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Organised by:
make your mark
THE LEADING EDUCATION EXHIBITION &
CONFERENCE IN ASEAN REGION
Jakarta Convention Center
16 – 18 September 2020
WWW.GESSINDONESIA.COM
Supported by:
CHANGING
THE FACE OF 6,000+visitors
EDUCATION IN THE
ASEAN REGION 100+
exhibiting brands
from 13 countries
Now in its 6th year, GESS Indonesia is the meeting
place for the entire education community in Indonesia
2 IN 3
and the wider ASEAN region. In partnership with
the Ministry of Education and Ministry of Higher
Education, GESS Indonesia is the only event you
need to make your mark on this burgeoning market. visitors have
Whatever your objective or budget, exhibiting with us purchasing authority
is the perfect platform for success.
Free to attend for anyone working in the field of Visitors came from
education, the exhibition provides educators access
to products and solutions that meet the needs of the
modern classroom and transform the way students
learn. Alongside the exhibition runs an extensive
24
countries
conference programme and for the first time in 2019
an exclusive invite only Principals Forum, making
GESS Indonesia the complete event for the education
industry.
90%
met their objectives
Excellent event to showcase our products
to the Indonesian education market
Innovasi Sarana Grafindo
KEY SHOW SUPPORTERS IN 2019 INCLUDED:
Ministry of Education SEAMEO Regional Centre for Quality
Ministry of Higher Education Improvement of Teachers and Education
Personnel (QITEP) in Language (SEAQIL)
ANPS (The Association of National and
Private Schools) British Educational Suppliers Association
Jakarta Education Board Department for International Trade
ADI (Indonesian Lecturers Association) WORLDDIDAC Association
IGI (The Indonesian Teachers Association
2 | www.gessindonesia.com
A FLOURISHING EDUCATION
LANDSCAPE - INDONESIA
Over the past few decades, Indonesia has made great strides in improving access to
education. Indonesian children are starting school earlier and staying in school longer
than they ever have before and investment is a key priority for the government. With the
introduction of the e-catalogue system for procurement in 2013, the Indonesian government
hopes to develop a world-class education system by 2025.
Indonesia’s 2020 state budget indicates spending Indonesia is the leading destination for
towards education will be up by a 30% increase international schools in Southeast Asia with
from 2015. 198 schools
There is $36 billion of government budget Indonesia is currently the world’s 16th largest
allocated to the education sector economy. It’s projected to be the 4th largest
economy in the world by 2050
Indonesia has 2.6 million teachers, 50 million
students and 250,000 schools
Sources: https://www.reuters.com/article/us-indonesia-president-budget/indonesia-
Student enrolment has also grown from 53,000 in president-proposes-178-billion-budget-for-2020-with-focus-on-education-idUSKCN1V60KI
https://www.channelnewsasia.com/news/commentary/indonesia-education-quality-
2013 to 61,000 in 2018 teachers-budget-jokowi-schools-11852570
A FLOURISHING EDUCATION
LANDSCAPE – ASEAN REGION
Indonesia, the Philippines, Vietnam, Malaysia and Thailand
are expected to be among the world’s top 25 economies
by the half-century mark. A significant amount of this
monetary growth is expected to be directed towards private
education. In September 2019 Ministers from ASEAN
Member States met to discuss strategies for accelerating
human capital development in the region through integrated
policy investments and innovative policy reforms. One of the
key areas of investment identified was education.
ASEAN countries had a Singapore, the region’s leading
combined GCP of US$2.8 hub for higher education,
trillion in 2017, almost 70 consistently ranks education
million households in ASEAN as one of its top spending
countries can be considered as priorities, accounting for
consumers with the ability to around 12.8% of Government
access private education expenditure in 2018. It has also
committed to spending almost
The Philippines spent US$13.2
US$1 billion annually up to
billion on education in 2018,
2020
an annual increase of 27.2%,
in a growing effort to focus Vietnam tops all other ASEAN
on Science, Technology, countries on public expenditure
Engineering and Mathematics on education – 7.2% of GDP
(STEM) subjects in school and has attracted US$4 billion
curriculums of investment in education
projects involving foreign
Malaysia invests heavily in
companies. The Government
education with a budget that
approved 530 joint training
amounted to US$14.6 billion
programmes involving
in 2017. This is in line with a
Vietnamese and foreign
government target for 40%
universities of which, 80 of
of the population to have a
these were with UK schools
tertiary education by 2020.
