Media kit print + online 2021 - www.diekaelte.de - Gentner Verlag
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REFRIGERATION, AIR-CONDITIONING, VENTILATION
Media kit
print + online
2021
GettyImages
www.diekaelte.de
Table of contents
Media-Informationen 2021
Table of contents
Seite 2 Table of contents
Seite 3 Contacts Offizielles Organ des Bundesinnungsverbandes des Deutschen Kälteanlagenbauerhandwerks
Seite 4 Publisher’s representatives
DIE KÄLTE
Seite 5 Concept
4 | 2020
Seite 6 Reader Analysis
DIE KÄLTE + Klimatechnik
Seite 9 Schedule and Editorial Calendar + Klimatechnik
Seite 11 Ad rates
Seite 16 Formats and specifications F-GASE-KÄLTEMITTEL ➔ Umfangreiche gesetzliche Herausforderungen 24
ADIABATE AGGREGATE ➔ Wie effektiv sind sie wirklich? 26
Seite 17 Analysis of print run and circulation SAUBERE LUFT ➔ Auf gut gewartete Kanäle achten 42
April 2020
Seite 18 Analysis of recipient structure 73. Jahrgang
E 4031
Gentner Verlag
Seite 20 Website: concept
ttel
t Kältemi
Seite 21 Website: prices / formats
R3 2
VRF mi
Seite 22 Advertorial
Seite 23 Mobile: prices / formats
www.diekaelte.de
Seite 24 Online: Catalogue service
Seite 25 Newsletter: online ad rates and formats
Seite 26 Lead generation: Dossier
Seite 27 Lead generation: Webinar vorsprung.mitsubishi-les.com
FORUM » Normenfeuerwerk im Winter Seite 16
2
Contacts
Media-Informationen 2021
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3
Publisher’s representatives
Media-Informationen 2021
Headquarter Sales representative Sales representative Sales representative
Germany Italy Switzerland USA
Monika Müller Graziella Quaini Michael Fuhrmann Detlef Fox (President)
Advertising manager phone +39 338 393 29 53 phone +49 (0)7151 20 55 4-0 phone (212) 896 3881
phone +49 (0)711 6 36 72-864 fuhrmann@gentner.de detleffox@comcast.net
mueller@gentner.de
Alfons W. Gentner Verlag MedienService D. A. Fox Advertising Sales, Inc.
GmbH & Co. KG Michael Fuhrmann Detlef Fox (President)
Forststr.131 Waiblinger Straße 6 5 Penn Plaza
70193 Stuttgart 71404 Korb 19th Floor
Germany Germany New York NY 10001
4
Technical journal
Concept 1
Media Information 2021
1 Title: DIE KÄLTE + Klimatechnik 10 Publishing house: Alfons W. Gentner Verlag GmbH & Co. KG
2 Brief description: Postfach 10 17 42, 70015 Stuttgart
Forststraße 131, 70193 Stuttgart
As a technical journal DIE KÄLTE + Klimatechnik offers
Phone + 49 (0) 711 63672-0
practice-related and well-researched reports on refrigeration, air-
www.gentner.de
conditioning, cooling and deep cooling, control technology and
automated control systems, cryogenics, ventilation engineering, 11 Publisher: Alfons W. Gentner Verlag GmbH & Co.KG
heat pump technology, heat recovery and rational use of energy. 12 Ad sales: Monika Müller, Ad sales manager
The magazine is an absolute essential tool for the daily work with its Phone: + 49 (0) 7 11/6 36 72-8 64,
application-related information and technical articles. mueller@gentner.de
3 Target group: 13 Editor: Dirk Rehfeld, Editor-in-Chief
KK is primarily read by specialized companies that plan, install and Phone: + 49 (0) 711/63672-849,
maintain/repair refrigeration, cooling and air-conditioning plants rehfeld@diekaelte.de
and ventilating systems. The magazine’s readership also includes 14 P ages analysis: 2019 – 12 issues
engineering and planning offices in this field, universities and poly Total number of pages: 856.00 pages 100.00 %
technics as well as companies from all industrial and economic Editorial section: 646.75 pages 75.55 %
sectors reliant on the practical application of air-conditioning and Advertising section: 209.25 pages 24.45 %
refrigeration systems (“major users”).
