The New Nifty Fifty + Peak Reopening - And Is Stock Leadership Rotating from Large Growth to Small Value?

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Commentary

                                   The New Nifty Fifty + Peak Reopening
                                   And Is Stock Leadership Rotating from Large Growth
                                   to Small Value?

                                   KEY TAKEAWAYS
                                   • Today’s largest stocks bear a striking resemblance to—and in some ways differ
                                     markedly from—yesteryear’s Nifty Fifty.
Jurrien Timmer
                                   • At the same time, we may be seeing a rotation in market leadership, albeit perhaps
Director of Global Macro
                                     paused, from large cap growth to small cap value stocks.
Fidelity Global Asset Allocation
                                   • I see the economy as near “peak reopening,” and I think the stock market is near
                                     “peak rate of change,” i.e., continued growth but at a diminishing rate.
                                   • At some point, the Federal Reserve may need to decide whether to intervene
                                     or to allow real yields to be set by the capital markets.

                                   Nifty Fifty Redux
                                    With large cap growth stocks back in the lead in recent weeks—propelling the
                                    S&P 500 to fresh all-time highs in the process—I figured now would be a good
                                    time to take a look at what I’ll call the new Nifty Fifty. (For those who’ve forgotten,
                                    the original Nifty Fifty were a handful of high-growth blue chips of the 1960s and
                                   ‘70s that withstood even the vicious 1973–1974 bear market.) I entertained this
                                    topic last summer, but a lot has happened since then.
                                   We can get a sense of similarity among historical patterns by comparing, in
                                   percentage terms, the relative return of the S&P 500’s 50 largest stocks (by market
                                   capitalization) versus the remaining 450 over time (Exhibit 1). The data shows that, over
                                   the long term, mega cap stocks have tended to lag the market, presumably because
                                   they have by and large been a bit ... boring: quality stocks with high price-earnings
                                   (P/E) ratios and steady but unexciting earnings growth. But interspersed along that
                                   declining trendline have been a few periods of notable mega cap leadership.
EXHIBIT 1: Mega caps may lag, but when they’ve led, they’ve led.              The original Nifty Fifty era consisted of so-called
S&P 500’s Top 50 versus Bottom 450 Stocks, 1962–2020                          one-decision stocks (i.e., bought, not sold), while
                                                                              the 1990s’ dot-com tech stock boom and bubble ran
    S&P 50 vs. 450   Trendline          +20%       +30%       +35%
                                                                              afoul of “irrational exuberance.” Current mega cap
Relative Performance
1.40                                                                          dominance has, I think, been driven largely by demand
                                                                              for free cash flow (FCF) in a world of slow growth
                                                                              and low interest rates, which seems to me something
                                                                              somewhat different from either of the prior episodes.

