INFORMAS (International Network for Food and Obesity/non-communicable diseases Research, Monitoring and Action Support): overview and key principles

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obesity reviews                                                                                                                           doi: 10.1111/obr.12087

Review

INFORMAS (International Network for Food and
Obesity/non-communicable diseases Research,
Monitoring and Action Support): overview and
key principles

B. Swinburn1,2#, G. Sacks2#, S. Vandevijvere1#, S. Kumanyika3#, T. Lobstein4,5#, B. Neal6#, S. Barquera7,
S. Friel8, C. Hawkes9, B. Kelly10, M. L’Abbé11, A. Lee12, J. Ma13, J. Macmullan14, S. Mohan15,
C. Monteiro16, M. Rayner17, D. Sanders18, W. Snowdon2,19 and C. Walker20 for INFORMAS∧

1
  School of Population Health, University of Auckland,             Summary
Auckland, New Zealand; 2WHO Collaborating Centre for               Non-communicable diseases (NCDs) dominate disease burdens globally
Obesity Prevention, Deakin University, Burwood, Victoria,
                                                                   and poor nutrition increasingly contributes to this global burden. Compre-
Australia; 3Perelman School of Medicine, University of
                                                                   hensive monitoring of food environments, and evaluation of the impact
Pennsylvania, Philadelphia, Pennsylvania, USA;
4
  International Association for the Study of Obesity,              of public and private sector policies on food environments is needed to
London, UK; 5Public Health Advocacy Institute of Western           strengthen accountability systems to reduce NCDs. The International
Australia, Curtin University, Perth, Western Australia,            Network for Food and Obesity/NCDs Research, Monitoring and Action
Australia; 6The George Institute for Global Health,                Support (INFORMAS) is a global network of public-interest organizations
University of Sydney, Sydney, New South Wales,                     and researchers that aims to monitor, benchmark and support public and
Australia; 7National Institute of Public Health, Mexico City,
                                                                   private sector actions to create healthy food environments and reduce
Mexico; 8National Centre for Epidemiology and Public
Health, Australian National University, Canberra,
                                                                   obesity, NCDs and their related inequalities. The INFORMAS framework
Australian Capital Territory, Australia; 9World Cancer             includes two ‘process’ modules, that monitor the policies and actions of the
Research Fund International, London, UK; 10School of               public and private sectors, seven ‘impact’ modules that monitor the key
Health and Society, University of Wollongong,                      characteristics of food environments and three ‘outcome’ modules that
Wollongong, New South Wales, Australia; 11Department of            monitor dietary quality, risk factors and NCD morbidity and mortality.
Nutritional Sciences, University of Toronto, Toronto,
                                                                   Monitoring frameworks and indicators have been developed for 10
Ontario, Canada; 12School of Public Health and Social
                                                                   modules to provide consistency, but allowing for stepwise approaches
Work and School of Exercise and Nutrition Sciences,
Queensland University of Technology, Brisbane,                     (‘minimal’, ‘expanded’, ‘optimal’) to data collection and analysis.
Queensland, Australia; 13Chinese Center for Disease                INFORMAS data will enable benchmarking of food environments between
Control and Prevention (CCDC), Beijing, China;                     countries, and monitoring of progress over time within countries. Through
14
   Consumers International, London, UK; 15Public Health            monitoring and benchmarking, INFORMAS will strengthen the account-
Foundation of India, New Delhi, India; 16School of Public          ability systems needed to help reduce the burden of obesity, NCDs and their
Health, University of Sao Paulo, Sao Paulo, Brazil;
17
                                                                   related inequalities.
   British Heart Foundation Health Promotion Research
Group, University of Oxford, Oxford, UK; 18School of
Public Health, University of the Western Cape, Cape                Keywords: Benchmarking, food environments, INFORMAS,
Town, South Africa; 19Pacific Research Centre for the              obesity prevention.
Prevention of Obesity and Non-communicable Diseases
(C-POND), Suva, Fiji; 20Global Alliance for Improved
                                                                   obesity reviews (2013) 14 (Suppl. 1), 1–12
Nutrition (GAIN), Geneva, Switzerland

Address for correspondence: B Swinburn, School of Population Health, University of Auckland, Private Bag 92019, Auckland 1142, New Zealand.
E-mail: boyd.swinburn@auckland.ac.nz

#
    Members of the writing group for this manuscript are listed in order of their contribution to the writing of the manuscript.
∧
    INFORMAS is the International Network for Food and Obesity/non-communicable diseases Research, Monitoring and Action Support. All authors
who are not members of the writing group are listed in alphabetical order, and contributed to the development of the key concepts and principles
discussed in this manuscript as part of the first formal meeting of INFORMAS from 19 to 23 November 2012 at Bellagio, Italy.

© 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd                                                                                          1
on behalf of the International Association for the Study of Obesity.                                                         14 (Suppl. 1), 1–12, October 2013
This is an open access article under the terms of the Creative Commons Attribution-NonCommercial License, which permits use, distribution and reproduction in any
medium, provided the original work is properly cited and is not used for commercial purposes.
2   INFORMAS overview B. Swinburn et al.                                                                       obesity reviews

    ‘World Health Organization data show that rates of            Table 1 Key definitions used within the INFORMAS monitoring
    obesity nearly doubled in every region of the world from      framework

