MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY

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MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
Mediakit 2O21
Expert media on plastics extrusion

www.smart-extrusion.com   Verlag GmbH Cologne/Germany   print I online I digital
MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
Our Alphabet About us
Automation          2021: Volume No. 27
                                                                         26                 Years
                                                                                                Verlag
                    Place of publication: Cologne
Blow Moulding       Profile: The only technical magazine worldwide exclusively for the sectors:
Compounding         Material Preparation, Compounding, Extrusion, Recycling, Calendering,
                    Thermoforming, Welding, Finishing of Plastics and Elastomers.
Digitalization
Extrusion           In August of 1995, the first issue of Plastics No.One, a magazine for plastics processing
                    industry professionals, saw the light of day. Fritz Vollmer and Günter Merkel were the ancestors
Fair Reports        of the project This delicate young shoot of a new idea has soon become the reputable trade
Granulation         magazine in German and English named EXTRUSION, as we know it today. The modern
                    magazine focuses on the European reader who is familiar with it.
High performance
Industry 4.0        In 1997, at will of readers and advertisers, World of Plastics Asia magazine in Mandarin and
                    English appeared (today known as EXTRUSION Asia Edition). In 2004, it was followed by
Material Handling   EXTRUSION Russian Edition, a Russian-language version of EXTRUSION magazine.
                    EXTRUSION Russia is read today in Russia, Ukraine, Belarus, Kazakhstan, and Central Asia.
New Technologies
Periphery           Since 2014, EXTRUSION International magazine in English is available for the readers and
                    advertisers. At large trade shows, a print version of Extrusion International is proposed as well.
Quality Control     Since 2019 we have been publishing EXTRUSION International USA (digital edition only).
                    This is a version of our magazine Extrusion International supplemented for USA readership. In
Recycling           2016, the dedicated Smart_Extrusion web portal www.smart-extrusion.com went online.
Screws & Barrels    In addition to online versions of our magazines, the portal collects and publishes news,
                    articles, case studies, and videos on extrusion from around the world. All the information is
Thermoforming       given in German, English, Russian, and Chinese conveniently grouped by sub-topics (tags). The
Tools & Equipment   subscribers get the updates in weekly e-mail newsletters.

WPC                 All Editions available for free: www.smart-extrusion.com
                                                  2
MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
Formats and Technical Specification
                                                                              Trim Size: 210 width x 280 mm height
                                                                              Type Space: 185 width x 250 mm height
                                                                              Plus 3 mm bleed surchage

                                                                              FILE FORMAT
                                                                              PDF, TIFF or EPS. Advertisements containing graphics
                                                                              or scans are to be formated in CMYK
1/1 page         2/3 page         Juniorpage       1/2 vertical
Width: 185 mm    Width: 185 mm    Width: 122 mm    Width: 90 mm               The resolution in 300 dpi
Height: 250 mm   Height: 160 mm   Height: 180 mm   Height: 250 mm
                                                                              LOOSE INSERTS
                                                                              Rates: to 25 g. € 2.795,-
                                                                              to 50 g. € 3.150,- incl. postage
                                                                              Format and quantity:
                                                                              Maximum 205 mm width x 275 mm height;
                                                                              3.500 copies plus extra copies

1/2 horizontal   1/3 vertical     1/3 horizontal   1/4 vertical               BOUND INSERTS
Width: 185 mm    Width: 59 mm     Width: 185 mm    Width: 90 mm               1 pages € 3.600,-
Height: 122mm    Height: 250 mm   Height: 80 mm    Height: 122 mm
                                                                              2 pages € 4.200,-
                                                                              Paper weight up to 135 gr./m2
                                                                              10 % discount, if the bound insert will be print within
                                                      - type area
                                                        format                the print run of the booked issue
                                                      - bleed
                                                        format                Please note:
                                                      - bleed formats         Trim size is smaller DIN A4, 280 mm height x 210 mm width
                                                        quoted include 3 mm
                                                        trim allowances
1/4 horizontal   1/8 horizontal   1/8 horizontal
Width: 185 mm    Width: 90 mm     Width: 185 mm                               Quantity:
Height: 58 mm    Height: 58 mm    Height: 26 mm                               3.500 inclusive overplus
                                                                    3
MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
PLANNING CALENDAR 2021
1   Ed. Close 15. 01. 2021
    Ad close    29. 01. 2021
                               Interpack (25.02.-03.03.), ICE Europe (09.-11.03.), Solids (17.-18.03.)
                               Smart Extrusion for Packaging, Material Handling, Recycling and Compounding
    Public date 12. 02. 2021

2   Ed. Close 15. 02. 2021
    Ad close    01. 03. 2021
                               Plast Milan (04.-07.05.)
                               Advanced Extrusion Peripherals
    Public date 16. 03. 2021

3   Ed. Close 07. 04. 2021
    Ad close    22. 04. 2021
                               Recycling, Circular Economy

    Public date 12. 05. 2021

4   Ed. Close 17. 05. 2021
    Ad close    01. 06. 2021
                               Extrusion of Blown Films

    Public date 14. 06. 2021

5   Ed. Close 10. 06. 2021
    Ad close    24. 06. 2021
                               Recycling and Resource Saving

    Public date 09. 07. 2021

6   Ed. Close 09. 08. 2021
    Ad close    23. 08. 2021
                                  Fakuma (12.-16.10.) Preview Fachpack (28.-30.09.)
                               Sheet and Film Extrusion, Thermoforming
    Public date 02. 09. 2021

