Sponsorship Manual Version 2.0E -Early Bird price 2018/12/21
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Sponsorship Manual 2018/12/21 Version 2.0E –Early Bird price
Unite Tokyo: The biggest Unity developer event in Japan
• Unite Tokyo 2018 is the largest conference for Unity users in Japan,
featuring tons of technical lectures and display booths.
• Elite developers from Unity’s main office will be coming to Japan for Unite 2017 Tokyo: From Start of the Keynote
lectures on the Unity engine’s most cutting-edge features, and more. The Speech, Unity Examines the Present as well as
Exciting New Features
booth area will be even bigger, featuring displays from a wide variety of
businesses related to Unity.
• Over 7,500 attendees are expected over 2.5 days.
Unite 2017 Report: On the Front Lines of
the 3D Content Development Industry
Newly Announced Features Coming Soon to Unity
Quote:
Unity Evolves with a Slew of New Features Quote: Quote:
2
The Tokyo International Forum provides easy access to the
event
• A beautiful location 1 minute’s walk from JR Yurakucho station, 5 minutes walk from JR Tokyo Station.
• Bustling with Unity users, over 60 lectures, and over 30 display booths.
3
Unite 2017 Tokyo promotional movie
• Available at the Unite Tokyo Website and on Youtube
http://urls.unity3d.jp/unite-2018-prmovie
GIF
4
Extended 2.5 day exhibition schedule
• DAY1 18:00-21:00 – Keynote speech
• DAY2, DAY3 – Lectures and displays as in previous years
DAY1 DAY2 DAY3
9:00-16:00 18:00-21:00 10:00-20:00 10:00-20:00
Keynote
Lectures
speech
Display booths Lectures
Set-up ＋
＋ Display booths
Welcome
Unite Party
festivities
5
Event map
• Main events will be held in Hall B and Hall D
• Keynote speech will occur on the evening of DAY1
Room1 : 600 seats Small Rooms
Room2 : 600 seats Room4 : 160 seats
G
HALL
B HALL
D
Entrance
Booth area 1 Room3 : 200 seats
Room3 : 450 seats
6
HALL
Room5 : 160 seats
B G
Room1 : 600 seats
Room2 : 600 seats
LT space (temporary) Booth area 1
HALL
D Room4 : 200 seats
Booth area 2 Room2 : 450 seats
Introduction
Event Unite Tokyo 2018
Exhibition schedule 5/7（Mon）DAY1（Keynote speech only）
5/8（Tues）DAY2
5/9（Wed）DAY3
Location Tokyo International Forum (1 min. from JR Yurakucho Stn./ 5 min. from JR Tokyo
Stn.)
Details - Lectures: 60-70
- Display booths: 30-40
- Welcome festivities
- Unite Party (200-300 guests)
Ticket price ※ TBA January, 2018
Expected guests 7,500 over 3 days
8
EVENT SURVEY Data and materials from Unite 2017 Tokyo
Event survey
• May 2017’s 2 day Unite 2017 Tokyo event had 4977 guests and 82 members of the press
66 lectures, 1 workshop, 2 talking sessions, 3 round table discussions
39 sponsors, 45 display booths, and 370 Unite Party guests
At this year’s lectures, Toei Animation’s Animation Director Mari Trying out Shadowverse! The dev team talks
Kobayashi, Technical Director Junya Nakatani, and CG Designer about the art of making cards at Unite 2017
Hakki Matsumoto took the stage to talk about the changes Tokyo
since implementing Unity
Quote: Quote:
10Event survey MOBILE GAME DEVELOPMENT/SALES
CONSOLE GAME DEVELOPMENT/SALES 17.9%
31.6%
APP DEVELOPMENT/SALES 12.7%
INFORMATION/IT（NON-GAMING） 11.6%
STUDENTS 7.6%
MANUFACTURING 2.6%
FILM/AUDIO 2.1%
Femal…
UNIVERSITY 1.8%
EDUCATION 1.8%
MEDIA/ADVERTISING 1.5%
ARCHITECTURE 1.3%
Male WEB DEVELOPMENT 1.0%
92.2% MEDICAL 0.7%
PUBLISHING 0.7% 62.2% were in the gaming
Gender Industry OTHER 5.1%
industry, 30.2% were in non-
gaming industries
Business,
Education, Research, Advertising,
Medical Marketing Sound
2% 2% 1%
Other
4%
Management
5%
Age 60 and over, 0.2% Age 10, 1.8%
Age 50, 3% Director, Planner, Producer
6% Engineer
69%
Age 40, 18%
Artist
Age 20, 37%
,
11%
Age 30, 40%
69% of participants were
Age Job Type engineers, 11% were artists
11Previous Unite sponsors
• Last year’s Unite received support from 39 businesses
12Good sessions & booth rankings
• Top 10 lectures chosen by attendees
1
Change everything by changing the game’s look！！！！Crazy！！Post Process！！Gateway！！！！！！！
Keijiro Takahashi Evangelist, Unity Technologies Japan, G.K.