0.70                                                                          I think it’s still too early to tell, but this current era may
                                                                              have come to an end last fall. Following the 2020 U.S.
                                                                              presidential vote, many market observers sensed a
                                                                              new secular regime of coordinated (some might say
                                                                              activist) fiscal and monetary policy. With this shift,
0.35
       1962    1972       1982       1992        2002       2012     2021     combined with the post-peak pandemic reopening
                                                                              of the economy, mega caps took a fairly decisive turn
S&P 500’s top 50 and bottom 450 stocks as ranked by market capitalization.    in relative return. From election day 2020 through
Shaded bars indicate recessions. Source: Fidelity Investments, with special
thanks to Fidelity senior market data analyst Sam Houston-Read; monthly       the end of March 2021, the S&P’s top 50 largest
data, rebalanced monthly, as of 4/30/21.                                      stocks underperformed the bottom 450 by around
                                                                              15 percentage points—after having outperformed by
                                                                              close to 50 points since 2014.
The leftward section of Exhibit 1 charts the original
                                                                              The new Nifty Fifty made up roughly 55% of the
Nifty Fifty era, the middle shows the dot-com bubble,                         S&P 500’s total market cap at the end of March 2021
and towards the right we have the current regime.                             (Exhibit 2), down from this cycle’s peak of about 58%.
The constituency has changed over time—and there
was never any “official” list—but a surprising number
of agreed-upon nifty have survived, including AT&T,                           EXHIBIT 2: Have Nifty Fifty Fortunes Turned?
Johnson & Johnson, and what is now Citigroup.                                 S&P 500 Top 50 versus Bottom 450 Stocks
And while recent leadership has been dominated
                                                                                 S&P 50 vs. 500     S&P 450 vs. 500
by Microsoft and the FAANGs (Facebook, Amazon,                                Percent of Market Cap
Apple, Netflix and Google/Alphabet), 1972’s Nifty                             70%
                                                                                    67%      66%
Fifty, topped by IBM, included many digital and
electronics companies—along with several “techs”                                                                              60%
                                                                              60%                                                                    58%
of the times, innovators such as Xerox, Eastman                                                               57%
                                                                                                                       55%
                                                                                                                                        54%
Kodak, General Electric, and, further outside the                                                                                              52%
box, American Express, 3M, and, of course, The Walt                           50%
Disney Company (which has always striven to stay                                                                                               47%
                                                                                                                                        46%
ahead of its time). Nor have consumer desires changed                                                         43%       45%
                                                                              40%                                                                    42%
all that much. Today’s mobile devices, while marvelous,
                                                                                                                              39%
deliver the same functions prioritized in 1972:
                                                                                     33%        34%
telephone (AT&T), TV (GE), camera (Kodak), computer                           30%
                                                                                    1962       1972        1982       1992       2002       2012 2021
power (IBM), and shopping portal (Walmart).
                                                                              Shaded bars indicate recession. Top and bottom stocks ranked by market
The mega cap growth environment in place since 2014
                                                                              capitalization. Source: Fidelity Investments; monthly data, monthly rebalance,
is the third such regime in six decades.                                      1/1/62–3/31/21.

                                                                                                                    The New Nifty Fifty + Peak Reopening | 2
That high was just shy of the 60% seen in 2000 and                             is that mega caps’ outperformance since 2014 was
 well shy of 1973’s 66% max. Sector-wise, at peak the                           supported by an (almost) equally strong gain in relative
“growthier” sectors made up 72% of the top 50 largest                           earnings. So, one might argue that, unlike what was
 stocks and only 30% of the bottom 450, percentages                             happening in 1998–2000, current mega cap leadership
 well in line with the 2000 extreme. On the flip side,                          has been justified by improving fundamentals and, if
 the more value-oriented sectors represented a mere                             so, may prove more sustainable.
 10% of the top 50 while making up 52% of the bottom                            Of course, this doesn’t tell us whether or not the new
 450. (By definition, all three iterations of the Nifty                         Nifty Fifty’s six-year dominance ended a few months
 Fifty have been growth-oriented, but I am using the                            back but it at least says to me we might not be in
 value/growth categorizations broadly because what                              the midst of a full-on valuation bubble. This in turn
 is considered growth today—technology, health care,                            suggests to me that even if the market is undergoing
 communication services—is not necessarily what was                             a secular shift toward small cap and value stocks,
 considered growth 50 years ago.)                                               we may well avoid a repeat of mega cap growth’s
While in terms of overall performance and sector                                catastrophic underperformance that followed the 2000
composition today’s Nifty Fifty look a lot like the                             peak. Without the havoc of a bursting valuation bubble,
high-fliers of the late 1990s, the two eras exhibit quite                       I think we could potentially enjoy a smoother ride on
different relative valuations. Back in 2000, the S&P’s                          the way to value and small cap stock leadership.
50 largest stocks traded at 40.5 times earnings while                           So, where might we find ourselves in the size/style
the bottom 450 traded at a much lower P/E of 19.9x.                             rotation? Taking the secular bull markets of 1949–1968
That gap closed completely, though, during the 53%                              and 1982–2000 as analogs, I believe we may have
bear-market downdraft created by the tech bubble’s                              reached the broader market’s “peak rate of change,”
implosion (Exhibit 3).                                                          meaning the market may continue to climb but do
Compare those figures with what we saw this past                                so at a diminishing rate. When I run the data, I see
March: The S&P’s top 50 stocks traded at about a 30x                            evidence of a slowing second-order derivative within
P/E multiple while the bottom 450 traded at a P/E of                            long-term uptrends; if my view is correct, the current
31x: no huge gap this time around. My conclusion                                cycle may represent more of a “rising tide lifts all boats”
                                                                                dynamic than something from the zero-sum days of
                                                                                the early 2000s.