thereof:
4 Frequency: monthly
Classified ads: 3,00 pages 1.40 %
5 Magazine format: DIN A4 Supplements/bound 0.00 pages 0.00 %
6 Volume 74th volume 2021 inserts:
7 Subscription rate: Annual subscription inland 175.90 € Own ads: 44.40pages 21.22 %
(2019 without postage) Annual subscription abroad 175.90 € Inserts: 7 inserts
Single copy sales 21.00 € Labels: 0 labels
8 Organ: BdHB, Bundesverband der Haus- und 15 Content analysis of unlevied
Betriebstechniker e. V. editorial section:
9 Membership/Participation:
5
Trade Journal
Reader Analysis
Media-Informationen 2021
KÄLTE+Klimatechnik is read for 31 minutes on average
Don’t read the KK 0%
Up to 15 minutes 29 %
The KK is read for 31 minutes on average
16 to 30 minutes 44 %
31 to 45 minutes 9%
46 minutes to 1 hour 12 %
1 to 1.5 hours 3%
1.5 to 2 hours 3%
More than 2 hours 1%
Don’t know 0%
Source: Reader Analysis 2019
Carried out and evaluated from 23rd April – 21st June 2019, teleResearch, Insitut für Marktforschung
6
Trade Journal
Reader Analysis
Media-Informationen 2021
KÄLTE+Klimatechnik is read by 4.1 people on average
No other readers / read alone 26 %
3.1 other readers and 1 main reader
The KK has 4.1 readers on average;
1 other reader 9%
2 other readers 16 %
3 other readers 15 %
4 other readers 11 %
More than 4 other readers 21 %
No information 1%
Source: Reader Analysis 2019
Carried out and evaluated from 23rd April – 21st June 2019, teleResearch, Insitut für Marktforschung
7
Trade Journal
Reader Analysis
Media-Informationen 2021
KÄLTE+Klimatechnik readers hold higher positions
Proprietor, co-owner, self-employed 43 %
Helping family member 1%
Salaried managing director 7%
Departmental head 35 %
Master tradesman 4%
Journeyman, fitter 2%
Others 8%
No information 0%
Source: Reader Analysis 2019
Carried out and evaluated from 23rd April – 21st June 2019, teleResearch, Insitut für Marktforschung
8
Technical journal
Schedule and Editorial Calendar T
Media Information 2021
Issue Technical Subjects Magazine sections
›› Refrigeration systems: Refrigeration agents Brief & Topical
›› Air-conditioning systems: Decentral air-conditioning (split, multi-split and ›› Reports from the industry
VRF equipment) ›› Appointments and staff news
›› Guild
›› Ventilation systems: Ventilation systems for industrial and commercial ›› Other countries
01 properties
Planning & Systems
Publication date: 07.01.2021 ›› Measuring and control systems: Temperature, moisture and pressure
›› Refrigeration systems
Deadline: 10.12.2020 measuring ›› Air-conditioning systems
›› Refrigeration systems: integration into other systems ›› Ventilation systems
›› Heat-pump systems
DIGITAL 02 ›› Air-conditioning systems: Components: pumps, heat exchangers, etc. ›› Measuring and control systems
Publication date: 04.02.2021 ›› Ventilation Systems: Filter technology ›› Applications
Deadline: 19.01.2021 ›› Measuring and control systems: Refrigeration-system control ›› Research and development
›› Refrigeration Systems: Cold stores, frozen food stores and storage rooms Management and business
03 ›› Air-conditioning systems: Computer processing / server-room cooling ›› Staff management
›› Law
Publication date: 04.03.2021 ›› Ventilation systems: Air ducts and openings
›› Business management
Deadline: 16.02.2021 ›› Heat pump technology ›› Financing
Trade fairs and events: 22.03.2021 – 26.03.2021 ISH digital // 12.03.2021 – 16.03.2021 Internorga, Hamburg ›› Marketing
›› Refrigeration systems: Supermarket refrigeration / refrigeration furniture Events & Dates
›› Air-conditioning systems: Special Solutions ›› Trade fairs
04 ›› Ventilation Systems: Systems with heat reclamation ›› Conventions, seminars
›› Symposia
Publication date: 08.04.2021 ›› Measuring and control systems: Builiding control systems, software and
›› Companies
Deadline: 19.03.2021 hardware
Training and Further Education
›› Refrigeration Systems: Commercial refrigeration
›› Air-conditioning systems: Monitoring systems, protection systems Questions from the Practical World
05 ›› Ventilation systems: Ventilation systems for industrial and commercial Permanent Sections
›› Euro News
Publication date: 06.05.2021 properties
Deadline: 20.04.2021 ›› Measuring and control systems: Leak localisation ›› New products
›› Last page
›› Refrigeration systems: Industry and process refrigeration