2
How much can a smartphone handle? Tips for rolling out 3D games
Yuji Yasuhara Field Engineer, Unity Technologies Japan, G.K.
3
VR MAGIC！ ～ A record of 4 years spent breathing life into characters～
Yoshihito “GOROman” Kondo President & CEO, XVI Inc. ／ Masato Murohashi Visual Director, XVI Inc.
4
Keynote Speech
Hiroki Oomae Japan Regional Director, Unity Technologies Japan, G.K.／ Lucas Meijer, Unity Technologies Technical Director
4
How can a game made by one person survive? 〜How smartphone game Red Ocean learned to swim〜
Kumanbo Itano High Priest, Ninebonz
6
Delivering dynamic content with ease ～The future of asset bundles and development roadmap
Hiroki Oomae Japan Regional Director, Unity Technologies Japan, G.K.
Probing for a way to use human perception in VR
7 Keigo Matsumoto
Yohei Yanase
Master’s Degree, Hirose Tanikawa Narumi Lab, The University of Tokyo
Product Evangelist/Education lead, Unity Technologies Japan, G.K.
／ Nami Ogawa Master’s Degree, Hirose Tanikawa Narumi Lab, The University of Tokyo / Special researcher (DC1) Japan Society for the Promotion of Science
8
Unity Optimization Course ～Techniques for reducing memory and CPU usage from a specialist～
Ian Dundore Unity Technologies Developer Relations Engineer
“Maho Girls PreCure! A detailed look at Unity image design for ending cinematics
8 Mari Kobayashi Animation Director, Toei Animation Inc. ／
Hakki Matsumoto Designer, Toei Animation Inc.
Junya Nakatani Technical Director, Toei Animation Inc.
8
Detailed explanation of new AssetBundles: Simplifying AssetBundle settings and work flow
Hiroki Oomae Japan Regional Director, Unity Technologies Japan, G.K.
13Good sessions & booth rankings
• Top booths 5 chosen by attendees
Illusion／VR Girlfriend
1 【SPONSOR】
coconoe／People Panic
2 【Made with Unity】
Microsoft Japan／HoloLens
3
【 SPONSOR 】
VoxcellDesign／The Japanese Archipelago VR
4 【 Made with Unity 】
1-10 Drive／Toy country and the mysterious paper plane
5 【 Made with Unity 】
14Pictured: Lectures
Pictured: Training day (Microsoft Hololens workshop) 60 participants
Pictured: Booth area 1 30 booths
Pictured: Booth area 2 15 booths
Pictured: Booth area 2 (Made with Unity gallery) 15 booths
Pictured: Unite Party 370 guests
Sponsorship Opportunities
Major Sponsor Plan
Previous sponsors will receive a 10% sponsorship fee discount (also applies to early booking discounts)
2nd early
Regular Logo Convert to VR Lecture
Web Display Page
Event Lightning
Plan booking Sponsor booth Lecture interview Views at
Until 1/31 price display booth survey
publication event
pamphlet ad talk
Platinum US$ 53.3K US$ 58.3K ✔ ✔ ASK ASK ASK ASK 30 sec. 2 Pg ASK
50 min.
Gold 50 US$ 26.7K US$ 30K ✔ ✔ +200 thousand ✔ ✔ 30 sec. 2 Pg 10 min.
450 seat room
30 min.