EXHIBIT 3: Reality may be less warped than one might think.                     And, indeed, I think that view fits with the market
S&P Top 50 versus Bottom 450: P/E and Performance                               environment of these past few months: a broadening
                                                                                tape where some styles and sectors do better than
   S&P 50 vs. 450, Total Return             P/E Premium (Discount)
   Trendline                                                                    others (same as ever), but this time without a lot of
120%                                                                     1.40   total-market blood in the streets (Exhibit 4).

 80%                                                                            Peak reopening?
                                                                                Despite all the foregoing, mega caps have reasserted
 40%                                                                     0.70   leadership over the past few weeks, which may have
                                                                                hit pause on the rotation from large growth to small
  0%                                                                            value. This change raises the important question of
                                                                                whether the market has fully discounted the post-
 -40%                                                                    0.35   pandemic economic grand reopening. Remember:
        1962     1972       1982      1992       2002       2012 2021           Getting the cycle “right” is not just about having
Shaded bars indicate recession. Source: Fidelity Investments; monthly data,
                                                                                a sense of what should come next but also of the
monthly rebalance, 1/1/62–3/31/21.                                              information reflected in the market’s price.

                                                                                                            The New Nifty Fifty + Peak Reopening | 3
EXHIBIT 4: Recent events have not unraveled absolute returns.                   The top panel of Exhibit 5 shows equity size and style
Large Cap Growth and Value Equity Performance                                   changes, in terms of relative performance, over the
                                                                                past couple of years. The bottom panel shows the
   Russell 1000 Growth           Russell 1000 Value                S&P 500
                                                                                Federal Bank of NY’s weekly economic index (WEI)—
S&P 500 Index
                                                                                an aggregate of various economic indicators—which
                                                                                has done a complete roundtrip from lockdown to
                                                                                reopen. In retrospect, the reopen trade a few months
                                                                                ago appears to me to have been perfectly discounted
3400
                                                                                by the market. Add in rising inflation expectations and
                                                                                the question is, where do we go from here?
                                                                                I don’t know the answer of course, but based on casual
                                                                                observation, I suspect a lot of positive economic news
                                                                                may now be reflected in the stock market. While
                                                                                anecdote ≠ data, I have found airports to be bustling,
1700                                                                            restaurant reservations harder to come by, and
             Nov 2019        May 2020           Nov 2020            May 2021
                                                                                colleagues and acquaintances eagerly returning to
Source: Bloomberg Finance L.P., Fidelity Investments; daily data,               social (albeit socially distanced!) activities. Cities that
8/28/19–4/7/21.                                                                 a year ago were all but ghost towns appear, thankfully,
                                                                                brimming with new life, resurrected along with jobs
                                                                                and earnings expectations.
EXHIBIT 5: Can economic trends maintain momentum?                               Taking positive changes in expected earnings into
Economic and Equity Size and Style Trends                                       account and layering decreasing unemployment
                                                                                claims onto the WEI shows some unsurprising
      Size: R2000 / S&P 500 (YoY)        Style: Value / Growth (YoY)
      U.S. 10-Year TIPS Breakeven        WEI Weekly Change                      economic interconnectedness (Exhibit 6), but
Relative Performance                                                            also suggests to me the rate of change for bond
40                                                 35.6
                                                             33.5               yields, inflation breakevens, and sector/style
 20                                                17.6                         rotations may be peaking.
                                                             16.2
                                                                                Speaking of earnings, 2021’s first-quarter earnings
  0                                                                     %-pts
                                                                                season has been tremendous, with a tentative final
                                                                          2.8
-20                                                    4.9          5           tally of 86% of companies reporting a positive earnings
                                 -22.4                                    2.4
                                                             2.5
                                                                                surprise, which, according to FactSet, very likely has
-40                                        -38.0                          2.0
                                                                                set an S&P record. Normally, estimates start too high
                                                                          1.6   and over time drift lower, but at major bottoms the
                                                                    0
                                                          -0.5            1.2   opposite happens: Estimates start too low and need
                                                                          0.8   to be revised higher, which is what we have been
                                  -4.4
                          0.5                                       -5 0.4      witnessing of late. In fact, the current cycle looks to
  Jan 2019         Oct 2019          Jul 2020         Apr 2021                  me very much like 2010’s follow-on from the mid-2009
                                                                                earnings bottom of the global financial crisis (GFC).
R2000: Russell 2000 Index. Value: Russell 1000 Value Index. Growth:
Russell 1000 Growth Index. The Weekly Economic Index (WEI) published            The S&P 500 forward earnings estimate, as of the end
by the Federal Reserve Bank of NY (FRBNY) comprises 10 economic                 of May 2021, sits higher than the peak set in February
indicators covering consumer behavior, labor markets, and production.
The breakeven rate measures the spread between 10-year Treasuries and           2020 just before COVID-19 changed our lives. Data
TIPS; a widening spread indicates higher inflation expectations. %-pts:         also indicates that companies have been growing
percentage points. Source: Federal Reserve Bank of NY, Bloomberg
Finance L.P., Fidelity Investments; weekly data through 5/22/21.                more confident about buying back their stock.