06 ›› Air-conditioning systems: Air-conditioning of offices
9
Publication date: 04.06.2021 ›› Ventilation systems: Air purification / air cleaning
Deadline: 17.05.2021 ›› Heat pump technology
Technical journal
Schedule and Editorial Calendar T
Media Information 2021
Issue Technical Subjects Magazine sections
›› Refrigeration systems: Refrigeration agents SPECIAL: Industrial Brief & Topical
›› Air-conditioning systems: Air humidification / ›› Reports from the industry
and commercial
07 dehumidification ventilation
›› Appointments and staff news
›› Guild
Publication date: 08.07.2021 ›› Measuring and control systems: Temperature, ›› Other countries
Deadline: 22.06.2021 moisture and pressure measuring
Planning & Systems
›› Refrigeration systems: Components: Compressor technology, evaporator ›› Refrigeration systems
technology, etc. ›› Air-conditioning systems
›› Air-conditioning systems: Decentral air-conditioning (split, multi-split and ›› Ventilation systems
›› Heat-pump systems
08 VRFequipment) ›› Measuring and control systems
Publication date: 05.08.2021 ›› Ventilation systems: Fans ›› Applications
Deadline: 20.07.2021 ›› Heat pump technology ›› Research and development
›› Refrigeration systems: cold water chillers Management and business
09 ›› Air-conditioning systems: Components: pumps, heat exchangers, etc. ›› Staff management
›› Law
Publication date: 09.09.2021 ›› Ventilation systems: Controlled home ventilation
›› Business management
Deadline: 24.08.2021 ›› Measuring and control systems: Operating equipment and systems ›› Financing
›› Refrigeration systems: CO2 applications ›› Marketing
SPEZIAL: Heat pumps
Events & Dates
10 ›› Air-conditioning systems: Computer processing / for industry + com-
server-room cooling ›› Trade fairs
Publication date: 07.10.2021 mercial enterprise
›› Ventilation systems: Door curtain systems ›› Conventions, seminars
Deadline: 21.09.2021
›› Symposia
Trade fairs and events: 26. – 27.10.2021 European Heat Pump Summit, Nürnberg ›› Companies
›› Refrigeration systems: Absorption and adsorption systems Training and Further Education
›› Air-conditioning systems: Special solutions for schools, exhibition halls, Questions from the Practical World
11 etc. Permanent Sections
Publication date: 04.11.2021 ›› Ventilation systems: Ventilation admission and extraction systems ›› Euro News
Deadline: 18.10.2021 ›› Measuring and control systems: Data protections ›› New products
›› Refrigeration systems: Service ›› Last page
›› Air-conditioning systems: Systems with heat reclamation
12 ›› Ventilation systems: Ventilation flaps / smoke extraction / fire safety 10
Publication date: 09.12.2021 ›› Measuring and control systems: operating systems and monitoring
Deadline: 23.11.2021 systems (smartphone/Internet)Technical journal
Ad rates Nr. 62, valid from 1.1.2021 P
Media Information 2021
1 Ad formats and rates: all rates are subject to VAT
Format colour rate Print space formats Bleed formats
(up to 4c) in € width × height in mm width × height in mm
1/1 page 3,050.– 187 × 265 210 × 297
139 × 265 high
3/4 page 2,640.–
187 × 189 wide
123 × 265 high 132 × 297 high
2/3 page 2,480.–
187 × 170 wide 210 × 188 wide
Junior page 2,340.– 135 × 190 145 × 208
91 × 265 high 101 × 297 high
1/2 page 1,710.–
187 × 130 wide 210 × 148 wide
11Technical journal
Ad rates Nr. 62, valid from 1.1.2021 P
Media Information 2021
Format colour rate Print space formats Bleed formats
(up to 4c) in € width × height in mm width × height in mm
59 × 265 high 69 × 297 high
1/3 page 1,430.–
187 × 85 wide 210 × 103 wide
1 col. 43 × 265 54 × 297
1/4 page 1,160.– 2 col. 91 × 130 101 × 148
4 col. 187 × 63 210 × 81
1 col. 43 × 130 54 × 148
1/8 page 810.– 2 col. 91 × 63 101 × 81
4 col. 187 × 30 210 × 48
2. / 3. / 4. Cover page 3,400.– 187 × 265
½ page next to
1,910.– 91 × 265 high 101 × 297 high
the contents
measurements picture: 172 × 147
Front page package** 4,110.–
measurements image: 63 × 19
Advertorial 1/1 page 4c 3,050.– 187 × 265 210 × 297
high 91 × 265 high 103 × 297
Advertorial 1/2 page 4c 1,710.–
wide 187 × 130 wide 210 × 144
* Bleed ad format plus 3mm allowance on all sides.
** Product image without text + logo (in a separate window) on the cover page + ad 1/1 4c on the first right-hand ad side inside the magazine.
Printing material deadline for this placement is four weeks before publication date.