    1980 to 2008. Worldwide, one in three adults has raised       Food                The collective physical, economic, policy and
    blood pressure. One in ten adults has diabetes. These are     environments        sociocultural surroundings, opportunities and
    the diseases that tax health systems to the breaking point.                       conditions that influence people’s food and
    These are the diseases that break the bank. These are the                         beverage choices and nutritional status (adapted
                                                                                      from (7,8,59).
    diseases that can cancel out the gains of modernization
    and development. These are the diseases that can set          Healthy food        Environments in which the foods, beverages and
                                                                  environments        meals that contribute to a population diet meeting
    back poverty alleviation, pushing millions of people
                                                                                      national dietary guidelines are widely available,
    below the poverty line each year.’                                                affordably priced and widely promoted
             Margaret Chan, Director-General of the World         Food access         The concept of food access has five dimensions:
                       Health Organization (WHO), 2012 (1)                            availability, proximity, affordability, acceptability and
                                                                                      accommodation (adapted from (60)).
                                                                  Food                The right of individuals to healthy and culturally
Background
                                                                  sovereignty         appropriate food produced through socially just and
The United Nations (UN) High-Level Meeting on non-                                    ecologically sensitive methods. It entails peoples’
                                                                                      right to participate in decision-making and define
communicable diseases (NCDs) held in September 2011
                                                                                      their own food, agriculture, livestock and fisheries
highlighted the enormous global burden posed by poor                                  systems (61).
diet, physical inactivity and its associated chronic health       Minimal             The minimum data set of acceptable quality that
conditions such as obesity, type 2 diabetes cardiovascular        approach            needs to be collected/collated for each participating
diseases and cancers (2). The UN meeting called for urgent                            country, requiring minimal resources for collection.
preventative action and prioritized the need for increased        Expanded            Additional data set to be collected/collated if there
monitoring of NCDs and their risk factors to improve              approach            are additional resources and capacity available for
population health (2). The most recent estimates from the                             data collection/collation.

Global Burden of Disease studies have shown the con-              Optimal             Desirable data set to be collected/collated within
                                                                  approach            limits of resources, capacity and feasibility.
tinued rise of the global NCD burden between 1990 and
2010 (3), and the increased contribution of the nutrition-        Benchmark           A standard or point of reference against which
                                                                                      aspects of food environments may be assessed and
related risk factors to this burden. The combined global
                                                                                      compared.
burden of poor diet and physical inactivity was estimated
at about 10%, compared to tobacco at 6.3%, and ranged
from 1.9% in Western Saharan Africa to 27.3% in Eastern
Europe (3).                                                       moted (10). Unhealthy food environments seem to create a
   Global monitoring systems related to some of the key           supply-side ‘push’ effect on unhealthy diets and energy
risk factors for NCDs (e.g. tobacco use (4)) have been in         overconsumption, which is the prevailing driver of popula-
place for some time, while others are still under develop-        tion unhealthy weight gain (10–12). In order to reduce
ment. Recently, the 66th World Health Assembly adopted a          obesity and diet-related NCDs, there needs to be a central
global action plan and a global monitoring framework to           focus on creating ‘healthy food environments’ (defined in
prevent and control NCDs, including indicators and a set          Table 1) which shift population diets, especially those of
of global targets to reach an ambitious ‘25 by 25’ goal to        socially disadvantaged populations, towards diets that meet
reduce premature NCD-related mortality by 25% by 2025             dietary guidelines (13–15).
(5). The focus of WHO’s monitoring activities is on health           There is wide consensus on the areas in which the various
outcomes (NCD mortality and morbidity), NCD risk                  sectors of society need to take action to improve food envi-
factors (including obesity) and national system responses         ronments (13,16,17), and many interventions targeting food
(6). There are only two indicators related to food policies       environments are likely to be very effective and cost-effective
and environments (reduction of food marketing to children         at reducing obesity and NCDs (18–22). In spite of this,
and saturated and trans-fats in the food supply) included in      constructive action from governments and the food industry
the WHO framework.                                                has been slow. The reason for this lack of progress has been
   Food environments are defined in Table 1, and each of          clearly articulated in a recent series on Big Food in PLoS
their dimensions – physical (availability, quality, and pro-      Medicine (23) and, in short, is due to the highly successful
motion), economic (cost), policy (‘rules’) and sociocultural      pressure that the commercial food industry is able to place on
(norms and beliefs) (7) – has a substantial impact on food        governments to prevent the implementation of policies and
choices (8,9). Current food environments are dominated by         regulations to create healthy food environments (24,25).
energy-dense, nutrient-poor processed food products which            Figure 1 depicts the food environments and its compo-
are widely available, relatively inexpensive and heavily pro-     nents, along with the broad influences of the main actors on

                                                                   © 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
14 (Suppl. 1), 1–12, October 2013                                           on behalf of the International Association for the Study of Obesity
obesity reviews                                                                                       INFORMAS overview B. Swinburn et al. 3

                                                                                                                            Individual factors
                                                                                                                  (e.g., preferences, aƫtudes , habits, income)

                                                          Food industry
                                                                          Products (1), Placement (1),               Food environments
                                                                          Price (2), PromoƟon (1, 4)

                                                                                                                      1. Physical (availability, quality,
                                                                                                                            promoƟon)
                                                                          RegulaƟons and laws (1, 3), fiscal
                                                          Government      policies (2), health promoƟon (4)           2. Economic (costs)
                                                                                                                      3. Policy (‘rules’)
                                                                                                                      4. Socio-cultural (norms,
                                                                          TradiƟonal cuisines (1,4), cultural &             beliefs)
Figure 1 Food environments and their four
                                                          Society         religious values and pracƟces (3,4)
main components; the major influences of
the food industry, governments and society
on food environments (and their interactions);
and the interaction between individual factors                                                                                         Diets
                                                                                                                     (dietary paƩerns, quality and quanƟty)
and food environments to shape diets.