The aim is that there will be Thailand’s government has
a 60% to 40% ratio in future endowed a sizeable portion of
between those graduating in their national budget (US$16
science subjects and the arts billion) to boost education from
primary to tertiary levels of
studies
Sources: lexology.com/library/detail.aspx?g=5094a730-5cc8-4d89-b806-5b160914a1c9
https://www.worldbank.org/en/news/press-release/2019/09/09/asean-policy-makers-commit-to-accelerating-human-capital-development
https://cib.db.com/Investing_in_ASEAN_2019-2020.pdf
https://www.prospectsasean.com/industry-spotlight-rise-education-southeast-asia/
4 | www.gessindonesia.com
WHO SHOULD EXHIBIT?
GESS Indonesia is the trusted platform for suppliers of the entire spectrum of educational
products. If you are looking to expand your presence in the region and meet with over
6000 principals, key buyers and decision makers, GESS Indonesia the event you cannot
afford to miss.
Art, Craft, Stationery and Hardware – 3D Printers, AV,
Design Multimedia Technology
Books, Magazines, Publishers,
E-Publishers Language Learning
Curriculum Learning Environment –
Furniture, Sustainability
Distributor Music
EdTech – AI, AR, Coding, S.T.E.A.M (Science, Technology,
Digital, VR Engineering, Arts & Mathematics)
School Management –
Educational Toys, Games and Communication, Finance,
Playground Equipment Recruitment, Training and
Transport
E-Learning and Software Special Educational Needs
Gamification Sports, Fitness and Wellbeing
Government Bodies and Vocational Equipment and
Associations Resources
GESS INDONESIA 2020 IS THE ONLY EVENT COMPANIES
NEED TO:
Meet with decision makers in the industry. Showcase the latest solutions to prospective
customers.
Understand the needs and nuances of the market
and develop business relationships. Launch new products, generate leads and
make sales.
Expand presence in a new, strategically
important market.
5 | www.gessindonesia.com
WHO WILL YOU MEET?
We pride ourselves on creating a hub for the entire education industry. GESS Indonesia
provides educators from early years, K-12 and higher ed institutions the chance to network,
inspire and most importantly do business. Whether you’re looking to meet decision makers
from government ministries, pitch your latest product to decision makers from the private
education sector or find a new distributor for the region, you can do it all under one roof
at GESS Indonesia.
MEET EDUCATORS FROM ALL CORNERS OF THE MARKET
7% Education Zone/ 11% Vocational / College
Government Body
5% Distributor
4% School Management
Company / Owner
52% K-12
21% University
of exhibitors said that of visitors recommended that
100% GESS Indonesia changed
their prospects for the
better in the region
85% the products they saw at GESS
Indonesia should be purchased by
their educational establishment
VISITOR PROFILE
School Owner / Director / CEO Head of Department / Year / Consultant / Private Tutor
/ Founder Subject / Learning
Government Advisor /
Head Teacher / Principal / Dean Chief Academic Officer / Education Officer
COO
Procurement / Purchasing Psychologist / Counsellor /
Teacher / Lecturer / Professor Welfare
Vice Principal
Administration / Finance Student Teacher / PHD
Manager / Supervisor
Training & Development / HR
Marketing / PR
Thank you for inviting us to be part of the Principal's
Forum. We hope that this Forum will help broaden the
horizon and improve the quality of the school leaders
at Al Azhar Islamic Schools.
Al Azhar Islamic Boarding School Foundation
We know what a significant commitment exhibiting can be in terms of your time and
resources. That’s why we’re committed to delivering the highest quality of visitor audience
to maximise your ROI at the show. The 2019 event saw a 15% increase in attendees,
including the widest range of decision makers from the region’s most reputable institutions.