Gold 30 US$ 23.3K US$ 26.7K ✔ ✔ +200 thousand ✔ ✔ 30 sec. 2 Pg 10 min.
200 seat room
50 min.
Silver 50 US$ 20K US$ 23.3K ✔ ✔ +200 thousand ✔ 30 sec. 1 Pg
450 seat room
30 min.
Silver 30 US$ 16.7K US$ 20K ✔ ✔ +200 thousand ✔ 30 sec. 1 Pg
200 seat room
Bronze + US$ 13.3K US$ 16.7K ✔ ✔ +200 thousand 30 sec. 1 Pg
Bronze US$ 9.2K US$ 10K ✔ ✔ +200 thousand
Web ads US$ 8.3K US$ 8.3K ✔
Logo only US$ 4.2K US$ 4.2K ✔
※ All prices exclude consumption tax.
22Major Sponsor Plan
Staff expo pass Full invitation pass One-time lecture ticket
Plan (use for designated lectures and invitations
(cannot attend lectures) (can attend all lectures)
to one’s own company lectures)
Platinum 20 5 10
Gold 50 / Gold 30 20 5 10
Silver 50 / Silver 30 10 3 10
Bronze / Bronze+ 10 1 5
Bronze web ads / Bronze logo only 5 5
23Logo display Booth exhibition
Logo will be displayed on the event website, in Display booth includes:
pamphlets, and inside the event location.
・180cm table
・Chair
・Wired LAN
・1kW electrical
GOLD SILVER BRONZE GOLD SILVER BRONZE
Sponsor lecture Lecture survey
1 lecture in either the 450 person room or the 200 person After the lecture, a survey will be sent out over the
room.
Unity app, a results report will arrive the following day.
・1280x720（16:9）
・Wired LAN
・Clicker, pointer, etc.
※ simultaneous translation
Is not available.
GOLD SILVER BRONZE GOLD SILVER BRONZE
24Pre-lecture interview web publication Intermission page views
An interview about the lecture and display booth will be posted on the event Page views related to the business and its products will
website. ※Last year’s interviews: https://unite.unity.com/ja/2017/tokyo/extra
be displayed between lectures and during breaks.
Higher sponsor ship ranked businesses will be
displayed more frequently, but expect about
30～80 times over 2 days.
・30 sec
・MOV/MP4
・HD1280x720(16:9)
GOLD SILVER BRONZE GOLD SILVER BRONZE+
Event pamphlet A4 ad Lightning talk
An A4 sized ad will be published in the (approximately A 10 minute promotional lightning talk in the lightning
3,000) pamphlets distributed during the event. talk space during the event.
GOLD SILVER BRONZE+ GOLD SILVER BRONZE
25Minor sponsor plan
One-time
Staff expo Full invitation
lecture ticket
Plan Normal price Logo display Sponsor booth Lightning talk
Connect Box pass pass (use for designated
equipped (cannot attend (can attend all lectures and invitations
lectures) lectures) to one’s own company
lectures)
US$ 200
Connect Box ✔ ✔ 5 5
thousand
Book US$ 0 ✔ ✔ 10 5
※ All prices exclude consumption tax. 26Bronze sponsor - A simple plan just for the sponsor booth.
• Sponsor booth
• Business logo displayed on the website and at the event
• 10 staff expo passes
• 1 full invitation pass
• 5 One-time lecture tickets
2nd early booking
until 1/31 US$ 9.2K
Normal price US$ 10K
27Bronze+ sponsor - Everything in the Bronze plan, as well as a selection of PR options.
• Sponsor booth
• A4 size catalog insert（3000）
• Intermission page views（30 sec）
• A4 size event pamphlet ad (1 pg)
• Business logo displayed on the website and at the event
• 10 staff expo passes
• 1 full invitation pass
• 5 One-time lecture tickets
2nd early booking
until 1/31 US$ 13.3K
Normal price US$ 16.7K
28Silver 30 sponsor - Everything in the Bronze+ plan as well as a 30 minute lecture in the 200 person room.