them. The private food industry predominantly creates the                 from ‘upstream’ policies to ‘downstream’ diet, risk factors
food supply (to a large extent determining food availability,             and diseases. Monitoring and ensuring accountability for
quality and price); promotes the consumption of its food                  progress on reducing obesity and NCDs has been identified
products (predominantly processed foods and fast food);                   by WHO as key roles for the scientific community as part
and contributes to social norms and beliefs about food.                   of civil society (30). The purpose of this paper is to provide
Governments, at international, national and subnational                   an overview of a proposed monitoring system to bench-
levels, through their policies, laws and regulations, provide             mark food environments globally.
the ‘rules’ within which the private sector must operate
(26). Through fiscal policies, such as taxation and subsi-
                                                                          International Network for Food and
dies, governments can influence food prices and, through
                                                                          Obesity/NCDs Research, Monitoring and
health promotion and social marketing, they can also influ-
                                                                          Action Support (INFORMAS)
ence sociocultural norms. Society, through its traditional,
cultural and religious practices, predominantly establishes               INFORMAS is a global network of public-interest organi-
the cultural norms for food and cuisines. Individuals, with               zations and researchers that aims to monitor, benchmark
their personal factors such as habits, preferences, education             and support public and private sector actions to create
and income, interact with the food environment to shape                   healthy food environments and reduce obesity, NCDs and
their diets. In addition, there are interactions between the              their related inequalities. INFORMAS aims to do this
food industry, governments and society – not only at the                  by monitoring key aspects of food environments in a
food environments interface, but also on many other levels,               standardized manner over time and between countries.
such as through policymaking, science funding, lobbying                   Through these activities, INFORMAS seeks to contribute
and agenda setting. There has been particular concern                     to strengthening the accountability of governments and the
raised recently about the increasingly high level of influence            private sector for the impact of their policies and actions
that the private sector, with its enormous lobby power, has               on food environments, obesity and NCDs. INFORMAS
on governments, especially when regulations and fiscal                    will also support governments, international agencies (e.g.
policies are proposed (27). Industry bodies are often given               WHO and the Food and Agricultural Organization), the
a seat at the ‘policy-development table’ (e.g. government                 private sector and civil society organizations in their efforts
advisory committees, taskforces) even when deep conflicts                 to implement policies and actions to improve the healthi-
of interest exist between what constitutes commercial ben-                ness of food environments. INFORMAS is convened under
efits and what constitutes public health benefits.                        the auspices of the International Obesity Taskforce (IOTF),
   Comprehensive monitoring of the characteristics of food                and it was launched at its inaugural meeting at the Rock-
environments related to obesity and NCDs, and the policies                efeller Center in Bellagio, Italy in November 2012.
and actions of governments and the private sector influenc-
ing them, is, therefore, needed to complement the WHO’s
                                                                          INFORMAS: objectives, outcomes and
current NCD monitoring programme (28). This, along
                                                                          key principles
with other existing WHO food and nutrition databases (see
box in the accompanying paper by Swinburn et al. in this                  The logic model presenting the problem statement, inputs,
supplement (29)), will ensure comprehensive monitoring                    activities, outputs, outcomes and data sources to document

© 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
on behalf of the International Association for the Study of Obesity                                                     14 (Suppl. 1), 1–12, October 2013
4    INFORMAS overview B. Swinburn et al.                                                                   obesity reviews

    Box 1 Objectives of INFORMAS                                 Box 3 Principles guiding the development
                                                                 of INFORMAS and monitoring approaches
    1. Develop a global network of public-interest organi-
       zations and researchers to monitor, benchmark and         • All monitoring activities are aimed at stimulating
       support efforts to create healthy food environments         policy change and actions to improve food environ-
       and reduce obesity, non-communicable diseases               ments, population diets, and to reduce obesity, non-
       (NCDs) and their related inequalities.                      communicable diseases and their related inequalities.
    2. Collect, collate and analyse data on public and           • INFORMAS members (for data collection, data
       private sector policies and actions, food environ-          management, external communications) are from
       ments, population diets, obesity and NCDs.                  public-interest organizations, and INFORMAS will
    3. Compare and communicate the progress on improv-             have appropriate mechanisms to avoid conflicts of
       ing food environments against good practice bench-          interest, particularly with regard to relationships
       marks between countries and over time.                      with the private sector and commercial influences.
    4. Use the results to strengthen public health efforts,      • Strategic     decision-making     processes     within
       particularly by supporting the translation of relevant      INFORMAS will be collaborative, constructive and
       evidence into public and private sector actions.            supportive.
                                                                 • Data need to be as consistent as possible over time
                                                                   and between countries in order to enable valid com-
                                                                   parisons. However, when difficulties arise in achiev-
                                                                   ing both internal relevance (appropriateness for the
    Box 2 Expected outcomes of INFORMAS
                                                                   country) and external comparability (for valid cross-
    1. Improved population health:                                 country comparisons), the former is given priority.
       • healthier food environments                             • Where appropriate, a stepwise approach will be used
       • healthier diets                                           in the data collection protocols so that countries can
       • reduced obesity and non-communicable diseases             choose a level of monitoring to suit their available
         (NCDs)                                                    resources.
       • reduced inequalities (environments, diets, obesity      • A capacity building approach will be used such that
         and NCDs)                                                 INFORMAS provides a service to country-level par-
    2. Improved food systems:                                      ticipants, e.g. assistance with grant proposals, data
       • more responsive to nutrition, health and equity           analysis, paper writing.
       • greater food sovereignty                                • Strong feedback loops for translating data collected
    3. Increased engagement of relevant actors:                    back to policymakers will be included in the commu-
       • increased engagement of civil society actors,             nications activities, along with suggestions for prac-
         including the scientific community, with govern-          tical, achievable steps to make improvements in food
         ments and the private sector, towards common              environments.
         goals of healthier food environments
       • higher levels of accountability for the public and
         private sectors regarding food environments
       • more effective efforts of main actors to create        national-level governments but also local and international
         healthy food environments and reduce obesity and       government bodies) and the private sector (principally the
         NCDs                                                   food industry, including multinational food and beverage
                                                                manufacturers, food retailers, quick-service restaurants,
                                                                agribusiness and industry trade associations, and also
                                                                media, communications and marketing industries) (31).
the accomplishments of INFORMAS is shown in Support-            The public-interest non-government sector (including non-
ing Information Figure S1, and the specific objectives and      governmental organizations [NGOs], academia and con-
expected outcomes of INFORMAS are shown in Boxes 1              sumers) has a role to play in benchmarking and holding the
and 2, respectively. A set of key principles has guided the     other actors to account (32,33).
development of INFORMAS and the proposed monitoring
approach, and these are outlined in Box 3.
   The principal strategies to achieve the proposed
                                                                Scope of INFORMAS
INFORMAS outcomes involve strengthening accountabil-
ity systems as they relate to the two major actors that         The central scope for INFORMAS is the monitoring (and
influence food environments: the public sector (principally     benchmarking, where possible) of the major aspects of food