2 Surcharges:
Placement: Surcharge for compulsory placement instructions 10 % of the ad rate
Colour: special colours, each colour 850.– 12Technical journal
Ad rates Nr. 62, valid from 1.1.2021 P
Media Information 2021
3 Discounts: Ads within 12 months (insertion year) Combination discounts
Frequency Quantity As part of Gentner’s combination packages the titles SBZ, TGA Fach
planer, Gebäude-Energieberater, DIE Kälte + Klimatechnik, GLASWELT
3 ads 5% 2 pages 5% and Photovoltaik can be combined freely. The following discount
6 ads 10 % 4 pages 10 % is granted in addition to the respective contract discount when ad
placements are made in at least two of the above mentioned titles:
8 ads 15 % 6 pages 12 %
with identical frequency in:
12 ads 20 % 8 pages 15 % two titles: 10 % three titles: 15 % four titles: 20 % five titles: 23 %
12 pages 20 % with varying frequency in:
two titles: 5 % three titles: 8 % four titles: 10 % five titles: 15 %
The combination discount is granted if ads are placed in the same format
within one insertion year.
13Technical journal
Ad rates Nr. 62, valid from 1.1.2021 P
Media Information 2021
4 Classiefied ads
format width × height job offers job applications mm-ad
b/w to 4c b/w to 4c b/w to 4c
1 column line / 43 mm wide 2.55 1.60 2.65
2 column lines / 91 mm wide 5.10 3.20 5.30
price mm EURO
3 column lines / 135 mm wide 7.65 4.80 7.95
4 column lines / 187 mm wide 10.20 6.40 10.60
1/1 page 187 × 265 2,703.– 1,696.– 2,809.–
high 91 × 265 1,351.– 848.– 1,405.–
1/2 page
wide 187 × 130 1,326.– 832.– 1,378.–
1/4 page 91 × 130 663.– 416.– 689.–
box number
9,50 9,50 9,50
ad rate
cost lump sum for generating the master
35.– 35.– 35.–
copies for printing (one-time costs)
14Technical journal
Ad rates Nr. 62, valid from 1.1.2021 P
Media Information 2021
5 Ad specials: 6 Contact: Delivery address for ad specials
Bound inserts (discounts according to frequency): See order confirmation after booking.
2 pages 2,430.00 € 4 pages 3,460.00 € 7 Terms of payment:
Technical quidelines upon request. Paper quality up to 170g/m2, 2 % discount on payment within 8 days from date of invoice.
more weight on request. Discounts according to frequency as No discount on classified ads, mail charge, classified box number
stated. charge, quotation mail charge. Net 30 days from date of invoice;
Loose inserts (no discount available): advanced payment reserved.
up to 25 g weight 300.00 €/ thousand Bank details:
Incl. postal charges; higher weight on request. Format only up to Baden-Württembergische Bank
200 mm width × 287 mm height. Split run insert as from BIC: SOLADEST600; IBAN: DE72 6005 0101 0002 8259 22
1000 copies possible, selection rate: 79 Euro (one-time costs) Deutsche Bank AG Stuttgart
Adhesive ads: on request BIC: DEUTDESS; IBAN: DE33 6007 0070 0165 0100 00
Postbank Stuttgart
BIC: PBNKDEFF; IBAN: DE38 6001 0070 0031 9657 07
BAWAG Wien
BIC: OPSKATWW; IBAN: AT24 6000 0000 0161 2538
PostFinance Zürich
BIC: POFICHXXX, IBAN: CH72 0900 0000 9182 6506 4
Please note our general standard terms and conditions:
http://www.gentner.de/Anzeigen-AGB
15Technical journal
Formats and specifications F
Media Information 2021
1 Magazine format: 210 mm wide × 297 mm high (DIN A4) 6 Proof: Please note that when you send us a proof, it must be
Print space: 187 mm wide × 265 mm high, a genuine proof of the data sent by e-mail or CD. The
4 columns, each 43 mm wide name of the colour parameter and proof designation
has to be printed on the proof.
2 Printing and binding Offset print, adhesive binding, delivery of files, As a control element the Ugra/FOGRA media wedge
methods: non-separated PDF-X/3 format, suitable for exposure must be printed as well. Kindly send us the proof by
3 Data submission: Please send us your print documents only digitally, mail to our production management. (see no. 9)
either per e-mail to schweigler@gentner.de or per 7 Data storage: Data is archived. Unchanged reruns are therefore
CD to our order management (see number 9). possible, in general. However, we cannot provide any
4 Data formats: Non-separated PDF/X-3, Acrobat (PDF 1.3), CMYK guarantee for the data.
mode 8 Guarantee: We accept no liability for the printing quality caused
›› Fonts, logos and images are included. by incomplete or differing data (texts, colours or
›› Resolution: image components CT: 300 dpi, line images) sent to us.
work LW 1200 dpi The publishing house guarantees the customary print
›› No transparencies and layers quality for the booked title in question within the
We reserve the right to charge for the conversion of scope of possibilities given by the printing data.