7   Ed. Close 03. 09. 2021
    Ad close    17. 09. 2021
                                   Fakuma Special Show Issue
                               Pipe and Profile Extrusion
    Public date 01. 10. 2021

8   Ed. Close 16. 11. 2021
    Ad close    30. 11. 2021
                                  Fakuma Review
                               Measuring Technology, Quality Control
    Public date 14. 12. 2021

                                                  4
MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
AD BASIC RATES
Front page				               € 4.950,-            2021: Volume 27
1/1 page 				                € 3.520,-            Language: German
2/3 page 				                € 2.580,-            Target readership: Europe
1/2 page 				                € 1.990,-            Frequency of publication: 8 issues a year
Junior page 				             € 2.700,-            Circulation: 8.930 copies: print (3.100)
1/3 page    			              € 1.420,-
                                                  + qualified digital readership (5.830)
1/4 page 				                € 1.100,-
1/8 page 				                € 620,-
1/16 page 				               € 400,-              Representation
Classifieds 				 € 6,- per mm
                                                  of the total circulation
single-column, width 90 mm

Rates for specified positions:                      Germany				61%
Second and back cover		 25%
Other special positions		 20%                       Eastern Europe			 9%

Frequency discounts:                                Austria/Switzerland 9,4%
2 x 3%, 3 x 5%, 4 x 10%, 6 x 15%, 8 x 20%.
No discount for Frontpage and loose inserts.
                                                    Italy				7%

                                                    Benelux countries		 5,4%
Combination discount: 		 5%
Granted if you advertise in two or more
magazines of VM Verlag GmbH.
                                                    Scandinavia				2,4%

No charge for standard colours and bleed            Great Britain/Ireland 1,6%
size! Special colours, per colour on request.
Discounts: annual contract (year of insertion).     other				4,2%

                                                              5
MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
PLANNING CALENDAR 2021
1   Ed. Close		 01. 02. 2021
    Ad close		 12. 02. 2021
                               Sheet and Film Extrusion

    Public date 26. 02. 2021

2   Ed. Close		 15. 03. 2021
    Ad close		 29. 03. 2021
                               Chinaplas (13.-16.04.), Plast Milan (04.-07.05.), NPE (17.-21.05.),
                               Plastpol
    Public date 09. 04. 2021   Smart Extrusion for Packaging

3   Ed. Close		 26. 05. 2021
    Ad close		 16. 05. 2021
                               Recycling, Circular Economy

    Public date 05. 06. 2021

4   Ed. Close		 13. 08. 2021
    Ad close		 27. 08. 2021
                               Pipe and Profile Extrusion

    Public date 10. 09. 2021

5   Ed. Close		 01. 09. 2021
    Ad close		 15. 09. 2021
                                  Fakuma (12.-16.10.), ICE USA (19.-21.10.), Plast Eurasia
                               Coating and Surface Treatment
    Public date 01. 10. 2021

6   Ed. Close		 23. 11. 2021
    Ad close		 07. 12. 2021
                               Interplastica
                               Measuring Technology and Quality Control
    Public date 14. 12. 2021

                                                     6
MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
AD BASIC RATES
    Front page			             € 3.800,-           2021: Volume 8
    1/1 page 			              € 2.640,-           Language: English
    2/3 page 			              € 1.900,-           Frequency of publication: 6 issues a year
    1/2 page 			              € 1.490,-           Circulation: 10.110 copies: print (1.200) + qualified digital
    Junior page 			           € 2.050,-
                                                  readership (8.910) incl. the USA and Canada (2.990)
    1/3 page     		           € 1.050,-
    1/4 page 			              € 840,-
                                                  Since 2019 we have been publishing Extrusion International USA (digital edition
    1/8 page 			              € 450,-
                                                  only). This is a version of our magazine Extrusion International supplemented for
    1/16 page 			             € 240,-
                                                  USA readership. We have been promoting this version specially for the U.S. on
                                                  the web. All the advertisement published in Extrusion International is duplicated
Classifieds 				 € 6,- per mm
                                                  in Extrusion International USA without any fee.
single-column, width 90 mm

Rates for specified positions:                    Representation of the total circulation
Second and back cover		 25%
Other special positions		 20%

Frequency discounts:                                   USA and Canada      32%
2 x 3%, 3 x 5%, 4 x 10%, 6 x 15%
No discount for Frontpage and loose inserts.           Latin America		 17%

Combination discount: 		 5%                            Europe			19%
Granted if you advertise in two or more
magazines of VM Verlag GmbH.                           Asia			27%

No charge for standard colours and bleed               other			5%
size! Special colours, per colour on request.
Discounts: annual contract (year of insertion).