                                                                 © 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
14 (Suppl. 1), 1–12, October 2013                                         on behalf of the International Association for the Study of Obesity
obesity reviews                                                                                                      INFORMAS overview B. Swinburn et al. 5

environments as they relate to obesity and diet-related                                           There is a bi-directional relationship between food
NCDs. Smoking, physical inactivity and alcohol are also                                         systems and environmental degradation (41,42). Food
NCD risk factors but are not included in the current                                            systems need to deliver on health, equity and sustainability
scope of INFORMAS. Similarly, there are many other                                              outcomes, as well as economic outcomes. Within the
health outcomes, such as micronutrient deficiencies, under-                                     current scope of INFORMAS, assessments and bench-
nutrition, stunting, osteoporosis, mental health and gastro-                                    marks will concentrate on health with indicators of equity
intestinal diseases which are diet-related but not included.                                    being included where possible. In future, sustainability
The findings from INFORMAS will bear some relation to                                           and other equity dimensions could be incorporated into
those other risk factors and diet-related health outcomes,                                      measures of the healthiness of food environments, where
but they are not the central focus of INFORMAS. There are                                       appropriate.
indications that breastfeeding may be protective against
unhealthy weight gain (34,35) as well as other infant,
                                                                                                Proposed monitoring framework
childhood and adult health conditions (36–39), and it is
therefore closely linked with INFORMAS. International                                           The areas that INFORMAS will monitor have been classi-
benchmarking of progress on the breastfeeding rates and                                         fied as ‘process’, ‘impact’ and ‘outcome’ modules. Figure 2
efforts to publically hold governments and infant formula                                       shows the modular framework along with the specific
companies to account for their actions have been underway                                       research questions and current lead organizations for each
for some time (40). This approach closely parallels the                                         of the modules. The process modules focus on monitoring
INFORMAS approach, and there is potential for close links                                       the policies and actions of public and private sector organi-
between the work of the International Baby Food Action                                          zations related to food environments and obesity/NCD pre-
Network and INFORMAS.                                                                           vention (29,31). The impact modules focus on monitoring

                                             Public sector policies and actions                                 Private sector policies and actions
 ORGANISATIONS
                     PROCESSES

                                  How much progress have (international, national, state and
                                                                                                          How are private sector organisations affecting food
                                 local) governments made towards good practice in improving
                                                                                                        environments and influencing obesity / NCDs prevention
                                     food environments and implementing obesity / NCDs
                                                                                                                               efforts?
                                               prevention policies and actions?
                                                                                                                         (Deakin University)
                                                   (University of Auckland)

                                    Food                Food                 Food              Food                                                 Food trade &
                                                                                                               Food retail        Food prices
                                 composition          labelling           promotion          provision                                               investment

                                                                           What is the       What is the
 FOOD ENVIRONMENTS

                                                                                                                 What is the
                                                                          exposure and       nutritional
                                                                                                               availability of      What is the      What are the
                                                    What health-             power of      quality of foods
                                   What is the                                                                   healthy and      relative price       impacts of
                                                       related            promotion of        and non-
                     IMPACTS

                                     nutrient                                                                     unhealthy             and             trade and
                                                     labelling is           unhealthy         alcoholic
                                 composition of                                                               foods and non-     affordability of      investment
                                                     present for         foods and non-       beverages
                                 foods and non-                                                                   alcoholic       ‘less healthy’    agreements on
                                                   foods and non-            alcoholic       provided in
                                     alcoholic                                                                  beverages in     compared with      the healthiness
                                                      alcoholic            beverages to        different
                                    beverages?                                                                  communities      ‘healthy’ foods,        of food
                                                     beverages?              different       settings (e.g.,
                                   (The George                                                                   and within      meals & diets?     environments?
                                                    (University of          population         schools,
                                   Institute for                                                               retail outlets?     (Queensland        (Australian
                                                       Oxford)               groups?          hospitals,
                                 Global Health)                                                                (University of      University of         National
                                                                          (University of    workplaces)?
                                                                                                                  Auckland)        Technology)        University)
                                                                          Wollongong)       (University of
                                                                                               Toronto)

                                                                                  Physiological & metabolic risk
 POPULATIONS

                                            Population diet                                                                          Health outcomes
                     OUTCOMES

                                                                                             factors

                                    What is the quality of the diet of           What are the burdens of obesity and       What are the burdens of NCD morbidity
                                        different populations?                            other risk factors?                          and mortality?
                                      (University of Sao Paulo)                                (WHO)                                      (WHO)

Figure 2 Overview of the INFORMAS modular framework including ‘process’, ‘impact’ and ‘outcome’ modules, each with its main research question
and current lead organization. NCDs, non-communicable diseases; WHO, World Health Organization.