PDF files at cost price, if unsolicited other print docu-
ments are submitted instead. 9 Contact: If you are unable to provide data in the formats as
required or by the means mentioned here, or you
5 Colours: Euro Scale cannot convert it into the formats requested, please
Special colours and hues that cannot be attained by do not hesitate to contact our technical hotline in any
combining colours on the scale require an express case: Phone: +49 (0) 711 636 72 -862
agreement with the publishing house. For technical The postal address for submitting data by mail or for
reasons, special colours are created from the Eurocol the proofs is:
our Scale. Minor deviations in tonal value are within
hue tolerance in offset printing technology. Spot Alfons W. Gentner Verlag GmbH & Co. KG
colour means that your ad may only consist of two of Postfach 10 17 42
the three additional primary colours (cyan, magenta 70015 Stuttgart
and yellow) in addition to black (and/or white). Germany
It does not influence the price of the colour ad design, Phone: +49 (0) 711 636 72 -862
if you perhaps spare the primary colour black.
16Technical journal
Analysis of print run and circulation 2
Media Information 2021
1 Circulation auditing: 3 Geographical distribution analysis:
% copies
Germany 93.24 4,858
Abroad 6.76 352
2 Circulation analysis: Copies per issue on an annual average Actual circulation 100.00 5,210
(from 01. 07. 2019 to 30. 06. 2020)
Print run: 5,500
3.1 Print run Germany: 3.2 Print run abroad:
Actual circulation 5,210 352 thereof abroad
(TvA): Nielsen 1 15.11 % 735 Ex. Switzerland 33.75 % 120 Ex.
1,666 subscribed copies
Nielsen 2 20.11 % 977 Ex. Austria 35.58 % 125 Ex.
0 thereof member copies
40 other sales Scandinavia 4.91 % 17 Ex.
Nielsen 3A 14.52 % 705 Ex.
Paid circulation: 1,706 0 single copy sales
Benelux 4.60 % 16 Ex.
Free copies: 3,504 344 permanent recipients Nielsen 3B 15.96 % 775 Ex.
3,160 varying recipients France 0.61 % 2 Ex.
Nielsen 4 17.67 % 858 Ex.
0 advertising copies Italy 9.20 % 32 Ex.
290 remaining, archive and Nielsen 5 2.96 % 144 Ex. Eastern
voucher copies 6.75 % 24 Ex.
Europe
Nielsen 6 6.22 % 302 Ex.
USA/Canada 0.61 % 2 Ex.
Nielsen 7 7.45 % 362 Ex. other foreign
contries 3.99 % 14 Ex.
Total 100 % 4,858 Ex. Abroad 100 % 352 Ex.
17Technical journal
Analysis of recipient structure 3-E
Media Information 2021
1.1 Industries/branches of trade/companies
Readership groups Ratio of actual circulation Germany
% copies
Installation, assembling, maintenance, repairs – specialized companies that undertake
cooling, refrigeration, deep cooling, air-conditioning, ventilation, heat recovery, energy
60.1 3,131
technology (planning/construction/fitting/service/ repair of cooling, refrigeration and air-
conditioning systems, ventilation systems, etc.)
Wholesale and specialized trade, sales, import Wholesale, trading firms and distribution
companies for equipment and installations, machines, technical equipment, components, supplies
for cooling, refrigeration, air-conditioning, ventilation, control engineering, insulating technology,
7.2 375
heat recovery, use of energy
Planning, development, consulting (independent engineers who offer planning and consulting
services, engineering and planning offices for cooling, refrigeration, air-conditioning and ventilation 12.3 641
plants and equipment, cold storage and refrigeration plants)
Manufacturers/Production Manufacturing plants for plants, and equipment, machines, technical
equipment, devices, supplies and other products for cooling, refrigeration, air-conditioning, 16.5 860
ventilation, heat recovery, energy recovery
Cooling and air-conditioning large scale consumers, users (enterprises) Companies in all indus
trial and economic fields that rely on the use of cooling and air-conditioning plants and equipment, 1.9 99
devices, appliances, etc
Research, development, vocational training, advanced vocational training, technical universities,
polytechnic universities, senior technical colleges, institutes, technical schools HTL/HWF, trade 2.0 104
schools, advanced vocational schools, etc.
actual circulation 100.0 5,210
18Technical journal
Analysis of recipient structure 3-E
Media Information 2021
Brief summary of the data collection method for the AMF-card 3 and 3-E
1 Method: 3 Description of analysis:
Circulation analysis by data evaluation – total data collection 3.1 In reference to the total (percentage surveyed):
Total (TvA) 5,210 100.00 %
2 Description of recipients at the time of data collection: Thereof not collected in survey: 105 2.02 %
(trade fairs, book trade, etc.)
