solus 140 220 27,250 €
1/4 page horizonzal 249 93 23,000 €
1/4 page solus 140 165 23,000 €
Flyer ad (2 col.) 103.5 100 20,100 €
Flyer ad (1 col.) 49.5 100 10,050 €
Flyer in the editorial section: 1 or 2 col. (height 20-100 mm)
Gutter bleed (30 mm width)
All format indications in mm; further formats on request; Rates are exclusive VAT, which may apply
Premium positions
Formats Position Format Rates
Width Height b/w + colour
Flip Ad Title page 74 74 16,600 €
Opening or center spread Page 2+3 or center of the newspaper 528 371 160,400 €
1/1 page C2 (only on Fridays) or prior to 1st section 249 371 75,650 €
Magazine format Prior to 1st section 194.5 276 48,700 €
1/2 page horizontal Prior to 1st section 249 186 42,000 €
1/2 page vertical Prior to 1st section 122 371 42,000 €
1/2 page solus Prior to 1st section 194,5 237 42,000 €
1/3 page horizontal Section opener or prior to 1st section 249 124 32,700 €
1/3 page solus Section opener or prior to 1st section 140 220 32,700 €
1/4 page horizontal Section opener or prior to 1st section 249 93 27,600 €
1/4 page solus Section opener or prior to 1st section 140 165 27,600 €
Center page (2 x 1/2 pages) Prior to 1st section or center of the newspaper 274 371 89,000 €
Section head Section opener 97.5 38 4,850 €
2 x 1/4 page panorama Section opener or prior to 1st section 528 93 58,550 €
Gutter bleed (30 mm width)
All format indications in mm; further formats on request; Rates are exclusive VAT, which may apply
Rate card no. 75 effective January 1, 2020 5
HB Finanti Ihre Ansprechpartner6
Loose inserts Format
Minimum: 105 x 148 mm
Insertion options Maximum: 260 x 380 mm
Total national circulation, circulation split possible from minimum 20,000 copies
Fold on the longitudinal side
Rates: per thousand copies
Full circ. Part circl. Paper weight
Weight in g Single sheets or multi-page inserts with
(Print + ePaper) (w/o ePaper)
DIN A6 or DIN A4 must have a
up to 20 110 € 192 €
grammage of at least 120g/m²
up to 25 115 € 201 €
up to 30 120 € 209 € Order deadlines
up to 35 125 € 217 € Insertion order at least 4 weeks prior to
up to 40 130 € 225 € publication date
up to 50 140 € 242 € Cancellation deadline 10 working days
prior to publication date
Other weights on request
Delivery
Order placement: 7 working days in advance at the
A model (5 copies) must be submitted when the order is placed. The order is only binding earliest, latest 3 working days prior to
on the publisher following submission and approval of the insert model. Loose inserts do publication
not qualify for any discount. All rates are including postal fees and excluding VAT which
may apply. Postage fees for press-like products on request.
Other conditions:
Loose inserts used by more than one advertiser are only available by special arrangement.
These inserts are subject to surcharge of 50% on the basic rate.
Technical processing
Properties and packaging of the inserts are based on the “Guidelines for the Properties
of inserts” published by the German Printing Federation (German-language copy on
request). Special formats by arrangement only.
Handelsblatt Magazin Rates
2/1 page 45,200 €
The finer side of business. Handelsblatt Magazin combines 1/1 page 22,600 €
the expertise, tradition and competence of Germany‘s
Opening spread 55,800 €
leading business newspaper with the ease and elegance
of a modern magazine. C2/ C4 27,400 €
Handelsblatt Magazin is published 8 times a year with
a unique selection of topics to illustrate the finer side of
Further formats and rates available:
business: movers and shakers, fashion, companies, trends
www.iqm.de/handelsblatt-magazin
and visions. It could be a chat with a major unusual
entrepreneurial character or a portrait of a successful
Current rate card applies
designer.
An essay on topics of social relevance side-by-side with an
opulent feature on fashion. Just as the host newspaper For further queries please contact us:
Handelsblatt is devoted to serious reporting and relevance, Telephone: +49 211 887-2347
the Handelsblatt Magazin offers the highest standards of journalistic and aesthetic Email: international@iqm.de
excellence.
Handelsblatt Magazin readers are top decision-makers and opinion leaders in business and
society at large. They are top performers with above-average incomes. Their high purchasing
power and exclusive consumer habits make them an indispensable target group for
premium and luxury products. Advertisers benefit not just from the power and excellence
of the Handelsblatt brand – top class journalism in an aesthetic pictorial setting provides a
sophisticated platform for their brand messages for their brand messages.