• Sponsor booth
• Sponsor lecture（30 min. in 200 person room）
• A4 size catalog insert（3000）
• Intermission page views（30 sec.）
• A4 size event pamphlet ad（1 pg）
• Business logo displayed on the website and at the event
• 10 staff expo passes
• 3 full invitation passes
• 10 one-time lecture tickets 2nd early booking
until 1/31 US$ 16.7K
• Speaker pass (per number of speakers)
Normal price US$ 20K
29Silver 50 sponsor - Everything in the Bronze+ plan as well as a 50 minute lecture in the 450 person room.
• Sponsor booth
• Sponsor lecture（50 min. in 450 person room）
• A4 size catalog insert（3000）
• Intermission page views（30 sec.）
• A4 size event pamphlet ad（1 pg）
• Business logo displayed on the website and at the event
• 10 staff expo passes
• 3 full invitation passes
• 10 one-time lecture tickets 2nd early booking
until 1/31 US$ 20K
• Speaker pass (per number of speakers)
Normal price US$ 23.3K
30Gold 30 sponsor - Everything in the Silver 30 plan as well as a web interview article.
• Sponsor booth
• Sponsor lecture（30 min. in 200 person room）
• Promotion lightning talk（10 min.）
• Web interview article
• A4 size catalog insert（3000）
• Intermission page views（30 sec.）
• A4 size event pamphlet ad（2 pg）
• Business logo displayed on the website and at the event
• 20 staff expo passes 2nd early booking
until 1/31 US$ 23.3K
• 5 full invitation passes
• 10 one-time lecture tickets
• Speaker pass (per number of speakers)
Normal price US$ 26.7K
31Gold 50 sponsor - Everything in the Silver 50 plan as well as a web interview article.
• Sponsor booth
• Sponsor lecture（50 min. in 450 person room）
• Promotion lightning talk（10 min.）
• Web interview article
• A4 size catalog insert（3000）
• Intermission page views（30 sec.）
• A4 size event pamphlet ad（2 pg）
• Business logo displayed on the website and at the event
• 20 staff expo passes 2nd early booking
until 1/31 US$ 26.7K
• 5 full invitation passes
• 10 one-time lecture tickets
• Speaker pass (per number of speakers)
Normal price US$ 30K
32Platinum sponsor - The highest level sponsorship plan. (Limit 1)
• Sponsor booth
• Sponsor lecture（ASK）
• Promotion lightning talk（ASK）
• Web interview article（ASK）
• A4 size catalog insert（3000）
• Intermission page views（30 sec.）
• A4 size event pamphlet ad（2 pg）
• Business logo displayed on the website and at the event
• 20 staff expo passes 2nd early booking
until 1/31 US$ 53.3K
• 5 full invitation passes
• 10 one-time lecture tickets
• Speaker pass (per number of speakers)
Normal price US$ 58.3K
33Web Ads sponsor – Ad displayed on the Unite Website.
• Web ad display
• Business logo displayed on the website and at the event
• 5 Staff expo passes
• 5 One-time lecture tickets
Web ad
※Text and thumbnail image
Publication period price
US$ 700
9/1/2017 – 1/31/2018
thousand
1/1 – 5/31/2018 US$ 1 million
9/1/2017 – 5/31/2018 US$ 1.5 million
Last year’s display period Clicks
3/1 – 5/31/2017 768
Price US$ 8.3K
34Logo sponsor - A simple plan for logos.
• Business logo displayed on the website and at the event
• 5 Staff expo passes
• 5 One-time lecture tickets
Price US$ 4.2K
35Book sponsor - A plan for the book sales booth.
• Book sales booth
• Business logo displayed on the website and at the event
• 5 Staff expo passes
• 5 One-time lecture tickets
Book sales data (2015)※ No data for 2016
Company Copies sold Value
A 119 US$ 274,200
B 49 US$ 169,600
FREE
C 65 US$ 150,300
Price
D 40 US$ 100,600
36Add-on sponsor plan - Additional items available by application.
