Information for exhibitors Status: December 2020 - Messe Stuttgart

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Information for exhibitors Status: December 2020 - Messe Stuttgart
Information for exhibitors
Status: December 2020
Information for exhibitors Status: December 2020 - Messe Stuttgart
INTERGASTRA digital
• The industry has not met for a long time – INTERGASTRA
  digital will finally bring hospitality back together
• It will combine digital formats and activities of trade
  associations, collaborations, initiatives, event formats,
  companies and products
• Anchor for communication with users and specialist
  media, and a platform for product innovations in 2021
• Interactive depiction of the industry:
    • Networking & mutual exchanges
    • Platforms as knowledge drivers
    • Combination of supply and demand

                                                              14.12.2020   2
Information for exhibitors Status: December 2020 - Messe Stuttgart
Focal points - topics
At least 5 main stages featuring expert discussions, key notes
and solution-oriented presentations

 Duration of a talk:                                             Short talks &
 •   20 to 40 minutes                                            product presentation
 •   Renowned experts as                                         programme
     discussion partners

Topics:                                                           Ask the Speaker
• Trade associations &                                            • 1:1 dialogue
  organisations                                                   • 1:X
• Gastronomy Future Initiative
• Hotels
• Food service
• Coffee / Coffee Symposium
• Solutions & products

                                                                    14.12.2020          3
Information for exhibitors Status: December 2020 - Messe Stuttgart
INTERGASTRA digital: unites the industry!
Organiser

Promotional supporter

Event partner

Industry partners

                                            4
Information for exhibitors Status: December 2020 - Messe Stuttgart
The digital platform - Xircus
by

         5                      14.12.2020
Information for exhibitors Status: December 2020 - Messe Stuttgart
Digital platform
• Proven interactive platform
   • www.deutscher-ausbildungsleiterkongress.de
     (23.-25.11.2020)
   • www.deutscher-schulleiterkongress.de
     (26.-28.11.2020)
   • www.babywelt.de (27.-28.2.2021)
• Secure & intuitive
   • No need to download apps and software
   • Every server is located in Germany
   • Barrier-free on the most common browsers
• Review & outlook:
   • Digital Headmasters' and Headmistresses' Congress (Digitaler
     Schulleiterkongress) with 2,100 participants, 16,000 session views
     and over 3,500 chat contributions. The average viewing time was 4
     hours a day while the satisfaction level was 91 per cent
   • Up until March 2021 staging of around 50 events, some with 300 to
     500 "exhibitors" and more than 10,000 visitors
                                                                          14.12.2020   6
Information for exhibitors Status: December 2020 - Messe Stuttgart
Check-in of visitors
• Creation of a visitor's personal profile

    • Personal data (name, company, etc.)
    • Querying of preferences
      and preliminary filter questions
    • Important for subsequent matching
      of exhibitors & visitors
    • Statistics relating to profile visits,
      possible depending on the selected exhibitor
      package
    • Criterion for different tickets

                                                     14.12.2020   7
Information for exhibitors Status: December 2020 - Messe Stuttgart
Home screen
Depending on the previous preference choice made by the participant via a
polling of interests, the home screen is displayed individually to the visitors.

   As an exhibitor, you appear
                                                                                   Visitors obtain an initial insight into
  either in one of the exhibitor
                                                                                    your services via a mouse over. By
    hexagons next to the talk                                                      clicking your exhibitor hexagon, the
 hexagons (in the middle) at the                                                        participants can access your
  highest event level or you can                                                             exhibitor website.
  be found in the search bar via
    the drop down overview.

     The user can constantly                                                          Preferred partners and media
   reconfigure the view of the                                                      partners are shown permanently in
  home screen by clicking on a                                                        a rotating slider on the home
                                                                                                   screen.
  dice symbol, whereby every
                                                                                     By clicking the logos, visitors are
   exhibitor is depicted on the                                                    redirected to the partners' website.
      main level of the user.