                                                                                                            The New Nifty Fifty + Peak Reopening | 4
EXHIBIT 6: The post-pandemic economy may be nearing peak reopening.
Economic Statistics of Crisis and Recovery

   Jobless Claims        FRBNY Weekly Economic Index                 WEI Weekly Change

6,000

4,500

3,000

1,500                                                                                                            Percent
                                                                                                         473
    0                                                                                                            14   8
                                                                                              4.4        11.4
                                                                                                                 7      4

                                                                                                                        0

                                                                                                                 -7     -4
                                                              -4.4            -11.4
                                                                                                                 -14    -8
        Mar 2018     Sept 2018      Mar 2019      Sept 2019          Mar 2020     Sept 2020     Mar 2021

For WEI weekly change, percent indicates percentage points. Source: Federal Reserve Bank of NY, Department of Labor, Bloomberg
Finance L.P.; weekly data through 5/13/21.

At the same time, massive amounts of money market cash parked on the sidelines—peaking
just above $4.6 trillion in Q2 2020, according to the Fed—have been stubbornly gyrating
around the $4.5 trillion mark as late as mid-May 2021 (although I have wondered whether this
apparent inaction could partly be the product of stimulus checks looking for a home).
So, have we reached “peak reopening?” By this I don’t mean that the reopening itself has
peaked but that the rate of change in reopening momentum has leveled off. (In my experience,
inflection points almost always are about changes in the second derivative.) If the answer is yes,
then it makes sense for the size/style rotation to take a rest, and it makes equal sense for bonds
to find a bid, however temporary. As of 6/1/21, yields on 10-year Treasuries were down 13
basis points from their 2021 high of 1.75%. Will yields eventually resume their uptrend, heading
to 2% and beyond? I think possibly yes, especially if markets come to believe that inflation is
making a secular comeback. Money supply measurements suggest to me some potential cause
for concern (Exhibit 7). Subtracting the effects of inflation on the money supply allows us to
compare our current situation with other time frames, most notably the World War II period.
Economists debate the relationship between money supply and inflation, but I think some
general tendencies make themselves apparent. And regardless of past interplay, the rate and
magnitude of the Fed’s current money supply expansion is unprecedented, even as its effects
are yet unclear. I’ll note that the flip in the stock-bond correlation back in 1964—from positive
to negative—did not end the secular bull market for stocks until four years later. High inflation
is what can kill a bull market, and inflation didn’t really take off until the mid-1970s, and,
despite any historical observations, in my view we still seem a ways away from anything similar.