2.1 Description of recipient pool:
The survey represents of the total (TvA)
The addresses of all recipients are collected in the recipient 5,105 97.98 %
data pool. Due to existing postal information, the data can 3.2 Date of analysis: August 1st 2020
be sorted into Nielsen regions and recipients in Germany and
abroad respectively. In addition, the line of business is also 3.3 Description of data base:
included. The following source was used to correlate the branches of
trade to the addresses of the recipients:
2.2 Total number of recipients in pool: 20,760 Information by the recipients
2.3 Total number of varying recipients: 17,465 3.4 Target of the analysis: not applicable
2.4 Structure of recipients of an average issue according to 3.5 Definition of the reader: not applicable
distribution channels:
3.6 Time period of the analysis: July 2019 – June 2020
›› paid circulation 1,706
thereof: subscribed copies: 1,666 3.7 Responsible for the analysis: Gentner Verlag
other sales: 40
Actual distributed circulation (TvA) 5,210
›› thereof Germany 4,858
›› thereof abroad 352
›› Free copies 3.504
permanent free copies 344
varying free copies 3.160
advertising copies 0
19Website
Concept 1
Media Information 2021
4 Publishing house:
Alfons W. Gentner Verlag GmbH & Co. KG
Forststraße 131, 70193 Stuttgart, Germany
Postfach 10 17 42, 70015 Stuttgart, Germany
Phone: (+49 711) 6 36 72 -0, Fax: (+49 711) 6 36 72-760
Internet: www.gentner.de
Please note our general terms and conditions for online advertising
on www.gentner.de under menu item media service, which we
would be happy to send to you as well.
Phone: (+49 711) 6 36 72-827
Contact Editorial Department:
Markus Simmert, chief editor
Phone: (+49 711) 6 36 72-826, simmert@gentner.de
1 Web address: www.diekaelte.de Contact Online Advertising:
2 Brief description: Monika Müller, advertising manager
Specialist portal for refrigeration, air-conditioning technology and Phone: (+49 711) 6 36 72-864, mueller@gentner.de
ventilation engineering. Jennifer Assmus, Ad Management,
Contents: daily up-to-date reports from the industry, an archive Katharina Nitzsche, Ad-Management, Phone: (+49 711) 6 36 72-811
containing issues and e-mail newsletters which reach far back, datenanlieferung@gentner.de
extensive research opportunities in professional articles and 5 Access control:
product news (partly available only to subscribers), RSS-feed, job
market
3 Target group: 6 Usage data:
Refrigeration plant mechanics, air-conditioning technicians, Visits: 19,453*
manufacturers, planners, specialist wholesaler, companies that Page impressions: 39,344*
operate refrigeration and air-conditioning plants, polytechnic Source: www.ivw.de
universities *total (online + mobile) October 2020
20Website
Prices / Formats P
Media Information 2021
1 Ad formats and rates:
Ad type Dimension & file size Run of Site Run of Network
CPM in € CPM in €
300 × 250 px.
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mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
VERANSTALTUNGEN
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
Os parum ut porenim oluptatur siminimusdae esed
05. Oktober 2016
eosant.
Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
16. Oktober 2016
mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus.
Os parum ut porenim oluptatur siminimusdae esed
Bis essi acestrum nistibeaque aut mi, que diaecus.
20. Oktober 2016
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Os parum ut porenim oluptatur siminimusdae esed
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
09. November 2016
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
UMFRAGE
eosant. Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos ut porenim oluptatur siminimusdae esed?
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc o jgpwiethjüm t
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. o ökjhwteh
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem o ehjoeith
es qui option exercium simus maionec aborporporro te nis aut id eveles o belwthjpitj
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Absenden
Ergebnisse anschauen
LOGIN
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SUCHE SUCHEN
Superbanner 728 × 90 px.
Wallpaper Wide-Skyscraper 160 × 600 px. 94.– 108.–
HOME PRODUKTE MEDIASERVICE ÜBER UNS KONTAKT SOCIAL MEDIA
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
VERANSTALTUNGEN
Nusciditia dendene ius accupta Os parum ut porenim oluptatur siminimusdae esed
05. Oktober 2016
max. 80 kb per ad
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
16. Oktober 2016
mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus.
Os parum ut porenim oluptatur siminimusdae esed
Bis essi acestrum nistibeaque aut mi, que diaecus.
20. Oktober 2016
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Os parum ut porenim oluptatur siminimusdae esed
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
09. November 2016
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
UMFRAGE
eosant. Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos ut porenim oluptatur siminimusdae esed?
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc o jgpwiethjüm t
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. o ökjhwteh
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem o ehjoeith
es qui option exercium simus maionec aborporporro te nis aut id eveles o belwthjpitj
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Ergebnisse anschauen
LOGIN
MEDIADATEN
KONTAKT
SUCHE SUCHEN
1× Superbanner 1000 × 90 px.