© 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
on behalf of the International Association for the Study of Obesity                                                                   14 (Suppl. 1), 1–12, October 2013
6       INFORMAS overview B. Swinburn et al.                                                                            obesity reviews

the characteristics of food environments, including the                    and for coordinating the data collection processes and over-
nutrient composition of available foods (43), food labelling               seeing data management related to the module.
(44), the extent and nature of food promotion (45), the
provision of foods (46), the availability of foods in com-
                                                                           Proposed INFORMAS governance structure
munities (47), prices and affordability of foods (48), and
the risks to food environments within trade and investment                 INFORMAS is composed of public-interest organizations
agreements (49). There is scope for additional impact                      and academic institutions, under the auspices of the IOTF.
modules to be added in the future, such as food production                 The governance and management structure of INFORMAS
(including agriculture) and food waste. Each impact                        is shown in Fig. 3.
module will also collect contextual data and specific infor-                  The INFORMAS Council (comprising representatives
mation on the regulatory and policy environment related to                 from the module teams, participating country teams,
the aspect under study. The outcome modules focus on                       knowledge exchange team and secretariat) will provide
monitoring population diet quality (50), risk factors                      strategic directions and will make the higher level budget
(including behavioural, physiological and metabolic risk                   and policy decisions. The IOTF Scientific Advisory
factors) and health outcomes. The latter two are core                      Council, comprising approximately 30 researchers from
components of WHO’s Global NCD monitoring frame-                           15 different countries across a range of disciplines related
work (6).                                                                  to obesity prevention, will provide strategic advice and
   Each module is designed to answer an overall research                   peer review as required. The INFORMAS Secretariat, cur-
question, with the potential for multiple related research                 rently based at the University of Auckland, will provide
questions (Figure 2) The lead organizations for each                       overall coordination of INFORMAS activities, facilitate
module will be responsible for developing standardized                     data management, manage financial activities and agree-
data collection and analysis protocols, pilot testing them                 ments, and oversee training on data collection, analysis

                                             INFORMAS Council                                               IOTF ScienƟfic Advisory
                          (Secretariat, country reps, module leaders, KE reps)                                      Council
                                    • Governance and strategic direcƟons                                        • Strategic advice
                                    • Policy and budget decisions                                               • Peer review
                                                                                                                • Linkages and support
                                          INFORMAS Secretariat
                                           (University of Auckland)
                          • Overall coordinaƟon and database management
                          • Funding and agreements management
                          • Training programs (data collecƟon, report wriƟng)

    Country team (NGOs,                      Module team                          Knowledge Exchange                                 End users
      research groups)                  (leaders and networks)                     team (global NGOs)                              - Govts
           Data collecƟon                    Data management                        Knowledge exchange                             - Private
                                                                                                                                   sector
    •      Securing funding               • Design and protocol                   • DisseminaƟon and                               - Country
    •      In-country data                  development                             knowledge exchange                             team
           collecƟon                      • Support and experƟse                  • Support for policies                           - Int agencies
    •      Data entry                       related to data                         and acƟon (global)                             - NGOs
    •      WriƟng reports                   collecƟon and analysis                • Training programmes                            - Academia
    •      Advocacy for acƟon             • Input into training                     (evidence to acƟon)                            - Public
           from govt and                    programmes                            • Support country
           private sector                 • Securing funding                        teams’ advocacy

Figure 3 Proposed governance, advisory and coordination structure for INFORMAS indicating roles for each participating group. Govts,
governments; Int, international; IOTF, International Obesity Taskforce; KE, knowledge exchange; NGO, non-governmental organization; reps is
representatives.

                                                                             © 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
14 (Suppl. 1), 1–12, October 2013                                                     on behalf of the International Association for the Study of Obesity
obesity reviews                                                                            INFORMAS overview B. Swinburn et al. 7