Issue Publication dates Booking deadlines Copy deadlines
1 06.03.2020 07.02.2020 11.02.2020
2 03.04.2020 06.03.2020 10.03.2020
3 08.05.2020 07.04.2020 09.04.2020
4 05.06.2020 06.05.2020 08.05.2020
5 11.09.2020 14.08.2020 18.08.2020
6 09.10.2020 11.09.2020 15.09.2020
7 06.11.2020 09.10.2020 13.10.2020
8 04.12.2020 06.11.2020 10.11.2020
Rate card no. 75 effective January 1, 2020 78
Handelsblatt Financial Advisor Edition Target group:
independent financial / investment/
With the Financial Advisor Edition, the Handelsblatt insurance or bank advisors
Präsentiert von
FINANZBERATER
EDITION AUSGABE 2 | 2019
editorial team is focusing even more on the job-related Length: 48 pages
Fusionswelle interests of this professional group. The Financial Advisor
Format: Type area 285 mm wide x
BERATERBRANCHE
IM UMBRUCH
Baufinanzierung
Edition is published quarterly.
ZINSTIEF HEIZT DEN
MARKT WEITER AN 400 mm high (Tabloid)
China
ZURÜCK ZUR
ALTEN STÄRKE The magazine bundles and sorts all the elements that (Bleed formats not possible)
should be part of an effective financial consulting session. It
supplies useful arguments for conversations with end
customers. Journalists, Financial advisors and experts are Paper: improved newsprint paper, 48,8
part of the editorial team. They set the tone for each issue g/m²
and ensure that the content is presented in a format that
suits and appeals to the target group.
Standard formats Format Rates
Width Height b/w + colour
1/1 page (standard) 249 371 18,000 €
Magazine format (standard) 194.5 276 13,500 €
1/1 page (Premium C2 and C4) 249 371 19,500 €
Title page strip ad 249 68 12,750 €
Handelsblatt Financial Advisor Edition, rate
card no. 3, valid from 01.01.2020 applies.
Issue Publication date Booking deadline Material deadline Rates are exclusive VAT, which may apply.
1/2020 25.03.2020 14.02.2020 24.02.2020 General Terms and Conditions apply
2/2020 27.05.2020 17.04.2020 23.04.2020
3/2020 23.09.2020 14.08.2020 24.08.2020
4/2020 25.11.2020 16.10.2020 26.10.2020
Publisher's details Contact
iq media marketing
Publisher's address: A division of the
Handelsblatt GmbH Handelsblatt Media Group
Toulouser Allee 27 Toulouser Allee 27
40211 Düsseldorf 40211 Düsseldorf
Germany Telephone: +49 211 887 2343
Frequency: Every stock market day (Monday to Friday) Email: international@iqm.de
Media information
Terms and Conditions: www.iqm.de/handelsblatt
Terms and Conditions:
Terms and conditions apply as stated on www.iqm.de/handelsblatt/agb
The publisher reserves the right not to publish an ad.
Terms of payment:
14 days within date of invoice net, 2 % discount for prepayment or bank debit.
Bank account:
HypoVereinsbank Düsseldorf
IBAN: DE21302201900025341988
SWIFT Code / BIC: HYVEDEMM414
Printint material:
Informationen and technical details on: www.iqm.de/anzeigen-upload
Closing dates, copy and cancellation deadlines:
Daily sections: 3 working days prior to publication date.
Special supplements/specials: 10 working days prior to publication date
Rate card no. 75 effective January 1, 2020 910
Technical data Advertisement upload:
www.iqm.de/anzeigen-upload
File types: We prefer PDF/X-1a, PDF/X-3-data
Resolution: 200dpi for grey-scale/color images Email:
Screen: 40 L/cm handelsblatt@anzeigeneingang.de
Fonts: Fonts and lines must have a line width of at least 0.18 mm (equivalent to 0.5
point). Caution is advised with the use of serif-based fonts. Data media:
Profil: ISOnewspaper26v4 CD, DVD
Printing process: Newspaper offset
Processing: Saddle-stitched Please send data media together
with binding colour proof to:
Data delivery
Mediengruppe Main-Post GmbH
Accompanying documents:
Digitale Vorstufe Handelsblatt
For all ads booked we require at least 1 newspaper-compatible colour or position
Berner Str. 2, 97084 Würzburg
sample for reference purposes (by the copy/artwork deadline at the latest). If a
binding news-paper-compatible proof is not supplied, the client has no recourse of
Contact persons:
complaint.
Mrs. Baumbach, Mr. Gunreben
b/w and colour ads
Telephone: + 931 6001- 456 / 776
Tone range: Light tone: 0 %, first printable tone: 5 %, drawing depth: 85 %
4c ads
Total coverage in 4c overprint mode max. 240 %. This data is taken from the
“Technical Guidelines for Four-Colour Reproduction on Newspaper Print” published
by the German Printing Federation. We will be happy to send you detailed
information on request.
Colours/Duplex
4c colours: Four-colour ads must not contain any spot colours (full-tone colours) but only
the process colours cyan, magenta, yellow and black.
Spot colours: Spot colours are generated using the process colours cyan, magenta,
yellow and black.
Colour names: The ad must contain the colour booked in the order. Please do not use any
colour names like “Client blue” but base your designations on the HKS or Pantone fans.
Pantone colour names with the suffix “C” cannot be used with newsprint. We
recommend colour models in Pantone series “U” for visual colour impression.