                                                                                         The New Nifty Fifty + Peak Reopening | 5
EXHIBIT 7: Mirage, or is inflation on the horizon for real this time?
Liquidity Growth and Inflation
     CPI (10-Year CAGR)          M2 minus CPI (YoY)          M2 minus CPI (10-Year CAGR)              Trendline

10%

  5%

  0%                                                                                                                      30%
                                                                                                               27%
                                               21%                                                                        20%
 -5%

                                                  8.3%                                                                    10%
     3.4%                                                                                                         6.7%
                                                                                                                          0%

                                                                                                                          -10%
       1896   1906    1916    1926    1936    1946    1956    1966    1976     1986    1996    2006    2016

Shaded bars indicate recession. CPI: Consumer Price Index. CAGR: compound annual growth rate. YoY: year over year. M2: a broad
measure of the U.S. money supply. S&P 500 monthly total return versus the monthly change in the real yield. Source: Bloomberg
Finance, L.P., Haver Analytics, Fidelity Investments; monthly data, 1/1/37–2/15/21.

EXHIBIT 8: Remember, the trend is not always your friend.
Trends in World Population, U.S. Interest Rates, and Debt/GDP

     10-Year Treasury Yield   5-Year Change in the Global Working-Age Population
     Wu-Xia/FRBA Shadow (Real) Fed Funds Rate        U.S. Budget Deficit/GDP

16

12

 8

 4                                                                                                                   8     8

 0                                                                                                                         0
                                                                                                                     0
                                                                                                                           -8

                                                                                                                           -8
                                                                                                                     -8
                                                                                                                           -24
  1962        1972        1982        1992        2002        2012         2022        2032        2042        2052

The Wu-Xia shadow federal funds rate is a theoretical construct, unconstrained by the zero lower bound, intended to provide a more
accurate measure of U.S. monetary policy than the nominal federal funds rate; see appendix for more information. FRBA: Federal
Reserve Bank of Atlanta. GDP: U.S. gross domestic product. Source: Federal Reserve Bank of Atlanta, FactSet, Haver Analytics,
Fidelity Investments; monthly data, 1870–2021.

                                                                                           The New Nifty Fifty + Peak Reopening | 6
Further, whatever level of inflation policymakers may generate through rampant money
printing, it will need to overcome stiff secular deflationary headwinds. Exhibit 8 shows the
10-year Treasury yield overlayed onto the 5-year growth rate for the global labor force. The
chart also includes an estimate of the federal funds “real” rate (called a “shadow rate”), which
attempts to account for unconventional monetary policy and, unlike the nominal fed funds
rate, can go negative. The track of the U.S. annual budget deficit as a percentage of GDP
provides additional food for thought. Quantitative easing and deficits notwithstanding,
demographics are a big deflationary hurdle to overcome. (For a deep dive on these aspects,
please see Fidelity research reports “Unsustainable Global Debt” and “Rising Policy and
Political Risk.”)
So, if we have indeed reached “peak reopening,” then I would not be shocked were a bull-
market breather headed our way. This is not my base case, and I don’t think a mild correction
would change my overall views. But, as always, past performance is no guarantee of future
results, and also as always, history can rhyme even if it doesn’t repeat. With those caveats,
I find it worth noting that the two market-cycle analogs that have to this point charted very
closely with the current situation faced a correction at this stage.
In terms of price and earnings bottoms, I think the GFC timeline has tracked our current
market experience very closely (Exhibit 9). Note that after a 74% gain from March 2009 to April
2010, the market fell 17% over the summer of 2010 before returning to the path of the bull.

EXHIBIT 9: Amid the global financial crisis, the bull stumbled but did not fall.
S&P 500 Real Returns

   Real S&P Price Gain: 2020                  LTM EPS Growth (from price low): 2020
   Real S&P Price Gain: 2009                  LTM EPS Growth (from price low): 2009
110%

                                                                               84%
                                                                                  74%

 55%

                                                                                                                        40%

                                                                                                                        20%
  0%

                                                                                                                        0%

                                                               -17%                                                     -20%
    Mar 2019        Sept 2019        Mar 2020         Sept 2020     Mar 2021
    Mar 2008        Sept 2008        Mar 2009         Sept 2009     Mar 2010            Sept 2010        Mar 2011

S&P 500 real price gain is price appreciation net of inflation. LTM: last 12 months. EPS: earnings per share. Source: Bloomberg
Finance L.P., Fidelity Investments; weekly data.