プラン名 ご協賛費 詳細
展示ブースキット 簡易展示ブースの造作・設営・撤去を手配します。
VRブース壁面 VRブース展示スペース用の壁面を用意します。
5*5mブーススペース 第1ブースエリア内で5メートル四方の展示スペースをご提供します。
3*3mブーススペース 第2ブースエリア内で3メートル四方の展示スペースをご提供します。
ランチ講演（30分） ランチ講演（30分）を1枠取得できます。
協賛講演（30分/50分） 講演（30分/50分）を1枠取得できます。
パーティ＆ビール 懇親会での開会挨拶（約5分）、ブース展示、デザインカップケーキのほか、ラベル付ビール配布を手配します。
パーティ 懇親会中のLT（約5分）、ブース展示、デザインカップケーキを手配します。
アワードTシャツ500 アワードに企業賞を設置し、アワード来場者にTシャツを配布します。（先着500名）
アワードプライズ アワードに企業賞を設置します。
イベント参加者アンケート Coming soon…
参加者全員にメールでイベント前または後にオンラインアンケートを送ります。
インディー開発者サポート 主にインディー開発者が展示を行うMade with Unityブースコーナーに協賛PRパネルを配置します。
トートバッグ 3000 来場者に配布するトートバッグ（約3,000個）に企業ロゴを印刷します。
※Announcement scheduled for
チョコレート 3000 来場者に配布するキットカット（先着3,000個）のパッケージ印刷を行います。
January 2018
うちわ 3000
Please contact us for further details
来場者に配布するうちわ（先着3,000個）に企業ロゴ・広告を印刷します。
カップ麺 500 来場者に配布するカップめん（先着500個）に印刷を行います。
ネックストラップ 3000 ネックストラップ自体に企業ロゴを印刷します。
ネックストラップ台紙広告 ネックストラップの台紙に企業ロゴを印刷します。
ミネラルウォーター1000 来場者に配布するペットボトル（先着1,000個）に企業ロゴ・広告を印刷します。
湿布「休足時間」3000 来場者に配布する湿布（先着1,000個）に企業ロゴ・広告を印刷します。
おまもり1000 来場者に配布するおまもり（約3,000個）に独自デザインを印刷します。
ナプキン 軽食コーナーに設置するナプキンに企業ロゴを印刷します。
アイマスク3000 来場者に配布するアイマスク（約3,000個）に企業ロゴ・広告を印刷します。
Sチケット広告 S席チケットに企業ロゴを印刷します。
講演同時通訳 講演の同時通訳スタッフ手配と講演Roomでの通訳環境構築、聴講者へのレシーバー貸し出しを行います。
講演逐次通訳 講演の逐次通訳会社をご紹介します。
イベント事後アンケート設問追加 イベント後、参加者全体にお送りするオンラインアンケート内に、お好きな設問を追加し集計結果をご連絡いたします。
※All prices exclude consumption tax
37Voices from last year’s sponsors and lecturers - Data gathered from last year’s sponsors and
lecturers.
• Hold next year’s event in a big place like this too, so even more people can come out and enjoy it. Thank you very much!
• Our company booth drew in a lot of attendees. Thanks for that! Also, there were no problems with setting up the booth or signal
interference with our demo. However, we didn’t get enough information about the venue beforehand, so prep and management took up
a considerable amount of time. Next time, it would be great if we could more information and sooner.
• Thanks for all your hard work! It was our first time doing a display in such a large venue but you guys gave us plenty of support,
especially with the display panel.
• You guys really went all out! We’re especially grateful for all your kind support.
• Thank you for inviting us to set up an exhibit this time. We heard a lot of compliments at the event and on SNS, and based on the
content on display it seems like you’ll be able to grow even more. We would love to have the opportunity to put up an exhibit next year
too.
• This year was our first time as sponsors, and we really felt the response. I’d love to have a review meeting about the event.
• This was a great event and we really sensed how much people love Unity. It was interesting to see how excited you all were to get
everyone from the guests to the speakers to do something in Unity and push new ideas forward. That feeling really came through in
the seminars and display booths. Since we didn’t have either this time, we feel motivated to try harder next time!
• I thought this was a really valuable event for both lecturers and participants. I hope we have another chance to do a lecture or
something next time!
• As a developer, I’m really glad to see the quality of the sessions improve every year and produce content in response to the requests
of those attending. I’m looking forward to next year!
38Thank you! Sponsorship applications available here: http://urls.unity3d.jp/unitetokyo2018-sponsorship-eng Enquiries: Unite Tokyo Management Office sponsor_unitetokyo@unity3d.co.jp
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