Media Kit - pgcitizen.ca - A Division of

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Media Kit - pgcitizen.ca - A Division of
Media Kit

                       A Division Of

           pgcitizen.ca
                                                            3720248

505 4th Avenue | 250.562.2441 | pgcitizen.ca | @pgcitizen
Media Kit - pgcitizen.ca - A Division of
17,500
                                                          ON               1 MILLION
                                                         THE                PAGE VIEWS AVERAGE a month

                  copies of
                 our free                               WEB                 207,000 unique AVERAGE a month
                                                                                                             visitors

             thursday edition

  WE ARE SOCIAL
SOCIAL MEDIA FOLLOWERS
 combined followers on social networks                                  19,000                                     +

 40,000
 Weekly PRINT
                                                 WE ARE
                                                 REGIONAL
                                                                                     regional
                                                                                     homes
                                                                                     reached
           Readers                               20,000                              with our quarterly
                                                                                     publication

                                  CLASSIFIED RATES
                             Publishes Every Thursday In the Citizen
CLASSIFIED WORD ADS
First 15 words                   $10 ($1/word thereafter)
Legals / Careers / Display        $2.20 /LINE

Colour                            $150 (Spot) $500 (Full)
Borders                           $5
Bold                              $2
                                                              1 Col       1.265”
Charitable Organizations /                                    2 Col        2.7”
Service Clubs / Celebration        Rate Less 25%              3 Col       4.135”
Funerals and Memorials             $1.70 /LINE                4 Col       5.57”
Legacy.com online services         $25.00                     5 Col      7.005”
Legacy Display Leaderboard         $300.00                    6 Col       8.44”

                                                              7 Col       9.875”

                                                            Max Width: 9.875”
                                                            Max Height: 12.00”
                                                                       (168 Lines)

                                        505 4th Avenue | 250.562.2441 | pgcitizen.ca | @pgcitizen
Media Kit - pgcitizen.ca - A Division of
MODULAR AD SIZES
                             The Citizen Publishes Every Thursday
                                              Booking DEADLINE:
                                              1 Week prior to publishing date
                                              Colour: 10% of ad space cost
    Double Page Spread                        Full Page                       2/3 Page                1/2 Page Vertical             1/2 Page Horizontal

  20.625” wide x 12.00” high           9.875” wide x 12.00” high      9.875” wide x 8.00” high     4.8542” wide x 12.00” high       9.875” wide x 6.00” high
   (Booking Size: 12 x 168)             (Booking Size: 6 x 168)        (Booking Size: 6 x 111)       (Booking Size: 3 x 168)         (Booking Size: 6 x 84)
          $
              4,995                           2,750
                                              $                               1,995
                                                                              $
                                                                                                            1,495
                                                                                                            $                            $
                                                                                                                                             1,495
    1/3 Page Vertical             1/3 Page Horizontal               1/4 Page Vertical            1/4 Page Horizontal                     1/8 Page

 3.181” wide x 12.00” high       9.8751” wide x 4.00” high         4.854” wide x 6.00” high      9.875” wide x 3.00” high       4.854” wide x 3.00” high
  (Booking Size: 2 x 168)          (Booking Size: 6 x 56)           (Booking Size: 3 x 84)        (Booking Size: 6 x 42)         (Booking Size: 3 x 42)
          $
           995                            $
                                           995                            $
                                                                           795                          $
                                                                                                         795                             $
                                                                                                                                          495

       1/16 Page                   Earlug                      Banner               Front Page Post-It                          4 Page Wrap

                                                                                                                            FRONT               BACK

3.181” wide x 2.25” high     4.8542” wide x 1” high     9.875” wide x 2” high        2.5” wide x 2.5” high            Front: 9.875” wide x 8.75” high
 (Booking Size: 2 x 31)      (Booking Size: 3 x 14)     (Booking Size: 6 x 28)      (Booking Size: 2 x 35)            Back: 9.875” wide x 12.00” high

        295                          195                     $
                                                               495                        $
                                                                                              350
                                                                                                                                 Newsprint
      $                            $
                                                                                                                                $
                                                                                                                                    5,495
                                                                                                                            *Requires 2 weeks notice

                           Volume discounts available upon request for quote.
                                                          Rates do not include gst.