and translation. Country teams will be groups of public-                    The over-arching principle regarding data collected for
interest organizations responsible for securing funding,                 INFORMAS is to share the data as a public good through
collecting and entering the data, writing reports and                    open access via the Internet. Country-level data will be
papers, and advocating for and supporting action to                      owned by the country teams, and there will be agree-
reduce obesity and NCDs. The module teams will be                        ments in place to share the data broadly for research and
responsible for the development and oversight of each of                 analysis purposes. Where relevant, databases will be made
the modules. They will provide support for country teams                 publically available after they have been cleaned and
and contribute to capacity building activities in countries.             returned to research groups within individual countries for
The knowledge exchange team will be led by the IOTF                      their own use and publication, thus allowing time for
and consist of several global public-interest organizations              thecountry-level data to be published and disseminated
with expertise in communications, knowledge exchange                     prior to public release of the data.
and training programmes to support countries achieve
evidence-informed policies and actions.
                                                                         Phases of INFORMAS development and
                                                                         prioritization of monitoring activities
Data collection
                                                                         The overall vision for INFORMAS is to comprehensively
Data collection related to INFORMAS will be undertaken,                  monitor food environments related to obesity and NCDs
for the most part, at the country level by in-country,                   across a range of countries globally on an ongoing basis.
public-interest organizations and research groups. For                   Phase 1 involved the initial development of the concept and
each participating country, contextual factors, such as                  the monitoring framework, the identification of module
infrastructure, resources and capacity, population charac-               leaders, the week-long meeting in Bellagio and the publi-
teristics, lifestyle issues, political system and potential              cation of the foundation papers in this supplement. Phase 2
constraints for monitoring, will be taken into account when              will involve the development of detailed protocols for each
designing the data collection approach.                                  module, the development of databases and data systems,
   Data collection and analysis approaches will, as far                  and the piloting of INFORMAS modules in a selection of
as possible, incorporate a stepwise, including a ‘minimal’               countries of varying size and income level. Phase 3 will be
approach in which data for all participating countries                   the global phase of offering INFORMAS monitoring for
is collected, an ‘expanded’ approach in which additional                 countries to pick up and use. Since the task of measuring
data is collected as resources and capacity permit, and an               the multiple components of a country’s food environment
‘optimal’ approach that represents the most comprehensive                is a large one (especially for large countries), a variety of
data set for that module within limits of feasibility and                strategies have been developed to allow prioritization of the
resources (Table 1).                                                     monitoring effort to match the human and financial capac-
   For each module, the prioritization of data collection                ity available. First, countries can select the most relevant
activities will take into account the relative importance                modules for their context, and leave others that are deemed
of the data for obesity/NCDs prevention (related to                      less critical. Second, the stepwise approach allows for
both the size of the problem and the potential change-                   the collection of lower cost, less sophisticated measures
ability of that aspect of the food environment), the                     (minimal) through to more comprehensive and sophisti-
desired data granularity and the desired representativeness              cated measures (optimal). Third, the degree of representa-
of the monitoring data. This approach allows countries to                tiveness can be chosen from a sentinel site approach, to a
select a level of data collection to match their capacity.               representative sample, to a complete sample. Fourth, the
Training workshops and protocol manuals will be pro-                     frequency of measurements over time can be spaced
vided to the data collection teams in each country.                      according to resources available. It is likely that the initial
Ongoing support for data collection teams will be                        set up of the databases, development of the protocols and
provided by module leaders and other members of                          training for the first wave of measurements will require
INFORMAS, as appropriate.                                                more funding than subsequent waves, and, in the long
                                                                         term, many modules may be allocated to student projects
                                                                         or they may become incorporated into the national moni-
Data access and management
                                                                         toring systems within a country.
It is expected that multiple interfaces for data input will be
utilized (e.g. spread sheets, direct upload, mobile phone
                                                                         Links with other monitoring and
applications). A central database will be created in which
                                                                         surveillance programmes
‘cleaned’ country-level data is stored. The design and man-
agement of the database will be overseen centrally, guided               In order to maximize potential synergies and avoid overlap,
by the expert input of the module teams.                                 INFORMAS will maintain close linkages with other

© 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
on behalf of the International Association for the Study of Obesity                                         14 (Suppl. 1), 1–12, October 2013
8   INFORMAS overview B. Swinburn et al.                                                                    obesity reviews

monitoring efforts. These include the WHO NCD Surveys,            • Final reports, including comparisons of country-level
which uses the STEPwise approach to monitor the risk            progress against global good-practice benchmarks, will be
factors of NCDs (51); the WHO Global NCD Country                communicated directly to all stakeholders and to the
Capacity Survey to measure individual countries’ capacity       media, and will be accessible through the INFORMAS
to respond to and control NCDs (52); the WHO European           web-based platform.
Database on Nutrition, Obesity and Physical Activity (53),        • Short ‘evidence for policy’ briefs will be developed for
compiling information from European countries on the            policymakers.
monitoring of food consumption, physical activity and             • ‘Evidence to Action’ workshops will be held for stake-
policy implementations (among others); the WHO Global           holders to evaluate the results and their implications in
Health Observatory’s assessment of the global burden of         more detail.
disease (54); and the Global Burden of Diseases, Injuries         • Peer-reviewed papers will be published as open access
and Risk Factors (GBD) Study (55), systematically assess-       in high impact journals.
ing global data illustrating the burden of diseases, injuries     • Presentations at scientific conferences
and selected risk factors.                                        • E-networking for public-interest professionals
   INFORMAS has many parallels with the GBD pro-
                                                                In addition, capacity building, training programmes for
gramme. Over 20 years ago, the GBD was collating mor-
                                                                data collection and knowledge exchange, as well as support
tality and morbidity data to provide quantitative
                                                                systems for academic centres and NGOs will be incorpo-
estimates and ranking of disease burdens. It has since
                                                                rated into INFORMAS activities. In order to engage coun-
evolved to: include preventable risk factors; monitor
                                                                tries, the intention of INFORMAS is to keep the burden of
trends; become more fine grained (even down to local
                                                                work in-country as minimal as possible, and emphasize the
government area level); and develop ever more complex
                                                                potential use of the data by the country.
modelling and projections to guide policy. Just as the
GBD Study has become a powerful and increasingly
sophisticated way of defining the size of the problems, so      The role of INFORMAS within the global
INFORMAS aspires to be the more upstream solution-              food system
orientated equivalent for improving population nutrition.
Ultimately, by combining and linking the INFORMAS               Food systems are highly complex and span from local to
and GBD data sets, more detailed epidemiological studies        global levels. INFORMAS aims to influence the compo-
that link upstream determinants of health to disease out-       nents of the accountability cycle (33). The role of
comes may be possible. The impact of national-level             INFORMAS in monitoring (‘Taking the account’), commu-
policy actions could also be evaluated when INFORMAS            nicating (‘Sharing the account’), supporting and evaluating
has a sufficient track record of data available.                changes (‘Responding to the account’) are clear. The major
                                                                difficulty within the accountability cycle for improving
                                                                food environments is in the component ‘Holding to
Communication and knowledge exchange                            account’ – what will one actor do if another actor fails to
                                                                perform or does not comply? There are currently major
The communication and knowledge exchange component              power imbalances between the main actors which make it
of INFORMAS will consist of actively coordinated stake-         difficult for one sector to hold another to account. The
holder engagement, e.g. through standardized reports and        strongest accountability structures are the laws and regu-
workshops, as well as less-actively managed communica-          lations within a country, giving governments clear levers to
tion, e.g. open access to INFORMAS data for public              hold other parties to account. Civil society has only rela-
data mining. The audiences for INFORMAS results are             tively weak powers to hold governments and the private
decision-makers in government and the private sector,           sector to account, but INFORMAS aims to stimulate
NGOs, academics, professionals, media and the public.           greater civil society engagement with the accountability
The IOTF will lead a team of global NGOs such as Con-           structures for creating healthier food environments.
sumers International, the World Cancer Research Fund and
the Heart Forum to manage the research communications,
and related capacity building and action support. Potential     Current supplement
strategies for knowledge exchange are outlined in the
                                                                The current supplement presents details of the proposed
accompanying paper in the supplement by Brinsden et al.
                                                                monitoring approaches and indicators for each of the
(56) and include:
                                                                INFORMAS process, impact and outcome modules, as well
  • Interim results will be sent to governments and food        as the communication and knowledge exchange plans
companies to give them the chance to provide feedback           for INFORMAS. For each module, reviews of evidence
prior to finalizing results.                                    for impacts on population diets are presented, previous