                                                                                            The New Nifty Fifty + Peak Reopening | 7
EXHIBIT 10: Here, too, the bull took a stumble but not a tumble.
S&P 500 Real Returns during World War II

    Real S&P Price Gain (Gold): 2020              Real 5-Year (TIPS Yield): 2020
    Real S&P Price Gain (CPI): 1942               Real 10-Year (5-Year CPI): 1942
                                                                                                                            80%
 80%

 60%                                                           54% 53%

 40%

 20%
                                                                                                                                     1.5
   0%
                                                                                                                                     0.0

                                                                   -1.83                                                             -1.5
                                                                  -1.98
                                                                                                  -2.64                              -3.0
     Mar 19       Sept 19        Mar 20       Sept 20       Mar 21                                                           -2.98
     Apr 41       Oct 41         Apr 42       Oct 42        Apr 43         Oct 43       Apr 44        Oct 44        Apr 45

S&P 500 real price gain is price appreciation either net of inflation or in ratio to the gold price, as indicated. LTM: last 12 months.
Real interest rates are net either of the TIPS yield or of inflation, as indicated. CPI: Consumer Price Index. Source: Bloomberg
Finance L.P., Fidelity Investments; weekly data.

What tripped things up a bit, I think, was that the Federal Reserve called a halt to QE1, its
initial round of quantitative easing, which may have a parallel in the market’s recent obsession
with when the Fed might start tapering its current asset-purchase operations. I believe the
2010 mid-cycle correction was not about fundamentals but about fear of evaporating liquidity.
The same may hold true today.
The second example is related to World War II (Exhibit 10), which has been my go-to analog
for more than a year now. I think that line of history aligns very well with the fiscal/monetary
regime we find ourselves in today. After a 53% gain in real terms, the S&P 500 fell 13% from
July 1943 to November 1943. This, of course, set us up for a long upward run, but the reasons
are more than we have space for here.
Will history repeat itself? I really don’t know; history is a guide, not a guarantee. But after a
90% S&P gain in 13 months plus the possibility of a “peak reopening” plateau, I think it would
be naïve to act surprised if the bull market—or the size/style rotation, or both—might like a
break to rest and regroup.

                                                                                                 The New Nifty Fifty + Peak Reopening | 8
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Regarding the Wu-Xia shadow federal funds rate: Unlike the observed short-term (nominal) interest rate, the shadow rate—first introduced by Fischer Black
(1995)—is not restricted from moving below 0% (the “zero lower bound”). Cynthia Wu and Fan Dora Xia’s model uses a broad range of macroeconomic factors and
econometric techniques to develop a statistical estimate of the effective, or real, federal funds rate. This shadow rate can help develop a more accurate assessment
of economic conditions and facilitate trend analysis. For details, see “Measuring the Macroeconomic Impact of Monetary Policy at the Zero Lower Bound” (2015),
Chicago Booth Research Paper No. 13-77, available at SSRN: https://ssrn.com/abstract=2321323.
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Author                                                Index definitions

Jurrien Timmer                                        S&P 500® is a market capitalization-weighted index of 500 common stocks chosen for market
                                                      size, liquidity, and industry group representation to represent U.S. equity performance.
Director of Global Macro
Fidelity Global Asset Allocation Division             Russell 1000® Index measures the performance of the large cap segment of the U.S. equity
                                                      universe. It is a subset of the Russell 3000® Index and includes approximately 1,000 of the largest
He specializes in global macro strategy and           securities based on a combination of their market cap and current index membership. The Russell
tactical asset allocation. He joined Fidelity in      1000 represents approximately 92% of the U.S. market.
1995 as a technical research analyst.                 Russell 1000® Growth Index measures the performance of the large cap growth segment of the
                                                      U.S. equity universe. It includes those Russell 1000 Index companies with higher price-to-book
                                                      ratios and higher forecasted growth values.
Fidelity Thought Leadership Director David Risgin,
CFA, provided editorial direction for this article.   Russell 1000® Value Index is a market capitalization-weighted index designed to measure `the
                                                      performance of the large-cap value segment of the US equity market. It includes those Russell
                                                      1000 Index companies with lower price-to-book ratios and lower expected growth rates.
                                                      Russell 2000® Index is a market capitalization-weighted index designed to measure the
                                                      performance of the small cap segment of the U.S. equity market. It includes approximately 2,000
                                                      of the smallest securities in the Russell 3000 Index.
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