                                                                7
MEDIAKIT 2O21 EXPERT MEDIA ON PLASTICS EXTRUSION VERLAG GMBH COLOGNE/GERMANY
PLANNING CALENDAR 2021
  1      Ed. Close		 01. 03. 2021
         Ad close		 18. 03. 2021
                                      Chinaplas (13.-16.04.)
                                      Circular Economy
                                                                                Founded in 1997
                                                                                2021: Volume 25
         Public date 01. 04. 2021                                               Frequency: 2 times a year
                                                                                Language: Mandarin/English
  2      Ed. Close		 16. 08. 2021
         Ad close		 30. 08. 2021
                                      T-Plas (22.-25.09.)
                                      Tube Southeast Asia (22.-24.09.)
                                                                                Circulation: 7.740 Copies: print (2.700)
                                                                                + qualified digital readership (5.040)
         Public date 13. 09. 2021     Pipe and Profile Extrusion                The magazine for premium processors
                                                                                The only plastics trade magazine for Asia,
                                                                                published from Germany

  Front page    € 4.300,-       1/3 page       € 1.350,-   Representation of the total circulation
  1/1 page      € 3.800,-       1/4 page       € 1.050,-
  2/3 page      € 2.900,-       1/8 page       € 570,-
  1/2 page      € 2.000,-       1/16 page      € 330,-
  Junior page   € 3.100,-
                                                            China        63,2%
Rates for specified positions:
Second and back cover		 25%                                 Hong Kong    9,8%
Other special positions		 20%
                                                            Malaysia     2,2%
Discounts: annual contract (year of insertion)
Frequency discounts: 2 x 3%, 3 x 5%,
No discount for Frontpage and loose inserts.                Taiwan       23,1%
Combination discount: 		 5%
Granted if you advertise in two or more                     Singapore    1,4%
magazines of VM Verlag GmbH.
                                                            other        0,3%
No charge for standard colours and bleed size!
Special colours on request. Discounts: annual contract
(year of insertion).

                                                            8
PLANNING CALENDAR 2021
   1       Ed. Close		 24.12.2020
           Ad close		 07.01.2021
                                       Interplastica special show issue
                                       (26.-29.01), RePlast conference (30.03.)
                                                                                   Founded in 2004
                                                                                   2021: Volume 17
           Public date 22.01.2021      Sheet and Film Extrusion, Thermoforming     Language: Russian
                                                                                   Frequency of publication: 6 issues a year.
 2/3       Ed. Close		 24.03.2021
           Ad close		 01.04.2021
                                       Interplastica review,
                                       IPTF (25-26.05.). Circular Economy
                                                                                   Circulation: 7.440 copies: print (1.700)
                                                                                   + qualified digital readership (5.740)
           Public date 20.04.2021      Technologies, Materials, Equipment

 4/5       Ed. Close		 25.08.2021
           Ad close		 07.09.2021
                                            Fakuma preview (12.-16.10)
                                       Blow Molding & Caps conference (14.09.),    Representation
           Public date 22.09.2021      Extrusion of Blown Films                    of the total circulation

  6        Ed. Close		 02.11.2021
           Ad close		 09.11.2021
                                       Interplastica preview
                                       Extrusion Russia conference (18-19.11.),
           Public date 24.11.2021      Pipe and Profile Extrusion

  FRONT PAGE      € 4.000,-    1/3 page          € 980,-     Russia		50%
  1/1 page        € 2.850,-    1/4 page          € 760,-
  2/3 page        € 2.000,-    1/8 page          € 410,-     Ukraine		20%
  1/2 page        € 1.450,-    1/16 page         € 220,-
  Junior page     € 1.800,-                                  Belarus		11%
Discounts: annual contract (year of insertion)
Frequency discounts: 2 x 3%, 3 x 5%,                         Kazakhstan		6%
No discount for Frontpage and loose inserts.
Combination discount: 		 5%                                  Uzbekistan		6%
Granted if you advertise in two or more magazines
of VM Verlag GmbH. No charge for standard colours            Baltic countries 4%
and bleed size! Special colours on request.
Discounts: annual contract (year of insertion).              other		3%

                                                             9
International Polymer                                     Two-day conference, May 25-26, 2021, Saint Petersburg,
                                                                                       AZIMUT Hotel. www.iptf.extrusion-info.com
                             Technology Forum 2021
IPTF is an annual technology-oriented confer-         Conference topics. In 2 days, the confer-           last issue of the conference. They represented
ence in St. Petersburg. Over the past 5 years,     ence gives a 360-degree view of everything             leading Russian industry players such as Poly-
IPTF has become the largest polymer industry       important for plastic production: core injec-          Plastic, TehnoNicol, Rani Plast Rus, Georg Poly-
conference in Russia in terms of the number        tion molding, extrusion and blow molding               mer, ArtPlast, Kamsky Polymer Materials Plant,
of participants.                                   technologies; recycling; raw materials and             Waterfall Pro, Protek, Klöckner Pentaplast Rus,
   IPTF is aimed at specialists working directly   additives; peripherals, accessories and tools;         Mirtrubplast, PK KONTUR, and UralOmega-
at plastic processing enterprises (heads of        automation, lean production concept, labora-           plast.
production companies, production managers,         tory tools, software, digitalization, logistics,          Speakers representing Coperion, Moretto,
technologists) from all over Russia.               and services.                                          Brabender, Erema, Herbold Meckesheim,
   In 2021, the conference will be held for the       Historically, the topic of extrusion is especial-   Netzsch Gerätebau, 3M, OCS Service, Sibur,
9th time. IPTF is organized by VM Verlag in        ly relevant for the listeners of the conference.       and a number of others made reports at the
cooperation with Plastiks magazine.                   In 2020, about 210 experts took part in the         2020 issue of the conference.