                                                                 © 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
14 (Suppl. 1), 1–12, October 2013                                         on behalf of the International Association for the Study of Obesity
obesity reviews                                                                            INFORMAS overview B. Swinburn et al. 9

monitoring activities in the area are summarized, a pro-                 stage. The Food Trade and Investment module is being led
posed approach to monitoring is outlined, and measure-                   by Sharon Friel at the Australian National University, Aus-
ment indicators are proposed. These papers provide the                   tralia (49), and it takes a risk assessment approach for
foundation documents for INFORMAS.                                       assessing the effects of trade and investment agreements on
   The Public Sector module, focused on monitoring                       food environments. This module has been placed in the
government policies and actions, is being led by Boyd                    ‘impacts’ part of the INFORMAS framework, although it
Swinburn at the University of Auckland, New Zealand.                     has some overlaps with the Public Sector module. Several
This module proposes a Government Healthy Food Envi-                     modules (price, retail, provision, promotion) have the
ronment Policy Index (Food-EPI) and a process to be driven               potential for analyses by areas of high and low advantage
by a group of independent, informed public health experts                to give an index of area-level inequalities.
who rate the level of government implementation of seven                    The single module being coordinated by INFORMAS in
priority policy domains (corresponding to the impact                     the ‘outcomes’ part of the framework is one on diet quality,
modules in the framework, Figure 2) and seven infrastruc-                being led by Carlos Monteiro at the University of Sao Paulo,
ture support domains (29). The evidence-based ratings are                Brazil (50). Effective communication of the INFORMAS
made against a series of ‘good practice’ statements which,               findings to stakeholders is essential and the proposed knowl-
over time, will evolve into international best practice                  edge exchange strategy will be coordinated by Tim Lobstein
benchmarks. The Private Sector module, focused on meas-                  at the IOTF (56). The supplement is completed with a
uring the policies and practices of the private sector (large            commentary by Tim Lobstein et al. on the potential for
trans-national food corporations as a priority), will be led             INFORMAS to strengthen advocacy efforts (57), and a
by Gary Sacks at Deakin University, Australia (31). The                  summary paper by Shiriki Kumanyika (58) which also pro-
assessment of the negative impacts that the food industry                vides a view into the potential future for INFORMAS.
has (e.g. by undermining food policies proposed by gov-
ernment to address obesity and NCDs) will be more of a
                                                                         Conclusions
challenge in this module than the assessment of positive
impacts.                                                                 The burgeoning global epidemics of obesity and diet-
   The Food Composition module, led by Bruce Neal at The                 related NCDs demand strong action, particularly
George Institute for Global Health, Australia, is already                ‘upstream’ in food environments that are driving unhealthy
being applied in several countries and some of the                       population dietary habits. The INFORMAS monitoring
INFORMAS approaches are being modelled on this suc-                      framework represents the first coordinated global effort
cessful component (43). The Food Labelling module (44),                  to track the characteristics of food environments, and the
led by Mike Rayner at the University of Oxford, United                   policies and actions of governments and private sector
Kingdom, proposes a taxonomy of label information based                  organizations influencing food environments using objec-
mainly on Codex classifications, and it can combine data                 tive, standardized and robust methodologies.
collection with approaches used to monitor food composi-                    Through monitoring and benchmarking, INFORMAS
tion. The Food Promotion module is being led by Bridget                  will contribute to the strengthening of accountability
Kelly at the University of Wollongong, Australia, and parts              systems regarding food environments. It is hoped that this
of it have also already been applied in several countries                can stimulate a much greater effort from governments to
(45). The measurement of the power and exposure of mar-                  reduce obesity, NCDs and their related inequalities. It is
keting strategies using new media (such as social media)                 also hoped that INFORMAS can support the delivery of a
will be a particular challenge for this module. Many coun-               more appropriate balance between the legitimate efforts of
tries concerned with childhood obesity have instituted                   food corporations to provide and market food products,
healthy food guidelines for schools, and this is the priority            and the societal imperative that they do it in a way that
setting for monitoring under the Food Provision module                   does not cause premature death, disability and health
which is led by Mary L’Abbe at the University of Toronto,                inequalities among the population.
Canada (46). The Food Retail module has a community
environment component (density of certain food outlets in
                                                                         Acknowledgements
the community) and a consumer (in-store) environment
component, and is being led by Cliona Ni Mhurchu at the                  The Rockefeller Foundation kindly supported the work
University of Auckland, New Zealand (47). The Food                       of INFORMAS by hosting the first formal meeting of
Prices module, which is being led by Amanda Lee at the                   INFORMAS at the Rockefeller Foundation Bellagio
Queensland University of Technology, Australia (48), ulti-               Centre, Italy from 19 to 23 November 2012. The following
mately aims to have comparable measures of prices and                    organizations provided funding support for the travel of
affordability of foods and diets across countries, although              participants to Italy for this meeting and the preparation of
there is still developmental work needed to get it to this               background research papers: The Rockefeller Foundation,