                                                                                   14.12.2020                                8
Information for exhibitors Status: December 2020 - Messe Stuttgart
Your digital company presence
 Header as an image                      Website /
     or a video                   social media channels

                                Your personal programme
                                              (optional)
   Other hexagons                        Here you can show
 Redirection to consultation,        visitors your programme,
    to live presentation             which you are organising
                                             in your live
                                         presentation area.

Company and product             Downloads for information
    description                        material

                                           Live chat
 Your team (optional)                  Here you can directly
   Present here your team        address questions from the visitors
     who will be present        regarding your company or product.
         during the                 The chat record can be seen
        event days.                by everyone on your website.
Information for exhibitors Status: December 2020 - Messe Stuttgart
Dialogue opportunities
                                     Depiction of visitors
                                        Visitors can dial into the
                                    consultation with and without a
                                       video and a microphone.

        Interaction
    Impress visitors with an
   attractive and interactive
         presentation.
Also publicise this beforehand.

                                      Live presentation
                                            Give your brand
                                               a platform!
                                        Present your products
    Consulting area                     in the virtual 1:X area.
Conduct personal discussions -      Your product presentation will
you can present your products       reach an unlimited number of
here and address the requests        visitors. During the product
 and questions of your visitors.     presentation visitors can ask
 You can personally determine         questions via the live chat.
how many consulting areas you        Direct 1:1 chat for individual
         want to book.                exchanges is also naturally
Actively include your visitors in               possible.
     your product range.

                                                                  10
Your participation options

        11                   14.12.2020
Our Participation Packages
                                                                     €2,900.00                                         €4,900.00                                         €14,900.00
                                 Basic                                 + € 100.00
                                                                       set-up fee
                                                                                    Premium                              + €100.00
                                                                                                                         set-up fee   Event partner                         + €100.00
                                                                                                                                                                            set-up fee

                                 ü Logo presence as a hexagon in the                ü 1 digital meeting area / presentation           ü Participation in a panel discussion
                                   exhibition area & listing in the exhibitor         area for your discussions with                     on one of the main stages
                                   directory                                          customers (1:1 - 1:X)                           ü 1 press conference in the live format in
                                 ü Company presentation - basic                       (others optionally available)                      the talk programme
                                   (logo, text, social media, web link,             ü Logo presence as a hexagon in the               ü Talk slot in the talk programme
                                   header, live chat)                                 exhibition area & listing in the exhibitor      ü Advertising trailer in the talk
                                 ü 100 free premium visitor codes                     directory                                          programme
                                 ü Product page with illustration and 2             ü Company presentation - interactive              ü Banner ad & content in 2
                                   buttons for downloads                              (logo, video trailer, text, social media,          INTERGASTRA Newsletters
                                 ü Naming of 1 contact person                         web link, header, live chat)                    ü 5 digital meeting areas / presentation
                                                                                    ü 250 free premium visitor codes                     areas for your discussions with
                                                                                    ü Product page with illustration and 3               customers (1:1 - 1:X)
                                                                                      tiles for downloads                                (others optionally available)
                                                                                    ü Naming of 2 contact persons                     ü Logo presence as a hexagon in the
                                                                                                                                         exhibition area & listing in the exhibitor
                                                                                                                                         directory
•   The set-up fee will not be charged if                                                                                             ü Company presentation - interactive
    a booking is made before                                                                                                             (logo, video trailer, text, social media,
    18.12.2020.                                                                                                                          web link, header, live chat)
•   An early-bird discount amounting to                                                                                               ü 750 free premium visitor codes
    10% will be granted if a booking is                                                                                               ü Product page with illustration and 8
    made before 31.12.2020.                                                                                                              tiles for downloads
                                                                                                                                      ü Naming of 6 contact persons
•   Closing date for registration:                                                                                                    ü Placement at top of the list
    31.01.2021                                                                                                                        A maximum of 5 event partners will be
                                                                                                                                      €2,999.00
                                                                                                                                      permitted.
                                                                                                                                      €2,999.00                                          12
Special Packages for start-ups & manufacturers
                                                                                                           €500.00                                              +
• Manufacturer                                                        Start                                 + €100.00    Upgrade                              €300.00
                                                                                                            set-up fee   Only for start-ups & manufacturers
  A manufacturer is regarded as a small company with up to 10
  employees which manufactures its products by hand.
                                                                      ü Logo presence as a hexagon in the                ü 25 premium visitor codes
• Start-up                                                              exhibition area & listing in the exhibitor       ü 1 button for downloads
  A start-up is regarded as a small company with up to 10 employees     directory
  which was founded in or after 2018.                                 ü Company presentation - basis
                                                                        (logo, text, social media, web link,
                                                                        header, live chat)
                                                                      ü 25 free premium visitor codes
                                                                      ü Product page with illustration and 1
                                                                        button for downloads
                                                                      ü Naming of 1 contact person

