HILTON HEAD #1 City Magazine - MEDIA KitKit - Hilton Head Monthly
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HILTON HEAD
THE LOWCOUNTRY’S
#1 City
Magazine
MEDIA
Kit
2021
PRINT | MEDIA | DIGITAL | MARKETING
WE CREATE THE MOST RELEVANT CONTENT Our advertisers benefit from the bond created with our readers. People Home & Garden Local News Calendar of Events Sports Dining
Health Arts & Culture
Community Opinion Business
Parenting Senior Living
843-842-6988 • www.hiltonheadmonthly.com
WE HAVE THE MOST ENGAGED READERS
Your ad will resonate with an attentive audience
OUR READERS
86% have a college degree or
post-graduate degree 86%
57% have a household income of 57%
over 100K
78% have 2 or more children 78%
73% of readers also read us online 73%
0 10 20 30 40 50 60 70 80 90 100
57%
550K 740K
55%
45%
33%
400K
10%
Female Male 21 - 40 41 - 65 66+ Hilton Head Bluffton Out of State
Average Readers’ Age Average Home Value of Monthly Readers
Website visitors per year 160K
Newsletter subscribers 25K
Social media followers 21K
THE CONTENT PEOPLE WANT TO READ
Editorial Calendar
2020 2021
October: Classic Cars/Luxury January: New You July: Summer Fun
• Arts in Lowcountry • Education • Summer Fashion
• Breast Cancer • Financial Planning • Beauty Book
• Health/Fitness • Made in SC
November: The Influential
• Staycation HHI
• Move/Retire in the February: The Real South
Lowcountry • Annual Bridal Guide August: Back To School
• Fall Fashion • Valentine’s Gift Guide • Fall Bridal
• Holiday Gift Guide • Pools • Pets
• Charitable Giving • Compassionate Care
March: The Food Issue
• Staycation Blufffton
December: Holidays • Home & Garden & Grilling
• HHAHBA Lighthouse Awards • Alternative Med September: City Guide
• Holiday Gift Guide • Outdoor Adventure • Lowcountry Living
• Readers Choice Awards • Property Management
April: Heritage
• Home Tech
• Lowcountry Lawyers
• Top 25 Golf Communities
October: Concours/Luxury
• Spring Fashion
• Arts in Lowcountry
May: Mothers • Fall Fashion
• Health & Wellness Guide • Breast Cancer
• Summer Camps
November: The Influential
• Summer Bridal
• Move/Retire in the
• Mothers Day Gift Guide
Lowcountry
June: Fathers/Outdoors • Holiday Gift Guide
• Summer Fun • Charitable Giving
• Father’s Day Gift Guide
December: Holidays
• Kitchen & Bath
• HHAHBA Lighthouse Awards
FACES of the LOWCOUNTRY
• Holiday Gift Guide
• Readers Choice Awards
843-842-6988 • www.hiltonheadmonthly.com
THE MOST POWERFUL CIRCULATION
We mail to all* single-family primary Monthly has a mail first distribution strategy
that encourages subscriptions and engagement
homeowners in the following neighborhoods:
with every issue.
145,350
Hilton Head Island Bluffton and Beaufort
• Folly Field • Belfair
• Forest Beach • Berkeley Hall
• Haig Point • Callawassie Island
• Hilton Head Plantation • Colleton River
Total Audience
• Indigo Run • Hampton Hall
Magazine readers 85,050
• Long Cove • Hampton Lake
• Palmetto Bay • Moss Creek Website users 22,000
• Palmetto Dunes • Oldfield Newsletter readers 18,000
• Palmetto Hall • Palmetto Bluff Social Media engagement 20,300
• Port Royal • Rose Hill
31,500
• Sea Pines • Spring Island
• Shelter Cove • The Crescent
• Shipyard
• Spanish Wells
• Wexford
Total Magazine Circulation
• Windmill Harbor
Total Mailed copies 23,000
• Yacht Cove
Street Distribution 4,000
Additional Neighborhoods:
Digital Subscribers 4,500
We mail to the top 75% (home value) of primary residence single
family homeowners in the following non-gated neighborhoods: We mail and deliver 1,000+ copies to top
• Mid Island • General Bluffton Area professionals and businesses
• North Island (named and non-named
• Buckwalter subdivisions) We mail 1,500 copies to a rotating list of
select secondary homeowners.