© 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
on behalf of the International Association for the Study of Obesity                                        14 (Suppl. 1), 1–12, October 2013
10 INFORMAS overview B. Swinburn et al.                                                                            obesity reviews

International Obesity Taskforce (IOTF), University of                  analysis for the Global Burden of Disease Study 2010. Lancet
Auckland, Deakin University, The George Institute, Univer-             2013; 380: 2224–2260.
                                                                       4. World Health Organization. WHO Report on the Global
sity of Sydney, Queensland University of Technology, Uni-
                                                                       Tobacco Epidemic, 2011: warning about the dangers of tobacco.
versity of Oxford, University of Pennsylvania Perelman                 Geneva; 2011.
School of Medicine, World Cancer Research Fund Interna-                5. World Health Organization. Follow-up to the Political Decla-
tional, University of Toronto, The Australian National Uni-            ration of the High-level Meeting of the General Assembly on the
versity. The authors would like to thank Francesco Branca              Prevention and Control of Non-communicable Diseases. Draft
                                                                       Resolution. Sixty-sixth World Health Assembly, Agenda item 13.
and Godfrey Xuereb from the World Health Organization,
                                                                       Geneva: World Health Organization; 2013.
and Janice Albert from the Food and Agriculture Organi-                6. World Health Organization. Draft comprehensive global moni-
zation for their participation in the first formal meeting of          toring framework and targets for the prevention and control of
INFORMAS, and for their input into this paper. The                     noncommunicable diseases. Geneva: World Health Organization;
Faculty of Health at Deakin University kindly supported                2013, 15 March 2013.
                                                                       7. Swinburn B, Egger G, Raza F. Dissecting obesogenic environ-
the costs for open access availability of this paper, and the
                                                                       ments: the development and application of a framework for iden-
Australian National Health and Medical Research Council                tifying and prioritizing environmental interventions for obesity.
Centre for Research Excellence in Obesity Policy and Food              Prev Med 1999; 29: 563–570.
Systems (APP1041020) supported the coordination and                    8. Story M, Kaphingst KM, Robinson-O’Brien R, Glanz K.
finalizing of INFORMAS manuscripts.                                    Creating healthy food and eating environments: policy and
                                                                       environmental approaches. Annu Rev Public Health 2008; 29:
                                                                       253–272.
                                                                       9. World Health Organization. WHO Technical Report Series
Conflicts of interest                                                  916. Diet, nutrition and the prevention of chronic diseases.
Bruce Neal is the Chair of the Australian Division of World            Geneva: Joint FAO/WHO expert consultation; 2003.
                                                                       10. Swinburn BA, Sacks G, Hall KD et al. The global obesity
Action on Salt and Health (2007– ongoing), was a Member                pandemic: shaped by global drivers and local environments.
of the Pepsico Global Scientific Advisory Board (2010–                 Lancet 2011; 378: 804–814.
2012), was the Independent Adjudicator for the Australian              11. Swinburn B, Sacks G, Ravussin E. Increased food energy
Responsible Marketing to Children’s Initiative (2009–                  supply is more than sufficient to explain the US epidemic of
2010) and holds funding from the Australian Food and                   obesity. Am J Clin Nutr 2009; 90: 1453–1456.
                                                                       12. Hall KD, Guo J, Dore M, Chow CC. The progressive increase
Grocery Council as part of a National Health and Medical               of food waste in America and its environmental impact. PLoS
Research Council of Australia Partnership project (2010–               ONE 2009; 4: e7940.
2014). The other authors declare that they have no com-                13. World Health Organization. Global strategy on diet, physical
peting interests.                                                      activity and health. Geneva: World Health Organization; 2004.
                                                                       14. World Health Organization. Set of recommendations on
                                                                       the marketing of foods and non-alcoholic beverages to children.
                                                                       Geneva: World Health Organization; 2010.
Supporting information
                                                                       15. Burlinghame B, Dernini S (eds). Sustainable Diets and Biodi-
Additional Supporting Information may be found in the                  versity. Directions and Research for Policy Food and Agriculture
                                                                       Organization of the United Nations. Proceedings of the Interna-
online version of this article, http://dx.doi.org/10.1111/
                                                                       tional Scientific Symposium Biodiversity and Sustainable Diets
obr.12087                                                              United Against Hunger, 3–5 November 2010. 2010. [WWW docu-
                                                                       ment]. URL http://www.fao.org/docrep/016/i3004e/i3004e.pdf
Figure S1. INFORMAS (International Network for Food
                                                                       (accessed 28 August 2013).
and Obesity/non-communicable diseases Research, Moni-                  16. Beaglehole R, Bonita R, Horton R et al. Priority actions for
toring and Action Support): logic model.                               the non-communicable disease crisis. Lancet 2011; 377: 1438–
                                                                       1447.
                                                                       17. World Cancer Research Fund/American Institute for Cancer
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                                                                        © 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
14 (Suppl. 1), 1–12, October 2013                                                on behalf of the International Association for the Study of Obesity
obesity reviews                                                                             INFORMAS overview B. Swinburn et al. 11

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© 2013 The Authors. Obesity Reviews published by John Wiley & Sons Ltd
on behalf of the International Association for the Study of Obesity                                           14 (Suppl. 1), 1–12, October 2013
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