Extrusion Russia 2021                                              Two-day conference, November 18-19, 2021
                                                                   Moscow, AZIMUT Smolenskaya Hotel. www.extrus.extrusion-info.com

                                                   its duration is increased to two days.                 Rus, Tiko-Plastic, TernaPolymer-Fineber, Mir-
                                                      Conference topics: extrusion-oriented core          TrubPlast, Legrand Rus, TehStroy, Sealed Air,
                                                   technologies, raw materials and additives, pe-         Freshpack Solutions, Atlantis-Pack, and Ural
                                                   ripherals, downstream equipment, software,             Commercial and Industrial Company (Kazakh-
Extrusion Russia is an annual conference held      automation, and services.                              stan).
traditionally in Moscow. The 2021 issue of the        The focus will be on film, sheet, pipe, and            Speakers representing Reifenhauser Blown
conference will already be the 19th. Extrusion     profile extrusion, as well as on extrusion in the      Film, Graham Engineering, Macchi, ICMA San
Russia is organized by VM Verlag together          masterbatch and compound production.                   Giorgio, Lindner WashTech, Oerlikon Metco,
with a local partner, the respectable industry-       In 2020, about 160 experts took part in the         3M, and a number of others made reports at
oriented magazine Plastiks.                        last issue of the conference. They represented         the 2020 issue of the conference.
  In 2021, at the request of the participants,     leading Russian industry players such as Rus-             During their business trips, the participants
the conference is postponed until autumn, but      Vinil, TehnoNicol, PolyPlastic, AlterPlast-Tebo        visited the newest Sibur-PolyLab R&D center.

                                                                           10
Laboratory and R&D in Polymer Production                                             One-day conference, January 25, 2021 — the day before
                                                                                     Interplastica 2021 trade show in Moscow (January 26-29),
                                                                                     Moscow, AZIMUT Smolenskaya Hotel
Co-organizers of the conference:
  – VM Verlag
  – Plastiks — plastics processing industry magazine
  – Messe Düsseldorf Moscow
  Key conference topics: R&D in the enterprise, laboratory equipment, analytical equipment, measuring equipment, pilot and test lines,
benchtop mini IMM and mini extruders, laboratory mixers and compounders, software for laboratories and for processing simulation,
metrology and equipment verification, laboratory analysis services, formulation development services, certification services, engineering and
research services.

RePlast 2021 — Modern Plastic Recycling Technologies                                                      One-day conference, March 30, 2021
                                                                                                          Moscow, AZIMUT Smolenskaya Hotel
The conference is organized by VM Verlag in cooperation with Plastiks magazine.
  RePlast has been hosted by our partner Plastiks magazine from 2003 to 2012. For 2021, it was decided to resume the conference due to the
currently growing interest in the topic of recycling.
  Conference topics: modern technologies for industrial recycling of plastics, sorting, extrusion use in recycling, melt filtration, washing equipment,
compounding in an in-line process, automation, logistics, and services.

Blow Molding & Caps — Technologies for                                                               One-day conference, September 14, 2021
                                                                                                     Moscow, AZIMUT Smolenskaya Hotel
blow molding of plastics, cap and lid production
Blow Molding & Caps conference will held in 2021 for the first time. The conference is organized by VM Verlag in cooperation with Plastiks
magazine.
  Conference topics: extrusion blow molding, injection blow molding, cap production by injection molding, and also specialized raw materials,
additives, peripherals, tooling (molds), downstream equipment, software, process automation, and services.

                                                                         11
A. THROUGH-TYPE BANNERS
These banners are displayed at every page of the website.
Maximum rotation is 5 customers per spot.
                                                                                      A1
                                                                                     A1
                                                                                                         smart-extrusion.com
           Size, px       3 months        6 months         12 months
                                                                                               В1        A SPECIALIZED WEB PORTAL
 A1      1146 x 100          € 1800,-       € 3000,-       € 4800,-
                                                                                                         • News about relevant products and events
 A2       368 x 420          € 1350,-       € 2250,-       € 3600,-
                                                                                                         • Detailed reviews of various smart technologies
 A3       368 x 120          € 600,-        € 1000,-       € 1600,-
                                                                                                         • Case studies from processors
 A4       1146 x 60          € 750,-        € 1250,-       € 2000,-             С1                       • Video clips demonstrating smart equipment in live action
   B. NEWS BANNERS                                                                                       • Latest magazines available for reading and downloading
                                                                                                         • English, German, Russian and Chinese
These banners are displayed at the homepage and at the pages of “News”
section only. Maximum rotation is 5 customers per spot.                                                  • Weekly e-mail newsletters
                                                                                A2
          Size, px         3 months        6 months        12 months
                                                                                                         36,200 + average monthly visits
 В1       746 x 90           € 1350,-       € 2250,-       € 3600,-
 В2       242 x 60           € 550,-        € 900,-        € 1400,-
 В3       746 x 90           € 900,-        € 1500,-       € 2400,-

   C. THROUGH-TYPE BANNERS
                                                                                     В2        В2   В2
There could be several banners C1, one below the other displayed at every
page of the website. Maximum rotation is 5 customers per spot.
                                                                                               В3

         Size, px        3 months         6 months          12 months
  C1      368 x 250         € 1350,-       € 2250,-         € 3600,-

   D. SPONSORSHIP PACKAGE
• A banner 368 x 250 px in weekly e-mail newsletter.
• Placement of all sponsor’s press releases on the website.
• Contacts (phone, e-mail) of sponsor’s specialists in text materials.
• Active hyperlinks to internal pages of the sponsor’s site by keywords.