                                                                      •   The set-up fee will not be charged if a
                                                                          booking is made before 18.12.2020.
                                                                      •   An early-bird discount amounting to
                                                                          10% will be granted if a booking is
                                                                          made before 31.12.2020.
                                                                      •   Closing date for registration:
                                                                          31.01.2021

                                                                                                                                                                    13
Digital meeting
                                               Upgrade options        Advertising trailer in the talk
    areas/presentation areas                                                  programme
    for your discussions with customers                             One-off integration before a talk on the main
      (1:1 - 1:X) incl. 1 contact person                                               stage,
             optional à €500.00                                              up to 15 seconds duration
                                                                                 optional à €400.00

     Talk slot in the talk and
      product presentation                                                  Information material
            programme                                                           button or tile
                                                                                     Optional à
  Implementation under your own direction
                                                                                  €100.00 / button
(excl. technology), can only be booked up to
                                                                                   €200.00 / tile
      31.01.2021, first come, first served
             optional à €500.00
                                                                               Press conference
             Co-exhibitor
  in your own company presentation as a                                        30 minutes live format,
  button including naming in the exhibitor                                          chat + Q&A
                   search                                                       optional à €1,000.00

            Optional à €500.00
                                                                                    Banner ad
   Additional contact person
                                                                       In the INTERGASTRA Newsletter 2021
            Optional à €100.00                                                   optional à €500.00

                                                                                                                    14
                                                                 INTERGASTRA digital, 00.-00. March 2021, Messe Stuttgart
Joint communication

       15             14.12.2020
Communication – together for success!
• Start of visitor communication: 1 February 2021
• Invite your customers & fans to your presentation
  during INTERGASTRA digital
                                                                        Your
     • Newsletters, social media & press releases                     company

     • Premium codes for your customers
     • Sales & field services                              Partners

• Mutual enhancement of your own activities
                                                                          INTERGASTRA
• Multiplication through preferred partners                                  digital

• Accompanying communication by
  Messe Stuttgart
     • Social media & ad words campaigns
     • Newsletters to trade visitors at INTERGASTRA 2020
     • Banner & advertising campaign

                                                                       14.12.2020       16
Visitor tickets – valid on every day
• Basic ticket:
      •   €0.00
      •   5 free talks
      •   Generally no key notes
• Premium ticket
      •   €20.00
      •   Full access to all talks
• Young professional ticket
      •   €10.00
      •   Full access to all talks
• Group ticket (5 persons)
      •   €50.00
      •   Full access to all talks

                                     Ticket package
                                     Also for your customers
                                      100 pieces à €500.00

                                                               14.12.2020   17
Optional extensions

       18             14.12.2020
Optional live events – "regulars' table" to round off the day
• Emotional meetings in original locations
      • Corona-conform – can be implemented at short
        notice
      • Tasting opportunities
      • Live discussions incl. live streaming

• Exclusive events
      • Maximum of 10 partners per location (minimum of
        6 partners)
        (with own equipment & products)
      • Maximum of 100 guests (+ 2 hosts per partner)                  Source: Sport1