HERE IS A SAMPLE OF OUR TOP 2019 ATTENDEES
Principal – Al Azhar Klp Gdg Principal & Art Teacher – Lazuardi Al Falah Director – Sekolah Mutiara Hati
Headmaster – Al Azhar Syifa Budi GIS Director – Sekolah Victory Plus
Head of IT – British School Director – Mentari Intercultural School Board of Director – Sinarmas World
Procurement – British School Director – Millennia World School Academy
Program Leader – Beacon Academy Secondary Principal – Mutiara Harapan Purchasing Manager – Sinarmas World
Superintendent – Bina Bangsa School Islamic School Academy
Head of Research & Development – Bina School Vice Director – Mutiara Harapan Head Teacher – Singapore Indonesian
Tunas Bangsa School Islamic School School Palembang
Founder – Bogor Agricultural University Purchasing – Nationalhigh Jakarta School Assistant Dean – Singapore National
Board of Management – Nationalhigh Academy
Principal – Erudio School of Art
Jakarta School Curriculum Coordinator – SMP Lazuardi
School Principal – Erudio School of
IT Supervisor – North Jakarta Intercultural Al Falah
Science
School Head of Information & Communication
Whole School Curriculum Coordinator –
IT Evangelist – Penabur Technology – SPH International Lippo
Global Jaya International School
Principal – SMAK 1 Penabur Village
Program Development Coordinator –
CEO – Stella Maris International Education Principal – Springfield School
Highfield Secondary School
School Principal – Raffles House Preschool Manager Finance – Stella Maris School
Training Research & Development –
Highscope Indonesia Principal – Royal Primary Academy School Director – Temasek Independent
School
Head Teacher – Integrated Children Kindergarten Principal – Royal Tots
Academy Academy Board of Director – Temasek Independent
School
Technology Integrator – Jakarta Purchasing Manager – Santa Laurensia
Intercultural School Academic Specialist IBCP Coordinator –
Purchasing – Santa Laurensia
The Gandhi Memorial International School
Manager Purchasing – Jakarta Nanyang Assistant Purchasing Manager – Santa
School Innovation & Strategic Development
Laurensia
Manager – Tunas Muda School
Head of Business Development – JIS Academic Supervisor – Sekolah Bogor
School Director – Tzu Chi School
Vice Principal – Kanaan Global School Raya
Lecturer – University of Al Azhar Indonesia
Academic Support – Kanaan Global School Academic Director – Sekolah Cikal
Founder and Director – Highscope
Vice Director – Kinderfield Highfield Principal – Sekolah Kanaan
School Headquarters Principal – IPEKA School
Director – Sekolah Lentera
THE FEEDBACK SPEAKS FOR ITSELF
EXHIBITORS: VISITORS:
90% 95%
rated GESS Indonesia as good
met their
to excellent for finding new
objectives
products or suppliers
70% 70%
of visitors are likely to conduct
would recommend GESS to
business with exhibitors as a
another company
result of their visit to the show
90% 94%
of exhibitors rated the return of all visitors visited exhibitor
on investment of exhibiting stands during their time at GESS
at GESS as good Indonesia
of visitors recommended that
90% 85%
were successful in establishing
the products they saw at GESS
contacts for future sales or
Indonesia should be purchased by
marketing
their educational establishment
7 | www.gessindonesia.com
EXHIBITOR STAND PACKAGES
There are a variety of stand packages available to suit all requirements and budgets.
Whether you require a large island stand with that added wow-factor or a smaller pre-built
shell scheme stand we can accommodate your needs.
SHELL SCHEME (MINIMUM 9 SQM)
$435 per sqm
SPACE ONLY (MINIMUM 21 SQM)
$405 per sqm
START-UP PAVILION
$1,000 per start-up POD
If you have been operating for 3 years or less and have an annual turnover not exceeding $5m, and have
not exhibited at GESS Indonesia before, you can apply for a smaller stand in the furnished POD. For the most
innovative, new to market companies this can be the most cost-effective way to ensure your products reach
the key industry decision makers.
Contact your GESS Account Manager to discuss the various stand options that best suit your requirements
GESS Indonesia is the event for educators to increase their
knowledge and be inspired. Every school should send its
educators to attend this event every year.
Indah Novebrita, School Director, Sekolah Paradisa Cendekia
SPONSORSHIP & BRANDING
OPPORTUNITIES
Place your brand in the forefront of the minds of the region’s top educators with a variety
of branding opportunities.
The branding opportunities available at GESS Indonesia give your brand exposure to over
6,000 education professionals from 24 countries. Our packages give you exclusive thought
leadership, powerful branding and speaking opportunities to drive your aims and objectives
at the event.
SPONSORSHIP PACKAGES
All sponsorship packages include pre-show and onsite digital, print and onsite branding opportunities and
prices are inclusive of your exhibition space.
PLATINUM PACKAGE (EXCLUSIVE)
Our platinum sponsorship package is designed for leading organisations to have access to our most
important, sought after clientele as well as having access to our highest visibility branding sites at the show
This is a truly unique proposition for the truly outstanding amongst us.
GOLD PACKAGE (2 AVAILABLE )
Our gold sponsorship packages are designed for those that want to play a major role in the future of the
education industry. These opportunities will ensure your brand is truly unforgettable.