   Position               3 months         6 months         12 months
                                                                                A3
   Sponsorship
   package                  € 2050,-        € 3400,-         € 5400,-
                                                                                A3
                                                                                                          Germany                19,1%      other Europe  0,5%
   E. ADVERTORIAL                                                                                         Austria/ Switzerland   8,6%       North America 17,9%
It is a newsletter top announcement leading to an article or press release on                             Italy                  7,6%       South America 11,7%
www.smart-extrusion.com with contacts and hyperlinks to the company webpage.         A4                   Eastern Europe         2,3%       Russia 9,4%
   Position                   1 newsletter            4 newsletters                                       Benelux countries      2%         Asia 18,2%
                                                                                                          Scandinavia            0,8%       other 0,9%
   Advertorial                € 300,-                  € 800,-

                                                                                          12
NEWSLETTER ADVERTISING
   Language            Subscribers              Frequency
   English			              8.900,-		          once a week
   German		                5.700,-		          once a week                         Newsletter
   Russian		               5.800,-         once in 2 weeks                        banner
Newsletter banner package includes:
1. A banner 368x250px in e-mail newsletter. There are 2 banner positions on top
   of the newsletter and 2 banner positions below
2. Publication of all company’s press releases on www.smart-extrusion.com
3. Contacts (phone, e-mail) of company’s specialists in press releases
4. Keywords in press releases with hyperlinks to the company’s webpage
Specifications: Banner 368x250 px, JPG or PGN, under 100 KB
                                                                                  Advertorial
Newsletter banner package rates
   Language                3 months          6 months          12 months
   English		               € 2.050,-		        € 3.400,-		        € 5.400,-
   German		                € 1.400,-		        € 2.300,-		        € 3.600,-
   Russian		               € 1.200,-		        € 2.050,-		        € 3.250,-

Advertorial
Advertorial is a newsletter top announcement leading to an article or press release on
www.smart-extrusion.com. By clicking the newsletter top announcement, i.e. Advertorial,
the reader goes to read the company’s full size press release. The press release also
includes contacts and hyperlinks to the company’s webpage
Specifications: Text as Word or PDF, 1.500 - 3.000 characters and 1 - 2 images

Advertorial rates
   Language           1 newsletter       4 newsletter
   English		               € 300,-		          € 800,-
   German		                € 250,-		          € 650,-
   Russian		               € 250,-		          € 650,-

                                                                    13
E-Blast
Creative Specs for Email Blast
  • Graphics in an Email Blast can not exceed 40k
  • All images and urls must be referenced absolutely
  • All creative subjected to review by VM Verlag GmbH
  • Email Blasts must work in Microsoft Edge Version 85.0.564.63,
    Mozilla Firefox Version 81.0 , Google Crome Version 85.0.4183.121,
    iOS (Safari) Version 13.7
  • All Email Blasts must render properly in Yahoo! Mail, Gmail, Hotmail,
    and Microsoft Outlook
  • Email Blasts can not be deceptive or misleading in any way
  • All Email Blasts should include a subject line that incorporates
    the specific offer/promotion
  • A text version of the Email Blast must be supplied for those users
    who can not receive HTML messages

Clients receive the following from us
  • Number deployed
  • Number delivered
  • Number opened

E-BLAST rate
  English       8.900 e-mails      €1.700,-
  German        5.700 e-mails      €1.200,-
  Russian       5.800 e-mails      €1.200,-
  Chinese       5.000 e-mails      €1.000,-