505 4th Avenue | 250.562.2441 | pgcitizen.ca | @pgcitizen
Media Kit - pgcitizen.ca - A Division of
Helping your business thrive in a digital world!

        Share OF
        Voice 20                                                                                            MENU

                                                             A                                                Above The Fold

A       Leader Board Package

                    $
                       895/month                                                                                                                                             Above
                                                                                                                                                                            The Fold

B       Big Box Package                                                                                                                                                            B
                   $
                       695/month

C       Middle Block

                   $
                     495/month                                  Middle
                                                               Page Unit

                                                                         C
Landing Pages                         $395
                                                        A
                        starting at

Website Design          starting at   $1,995                                                 Below The Fold
Video                   starting at   $1,495

Programmatic            starting at   $650
                                                                                                  Lorem ipsum dolor sit amet, consectetur adipiscing
                                                                                                                                                                  elit.
                                                                                                  Phasellus interdum urna elit, lobortis faucibus lectus
SEM                     starting at   $750                     Below                              Nullam fermmi.
                                                                                                                                                         tristique id.
                                                                                                 Nulla vel libero odio. Etiam id luctus felis, sit amet
                                                                                                                                                         elementum
Social Media            starting at   $350                    The Fold                           nunc. Donec diam dui, lobortis mattis pulvinar pellentes
                                                                                                 mollis vel nulla. Sed nulla quam, rutrum maximus
                                                                                                                                                                 que,
                                                                                                                                                        neque non,
                                                                                                 viverra hendrerit nibh. Suspendisse te.
                                                                                                 As aliquam quis odio nec condimentum.

                                                                                  B
SEO                     starting at   $750                                                       Integer fringilla magna eget erat viverra aliquet. Mauris
                                                                                                                                                                vitae
                                                                                                 cursus quam. Praesent sit amet

Wallpaper               $200 / 24hrs
                           (min. 4 days)
                                                         Lorem ipsum dolor sit amet, consectetur adipiscing
Standout Package $750          includes the following   tristique id. Nullam fermmi.
                                                                                                                 elit. Phasellus interdum urna elit, lobortis faucibus
                                                                                                                                                                       lectus
10,000 impressions + 1/4 page ad in the Citizen         Nulla vel libero odio. Etiam id luctus felis, sit amet
                                                                                                               elementum nunc. Donec diam dui, lobortis mattis pulvinar
                                                        pellentesque, mollis vel nulla. Sed nulla quam, rutrum
                                                                                                                  maximus neque non, viverra hendrerit nibh. Suspendi
                                                        te.                                                                                                              sse
                                                        As aliquam quis odio nec condimentum.
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                                                                                                                  vitae cursus quam. Praesent sit amet

                                                        505 4th Avenue | 250.562.2441 | pgcitizen.ca | @pgcitizen
Flyer Distribution
   Postal   Zone      Description                                                                              Total
   Code

            1
   V2K                PG North - Including Northwood/North Hart/Old Summit Lake/North Nechako/Chief Lake       3,688
            North

            2         Quinson/Heritage/Sterling Estates/DP Todd/Spruceland/Lakewood/Foothills/Central Fort
   V2M                                                                                                         4,918
            West      George/Harwin/Seymour/Duchess Park/Cranbrook Hill/Miworth

            3         Connaught/Millar Edition/Ft George Park/Van Bien/Upland/S Ft George/Downtown Businesses
   V2L                                                                                                        2,539
            Central   and Office Copies

            4         Pine Centre/Westwood/Costco/Starlane/Charella/College Heights/Western Acres/Beaverly/
   V2N                                                                                                         6,355
            South     Westgate/Parkridge Heights/Buckhorn/Pineview

   Total Distribution                                                                                          17,500

                                            ZONE 1
                                             V2K                           97

                                                                                      97

         Flyers are
         distributed
                                            ZONE 2
                                             V2M
                                                                                      97

           Via the
           Citizen                                                                                   16

                                                                                     ZONE 3
                                                                                                               16

            every
                                                                                                16