SILVER PACKAGE (4 AVAILABLE)
Our silver sponsorship package has been tailor made for companies who want to get their brand out there to
a mass audience. Providing prominent branding, there are numerous opportunities for potential clients to get
to know your brand.
Contact your GESS Account Manager to receive the full Sponsorship Brochure with details on pricing,
deliverables and further branding opportunities.
This event was awesome. Not only
finding products for the school, but
also to enlighten educators, which
is very important.
Hotdi Aurora, Education Staff, IPEKA
9 | www.gessindonesia.com
A CONFERENCE
TO ENGAGE AND
INSPIRE
Alongside the exhibition runs our globally renowned,
free to attend conference featuring seminars, live
case studies, workshops and panel discussions. Our
conferences provide the region’s educators exposure
to the latest trends, best practice as well as the latest
tech in the pursuit of excellence in their classrooms.
90+ 200+
conference
speakers and seminar
sessions
GESS Indonesia has been an excellent
platform for socialising our product in the
Indonesian education market. Through the
exhibition, we have had the opportunity to
meet and build relationships with school
leaders and educators, including those new
to Schoology as well as existing clients and
users, allowing us to introduce our product
to new prospects while exchanging insights
and best practices with local members of
our community whom we may not have
otherwise had the pleasure to meet. GESS
has also increased our opportunities for
partnerships and broadened our exposure
to the education technology ecosystem in
Indonesia and around the region.
Schoology
10 | www.gessdubai.comPRINCIPALS FORUM
Returning in 2020 after a phenomenal launch in 2019, the Principals Forum is an exclusive
training concept only at GESS Indonesia. The sessions look at the challenges that leaders
of schools and institutions face, the qualities required to make a good leader and the skills
required to succeed in senior positions. Bringing in high level international speakers and
local experts to deliver one day of world-class education and professional development.
These invite only sessions are designed to provide comprehensive training to improve
leadership in schools, networking opportunities amongst school leaders and decision
makers and to provide actual results and real rewards that will lead to lasting solutions for the Indonesian
education industry.
This is a truly unique sponsorship opportunity to connect with 300+ principals and decision makers from key
educational establishments. With only 4 packages available this is one outstanding opportunity to connect and
discuss how your brand can change the educational environment with key decision makers directly.
PACKAGES INCLUDE:
Diamond Platinum Gold Silver
BENEFITS $18,000 $12,000 $6,000 $4,000
Speaking opportunity in the Principals Forum conference
program
✓ ✓ x x
Speaking opportunity in the Leaders in Education conference
stream in the main GESS Indonesia Exhibition
✓ ✓ ✓ ✓
Interview with GESS Talks (Monthly newsletter) ✓ ✓ x x
Stand at GESS Indonesia 18m2 9m2 x x
Roll-up banners for the Principals Forum room (sponsor to
4 2 1 x
provide roll-up banners)
Branding on all pre-show Principals Forum collateral ✓ ✓ ✓ ✓
Branding used on all Principals Forum onsite printed
collateral
✓ ✓ ✓ ✓
Sponsorship announcement on social meedia ✓ ✓ ✓ ✓
1/4 page
1/2 page (solo 1/4 page (high-
Advertisement in the GESS Indonesia onsite floorplan Full page (A5)
top strip) lighted profile)
(highlighted
profile)
Free conference registrations; full access to conference
4 passes 3 passes 2 passes 1 pass
workshops and events
Sponsor tickets for principals to attend the forum 20 free spaces 10 free spaces 5 free spaces 2 free spaces
INDIVIDUAL SPONSORSHIP OPTIONS
Lunch sponsor $8,000
Principals ticket costs 2 – $500
5 – $1,000
10 – $1,400
20 – $1,800GESS EVENTS
Turkey | Istanbul
UAE | Dubai
Africa | Nigeria
Africa | Kenya Indonesia | Jakarta
BE PART OF SOMETHING EXTRAORDINARY
Join us to showcase your products to our targeted audience of educational professionals and find how GESS
can benefit your business globally. Contact us now to reserve your place at this exciting event and take
advantage of what will be your most powerful sales platform of 2020.
FOR MORE DETAILS CONTACT:
Jonnie Wicks, Event Director
Tel: +44 (0)20 8846 2920
Mobile: +44 (0)788 466 4938
Email: jwicks@tarsus.com
www.gessindonesia.com | www.gess-turkey.com | www.gessleaders.com | www.gessdubai.com
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