                                                               14
General Terms and Conditions for Advertisements, Supplements, Digital and Online Advertising
§ 1 Validity, Exclusivity                                                                          5. Upon request the publisher shall furnish an advice of the advertising material together         the forecast order volume, the excess discount granted shall be subsequently invoiced to          5. The publisher accepts no responsibility for the accuracy of the quantity or quality of the
1. For the acceptance and publication of all advertising orders and follow-up orders these         with the invoice. In the event that such an advice can no longer be obtained, the pub-             the customer.                                                                                     material supplied by the customer (bound inserts, supplements etc.).
General Terms and Conditions are exclusively applicable, together with the publisher‘s pri-        lisher shall instead send confirmation that the advertising material has been published            4. Unless otherwise agreed, following receipt of the invoice orders shall be paid for within
ce list valid at the time the contract is concluded, whose provisions constitute an integral       and distributed.                                                                                   the period specified in the price list. The so-called prenotification deadline after the SEPA     § 6 Liability, Force Majeure
element of the contract. The validity of any General Terms and Conditions of the customer is       6. The design and labeling of advertorial styled advertising material must be agreed with          Core Direct Debit has been shortened to four days. The publishing house shall have the            1. Claims for damages by the customer against the publisher are excluded, irrespective of
excluded to the extent that they do not conform with these General Terms and Conditions.           the publisher in a timely manner prior to publication. Text-style advertisements must be           right to assign their claims against the client to third parties. If the client is in payment     the legal grounds, in particular claims arising from delays, breach of contractual obliga-
2. These General Terms and Conditions apply mutatis mutandis to orders for supplements.            distinguishable from the magazine text by their typeface. The publisher shall be entitled to       default regarding a claim, all other claims against this client can be declared due and pa-       tions, violation of the industrial property rights of third parties and tortious actions. This li-
Supplements shall only be accepted by the publisher following submission of a sample               clearly label advertising materials as advertisements if they are not recognizable as such.        yable. In the event of payment default, dunning and collection expenses shall be charged          ability exclusion shall not apply in the event of intent or gross negligence on the part of the
and checking by the publisher.                                                                     7. Replies sent to box number advertisements are kept up to four weeks following publica-          to the customer. In the event of payment default, the publisher shall be authorized to defer      publisher, its representatives and vicarious agents, or in the event of ordinary negligence
                                                                                                   tion of the relevant advertisement and are sent to the customer by regular mail (even if the       delivery on a current contract until payment is made, as well as require advance payment.         which leads to the breach of a contractual obligation which is material to the fulfillment of
§ 2 Offer, Conclusion of Contract                                                                  said replies have been sent by express or registered mail). Notwithstanding this, the pub-         In case of reasonable doubt concerning the customer‘s ability to pay, the publisher shall be      the contractual purpose, or in the event that the claims for damages arise from a warranty
1. Advertising order as used in the General Terms and Conditions below shall mean a con-           lisher assumes no responsibility for the safekeeping and timely forwarding of the offers.          authorized, including during the term of an overall contract, to deviate from an originally       of quality. In the event the publisher is liable on the merits, the claim for damages is limited
tract on the publication of one or several ads, third-party supplements or other advertising       8. The advertising deadlines and publication dates stated in the price list are non-binding        agreed due date of payment and to make the publication of further advertising material            to the foreseeable losses. This liability exclusion shall not apply in the event said damages
materials of an advertising company or other commercial advertiser in any advertising              for the publisher. The publisher is entitled to adjust them at short notice to suit the pro-       dependent on advance payment and the settlement of outstanding invoiced amounts.                  were caused by intent or gross negligence by the publisher, its representatives and vica-
media (print/digital) for the purpose of distribution.                                             duction run.                                                                                       Erroneous invoices may be corrected by the publisher within six months of issue.                  rious agents, or if claims for damages are based on the Product Liability Act, or arise in
2. Orders for advertising material may be made in person, by telephone, in writing, by fax,        9. Orders may only be canceled in good time, no later than the advertising deadline, and           5. All prices exclude statutory VAT amounts on the day the invoice is issued.                     connection with injury to life, limb or health. To the extent that the publisher‘s liability
by email or via the internet. The publisher is not liable for transmission errors.                 in writing, by fax or by e-mail. Customers must pay for advertisements which have already          6. For orders from abroad which are not subject to VAT, the invoice shall be issued without       is excluded, this shall also apply to the personal liability of its employees, representatives,
3. A contract shall not be deemed to exist until the publisher issues an order confirmation in     gone to press. Otherwise, the publisher may demand reimbursement for any costs incurred            VAT. The publisher is entitled to charge VAT retroactively should the tax authorities confirm     bodies and vicarious agents. All claims for damages against the publisher expire 12 months
writing. The price list valid at the time the order is placed shall apply.                         until the cancellation notification, in accordance with statutory regulations.                     that the advertising order is subject to taxation.                                                after the point in time at which the customer became aware or should have become aware
4. At the publisher‘s due discretion it shall be authorized to decline orders and individual       10. The customer is responsible for the content and the legal permissibility of the adver-         7. In the event of a decrease in circulation, if the customer has concluded a contract for        of the circumstances substantiating the claim.
releases of advertisements that occur under an overall conclusion of contract. This applies        tising material. The customer indemnifies the publisher from any claims of third parties           multiple advertising materials it shall be entitled to a discount if, as an overall average       2. In the event of force majeure and industrial dispute actions which are not the fault of
in particular if their contents violate laws or official provisions, or were considered objec-     stemming from the publication of the advertising material, including reasonable costs for          for the advertisement year which commences with the first placement, circulation falls            the publisher, the publisher is freed from the obligation to fulfill the order; no claims for
tionable by the German Press or Advertising Council in a complaints procedure, or if their         legal defense. The publisher is not obliged to verify whether advertising material affects         short of the average circulation quoted in the price list or elsewhere, or – if no circulation    damages shall arise from this.
publication is deemed unacceptable to the publisher due to their content, origin                   the rights of third parties. In the event that the publisher e.g. becomes obliged by a court       is specified – falls short of the average circulation sold (if sales figures are not available,
or technical format or, due to their format or presentation, would lead the reader to believe      ruling to print a correction or revision due to the released advertising material, the custo-      then the average actual circulation) in the previous calendar year. A decrease in circulation     § 7 Concession of Rights
that they constitute editorial content, or if they contain advertisements by third parties.        mer shall effect payment for said publication as per the currently valid price list.               shall only constitute a defect entitling the customer to a discount if a specified circulation    The customer warrants that it holds all rights necessary for the placement, publication
The publisher shall make its refusal known immediately upon acquiring knowledge of the             11. Advertising agencies are obliged, in their offers, contracts and invoices to those running     was underachieved by at least 20%. Any other entitlement to price reductions on contracts         and distribution of the advertising material. The customer shall grant the publisher the
relevant contents.                                                                                 the advertisements, to adhere to the price list of the publisher. The commission paid by the       is excluded if the publisher has notified the customer of the reduction in circulation in         necessary copyright, usage and performance protection rights and other rights which
                                                                                                   publisher is calculated based on the net charge to the customer, i.e. following deduction of       such timely manner that the customer was able to withdraw from the contract prior to              permit the use of the advertising material for its intended purpose in the relevant adver-