      • €1,500.00 share per partner
        (streaming technology, service, cleaning, etc.)
      • Possible locations:
        Berlin, Düsseldorf, Frankfurt, Friedrichshafen,
        Hamburg, Mannheim, Munich, Stuttgart, Ulm

                                                          14.12.2020                    19
Optional Regulars' Table Package
• Direct contact with users
• "Regulars' table" to round off the trade fair day
      • Music
      • Discussion
      • Tasting
• Direct dispatch of product packages to registered visitors
  (until 20.02.2021)
      • €10.00 for visitors with a premium code
      • €30.00 for visitors without a code
• Exclusive packages                                                 Products until
  (maximum of 300, first come, first served)
                                                                       31.01.2021
                                                                            Source: Sport1

      • Beer / wine                                                  Plus €3.00 per
      • Bar food                                                        package
      • Product samples
      • Vouchers / promotion codes

                                                               14.12.2020                    20
Your contact persons

       21              14.12.2020
Your contact persons

Stefanie Böpple                          Nicola Carniello                         Lisa-Marie Kühn                          Mirjam Müller
+49 (0)711 18560-2552                    +49 (0)711 18560-2697                    +49 (0)711 18560-2252                    +49 (0)711 18560-2538
stefanie.boepple(at)messe-stuttgart.de   nicola.carniello(at)messe-stuttgart.de   lisa-marie.kuehn(at)messe-stuttgart.de   mirjam.mueller(at)messe-stuttgart.de

Kitchen Systems & Food                   Digital Solutions &                       Furnishing &                            Coffee, Beverages &
                                         Services                                  Ambience                                GELATISSIMO

                                                                                                                                 14.12.2020                       22
We are looking forward to exchanging information
and ideas with you!

                                                       Source: Sport1

                                          14.12.2020                    23
Reply by fax to + 49 (0)711 18560-1888 or by e-mail to kas@messe-stuttgart.de

 We hereby wish to place an order based on your offer (subject to admission to the virtual trade fair; please tick):

          Basic Package                                              Premium Package                                           Event Partner Package                                         Start Package
          €2,900.00                                                  €4,900.00                                                 €14,900.00                                                    Only for start-ups & manufacturers

          + €100.00 set-up fee*                                      + €100.00 set-up fee*                                     + €100.00 set-up fee*                                         €500.00 + €100.00 set-up fee*
* The set-up fee will not be charged if a booking is made before 18.12.2020. 10% early-bird discount up until 31.12.2020. Closing date for registration: 31.01.2021

  Company                                                                                                                      e-mail address of contact person

  Department                                                                                                                   Name/phone number in case of inquiries

  Street / P.O. box                                                                                                            Fax

  Postcode / town / country                                                                                                    VAT registration number

  Contact person                                                                                                               e-mail address for electronic invoicing (maximum of 1 e-mail address)

  We are interested in the following additional offers                                           Additional advertising areas                          General sponsorship opportunities

                                                                                                 Upgrade options                                       Talk slot in the accompanying programme

All prices are exclusive of statutory VAT at this time (according to the latest version of the Value-Added Tax Act). . Registration will take place solely on the basis of the General Exhibiting Conditions for the virtual trade fair
INTERGASTRA digital 2021 of Landesmesse Stuttgart GmbH (LMS). These General Exhibiting Conditions can be downloaded from the website www.intergastra.digital/agb.
In connection with your registration, Landesmesse Stuttgart GmbH reserves the right to advertise this event and our own similar events to you, as well as associated services, by e-mail. Furthermore, we will contact you by post and by
telephone for advertising purposes, insofar as this is legally permissible. You have the option to revoke at any time the right of Landesmesse Stuttgart GmbH to use your data for advertising purposes. Please send your objection to
widerspruch@messe-stuttgart.de or to the postal address of Landesmesse Stuttgart GmbH. In this case, you will incur no costs other than the transmission costs in accordance with the basic tariffs. Information on the use of your data can be
found at www.messe-stuttgart.de/datenschutz

  Place/date                                                                     Name in block capitals                                                          Place / legally binding signature
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