Duplex: Please create duplex images in a 4c version (process colours), specifying the
special colour to be simulated.
International Representatives
Australia Benelux Greece & Cyprus
Hogan Media Mediacontact International A & O Media Worldwide
John Byrne Jean Mineur Nikos Barbopoulos
Unit 1 - 200 Rokeby Road Place Guy d'Arezzo 17 11, Tzavella str.
Subiaco 6008, 1180 Brussels 152 31 Halandri
Western Australia Belgium Greece
Phone (+61) 8 9381 3991 Phone (+32) 2 343 43 71 Phone (+30 ) 6947 916031
E-mail john@hoganmedia.com.au E-mail j.mineur@mediacontact.net E-mail nikolaos.barbopoulos@gmail.com
Austria/Czech Republic/Croatia/ Hungary/ Hong Kong/Indonesia/Singapore/
Slovenia/Slovakia France Malaysia
proxymedia e.U Affinity Media Asian Integrated Media Limited
Internationale Medienvertretung & Service Laurent Briggs Peter Jeffery
Michael Schachinger-Brauner 7 rue de Bucarest 1B, Cheung Wah Industrial Bldg.
Wiesengasse 3 75008 Paris 10-12 Shipyard Lane, Quarry Bay
2801 Katzelsdorf France Hong Kong
Austria Phone (+33) 1 53 89 50 00 Phone (+852) 2850 4013
Phone (+43) 2622/ 36 7 55 E-mail laurent.briggs@affinity-media.fr Fax (+852) 2850 4097
Mobil (+43) 676/970 1517 E-mail peterjeffery@asianimedia.com
E-mail michael.schachinger@proxymedia.at
Rate card no. 75 effective January 1, 2020 1112
International Representatives
Italy Korea North America
K.media DOOBEE Inc. Iconic International Communications, Inc.
Bernard Kedzierski Joane Lee Guy Holroyd, President
Via Bonaventura Cavalieri, 1/3 8th Fl., DooBee Bldg. 420 South Riverside Avenue,
20121 Milan 35 Jeongdong-gil Suite 306 Croton on Hudson,
Italy Jung-gu, Seoul 100-120 NY 10520
Phone (+39) 02 29061094 South Korea USA
Fax (+39) 02 29062341 Phone (+82) 02 3702-1740 Phone (+1) 914-205-2355
E-mail info@kmedianet.com Fax (+82) 02 7555-9860 Fax (+1) 914-357-2030
E-mail media@doobee.com E-mail holroyd@iconicinternational.com
India
Global Media Network Middle East Portugal
(A Division of GMN Media Pvt. Ltd.) Integrated Advertising Services, IAS Media ILIMITADA – Marketing,
Vimal Anand Ali Asgar Mir Publicidade e Serviços, Lda
120 Institutional Area, Sector 44 1105 Grosvenor Business Tower Paulo Andrade
Gurgaon 122002 Tecom Site C Av. Clotilde - Edifício Centro de
Delhi NCR, India Near Media Rotana Hotel Congressos do Estoril, 4ºC
Phone +91-124 493 2020 P.O. Box 27671 2765-211 Estoril
Fax +91-98100 71000 Dubai Portugal
E-mail: vimal@gmnindia.com UAE Phone (+351) 21 385 35 98 45
Phone (+ 97) 14 4475760 Fax (+351) 21 388 32 83
Japan Fax (+ 97) 14 4475761 E-mail pandrade@ilimitadapub.com
Pacific Business Inc. E-mail alimir@iasmedia.com
Yoshinori Ikeda
Kayabacho 2-chome Bldg., 2-4-5,
Nihonbashi Kayabacho Chuo-ku,
Tokyo
103-0025 JAPAN
Phone (+81) 3 3661-6138
Fax (+81) 3 3661-6139
E-mail pbi2010@gol.com
International Representatives
Scandinavia Switzerland United Kingdom, Ireland
5 CROSS MEDIA NZZ Media Solutions Advance International Media
Marcus Erlandsson Kälin, Katharina 6-8 Long Lane
Järnvägsallén 6 Falkenstrasse 11 London EC1A 9HF
183 69 Täby 8021 Zürich United Kingdom
Sweden Switzerland Phone (+44) 207 253 0888
Phone (+46) 0722 049 333 Phone (+41) 44 258 1458 E-mail peter@advance.uk.com
E-mail marcus@5crossmedia.com E-mail katharina.kaelin@nzz.ch
Spain Turkey
About International Media Mr. E. Tan Bilge
Olga Martinez Media Ltd.
C/ Alcalá, 20, ofi. 403, 4ªplta. Alkaranfil Sokak
28014 Madrid No 8 Kat 2
Spain 34330, Levent
Phone (+34) 91 320 04 97 Istanbul
Fax (+34) 91 741 61 20 Turkey
E-mail olga.martinez@aboutim.es Phone (+90) 212 - 275 84 33
Fax (+90) 212 - 275 92 28
E-mail tanbilge@medialtd.com.tr
Rate card no. 75 effective January 1, 2020 13You can also read