§ 3 Contract Implementation                                                                        any discounts, bonuses and discounts due to defects. A commission shall only apply to or-          publication of the advertising material. Said entitlements to price reductions for customers      tising media, in particular the rights necessary for duplication, distribution, transmission,
1. Orders must be completed within one year of conclusion of contract, commencing with             ders from third parties. The commission is only paid to advertising agencies recognized by         who are business persons lapse 12 months after publication of the advertising material.           dispatch, processing, presentation in the public domain, storage in a database, retrieval
the first placement (publication) of the advertising material.                                     the publisher and provided that the order is placed directly by the advertising agency, and                                                                                                          from a database and provision for download, in terms of time, space and content and to
2. The customer shall supply the publisher in good time with all content, information, data,       that the said advertising agency is responsible for furnishing the finished and ready-for-         § 5 Warranty for Defects                                                                          the extent necessary for the execution of the contract. The aforementioned rights are in all
files and other materials (“copy“) that are necessary for the advertising material, and these      press printing copy and has registered its business as an advertising agency. The publisher        1. No warranty is made for inclusion of advertising material in certain issues or editions,       cases granted without geographical restriction and confer authorization for placement by
shall be complete, free of errors and viruses and shall conform to the contractual agree-          is entitled to refuse orders from advertising agencies if there are doubts as to the professi-     or in certain positions.                                                                          all known technical methods and in all known forms of advertising media.
ments. If copy is transmitted digitally to the publisher (e.g. by CD-ROM or e-mail) it must        onal practice of the agency or its creditworthiness. Orders by advertising agencies shall be       2. In the event the customer fails to follow the recommendations of the publisher regarding
be exclusively sent in locked files, i.e. in files in which the publisher is unable to alter the   made in their name and at their own expense. To the extent that advertising agencies place         the creation and provision of copy, the customer shall have no claims in respect of faulty        § 8 Data Protection
contents. The publisher shall assume no liability for the faulty publication of advertising        orders, in the event of doubt the contract shall be concluded with the advertising agency.         publication. This shall also apply in the event that the customer fails to observe the other      Data processing shall be carried out in accordance with the applicable
material which has been sent in open files (e.g. in files saved in Corel Draw, QuarkXPress,        If an advertiser is to be the customer, this must be agreed separately and with the name of        provisions of these General Terms and Conditions or the price list.                               regulations of the Federal Data Protection Act and the European General Data
Freehand). Files which belong together must be sent or saved in a common directory (fol-           the advertiser explicitly stated. The publisher is entitled to require the advertising agency      3. Complaints must be lodged by the customer in respect of obvious defects not later than         Protection Regulation. VM Verlag GmbH shall collect, process and use the
der). In the event that the customer digitally transmits print copy for color advertisements,      to produce proof of its mandate.                                                                   two weeks following receipt of invoice. For non-obvious defects, the customer must issue a        customer’s personal data. Further information on data processing and data
the customer shall, at the same time, supply a color proof and proof protocol or measu-                                                                                                               complaint not later than one year after publication. In the event the advertising material has    protection can be found in the data protection policy of VM Verlag GmbH at
rement protocol. Should the customer fail to comply with this stipulation it shall not be          § 4 Prices, Conditions of Payment, Discounts                                                       been reproduced with defects – despite prompt delivery of error-free copy and complaint in        https://de.extrusion-info.com/images/Datenschutzerklärung.pdf
entitled to compensation in respect of any color variations which may occur. The customer          1. The price for the publication of advertising material is based on the price list valid at the   good time – the customer may demand a substitute placement appearance of the material
warrants that all files supplied are free of computer viruses. The publisher shall retain the      time the order is placed. The publisher may apply prices which differ from those in the price      without defects (subsequent fulfillment), however only to the extent that the purpose of the      § 9 Out-of-court Online Dispute Resolution
right to delete files containing computer viruses. No claims on the part of the customer           list for advertorial styled advertising material, supplements, special publications and coll-      advertising material was adversely affected. Claims for subsequent fulfillment are excluded       The European Commission has set up a platform for online dispute resolution. You can reach
shall derive from such action. The publisher also reserves the right to claim damages if the       ections, as well as for advertising material ordered following the expiration of advertising       if they subject the publisher to unreasonable expenses. In the event the publisher is given       this at: http://ec.europa.eu/consumers/odr/. Consumers can use the platform to resol-
computer viruses cause further damage at the publisher. The publisher shall immediately            deadlines. Price changes in respect of orders already placed may be applied to companies           a reasonable time limit and allows it to expire, or refuses to perform subsequent fulfillment,    ve their disputes. We are neither willing nor obligated to participate in a dispute resolution
demand replacement of clearly unsuitable or damaged copy. Copy shall only be returned              if the publisher has notified them thereof at least one month prior to publication of the          or if the customer cannot reasonably be expected to accept subsequent fulfillment or said         procedure before a dispute resolution body unless there is a legal obligation to participate.
to the customer if specifically requested. Failing this, it shall become the property of the       advertising material. In the event of a price increase, the customer shall have the right          fulfillment is unsuccessful, the customer shall have the right to withdraw from the contract or
publisher. The obligation to store all documents which are sent expires three months after         to withdraw from the contract. The right of withdrawal must be exercised in written form           bring a claim for a price reduction, to the extent that the purpose of the advertising material   § 10 Place of Performance, Place of Jurisdiction,
publication of the respective order.                                                               within 14 days of receipt of notification of any price increase.                                   has been adversely affected. Withdrawal for minor defects is excluded. Warranty claims from       Reimbursement of Costs
3. Costs for the production of ordered copy, films or drawings shall be borne by the custo-        2. The discounts specified in the price list are granted solely to the customer and only for the   business persons shall lapse 12 months following publication of the advertising material.         1. The law of the Federal Republic of Germany applies, excluding the UN Convention on
mer, which shall also bear all costs for changes to originally agreed versions requested by        advertising material placed over the course of one year („advertisement year“). Frequency          4. In the event that defects in the copy are not immediately apparent but become apparent         Contracts for the International Sale of Goods and excluding conflict of laws. The place
the customer or for which the customer is responsible.                                             discounts are only valid within an advertisement year. Unless otherwise agreed, the term           during processing, the customer shall bear the additional associated costs or losses incur-       of performance is the publisher’s registered office. The place of jurisdiction for lawsuits
4. Proofs shall only be supplied upon express request. The customer shall bear the re-             commences with the placement of the first advertising material.                                    red during production. In the event that defects in the copy are not obvious, the customer        against merchants, legal persons under public law or special funds under public law shall
sponsibility for the correctness of the returned proof. In the event that the proof is not         3. If an order is extended, the customer shall be entitled to a retroactive discount provided      shall have no claims in respect of inadequate publication. The same shall apply to errors in      be the publisher’s registered office.
returned to the publisher on time, the customer shall be deemed to have authorized the             that the basic order was originally eligible for a discount. Said entitlement shall lapse if not   repeated placements of advertising material if the customer fails to draw attention to said       2. The client shall bear all charges, costs and expenses arising in connection with any legal
advertising material.                                                                              claimed within one month of expiry of the advertisement year. If an order fails to reach           errors in good time prior to publication of the next placement.                                   prosecution conducted against them outside of Germany.