Fireplace-Ad 2× Wide-Skyscraper 160 × 600 px. 114.– 131.–
HOME PRODUKTE MEDIASERVICE ÜBER UNS KONTAKT SOCIAL MEDIA
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
VERANSTALTUNGEN
Nusciditia dendene ius accupta Os parum ut porenim oluptatur siminimusdae esed
05. Oktober 2016
max. 80 kb per ad
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
16. Oktober 2016
mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus.
Os parum ut porenim oluptatur siminimusdae esed
Bis essi acestrum nistibeaque aut mi, que diaecus.
20. Oktober 2016
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Os parum ut porenim oluptatur siminimusdae esed
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
09. November 2016
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
UMFRAGE
eosant. Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos ut porenim oluptatur siminimusdae esed?
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc o jgpwiethjüm t
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. o ökjhwteh
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem o ehjoeith
es qui option exercium simus maionec aborporporro te nis aut id eveles o belwthjpitj
> Weiterlesen
Absenden
Ergebnisse anschauen
160 × 600 px.
Sticky Skyscraper 79.– 91.–
LOGIN
MEDIADATEN
KONTAKT
SUCHE SUCHEN
max. 80 kb
HOME PRODUKTE MEDIASERVICE ÜBER UNS KONTAKT SOCIAL MEDIA
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
VERANSTALTUNGEN
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
Os parum ut porenim oluptatur siminimusdae esed
05. Oktober 2016
eosant.
Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
16. Oktober 2016
mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus.
Wide-Skyscraper 160 × 600 px.
Os parum ut porenim oluptatur siminimusdae esed
Bis essi acestrum nistibeaque aut mi, que diaecus.
20. Oktober 2016
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Os parum ut porenim oluptatur siminimusdae esed
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
09. November 2016
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
UMFRAGE
eosant. Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos ut porenim oluptatur siminimusdae esed?
59.– 68.–
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc o jgpwiethjüm t
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. o ökjhwteh
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem o ehjoeith
es qui option exercium simus maionec aborporporro te nis aut id eveles o belwthjpitj
> Weiterlesen
Absenden
Ergebnisse anschauen
(alternativ: Skyscraper 120 x 600) max. 80 kb
Sticky Footer 770 × 125 px.
LOGIN
MEDIADATEN
KONTAKT
SUCHE SUCHEN
79.– 91.–
HOME PRODUKTE MEDIASERVICE ÜBER UNS KONTAKT SOCIAL MEDIA
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
(Banderole-Ad) max. 80 kb
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
VERANSTALTUNGEN
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
Os parum ut porenim oluptatur siminimusdae esed
05. Oktober 2016
eosant.
Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
16. Oktober 2016
mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus.
Os parum ut porenim oluptatur siminimusdae esed
Bis essi acestrum nistibeaque aut mi, que diaecus.
20. Oktober 2016
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Os parum ut porenim oluptatur siminimusdae esed
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
09. November 2016
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
UMFRAGE
eosant. Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos ut porenim oluptatur siminimusdae esed?
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc o jgpwiethjüm t
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. o ökjhwteh
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem o ehjoeith
es qui option exercium simus maionec aborporporro te nis aut id eveles o belwthjpitj
> Weiterlesen
Absenden
Ergebnisse anschauen
468 × 60 px.
LOGIN
MEDIADATEN
KONTAKT
SUCHE SUCHEN
Fullbanner 49.– 56.–
HOME PRODUKTE MEDIASERVICE ÜBER UNS KONTAKT SOCIAL MEDIA
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
max. 40 kb
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
VERANSTALTUNGEN
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
Os parum ut porenim oluptatur siminimusdae esed
05. Oktober 2016
eosant.
Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
16. Oktober 2016
mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus.
Os parum ut porenim oluptatur siminimusdae esed
Bis essi acestrum nistibeaque aut mi, que diaecus.
20. Oktober 2016
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Os parum ut porenim oluptatur siminimusdae esed
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
09. November 2016
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
UMFRAGE
eosant. Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos ut porenim oluptatur siminimusdae esed?
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc o jgpwiethjüm t
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. o ökjhwteh
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem o ehjoeith
es qui option exercium simus maionec aborporporro te nis aut id eveles o belwthjpitj
> Weiterlesen
Absenden
Ergebnisse anschauen
728 × 90 px.
LOGIN
MEDIADATEN
KONTAKT
SUCHE SUCHEN
Superbanner 59.– 68.–
HOME PRODUKTE MEDIASERVICE ÜBER UNS KONTAKT SOCIAL MEDIA
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
max. 60 kb
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
VERANSTALTUNGEN
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
Os parum ut porenim oluptatur siminimusdae esed
05. Oktober 2016
eosant.
Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
16. Oktober 2016
mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus.
Os parum ut porenim oluptatur siminimusdae esed
Bis essi acestrum nistibeaque aut mi, que diaecus.
20. Oktober 2016
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
pore, incil ipsus natur rehent.