                                                                                97

          Thursday                                                                    V2l
                                                                                     16
                                                                                           97

                                                                                                     97

                                                                          16

                                                                                     ZONE 4
                                                             16

                                                                                      V2N                 97

505 4th Avenue | 250.562.2441 | pgcitizen.ca | @pgcitizen
Flyer Distribution

                               We Deliver Flyers!
  Here’s a list of some of our regular
                                                                                            Minimum/Maximum Sizes
  customers that trust us with their business:                                           Flyer minimum size:          6.5” x 6”
                                                                                         Flyer maximum size:          10.5” x 12.5”
  DEPARTMENT & MAJOR            Home Depot                                               Minimum paper weight:        Min. 80 lb. bond
  CHAIN STORES                  Home Hardware                PETS                        Minimum thickness:           .0065”
  Andres Electronics            Pro Vac                      Bosley’s Pet Food
  Ashley Homestore
  Best Buy                      Rona                         Petland
  Bi-Rite
  Canadian Tire
                                Windsor Plywood              Petsmart
                                                             Total Pet
                                                                                                           Flyer Rates
  Carter/Oshkosh                TRAVEL/OUTDOOR/                                          		                    THUR
  City Furniture                HEALTH                       MISCELLANEOUS               Up to 75g:          $90/1,000
  JYSK                          Alive Health                 Bentley
  Michael’s                     Atmosphere                                               Minimum 1 Zone
  Mark’s Work Wearhouse                                      City of Prince George
                                Ave Maria                    Easy Home
  RK Furniture
  Staples/Business Depot        Flora Manufacturing          Festival of Trees
  The Bay                       IDA Pharmacy                 Halloween Alley
  The Brick                     London Drugs                 Husqvarna                   Overweight Flyers/Catalogues
  The Source by Circuit City    Shoppers Drug Mart
  Visions Electronics                                        Liquor Depot                                      (Over 75g)
                                Sport Chek                   Party City
  Wal-mart
                                                             Real Estate Showcase        Over 75-200 grams- $125/1,000
  GROCERY STORES                EDUCATION                                                Over 200 grams $350/1000
                                                             Sleep Country
  Real Canadian Superstore      College of New Caledonia     Soft Moc
  Save On Foods                                                                          Quotes available for flyers/catalogues over 300 grams,
                                JEWELLERY & BEAUTY                                       those requiring special handling (eg. top loads or those
  HOME RENOVATIONS/                                                                      not meeting minimum/maximum specifications), or
                                Ann Louise
  SUPPLIES                                                                               specialty publications. Please call the Citizen for any
                                Carters Jewellers                                        overweight bookings. Poly bags quoted upon request.
  Carpet Doctor                 Michael Hill Jewellers
  Du Lux                        People’s Jewellers
  Fenron Carpet Cleaning        AUTOMOTIVE
  Home Building Centre          UAP Napa Automotive
                                                                                                           Receiving
                                                                                         Regular flyers must be received five working days prior
General Information                                                                      to distribution.
• The publisher reserves the right to increase the rate stipulated herein on any
   contract at any time upon notice in writing. The advertiser reserves the right to     Distribution date subject to availability and must be
   cancel the contract at any date upon which a higher rate than that contained          confirmed by the Director of Advertising.
   herein is made effective by the publisher.
• The advertiser agrees that the publisher shall not be liable for damages arising out   Warehouse:
   of errors in advertisements beyond the amount charged for the space actually          Quality Insertions
   occupied by the portion of the advertisements in which the error occurred,            3355 Grandview Hwy, Vancouver, BC
   whether such error is due to negligence of its employees or otherwise...and there     V5M 1Z5
   shall be no liability for non-insertion of any advertisement.
• The publisher reserves the right to add the word “Advertisement” to any and all
   advertisements.
• Advertisements containing more than one firm’s name may be charged at the
   casual rate.
• The advertiser agrees to indemnify the publisher against claims arising from
   publication of any advertisement submitted by the advertiser.
• The Publisher reserves the right to refuse any advertising.

                                                      505 4th Avenue | 250.562.2441 | pgcitizen.ca | @pgcitizen
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