Street Distribution:
Our dedicated distribution team is replenishing over 75 distribution points on a daily basis including paid
spots at Hilton Head, Bluffton and Okatie CVS pharmacies, Food Lion and Harris Teeter locations and other
high traffic locations like Welcome Centers, Hotels and Villa Rental Companies.
TRIPLE VERIFIED
Our Mailing List is Triple Verified
• Updated every month and sourced from Beaufort County Tax records
• We mail to specific addresses and track all neighborhoods in detail
• We verify deliverability by double checking addresses using the
USPS database of deliverable addresses
*Subject to tax billable address filed with Beaufort County, SC and individual requests for “No Mail”
THE #1 SOURCE FOR
DIGITAL & ONLINE MARKETING
Let us prove to you how our methodology and capabilities are different,
straightforward, and more competitive.
DIGITAL
PRESENCE
A solid digital presence is
necessary these days. We
can help you from start to
finish, including making sure
your business can be found
on the web, an easy-to-
navigate website, e-commerce,
Search Engine Optimization,
social media, and reputation
management.
DIGITAL MARKETING STRATEGY
A digital marketing strategy is an affordable way to extend your reach and pinpoint consumer’s
needs. From SEO & Device ID to Target Display Advertising, our programmatic resources allow
your company and brand to be seen in real time by the right audience looking for your service or
product. Working with you as a team to understand your marketing goals will allow us to design a
very specific solution for your brand that will generate long-term success.
LET’S TALK MARKETING Monthly is a proud channel
partner of AdCellerant which
delivers world class SEO
CEO services and programmatic
Marc Frey
marketing solutions to
marc@freymedia.com
843-384-6824
brands across the USA.
843-842-6988 • www.hiltonheadmonthly.com
ADVERTISING SPECIFICATIONS
Monthly Magazine
Trim Size 8 3/8” x 10 7/8” or 8.375 x 10.875
FULL PAGE
Trim Size
8.375 X 10.875
Full Bleed FULL 2-PAGE SPREAD
8.625 X 11.125 FULL BLEED
11.125 X 17
Inside Safe area
7.375 X 9.875
Safe Area is .5 inches
from Trim Edge
QTR PAGE
Vertical EIGTH PAGE
3.5 X 4.75 Horizontal THIRD
3.5 X 2.25 PAGE HALF PAGE
Vertical Vertical
2.25 X 3.5 X 9.875
HALF PAGE 9.875
THIRD PAGE
Horizontal
Square
7.375 X 4.75
4.75 X 4.75
Website & Newsletter
n S
pace deadline & deadline to submit
LEADERBOARD DEDICATED NEWSLETTER information for ads built by HHM: 10th of
728 x 90 pixels 728 pixels wide
every month
up to 1600 pixels height
BOX AD n C
amera ready materials deadline: 15th of
300 x 250 every month
pixels
n F
iles larger than 5MB: Send camera ready
IN CONTENT AD
600 x 90 pixels ads as a press-ready PDF via email. Files over
5MB send via yousendit.com.
843-842-6988 • www.hiltonheadmonthly.com
KUDOS & ACCOLADES
Monthly has been great for increasing our brand exposure and
securing new business for my interior design firm. In addition to
our monthly ads, HHM supports our success by offering extra
promotions, eblasts, special features and great customer support.
This is a very positive relationship and works well for us.
Joni Vanderslice - President & Owner
J Banks Design
Where were you in 1985, 35 Years ago? Glad to say Hilton
Head Monthly and I were both here. Thank you Hilton
Head Monthly for supporting and being the “Voice of our
Community” and for playing a very important part of my
successful real estate business. Congrats!
- Charles Sampson, Island resident since 1972, Owner/Partner Charter One Realty.
Thirty-five years qualifies Hilton Head Monthly as the ‘primo’
publication for showcasing local people, places and things!
- Patricia Wilkens, Hilton Head Island resident for 25 years.
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