Os parum ut porenim oluptatur siminimusdae esed
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
09. November 2016
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
UMFRAGE
eosant. Os parum ut porenim oluptatur siminimusdae esed
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos ut porenim oluptatur siminimusdae esed?
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc o jgpwiethjüm t
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. o ökjhwteh
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem o ehjoeith
es qui option exercium simus maionec aborporporro te nis aut id eveles o belwthjpitj
> Weiterlesen
Absenden
Ergebnisse anschauen
Data formats and delivery see technical specifications: www.gentner.de/mediaservice/datenanlieferung
21Advertorial
Media-Informationen 2021
An advertorial is an editorial-style advert which guarantees effective and
efficient communication with the customer along with a high level of credibility
and ensures that a long-lasting positive image of the brand is created.
Services:
Designed with client-specific content (text, images, videos etc.)
Customized, target-group focused traffic control & integration of
__ diekaelte.de – website – newsletter
__ Building Technology Channel and haustec.de
Guaranteed coverage & reach of defined target group
Unique performance model : Cost per Reader >5 sec.
overage in accordance with agreement (minimum purchase: 100 readers)
C
We will only charge for the amount of readers, who spend at least five sec-
onds on the advertorial.
Basic rate is 17.– EUR Cost per Reader (CPR)
Labelled as an “advertisement”.
22Mobile
Prices / Formats P
Media Information 2021
Mobile Content Ads: Your advertising presence on mobile devices
The proportion of users who visit our websites with mobile devices is constantly increasing. Studies prove this impressively:
Mobile advertising works. Our websites automatically adapt to different screen widths. For example, if a user accesses the
site with a smartphone, the content is displayed in an optimized layout on smaller displays. For your advertising message,
we offer appropriately adapted advertising spaces, the Mobile Content Ads.
The eye-catching placement within the reading flow, new possibilities for creative design of the advertising material and
the dynamic usage situation generate a high activation performance.
9:41 AM 100% 9:41 AM 100%
Mobile Content Ad 2:1
Mobile Medium Rectangle
FEEDBACK IMPRESSUM FEEDBACK IMPRESSUM
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
Nusciditia dendene ius accupta
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
Dimension: 300 × 150 px
eosant. eosant.
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu- mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus. cimpe et pro voluptatempe excepero dolupta alit quuntis maio dolupta tessinus.
Bis essi acestrum nistibeaque aut mi, que diaecus. Bis essi acestrum nistibeaque aut mi, que diaecus.
Dimension: 300 × 250 px
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pore, incil ipsus natur rehent. pore, incil ipsus natur rehent.
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File size: max. 60 kb
> Weiterlesen > Weiterlesen
Nusciditia dendene ius accupta Nusciditia dendene ius accupta
File size: max. 60 kb
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant. eosant.
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimmoknnojnojnüo mod ma senitiscidus erorior molum enimmoknnojnojnüo
essinus. essinus.
Bis essi acestrum nistibeaque aut mi, que diaecus. Bis essi acestrum nistibeaque aut mi, que diaecus.
Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et Omnimus am aut ad quiantem re quasitatem vendero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et
CPM: € 69.–
pore, incil ipsus natur rehent. pore, incil ipsus natur rehent.
CPM: € 74.–
Nusciditia dend
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant.
Data formats and delivery see technical
Data formats and delivery see technical specifications:
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.
specifications:
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen
> Weiterlesen
Nusciditia dend
www.gentner.de/mediaservice/datenanlieferung Nusciditia dend
www.gentner.de/mediaservice/datenanlieferung
repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo repra volori dolupid quia volo velitia pre vero quae nullorit unt, as qui qui optaque comnihic tem ulliqui cumquo
eosant. eosant.
Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos Erro erchillatur sam intur? Qui doluptibus doloritios ne nis eiusanda plia quibusantota non reperatum rectiae quos
mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu- mod ma senitiscidus erorior molum enimagnis id min nonsequ atiaturio veroviduscid esto et as exces estium, quidu-
cimpe et pro voluptatempe exc cimpe et pro voluptatempe exc
ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent. ndero quatquias adi dolessi ulpa plique pa dis sitaturias eum abo. Et pore, incil ipsus natur rehent.
Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem Agnis aut ari doluptiur? Quid maxim fugit ligent apitatia quasitios ut eos ipsaeperibus et velitiist, omni iuntis dolorem
es qui option exercium simus maionec aborporporro te nis aut id eveles es qui option exercium simus maionec aborporporro te nis aut id eveles
> Weiterlesen > Weiterlesen
2 Discounts incl. mobile: 3 Data deadline
50.000 Ad Impressions 5 % Five working days before campaign start by email to:
75.000 Ad Impressions 10 % datenanlieferung@gentner.de
100.000 Ad Impressions 15 % 4 Special types of advertising
On inquiry
Reporting
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