                                                                                                                                                                                                 15
CONTACT PUBLISHING HOUSE                                                        REPRESENTATIVES
                                                                                     JAPAN
              Editor-in-Chief                                                        Tel. +81 (3) 327 32 731
              EXTRUSION, EXTRUSION INT.                                              extrusion@tokyopr.co.jp
              EXTRUSION Asia Edition
              Bettina Jopp-Witt (M.A.)              Advertisement and Sales
              Phone: +49 221 5 46 15 39             Bella Eidlin                     POLAND
              redaktion@vm-verlag.com               Phone: +49 152 299 07 895        Tel.: +380 98 122 62 34
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                                                                                     TURKEY
              Editor-in-Chief                                                        Tel.: +380 98 122 62 34
              EXTRUSION RUSSIAN EDITION                                              stas@budmix.org
              Dipl.-Ing. Dmitry Kosuch              Advertisement and Sales
              Phone: +49 152 363 42 623             Martina Lerner
              Phone: +7 9967300113                  Phone: +49 62 26 97 15 15        RUSSIA / CIS
              d.kosuch@vm-verlag.com                lerner-media@t-online.de         Tel.: +7 917 011 45 47
                                                                                     russia@vm-verlag.com

              Administration, Subscription,                                          CHINA & ASIA
              Distribution                                                           Tel.: +886 913 62 56 28
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              Phone: +49 2233 949 87 93             Olga Kirchner                    Tel.: +852 964 825 61
              Fax: +49 2233 949 87 92               Phone: +49 152 056 26 122        octavia@ringier.com.hk
              a.kravets@vm-verlag.com               o.kirchner@vm-verlag.com         Tel.: +86 136 027 85 446
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         VERLAG GmbH
Headquarter: P.O. Box 50 18 12, 50978 Cologne, Germany · www.smart-extrusion.com
Address: VM Verlag GmbH, Antoniterstr. 17 50667 Cologne
Bank account: Volksbank Köln Bonn eG, Cologne, Germany
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